Media District Specific Plan Update
City Council
November 7, 2023
1 Project Team
CITY OF BURBANK
–
CDD/Planning Division
Amanda Landry: Project Manager, Principal Planner
Fred Ramirez: Asst. CDD Director - Planning
David Kim: Senior Planner
Joseph Pangilinan: Associate Planner
CITY OF BURBANK
–
CDD/Transportation Division:
David Kriske: Asst. CDD Director – Transportation
Marcos Fuentes: Senior Planner
SO. CALIFORNIA ASSOC. OF GOVERNMENTS (SCAG)
Grieg Asher: Planning Supervisor
WITH TECHNICAL SUPPORT FROM:
WSP: Land Use & Transportation
ARELLANO ASSOCIATES: Outreach & Engagement
PERKINS + WILL: Urban Design
RINCON: Environmental Analysis
KOSMONT: Economic Market Analysis
2 BURBANK MEDIA DISTRICT
3 What is the Media District?
• A compact and highly-developed 0.85-square
mile district on the southwestern edge of the
city.
• Home to several media and entertainment
companies, as well as residential areas, a high
school, a hospital, and several recreational
areas.
• Located in the heart of LA County, close to
Burbank Airport, Universal City, Hollywood, and
Downtown LA.
• The Media District accounts for 9% of Burbank’s
total population.
4 Jobs-Housing Ratio and Current Commute Patterns
69,202 people
work in the
Media District,
but live
elsewhere
364 people
work and live in
the Media District
2,152 people
live in the Media
District and work
elsewhere
5 THE SPECIFIC PLAN
6 Why Update the Burbank Media District Specific Plan Now? The Burbank Media District Specific Plan is being updated by the City, in partnership with the Southern California Association of Governments (SCAG), to develop and implement policies and programs to:
Remove barriers to
housing production
Streamline the
permitting process
Better coordinate
with transportation
resources and
policies
7 Why Update the Burbank Media District Specific Plan Now (Continued)? The Specific Plan Update is an opportunity to institute Objective Development Standards that better represent
the City’s development and neighborhood design goals.
Objective Development standards will ensure that the
City’s vision and neighborhood compatibility are
maintained even if developments are processed through
state mandated streamlining programs, such as AB 2011
or SB 35.
8 Initiation Discovery Update Adoption
Project Timeline - Overall
Workshop #1
Workshop #2
Workshop #3
Workshop #6
Briefing
#1
Briefing
#3
Briefing
#4
Workshop #4
Summer 2022
Fall 2022-Winter 2023
Winter 2023/24
Spring/Summer 2024
Workshop #5 Workshop #7
Additional public review and comment opportunities
9 Current Status
• Policy formulation and
Public Review
10 Summary of Public Input
Community Character
Future development should be located to
protect and preserve the character of the
existing neighborhoods.
Development standards should be sensitive
to neighboring lower scaled residential
parcels, especially regarding parking, noise,
privacy.
Mobility
Slow traffic down.
Develop more neighborhood
protection measures.
Improve access to transit.
Public realm design to address
concerns about speed of vehicles,
dangerous curb extensions, and
bicycle and pedestrian safety.
Parking.
11 Summary of Public Input (Continued)
Business and Economy
Sustain and support major employers.
Emphasize importance of bringing in and
sustaining small businesses in the area.
Encourage more compatible commercial
uses.
Create an identity for the public realm.
Recreation and Natural Resources
Create better access to Johnny Carson
Park and develop plans for
improvement of amenities.
Incorporate more greenspace
throughout the District.
12 BUILD OUT ANALYSIS
(DEVELOPMENT POTENTIAL)
13 Proposed
Opportunity
Sites
14 PROPOSED
DENSITY
15 PROPOSED
FLOOR AREA
RATIO
16 PROPOSED
HEIGHT
17 BY THE NUMBERS
COMPARISON
OF ALTERNATIVES
18 “Preferred Project”
Currently Permitted
MDSP Update
“No Project Alternative” (No Change to Existing Regulations) Land Use Quantity
Residential Units (All Sites – PD/DA and
Pipeline) 6,633
Residential Units for Media District
Opportunity Sites Only 5,321
Non-Residential Square Footage (All sites –
PD/DA and Pipeline) 2,615,372
Increase over Current
MDSP Update
“Preferred Project” Net Development Potential above "No Project Alternative"
Land Use Quantity (Net)
Residential Units (All Sites – PD/DA and
Pipeline) 4,627
Residential Units for Media District
Opportunity Sites Only 3,865
Non-Residential Square Footage (All sites –
PD/DA and Pipeline) 2,466,081
19 “Higher Increased Growth Alternative”
Currently Permitted
MDSP Update
“No Project Alternative” (No Change to Existing Regulations) Land Use Quantity
Residential Units (All Sites – PD/DA and
Pipeline) 6,633
Residential Units for Media District
Opportunity Sites Only 5,321
Non-Residential Square Footage (All sites –
PD/DA and Pipeline) 2,615,372
Increase over Current
MDSP Update
“Increased Growth Alternative” Net Development Potential above "No Project Alternative"
Land Use Quantity
Residential Units (All Sites – PD/DA and
Pipeline) 9,397
Residential Units for Media District
Opportunity Sites Only 7,928
Non-Residential Square Footage (All sites –
PD/DA and Pipeline) 6,932,324
20 Study of Alternatives During Environmental Review
Program
Environmental
Review
Alternative 1
Existing Conditions
Alternative 2
Preferred Project
Alternative 3
Increased Growth
21 NEXT STEPS
22 Drafting Plan Update
November-December 2023
Additional Analyses (market,
traffic, infrastructure)
January- February 2024
Plan Refinement and
Environmental
February-April 2024
Adoption
Project Timeline – Current Phase
Workshop #6
Workshop #5
Planning
Commission
Briefing
#1 City Council
April-May 2024
Workshop #7
Additional public review and comment opportunities
23 Next Steps
Round Five of Public Outreach
November 15th Community Meeting – 6:00 PM @Buena Vista Library At least two additional rounds of public outreach are planned Environmental Analysis
November 16th EIR Public Scoping Meeting - 6:00 PM @Community Services Building Rm. 104
Additional Available Resources (www.mediadistrictsp.com) Project Fact Sheet
Frequently Asked Questions
Glossary of Technical Terms
Project webpage includes a translation widget
All materials available in Spanish and Armenian
24 Contact:
Amanda Landry
Principal Planner
[email protected]
(818) 238-5250
David Kim
Senior Planner
[email protected]
(818) 238-5250
Joseph Pangilinan
Associate Planner
[email protected]
(818) 238-5250
25 Media District Specific Plan Update
City Council
November 7, 2023
26