Apple Valley
Strategic
Visioning
Town Council
Presentation
SEPTEMBER 8, 2026
Briefing Purpose
SHARE COMMUNITY
ENGAGEMENT RESULTS
PRESENT FINAL
STRATEGIC VISION
OBTAIN COUNCIL
APPROVAL
Strategic Visioning
- A North Star and a
Roadmap
A shared vision guides the decisions
and investments that build a
stronger Apple Valley.
Strategic Visioning - A North Star and a Roadmap
Vision — The North Star
• The shared idea of Apple Valley’s future
• Reflects the values and aspirations of
residents
• Aligns Council, Town leaders, staff, and
partners on one shared direction
• Serves as the strategic direction for the
decade ahead
Strategy — The Roadmap
• How we get there
• Guides future resource allocation and
funding decisions
• Plans realistically for implementation
constraints
• Measures progress transparently and
delivers results
Vision Priorities Strategies Investments Results
We began by Listening…
Multiple Opportunities for Input
Over 1,500 touch points
1,165
Surveys Complete
70 Town Hall Participants
17 Leadership Interviews
5 Focus Groups (40 participants)
5 Tabling Events (300+
touchpoints)
3 Business Outreach Events
Key Community
Themes
Preserve what makes Apple Valley
special
Keep the community safe
Invest in the infrastructure we rely
on every day
Grow thoughtfully and intentionally
Strengthen community life
Enhance wellbeing through strong
services, partnerships and healthy living
Increase communication,
transparency and trust
Community Engagement Themes Shaped the Core Focus
COMMUNITY ENGAGEMENT THEMES CORE PRIORITIES
Preserve Apple Valley’s Identity +
Strengthen Community Preserve Who We Are
Safety + Infrastructure Protect What Matters Most
Responsible Growth Grow Thoughtfully
Quality of Life, Wellbeing Help Every Generation Thrive Communication, Transparency & Accountability HOW WE WORK | Values & Implementation APPLE VALLEY’s
Strategic Vision
E v e r y t h i n g in this v i s i o n is ro o t ed in four c o r e v a l u e s t h a t r e fl e c t w h a t resi d en t s sa i d m a t t e r s mo st .
APPLE VALLEY,
THEC RE
OFTHEHIGH DESERT
F O U R V A L U E S .
O N E S H A R E D VISION .
Thi s homegrown vision
was shaped by our
community and will guide
us in building a safe,
vibrant, and thriving Town
for generations to come.
A p p l e Val ley is
a safe, u n i q u e ,
a n d t h r i v i n g
H i g h D e se r t
c o m m u n i t y
w h e r e q u ality
of life c o m e s
first, s h a r e d
e x p e r i e n c e s
s t r e n g t h e n
c o m m u n i t y ,
a n d r e s p o n si b le
g r o w t h c r e a t e s
o pp o rtu n ities
for all r e s i de nt s
to live, wo rk,
play, a n d b u i l d
the ir futures.
O U R V I S I O N
O U R MISSION
S e r v e o u r c o m m u n i t y t h r o u g h
exceptio n al c u s t o m e r service,
respo n si bl e stewardship,
e c o n o m i c opportunity, a n d st r o n g
c o m m u n i t y c o n n e c t i o n to provide
a Be tter W a y of Life.
O U R P R I N C I P L E S
Accountability
Transparency
Integrity
Collaboration
Teamwork
Service
Fiscal
Responsibility
Develop a Town workforce that
embodies Apple Valley's values and
delivers exceptional public service.
Enhance the beauty and
appearance of our community.
Foster an inclusive, connected,
and welcoming community
where people of all ages belong.
Preserve and celebrate the
unique character that makes
Apple Valley home.
Celebrate and preserve the unique character,
natural beauty, history, neighborhoods, and
community spirit that make Apple Valley a
place people are proud to call home.
SEEDS FOR THE FUTURE
PRESERVE WHO
WEARE
C O R E V A L U E #1
T H E S E E D S W E P L A N T T O D A Y
W I L L G R O W I N T O A S T R O N G E R
A P P L E V A L L E Y T O M O R R O W
1 2
3 4
Maintain and improve the
infrastructure that keeps our
community safe, accessible
and resilient.
Ensure Apple Valley remains
the safest community in the
High Desert.
SEEDS FOR THE FUTURE
PROTECT WHAT
MATTERSMOST
C O R E V A L U E # 2
Foster a safe, resilient, and well-maintained
community by investing in public safety, reliable
infrastructure, and responsible stewardship.
1 2
Expand pathways to local jobs
and careers.
Expand housing options that meet
current and future resident needs.
GROW
THOUGHTFULLY
C O R E V A L U E # 3
Cultivate growth that strengthens Apple
Valley’s identity, expands opportunity, and
creates a vibrant and sustainable future for
residents and businesses.
1 2
3 SEEDS FOR THE FUTURE
Cultivate a vibrant and resilient local
economy
Increase access to the services,
amenities, and resources
residents need to thrive.
Expand recreational
opportunities and community
spaces for healthy living.
Increase access to the services, amenities, and
recreational opportunities that support lifelong
wellbeing, and quality of life.
HELP EVERY
GENERATION
THRIVE
1 2
SEEDS FOR THE FUTURE
C O R E V A L U E # 4
NEXT STEPS: Growing the Vision
1 Develop Action Plans
Turn each goal into specific actions with owners and timelines. 2 Align Budgets and Operations
Point funding and day-to-day work at the same priorities. 3 Implement
Deliver the work across departments and with partners.
4 Measure Performance
Track progress against clear, public measures of success. 5 Adjust and Refine
Review annually and adapt as conditions and capacity change.
Council Approval