City of Camarillo
Strategic Plan
FY 2024/25 Council Goals & Objectives
Mission Statement
“Dedicated to providing effective and efficient municipal services that promote a high quality of life, economic vitality, and a safe environment for all.”
FISCAL MANAGEMENT
GOAL: It is the goal of the City Council to maintain sound and conservative financial practices to ensure the fiscal sustainability of the City.
FY 24/25 Objectives
1. Pursue opportunities for diversification of City revenues through public and private sources.
2. Continue to identify and implement means and methods for streamlining internal and public-facing City operations.
3. Develop, implement, and update annually a City Infrastructure Strategic Financial Plan, aligned with the adopted Capital Improvement Program, for planning and financing City infrastructure needs for FY 2024/25 through FY 2028/29.
City Council Action Strategies for FY 24/25
▪Retain a financial advisor, firm, or consultant to prepare a Strategic Financial Plan for funding City Infrastructure projects, in alignment with the adopted Capital Improvement Program.
COMMUNITY ENRICHMENT
GOAL: It is the goal of the City Council to provide a safe and enriched environment where people can live, work and play.
FY 24/25 Objectives
1. Enhance community safety through continued emphasis on support of law enforcement, expanded public awareness and educational programs.
a. Increase awareness and participation in Neighborhood Watch Program.
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b. Develop and implement appropriate education, enforcement, and assistance strategies to address homeless and mental health issues. c. Maintain the City’s involvement and collaboration with the VC Sheriff’s Department, VC Behavioral Health, and other agencies for assistance, as appropriate, in helping law enforcement respond to homelessness and calls involving mental health issues.
d. Develop and implement appropriate strategies to more effectively combat crime.
2. When the District is ready to move forward, continue working with Pleasant Valley Recreation and Park District to address Senior Center and community recreation facility needs.
3. Explore various options for financially supporting the arts program and ways to commission public art to celebrate the identity and history of Camarillo.
4. Explore opportunities to foster an inclusive and accessible environment for all, including inclusivity and tolerance in our community.
5. Explore the establishment of a public/private community wellness initiative (“Healthy Camarillo”) focusing on prevalent community health issues.
6. Explore opportunities to enhance, restore and beautify the community through the involvement of volunteers.
7. Explore opportunities to engage providers to improve cell phone coverage within the City of Camarillo.
6.8. Explore potential changes to the process and sources of funding, with the objective of increasing the level of City financial support for nonprofit organizations serving the community.
City Council Action Strategies for FY 24/25
▪City Council to receive a presentation on “Healthy Camarillo”. ▪Explore enhancement of community enrichment by expanding communications including educational topics on observed holidays and other significant dates. ▪Explore an event that showcases non-profits at a Christmas/Holiday event at the Camarillo Ranch.
CALIFORNIA STATE UNIVERSITY CHANNEL ISLANDS
GOAL: It is the goal of the City Council to maintain a close working relationship and communication with the University
FY 24/25 Objectives
1. Continue interaction with the University, including its President, regarding City, University and student issues such as student services, housing, facilities, growth projections, economic development opportunities, research opportunities and the employment
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pipeline.
LAND USE AND TRANSPORTATION
GOAL: It is the goal of the City Council to plan appropriate land uses, streets, bikeways, infrastructure, and transit system.
FY 24/25 Objectives
1. Continue to seek improvement on local traffic issues that impact our City.
2. Continue to work with Caltrans and Ventura County Transportation Commission to address improvements on the 101 Freeway and State Highway 34.
3. Encourage efforts by County of Ventura and California State University Channel Islands to create a bike trail from Calleguas Creek Bridge at Pleasant Valley Road to California State University Channel Islands.
4.Evaluate potential measures to improve public transit.
ENVIRONMENT/RESOURCE MANAGEMENT
GOAL: It is the goal of the City Council to provide cost-effective, efficient services to the public while minimizing impacts on the environment.
FY 24/25 Objectives
1. Continue to seek funding for recycled water storage.
2. Continue to emphasize water conservation measures.
3. Promote renewable energy generation and infrastructure projects in the city, including electrical vehicle (EV) charging infrastructure and energy efficiency improvements.
4. Expand community education and outreach regarding recycling, waste reduction, hazardous materials, and organic waste.
5. Implement the transition of public transit and general use City vehicles and the infrastructure necessary to reduce greenhouse gases by electric, hybrid, or by other environmentally-friendly options.
City Council Action Strategies for FY 24/25
▪Begin Continue implementation of the Wastewater Master Plan. ▪Evaluate the feasibility of switching City facility accounts from SCE to the appropriate CPA rate product.
COMMUNITY REDEVELOPMENT
GOAL: It is the goal of the City Council to provide opportunities to redevelop and develop commercial, industrial and residential areas to improve
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services, businesses and housing, and to deter and alleviate blight.
FY 24/25 Objectives
1. Develop alternate methods to move forward with housing and non-housing projects without traditional redevelopment property tax increment and evaluate financing opportunities for instituting such projects.
2. Focus on the potential incremental redevelopment of the Camarillo Commons Specific Plan area by:
a. Affirmatively engaging property owners in the Plan area; and b. Identifying incentives that the City could offer to property owners willing to proceed with redevelopment projects in the Plan area.
3. Continue to assist other commercial property owners who have interest in revitalizing their properties.
4. Evaluate various options for enhancing the livability and economic viability of the Old Town area including, supporting grassroots efforts of a feasibility study of a Business Improvement District.
5. Encourage the development of appropriate infill housing projects that include affordable housing opportunities to help address the housing crisis in our area.
City Council Action Strategies for FY 24/25
▪Evaluate the feasibility of alternative statutory methods to provide financial incentives to property owners to commence redevelopment projects in the Camarillo Commons Specific Plan area.
ECONOMIC DEVELOPMENT
GOAL: It is the goal of the City Council to maintain a positive environment for new business, expansion and retention of existing businesses through staff assistance and provision of efficient processing of proposals.
FY 24/25 Objectives
1. Aggressively implement the City’s adopted Economic Development Strategic Plan.
2. Retain and expand a diverse and healthy small business environment in the City.
City Council Action Strategies for FY 24/25
▪Evaluate specific opportunities to encourage increasing the expansion and attraction of life science businesses in Camarillo, including research and development (R&D) and testing of Cannabis.
▪Engage the business community in exploring the enhancement and/or making outdoor dining permanent.
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COMMUNITY RELATIONS
GOAL: It is the goal of the City Council to increase community engagement and effective communication with the community.
FY 24/25 Objectives
1. Continue Enhance opportunities to engage youth regarding issues that concern them and to develop future leaders.
2. Seek opportunities for community engagement as outlined in the Communication Guidelines and through improved technology.
City Council Action Strategies for FY 24/25
▪Continue to create opportunities for Camarillo youth to be engaged in City partnership for civic engagement and learning opportunities.
▪Explore the creation of Youth Council under the auspice of the Camarillo Library.
GOVERNMENTAL RELATIONS
GOAL: It is the goal of the City Council to maintain effective communications with local, state and federal elected
representatives and other local public agencies including schools, parks, and special districts.
FY 24/25 Objectives
1. Prioritize communications with other local public agencies that serve Camarillo residents and businesses.
2. Be proactive in defending the City’s interests concerning proposed legislation and regulatory issues, including but not limited to legislative efforts to reduce local municipal control in land use and housing decisions.
EMPLOYEE RELATIONS
GOAL: It is the goal of the City Council to maintain an optimum work environment through competitive salaries, benefits, and training, and inclusivity.
FY 24/25 Objectives
1. Promote and encourage sustainable best practices in the workplace consistent with the Sustainability Master Plan and incentivize employees for personal work-related
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sustainability practices.