Item 7.2
Improvement District Annual Report:
Approve the 2026 Annual Report for the Downtown
Chula Vista Property-Based Improvement District
David Graham
Director of Economic Development
Chula Vista City Council
August 25, 2026
6 Recommended Action
Adopt a resolution approving
the 2026 Annual Report for the
Downtown Chula Vista
Property-Based Improvement
District
6 Summary
• Over 200 similar districts in CA
• Annual report required by law
• 16 Blocks along Third Ave
• Assessment of property owners
for special benefit
• Downtown PBID formed in 2001
• Renewed in 2006 and 2016
• Expires December 31, 2026
• Renewal via underway
6 PBID Budget
• Assessment and non-assessment
revenue
• Half budget is assessment
• 35% - Clean & safe, sidewalks,
landscaping, pressure-washing,
alley cleaning, and graffiti removal
• 20% - Event expenditures on-going
grant and sponsorships
• Fiscally sound
6 Partnership
• Hyper-local engagement
• Enhanced landscape and maintenance
• Enrich place and identity
• Encourage local and visitor serving
experiences and events
• Community engagement
• Support small businesses
8 Downtown Chula Vista Association
Presentation to City Council | August 25th, 2026
Presented By Dominic LiMandri, District Manager (DCVA)
District History & Overview
Originally Established in 2001, the PBID was
renewed in 2006 as well as in 2016.
PBID Expires in December 2026 and requires
the renewal campaign to be completed by
end of 2026.
FY26 Operating Budget: $937,548.71
48% District Revenue Comes from Non-
Assessment Income
Provides daily, seven-day-a-week coverage
Maintains Assets & Amenities in Downtown
Organizes the Annual Taste of Third Program,
Lemon Festival, Dia de los Muertos, and is a
partner with the City on the Starlight Parade.
Assists with other events downtown as well.
FY25-26 Highlights:
Successfully Launched our District
Renewal Campaign.
Refurbished all downtown kiosk
directories and updated bus shelters.
Contracted with a local woodworker to
design and fabricate an oversized
Heritage Chair for placement
downtown.
Commissioned McCullough Landscape
Design to Produce Designs for a New
Public Plaza at Memorial Park
Conducted a Call for Artists and
selected 4 student artists to design
thematic plaques to be installed on
corner planters.
Partnered with the City of Chula Vista
to Host the June 18
th Soccer
Celebration Watch Party in downtown,
which was the largest in N. America.
Dedicated Downtown Maintenance
Quarterly & Hot Spot
Pressure Washing
Maintain 42 Sidewalk
Gardens
Daily Graffiti Abatement
Enhanced Landscaping
Trash/Litter Pickup
Regular Garden
Rehabilitation
Downtown Events This Past Year
Taste of Third
Lemon Festival
Día De Los Muertos Starlight Nights
Farmer’s Market
Imagining a New Central Plaza for Downtown
Thank you!
QUESTIONS?
MAIN OFFICE: (619) 422-1982
[email protected]
8 6
Recommended Action
Adopt a resolution approving
the 2026 Annual Report for the
Downtown Chula Vista
Property-Based Improvement
District
Thank You