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September 12, 2023
ITEM TITLE
Grant Application: Approve the City’s Filing of a Community Enhancement Grant Application with the County of San Diego for the City-Sponsored 2023 Starlight Parade
Report Number: 23-0234
Location: Downtown Third Avenue (H Street to E Street)
Department: Communications
Environmental Notice : The activity is not a “Project” as defined under Section 15378 of the California Environmental Quality Act State Guidelines; therefore, pursuant to State Guidelines Section 15060(c)(3) no environmental review is required.
Recommended Action
Adopt a resolution approving the City’s filing of an application for a $30,000 Community Enhancement Grant from the County of San Diego for the City Sponsored 2023 Starlight Parade; authorizing the City Manager, or designee, to execute an agreement between the City and County of San Diego and related documents for the grant; and appropriating any grant funds that may be received. (4/5 Vote Required)
SUMMARY
The Starlight Parade will be returning December 3, 2023 after a three -year hiatus. To assist in funding the event expenses, the City would like to submit an application for grant funding for the County of San Diego Community Enhancement Grant in the amount of $30,000.
ENVIRONMENTAL REVIEW
The Director of Development Services has reviewed the proposed activity for compliance with the California Environmental Quality Act (CEQA) and has determined that the activity is not a “Project” as defined under Section 15378 of the State CEQA Guidelines because the proposed activity consists of a governmental fiscal/administrative activity which does not result in a physical change in the environment; therefore, pursuant to Section 15060(c)(3) of the State CEQA Guidelines, the activity is not subject to CEQA.
BOARD/COMMISSION/COMMITTEE RECOMMENDATION
Not applicable.
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DISCUSSION
The Starlight Parade will be returning on Sunday, December 3, 2023, after a three -year hiatus. Held in Downtown Chula Vista, the event is expected to attract more than 30,000 spectators who will line Third Avenue to watch the parade. From marching bands to dance troops to flatbed floats and Santa on a fire truck – the Starlight Parade brings the magic of the holidays to Chula Vista’s historic downtown. Prior to the commencement of the Parade, and in partnership with Downtown Chula Vist a Association, a Festival will take place in Memorial Park with free family activities including a Chula Vista Express train ride, live entertainment, pictures with Santa and a tree lighting ceremony.
The Starlight Parade has historically been a City-sponsored event and its activities are supported in part from grants and sponsorships.
The County of San Diego Community Enhancement Program funds grants for cultural activities, museums, visitor and convention bureaus, economic development councils, and other similar institutions that program and general tourism and/or economic development at the regional and community levels throughout San Diego County.
To assist in funding this year’s Starlight Parade, the City would like to submit an application for grant funding from the County of San Diego Community Enhancement Grant in the amount of $30,000.
DECISION-MAKER CONFLICT
Staff has reviewed the property holdings of the City Councilmembers and has found no property holdings within 1,000 feet of the boundaries of the property which is the subject of this action. Consequently, this item does not present a disqualifying real property -related financial conflict of interest under California Code of Regulations Title 2, section 18702.2(a)(7) or (8), for purposes of th e Political Reform Act (Cal. Gov’t Code §87100, et seq.).
Staff is not independently aware, and has not been informed by any Councilmember, of any other fact that may constitute a basis for a decision-maker conflict of interest in this matter.
CURRENT-YEAR FISCAL IMPACT
There is no current-year net fiscal impact associated with this item. If the grant application is approved, the City will receive and appropriate up to $30,000 in Community Enhancement Grant funds from the County of San Diego to offset Starlight Parade expenses.
ONGOING FISCAL IMPACT
There is no ongoing fiscal impact as a result of this action.
ATTACHMENTS
None.
Staff Contact: Karen Schulman, Special Events and Communications Coordinator