ECONOMIC DEVELOPMENT SUBCOMMITTEE
Staff Report
Meeting Date: April 17, 2023
To: Economic Development Subcommittee
From: David Graham, Chief Innovation Officer
Staff Contact: David Graham, Chief Innovation Officer
[email protected], 442-339-5992
Subject: Carlsbad Business Organization and Business Updates Recommended Action
Receive informational reports from Carlsbad business organizations, discuss and provide recommendations.
Next Steps
Staff will continue to engage with Carlsbad business organizations, economic development organizations, and other business support organizations that support the local economy, business programming and businesses themselves.
Discussion
Carlsbad businesses fuel the city's economic vitality and Carlsbad's business organizations play a critical role in supporting them. This item provides a regular opportunity to hear an update from Carlsbad business organizations, including the Carlsbad Chamber of Commerce, Carlsbad Village Association, and Visit Carlsbad, as well as from other key industry clusters and economic development organizations, on current programs and initiatives, perceived challenges, and opportunities for engagement.
Updates will be provided by:
1. Carlsbad Chamber of Commerce
2. Carlsbad Village Association
3. Visit Carlsbad
4. Other key industry clusters and economic development organizations Public Notification
Public notice of this item was posted in keeping with the Ralph M. Brown Act and was available for public viewing and review at least 72 hours before the scheduled meeting date.
Exhibits
None.
April 17, 2023 Item #1 Page 1 of 1
CARLSBAD BUSINESS ORGANIZATION AND
BUSINESS UPDATES
Recommendation:Receive informational reports from Carlsbad business organizations, discuss and provide recommendations.
It
e
m
1 {city of
Carlsbad
BUSINESS ORGANIZATION UPDATES
•Carlsbad Chamber of Commerce
•Carlsbad Village Association
•Visit Carlsbad
■ ■ ■ ■ ■ ■ ,,,, .•. -
(city of
Carlsbad
February 2023 Hotel Performance
Carlsbad Hotel Performance Feb-23 Feb-22 Feb-19
Occupancy 64.8%63.6%71.8%
Average Daily Rate $ 186.87 $ 175.69 $ 162.53 Revenue Per Available Room $ 121.17 $ 112.50 $ 116.76 Feb-23 Feb-22 Feb-19
Carlsbad Hotel Segmentation
Leisure 50.2%49.6%41.5%
Group 13.6%13.2%29.9%
VISIT _/U
CARLSBAD =======CA
Country of Origin for Carlsbad Visitors Q1, Q2, Q3 2022 POINT OF ORGIN:TOP COUNTRIES OF RESIDENCE
In total, 80.2 percent of visitors in Q1-Q3 of 2022 were domestic residents and 19.8 percent were international. Mexico (7.2%), Canada (2.7%), and Spain ( 1.9%) a re the top international markets represented in the survey sample.
Figure: Domestic vs International Visitors
International
19.8%
Domestic
80.2%
Figure: Top Origin Countries
United States
Mexico • 7.2%
Ca nada I 2.7%
Spain I 1.9%
China 1 1.1%
Italy I o.9%
Australia I o.ao/o
France I o.6%
United Kingdom I o.6%
Germany 0.3%
Other 1 3.6%
0% 25%
80.2%
50% 75% 100%