Item E-8 — Beverly Hills City Council, June 23, 2026

AGENDA REPORT
Meeting Date: June 23, 2026
Item Number:

To: Honorable Mayor & City Council
From: Patty Betancourt, Special Events and Filming Coordinator Subject: REQUEST FROM ALLSTATE INSURANCE COMPANY TO
HOST ITS 2026 NATIONAL SUMMIT EVENT ON SUNDAY,
AUGUST 9, 2026
Attachments: 1. Proposal from Allstate Insurance Company and Regal Meetings & Events

2. Proposed Traffic Control Plan

3. Proposed Site Plan

4. Letters of Support

5. June 2, 2026, Liaison Report without Attachments

RECOMMENDATION
Staff recommend that City Council approve a request from Allstate Insurance Company and Regal Meetings & Events to host the 2026 National Summit Event as recommended by the Rodeo Drive/Special Events/Holiday Program Committee Liaisons during their meeting on Tuesday, June 2, 2026. Liaisons reviewed and discussed the request and expressed no concerns regarding the proposed event.

Staff recommends approval of the following related to the special event request:
x Northbound lane closure of 200 Block N. Rodeo Drive and full closure of Eastbound 9000 Block of Dayton Way from Sunday, August 9, 2026, at 5am – Monday, August 10, 2026, at 3am.
x Lane use on Wilshire Blvd from 7pm – 10pm for guest drop off/pickup.

INTRODUCTION
The City Council is requested to review a request from Allstate Insurance Company and Regal Meetings & Events to host the 2026 National Summit Event as Meeting Date: June 23, 2026

Page 2 of 5 ends

summarized in the following table, including associated street, lane, and sidewalk closures. A special event permit is required per Beverly Hills Municipal Code Section 4-8-1.

Event Name 2026 Allstate National Summit Event “Night on Rodeo” Event
Sponsor/Host
Allstate Insurance Company and Regal Meetings & Events
Prep/Setup Time Street closure and lane use begins on Sunday, August 9, 2026, 5am. Sidewalk Closure begins same day at 7pm
Event Time Sunday, August 9, 2026, 7pm – 9pm
Strike/Cleanup
Time
Street and Sidewalk Closure reopen on Monday, August 10, 2026, 3am
Location Two Rodeo, 200 Block of N. Rodeo Drive and 9400 Block of Dayton Way
Number of
Attendees
900
Proposed Street
and Sidewalk
Closure
Rodeo Drive
Ɣ Northbound 2 lane closure of Rodeo Drive between
Wilshire Blvd and Dayton Way and full closure of Eastbound Dayton Way between Rodeo Drive and the alley on Sunday, August 9, 2026, at 5am – Monday, August 10, 2026, at 3am.

Ɣ Lane use on Wilshire Blvd between El Camino Drive and Rodeo Drive from 7pm – 10pm for guest drop off/pickup.

Ɣ Sidewalk closure of the 200 Block of North Rodeo Drive from Sunday, August 9, 2026, at 7pm – Monday, August 10, 2026, at 3am.

Traffic Control
Plan
The street and sidewalk closure would be managed and
implemented by a professional traffic control company hired by Regal Meetings & Events (Attachment 2).

Traffic control plans must be approved by the City Engineer prior to event.

A Public Works Inspector may be on site the day of the
street and sidewalk closure to ensure traffic control
equipment is set up properly and according to the approved plan.

Fire Lane Per standard with all street closures, a fire lane must be Meeting Date: June 23, 2026

Page 3 of 5 ends

DISCUSSION
The following table provides discussion and analysis of the features, logistics, and potential impacts of the proposed event.

Tents/Structures All tents and structures including truss and lighting structures will go through the standard Building and Safety plan review, permit, and inspection process.

Generators All generators and electrical requests will go through the standard Building and Safety plan review, permit, and
inspection process.

Fire Permits All fire permits including, but not limited to: public assembly and fire code will go through the standard fire plan review, permit, and inspection process.

Amplified Sound All amplified sound will be turned off by 10pm following the City’s noise ordinance.

Other
Equipment,
Fixtures, or
Furniture
The proposed cocktail reception plan (Attachment 3) will include tables, chairs, food, drinks, lounge vignettes, and atmospheric lighting.

Food
Preparation and
Service
All food and beverages will be prepared and served by a licensed caterer and will obtain all necessary City and County permits.

Traffic All traffic will be rerouted. Traffic control equipment, messages boards, meridian barriers, etc. (included in
applicant’s traffic plan) will be placed around street closure so that the drivers are aware of street closure.

Parking No valet or parking will be needed. Guests will arrive and depart via coach buses from their respective hotels,
including the Beverly Hilton and Waldorf Astoria Hotels. maintained at all times. The site plan showing the fire lane must be approved by the Fire Marshal prior to the event.

All Fire Department Connections and hydrants must always remain accessible and free of any event equipment.

Fee Waiver
Requested
No fee waivers requested.

Event Activities A mixture of 900 agents, guests and sales leaders across the country will come together to honor exceptional
performance, leadership and sustained achievements.

Meeting Date: June 23, 2026

Page 4 of 5 ends

City Staffing Police Officers and Traffic Control Officers will be required for permit enforcement and for proper street closure
enforcement.

The Fire Department may require a Fire Safety Officer to remain on site.

Private security will be placed throughout the event space including every corner, every street, sidewalk and within Two Rodeo space.

In addition to proper street closure equipment, Regal
Meetings & Events will have flaggers at each end of closure assisting pedestrians at crosswalks.

Insurance The City’s Risk Manager recommends requiring General Liability Insurance of at least $2 million per occurrence, naming the City of Beverly Hills as an additional insured as a requirement to be provided by Regal Meetings & Events.

Notification and
Marketing
The City will provide a map and list of addresses of
residents and businesses where the letter of notification must be sent to within 1,000 feet of the event closure at least two weeks prior to the event date, consistent with the City policy for large scale events that include street closures.

Allstate Insurance Company and Regal Meetings & Events
will be responsible for disseminating the notification letter.

Public Works Transportation Division will notify Metro and Tour Buses to coordinate alternate routes.

Rodeo Drive Committee will reach out to all members and businesses on Rodeo Drive notifying them of street closure and sidewalk closure information.

Partner Support
and Public
Comment
Letters of support have been received from businesses as well as from Rodeo Drive Committee (Attachment 4).

Rodeo Drive Committee and CVB are in support of the event and hopeful that the event can draw positive attention and increase shopping on Rodeo Drive.

Meeting Date: June 23, 2026

Page 5 of 5 ends

FISCAL IMPACT
Allstate Insurance Company and Regal Meetings & Events are responsible for all related expenses including, but not limited to: City permits, street closures and/or street use fees, City personnel, traffic control plan and equipment, and any other costs associated with the event.

As standard with all permit issuance practice, all fees will be paid in full prior to the event date.

Fees will be charged based on the current fiscal year 2026/27 fee schedule.

Michael D. Forbes,
Director of Community Development
Approved By
Attachment 1
Regal Meetings & Events and Allstate Corporation
Night on Rodeo
Event Overview | August 9th 2026
CONTENTS:

PRAGUE
Event Briefing
• Overview
• Letter of Intent
• Event Production
• Partnership
Event Logistics
• Site & Activation Plan
• Transportation Plan
• Operations Plan
• Security
nt
ion
tion Plan
n Plan
lan
All information contained in the following document the sole property of Regal Meetings & Events and confidential to the parties specifically and directly involved. Said information may not be discussed, shared or reproduced for any other individual or organization without the express and written permission of Regal Meetings & Events LLC .

Event Overview
PRAGUE
The Allstate National Summit recognizes the top 3.01 to 8 percent of agents and sales leaders across the country, honoring exceptional performance, leadership, and sustained achievement. The program will host approximately 900 attendees, including qualifiers and their guests, for a week of recognition and celebration.

The exclusive final night event will serve as the capstone to the Summit, set in the luxurious destination of Beverly Hills. Throughout the program, agents are celebrated for their accomplishments, with this culminating evening designed to bring those moments together in a memorable and elevated experience that reflects the significance of their success.

Scheduled from 7:00 to 9:00 PM, the event will feature a refined dinner experience complemented by curated, experiential desserts and select giveaways. The atmosphere will be elevated yet welcoming, with upscale music and thoughtfully designed décor inspired by California comfort and sophistication.

This closing celebration is intended to honor the highest levels of achievement within Allstate, while creating a distinctive and memorable experience that aligns with the prestige and setting of Beverly Hills on Rodeo Drive.
ercent of agents and sales
nce, leadership, and
ly 900 attendees, including
lebration.
the Summit, set in the
am, agents are celebrated
esigned to bring those
e that reflects the
fined dinner experience
giveaways. The
music and thoughtfully
ation.
vels of achievement within

EVENT BRIEFING
ence that aligns with the
All information contained in the following document the sole property of Regal Meetings & Events and confidential to the part ies specifically and directly involved. Said information may not be discussed, shared or reproduced for any other individual or organization without the express and written permission of Regal Meetings & Events LLC .

PRAGUE
Letter of Intent
Allstate Insurance Company is honored to select the City of Beverly Hills as the host destination for its 2026 National Summit, culminating in a distinguished farewell celebration on Rodeo Drive.

This event represents the pinnacle of our annual achievement program, recognizing the highestperforming Allstate agents and leaders nationwide.

Founded in 1931, Allstate has built a legacy grounded in trust, innovation, and excellence, values that closely align with the history and global prestige of Beverly Hills, incorporated in 1914. Both organizations share a tradition of setting the standard in their fields, defined by quality, leadership, and enduring distinction.

This closing evening is designed to celebrate the extraordinary accomplishments of our top agents, whose performance and dedication place them among the very best in our organization.

Rodeo Drive offers an iconic and fitting backdrop that reflects the level of achievement being recognized, with its reputation for luxury, craftsmanship, and world-class experiences.

We envision an elevated dining experience that thoughtfully blends the character of Beverly Hills with curated entertainment, creating a memorable and refined atmosphere along one of the world’s most celebrated streets.

By hosting this event on Rodeo Drive, Allstate aims to deliver a meaningful celebration that honors agent success while aligning with the timeless elegance and prestige of Beverly Hills. We appreciate your consideration and partnership in creating this exceptional experience.

Event Production: Regal Meetings & Events
Regal Meetings & Events is comprised of a core team of expert meeting and event professionals; we provide a unique business model that provides scalability while creating consistency as part of our client’s extended team. We are not your typical “cookiecutter” meeting and event management firm. Our team of diverse industry professionals combines unique talents and skills to create a family that becomes an extension of your team. As your premier Global Management Company, we are adept at orchestrating your perfect meeting or event anywhere in the world Regal Meetings & Events
Our headquarters in located in Orlando, Florida.

Our Family
Regal Meetings & Events is comprised of a core team of
expert meeting and event professionals. Our family philosophy with all of our employees, contractors, partners and clients takes our involvement to a personal level as we come together as one team. 8 Employees | 25 Travel Directors
Our Mission
Our Values
What Makes Us Different
At Regal Meetings & Events, we specialize in the concept of customization. Each event is unique and treated as a special case with solutions sculpted based on the clients end goal. Our streamlined approach is further enhanced by the relationships we have built with industry professionals who are experts in their respective areas, allowing us to create the perfect match of human resources for our clients based on the type of program they are hosting.
• Family-Oriented Approach
• Unmatched Passion
• Diverse Team of Experts
• Open Collaboration
• Strict Confidentiality
• Consistent Team
• Extension of your team
At Regal Meeting & Events, we provide the tools, creativity, and organization that will ensure every facet of your meeting or event is a REGAL SUCCESS.

PRAGUE
exper
all of
nvolv
and
even

EVENT BRIEFING
All information contained in the following document the sole property of Regal Meetings & Events and confidential to the part ies specifically and directly involved. Said information may not be discussed, shared or reproduced for any other individual or organization without the express and written permission ofRegal Meetings & Events LLC . g
nd event professionals; we provide a unique business
ent’s extended team. We are not your typical “cookiey professionals combines unique talents and skills to Global Management Company, we are adept at
Our Values
What Makes Us Different
At Regal Meetings & Events, we specialize in the concep tomization. Each event is unique and treated as a specia with solutions sculpted based on the clients end goal. Our mlined approach is further enhanced by the relationships ve built with industry professionals who aree xperts in respective areas, allowingus to create the perfect match man resources for our clients based on the type of
am they are hosting.
• Family-Oriented Approach
• Unmatched Passion
• Diverse Team of Experts
• Open Collaboration
• Strict Confidentiality
• Consistent Team
• Extension of your team
Our Partnership with City and CVB
Night on Rodeo Summary
PRAGUE
d CVB
Group business remains one of the most critical drivers of revenue for Beverly Hills hotels and the broader destination.

Beyond filling hotel rooms, these programs create meaningful economic impact by driving visitors into our retail, dining, and cultural experiences.

For Fiscal Year 2026/2027, our hotel partners have aligned around a shared priority: to aggressively grow high-value group business. Competition for these groups—particularly those willing to pay Beverly Hills rates—is robust. To remain competitive, we must continue to create distinctive, one-of-a-kind experiences that position Beverly Hills as the preferred destination for top-tier programs like Allstate.” ~ Julie Wagner, CDME Chief Executive Officer Beverly Hills Conference & Visitors Bureau With approximately 900 affluent guests traveling in from across the North America and accommodated across three separate Beverly Hills-area hotels, the program is expected to generate meaningful ongoing engagement and economic activity beyond the event itself. Guests will be encouraged to experience the destination at their leisure through shopping, dining, entertainment, and cultural exploration, further extending exposure and support to the broader local business community and reinforcing Beverly Hills’ reputation as a premier global luxury destination.

Benefits of utilizing Rodeo Drive as an incentive event venue:
• Allows for the opportunity for the city to host large groups with providing an offsite venue option within the city of Beverly Hills
• Generates additional revenue to the city of Beverly Hills and local businesses as an event venue • The experience supports increased visitor traffic, shopping activity, and visibility for neighboring boutiques, restaurants, hotels, and premier global brands that collectively define Beverly Hills as one of the world’s most iconic luxury destinations.

G
B
a
F
g
c
p
a
B
•
•
•

Fueling the Economy

SUPPORTS LOCAL

RESTAURANTS, HOTELS,
& RETAIL STORES

PROVIDES JOB

OPPORTUNITIES SHOWCASING THE

RODEO BRANDING
The city of Beverly Hills
showcases some of the worlds
most luxury landmarks, making
Rodeo Drive the perfect event
venue providing large visitor
exposer to the retail brands.

Hosting an incentive business
group drives businesses by
benefiting nearby hotels,
restaurants, retail shops and
hospitality partners through
increased visitor activity.

Group business and events generates
employment of the hospitality and
retail industry such as; culinary,
servers, bartenders, stewards,
housekeeping, drivers, equipment
labor, city laborers, and local police.

Site & Activation Plan
Event Overview | August 9th 2026
Event Proposal & Exterior Plan Scope
Event to take place at Two Rodeo located, Rodeo Drive and Dayton Way on 9480 Dayton Way Beverly Hills, CA 90210 on August 9th, 2026. The exterior footprint requested for this event to include closures of northbound lanes on Rodeo Drive between Wilshire Blvd. and Dayton Way, and the eastbound lanes on Dayton Way from Rodeo Drive to the LAZ parking garage. Our team will partner and coordinate with the City of Beverly Hills and local vendors to design additional table seating on the road closures to accommodate the group for dinner service.

Event set up to ensure:
• 5:00 am to 11:30 am Majority of Set to be done
for minimal to no disruption to Rodeo Drive
guest shopping experience between 12:00 pm
and 5:00 pm (guest encouraged to shop prior
to event)
• 5:00 pm to 6:45 pm Final Set Up and Touches
of decor finalized in preparation of guest arrival
• 7:00 pm to 9:00 pm Logistically choreographed
event to ensure the health and safety of guests
while creating an enjoyable and safe evening
• 9:00 pm Strike to commence immediately at
conclusion of event
• Coordinate with City for Clean Up

PRAGUE EVENT LOGISTICS
All information contained in the following document the sole property of Regal Meetings & Events and confidential to the part ies specifically and directly involved. Said information may not be discussed, shared or reproduced for any other individual or organization without the express and written permission of Regal Meetings & Events LLC.

ROAD & SIDEWALK CLOSURES + BUS DROP
August 9, 2026 5:00 AM to 3:00 AM
Road Closure
Rodeo Drive – Northbound 2 Lane Closure (eastside) between Wilshire Blvd & Dayton way) Dayton Way – Eastbound Full Closure between Rodeo Dr to the alley Dayton Way – West of Rodeo Dr will remain open to traffic Rodeo Drive – Southbound will remain open to traffic
Bus Drop
Sunday, august 9th 7pm – 10pm
Wilshire Blvd – Westbound lane use for Guest Drop Off/P PRAGUE
Exterior Plan Scope - Sidewalk Closure(s)
Pedestrian access throughout the area will remain available from store opening through close of business on Sunday, August 9, 2026. At no time will clients, day guests, shoppers, or pedestrians be restricted from accessing businesses, storefronts, or sidewalks along the event production route. Maintaining accessibility while ensuring a safe and welcoming environment remains a top priority for our team.

The proposed closure will primarily take place on Sunday, August 9, 2026, and will consist of limited partial lane closures on the east side of the Ϯ00 block of N.

Rodeo Drive heading north. Opposing traffic lanes and all crosswalks will remain fully operational at all times to preserve consistent traffic flow and pedestrian movement throughout the area. Clear directional signage and event personnel will also be in place to assist visitors and guide traffic efficiently where needed.

Our team is committed to working closely with neighboring businesses, community partners, and local authorities to ensure a seamless process with minimal disruption. Sidewalks and surrounding businesses will remain accessible to shoppers and guests throughout the day, with uninterrupted pedestrian passthrough access maintained from 12:00 PM until 5:00 PM.

Sidewalks to be closed from 7:00 PM until August 10th, 2026 at 3:00 AM.

These carefully planned measures are intended to balance operational efficiency with the comfort, safety, and overall experience of your valued clients, guests, and the surrounding community.
s,
g
a top
6, and
ock of N.
ll remain
estrian
rsonnel
needed.
s with
accessible
rian
M.
efficiency
guests,

EVENT LOGISTICS
All information contained in the following document the sole property of Regal Meetings & Events and confidential to the part ies specifically and directly involved. Said information may not be discussed, shared or reproduced for any other individual or organization without the express and written permission of Regal Meetings & Events LLC .

Event
Timeline

Activation Plan
T&C Diagram w/ Dimensions
August 9th, 5:00 AM – August 10th 3:00 AM Bus Drop Aug 9th 7:00 PM – 10:00 PM Transportation Movement Plan
Event Overview | August 9th 2026
Traffic Control Plan

Traffic Flow

Bus Drop-off & Pick-up - City Lane Request
Two Rodeo: We are requesting access to the lane Guest coach bus drop-off and pick up will be located at the corner of Wilshire Blvd and Rodeo Drive in front of the staircase that leads up to Two Rodeo. All guests will be transferred together via coach buses.

The coach buses will drop off guests then depart to stage vehicles in another area until the time for guests to depart back to their respective hotels. We are coordinating with the client's security team, local law enforcement and Two Rodeo to create this corner as the official pickup and drop-off zone for the coach buses.

The process is as follows:
• Depart Hotels; upon boarding the coach bus at the respective hotels; guests will go through a security processes to show name badge identity in order to board the vehicle
• Upon Arrival; Once guests arrive to Rodeo Drive, before entering the staircase/private event space, there will be a 2nd check point to verify all guests entering the private space are wearing the appropriate credentials to enter.
• Departure; Guests will depart back to their respective hotels meeting at the corner location of Wilshire Blvd and Rodeo Drive. Buses will be loaded once a full bus count is ready to depart and dispatch will strategically call up buses to load and go.

Coach Bus Group 3
Coach Bus
Group 1 & 2
PRAGUE
No valet or parking is needed for the event.

All guests will be transferred together

Parking Garage Accessibility Plan
No valet or parking needed for the event. All guests will be transferred together.

With closing down the eastbound lanes on Dayton Way to the LAZ parking garage, traffic control will be in place allowing vehicles through El Camino Alley into the parking garage. Structured to allow accessibility for Rodeo’s monthlies to park.

As shown in the diagram below:

Operations Plan
Event Overview | August 9th 2026
Catering
PRAGUE
Regal Meetings & Events will collaborate with premier local catering partners to curate a thoughtful hospitality experience and elevated culinary journey inspired by the vibrant flavors of California cuisine.

Guests will be welcomed with tray-passed canapés and handcrafted cocktails upon arrival, followed by a selection of composed small plates presented through interactive stations and elegant passed service. The menu will feature a balanced variety of land and sea offerings and dessert, thoughtfully designed to encourage conversation, movement, and discovery throughout the evening.

Set against the iconic backdrop of Rodeo Drive and Via Rodeo, the culinary experience is intended to complement the energy, sophistication, and social atmosphere of the event while guests mix and mingle in one of Beverly Hills’ most celebrated settings. • The catering kitchen supplemented with catering equipment utilized by the chef and service staff will be established within the approved area of the loading dock, with additional service stations on main level and interactive food stations.
• Caterer must hold a Catering License, City of LA Tax Registration Certificate, and ABC Licenses.
• All service staff hired for this event are Serve-Safe Certified • Waste management and recycling measures will be managed by the catering team to ensure a tidy and safety-forward workspace. d
x
he
ons
on
*Images above are illustrative of design look &
feel, highlighting the vibrant flavors of farm to table California cuisine.

Catering

Electrical Accessibility

Structure & Styling
With the large capacity of the group, this evening has been strategically structured to service a dinner with accommodation of 75% seating capacity all while incorporating California’s outdoor chic to the summer atmosphere.

We are partnering with Two Rodeo along with our local trusted partner for quality and efficiency.

Our vendor partners, alongside our logistical team, have recorded measurements and developed key considerations for effectiveness, safety, and quality design. • No tent structure to be built.
• No staging to be built
• No Temporary Flooring required on Rodeo Dr or Dayton Way The Design:
• Event space will be defined with a mixture of 72’ round tables, high boy tables, lounge vignettes, bars, food stations, road closure barricades, and additional atmospheric lighting.
• Hospitality elements will be comprised of strategically placed bars, food stations, lounge vignettes, highboys, and round table seating to ensure the guest comfort and flow of the event.
• Tables, and Chairs on Rodeo Drive and Daytona way will be set from 5:00 AM - 11:30 AM.
• Remaining decor elements to be set after 5:00 PM.

PRAGUE
gically structured to service a
rporating California’s outdoor
artner for quality and efficiency.
measurements and developed
Way
es, high boy tables,
es, and additional
ed bars, food stations,
re the guest comfort and

EVENT LOGISTICS
set from 5:00 AM - 11:30
All information contained in the following document the sole property of Regal Meetings & Events and confidential to the part ies specifically and directly involved. Said information may not be discussed, shared or reproduced for any other individual or organization without the express and written permission of Regal Meetings & Events LLC.

Floral and
Table Décor
Options
*Images below are illustrative of design look & feel, highlighting California outdoor chic.

Photography Stations:
(2) Mirror Selfie Stations
(1) 360 Photo Booth
(1) Magazine Cover
(2) Roaming Selfie

Self service photo booth opportunities to be placed within the private space for guests to interact and capture the moment of being on Rodeo Drive.

Activation
Perfume & Cologne Bar Experience by California based
Sarah Horowitz Perfumes
Finding the perfect fragrance for you can bring you into the moment and remind you of who you are and what you love” - Sarah Horowitz-Thran, founder of Sarah Horowitz Perfumes , a Newbury Park, CA-based fragrance house credited with the creation of Sarah’s lines, Perfect Perfumes, Evolution Perfumes and Perfumers Palette and as well as several blockbuster private label and custom fragrances that have attracted a cult following among fashion industry insiders and celebrities across the US.

Guest will have the opportunity to attend an activation of smell and selecting a perfume or cologne of their preference in a 1 OZ bottle to take home.

P
S

Musical Performance & Entertainment
B. Thompson is redefining the modern multi-instrumentalist, blending soulful saxophone melodies with the energy and sophistication of contemporary music to create a sound that transcends genres and captivates audiences worldwide.

Seamlessly fusing elements of R&B, jazz, pop, and
contemporary instrumental music, he delivers a performance experience that is both elevated and widely accessible.

Having shared the stage and collaborated with internationally recognized artists including Babyface, Toni Braxton, Faith Evans, Kenny Lattimore, and Tamar Braxton, B. Thompson
has quickly established himself as one of the most exciting and versatile saxophonists of his generation. His unique ability to combine musicianship, stage presence, and audience
engagement creates an atmosphere that is both energetic and emotionally memorable.

Whether performing in an intimate luxury setting or on some of the world’s largest stages, B. Thompson brings sophistication, energy, and a modern musical presence uniquely suited for elevated guest experiences and world-class events.

B. Thompson – Saxophonist | Singer | Pianist | Recording Artist *Images above are illustrative of musical ambiance, performer may be subjected to change.

This event will incorporate a live instrumental performance, setting the perfect ambiance to a simple yet elegant event. With carefully curated music, the atmosphere will be effortlessly chic and classy, creating a sophisticated ambiance for guests to enjoy.

Exterior Executive Restrooms – ADA Compliant

STANDARD FEATURES
• Designed to be lowered during install to
shorten length of ramp
• Self-contained, easy to deploy ramp,
sets up quickly
• Equipped with AC/Heating
• White china toilets with foot flush
• Interior & Exterior LED Lights
• Seamless Gel-coated Fiberglass Walls, Ceiling,
and Subfloor
• Oversized Mirrors with Decorative Frames
• Stainless Steel Sinks
• Smart Touch Digital Thermostat
PRAGUE
(1) ADA + 2 Restroom Trailer is designed specifically to meet the Americans with Disabilities Act, with ease of access for individuals in a wheelchair or elderly end users. We recommend using this size trailer for events with 200 people or less. Great for job sites up to 30 employees.

Exterior Executive Restrooms
The 9 Station Restroom Trailer is a versatile, large size restroom trailer that is equipped to handle a variety of large amounts of users for events, remodels, and temporary uses. We recommend using this size trailer for events with 400 to 900* people or job sites with more than 50 employees.

Standard Features: (1) 9-Station Restroom Trailer
• Women’s - 5 Stalls, 2 sinks
• Men’s - 2 stall, 2 urinal, 1 sink
• Equipped with AC/Heating
• On Board Water Tanks
• Fully stocked with supplies
• Interior & Exterior LED Lights
• Self leveling stairs with platforms & railings
• Seamless Gel-coated Fiberglass walls, ceiling, and subfloor • Oversized Mirror with decorative frames
• Stainless steal sinks
PRAGUE
• Smart touch digital thermostat

Security & Safety
Event Overview | August 9th 2026

RISK ASSESSMENT OVERVIEW
PRAGUE
This document, provided by Allstate Global Security, summarizes the risk assessment findings that should be taken forward to provide the necessary safety and environmental precautions associated with an event of this nature. The risk assessment is based on the experience and knowledge of the Global Security team, and has been approached in a practical, realistic manner. A review of the assessment will be made, should further information be received which suggests that the control measures should be adapted or revised.

Overall Risk Designation: Moderately Elevated
Risk indicators / protective factors:

City/region: Rodeo Drive, Beverly Hills, California
High-value retail corridor = attractive target for organized retail theft and robberies. Smash-and-grab crews and coordinated retail theft remain the primary concern in and around Beverly Hills shopping districts.

Environmental hazards are generally low, but heavy storms can trigger localized flooding/traffic impacts.

Event is not advertised; however, brand recognition could draw media attention Beverly Hills PD maintains an exceptional police and technology footprint.

Increased private security support will add protective value.

Recommendations:

Based on Global Security’s event risk assessment (factors include number/type of attendees, location, venue or event-specific threats, on-site security, publicity, sensitivity of content), Allstate will resource additional site security through Aware Security Consultants.

Heightened situational awareness is essential.

Allstate Global Security Command Center (GSCC) will monitor the event through intelligence resources.

A conference bridge line will be opened as needed for Global Security leaders, S3 and event planners as required for emergenc y communication.

Traffic Safety & Event Privacy
Traffic Barricades
To be spaced at the front
and back entrances of both
Rodeo Drive and Dayton
Way street closures. As
well as in front of the
active intersection to
ensure guest safety on the
interior of the event
footprint.

Traffic Barricades
To be spaced at the front and
back entrances of both Rodeo
Drive and Dayton Way street
closures. As well as in front of
the active intersection to ensure
guest safety on the interior of
the event footprint.

Fencing
To be spaced along the
sidewalks of both Rodeo Drive
and Dayton Way street closures.

As well as in front of the active
intersection to ensure guest
safety on the interior of the
event footprint.

Hedge Walls
To be spaced around the
perimeter of the traffic-facing
side of the road closure to
privatize the interior of the
street. Will also be used to
create entry and exit points to
the closed event space from the
sidewalk

Security Plan
PRAGUE
S3 Responsibilities:
• Provide oversight for access control protocols and procedures. • Provide liaison with Local Law Enforcement
• Provide liaison with Allstate Conference Management, sharing information and procedural requests with Contracted Security and Medical. • Provide conference-based response to issues, incidents and/or emergencies.

Contracted Security Responsibilities:
• Help to maintain a safe environment for Conference Attendees, Staff, and Vendors. • Provide Security at all entrances, exit points and street closures. • Ensure all persons entering private area are wearing proper credentials (attendee, staff or worker) • Observe and report issues/incidents to S3 Lead.

Contracted Medical Responsibilities:
• Confirm all First Aid supplies and equipment are readily available. • Respond, Assess, Treat and Report any medical incident or emergency.

Shifts & Staffing:

To be determined pending additional information given load-in/build, hours of event operation and load-out.

At a minimum one local security at each access point with 3 local security at main entrance.

Local Law Enforcement as required by permit.

S3 will provide a minimum of 7 staff to provide oversight and security management/liaison services.

The S3 team will be proving the staffing during the following dates and times:

Shift # 1
• TIME | 0 Hours
• (0) S3 Officers
• (0) Supervisor
• (0) Local Law Enforcement
Shift # 2
• TIME | 0 Hours
• (0) S3 Officers
• (0) Supervisor
• (0) Local Law Enforcement
Shift # 3
• TIME | 0 Hours
• (0) S3 Officers
• (0) Supervisor
• (0) Local Law Enforcement
Safety Service Systems, Inc. and Security Subcontractor Safety Service Systems, Inc. (S3) is an Illinois Corporation that provides Security Management and Consulting Services for Allstate Corporate Conferences. Founded in 1996, S3 is a company specializing in consultation, brand protection, project direction, security management, event operations, crowd security and guest services. S3 does not provide direct security services for these events. Services provided include procuring licensed security and medical subcontractors, Security Contractor/Medical Contractor oversight, Conference internal operations access control/response and client liaison.

Security and Medical services for the proposed event will be contracted through locally licensed and insured providers.

Safety Service Systems, Inc.

Contact Info:

Anna Gerlach
Operations Manager
6158 N Milwaukee Ave, Chicago, IL 60646
Direct: 773-849-2534
www.safetyservicesystems.com

THANK YOU!
Event Overview | August 9th 2026
Attachment 2
63(('
/,0,7

52'(2'5
5
[
-,00<3(50,76(59,&(6

-,00<3$2/$
127(6

52$' &/2685( 2) 1257+%281' /$1(6 2) 52'(2 '5 $8*867 7+
6,'(:$/. &/2685( 21 1257+ 52'(2 '5 )520 :,/6+,5( %/9' 72 '$<721 :$< '(7285 )25 1257+ %281' 52'(2 '5
$// &21(6 86(' )25 /$1( &/2685(6 '85,1* 7+( +2856 2) '$5.1(66 6+$// %( ),77(' :,7+ 5(7525()/(&7,9( %$1'6 25 6/((9(6
0(5,',$1 %$55,(56 0(5,',$1 *$7( 0867 +$9( 3(56211(/ 72 23(1 $6 1(('(' )25 (0(5*(1&< 9(+,&8/$5 $&&(66
75$)),& &21752/ '(9,&(6 :,// %( &203/,$17 :,7+ &$087&' 5(9,6,21
'5$:1%<
1$7$/,(0,//(5
1 3ODQ6FDOH

&,7<2)%(9(5/<+,//6
75$)),& $1' &,5&8/$7,21 3/$1
&203/(7( &/2685( 2) 1257+%281' 52'(2 '5 %(7:((1 :,/6+,5( %/9' $1' '$<721 :$< 3$*(2)
21/<
5
[
21/<
5
[
52'(2'5 :,/6+,5(%/9'
'$<721:$<
:,/6+,5(%/9'
652'(2'5

2)0(5,',$1%$55,&$'(66((127(

&21&5(7(.5$,/
52$'
&/26('
5
[

0(5,',$1%$55,&$'(6
5
[
52$'
&/26('
$+($'
:
[
21/<
5
[
21/<
5
[
6(/&$0,12'5
:
[
IW
52$'
:25.
$+($'
:
[
IW
6,'(:$/.&/26('
&5266+(5(
5 D
/

[
6,'(:$/.&/26('
$+($'
&5266+(5(
5
5 [
&5266:$/.
&/26('
6,'(:$/.&/26('
$+($'
&5266+(5(
5
5 [
6,'(:$/.&/26('
$+($'
&5266+(5(
5
/

[
6,'(:$/.
&/26('
5

[
'(7285
0
[
'(7285
0
[
/HJHQG

),5(/$1(
63(('
/,0,7
03+
&21&5(7(.5$,/
&5266:$/.
&/26(' &5266:$/.&/26('
'(7285 '(72850
/

'(7285 '(72850
5 21/< /()7785121/<5
0(5*(/()7:
0(5,',$1%$55,&$'(6
12/()778515
125,*+778515
352326('75$)),&&21(:,7+5()/(&7,9(%$1'
5,*+7/$1(
&/26('
$+($' 5,*+7/$1(&/26('$+($':
21/< 5,*+7785121/<5
52$'
&/26('
$+($' 52$'&/26('$+($':
52$'
&/26(' 52$'&/26('5
52$'
:25.
$+($' 52$':25.$+($':
6,'(:$/.&/26('
$+($'
&5266+(5( 6LGHZDON&ORVHG$KHDG&URVV+HUH5

/

6,'(:$/.&/26('
$+($'
&5266+(5( 6LGHZDON&ORVHG$KHDG&URVV+HUH5

5 6,'(:$/.&/26('
&5266+(5( 6,'(:$/.&/26('&5266+(5(
/

6,'(:$/.
&/26(' 6,'(:$/.&/26('5

7<3(,%$55,&$'(6
1257+%281'52'(2'5'(7285
5
[
5,*+7/$1(
&/26('
$+($'
:
[
ZZZLQYDULRQFRP
Attachment 3
63(('
/,0,7

52'(2'5
5
[
21/<
5
[
21/<
5
[
52'(2'5 :,/6+,5(%/9'
'$<721:$<
:,/6+,5(%/9'
652'(2'5

2)0(5,',$1%$55,&$'(66((127(

&21&5(7(.5$,/
52$'
&/26('
5
[

0(5,',$1%$55,&$'(6
5
[
52$'
&/26('
$+($'
:
[
21/<
5
[
21/<
5
[
6(/&$0,12'5
:
[
IW
52$'
:25.
$+($'
:
[
IW
6,'(:$/.&/26('
&5266+(5(
5 D
/

[
6,'(:$/.&/26('
$+($'
&5266+(5(
5
5 [
&5266:$/.
&/26('
6,'(:$/.&/26('
$+($'
&5266+(5(
5
5 [
6,'(:$/.&/26('
$+($'
&5266+(5(
5
/

[
6,'(:$/.
&/26('
5

[
5
[
5,*+7/$1(
&/26('
$+($'
:
[
ALLEY

ONE WAY ALLEY
s
WAL. THRU
%5,*+721:$<

ALLEY ONE WAY ALLEY
s

LITTLE SANTA MONICA
OPTOMETRI;
ROOTS

SCADIA DOWN

TAG RAG

BANANA REPUBLIC GEARY
S
PAR.ING LOTPEDESTRIAN ENTRANCE

WILLIAM SOMONA
PAR.ING ENTRANCE
GUESS .IDS
AMERCIAN E;PRESS
TRAVEL

RON HERMAN
BEBE
GRFFEO

BISOU BISOU
EN=O

OPTICAL

ENTRANCE
E;IT

CITY LOT
(OVER FLOW)

IL FORNIO
BEVERLY DR.

ONE WAY
/3
/3
7 /3
/3
/3
/3
$OOH\ """ 0
/3
0 0
0 0
&'
3DUNLQJ/RW
&DPGHQ'U
2FHDQ
3ULPLH
UP
UP

MIRROR MIRROR
MIRROR
MIRROR
UP DN
UP
MIRROR
)LUVW)ORRU
:LOVKLUH%OYG
%XLOGLQJ 'XPSVWHU
3RZ HU 3DQHO
6WDLUFDVH
Bench Bench Bench Bench
Bench Bench

D IS PL A Y
DN
DN
DN
DN
DN
DN
DN
OPEN

D ISPL AY DIS PLAY

DIS PLAY D ISP L A Y D IS P L A Y

DISPLAY

D IS PL AY

D ISPLAY DIS P LAY DISPLAY

D IS P L A Y D IS P LAY

DISPLAY

DISPLAY DISPLAY

DISPLA Y DISPLAY

DISPLAY

DISPLAY DISPLA Y DISPLAY DISPLAY DISPLAY
9.83

9.33

-1.03

D ISP L AY

WILSHIRE BOULEVARD

DAYTON WAY

VIA RODEO
DN
UP
UP
UP DN
DN
UP UP
UP
208
256
Persol
252
Peter
Marco
270
Stefano
Ricci
LA
MAISON

VALMONT

HALYCON

TIFFANY
280
.ITH
254
Audemars
Piguet
DOLCE
GABANA
236
Porche
Design
ABEL
RICHARD 222
Richard
Mille
204
HENRY

JACQUES
B"B
WINN
SLAVIN
Westime

BREITLING
214
NRD
/3
9 9 """ 0
0 +
7 /3""" 7
/3
9 9
9 9
/3
9 9 """ 0
0 +
7 /3
/3
9 9 """ 0
0 +
7 /3
/3
9 9 """ 0
0 +
7 /3
201A
Dior
295
Louis Vuitton Fred Hayman Pl.

Burberry
301
300
Van Cleff
& Arpels
Christion Dior
309
Rimowa
313
Dior
Homme
315
Empty
317
Celine
319
Piaget
323
Coach
327
IMC
Schaffhausen
329
308
Harry
Winston
310
Harry
Winston
312 314
Dolce & Gabbana
320
Bottega
Veneta
324
Valentino
326
Yves St.
328 Laurent
Moncler
Tod
s
333
Ermengildo
=enga
337
Prada
Gucci 343
347
Balenciaga
355
Salvatore
Ferragamo
357
Vacheron
Constantin
365
David
Yurman
371
332
Adore
332
Empty
332 06/13/16
Battaglia
338
Emporio
Armani
340
Bally
346
Tom Ford
360
Michael
.ors
360
Luxe Hotel
362
Roberto
Cavali
366
Tory Burch
370
Cartier
360
Rolex
360
Patek
Phillipe
400
Chanel
Bulgari
401
Goyard
405

DRIVEWAY
17WAL

.WAY
12WAL
-5 14DRIVEWAY

.WAY
14WAL

.WAY
Guess
411 G-Star
Raw
413
La Perla
431
La
Perla
433
Stuart
Weileman
437
Empty
439
Empty
441 Empty
443
Frette
445
La
Coste
447
Empty
449
Max
Mara
451
Loro
Piana
455
Saint
Lauren
469
=adig &
Voltaire
465
D
Squared2
461
Brioni
459
Empty
06/09/17
457
468
Brooks Brothers
450
Empty
444
Ralph Lauren
436
Giorgio Armani
434
Hemes
Lancer M.D. - 440
408
Empty
06/13/16
414
Hugo Boss
420
Bijan
428
Vera Wang
430
Tumi
Parking Structure
9510 Brighton Way
86 %DQN

:LOVKLUH%OYG
The Grill
9560
Exclusive Loan
of Bev. Hills
9562
Philippe
9564
Eyres
9566
Republic
Bank
261
Canali
What Goes Around
Comes Around
9520
Officine
Panerai
Jaeger Le
Coultre
06/09/17
Under
Const.
439 1/2 Empty
West
9528
Anne
Fountaine
9525
Bonpoint
9521
Christofle
9515
Wolford
9511
06/09/17
Under
Const.
06/09/17
Under
Const.

Roger
Dubuis
06/09/17
Under
Const.
201B
Fendi
12 fire lane 12
fire lane 12
fire lane
12 fire lane 12
fire lane
12 fire lane 12
fire lane 12
fire lane 12
fire lane 12
fire lane 12
fire lane
garageentrance
16-72 round tables with 12 192 seats
catering
miraposa
Bench Bench
72 72 72 72 72 72 72
72 72 72 72 72 72 72
Bench Bench Bench Bench
72 72 72 72 72 72 72 72 72
72 72 72 72
72 72 72 72
72 72 72 72 72 72
72 72 72 72
72 72 72 72
72 72 72 72
72
72
72
48-72 round tables with 12 576 seats
72 72

6 Mariposa Bar
mirage
72
Lily
3 D OH UP R 3 X E 7 D E OH
/REE\%DU
60 Glass Back Bar
%DU
3HGHVWDO
%DFNEDU
6KHSKHUG+RRN%ODFN
5RXQG7DEOH
FKDULVSHUWDEOH
)RRGVWDWLRQ
/LO\+LJKER\
0HUFHU%DUVWRRO/LJKW:RRG
3DOHPR3XEWDEOH
/REE\EDU
*ODVVEDFNEDU
%DUULFDGH
+HGJHZDOO
stage 6WDJH
magazine
photo
booth
3KRWH%RRWK
/RXQJHDUHD
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
mirage mirage
3 D OH UP R 3 X E 7 D E OH
3 D OH UP R 3 X E 7 D E OH
3 D OH UP R 3 X E 7 D E OH
3 D OH UP R 3 X E 7 D E OH
Lily
Lily
Lily Lily Lily
Lily
Lily
Lily
Lily
Lily
3 D OH UP R 3 X E 7 D E OH
3 D OH UP R 3 X E 7 D E OH
3 DO H U P R 3X E 7 D E OH 3 DO H U P R 3X E 7 D E OH
/REE\%DU
/REE\%DU
/REE\%DU
/REE\%DU
/REE\%DU
60 Glass Back Bar
Perfume
Give away
Station
3 D OH UP R 3 X E 7 D E OH
3 D OH UP R 3 X E 7 D E OH
3 D OH UP R 3 X E 7 D E OH
3 D OH UP R 3 X E 7 D E OH
mirror
photo
booth
bar
3 D O H U PR 3 X E 7DE O H 3 D O H U P R 3 X E 7 D E OH 3DO H U PR 3 XE 7 D E O H 3DO H U PR 3 XE 7 D E O H
3 D OH UP R 3 X E 7 D E O H 3 D OH U P R 3 XE 7 DEO H 3 D O H UP R 3XE 7 D E O H 360
photo
booth
Lily
Lily
Lily
Lily
Lily
magazine
photo
booth
6 Mariposa Bar
6 Mariposa Bar
mirage
BAR
8 Ma posa B ri ar
40-72 round tables with 12 480 seats
bar
mirage
6 Mariposa Bar
mirage
bar
6 Mariposa Bar
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN +LOO
%DU
food
station
3DUN+LOO
%DU
food
station
3DUN+LOO
%DU
Town & Country
7725 Airport Business Park Way

7$&(5%,=
Van Nuys, CA 91406
QDWLRQDOVXPPLWIDUHZHOOJDOD
URGHRGULYH
EHYHUO\KOOVFD

Consultant:

Designer:

Drawn By:

Scale:

Install Date:

Event Date:

Strike Date:

Guest Count: Page Size:
8/9/26
8/9/26 9:30 pm
mike koshimizu/edward lujan
royal-me
John Crosetti
1:1450 ARCH D: 36x24
(9(17,'

R2:

R3:

R4:

R5:

R6:

R7:

R8:

R9:

R10:

R11:

R12:

R13:

R14:

Copyright C Town & Country Event Rentals, All Rights Reserved. No part of this publication may be reproduced, or transmitted in any form by any means - electronic, photocopying, or otherwise - without the express written consent of Town & Country Event Rentals.

R15:

Attachment 4

$8'$%8
'& &8243
!$&8!!8$9:8
&8
8 & 8A8( &%:8)8%"
,8 8"$!' 8
!%&%8 8!"$&! %8!$8( &%8)!$
)98&8!'$8

+<!$ &8""$!8 8' &8"%%! :8)8$&8% %%:8!$
8( &%8&&8*8
*"&&! %9

8
!8!'$8
&:

%&&8!$"!$&! :8)8!$

+8$#'%& +!'$8""$!(
8&!8!%&8 "$(& ( 8( &8! 8
!!8$(8 828!!8! 8' +:8''%&87:82025: $!86;00 "998&!87;00 "99:8) )

8$! , &$8 &%
8
$%8)&8>8
&8! 8!!9?
!$8&%8( &:8!'$8(%! 8%8&!8! !$8!'$8&!"8($%8+8%!)% 8&8&+@%8%&!$8'&+:8$. 8 '*'$+:8 8
&
%%8
8&$!'88$
*8+&8
(&8 $8*"$ 988( 8)

8&'$8 &$&(8
&$& &8!$8'%&%8&!8
!+:8&!'&'

+8%&8 %&8! 8!8&8)!$
@%8!%&8! 8
!
8 $
%=
&$ &!

+8$ !) 8%88%+!
8!8
'*'$+8 8!8&!8&8)!$
@%8
8%! 8!'%%8 8"$$8
$ %9 8&! 8&!8+!'$8%'""!$&:8) $8
%!8)$& 8&!8 !$8+!'8!88&"!$$+8"$&
8%&$&8
!%'$8!8&8
!$&!' 8
%8! 8!!8$(8&) 8
%$8
(9 8+&! 8+: &8%&!' 8
%8! 8+&! 8+8&!8
&8 8"$
8$8$!8''%&878&812 "99 &!8''%&87: 11;478"99 !$8&8 &8! 8!!8$( "$(&8( &98
$-8! &$!
8)

88 8"
8

!) 8(
%8&$!'8
8 !8

+8 &!8&8"$
8$9 &$'&'$8&!8

!)8
%%
&+8!$8!!@%8! &
%8&!8"$
98 '$ 8&8( &: &$8)

8
%!888%)

8
!%'$8$!8&8 !$&!' 8
%8! 8!!8$(8&) 8
%$8

(9 8+&! 8+8%8)

8%8& %&!' 8
%8! 8+&! 8+8&!8&8 8"$
8$98!)($:8
"%&$ %8)

8(8%%8&$!'8&8$8' &
8
!%8!8'% %%8! 8''%&87:820259 )

%8)

88
%%
8&!8"%%&$!'8&$-8' &
85;00 "998&8 !8"! &8)

8
&%8!$8"%&$ %88%&!""8$!8%% 8
+8'% %%%8
! 8&8( &8"$!'&! 8$!'&98%8
!%'$%8)

8 %'$8&8%&+8!8!!@%8!' &+:8
&8$%8 8+!'$8(
'8
&%98
8"$!"!%8
!%'$8)

8!'$8"$$
+8! 8' +:8''%&87:82025:8 8)

8
'8"$&
8 8
!%'$%8! 8&8

!
8!8!!8$(8 8+&! 8+9 8!""!%&8
%8)

8
)+%8$ 8!" :8
' 8

8$!%%8)

%:8&!8

)+%8

!)8/!)8!8&$-8&$!'!'&8&8%&$&98$8)

88
$8% 8&!8 !$8(%&!$%8 8$&8&8&!8

&$ &(8$!'&%98

'$8&8%8!&&8&!8!!$ & 8
!%
+8)&8+!'8 8$
( &8'&!$&%8&!8 %'$88%!!&8 8%8
"$!%%98

8+!'8!$8! %$ 8&%8$#'%&988&$'
+8
!!
8!$)$8&!8+!'$8"$& $%"8 8% &'$8!8$ &:8 8 )8$ 8(

8&!8%'%%8&%8'$&$8&8+!'$8! ( 98

+
!-+

!
!"

+
!
"+

+"
!+0+$
"!-+
-+//////////////////////////-+

%+
+
$+"+

!+!" "+
!# +
+
"
#
+
!+

+
$+"%
+! +$+
+&"

+&+
!"
#
+
!+

+&"

+&+"
+"++

+ +

+##!"+
* "+()
+"
+##!"+(' ()

+"+ "+

+$
",+

+0+ .+///////////////////////////////////////////++++++++++++".+/////////////////////

".+//////////////////////////////////////+++++++++++++++++++++++++++++++++++++

""+
.+/////////////////////////////////////

+"
+##!"+(' ()

+"+ "+

+$
",+
.+///////////////////////////////////////////+++++++ -+//////////////////////////-+ Audemars Piguet Boutique .+////////////////////////////////////// General Manager .+///////////////////// March 31,2026
.+///////////////////////////////////// [email protected] From: Kathy Gohari
To: Adela Garcia
Cc: Rosie Pistorio; Elena Pistorio; Jessica Graefe; Julisa Pina Subject: Re: Introduction & Event Request – 8.9.26- “A Night on Rodeo” Date: Wednesday, March 4, 2026 5:29:27 AM
Attachments: Audemars Piguet Letter of Agreement for 8.9.26 Event.pdf Dear Adela,
Thank you so much for sharing the details of the special evening on Rodeo Drive. The proposed street closures sound well thought out. As long as there is sidewalk access for visitors and clients throughout the day during business hours, you have our full support.

Best regards,
Kathy Gohari
Mobile: +1 310 651 0576
On Mar 4, 2026, at 8:19 AM, Adela Garcia <[email protected]> wrote:

Hi Kathy,
I hope this message finds you well.

I’m reaching out to introduce Regal Meeting & Events and to share details regarding a proposed private event they are planning on behalf of their client, Allstate Corporation at Two Rodeo Drive and Rodeo Drive.

Regal Meeting & Events is currently organizing an exclusive evening experience titled “A Night on Rodeo,” designed to recognize and celebrate Allstate’s top agents and leadership. They would like to formally request approval to host this private event on Rodeo Drive on Sunday, August 9, 2026, from 7:00 p.m. to 9:00 p.m.

The evening is intended to be an elegant, controlled, and highly curated experience that highlights the prestige and ambiance of Rodeo Drive while honoring Allstate’s distinguished guests.

Attached, you will find the tenant communication letter that Bill and I have approved for distribution to all tenants at Two Rodeo Drive. Before circulating it, however, we wanted to begin with a proper introduction to you in your role as President of the Rodeo Drive Committee and ensure alignment from the outset.

I will let Rosie and her team chime in with any additional operational details and next steps.

We truly appreciate your time and consideration and look forward to working together.

CITY OF BEVERLY HILLS

COMMUNITY DEVELOPMENT

MEMORANDUM
TO: City Council Liaison/Rodeo Drive /Special Events /Holiday Program Committee
FROM: Patty Betancourt, Special Events and Filming Coordinator DATE: June 2, 2026
SUBJECT: Request from Allstate Insurance Company for Street and Sidewalk Closures to Host Its 2026 National Summit on Sunday, August 9, 2026 ATTACHMENTS: 1. Proposal from Allstate Insurance Company and Regal Meetings & Events

2. Proposed Traffic Control Plan

3. Proposed Site Plan

4. Letters of Support

INTRODUCTION
The Beverly Hills City Council Liaison/Rodeo Drive/Special Events/Holiday Program Committee is requested to review a request from Allstate Insurance Company and Regal Meetings & Events to host the 2026 National Summit Event as summarized in the following table, including associated street, lane, and sidewalk closures. A special event permit is required per Beverly Hills Municipal Code Section 4-8-1.

Event Name 2026 Allstate National Summit Event “Night on Rodeo” Event Sponsor/Host Allstate Insurance Company and Regal Meetings & Events
Prep/Setup Time Street closure and lane use begins on Sunday, August 9, 2026, 5am. Sidewalk Closure begins same day at 7pm
Event Time Sunday, August 9, 2026, 7pm – 9pm
Strike/Cleanup Time Street and Sidewalk Closure reopen on Monday, August 10, 2026, 3am
Location Two Rodeo, 200 Block of N. Rodeo Drive and 9400 Block of Dayton Way
Number of Attendees 900
Proposed Street and Rodeo Drive
2 of 5
Sidewalk Closure Ɣ Northbound 2 lane closure of Rodeo Drive between Wilshire Blvd and Dayton Way and full closure of
Eastbound Dayton Way between Rodeo Drive and the
alley on Sunday, August 9, 2026 at 5am – Monday,
August 11, 2026 at 3am.

Ɣ Lane use on Wilshire Blvd between El Camino Drive
and Rodeo Drive from 7pm – 10pm for guest drop
off/pickup.

Ɣ Sidewalk closure of the 200 Block of North Rodeo Drive from Sunday, August 9, 2026 at 7pm – Monday, August
10, 2026 at 3am.

Traffic Control Plan The street and sidewalk closure would be managed and implemented by a professional traffic control company
hired by Regal Meetings & Events (Attachment 2).

Traffic control plans must be approved by the City
Engineer prior to event.

A Public Works Inspector may be on site the day of the
street and sidewalk closure to ensure traffic control
equipment is set up properly and according to the
approved plan.

Fire Lane Per standard with all street closures, a fire lane must be maintained at all times. The site plan showing the fire lane must be approved by the Fire Marshal prior to the
event.

All Fire Department Connections and hydrants must
always remain accessible and free of any event
equipment.

Fee Waiver Requested No fee waivers requested.

Event Activities A mixture of 900 agents, guests and sales leaders across the country will come together to honor exceptional
performance, leadership and sustained achievements.

DISCUSSION
The following table provides discussion and analysis of the features, logistics, and potential impacts of the proposed event.
3 of 5
Tents/Structures All tents and structures including truss and lighting structures will go through the standard Building and
Safety plan review, permit, and inspection process.

Generators All generators and electrical requests will go through the standard Building and Safety plan review, permit, and
inspection process.

Fire Permits All fire permits including, but not limited to: public assembly and fire code will go through the standard fire plan review, permit, and inspection process.

Amplified Sound All amplified sound will be turned off by 10pm following the City’s noise ordinance.

Other Equipment,
Fixtures, or Furniture
The proposed cocktail reception plan (Attachment 3) will include tables, chairs, food, drinks, lounge vignettes, and atmospheric lighting.

Food Preparation and
Service
All food and beverage will be prepared and served by a
licensed caterer and will obtain all necessary City and County permits.

Traffic All traffic will be rerouted. Traffic control equipment, messages boards, meridian barriers, etc. (included in
applicant’s traffic plan) will be placed around street
closure so that the drivers are aware of street closure.

Parking No valet or parking will be needed. Guests will arrive and depart via coach buses from their respective hotels
including the Beverly Hilton and Waldorf Astoria Hotels.

City Staffing Police Officers and Traffic Control Officers will be required for permit enforcement and for proper street closure
enforcement.

The Fire Department may require a Fire Safety Officer to remain on site.

Exact staff hours from each department will be based on lead staff recommendations and summarized on the
special event permit
Event Staffing and
Security
Regal Meetings & Events will hire private security that will work in conjunction with Beverly Hills Police on event
details and logistics on the day of event.
4 of 5
Private security will be placed throughout the event space including every corner, every street, sidewalk and within Two Rodeo space.

In addition to proper street closure equipment, Regal
Meetings & Events will have flaggers at each end of
closure assisting pedestrians at crosswalks.

Public Works Transportation Division will notify Metro and Tour Buses to coordinate alternate routes.

Rodeo Drive Committee will reach out to all members and businesses on Rodeo Drive notifying them of street
closure and sidewalk closure information.

Partner Support and
Public Comment
Letters of support have been received from businesses as well as from Rodeo Drive Committee (Attachment 4).

Rodeo Drive Committee and CVB are in support of the
event and hopeful that the event can draw positive
attention and increase shopping on Rodeo Drive.

As standard with all permit issuance practice, all fees will be paid in full prior to the event date.
5 of 5
Fees will be charged based on the current fiscal year 2026/27 fee schedule.

RECOMMENDATION
Staff recommends the City Council Liaisons provide feedback and direction regarding the proposed requests:
x Northbound lane closure of 200 Block N. Rodeo Drive and full closure of Eastbound 9000 Block of Dayton Way from Sunday, August 9, 2026 at 5am – Monday, August 11, 2026 at 3am.
x Lane use on Wilshire Blvd from 7pm – 10pm for guest drop off/pickup.

If approved by the Liaisons, staff will bring the proposal for consideration to full City Council at the June 23, 2026 meeting.

Beverly Hills City CouncilJune 23, 2026

Beverly Hills City Council
June 23, 2026