Cities Index.
Attachment 2

Burbank City Council
May 7, 2024

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Attachment 2
Meeting
May 7, 2024
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Burbank City Council
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DOWNTOWN

BURBANK

PARTNERSHIP
2023 Accomplishments
& 2024 Looking Ahead
Attachment 2
ATTACHMENT 2 - 1
@heygwenlane

TABLE OF

CONTENTS
04 05
06 07
08 09
10 14
18 20
22 23
24 31
26 27
28 29

CAPITAL IMPROVEMENTS & MAINTENANCE

MARKETING & EVENTS

ECONOMIC ENHANCEMENTS

LEASING SUPPORT & ADVOCACY

ECONOMIC INDICATORS
NEW BUSINESS IN 2023

CAPITAL IMPROVEMENTS & MAINTENANCE

MARKETING & EVENTS

ECONOMIC ENHANCEMENTS

LEASING SUPPORT & ADVOCACY
2023 A

CCOMPLISHMENTS

FUTURE INVESTMENTS IN DOWNTOWN BURBANK

DIRECTORS, BOARD & STAFF
WHAT’S IN STORE FOR 2024

WELCOME
ABOUT

GOALS & BENEFITS

PUBLIC PRIVATE PARTNERSHIP

ANNUAL BUDGET

MANAGEMENT DISTRICT PLAN SERVICES AND MAP
Downtown Burbank Partnership / Annual Report
3 Downtown Burbank Partnership / Annual Report2
ATTACHMENT 2 - 2
Since 2003, the PBID has been a driving force in supporting the evolution of Downtown into a vibrant, mixed-use urban neighborhood adding housing, entertainment, shopping, and dining establishments for residents, visitors, and employees. With an investment of more than $17 million over the past 21 years, the PBID has helped transform Downtown from a small urban center into a regional powerhouse, and many of the improvements and programs seen today would not have been possible without the investment and the hard work of the PBID.

Looking back, 2023 was another year of progress for Downtown Burbank with expanded holiday décor, the extension of outdoor dining, installation of decking and new k-rail wraps for our in-street dining parklets, increased special events programming including a weekly Farmer’s Market and weekly Downtown Burbank Cultural Market, continuation of the Hospitality and Social Outreach Program, the installation of a new district ‘postcard’ mural, and the addition of new businesses such as Republik Coffee, PokiTomik, BB.Q Chicken, and Café Grano.

The successes of Downtown Burbank would not be possible without the support and collaboration with the City of Burbank’s Economic Development Team and the Burbank Hospitality Association, doing business as Visit Burbank. Together, these three organizations work to attract new businesses and development, enhance consumer spending and visitation, facilitate jobs, and maintain a vibrant urban neighborhood, that is safe and thriving.

Looking ahead, Downtown Burbank is ready to grow and embrace the new opportunities that 2024 will bring, including new mixed-use developments and exciting retailers. On behalf of the Downtown Burbank Partnership Board, I want to extend our gratitude to everyone for their continued support. We look forward to continuing to work together to support our dynamic Downtown!
Michael Cusumano, Board Chair

WELCOME

DOWNTOWN BURBANK PROPERTY OWNERS,
The Downtown Burbank Property Based Business Improvement District (PBID), governed by the non-profit organization known as the Downtown Burbank Partnership, was formed in 2003 as part of the City of Burbank’s efforts to revitalize Downtown Burbank. The PBID was renewed in 2018 for a new 10-year term beginning January 1, 2019. The goal is to fund and manage projects and programs that enhance the economic well-being of Downtown Burbank working in collaboration with property owners and merchants in the area to increase property values, consumer visitation and spending. The PBID is managed by the City of Burbank Economic Development Team.

ABOUT
to support our dynamic
Downtown!
Sincerely,
Downtown Burbank Partnership / Annual Report
4 Downtown Burbank Partnership / Annual Report 5
ATTACHMENT 2 - 3

GOALS AND BENEFITS

PUBLIC/PRIVATE PARTNERSHIP
Burbank Economic Development manages the efforts of the Downtown Burbank PBID by developing strategies and initiatives that enhance visitation and increase consumer spending. The PBID also collaborates closely with Visit Burbank - the City’s destination marketing organization. Combined these three organizations work to attract new businesses and developments, enhance consumer spending and visitation, facilitate new jobs, and maintain a vibrant, dynamic urban neighborhood. This public/private partnership gives Burbank a competitive edge in increasing job diversity, attracting new businesses, and safeguarding existing ones.
» Preserve and improve the aesthetics of Downtown through enhancements to capital infras
tructure and increased maintenance
» Market Downt
own as a destination to increase visitation, consumer spending and events » Enhance safety and pr
ovide hospitality and social outreach services through StreetPlus » Maintain a low vacanc
y rate through leasing support, broker outreach, and advocacy » Streamline pr
ocesses and provide business concierge services to support businesses » Support the formation of a liv
able and walkable neighborhood
By creating a stable funding mechanism, the Partnership has provided 21 years of continuous investment in:
» Capital improv
ements and maintenance
» Marketing and ev
ents
» Leasing and business a
ttraction support
» Support and advocacy f
or Downtown businesses and property owners
» Enhanced maintenanc
e and safety
GOALS

BENEFITS
Downtown Burbank Partnership / Annual Report
6 Downtown Burbank Partnership / Annual Report 7
ATTACHMENT 2 - 4

ALAMEDA AVE

BURBANK BLVD

GLENOAKS BLVD
N Third St
San Fernando Blvd San Fernando Blvd
First St
1st St
Grinnell Dr
Capital Improvements and Maintenance
District Wide Maintenance
Holiday Décor
Wayfinding Signage
Façade Improvement Program
Expanded WiFi
Marketing & Events
Comprehensive Marketing Program
Special Events
Economic Enhancements
Business Assistance Program
Homeless Assistance Program
Street Performer Management
Leasing Support
Administration
Administrative Costs
Contingency/Reserve
Contractual Obligations with City
Zone 1 Zone 2 Zone 3
Cypress Ave
San Jose Ave
Tujunga Ave
Magnolia Blvd
Orange Grove Ave
Olive Ave
Angeleno Ave
Verdugo Ave
Santa Anita Ave
Providencia Ave
Cedar Ave
Elmwood Ave
Valencia Ave
Palm Ave
Downtown Burbank PBID operated in 2023 with a $1,024,304 annual budget allocated as follows:

Capital
Improvements &
Maintenance
Marketing &
Events
Contractual
Obligations
Economic
Enhancements
Contingency /
Reserve
Administration
$358,506$256,076
$71,701
$133,160
$20,486
$184,375

ANNUAL BUDGET
The PBID continues its investment in capital improvements, maintenance and infrastructure, event programming, marketing, advocacy, and leasing support.

Services provided to the District in 2023 are notated on the chart below.

MANAGEMENT DISTRICT

PLAN SERVICES
Downtown Burbank Partnership / Annual Report
8 Downtown Burbank Partnership / Annual Report 9
ATTACHMENT 2 - 5
In 2023, to assist businesses in providing expanded dining options for guests, the PBID continued to work with the City of Burbank to implement changes for outdoor dining including: the installation of semi permanent outdoor decking for parklets and expanded sidewalk dining. The communal parklet areas contain dining furniture and umbrellas providing guests opportunities to enjoy take-out of quick service food and beverages from anywhere in Downtown. In December 2023, in-street and sidewalk outdoor dining in Downtown Burbank was extended through December 31, 2024. » 67 str
eet trees along San Fernando Blvd. wrapped with warm
LED lights and decorated with starburst ornaments
» The 36’ walk
-thru tree refreshed with new ornaments and lights
» 188 light poles wrapped with garland and ornaments
» Four medians in Zone 3 dec
orated with shimmering holiday
wishes, and 4’ and 6’ gold stars, and Nutcracker Statues » An LED star canopy on the AMC W
alkway
» Six pergolas wrapped in warm LED lights and embellished with wr
eaths
» Ten bollards on P
alm Ave. wrapped with garland and bows
» Two c
ustom photo-op holiday arches each adorned with
garlands, and festive holiday characters
» Two giant LED w
alk through Holiday Ornaments
GOAL: PRESERVE AND IMPROVE THE AESTHETICS OF

DOWNTOWN THROUGH ENHANCEMENTS TO CAPITAL

INFRASTRUCTURE, AND INCREASED MAINTENANCE

CAPITAL IMPROVEMENTS & MAINTENANCE

MURAL PROGRAM
HOLIDAY DÉCOR PROGRAM
THE 2023 HOLIDAY DECOR PROGRAM INCLUDED:

OUTDOOR DINING PROGRAM
The 2023 holiday season included enhanced and new décor extended throughout the District from Zone 1 to Zone 3 (along San Fernando Blvd. from Verdugo Ave. to Alameda Ave.).

In 2023 the PBID installed the district’s 13th mural. Created by local muralist Cailey Elliott, the mural features a welcoming postcard highlighting local Burbank tourism icons.

The mural was funded by the PBID to generate additional social media awareness and increase visitation to Downtown Burbank.
2023 ACCOMPLISHMENTS
@goldenaimee
Downtown Burbank Partnership / Annual Report
10 Downtown Burbank Partnership / Annual Report 11
ATTACHMENT 2 - 6
CAPITAL IMPROVEMENTS & MAINTENANCE (CONT’D)
GOAL: PRESERVE AND IMPROVE THE AESTHETICS OF

DOWNTOWN THROUGH ENHANCEMENTS TO CAPITAL
INFRASTRUCTURE, AND INCREASED MAINTENANCE (CONT’D)

MAINTENANCE

K-RAILS/LIGHT POLES

WAYFINDING SIGNS
The City of Burbank provides baseline maintenance services to Downtown Burbank which includes once a month power washing of the sidewalks and alleys and morning sidewalk sweeping and trash pick up services. The PBID supplements the existing maintenance services provided by the City by investing in extra power washing of sidewalks and alleys three times a month, and an evening service for sidewalk sweeping and trash pickup Wednesday through Sunday. These enhanced services would not be possible without the PBID.

The City Council approved a one-time mid-
year funding of $1.05 million for capital
improvements and maintenance for Downtown
Burbank. Some of the projects that were
recently completed include the re-wrapping
of the K-rails, repainting of streetlights, and
irrigation repairs to the potted plants and
landscaping. Additional projects like new
outdoor dining furniture and replanting are
currently underway.

To complete the rebranding efforts for Downtown Burbank, new wayfinding signage was installed throughout the district replacing existing outdated signage as well as expanding with four new signs into Zone 3.
2023 ACCOMPLISHMENTS (CONT’D)
Downtown Burbank Partnership / Annual Report
12 Downtown Burbank Partnership / Annual Report 13
ATTACHMENT 2 - 7
GOAL: PROMOTE DOWNTOWN BURBANK AS A VIBRANT

COMMERCIAL DESTINATION IN AN EFFORT TO INCREASE
CONSUMER SPENDING, VISITATION AND EVENTS.

PAID MEDIA

MARKETING & EVENTS
Paid-Media represents advertising campaigns that are purchased by the PBID via media outlets. Media included: Outfront Media, Social Ads, Google Ads, LinkedIn Ads, Shopping Center Business Magazine, and CA Centers Magazine.

Paid Search Ads:
» Total Impres
sions: 357,460
» Total Websit
e Visits: 24,142
Facebook Ads:
» Total Impres
sions: 1,699,164
» Total Clicks: 39
,543
LinkedIn Ads:
» Total Impres
sions: 206,015
» Total Clicks: 1,638
Print A
ds:
» Shopping Center Busines
s - Readership: 75,000
» CA Centers Magazine - R
eadership: 30,000
Bus Shelters:
» Impressions: 10 Million
Ne
wsletters:
» Total Impres
sions: 12,348
» Open Rate: 49%
» Click Rate: 4.
1%
2023 ACCOMPLISHMENTS (CONT’D)
2023 SOCIAL MEDIA METRICS
• Fan growth from 2022: -6.41%
• Total Impres
sions: 3,937,188
• Total Engagements: 127
,353

FACEBOOK
Followers: 23,341
• Follower growth from 2022: +21.42%
• Total Impres
sions: 1,106,086
• Total Engagements: 56,341

INSTAGRAM
Followers: 10,911
• Follower growth from 2022: -0.28%
• Total Impres
sions: 40,793
• Total Engagements: 955

TWITTER
Followers: 3,524
• Total Sessions: 101,697
• New Users: 89
,198
• Aver
age Time on Site: 0:26 seconds
DTNBUR.COM METRICS
TOTAL IMPRESSIONS: 12.3 MILLION
TOTAL IMPRESSIONS: 5,084,067
Downtown Burbank Partnership / Annual Report
14 Downtown Burbank Partnership / Annual Report 15
ATTACHMENT 2 - 8

STRATEGIC EVENT PARTNERSHIPS

BURBANK WINTER ARTS FESTIVAL
December 9-10, 2023
(10,000 attendees)
A holiday artisan festival featuring more
than 180 trend-setting indie creators,
thousands of art lovers, photos with
Santa, and live entertainment.

DOWNTOWN BURBANK

ARTS FESTIVAL
June 3-4, 2023
(15,000 attendees)
A festival featuring more than 150
artisans, live entertainment, a chalk-artist
exhibition, and live mural painting.

BURBANK WINTER WINE WALK
November 12, 2023
(15,000 attendees)
The wine tasting social event of
the season, showcasing world
class wineries and breweries with
tasting stations inside your favorite
Downtown businesses, and a holiday
street fair along San Fernando Blvd.

GOAL: CREATE PROMOTIONAL OPPORTUNITIES TO

INCREASE CONSUMER VISITATION AND SPENDING FOR
BUSINESSES THROUGH MARKETING AND EVENTS.

MARKETING & EVENTS (CONT’D)
2023 ACCOMPLISHMENTS (CONT’D)

DOWNTOWN BURBANK

CULTURAL MARKET
(Friday-Sunday Evenings)
(80,000 attendees year-round)
A unique and exciting outdoor market
featuring more than 25 local, rotating
vendors selling jewelry, toys, soaps,
bath bombs, candles, cakes, hot
sauces, and more.

DOWNTOWN BURBANK CERTIFIED

FARMERS MARKET
(Weekly, Saturday Mornings)
(13,500 attendees year-round)
A weekly market featuring certified
California produce, flowers, organic
cheeses and specialty breads.

Downtown Burbank Partnership / Annual Report
16 Downtown Burbank Partnership / Annual Report 17
ATTACHMENT 2 - 9
GOAL: ENHANCE SAFETY AND PROVIDE HOSPITALITY AND
SOCIAL OUTREACH SERVICES THROUGH STREETPLUS.

ECONOMIC ENHANCEMENTS
In March 2019, The PBID hired StreetPlus to create a Hospitality and Social Service Outreach Program for Downtown Burbank. StreetPlus Ambassadors provide the following services to Downtown Burbank seven days a week:

HOSPITALITY AND SOCIAL SERVICE OUTREACH PROGRAM:
» Identification and outreach t o homeless individuals, providing resources and assistance as needed;
» Hospitality engagement with visitors and members of the public; » Daily check-ins and quarterly surv
eys with Downtown businesses;
» Visibility, cir
culation and monitoring of issues;
» Safety escorts f
or local employees;
» Weekly reports doc
umenting all activities and interactions including those with street performers, and
» Daily reporting of maintenanc
e and landscaping issues including burned out
lights, abandoned items in the right of way, trash/debris and damaged public infrastructure.

ENHANCED CLEANING
To help keep Downtown Burbank clean and safe for visitors, StreetPlus Ambassadors provide additional cleaning services and wipe downs of high touchpoint areas including traffic signals, street furniture, and communal dining areas. 2023 ACCOMPLISHMENTS (CONT’D)
The goal of the Hospitality and Social Outreach Program is to create a safe environment in Downtown to increase visitation, consumer spending and property values while also addressing concerns from visitors, residents and businesses.

In 2023*, The Hospitality and Social Outreach Program
metrics included:

In total, 156 individuals have received housing, housing support, or transportation back to their families from Downtown Burbank since our Program’s inception.
*Figures above reflect total reporting that took place from January 1, 2023 - December 31, 2023 Provided 62 Wellness
Checks with Homeless
Community Members
Resolved 25
Trespassing Issues
Assisted with 7 Homeless
Individuals Blocking
Public Sidewalks
Provided 43 Mental Health
Checks to Homeless Individuals
Requiring Special Assistance
Handled 32 Noise
Complaints and Verbal
Disturbances
Made 472 Social Service
Contacts for Homeless
Community Members
Dealt with 15 Instances of
Panhandling and Assisted with
82 Street Performers
Downtown Burbank Partnership / Annual Report
19 Downtown Burbank Partnership / Annual Report18
ATTACHMENT 2 - 10
GOALS: WORK TO MAINTAIN A LOW VACANCY RATE

THROUGH LEASING SUPPORT, BROKER OUTREACH AND
BUSINESS CONCIERGE SERVICES.

LEASING SUPPORT & ADVOCACY
The PBID works nonstop to re-energize the shopping and dining experience by anticipating vacancies and maintaining relationships with property owners, prospective tenants, and commercial real estate professionals.

Proactive outreach to regional
and national tenants promoting
available vacancies and
opportunities in Downtown
Providing businesses concierge
services to help streamline
permitting processes for tenants
and property owners
Meeting with local brokers and
retail executives at conventions
like the Southern California Idea
Exchange and ICSC to attract
businesses and developments
Connecting with local brokers to
highlight the benefits of locating
to Downtown Burbank
Creating dedicated broker
focused marketing materials and
content on social media sites
including LinkedIn
Marketing available properties
in national publications such
Western Real Estate Business
(Readership of 55,000), Shopping
Center Business (Readership of
79,000), and CA Centers Magazine
(Readership of 30,160)
2023 ACCOMPLISHMENTS (CONT’D)

ANNUAL SURVEY RESULTS
The Downtown Burbank Partnership frequently surveys businesses and property owners to gain feedback and insight on PBID activities and programs. In 2023, the PBID conducted five surveys and received 187 total responses from businesses and property owners.

The year-end survey was distributed in December 2023 to obtain feedback on programs and accomplishments from the past year, and provide insight into the impact of the PBID on Downtown Burbank. A total of 38 survey responses were received.

Survey respondents were comprised of:
•
58% Res
taurants
• 18% Retailers
• 21% Service Pr
oviders
• 3% Other Businesses and Hot
els
THE 2023 YEAR-END RESULTS WERE AS FOLLOWS:
87%
82%
82%
82%
92%
87%
Are satisfied with the overall
cleanliness and maintenance
in Downtown Burbank
Feel there is enough
communication from
Downtown Burbank
and the PBID
Are aware of the events
and happenings in
Downtown Burbank
Are satisfied with
Hospitality and Social
Outreach Services
Are satisfied with the Holiday
Decorations in Downtown
Burbank
Feel that Downtown
Burbank is a safe place
20 21Downtown Burbank Partnership / Annual Report Downtown Burbank Partnership / Annual Report ATTACHMENT 2 - 11
2023 ACCOMPLISHMENTS (CONT’D)

ECONOMIC

INDICATORS

ECONOMIC

INDICATORS
(CONT’D)
CITYWIDE INDICATORS:

DOWNTOWN INDICATORS:

Downtown Burbank is a mixed-use urban neighborhood known as the core of the City of Burbank. Featuring more than 600 shops, restaurants and businesses, Downtown Burbank is situated in the heart of the entertainment industry, and the area is renowned for its dynamic street scene, outdoor dining, and pedestrian orientation. Below are the economic indicators representing Burbank.*

2.2M
Population in a
10 miles radius

HOME TO TOP EMPLOYERS
Including: Cartoon Network, Nickelodeon,
The City of Burbank, and Tesla

4.1 MILLION AMC THEATERS LARGEST IKEA
IN THE US Visitors to Downtown
in 2023
Ranked Top 3
Globally Located in
Downtown Burbank
848
Brand new
housing units
$126K
Annual household
income
250K
Daytime population
182K
Workforce
population
6M
Annual Passengers at
Hollywod Burbank Airport
75%
Average annual
hotel occupancy
1,029
Total hotel rooms
in 4 major hotels
Sources: HDL, CoStar, STR, and Tourism Economics.
*The figures reflected here are higher than average due to large vacancies at the Burbank Town Center.

Retail Vacancy
Rate Q4 2023

15.4%
Office Vacancy
Rate Q4 2023

13.7%
Office Rent Per
Square Foot
$3.24
Retail Rent Per
Sq. Ft. Q4 2023
$3.91

DOWNTOWN BURBANK WAS HAPPY TO
WELCOME THE FOLLOWING BUSINESSES IN 2023:

NEW BUSINESSES
IN 2023
22 Downtown Burbank Partnership / Annual Report 23Downtown Burbank Partnership / Annual Report ATTACHMENT 2 - 12
GOAL: SUPPORT THE CONTINUED FORMATION OF

A LIVABLE AND WALKABLE NEIGHBORHOOD WITH
18-HOUR AMENITIES.

Downtown Burbank remains a top entertainment destination with new retailers and restaurants, enhanced capital improvements, and dedicated marketing and promotional efforts. The popularity of the area has spurred an increase in private investment with projects such as The First Street Village, LaTerra Select Mixed-Use Development, and Home2 Suites with more projects in the pipeline.

UNDER CONSTRUCTION

FIRST STREET VILLAGE
First Street and Magnolia Boulevard
Estimated Completion Date: 2024
Mixed-use project consisting of three six-story buildings with 275 multi-family apartments and 18,876-square-feet of ground retail and commercial space. The property is the first of its kind to include 14 affordable housing units.

FUTURE INVESTMENTS IN

DOWNTOWN BURBANK

APPROVED

LATERRA SELECT
777 Front Street (Zero Site)
Estimated Completion Date: 2024-2025
A mixed-use project featuring 573 rental
units, a 307-room seven-story hotel, and
1,067 sq. ft. of ground retail. The residential
portion consists of an eight-story building
with one level of underground parking.

PROPOSED
HOME2 SUITES
129 E. Providencia Avenue
Estimated Completion Date: TBD
Five-story, 43,896-square-foot hotel
with 84 rooms.

MIXED-USE DEVELOPMENT PROJECTS:

PROPOSED

AC HOTEL
550 N. Third Street
Estimated Completion Date: TBD
Six-story 196-room hotel with a 3,800
square foot ground-level restaurant and
three levels of subterranean parking.

Amenities to include a fitness center,
lounge, pool, outdoor courtyard, and
rooftop viewing deck.

Downtown Burbank Partnership / Annual Report
24 25Downtown Burbank Partnership / Annual Report
ATTACHMENT 2 - 13
WHAT’S IN STORE FOR
» Addition of new plants and landscape design elements
throughout the entir
e district
» Updates t
o the AMC Walkway and the Orange Grove Ave. Paseo
» 12-Month One-Wa
y Pilot Reconfiguration of San Fernando
Boule
vard which will include pedestrian safety enhancements
» Addition of new out
door furniture and umbrellas in the communal
dining ar
eas
2024
GOAL: PRESERVE AND IMPROVE THE AESTHETICS

OF DOWNTOWN THROUGH ENHANCEMENTS TO

CAPITAL INFRASTRUCTURE AND INCREASED
MAINTENANCE.

PROGRAMS INCLUDE:

CAPITAL IMPROVEMENTS
& MAINTENANCE

MARKETING & EVENTS
GOAL: PROMOTE DOWNTOWN BURBANK AS A VIBRANT

COMMERCIAL DESTINATION IN AN EFFORT TO INCREASE
VISITATION, CONSUMER SPENDING AND EVENTS.

PROGRAMS INCLUDE:

NEW DISTRICT
MURALS

DEDICATED SHOPPING AND

DINING FOCUSED SOCIAL

MEDIA CAMPAIGNS

FOCUSED

PROMOTIONAL,

DIGITAL MARKETING
SPONSORSHIP OF EVENTS INCLUDING:
» The Downtown Burbank Arts Festival
» The Burbank Winter Wine Walk
» The Downtown Burbank Winter Arts Festival
» The Weekly Farmer’s Market
» The Weekly Cultural Market
» The Burbank International Film Festival
» The Burbank Comedy Festival
Downtown Burbank Partnership / Annual Report
26 Downtown Burbank Partnership / Annual Report 27
ATTACHMENT 2 - 14

ECONOMIC ENHANCEMENTS
GOAL: ENHANCE SAFETY AND PROVIDE HOSPITALITY AND SOCIAL OUTREACH SERVICES THROUGH STREETPLUS.

Continuation of Hospitality
and Social Outreach
Services via StreetPlus
Coffee with a Cop events to
promote safety and communication
with the Burbank Police Department
Homeless
Assistance
WHAT’S IN STORE FOR 2024 (CONT’D)
PROGRAMS INCLUDE:

LEASING SUPPORT & ADVOCACY
GOAL: MAINTAIN A LOW VACANCY RATE THROUGH

LEASING SUPPORT, BROKER OUTREACH, AND BUSINESS
CONCIERGE SERVICES.

Targeted leasing and business
advocacy efforts to attract new
tenants and developments
The continuation of
dedicated broker focused
marketing materials, events,
and LinkedIn outreach
Working with the City to modify
ordinances and permitting to
simplify procedures and timelines
for new and current businesses
Business concierge
services to assist
businesses with City
permitting processes
Working with the City to
better manage and regulate
parking in Downtown
PROGRAMS INCLUDE:

Downtown Burbank Partnership / Annual Report
28 29Downtown Burbank Partnership / Annual Report
ATTACHMENT 2 - 15

DIRECTORS, BOARD & STAFF
CHAIR
Michael Cusumano, Cusumano Real Estate Group

VICE CHAIR
James O’Neil, Crown Realty & Development Inc.

TREASURER
Dominick Scarola, Burbank Community Member

SECRETARY
Ted Slaught, The Village Walk
BOARD
Voting Members
Mary Ann Barroso-Castanon, IKEA
Christine Deschaine, Kennedy Wilson
Erik Maenner, Burbank Town Center
Courtney Padgett, Assistant City Manager
Patrick Prescott, Community Development Director
Brett Warner, Lee and Associates
Judie Wilke, Assistant City Manager, Retired
Parham Yedidsion, Evolution Strategic Partners LLC
Non-Voting Members
Brad Bucklin, Professional Literary Services
Mark Gangi, Gangi Architects
Jamie Keyser, Burbank Chamber of Commerce
STAFF
Simone McFarland, Assistant Community Development Director for Business and Economic Development, City of Burbank
Mary Hamzoian, Executive Director, Downtown Burbank Partnership & Economic Development Manager, City of Burbank
Marissa Cardwell, Operations Coordinator, Downtown Burbank Partnership & Senior Economic Development Analyst, City of Burbank
Aida Ofsepian, Economic Development Analyst, City of Burbank 30 Downtown Burbank Partnership / Annual Report 31Downtown Burbank Partnership / Annual Report ATTACHMENT 2 - 16
DTNBUR.COM
ATTACHMENT 2 - 17

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