1 THESE MINUTES ARE NOT OFFICIAL
UNTIL APPROVED BY THE
CULVER CITY
ECONOMIC DEVELOPMENT SUBCOMMITTEE
OF THE CITY COUNCIL
SPECIAL MEETING OF THE May 16, 2024
CULVER CITY ECONOMIC DEVELOPMENT 11:00 a.m.
SUBCOMMITTEE OF THE CITY COUNCIL
CULVER CITY, CALIFORNIA
Call to Order & Roll Call
Council Member Vera called the special meeting of the Economic Development Subcommittee of the City Council to order at 11:00 a.m. in the Cathedral Room and via Webex.
Present: Göran Eriksson, Council Member
Albert Vera, Council Member
Staff Present: Elaine Gerety Warner, Economic Development Director
Elizabeth Garcia, Economic Development
Project Manager
Emily Stadnicki, Current Planning Manager
Edgar Varela, Special Events Manager
Christina Burrows, Deputy City Attorney
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Pledge of Allegiance
The Economic Development Subcommittee recited the Pledge of Allegiance.
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Public Comment for Items NOT On the Agenda
Council Member Vera invited public comment.
Economic Development Subcommittee of the City Council
May 16, 2024
2 Elizabeth Garcia, Economic Development Project Manager, reported that no public comment had been received.
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Receipt of Correspondence
MOVED BY COUNCIL MEMBER ERIKSSON, SECONDED BY COUNCIL MEMBER
VERA AND UNANIMOUSLY CARRIED, THAT THE ECONOMIC DEVELOPMENT SUBCOMMITTEE RECEIVE AND FILE CORRESPONDENCE.
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Consent Calendar
Item C-1
Approval of Minutes for the Economic Development Subcommittee Meeting of March 14, 2024
MOVED BY COUNCIL MEMBER ERIKSSON, SECONDED BY COUNCIL MEMBER
VERA AND UNANIMOUSLY CARRIED, THAT THE ECONOMIC DEVELOPMENT SUBCOMMITTEE APPROVE MINUTES FOR THE MEETING OF MARCH 14, 2024.
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Order of the Agenda
No changes were made.
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Action Items
Item A-1
Discussion Regarding Potential Digital Kiosk Program Request for Proposals
Elaine Gerety Warner, Economic Development Director, provided a summary of the material of record; discussed timing for a potential text amendment; and next steps.
Council Member Vera invited public comment.
Economic Development Subcommittee of the City Council
May 16, 2024
3 Elaine Gerety Warner, Economic Development Director, reported no requests to speak.
Council Member Eriksson expressed frustration with Planning Commission consideration of the item and appreciation to staff for moving the item forward.
Elaine Gerety Warner, Economic Development Director,
indicated that staff wanted to be ready to move forward if that is the wish of the City Council; discussed the scope of elements; design overview; screen size; kiosk size; the footprint of the prototype in the public right of way; the siting plan; and proximity to an electronic source.
Discussion ensued between staff and Subcommittee Members regarding support for kiosks throughout Culver City; design standards; safety; support for the amendment that the display area should not be larger than 15 square feet; high frequency stops; park locations; the mall; the village; sidewalk width; ADA (Americans with Disabilities Act) rules; clarification that kiosks would not be located in residential areas; tourist areas; minimum number of units required; maximum number of units; size of the units; connection to Culver City’s Onward fiber network; clarification regarding installation process and requirements for placement on the public right of way; responsibility for removal and reinstallation with changes to sidewalk infrastructure or construction; use changes;
maintenance; out of service units observed in other cities; concern with repair response time; incentives; operational capacity; lifespan; adjustments to technological advancements within the lifespan of the unit; dimming down the units; hours of operation; sleep mode; heading off complaints; ensuring good neighborly operations; expectation that vendor will physically maintain units multiple times per week including dirt, debris, graffiti, and fix damages in a timely manner; negotiations; and clarifying expectations.
Additional discussion ensued between staff and Subcommittee Members regarding uses; content; what Culver City is allowed to put on the kiosks; communicating with the vendor;
customization; staff time involved in content upkeep;
software and media focused usage; use of speaker systems in commercial areas; video and audio; concern with the potential to offend people; keeping things simple; the 911 function; limiting audio capability to emergency or accessibility uses; video vs. static imagery; advertising; not allowing
Economic Development Subcommittee of the City Council
May 16, 2024
4 animation; ADA compliance; multi-lingual capability;
determining the basis for equitable distribution; factors to include; screen orientation; traffic studies; operation; consideration of kiosk programs in other cities; financing; the cost of 100% community kiosks; respondents; the
integrated advertising model; support for a revenue
generating program; ensuring that local businesses can appear on the community roster without having to pay for placement; creation of a tiered process; advertising vs. listings; commercial advertising vs. Culver City content; the Culver City directory of nearby businesses; public outreach; review of Requests for Information (RFIs); the new process for RFPs (Request for Proposals); subcommittee review of the RFPs; identification of potential vendors; community outreach by vendors, primarily focused on kiosk location; normal City Council processes; City Council discretion; the importance of siting to the success of the program; notification once sites are determined; vendor participation required in outreach to gain input; unforeseen issues; cost to move a kiosk; length of time proposed for the installation; lifespan of the kiosk; length of the pilot period; engaging in a phased roll-out; remembering that Culver City is the owner of the public space; negotiations; providing a backup location if one needs to be removed; the right of Culver City to remove the kiosks; moving bus stops; expected changes in Culver City due to the General Plan; whether Culver City is obligated to move the kiosk if there is construction that precludes usage; the intent that staff determine the siting plan with vendor involvement in the public participation process to speak to any concerns; qualifications and experience; case studies; requiring three examples of other successful installations that have been installed for at least two years; references; the phased roll- out in San Diego; and the goal to generate revenue.
Further discussion ensued between staff and Subcommittee Members regarding advertising; protocol; specificity with the default mode; navigation during active use; percentage of time that Culver City information is on the screen vs. other content; operational concerns; the interface; connections to external sites; acknowledging Culver City content
regulations; adding cannabis to the list of prohibited items to be advertised; prohibiting video or animation; limiting the length of any video; ensuring that a movie trailer is rated for a general audience; posters and previews approved for general audiences by the Motion Picture Industry
Association; recommended term; next steps; the proposed Economic Development Subcommittee of the City Council
May 16, 2024
5 timeline; and additional Subcommittee consideration in July.
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Items from Members/Staff
None.
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Economic Development Subcommittee of the City Council
May 16, 2024
6 Adjournment
There being no further business, at 12:06 p.m., the Economic Development Subcommittee of the City Council adjourned its meeting.
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___________________________________________________________ Jeremy Bocchino
SECRETARY of the Culver City Economic Development
Subcommittee of the City Council Culver City, California
APPROVED
___________________________________________________________ Albert Vera
COUNCIL MEMBER, Economic Development Subcommittee of the City Council Culver City, California