STAFF REPORT
Meeting Date: June 21, 2022
To: Honorable Mayor & City Council
From: Magdalena Davis, Special Events and Filming Coordinator Subject: Recommendation of the Beverly Hills City Council Liaison/ Rodeo Drive/ Special Events/ Holiday Program Committee Regarding the Request for Temporary Street Closures and Special Film
Elements for “Beverly Hills Cop 4”
Attachments: 1. Proposal Letter from “Beverly Hills Cop 4”
2. Proposed Wilshire Intersections Closure Maps
3. Proposed Rodeo Drive Special Elements Map
4. City Council Liaison/ Rodeo Drive/ Special Events/ Holiday Program Committee Report from June 16, 2022 (without
attachments)
INTRODUCTION
On June 16, 2022, the City Council Liaison/ Rodeo Drive / Special Events / Holiday Program Committee (Liaison Committee), reviewed the request from Netflix and Paramount Pictures for temporary street closures and special film elements associated with filming “Beverly Hills Cop 4” in Beverly Hills. This item seeks City Council approval of the recommendation from the Liaison Committee, including review and approval of script pages depicting Beverly Hills by a designated representative from Beverly Hills Police Department (BHPD), and support for the logistical film proposal.
Film permits, which do not include street closures and other special effects elements, are typically administratively reviewed by the Special Events and Filming Division and then coordinated with the BHPD, the Beverly Hills Fire Department (BHFD), the Public Works Department and other divisions, as necessary, before approval. This particular project, as well as other unique films similar to “Beverly Hills Cop 4” features, have required Council review and approval due to the considerations around action sequences and requested street closures.
DISCUSSION
“Beverly Hills Cop 4” is the latest installment in a comedy law enforcement franchise that features a stylized version of Beverly Hills, and it’s Police Department, with Detective Axel Foley, portrayed by Eddie Murphy. The first film, released in 1984, had significant portions filmed on location in Beverly Hills. In order to maintain the authenticity of the film’s namesake location, this film production is requesting to, once again, utilize actual locations in Beverly Hills for scenes.
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With the aforementioned condition that script pages depicting Beverly Hills be reviewed and approved by a representative from BHPD, the film’s production team requests approval for the following:
A temporary street closure for an intersection of Wilshire at one of three proposed locations (McCarty, Crescent or Doheny Drive) for an approximate 12 hour duration on a Sunday, likely in October (exact dates and duration yet to be determined). Sunday is the day of the week that has been evaluated to have the least impact to residents, business, and visitors. The film production company is aware that Sunday, September 25, 2022 is the start of Rosh Hashanah.
Proposed special effects include simulated gunfire and staged car crashes to be filmed during this closure. No live ammunition will be utilized and BHPD will supervise. BHFD will also be on site.
A temporary intermittent street closure and traffic control for wrong-way traffic filming on Rodeo Drive from Wilshire to North of Dayton for an approximate 12 hour duration on a date in September or October (exact dates yet to be determined).
Final dates and duration of the film days, closures and intermittent traffic control detailed above will be administratively reviewed, approved, and permitted with City departments, through the Filming division. All other potential filming locations and film related requests fall under current Beverly Hills Municipal Code and administrative processes for regularly issued film permits by the Special Events and Filming Division. This includes possible filming at the Civic Center, City Hall, City Parks, residential and business locations. Film shoots take place in all of these proposed locations, frequently and with precedent, following current procedures for notifications, approval from residents and business owners to utilize their locations, and insurance requirements. There is no request to waive the application fee, insurance, permit or personnel fees for these permits by the “Beverly Hills Cop 4” production.
The film project will also be making a separate request for use of the Beverly Hills trademarked City shield, possible location establishment shots, and marketing for the movie. This separate proposal will be presented to the Beverly Hills City Council Liaison/ Branding and Licensing Committee for direction prior to coming before the full City Council for separate approval. Once the request proposal from the production is received regarding the use of the City Shield in marketing materials, the proposal will be shared with CMG Worldwide (the City’s licensing agency) and then subsequently calendared for review by the Branding and Licensing Committee. Concurrently, the Special Events and Filming Division will proceed with the direction given by the Special Event Council Liaisons for the logistics of the film project.
BHPD Details
BHPD has been cinematically depicted in the previous films, and has been working with the production company on the aforementioned street closures, simulated gunfire, and a staged car crash in order to make sure these elements are done safely and in accordance with best practices. BHPD reviews and determines best approaches to these aspects of film permits by closely working with the BHFD and the Public Works Department.
Based on the support and/or direction of the Special Event Council Liaisons of these logistical requests, the following may occur in partnership with BHPD and may be coordinated by the Chief’s Office:
Production team tour of BHPD.
Past movies have featured faux versions of the Beverly Hills Police Department patch, uniform, vehicles, and department locations, which have been developed by the production’s art department. Requests for photographs of these items and areas are being considered.
Ride-a-longs with Officers, general questions about day-to-day work, as well as questions regarding BHPD’s initiatives and programs are of interest to the production team. These topics are being considered.
Notifications and City Partners
The Chamber of Commerce, Conference and Visitors Bureau, and the Rodeo Drive Committee have been notified and reviewed the applicable proposals for these logistical asks for each partner agency. For past productions, the Chamber has provided productions with film-friendly local businesses that can be patronized during these film shoots.
As is required and standard for all film shoots and street closures, robust notification around the radius of the specific film locations will be made. The notifications will include information for residents, businesses, churches and temples around the filming area.
Extensive advanced warning will be provided in the form of written notices to the residents and businesses within a radius around the closure areas. This includes advanced message signboards and a point of contact from the production and the City.
Staff have reviewed the proposed temporary closures and found no conflicts currently exist with the Metro Purple Line Extension construction work. Details for the street closures, including finalized date and time, will be coordinated with City Staff and Metro.
FISCAL IMPACT
All City permits and fees as well as any associated costs will be the responsibility of “Beverly Hills Cop 4,” and include full cost recovery for personnel, equipment, signage, etc., as with all film permits. The advanced planning and staff development required by this film project is more typical of a large-scale private event, such as the LA Marathon or the Golden Globes. Therefore, while this is a filming project, the Street Closure Fee and the PD Admin Fee, under the Major Private Special Events category, are also applicable.
Estimate for “Beverly Hills Cop 4” closures based on current rates (as of July 1, 2022):
Fees for Proposed Closures* (Paid by
Production)
Estimated Cost
Film Permits $4,632.00
Street Closure Fees (2 locations) $13,712.00
PD Admin Fee for Major Private Events $11,576.00
Police Officers** TBD
Fire Safety Officers** TBD
Public Works Personnel** TBD
Signage, Equipment Costs** TBD
*Fees shown in table represent estimates for the days of filming that require closures only. Full fees will be assessed and paid depending on all final film permits, including non-closure locations. **For all street closures and film permits, personnel hours are billed at an hourly rate of actual time worked, and are as-yet to be determined.
For all street closures, Risk Management requires General Liability Insurance in the amount of $3 million dollars (per occurrence) naming the City of Beverly Hills as an
additional insured, to be provided by the production. All film permits require insurance as well.
RECOMMENDATION
Staff recommends the City Council discuss the recommendation of the Beverly Hills City Council Liaison/ Rodeo Drive/ Special Event/ Holiday Program Committee (Mayor Bosse and Councilmember Wunderlich) regarding the request from Netflix Productions for the following elements associated with filming “Beverly Hills Cop 4” in Beverly Hills:
A temporary street closure for an intersection of Wilshire at one of three proposed locations (McCarty, Crescent or Doheny Drives) for an approximate 12 hour duration on a Sunday in October (exact dates and duration yet to be determined). Sunday is the day of the week that has been evaluated to have the least impact to residents, business, and visitors.
Proposed special effects including simulated gunfire and staged car crashes to be filmed during this closure. No live ammunition will be utilized and BHPD will supervise. BHFD will also be on site.
A temporary intermittent street closure and traffic control for wrong-way traffic filming on Rodeo Drive from Wilshire to North of Dayton for an approximate 12 hour duration on a date in September or October (exact date yet to be determined).
On June 16, 2022 meeting, the Council Liaisons recommended that the approval of this agenda item is contingent upon script pages depicting Beverly Hills be reviewed and approved by a designated representative from Beverly Hills Police Department’s Office of the Chief. This review and approval will take place before film permits are issued by the City. Any particular agreements for confidentiality of the script pages, such as a nondisclosure agreement, will be reviewed by the City Attorney’s Office and the legal team for Netflix Productions, LLC. With this condition met, full support was given by the Liaisons for the logistical requests made by the production on June 16, 2022.
David Yelton,
Assistant Director of Community
Development & Building Official
Approved By
Attachment 1
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Pictures in regard to our upcoming feature film, Beverly Hills cop 4.
World renowned Producer, Jerry Bruckheimer is reviving the franchise that was filmed primarily in Beverly Hills and we hope to do the same. As the backdrop for our film, we want to immortalize Beverly Hills on the silver screen. In order to truly show the best of BH, we want to film a chase sequence through Two Rodeo, down the iconic staircase and back up Rodeo culminating at the Gucci storefront.
Logistically, this would involve obtaining permission from the property owner of Two Rodeo, procuring the proper permits to ITC Rodeo for an entire day of filming, and working with the many shops whose names and logos we want to show on screen.
This would most likely be a single day event during in either September or October (after summer but before the holidays).
I have attached an overhead map to help illustrate our driving route as we would have an actor on a small 3 wheeled electric cart being chase on foot through Two Rodeo, then by car Northbound up Rodeo Drive, cutting across oncoming traffic and ending in front of the Gucci Storefront. We would have a large crew of 1 00 plus people and background actors and would most likely need some street parking on Rodeo for our high-end picture cars.
We hope that this film will do for Beverly Hills what the first two Beverly Hills Cop movies di for Beverly Hills all those years ago.
Thank you for your consideration,
Dan Cooley
Supervising Location Manager - Beverly Hills cop 4
May 31st, 2022
Attn: Mayor Bosse and Council
I am writing on behalf of Netflix Productions and Paramount Attachment 2
BHC4: WILSHIRE INTERSECTION CLOSURE
McCarty, Crescent or Doheney Dr. for approx. 12 hours
Proposed intersections below
One will be selected with City staff
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Attachment 4
CITY OF BEVERLY HILLS
COMMUNITY DEVELOPMENT
MEMORANDUM
TO: City Council Liaison/Rodeo Drive /Special Events /Holiday Program Committee FROM: Magdalena Davis, Special Event and Filming Coordinator DATE: June 16, 2022
SUBJECT: Request for Temporary Street Closures and Special Film Elements for “Beverly Hills Cop 4”
ATTACHMENT: 1. Proposal Letter from Beverly Hills Cop 4
2. Proposed Wilshire Intersections Closure Maps
3. Proposed Rodeo Drive Special Elements Map
INTRODUCTION
The Beverly Hills City Council Liaison/Rodeo Drive /Special Events /Holiday Program Committee (Liaisons) is presented a request from Netflix Productions and Paramount Pictures regarding support for the logistical elements of filming an upcoming feature film, “Beverly Hills Cop 4.” The filming will include temporary street closures, wrong-way traffic filming, simulated gunfire and a staged car crash (details below).
Film permits, which do not include street closures and other special effects elements, are typically administratively reviewed by the Special Events and Filming Division and then coordinated with the Beverly Hills Police Department (BHPD), the Beverly Hills Fire Department (BHFD), the Public Works Department and other divisions, as necessary, before approval. This particular project, as well as other unique films similar to the “Beverly Hills Cop” features, have required Council review and approval due to the considerations around action sequences and requested street closures.
The current production schedule for Beverly Hills Cop 4 proposes filming dates for September and October. This report presents the Council Liaisons with the concepts for the street closure and action sequences. Currently, the exact dates for the street closures are to be determined.
City Staff will coordinate all logistics for the selected future dates.
DISCUSSION
“Beverly Hills Cop 4” is the latest installment in a comedy law enforcement franchise that features a stylized version of Beverly Hills, and its Police Department, with Detective Axel Foley, portrayed by Eddie Murphy. The first film, released in 1984, had significant portions filmed on location in Beverly Hills. In order to maintain the authenticity of the film’s namesake location, this film production is requesting to, once again, utilize actual locations in Beverly Hills for scenes. 2 of 4
The film’s production team seeks to request support for the following:
A temporary street closure for an intersection of Wilshire at one of three proposed locations (McCarty, Crescent or Doheny Drives) for an approximate 12 hour duration on a Sunday in September or October (exact date yet to be determined). Sunday is the day of the week that has been evaluated to have the least impact to residents, business, and visitors. The film production company is aware that Sunday, September 25, 2022 is the start of Rosh Hashanah.
Proposed special effects include simulated gunfire and staged car crashes to be filmed during this closure. No live ammunition will be utilized and BHPD will supervise. BHFD will also be on site.
A temporary intermittent street closure and traffic control for wrong-way traffic filming on Rodeo Drive from Wilshire to North of Dayton for an approximate 12 hour duration on a date in September or October (exact date yet to be determined).
All other potential filming locations and film related requests fall under current Beverly Hills Municipal Code and administrative processes for regularly issued film permits by the Special Events and Filming Division. This includes possible filming at the Civic Center, City Hall, City Parks, residential and business locations. Film shoots take place in all of these proposed locations, frequently and with precedent, following current procedures for notifications, approval from residents and business owners to utilize their locations, and insurance requirements. There is no request to waive the application fee, insurance, permit or personnel fees for these permits by the “Beverly Hills Cop 4” production.
The film project will also be making a separate request for use of the Beverly Hills trademarked City shield, possible establishing shots, and marketing for the movie. This separate proposal will be presented to the Beverly Hills City Council Liaison/ Branding and Licensing Council Committee for direction prior to coming before the full City Council for separate approval.
Once the request proposal from the production is received regarding the use of the City Shield in marketing materials, the proposal will be shared with CMG Worldwide (the City’s Licensing agency) and then subsequently calendared for review by the Branding and Licensing Committee. Concurrently, the Special Events and Filming Division will proceed with the direction given by the Special Event Council Liaisons for the logistics of the film project.
BHPD Details
BHPD has been uniquely portrayed in the previous films, and has been working with the production company on the aforementioned street closures, simulated gunfire, and a staged car crash in order to make sure these elements are done safely and in accordance with best practices. BHPD reviews and determines best approaches to these aspects of film permits by closely working the BHFD and the Public Works Department. 3 of 4
Based on the support and/or direction of the Special Event Council Liaisons of these logistical requests, the following may occur in partnership with BHPD and may be coordinated by the Chief’s Office:
Production team tour of BHPD.
Past movies have featured faux versions of the Beverly Hills Police Department patch, uniform, vehicles, and department locations, which have been developed by the production’s art department. Requests for photographs of these items and areas are being considered.
Ride-alongs with Officers, general questions about day-to-day work, as well as questions regarding BHPD’s initiatives and programs are of interest to the production team. These topics are being considered.
Notifications and City Partners
The Chamber of Commerce, Conference and Visitors Bureau, and the Rodeo Drive Committee have been notified and reviewed the proposals for these logistical asks. For past productions, the Chamber has provided productions with film-friendly local businesses that can be patronized during these film shoots.
As is required and standard for all film shoots and street closures, robust notification around the radius of the specific film locations will be made. The notifications will include information for residents, businesses, churches and temples around the filming area. Extensive advanced warning will be provided in the form of written notices to the residents and businesses within a radius around the closure areas. This includes advanced message signboards and a point of contact from the production and the City.
Staff have reviewed the proposed temporary closures and found no conflicts currently exist with the Metro Purple Line Extension construction work. Details for the street closures, including finalized date and time, will be coordinated with City Staff and Metro.
FISCAL IMPACT
All City permits and fees as well as any associated costs will be the responsibility of “Beverly Hills Cop 4,” and include full cost recovery for personnel, equipment, signage, etc., as with all film permits.
Yet the advanced planning and staff development required by this film project is more typical of a large-scale private event, such as the LA Marathon or the Golden Globes. Therefore, while this is a Filming project, the Street Closure Fee and the PD Admin Fee, under the Major Private Special Events category, are also applicable.
Estimate for “Beverly Hills Cop 4” closures based on current rates (as of July 1, 2022):
4 of 4
Fees for Proposed Closures* (Paid by Production) Estimated Cost Film Permits $4,632.00
Street Closure Fees (2 locations) $13,712.00
PD Admin Fee for Major Private Events $11,576.00
Police Officers** TBD
Fire Safety Officers** TBD
Public Works Personnel** TBD
Signage, Equipment Costs** TBD
*Fees shown in table represent estimates for the days of filming that require closures only. Full fees will be assessed and paid depending on all final film permits, including non-closure locations. **For all street closures and film permits, personnel hours are billed at a hourly rate of actual time worked, and are as-yet to be determined.
For all street closures, Risk Management requires General Liability Insurance in the amount of $3 million dollars (per occurrence) naming the City of Beverly Hills as an additional insured, to be provided by the production. All film permits require insurance as well.
RECOMMENDATION
Staff requests City Council Liaisons feedback is requested on the “Beverly Hills Cop 4” proposal for the following:
A temporary street closure for an intersection of Wilshire at one of three proposed locations (McCarty, Crescent or Doheny Drives) for an approximate 12 hour duration on a Sunday in September or October (exact date yet to be determined). Sunday is the day of the week that has been evaluated to have the least impact to residents, business, and visitors. The film production company is aware that Sunday, September 25, 2022 is the start of Rosh Hashanah.
Proposed special effects include simulated gunfire and staged car crashes to be filmed during this closure. No live ammunition will be utilized and BHPD will supervise. BHFD will also be on site.
A temporary intermittent street closure and traffic control for wrong-way traffic filming on Rodeo Drive from Wilshire to North of Dayton for an approximate 12 hour duration on a date in September or October (exact date yet to be determined).
City Staff will bring the completed proposal to City Council at the June 21, 2022 Formal Meeting.