Cities Index.
Attachment 1

Burbank City Council
December 12, 2023

Document
Attachment 1
Meeting
December 12, 2023
Body
Burbank City Council
Original file
575 KB
Text extracted from the city's file for reading and search. Open the original on burbank.granicus.com. That file is the official record.

Attachment 1
Applications and Resumes
Santa Monica Mountains
Conservancy Advisory Committee
Submit Date: Nov 16, 2023
First Name Middle Initial Last Name
Email Address
Home Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title Occupation
City of Burbank Boards, Commissions & Committees
Application Form
Profile
Which Boards would you like to apply for?
Santa Monica Mountains Conservancy: Submitted
Infrastructure Oversight Board: Submitted
Length of time as a Burbank Resident:
2 years
Burbank Registered Voter?
Yes No
Interests & Experiences
Please tell us about yourself and why you want to serve.

Why are you interested in serving on a board, commission or committee? I would love to hop on board to share ideas, resources and advocate for stewardship events in the city of burbank and partner with like minded non profits and community members Education
Leave No Trace Educator
Additional Pertinent Courses or Training
I will be taking more courses through leave no trace Zero waste living What is BLM land Kristen Hernandez
east Verdugo Ave
Burbank CA 91501
Mobile:

Trailmothers Founder
Plans stewardship events,
educator,
Kristen Hernandez

Upload a Resume
Other Pertinent Skills, Experience or Interests
Sales, Social Media Manager, Content Creator, Partnership Collaboration, Fundraising Platforms, Community Outreach
Community Involvement
Specify current or prior service on a City Board, Commission or Committee:

My own board Managing and Creating Partnerships through leave no trace and brands to help supporting any donating and or gifting. I also run the IG for my non-profit and handle all incoming and outgoing emails and phone and partnships I do it all.

List Community activities in which you are involved:

Clean and Climb Climbing Hiking Picking up trash Cycling Urban walking Camping Road trips Education for the outdoors
If you are related to any City of Burbank employee(s), please state their name(s), relationship(s), and department(s). If you are not related to a City of Burbank employee, please put N/A.

N/A
Conflict of Interest
Conflict of Interest:

Rules of law and ethics prohibit members from participating in and voting on matters in which they may have a direct or indirect conflict of interest including a financial interest. Are you aware of any potential conflicts of interest which may develop from your occupation or financial holdings in relation to your responsibilities as a member of the Board, Commission or Committee to which you seek appointment?
Yes No
If you answer yes, explain in detail any potential conflicts in the same manner as required by the Fair Political Practices Commission’s Statement of Economic Interests (Form 700). (If you should have any questions about this matter or need further information as it relates to your situation, please advise the City Clerk prior to submitting your application.) Kristen Hernandez

AB 1234 Training
The Board, Commission or Committee (collectively Board) you are seeking appointment to provides City reimbursement for attending trainings or conferences. Therefore, under State Law all members of the Board must receive at least two hours of ethic’s training, as prescribed by the Fair Political Practices Commission, within one year of appointment and once every two years thereafter.

First Choice
FIRST choice for Board/Commission/Committee appointment:

Santa Monica Conservation
Describe any qualifications, experience, and education, as well as any technical or professional background you may have relative to the duties of this position.

Social Media Manager, Community outdoor leadership, Leave No Trace Adovcater. Event planning What are your goals in serving on this Board/Commission/Committee? Learn more knowledge, offer resources and connect with community Second Choice
SECOND choice for Board/Commission/Committee appointment:

I would love to really try for the Santa Monica conservation as I align with them more but willing to learn more.

Describe any qualifications, experience, and education, as well as any technical or professional background you may have relative to the duties of this position Stewardship education through leave no trace. Outdoor projects and how to conserve as a community and pack it out.

What are your goals in serving on this Board/Commission/Committee? Goals. Reach more community to advocate for more free community events that get families and children outside. Not everyone has the resource or a car or a bike to get there.

Supplemental Questions
Question applies to
Infrastructure Oversight Board
Please list your experience, knowledge and/or expertise with City infrastructure and affiliated processes and procedures for projects (both major and routine/regular) and maintenance.

N/a
Kristen Hernandez
Question applies to
Infrastructure Oversight Board
Please list your expertise and knowledge as it pertains to City infrastructure in any of the following areas (indicate which of the following apply and further explain each item below):

Civil Engineering
Architecture
Project Management
Urban Planning
Traffic Engineering (including parking)
Structures/Buildings
Construction Management
Budget/Financing
Other related and pertinent experience
(Please type your response in the comment box below)
Question applies to
Infrastructure Oversight Board
Project management
Acknowledgement
Acknowledgment No. 1 - General

ALL INFORMATION SUBMITTED IS A PUBLIC RECORD AND WILL BE POSTED ON THE CITY’S WEBSITE. All City Board, Commission, and Committee members serve without compensation from the City. No person shall serve at the same time on more than one Board, Commission or Committee. All applicants must be electors of, and actually reside in the City of Burbank, with the exception of the Burbank Cultural Arts Commission and the Sustainable Burbank Commission. (Per BMC Section 2-1-405, 2-1-406, 2-1-407) I Agree
Kristen Hernandez
Kristen Hernandez
kills: Media Strategy · Analytical Skills · Retail · Retail Sales · Product Knowledge · Branding · Educational Leadership · Outdoor Education · Outdoor Recreation · Outdoors · Outdoor Industry · Outdoor Leadership · Sales · Brand Awareness · Community Management · Branding & Identity · Event Planning
Burbank, CA
91501
Self-driven, highly motivated Brand Specialist, with over 11 years’ experience in Social Media Management/ Brand building /Nonprofit Community Manager and running events for nonprofits and brand giveaways, I am happiest when I’m in a position to positively influence the success and growth of a company or brand. I enjoy building communities and I also love to do sponsor outreach, create events and host giveaways, networking with sponsors and public figures. I look forward to being able to continue helping organizations and brands fully grow and develop their social media following and sales and work with others to create engagement.

I have also been in customer service for over 10 years and a sales expert for the last 6 years.

Work Experience
Brand Ambassador
Gnarly Nutrition - Los Angeles, CA
August 2023 to Present
I am a brand ambassaor for Gnarly Nurtion, I will be testing, creating content and reels for tik tok and instagram and hosting a giveaway to bring followers and egagement to both accounts.

Sales Specialist
REI - Los Angeles, CA
October 2021 to Present
Sales Specialist
Clothing and often Action Sports. I love my job and love my departments and I pride myself everyday to go and make a change and create projects for others and myself.

I manage stock and warehouse projects with others or alone with little to no direction. I participate in inhouse meetings and provide feedback about departments or new product, product knowledge, backpack fitting, in store classes.
2023 Year Update: Sales Expert: Camp, Men's Clothing, Women's Clothing, Footwear, Stock, Inventory and I LOVE MY JOB. I also have taught one in store class o. HIKING Tips, Safety Tips and Leave No Trace
Education, Stewardship Events, We are also bringing in Leave No Trace books and stickers to Educate customers! I am advocate for LNT!
Starting October 2023, November 2023, and December 2023 I will be teach In Store Camping 101 classes for REI Members, I will also be teaching Leave No Trace Education in store and it is Free for Members, My goals are continue to grow with REI and eventually grow into a fulltime position here at REI.

I am now trained in pretty much all departments except for: SIF and Shipping and Receiving. My ultimate Goal is become fulltime and keep growing and seek leadership other than sales.

Founder
Sales Expert
REI - Northridge, CA
October 2021 to Present
• Sales Expert: Camp, Men's Clothing, Women's Clothing, Footwear, Stock, Inventory, Bike Shop and I LOVE MY JOB. I also have taught one in store classes. HIKING Tips, Safety Tips and Leave No Trace Education, Stewardship Events, We are also bringing in Leave No Trace books and stickers to Educate customers! I am advocate for LNT! I also became an expert with Visuals, Brands. I have been Nominated Twice For the Anderson Award and its always a great feeling knowing your co workers are the kindest amazing people ever who turn into your family.

Skills: Media Strategy · Analytical Skills · Retail · Retail Sales · Product Knowledge · Branding · Educational Leadership · Outdoor Education · Outdoor Recreation · Outdoors · Outdoor Industry · Outdoor Leadership · Sales · Brand Awareness · Community Management · Branding & Identity · Event Planning Founder and CEO
Trailmothers - Granada Hills, CA
January 2017 to Present
• Maintained strong social media and brand presence across Facebook, and Instagram, Pinterest platforms
• Organize and set up all upcoming events, respond to all ingoing and outgoing emails, contact potential sponsors or giveaways and or collaborations.
• Updating highlights daily to ensure pictures and videos are being pinned to each highlight Content Creation- CANVA ( 7 years experience)
• Constant Sponsor outreach before an event or planning an event, by using DM on Instagram • Maintain relations with our sponsors, city, and like-minded hiking groups • Successful partnerships with the City Of LA, Graffiti Removals, City Council Member • Successfully removed graffiti: Stoney Point Park, CA, partnered with Graffiti Removals. • Created multiple crews, for multiple projects for the outdoors, networking and now partnered with REI and KEEN and LEAVE NO TRACE, MADROCK, KEEP NATURE WILD, TOUCHSTONE • Successfully hosted and have created over 5,000 community events • Created a LA Chapter over the course of 4 years
• Created a Team for different groups of the ORG
• Copywriter Management
• Created Culture within the ORG
• All 5 board members received a Title from the LA COUNTY and Council Member for their dedication and volunteer work for Trailmothers in May 2023
Preparing for 2024 with 6 STewardship Events with Leave No trace Traveling Team to conduct Education, trash clean up and how to use youre gear.

Brand Manager
Method (NZ) this account from 1k-3k in less than a month, Engagement grows from 40% to 100% under a month of running the account, viral days are Monday, Wednesday, and Friday. Our first giveaway has taken off with a brand called BOGAVIA and it is currently running. We have multiple contest giveaways set up for the next couple of months, outreach with brands, and brand ambassadors to help push ideas and make them happy for The Barbour Method. Content Creation, Quotes, Featuring the owner and teachers, changing the layout of the page, and ensuring brand stay exposed. • Created 2020 Barbour Method Ambassador Program to manage Brand Ambassadors • Social Media Strategy to the Owner of Brand
• Successfully set up the influencers programs on IG/Tik Tok • Set up the monthly calendar, fresh content, giveaways.

Canvasser
Council Member John Lee District - Porter Ranch, CA
January 2020 to May 2020
(3 years 10 months)
Kristen Hernandez - page 3 for the 2020 Re-election for John Lee District 12! Cold Calls, knocking on doors, discussing John
Lee to our community, recruiting voters and delivering signs and merch to our San Fernando Community!
Social Media Coordinator
Dynamite Starfish - Northridge, OH
August 2019 to October 2019
(3 months)
Create and update social media content for primary Instagram account ● Increased Instagram followers from 2,000 to 4,000 in two months ● Increased product sales by creating trending hashtag #TANKTUESDAY ● Managed ambassadors
● Strategize on giveaways and outreach with other local artist for giveaways Social Media Manager
Medex - Chatsworth, GA
November 2017 to May 2019
(1 year 7 months)
Managed all 6 business social media accounts
- Thermal-Aid - Heating and Cooling packs for adults and children - Marijuana Times- Medical cannabis news, science & culture website - Homespashowerspray- Aromatherapy Shower Spray
- Malibu Brands- A natural topical analgesic cream for temporary relief - Nature-cide- All-natural pest control
● Created a color board, build social media accounts for the following accounts ● Increased all social accounts from no engagement to 100% organic flow conversations daily ● Marijuana Times-IG increased from 1300 followers to 2k within 2 months, grew account to 32.7k organically
● Homespashowerspray- Increased- 0 followers to 2k followers within 2 months, created brand content and voice
● Malibu Brands- Increased IG- 0 followers to 1k followers, created brand voice and strategy, content ● Outreach, Networking through DM and FB, Organic Growth, Giveaways, Interviews ● Managed Twitter and Facebook groups daily
www.instagram.com/marijuanatimesx
www.instagram.com/thermalaid
www.instagram.com/naturecide
www.instagram.com/malibu_brands
www.instagram..com/homespashower
Social Media Assistant
Town Audi
August 2017 to October 2017
(3 months)
Managed social media management for 6 client accounts including Facebook, Twitter, Instagram, Pinterest
● Increased Instagram account by 1000 Follows in under 30 days ● Created color board for visual layouts, content for all social media channels including video, graphics, slideshows and blog posts
● Supervised influence marketing plan and managed influencer outreach for cross-promotions ● Researched hashtag trends and created a custom hashtag plan for special promotions and statistical tracking.
● Built engagement strategies for client account that resulted in a 50% increase in engagement and brand awareness.

Links: https://www.facebook.com/boomtownmarketing/
Social Media Coordinator
May 2017 to August 2017
(4 months)
Manage social media planning for execution of marketing strategies and community management ● Successfully maintained consistent content and design for each Instagram and Pinterest ● Host networking event for possible future clientele for the company ● Monitor online presence of a company's brand and engage with users, strengthening customer relationships, Edit Photos with Photoshop and Edit short videos for promotions Links: www.instagram.com/organicpermanentmakeup
Brand Representative
I am a Proud Brand Ambassador for Kula Cloth! The Kula Cloth® was designed for anybody who squats when they pee (or uses a pee-funnel)! Some people use Kula as a handkerchief or a small washcloth.

Its a great way to LEAVE NO TRACE in the outdoors. Its an amazing product that is always on my backpack or fanny pack and its easy to wash and it has antibacterial properties, its quick dry and water resistant and its $20
Many partners and artist create and make fun designs and donate their funds to nonprofits! I make reels, content for instagram and tik tok.

Brand Representative
Ambassador Personnel, Inc.
for Pacha Soap. Co
I create content, reels for instagram, reels for tik tok and facebook. I help promote froth bombs, subscription boxes and be another creative outlook for this awesome sustainable brand. I like to tell stories through content and sales and fun giveaways! I use only high engagement music that is currently trending, hashtags and my linktree to attract potential customers.

Content Manager
BoomTown Marketing
Boomtown Marketing, Social Media Content Manager/Creator. I pull content to be posted as a viral image, I create Infographics, Organic Growth.

Instagram
Infographics- 6 Original content pieces
Created GIF for email marketing
Social Media Manager
Blue Ltd.

Increased Instagram followers by clearing out inactive followers from 1,990 to 901 organically in 2 weeks, IG Growth is at: 1,611 followers, two ongoing giveaways to hit 8K, we gained 80% new followers and 80% sales.
• Produced high engagement of conversations under 1 week, engagement is 100% • Managing these accounts: IG, FB Page, and FB Group. Growth Coral Essential group grew to 2k within two months of working with the group. Bluelifeusa FB page grew engagement to 90% from 0%, added product tag.
• Strategize on giveaways, outreach to hobbyist and influencers, created a google spread sheet for influencers, products and affiliate links
• Bluelifeusa hit 1k last month March 2020, bluelifeusa gained 80 new followers from giveaway and our winner is now an organic influencer. Bluelifeusa will continue to have monthly giveaways. • Outreach and created an ambassador program for each hobbyists. Sales have increased by 40% and wholesale sales have bee in consistent
• Bluelifeusa will be launching a site where you ar enable to view and purchase live coral, ( for professional use only) coming soon..

Education
High school diploma
Rancho Cucamonga High School - Rancho Cucamonga, CA
January 2006 to June 2006
Skills
• adobe photoshop
• ar
• art
• c
• color
• com
• computer associates packages
• content management
• copy writing
• coral
• Branding
• Social media management
• Content creation
• Blogging
• Hootsuite
• Video editing
• Content management
• Proofreading
• Copywriting
• Google Docs
• Project management
• WordPress
• Graphic design
• Social media strategy
• Social listening
• Social growth
• Strategic partnerships
• Influencer Management
Links
https://www.instagram.com/kristenliam31
linkedin.com/in/kristen-hernandez-a47117193
Submit Date: Nov 30, 2023
First Name Middle Initial Last Name
Email Address
Home Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title Occupation
City of Burbank Boards, Commissions & Committees
Application Form
Profile
Which Boards would you like to apply for?
Santa Monica Mountains Conservancy: Submitted
Length of time as a Burbank Resident:
30 years
Burbank Registered Voter?
Yes No
Interests & Experiences
Please tell us about yourself and why you want to serve.

Why are you interested in serving on a board, commission or committee? It may seem corny, but I am dedicated and committed to community and public service in various forms, and this is a big one. My interests are diverse, from the hobbies of my youth - coin, stamp, and comic book collecting, to politics, Armenian issues, outdoors activities- hiking, mountain biking, kayaking, and environmental issues. The last two are what have motivated me to apply for this position now and in the past, along with some of the other Burbank committees on which I have served.

Education
University of Pennsylvania, BSE in Chemical Engineering Miscellaneous courses at UCLA, including water issues. Currently pursing Sustainability Studies certificate through UCLA Extension Garen Yegparian
t
E. Providencia Avenue
Burbank CA 91502
Home: Mobile:

City of Los Angeles n/a
Environmental Compliance
Inspector
Garen Yegparian

Upload a Resume
Additional Pertinent Courses or Training
Leadership Burbank
Various political and workplace trainings
Other Pertinent Skills, Experience or Interests
Two terms each on the PRCS Board and Sustainable Burbank Commission; leading Sierra Club & other hikes in the Verdugo Mountains; access to and intimate familiarity with the Armenian community in Burbank; participation in MWD water trips; and serving in his same position since 2004 Community Involvement
Specify current or prior service on a City Board, Commission or Committee:

Campaign Finance Reform; Charter Review; Community Development Goals Committee; Park, Recreation and Community Services; Trails; Transit; Trails; Santa Monica Mountains Conservancy Advisory Committee; Sustainable Burbank Commission
List Community activities in which you are involved:

Sierra Club, Armenian National Committee, Burbank Human Relations Council, Municipal Elections - including as a candidate; founding member of Homenetmen Burbank Sipan Chapter's Outdoors Club If you are related to any City of Burbank employee(s), please state their name(s), relationship(s), and department(s). If you are not related to a City of Burbank employee, please put N/A.

N/A
Conflict of Interest
Conflict of Interest:

Rules of law and ethics prohibit members from participating in and voting on matters in which they may have a direct or indirect conflict of interest including a financial interest.

Are
you aware of any potential conflicts of interest which may develop from your occupation or financial holdings in relation to your responsibilities as a member of the Board, Commission or Committee to which you seek appointment?

Yes

No
If you answer yes, explain in detail any potential conflicts in the same manner as required by the Fair Political Practices Commission’s Statement of Economic Interests (Form 700). (If
you should have any questions about this matter or need further information as it relates to your situation, please advise the City Clerk prior to submitting your application.) n/a
Garen Yegparian
AB 1234 Training
The Board, Commission or Committee (collectively Board) you are seeking appointment to provides City reimbursement for attending trainings or conferences. Therefore, under State Law all members of the Board must receive at least two hours of ethic’s training, as prescribed by the Fair Political Practices Commission, within one year of appointment and once every two years thereafter.

First Choice
FIRST choice for Board/Commission/Committee appointment:

Santa Monica Mountains Conservancy Advisory Committee - Burbank Representative Describe any qualifications, experience, and education, as well as any technical or professional background you may have relative to the duties of this position.

Twenty-four years of working for the City of LA coupled with my years of volunteer work has developed my ability to be of service to the community through government’s enablement.

I would appreciate being
reappointed for one more term. It has been very educational and that investment in me should pay off over the next four years. My Sierra Club involvement as a hike leader, Wilderness Travel Course instructor, political committee, and executive committee member also provide ongoing awareness of local park, recreation, land use, and related issues.

It is worth noting that the Sierra Club played an important role in the Creation of the Conservancy.

My participation in Leadership Burbank has given me an
integrated understanding of our city’s, and governmental agencies’ in general, functions and services.

Most recently, my leading role in the creation of the outdoors club mentioned above.

What are your goals in serving on this Board/Commission/Committee? I am committed to five goals:
1- Pursuing funding for the re-creation of a public campground to replace the old, burnt-out one above the Stough Canyon Nature Center. 2-Expanding the range of available
wilderness/recreational areas available to the citizens of Burbank and the region for recreational use (e.g. by creating a “Rim of the Verdugos” trail system).
3- Focusing attention and resources on the Verdugo
Mountains as a component part of the Rim of the Valley efforts of the National Park Service and coordinating trails programs undertaken by Burbank, Glendale, Los Angeles, and the County. 4-
Preventing further encroachment on the little remaining undeveloped space in our county. 5- Expanding
and deepening my personal awareness of the issues confronting us in maintaining the Los Angeles basin’s livability.

Second Choice
SECOND choice for Board/Commission/Committee appointment:
n/a
Describe any qualifications, experience, and education, as well as any technical or professional background you may have relative to the duties of this position n/a
Garen Yegparian
What are your goals in serving on this Board/Commission/Committee? n/a
Supplemental Questions
Acknowledgement
Acknowledgment No. 1 - General

ALL INFORMATION SUBMITTED IS A PUBLIC RECORD AND WILL BE POSTED ON THE CITY’S WEBSITE. All City Board, Commission, and Committee members serve without compensation from the City. No person shall serve at the same time on more than one Board, Commission or Committee. All applicants must be electors of, and actually reside in the City of Burbank, with the exception of the Burbank Cultural Arts Commission and the Sustainable Burbank Commission. (Per BMC Section 2-1-405, 2-1-406, 2-1-407) I Agree
Garen Yegparian
Infrastructure Oversight Board
Submit Date: Nov 01, 2023
First Name Middle Initial Last Name
Email Address
Home Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title Occupation
City of Burbank Boards, Commissions & Committees
Application Form
Profile
Which Boards would you like to apply for?
Infrastructure Oversight Board: Submitted
Length of time as a Burbank Resident:
29 years
Burbank Registered Voter?
Yes No
Interests & Experiences
Please tell us about yourself and why you want to serve.

Why are you interested in serving on a board, commission or committee? I believe my work experience and lifetime residency in the City of Burbank can contribute to the overall improvement and on going maintenance of City Infrastructure.

Education
GED
Additional Pertinent Courses or Training
SCAQMD Dust Control Supervisor Certification
Shane J Weber
N Lincoln St
Burbank CA 91506
Mobile:

Weber & Weber General
Engineering Contractors Inc. President/CEO Construction Shane J Weber

Upload a Resume
Other Pertinent Skills, Experience or Interests
None
Community Involvement
Specify current or prior service on a City Board, Commission or Committee:

None
List Community activities in which you are involved:

None
If you are related to any City of Burbank employee(s), please state their name(s), relationship(s), and department(s). If you are not related to a City of Burbank employee, please put N/A.

N/A
Conflict of Interest
Conflict of Interest:

Rules of law and ethics prohibit members from participating in and voting on matters in which they may have a direct or indirect conflict of interest including a financial interest. Are you aware of any potential conflicts of interest which may develop from your occupation or financial holdings in relation to your responsibilities as a member of the Board, Commission or Committee to which you seek appointment?
Yes No
If you answer yes, explain in detail any potential conflicts in the same manner as required by the Fair Political Practices Commission’s Statement of Economic Interests (Form 700). (If you should have any questions about this matter or need further information as it relates to your situation, please advise the City Clerk prior to submitting your application.) AB 1234 Training
The Board, Commission or Committee (collectively Board) you are seeking appointment to provides City reimbursement for attending trainings or conferences. Therefore, under State Law all members of the Board must receive at least two hours of ethic’s training, as prescribed by the Fair Political Practices Commission, within one year of appointment and once every two years thereafter.

Shane J Weber

First Choice
FIRST choice for Board/Commission/Committee appointment:

Infrastructure Oversight Board
Describe any qualifications, experience, and education, as well as any technical or professional background you may have relative to the duties of this position.

I have extensive experience in cost estimation, project logistics and coordination, and project safety as it relates to civil infrastructure.

What are your goals in serving on this Board/Commission/Committee? To improve City infrastructure for the residents of Burbank and guide City officials towards economic and efficient solutions on new, upcoming, and existing projects and maintenance.

Second Choice
SECOND choice for Board/Commission/Committee appointment:

None
Describe any qualifications, experience, and education, as well as any technical or professional background you may have relative to the duties of this position None
What are your goals in serving on this Board/Commission/Committee? None
Supplemental Questions
Shane J Weber
Question applies to
Infrastructure Oversight Board
Please list your experience, knowledge and/or expertise with City infrastructure and affiliated processes and procedures for projects (both major and routine/regular) and maintenance.

I can discuss various aspects of transportation infrastructure, including road networks, public transportation systems, and traffic management. This might involve topics like road construction, public transit planning, and traffic flow optimization. I can provide information on water supply systems, wastewater treatment, and storm-water management, which are essential for maintaining public health and environmental sustainability. I can discuss sustainability initiatives related to city infrastructure, such as green building practices, renewable energy integration, and urban design for sustainability. I can explain routine maintenance and repair processes for infrastructure like roads, bridges, and public buildings. This includes topics like asset management and maintenance scheduling. I can provide information on the permitting and approval processes that developers and city agencies must navigate for new construction or infrastructure projects. I can discuss project management techniques and principles that are commonly applied to infrastructure projects. This includes budgeting, scheduling, risk management, and stakeholder engagement. I can explain how cities plan for and respond to emergencies, including natural disasters and other crises that can impact infrastructure and public safety.

I can provide insights into sustainable urban development, including concepts like transit-oriented development, mixed land use, and green infrastructure. I can discuss various methods for funding and financing infrastructure projects, including public-private partnerships, bonds, grants, and taxation.

Question applies to
Infrastructure Oversight Board
Please list your expertise and knowledge as it pertains to City infrastructure in any of the following areas (indicate which of the following apply and further explain each item below):

Civil Engineering
Architecture
Project Management
Urban Planning
Traffic Engineering (including parking)
Structures/Buildings
Construction Management
Budget/Financing
Other related and pertinent experience
(Please type your response in the comment box below)
Question applies to
Infrastructure Oversight Board
Civil Engineering: Infrastructure design and construction, including roads, bridges, water supply, and sewage systems. Geotechnical engineering for foundation design and soil mechanics. Hydraulic engineering for water flow and drainage systems. Surveying and site analysis for infrastructure projects.

Project Management: Project planning, scheduling, and execution. Risk management and mitigation in infrastructure projects. Budgeting and cost estimation for construction projects. Stakeholder communication and management.

Traffic Engineering (including parking): Traffic flow analysis and optimization. Roadway design and traffic management. Parking design and management strategies.

Structures/Buildings: Structural engineering principles for buildings and other infrastructure. Building materials and construction methods. Building safety codes and regulations.

Construction Management:

Construction project planning and execution. Construction scheduling and sequencing. Quality control and safety measures in construction.

Budget/Financing: Infrastructure project funding sources and financing options. Budgeting and financial planning for city infrastructure projects. Public-private partnerships and other innovative financing models.

Other Related and Pertinent Experience: Emergency response and disaster management related to city infrastructure. Environmental sustainability practices in urban development. Public works and maintenance strategies for infrastructure assets. Permitting and regulatory processes for construction and development.

Shane J Weber
Acknowledgement
Acknowledgment No. 1 - General

ALL INFORMATION SUBMITTED IS A PUBLIC RECORD AND WILL BE POSTED ON THE CITY’S WEBSITE. All City Board, Commission, and Committee members serve without compensation from the City. No person shall serve at the same time on more than one Board, Commission or Committee. All applicants must be electors of, and actually reside in the City of Burbank, with the exception of the Burbank Cultural Arts Commission and the Sustainable Burbank Commission. (Per BMC Section 2-1-405, 2-1-406, 2-1-407) I Agree
Shane J Weber
pg. 1
Shane Weber
Address: N Lincoln St, Burbank, CA 91506
Phone:

Email:

Objec�ve:

Results-driven execu�ve with extensive experience in the trucking and general engineering industries, seeking opportuni�es to leverage leadership, strategic planning, and opera�onal excellence to improve community infrastructure.

Professional Experience:

President/CEO
Weber Enterprise Trucking Corpora�on, Burbank, California November 2017 - Present (6 Years)
Provide leadership and strategic direc�on to a leading trucking company, overseeing daily opera�ons, business development, and financial management.

Successfully expanded the company's regional footprint and increased annual revenue through effec�ve growth strategies and client rela�onships.

Implemented cost-effec�ve measures, resul�ng in a reduc�on in opera�onal expenses while maintaining service quality and safety standards.

Led a diverse team of professionals, fostering a culture of innova�on, collabora�on, and accountability.

President/CEO
Weber & Weber General Engineering Contractors Inc., Burbank, CA, United States September 2019 - Present (4 years, 2 month)
Founded and currently lead a successful general engineering contrac�ng company, specializing in grading, excava�on, demoli�on, cemetery development, landfill development and closure, and underground u�lity installa�on.

Achieved a consistent track record of profitability and growth by iden�fying and capitalizing on market opportuni�es.

Built and maintained strong client rela�onships, resul�ng in repeat business and increased referrals.

pg. 2
Developed and executed strategic plans to ensure the company's long-term viability and compe��veness.

Superintendent
Joe Weber Equipment & Excava�ng, Burbank, California
December 2010 - August 2019 (8 years, 9 months)
M
anaged and supervised day-to-day construc�on opera�ons, focusing on equipment and excava�ng services.

Ensured projects were completed on �me, within budget, and in compliance with safety regula�ons and quality standards.

Coordinated with subcontractors, vendors, and team members to op�mize project efficiency and outcomes.

Conducted regular inspec�ons and quality checks to maintain the highest standards of workmanship.

Implemented and maintained safety procedures, programs, and training across all divisions.

Educa�on:

GED (2011)
Skills:

Strategic Planning
Leadership and Team Management
Financial Management and Budge�ng
Business Development and Client Rela�ons
Opera�ons Op�miza�on
Regulatory Compliance
Construc�on and Engineering Exper�se
Problem-Solving and Decision-Making
Communica�on and Nego�a�on
Complex Contract Nego�a�on
pg. 3
References:

Available upon request.

Submit Date: Nov 16, 2023
First Name Middle Initial Last Name
Email Address
Home Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title Occupation
City of Burbank Boards, Commissions & Committees
Application Form
Profile
Which Boards would you like to apply for?
Santa Monica Mountains Conservancy: Submitted
Infrastructure Oversight Board: Submitted
Length of time as a Burbank Resident:
2 years
Burbank Registered Voter?
Yes No
Interests & Experiences
Please tell us about yourself and why you want to serve.

Why are you interested in serving on a board, commission or committee? I would love to hop on board to share ideas, resources and advocate for stewardship events in the city of burbank and partner with like minded non profits and community members Education
Leave No Trace Educator
Additional Pertinent Courses or Training
I will be taking more courses through leave no trace Zero waste living What is BLM land Kristen Hernandez
east Verdugo Ave
Burbank CA 91501
Mobile:

Trailmothers Founder
Plans stewardship events,
educator,
Kristen Hernandez

Upload a Resume
Other Pertinent Skills, Experience or Interests
Sales, Social Media Manager, Content Creator, Partnership Collaboration, Fundraising Platforms, Community Outreach
Community Involvement
Specify current or prior service on a City Board, Commission or Committee:

My own board Managing and Creating Partnerships through leave no trace and brands to help supporting any donating and or gifting. I also run the IG for my non-profit and handle all incoming and outgoing emails and phone and partnships I do it all.

List Community activities in which you are involved:

Clean and Climb Climbing Hiking Picking up trash Cycling Urban walking Camping Road trips Education for the outdoors
If you are related to any City of Burbank employee(s), please state their name(s), relationship(s), and department(s). If you are not related to a City of Burbank employee, please put N/A.

N/A
Conflict of Interest
Conflict of Interest:

Rules of law and ethics prohibit members from participating in and voting on matters in which they may have a direct or indirect conflict of interest including a financial interest. Are you aware of any potential conflicts of interest which may develop from your occupation or financial holdings in relation to your responsibilities as a member of the Board, Commission or Committee to which you seek appointment?
Yes No
If you answer yes, explain in detail any potential conflicts in the same manner as required by the Fair Political Practices Commission’s Statement of Economic Interests (Form 700). (If you should have any questions about this matter or need further information as it relates to your situation, please advise the City Clerk prior to submitting your application.) Kristen Hernandez

AB 1234 Training
The Board, Commission or Committee (collectively Board) you are seeking appointment to provides City reimbursement for attending trainings or conferences. Therefore, under State Law all members of the Board must receive at least two hours of ethic’s training, as prescribed by the Fair Political Practices Commission, within one year of appointment and once every two years thereafter.

First Choice
FIRST choice for Board/Commission/Committee appointment:

Santa Monica Conservation
Describe any qualifications, experience, and education, as well as any technical or professional background you may have relative to the duties of this position.

Social Media Manager, Community outdoor leadership, Leave No Trace Adovcater. Event planning What are your goals in serving on this Board/Commission/Committee? Learn more knowledge, offer resources and connect with community Second Choice
SECOND choice for Board/Commission/Committee appointment:

I would love to really try for the Santa Monica conservation as I align with them more but willing to learn more.

Describe any qualifications, experience, and education, as well as any technical or professional background you may have relative to the duties of this position Stewardship education through leave no trace. Outdoor projects and how to conserve as a community and pack it out.

What are your goals in serving on this Board/Commission/Committee? Goals. Reach more community to advocate for more free community events that get families and children outside. Not everyone has the resource or a car or a bike to get there.

Supplemental Questions
Question applies to
Infrastructure Oversight Board
Please list your experience, knowledge and/or expertise with City infrastructure and affiliated processes and procedures for projects (both major and routine/regular) and maintenance.

N/a
Kristen Hernandez
Question applies to
Infrastructure Oversight Board
Please list your expertise and knowledge as it pertains to City infrastructure in any of the following areas (indicate which of the following apply and further explain each item below):

Civil Engineering
Architecture
Project Management
Urban Planning
Traffic Engineering (including parking)
Structures/Buildings
Construction Management
Budget/Financing
Other related and pertinent experience
(Please type your response in the comment box below)
Question applies to
Infrastructure Oversight Board
Project management
Acknowledgement
Acknowledgment No. 1 - General

ALL INFORMATION SUBMITTED IS A PUBLIC RECORD AND WILL BE POSTED ON THE CITY’S WEBSITE. All City Board, Commission, and Committee members serve without compensation from the City. No person shall serve at the same time on more than one Board, Commission or Committee. All applicants must be electors of, and actually reside in the City of Burbank, with the exception of the Burbank Cultural Arts Commission and the Sustainable Burbank Commission. (Per BMC Section 2-1-405, 2-1-406, 2-1-407) I Agree
Kristen Hernandez
Kristen Hernandez
kills: Media Strategy · Analytical Skills · Retail · Retail Sales · Product Knowledge · Branding · Educational Leadership · Outdoor Education · Outdoor Recreation · Outdoors · Outdoor Industry · Outdoor Leadership · Sales · Brand Awareness · Community Management · Branding & Identity · Event Planning
Burbank, CA
91501
Self-driven, highly motivated Brand Specialist, with over 11 years’ experience in Social Media Management/ Brand building /Nonprofit Community Manager and running events for nonprofits and brand giveaways, I am happiest when I’m in a position to positively influence the success and growth of a company or brand. I enjoy building communities and I also love to do sponsor outreach, create events and host giveaways, networking with sponsors and public figures. I look forward to being able to continue helping organizations and brands fully grow and develop their social media following and sales and work with others to create engagement.

I have also been in customer service for over 10 years and a sales expert for the last 6 years.

Work Experience
Brand Ambassador
Gnarly Nutrition - Los Angeles, CA
August 2023 to Present
I am a brand ambassaor for Gnarly Nurtion, I will be testing, creating content and reels for tik tok and instagram and hosting a giveaway to bring followers and egagement to both accounts.

Sales Specialist
REI - Los Angeles, CA
October 2021 to Present
Sales Specialist
Clothing and often Action Sports. I love my job and love my departments and I pride myself everyday to go and make a change and create projects for others and myself.

I manage stock and warehouse projects with others or alone with little to no direction. I participate in inhouse meetings and provide feedback about departments or new product, product knowledge, backpack fitting, in store classes.
2023 Year Update: Sales Expert: Camp, Men's Clothing, Women's Clothing, Footwear, Stock, Inventory and I LOVE MY JOB. I also have taught one in store class o. HIKING Tips, Safety Tips and Leave No Trace
Education, Stewardship Events, We are also bringing in Leave No Trace books and stickers to Educate customers! I am advocate for LNT!
Starting October 2023, November 2023, and December 2023 I will be teach In Store Camping 101 classes for REI Members, I will also be teaching Leave No Trace Education in store and it is Free for Members, My goals are continue to grow with REI and eventually grow into a fulltime position here at REI.

I am now trained in pretty much all departments except for: SIF and Shipping and Receiving. My ultimate Goal is become fulltime and keep growing and seek leadership other than sales.

Founder
Sales Expert
REI - Northridge, CA
October 2021 to Present
• Sales Expert: Camp, Men's Clothing, Women's Clothing, Footwear, Stock, Inventory, Bike Shop and I LOVE MY JOB. I also have taught one in store classes. HIKING Tips, Safety Tips and Leave No Trace Education, Stewardship Events, We are also bringing in Leave No Trace books and stickers to Educate customers! I am advocate for LNT! I also became an expert with Visuals, Brands. I have been Nominated Twice For the Anderson Award and its always a great feeling knowing your co workers are the kindest amazing people ever who turn into your family.

Skills: Media Strategy · Analytical Skills · Retail · Retail Sales · Product Knowledge · Branding · Educational Leadership · Outdoor Education · Outdoor Recreation · Outdoors · Outdoor Industry · Outdoor Leadership · Sales · Brand Awareness · Community Management · Branding & Identity · Event Planning Founder and CEO
Trailmothers - Granada Hills, CA
January 2017 to Present
• Maintained strong social media and brand presence across Facebook, and Instagram, Pinterest platforms
• Organize and set up all upcoming events, respond to all ingoing and outgoing emails, contact potential sponsors or giveaways and or collaborations.
• Updating highlights daily to ensure pictures and videos are being pinned to each highlight Content Creation- CANVA ( 7 years experience)
• Constant Sponsor outreach before an event or planning an event, by using DM on Instagram • Maintain relations with our sponsors, city, and like-minded hiking groups • Successful partnerships with the City Of LA, Graffiti Removals, City Council Member • Successfully removed graffiti: Stoney Point Park, CA, partnered with Graffiti Removals. • Created multiple crews, for multiple projects for the outdoors, networking and now partnered with REI and KEEN and LEAVE NO TRACE, MADROCK, KEEP NATURE WILD, TOUCHSTONE • Successfully hosted and have created over 5,000 community events • Created a LA Chapter over the course of 4 years
• Created a Team for different groups of the ORG
• Copywriter Management
• Created Culture within the ORG
• All 5 board members received a Title from the LA COUNTY and Council Member for their dedication and volunteer work for Trailmothers in May 2023
Preparing for 2024 with 6 STewardship Events with Leave No trace Traveling Team to conduct Education, trash clean up and how to use youre gear.

Brand Manager
Method (NZ) this account from 1k-3k in less than a month, Engagement grows from 40% to 100% under a month of running the account, viral days are Monday, Wednesday, and Friday. Our first giveaway has taken off with a brand called BOGAVIA and it is currently running. We have multiple contest giveaways set up for the next couple of months, outreach with brands, and brand ambassadors to help push ideas and make them happy for The Barbour Method. Content Creation, Quotes, Featuring the owner and teachers, changing the layout of the page, and ensuring brand stay exposed. • Created 2020 Barbour Method Ambassador Program to manage Brand Ambassadors • Social Media Strategy to the Owner of Brand
• Successfully set up the influencers programs on IG/Tik Tok • Set up the monthly calendar, fresh content, giveaways.

Canvasser
Council Member John Lee District - Porter Ranch, CA
January 2020 to May 2020
(3 years 10 months)
Kristen Hernandez - page 3 for the 2020 Re-election for John Lee District 12! Cold Calls, knocking on doors, discussing John
Lee to our community, recruiting voters and delivering signs and merch to our San Fernando Community!
Social Media Coordinator
Dynamite Starfish - Northridge, OH
August 2019 to October 2019
(3 months)
Create and update social media content for primary Instagram account ● Increased Instagram followers from 2,000 to 4,000 in two months ● Increased product sales by creating trending hashtag #TANKTUESDAY ● Managed ambassadors
● Strategize on giveaways and outreach with other local artist for giveaways Social Media Manager
Medex - Chatsworth, GA
November 2017 to May 2019
(1 year 7 months)
Managed all 6 business social media accounts
- Thermal-Aid - Heating and Cooling packs for adults and children - Marijuana Times- Medical cannabis news, science & culture website - Homespashowerspray- Aromatherapy Shower Spray
- Malibu Brands- A natural topical analgesic cream for temporary relief - Nature-cide- All-natural pest control
● Created a color board, build social media accounts for the following accounts ● Increased all social accounts from no engagement to 100% organic flow conversations daily ● Marijuana Times-IG increased from 1300 followers to 2k within 2 months, grew account to 32.7k organically
● Homespashowerspray- Increased- 0 followers to 2k followers within 2 months, created brand content and voice
● Malibu Brands- Increased IG- 0 followers to 1k followers, created brand voice and strategy, content ● Outreach, Networking through DM and FB, Organic Growth, Giveaways, Interviews ● Managed Twitter and Facebook groups daily
www.instagram.com/marijuanatimesx
www.instagram.com/thermalaid
www.instagram.com/naturecide
www.instagram.com/malibu_brands
www.instagram..com/homespashower
Social Media Assistant
Town Audi
August 2017 to October 2017
(3 months)
Managed social media management for 6 client accounts including Facebook, Twitter, Instagram, Pinterest
● Increased Instagram account by 1000 Follows in under 30 days ● Created color board for visual layouts, content for all social media channels including video, graphics, slideshows and blog posts
● Supervised influence marketing plan and managed influencer outreach for cross-promotions ● Researched hashtag trends and created a custom hashtag plan for special promotions and statistical tracking.
● Built engagement strategies for client account that resulted in a 50% increase in engagement and brand awareness.

Links: https://www.facebook.com/boomtownmarketing/
Social Media Coordinator
May 2017 to August 2017
(4 months)
Manage social media planning for execution of marketing strategies and community management ● Successfully maintained consistent content and design for each Instagram and Pinterest ● Host networking event for possible future clientele for the company ● Monitor online presence of a company's brand and engage with users, strengthening customer relationships, Edit Photos with Photoshop and Edit short videos for promotions Links: www.instagram.com/organicpermanentmakeup
Brand Representative
I am a Proud Brand Ambassador for Kula Cloth! The Kula Cloth® was designed for anybody who squats when they pee (or uses a pee-funnel)! Some people use Kula as a handkerchief or a small washcloth.

Its a great way to LEAVE NO TRACE in the outdoors. Its an amazing product that is always on my backpack or fanny pack and its easy to wash and it has antibacterial properties, its quick dry and water resistant and its $20
Many partners and artist create and make fun designs and donate their funds to nonprofits! I make reels, content for instagram and tik tok.

Brand Representative
Ambassador Personnel, Inc.
for Pacha Soap. Co
I create content, reels for instagram, reels for tik tok and facebook. I help promote froth bombs, subscription boxes and be another creative outlook for this awesome sustainable brand. I like to tell stories through content and sales and fun giveaways! I use only high engagement music that is currently trending, hashtags and my linktree to attract potential customers.

Content Manager
BoomTown Marketing
Boomtown Marketing, Social Media Content Manager/Creator. I pull content to be posted as a viral image, I create Infographics, Organic Growth.

Instagram
Infographics- 6 Original content pieces
Created GIF for email marketing
Social Media Manager
Blue Ltd.

Increased Instagram followers by clearing out inactive followers from 1,990 to 901 organically in 2 weeks, IG Growth is at: 1,611 followers, two ongoing giveaways to hit 8K, we gained 80% new followers and 80% sales.
• Produced high engagement of conversations under 1 week, engagement is 100% • Managing these accounts: IG, FB Page, and FB Group. Growth Coral Essential group grew to 2k within two months of working with the group. Bluelifeusa FB page grew engagement to 90% from 0%, added product tag.
• Strategize on giveaways, outreach to hobbyist and influencers, created a google spread sheet for influencers, products and affiliate links
• Bluelifeusa hit 1k last month March 2020, bluelifeusa gained 80 new followers from giveaway and our winner is now an organic influencer. Bluelifeusa will continue to have monthly giveaways. • Outreach and created an ambassador program for each hobbyists. Sales have increased by 40% and wholesale sales have bee in consistent
• Bluelifeusa will be launching a site where you ar enable to view and purchase live coral, ( for professional use only) coming soon..

Education
High school diploma
Rancho Cucamonga High School - Rancho Cucamonga, CA
January 2006 to June 2006
Skills
• adobe photoshop
• ar
• art
• c
• color
• com
• computer associates packages
• content management
• copy writing
• coral
• Branding
• Social media management
• Content creation
• Blogging
• Hootsuite
• Video editing
• Content management
• Proofreading
• Copywriting
• Google Docs
• Project management
• WordPress
• Graphic design
• Social media strategy
• Social listening
• Social growth
• Strategic partnerships
• Influencer Management
Links
https://www.instagram.com/kristenliam31
linkedin.com/in/kristen-hernandez-a47117193

← All documents from this meeting