Operations Board of Directors
October 11, 2023
CONSENT CALENDAR
Approve Minutes from the September 13, 2023, meeting of the Operations Board of Directors Receive FY 22-23 Energy Programs Update
Receive Regulatory Update
Receive the Treasurer’s Report for the period October 1, 2022, through July 31, 2023
REGULAR AGENDA
Item 5
Community Advisory Council Report
Item 6
CEO Report
Staffing Update
Power Supply Update
Finance Update
Legislative Update
ITEM 7
Approve and authorize the CEO to execute a 3-year agreement not-to-exceed $2,398,500 with Yellow Bus Advertising for Marketing and Communications Support Services
Item 7 Overview: Marketing & Communications Support Services FY 22-23 Key Accomplishments
FY 23-24 Key Focus Areas
Proposed Contract with Yellow Bus, LLC
3CE’s Communications & Outreach
Drive Participation in Energy Programs
Raise Awareness
Foundation for Community Engagement
FY 2022-23 Awareness Campaign
3 Million Impressions
54% Video Engagement (avg. 15%)
Increased Web Traffic by 11%
Growing our Online Community
Social Media Engagement
6,000 followers; 700 posts
Monthly Digital Newsletter
Monthly Content Share
Community Engagement
Farmworker Outreach
Bilingual Multimedia Promotions
Results: Increase in Energy Programs Participation
30% increase in Electrify Your Ride
50% increase in EV Charger Installs
Up to 150 applications/week
65% increase in EV Readiness projects
2X increase in Ag Electrification funding
Communications & Outreach: FY 23-23 Focus Areas
Continue Awareness & Promotional Campaign
Social Channels
Advertising
Earned Media
Coordinate, Consolidate, and Integrate
Marketing & Communication Services
Currently Provided by Independent, Separate Vendors:
Marketing Strategy Implementation
Advertising/Media Buying
Data Analytics & Reporting
Graphic Design
Customer Surveys
Translation Services
Printing and Mailings
Videography, Photography
Consolidated & Integrated Communications
Streamline Communications
Improve Consistency
Increase Scalability
Comprehensive Analytics Capabilities
Achieve Cost Savings
Request for Proposals & Vendor Selection
Issued an RFP on June 21, 2023
6-Week deadline for submittals
Nine firms submitted proposals
Finalist interviews conducted in August
Yellow Bus, LLC was selected
About Yellow Bus
Fiscal Impact
2% reduction in cost from FY 22-23, including 15% contingency Advertising budget remains flat
Overall, reducing costs while adding value
Recommendation
Staff recommends the Operations Board approve and authorize the CEO to execute a 3-year agreement with Yellow Bus, LLC with a not-to-exceed amount of $2,398,500 for marketing and communications support services.
Item 8
Approve and authorize the CEO to execute an amended and restated power purchase agreement with San Luis West Solar LLC, and any necessary ancillary documents, in an amount not to exceed $115,000,000
22 About San Luis West Solar + Storage Project
Approval of the Amended & Restated PPA will preserve and enhance the project’s value to 3CE, allowing us to meet our aggressive goal of 100% RPS by 2030, ensuring regulatory compliance, and increasing our energy hedging abilities.
Original PPA
Amended and Restated
Counterparty
San Luis West Solar LLC
San Luis West Solar LLC
Parent Company
Origis Energy
Origis Energy
Product
As-available Solar PV PCC1 renewable energy and dispatch rights of Energy Storage system, including Energy, Renewable Energy Credits, Resource Adequacy Benefits and Ancillary Services.
As-available Solar PV PCC1 renewable energy and dispatch rights of Energy Storage system, including Energy, Renewable Energy Credits, Resource Adequacy Benefits and Ancillary Services.
Delivery Term
15 years
December 1, 2023, through November 30, 2038
15 years
December 31, 2025, through December 30, 2040
Project Name
San Luis West
San Luis West
Contract Capacities
62.5 MW Solar PV
15.625 MW Energy Storage (Lithium-Ion), 4‐hour Discharge Duration
62.5 MW Solar PV
15.625 MW Energy Storage (Lithium-Ion), 4‐hour Discharge Duration Location
Fresno County
Fresno County
Not to Exceed Amount ($,000)
$74,000,000
$115,000,000