Current issues (continued)
Carol Atwood reported on the DeAnza Learning Center expansion which meets the group's criteria for a 21st century library concept. She suggested that the City market the facility and Bert Viskovich will invite someone from DeAnza to address the group on this project.
Don Brown gave an update on the status of REI. Bob Cowan stated that there would be more information in the next two weeks and will follow up again on the Fabricland concept.
Carol Atwood reported on the top 40 sales tax producers. She stated that these companies make up approximately 63% of our tax base. She reported that the sales tax numbers for December, 1995 look better than 1994. John Statton suggested that the top 40 should be incorporated into our site visits.
Economic: Development Team Meeting
June 26, 1996 Summary
Present at the meeting were: Carol Atwood, Don Brown, Doug Huston, John Statton, Steve Dowling, Tom Hall, Bob Cowan, John Bautista, Bert Viskovich and Dorothy Steenfott.
Carol Atwood reviewed the list of follow up items from prior meetings. Specific updates included:
John Statton stated that work is continuing on the web site and is expected to be ready in September.
Carol Atwood reported that the City Channel referred us to a professional video company.
Carol will get a price quote from the firm, but feels that the City Channel will produce a quality product.
Bob Cowan reported on the status of the signage for Davidson Chevrolet. The Mayor has contested the Planning Commission'sdecision and the appeal will be heard on July IS. No plans for the parking area/bike lane have been submitted. John Statton will contact Paul Weiss.
Steve Dowling reported that work is continuing on the welcome packet cover. The target date for completion is September. Carol Atwood informed the group of DeAnza'sinterest in writing a section to promote the education center.
John Statton provided an updated list of key contacts for the site visits.
Bert Viskovich informed the group that Caltrans will not permit signage for Valleo Mall.
Our options are signs on private property or renaming the street.
Current issues included the following:
John Statton reported on the latest meeting with the Valleo Merchant Group. He stated that it will be several months before any progress is made.
Carol Atwood reported that 10,000 surveys have been mailed out to businesses in the DeAnzalFoothill College District for their economic development project. The City will receive the data obtained from these surveys.
Bob Cowan reported on the talks going on between Tandem and Marriott. There should be more information in a couple of weeks and Don Brown expects a call from Tandem on the status ofthe proposal next week.
Don Brown reported that Whole Foods is still planning to do a farmers market. Progress is being made on the building and they should be in around mid-August.
Economic Development Team Meeting
June 26, 1996 Summary
Other items of update:
REI is still looking to purchase 2 II2 acres for expansion. No site has been identified to date.
Cupertino Village remodel is proceeding.
Hobees has been approved for expansion of space.
Economic Development Team Meeting
July 10, 1996 Summary
Present at the meeting were: Don Brown, John Statton, Steve Dowling, Tom Hall, Bob Cowan, John Bautista, Bert Viskovich, Dorothy Steenfott and Lauralee Sorensen.
Bob Cowan reviewed the list of follow up items from prior meetings. Specific updates included:
Agreement has been reached regarding Davidson Chevrolet. The appeal process should go smoothly at the City Council meeting on July IS.
Bob Cowan and John Statton will be meeting with Valleo next week and should have more information at the next meeting.
Don Brown updated the group on the TandemlMarriott situation. Site work and preliminary design work will be prepared and presented next week.
Current issues included the following:
Lauralee Sorensen reported that Barbara O'Brien is the new manager at the Oaks. She will be meeting with Barbara and hopes to continue the good relationship with the Oaks.
Lauralee also reported that there are a number of signboards and banners going up. John Statton will put a notice ofthe rules in the Chamber newsletter in an effort to inform people ofthe regulations regarding signboards.
John Bautista suggested that the group discuss setting some tangible goals in conjunction with the review of Exhibit A. It was felt that Appendix A should be prioritized and indicators be created to measure performance. The group expressed concern that while the meetings provided a useful medium to exchange ideas, there is no clear direction to accomplish the goals ofthe group.
ECONOMIC DEVELOPMENT
EDUCATION AND ADMINISTRATION FOCUS
EDUCATION - ARTICLES SUBCOMMITTEE
AUGUST 14, 1996
DISCUSSION ITEMS
I. HOW OFTEN WILL WE PUBLISH ARTICLES?
a. Monthly
2. WHERE WILL WE PUBLISH?
a. Cupertino Scene - Deadline is first Wed of each month b. The Courier
c. SJ Mercury News - Editorial or Opinion Section ( Call Cronk) d. The City Channel
e. San Jose Business Joumal
f. Chamber Newsletter
g. KKUP (Cupertino Radio Station)
h. CityNet
3. WHO WILL THE ARTICLES BE FROM?
a. The Economic Development Team
4. WHAT ARTICLES DO WE WANT TO PRESENT?
a. What is the Economic Development Team.
b. What pays for your City Services? (General Fund Revenue make up) c. What does $169 buy? (Average property tax per household) d. Where do your property tax dollars go? (Chart of $1 breakdown) e. Sales tax - How much and what are the trends.
f. Congratulations to our top 40 sales tax producers!
g. It's a partnership - Residents and Business pay for city services. h. Valleo trends - what'snew?
c: \ winwordleconleducate. doc
Economic Development Updates
Retention. Expansion and Revitalization
I. Valleo and other shopping centers
a) Dillards or anchor - Heitman has approached Dillards this past week and Karle Najemnik will keep us informed. Carol will call to follow up on marketing strategies the City can direct towards Dillard's management.
b) Signage - called Karie Najemnik at Valleo and asked her to propose signing improvements in writing to the committee. She is drafting signage concerns in conjunction with a distressed property report and will keep us informed as to developments in this area. c) On-going meetings - Lauralee is compiling a list of all managers and contact people.
Education and Administration
I. Education
a) Articles - Tom Hall, John Statton and Carol Atwood met and discussed upcoming year's articles - see attached proposal.
2. Administration
a) Updated contact list - see attached draft.
b) Sent NetManage and CKS Group, Inc. a congratulation note with plants/balloons for making the list of Silicon Valley Technology FAST SO companies this year.
Attraction
I. Marriott update - see attached e-mail.
Marketing
I. Web site - web site homework assignment will be submitted to the web site committee for review. After the review is completed, the web site committee will propose a selection to the economic development team in September.
Economic: Development Team Meeting
August 21, 1996 Summary
Present at the meeting were: John Statton, Tom Hall, Donna Lawler, John Bautista, Bob Cowan, Steve Dowling, Bert Viskovich, Don Brown, Carol Atwood and Linda Lagergren.
Steve Dowling gave an update on the brochure and asked the group for feedback. on the following issues (answers denoted in italics):
Who is the target audience? Business retention and attraction.
Who will use the brochure? Econ Development. Parks and Rec. Chamber and Sponsors How will it be used? To promote Cupertino and it'sfacilities Should it have a theme? Yes (one suggestion " State ofthe Art Community") Quantity to produce? Large supply offolders with inserts kept to a minimum ( for updates).
Check with printer re: price break Possibly order 5.000.
Cost? Budget is $15,000. Approach sponsors - especially real estate community and banks.
Steve and Linda will pursue a 2 or 3 page generic folder with multiple color/picture combinations. Inserts will be standardized but produced in house and tailored to the use of the brochure.
The City Council has asked the committee and Planning Commissioner Orrin Mahoney and Housing Committee Chair Kathy Robinson to review and recommend possible amendments to the Housing Mitigation Plan. Bob Cowan explained the issues at hand and it was decided to devote the entire meeting of September 18 to this project. Bob's department will provide a staff report and survey information on other city fees prior to this meeting. Please plan on a one and one-half hour meeting on this day.
Carol Atwood reviewed the proposed articles to be written this next year as part of our education focus. The Economic Development Team will be listed as the author of the articles. The subcommittee will follow up with Michael Cronk for SJ Mercury coverage and send all articles through the committee for review.
John Statton suggested the it would be beneficial for the group to discuss ordinances that will impact economic development (eg sign ordinance). A-frame signs were also discussed as increasing in the City. It was decided that a supportive article in the Chamber newsletter explaining the proper use ofA-frame signs may be beneficial in curtailing the problems.
Web site "homework" is due today. Thanks to everyone that contributed.
Joint Venture Silicon Valley has approached all cities asking them to respond to a developer request for sites for a Marriott Suites product (lower end of a Marriott Residence Inn). Bob Cowan and Carol Atwood explained the proposal and expressed concerns given the current recruitment efforts of a Residence Inn and attraction of this product itself. Bob will contact the developer and follow up on the concerns of the committee.
John Statton expressed his thanks to everyone that helped make the Country Festival a success.
Profits were higher than anticipated. Congratulations!
Next meeting is Wednesday, September 4 at 7:30am.
Economic Development Updates
Retention. Expansion and Revitalization
1. Vallco
a) Confidential - Mr. Dillard was in Cupertino on August 26 to look at the Emporium site.
John Statton and Carol will follow up with a Cupertino specific gift basket no later than September 12.
b) John Bautista and Carol met with Karie Najemnik (Vallco-Marketing Manager) on August 28. She advised that we proceed independently with freeway sign proposals.
Carol is obtaining quotes to add anchor stores to this sign. (See current agenda for discussion.)
We also obtained contact names for follow up and site visits with Heitman management.
Don has scheduled a meeting in Chicago on September 23. John Bautista and Carol will also attend.
Education and Administration
I. Education
a) Articles - Tom Hall and John Statton will draft our first article introducing the Economic Development Team and its purpose. Our goal is to meet the deadline for the November Scene. A draft will be distributed by mid-September.
2. Administration
a) Dorothy is preparing a congratulation card for each of the top 40 sales tax producers. The cards will be distributed by mid-September.
Attraction
1. We have been approached by a real estate concern regarding hotel possibilities in Cupertino City Center site). Information was sent and they are requesting more information.
Marketinl!
I. The web site committee will be meeting on September 6 to develop a draft from the web site homework for the Economic Development Team to review by the end of September.
2. Dorothy is working on the first draft for the brochure inserts and should have it ready for the October meeting.
Economic Development Team Meeting
September 4, 1996 Summary
Present at the meeting were: John Statton, Steve Dowling, Bob Cowan, Wally Dean, Lauralee Sorensen, Don Brown, Dorothy Steenfott, Donna Lawler, Carol Atwood. Kathy Robinson from the Affordable Housing Committee was also present.
Carol Atwood distributed a sample of the card congratulating the top 40 sales tax producers which was mailed out September 20. The cards will be sent out quarterly to each of the top 40 sales producers for the current quarter.
Bob Cowan gave the group an update on the housing mitigation issue and why the Economic Development Team was discussing it. There was consensus from the group to eliminate the cause to be built" clause and the range between the mitigation fee was from nothing to $5.00 as shown on the chart below.
Number of Votes
Mitigation Fee
2 0-01.
3 1.00
I
2.00 I
2.50 I
1. 300- 75
I
5.00 The group decided to present its consensus to city council and invite leaders from the business community to the meeting.
Steve Toler gave the group an update on the web site plans. The three goals the web site should focus on: 1) foster economic development; 2) show the high tech presence in the City; and 3) provide timely information to the public. The target date for getting the web site operational is NovemberlDecember. The group felt that DeAnza College should be a separate option off of the school menu and that there be additional selections for research and development companies and a sound off section. The group also discussed how the web site can work without duplicating CityNet.
Economic DeveloDment UDdates
Retention. Exnansion and Revitalization
I. Valko
See attached update.
2. Davidson Chevrolet
Design and construction of the project is continuing concurrently with negotiations. A response from their attorney regarding payment has not yet been received.
Education and Administration
1. Education
a) The subcommittee'sfirst article has been completed. The article will be placed in the Courier, the November Cupertino Scene and the Chamber Newsletter.
2. Administration
a) The congratulations card for each ofthe top 40 sales tax producers was sent on September
20. Marketinl!
The Web site committee has been continuing development work and has the following update:
Hired a graphic/web designer to design our site based on our mission and goals for the site.
They have been instructed to put together a clean, professional-looking site that promotes the hi-tech nature of our community. They will put together a home page and a master template for all second-tier pages on our site. Cost is estimated to be less than $3,000.
The City will probably not be able to register WWW. GOVCUPERTINO. as the domain name. INTERNIC (which is the body that regulates domain names) is not allowing agencies other than Federal Agencies from registering with the GOV extension. We will explore registering both of the following names that appear to be open: WWW. ORGCUPERTINO. and WWW. CAUS. CLCUPERTINO.
Feedback from certain internet service providers should be received by October 15 on costs and ability to host our site (this includes City Net) so that a decision can be made.
Steve will be available to demonstrate a preliminary on-line site to the Economic Development Team at the October 16 meeting.
The site should be ready by December 1.
Economic Develonment UDdates
Retention. ExDansion and Revitalization
1. ValIco
a) Confidential - Heitman has informed us that there is now a letter of intent outstanding with Dillards Department Store. Keep your fingers crossed! b) Carol attended the ValIco Merchant Group meeting on September 12. This group meets every second Thursday of the month. See attached agenda for items discussed. c) Carol has spoken to Ralph Pendiff of Ad Art Signs, the company that installed the Vallco pylon sign. He will be providing some options for us within the next week.
Current sign - target flagging - minimum height necessary. Designed for the capacity at that time, windloads, etc.
Will pull existing drawings and design to come up with options by September 24.
We want:
Three anchor stores - lighted on both sides;
One electronic billboard;
Price quotes for options
CJ
c=:¡
CJ
1=1
JC Penney
Sears
Vacant
Electronic billboard
Edncation and Administration
1. Education
a) The subcommittee'sfirst article is now available for your review. Please call Tom if you have any suggestions for the article.
Economic Development Team Meeting
October 2,1996 Summary
Present at the meeting were: John Bautista, John Statton, Steve Dowling, Bob Cowan, Bert Viskovich, Lauralee Sorensen, Dorothy Steenfott, Donna Lawler, Tom Hall, and Carol Atwood.
John Bautista gave an update ofthe Chicago trip (see packet from 10/ 96). 2/He reported that the meeting was very productive.
Carol discussed the drawing of the proposed Valko sign. She will obtain quotes for a sign with and without an electronic board. She will also approach Penneys and Sears to see if they will contribute to the cost.
Bert gave an update on the bike lane situation at Davidson Chevrolet. A compromise proposal will decrease the median and restripe for ongoing traffic and the left turn lane. He is waiting for cost confirmation from Davidson's
attorney.
The group discussed ideas for slogans that can be used for the brochure cover. If anyone has ideas, please let Dorothy know.
John Statton asked whether Planning could identify standard paint pallets so that painting permits could be streamlined and over the counter. Bob Cowan will follow-up.
Economic Development Team Meeting
October 16, 1996 Summary
Present at the meeting were: John Statton, Steve Dowling, Bert Viskovich, Lauralee Sorensen, Dorothy Steenfott, Donna Lawler, Tom Hall, Carol Atwood and Doug Huston.
Carol updated the group on the DeAnza project and Dorothy went over the information in the binders we received from DeAnza. The information will be incorporated into our site visits and forwarded to other agencies as necessary, e.g., sheriffs office.
The group went through each of the projects listed on the Team Projects list to include contact names for each subcommittee and project completion times.
Over the next two weeks, members of the committee should contact Dorothy with their choices of five companies they would want to visit each month. Members may invite others to join them on the visits.
Steve Toler gave the group a demonstration of the web site. The web site is expected to be available by December I.
Economic Develonment Undates
Retention. Exnansion and Revitalization
I. Vallco Update
a) See attached E-mail.
b) Sign
Carol met with a
representative from Ad Art Sign who has submitted a proposal for approximately $200,000 ($18,600 anchor identity; $80,000 electronic billboard; and 100,000 sign extension modification). Ifthe trees can be removed for visibility, this cost can be decreased $50,000 as the sign will not have to be extended. (See agenda item for discussion.)
2. Visibility and Parking
Bob Cowan will be participating in the holiday parking effort for Valleo. Meetings have not yet been scheduled.
Attraction
I. Sales Offices/Broker Meetings
Meetings with brokers are being scheduled and should be concluded by December.
Marketinl!
I. Web Site
The sub committee is currently waiting for responses on the ISP selection.
Education & Administration
I. Education
a) The sub committee'sfirst article will be printed in the November Scene and the Chamber Newsletter.
2. Administration
a) The top 40 sales tax producers list has been received. Four companies did not make the list; Autocorp, Business Objects, Limited Express, and Michaels Arts and Crafts. New additions to the list were: Century Chrysler/plymouth, Computer Solutions, Linotext America and Payless Drug Stores. Congratulatory cards will be sent in the next two weeks.
b) A congrats bouquet was delivered to Oil Amelio to congratulate Apple Computer for their increase in earnings during the third quarter. c) Interview forms are attached for site visits.
Economic Development Updates
Education and Administration (continued)
d) Dorothy attended a demonstration of the ACT software. The software appears to have everything that would be needed to maintain a database for our site visits, but we are still investigating other software packages that are available.
3. Streamlining.
The Building Department permit tracking system will be initiated on November 4. The system will provide management reports and track the progress of applications through the system. The system will also track special conditions and reduce the potential for processing errors.
Economic Development Team Meeting
November 6, 1996 Summary
Present at the meeting were: John Statton, Steve Dowling, Bert Viskovich, Lauralee Sorensen, Dorothy Steenfott, Tom Hall, John Bautista, Bob Cowan, Don Brown, and Doug Huston.
Steve Dowling discussed developing a theme for the brochure. He suggested a contest be held at the library or that we let the graphic designers suggest possible themes. Steve will pursue these ideas and report back to the committee.
Don Brown updated the group on the cost of adding anchor stores to the ValIco sign. Bert stated that it is a scenic highway and we would not be able to have an electronic board. Don felt the electronic board was too expensive given the current situation of the mall. Carol will approach Sears and Penneys to see if they would contribute approximately $10,000 each for an anchor sign. Bert stated that the City can remove some of the trees at a minimum cost.
The group discussed the possibility of inviting a
representative from DeAnza or UC Santa Cruz
to join the committee. It was decided that we should invite each of them to attend a meeting and give the committee an update on what they are doing in the area of economic development and then decide whether we want to add additional members.
Lauralee suggested that Cupertino have a farmers market. She felt that it really brings the community together despite the fact that it is not a money maker for the City. John Statton will check with merchants to see if there's any interest and if they'd be willing to help finance the event.
Bert Viskovich reported that the attorneys for Davidson Chevrolet are not interested in paying for any of the cost for the bike lanes. He stated that if the City does pay for the improvements, it would be a precedent setting case as the City has not done this in the past. It was decided that we should hold off on going to Council. Lauralee Sorensen and John Bautista will set up a meeting with Mr. Weiss to explain the importance of these improvements.
Don Brown updated the group on the English/Chinese sign issue. He stated that the City has no power to regulate language on signs. A meeting with managers of shopping centers will be held where this issue can be discussed.
John Bautista reported that the grievance list for The Oaks is growing. The latest item added to the list is that the lawns have not been mowed in weeks.
John Bautista discussed the Stevens Creek/DeAnza corner. He stated that he felt there is an opportunity available to the committee to find other ways to develop the site. Don Brown, John Bautista, and Tom Hall will meet with Deek Hunter to explore other opportunities for development of the site. John Statton will report to the current applicant that other possibilities for site development are being explored.
Economic Develooment Uodates
Retention. ExDansion and Revitalization
1. Vallco Update
Nothing new at this time.
2. REI
Representatives will be in Cupertino the week ofNovember 18 to discuss the status. The Cupertino Village - II (Sandhill Properties) property has been dropped from consideration, but other sites may be reviewed while they are in town. A survey of members has shown a preference for remaining in Cupertino.
Attraction
I. Sales Offices/Broker Meetings
Meetings with brokers.have been scheduled for mid December.
2. Marriott Residence Inn
Tandem has told us that they are considering proposals from three or four hotel groups including Marriott. The site is on Stevens Creek at Tantau. Tandem is committed to brining a hotel in on that site as part of a development agreement for the use and balance ofthe Stevens Creek frontage.
Marketine
1. Web Site
Nothing new to report at this time.
Education & Administration
I. Education
a) The sub committee'ssecond article is expected to be printed in the December Scene.
City of Cupertino
Economic Development Committee Meeting
November 20, 1996
1. CALL TO ORDER
At 7:30 a.m. Carol Atwood called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Dorothy Steenfott, Bert Viskovich.
Councilmembers: John Bautista and Lauralee Sorensen.
Chamber ofCommerce: Tom Hall, Doug Huston, Donna Lawler, and John Statton.
Absent: Steve Dowling
3. NEW BUSINESS
John Bautista reported on a meeting he attended with Deek Hunter, Lauralee Sorensen, Don Brown, Carol Atwood, Bert Viskovich, and Phil Bouse ( DeAnza Ventures) to discuss development opportunities for the corner of Stevens Creek and DeAnza Boulevard. John reported that a conceptual design was presented on how a development, other than a gas station, could work and stay within the guidelines for open space, density requirements and provide sales tax revenue for the City.
Dorothy Steenfott distributed the site visit packets to all committee members. Members were asked to complete one site visit per month and return the questionnaires to Dorothy. Carol Atwood reported that we are exploring possible database programs that can be used to maintain site visit information.
Carol Atwood distributed a copy of the committee's second educational article. The article will be published in the December Scene.
John Statton provided a list of shopping center management firms for the committee's review. Carol Atwood requested input from the group on other firms we might want to meet with.
Lauralee Sorensen and John Bautista met with the Weiss' regarding Davidson Chevrolet. A tentative agreement to share the cost of improvements was reached during the meeting.
Lori Prouty, DeAnza College, presented information regarding DeAnza's in-house business training program. She distributed a brochure to committee members and stated that members are weleome to take copies with them for the site visits.
4. ADJOURNMENT
The meeting was adjourned at 8:20 a.m.
Cupertino NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meetings ofthe Cupertino Economic Development Committee scheduled for Wednesday, December 18, 1996 and January 1, 1997, have been cancelled.
The next meeting will be held on Tuesday, Jan. 15, at 7:30 a.m., in Conference Room A of City Hall, 10300 Torre Avenue.
Dated this 10th day of December, 1996.
STATE OF CALIFORNIA
COUNTY OF SANTA CLARA
CITY OF CUPERTINO
ss.
Kim Smith, being first duly sworn, deposes and says: That she is the duly appointed and qualified City Clerk and that on Dec. 10, 1996, she caused the above notice to be posted near the door of the Cupertino City Hall located at 10300 Torre Avenue, Cupertino, California.
City of Cupertino
Economic Development Committee
Regular Meeting
January 15, 1997
1. CALL TO ORDER
At 7:40 a.m. Don Brown called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupe,rtino.
2. ROLL CALL
City Staff: Don Brown, Bob Cowan, Steve I;>owling, Dorothy Steenfott, Bert Viskovich.
Councilmembers: John Bautista, Wally Dean.
Chamber ofComìnerce: Tom Hall, Donna Lawler, and John Statton.
Absent: Carol Atwood, Doug Huston, Lauralee Sorensen
3. NEW BUSINESS
A. Web Site and Internet Service Provider Update
Steve Toler reported on the progress of the web site and internet service. He stated that Web Professionals, a Cupertino based business, had the best proposal for our needs. All proposals ¡.vere reviewed by the web site sub committee and they are recommending approval of Web Professionals for a two year contract.
B. Apple Computer Meeting Update
Continued to February 5 meeting.
C. Hunter Properties Proposal
Bob Cowan gave an updat~' on the Hunter Properties proposal for the DeAnzalStevens Creek site. He stated that there is interest in development of the property, but until the traffic impact study is complete, a
fin~l
proposal cannot be made.
Discussion ensued regarding the building site design and existing property owner proposal. John Bautista stated that planning is not an easy task and the development that is ultimately approved should be the best thing for the community. He also stated that he'd like all parties to benefit from the development of this site.
I
D. Tandem Development Agreement
Bob Cowan reported that Tandem has filed a
re-zoning and zoning application for their
long-term undeveloped properties. A traffic study must be completed before the application can be approved. The proposal should be completed in April.
January 15, 1997 Economic Development Committee Page 2
E. Economic Summit
Donna Lawler gave an ,update on the commercial broker meeting. whic\J. was held on December 9, 1996. Attendees includ~d city council members, Chamber of Commerce representatives and commercial 1:¡tokers. She stated that the meeting went well and the group will continue to meet on a quarterly basis.
I
4. OLD BUSINESS
A. Brochure Update
Continued to Fc¡bruary 5 meeting.
B. Site Visits
Bert Viskovich reported that his site visit with Marina Foods has been completed. He stated that the meeting went well. Marina Foods has no plans to expand at this time and they feel that they are getting sirong competition from Cupertino Village.
C. Davidson Chevrolet Agreement
Bert Viskovich gave the committee an update on the status of the agreement. He stated that final modifications to the agreement have been sent to Davidson Chevrolet for approval.
5. ADJOURNMENT
The meeting was adjourned at 8:44 a.m. I
City of Cupertino
Economic Development Committee
Regular Meeting
February 5,1997
1. CALL TO ORDER
At 7:37 a.m. Carol Atwood called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich Councilmembers: John Bautista, Lauralee Sorensen
Chamber of Commerce: Donna Lawler, John Statton, George Steele
Absent: Don Brown, Tom Hall
3. NEW BUSINESS
A. Teachers RFP (Valleo)
Carol Atwood reported that Teachers Pension has sent out a request for proposal for the
sale of the Valleo property. Rumors of development plans for the property include a conference convention center, open air mall, and bringing in AMC Theaters. Developers have asked staff about possibilities for a multi- reail residential/complex, and the City's response has been for retail only. The bids are currently closed and Heitman was not asked to bid.
B. Apple Computer Meeting Update
John Bautista reported that he and Don Brown met with Apple Computer on January 15 regarding their space needs. John stated that Apple executives believe that the quality of life is good in Cupertino and will very likely use existing office space in Cupertino to meet their needs. John Bautista, John Statton, and Carol Atwood will meet to do some preliminary brainstorming to come up with ideas which could be presented to Apple.
C. Shopping Center OwnerlManager Meeting Update
Lauralee Sorensen updated the group on a meeting with Barbara O'Brien of The Oaks which she attended with Carol Atwood and John Statton on February 4. She stated that some improvements have already been made under Barbara O' sBrien' tenure. These improvements included new sprinklers and new landscaping. Lauralee stated that the shopping center is one small shop within being full. Lighting continues to be a problem and Carol will be following up on this item.
Carol also reported on the January 21 meeting with the shopping center owners. The meeting was very productive. The shopping center owners/managers expressed concern regarding the consistency of customer service within City departments. Another area of concern was the lack of knowledge among small business owners regarding City regulations. Carol suggested that a
training program be developed which could educate
City staff, Council and the Commissions on the processes involved in retail development.
Bob Cowan and Carol Atwood will work on an education program. Alex Byer (DeAnza Center) will be invited to work on the education program as well.
February 5, 1997 Economic Development Committee Page 2
John Statton also suggested that a weleome packet be developed for new businesses.
Carol Atwood and Bob Cowan will work with John to develop plans for the packet.
D. Temporary Sign Ordinance
Bob Cowan reported that the ordinance will be heard on February 24. He stated that lack of enforcement and education may be causing the problem rather than the rule itself. Bob will update the committee during the February 19 meeting.
E. Develop Plans for Economic Summit
Carol asked the committee whether they wanted a consultant or have staff lead discussion groups. The committee decided they would like the small group discussion format better.
The committee would also like to add General Plan changes to the summit agenda. John Statton and Carol will work on the agenda and obtain a date for the summit.
4. OLD BUSINESS
A. Brochure Update
Steve Dowling reported that we are now ready to design and print the brochure. He distributed a breakdown of the costs from different vendors. The committee decided to have the brochure done as a four page 12" x 18" presentation folder with six photos. The cost for 5.000 folders would be approximately $10,000. Steve also stated that he liked the phrase "Excellence in Business, Education and Environment" which was used during the Mayor's
recent State of the City address and thought it would be a good theme for our brochure. The committee agreed that this would be a good theme. Carol Atwood and Dorothy Steenfott will work with Steve and the brochure designer for selection and placement of photos on the brochure.
B. Site Visit Updates
Lauralee Sorensen reported on her visit with Tandem Computers. She stated that the meeting went well and that Tandem feels that Cupertino has many good reasons to do business here. Donna Lawler reported on her meeting with The Good Earth Restaurant.
She stated that Good Earth does not feel Cupertino is business friendly and they don't want bike lanes in front of their restaurant.
C. Status of Davidson Chevrolet Agreement
Bert Viskovich reported that we are still waiting for the modifications to the agreement to be approved by the attorneys. He will let the committee know as soon as the agreement is approved. .
5. MISCELLANEOUS COMMITTEE UPDATES
A. Educational Article - Property Tax Breakdown
Carol Atwood reported that the next article has been completed and will be printed shortly.
February 5, 1997 Economic Development Committee
5. ADJOURNMENT
The meeting was adjourned at 9:05 a.m.
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City of Cupertino
Economic Development Committee
Regular Meeting
March 5,1997
1. CALL TO ORDER
At 7:40 a.m. Carol Atwood called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich
Councilmembers: Lauralee Sorensen
Chamber of Commerce: John Statton, George Steele
Absent: John Bautista, Don Brown, Tom Hall, Donna Lawler
3. NEW BUSINESS
A. Economic Summit Invitation List
Carol Atwood distributed the invitation list to the group. The group reviewed the list and made several changes. Carol asked the group to let her know if there's anyone else they would like to have attend.
2. OLD BUSINESS
A. Vallco Update
John Statton reported that McDonald's Restaurant did not renew their lease. He stated that it will probably be picked up by another franchise. Due to the uncertainties surrounding Vallco Mall most vendors are hesitant to continue doing business there.
B. Davidson Chevrolet Agreement
Bert Viskovich reported that an agreement has not been reached at this time.
C. Site Visit Updates
John Statton reported on a visit he had with Apple Computer. He stated that Apple is looking for a site for their sales office which will house approximately 30 employees.
John also reported on a visit he had with the owners of the gas station site. The owners are seeking a sales price of $1.7 million. They have been offered $1.2 million and may settle for $1.4.
March 5, 1997 Economic Development Committee
D. Miscellaneous Committee Updates
5. ADJOURNMENT
The meeting was adjourned at 8:28 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
April 2, 1997
1. CALL TO ORDER
At 7:40 a.m. Bob Cowan called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich Councilmembers: John Bautista, Lauralee Sorensen
Chamber of Commerce: John Statton, George Steele
Absent: Carol Atwood, Don Brown, Tom Hall, Donna Lawler
3. NEW BUSINESS
A. Economic Development Plan Revisions
The group discussed the current plan and felt that it was not necessary to change the general framework of the plan. Bob Cowan suggested that the team projects section be updated after the economic summit to include new items for the team to work on this year. John Statton stated that bi-weekly meetings work well and allow for a better exchange of information. There was consensus that the site visits need to be more focused. Lauralee Sorensen suggested that going in pairs to each visit seemed to work well in the past. The group decided to try a "peer pressure" approach to completing site visits and decided to have a specific site visit item on the agenda for each meeting.
2. OLD BUSINESS
A. Progress Report of On-Street Parking - Fontana'sRestaurant Bob Cowan updated the group on the parking situation. He stated that Federal law has changed regarding handicap spaces from one for every 40 to one for every 25 spaces. He will continue to review redistribution of spaces and changing the walkway. John Statton updated the group on his discussions with the church next door to the restaurant. The church was not willing to share their lot during peak lunch and dinner times due to the children'sactivities that are going on at their facility and the liability issues involved.
B. Davidson Chevrolet Agreement
Bert Viskovich reported that an agreement has been reached and is awaiting signature.
The City is moving forward with the work in the area and Bert will keep Davidson Chevrolet informed regarding work progress and completion times.
Apri12,1997 Economic Development Committee Page 2
3. MISCELLANEOUS COMMITTEE UPDATES
It was reported that an agreement has been reached for the Stevens Creek/DeAnza gas station site. There is a 90-day window for plan submission.
John Bautista reported on a visit he made to the Prominade Mall in Westlake Village. He stated that the mall created a downtown area with plaza space available and that he was very impressed with what had been done there. He suggested that committee members visit the mall if they are in the area.
4. ADJOURNMENT
The meeting was adjourned at 8:20 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
April 16, 1997
1. CALL TO ORDER
At 7:40 a.m. Carol Atwood called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Bob Cowan, Don Brown, Dorothy Steenfott, Bert Viskovich Councilmembers: Wally Dean
Chamber of Commerce: John Statton, Donna Lawler
Absent: John Bautista, Steve Dowling, Tom Hall, Lauralee Sorensen, George Steele
3. NEW BUSINESS
A. Economic Summit Final Planning
Carol Atwood reviewed the agenda and facilitator responsibilities for the summit. The group was advised to approach the subject of Vall co with caution. Don Brown will give a brief background information for each of the discussion questions during the overview.
2. OLD BUSINESS
A. Progress Report of On-Street Parking - Fontana'sRestaurant Bob Cowan reported that he is scheduling a meeting with Alex Byer during the next two weeks to discuss possible solutions. John Statton stated that he had not heard anything new from Murry Horton or Alan Moll.
B. Site Visits
Site visit selections were made for McWhorter's, Measurex, Sears. Whole Foods, Footlocker, MicroModule, Black and White Desktop Publishing, and Hewlett Packard.
Committee members responsible for these visits will be making appointments and updating the group at the next regular meeting.
April 16, 1997 Economic Development Committee Page 2
3. MISCELLANEOUS COMMITTEE UPDATES
It was reported that DeAnza College has revised their brochures on training and has tailored the training to better meet the needs of businesses in the community.
Meetings with the graphic designer are underway and a first draft of the economic development brochure is expected to be ready in June.
4. ADJOURNMENT
At 8:21 a.m. the meeting was adjourned to 8:00 a.m., April 29, Quinlan Community Center. 10185 N. Stelling Road, Cupertino.
City of Cupertino
Economic Development Committee
Regular Meeting
May 7,1997
1. CALL TO ORDER
At 7:38 a.m. Carol Atwood called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Bob Cowan, Steve Dowling, Dorothy Steenfott Councilmembers: John Bautista
Chamber of Commerce: Tom Hall, George Steele
Absent: Don Brown, Donna Lawler, Lauralee Sorensen, John Statton, Bert Viskovich
3. NEW BUSINESS
A. Economic Summit Follow-up.
Carol Atwood reviewed the flipchart items obtained from the summit discussion groups and requested input from the committee on the best way to incorporate the ideas into Exhibit A for the coming year. The group decided that City staff should organize the items that the committee can work on.
B. Business Incentive Agreement - Apple.
Carol Atwood reported that the business incentive agreement with Apple was approved by City Council on May 5. She also stated that the overall press coverage has been favorable.
2. OLD BUSINESS
A. Economic Development Brochure
A draft copy of the text has been received for review. Once the photographs and text have been selected, the draft brochure will be presented to the committee for approval.
B. Progress Report of On-Street Parking - Fontana's Restaurant Bob Cowan reported that Alex Byer is currently doing space studies. He will be meeting in the next two weeks to follow-up
C. Davidson Chevrolet Agreement
Carol Atwood reported that an agreement has been reached in concept and an agreement is being prepared.
May 7, 1997 Economic Development Committee Page 2
C. Site Visits
Carol stated that she has contacted Micro Module and was told to meet with their new human resources manager. She will making an appointment in the next two weeks.
3. MISCELLANEOUS COMMITTEE UPDATES
4. ADJOURNMENT
The meeting was adjourned at 8:05 a.m.
City ofCupertino
Economic Development Committee
Regular Meeting
July 16, 1997
1. CALL TO ORDER
At 7:41 a.m. Carol Atwood called the meeting to order in Conference Room C & D of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Dorothy Steenfott, Bert Viskovich Chamber of Commerce: Tom Hall, John Statton
City Council: Lauralee Sorensen
Absent: John Bautista, Steve Dowling, Donna Lawler. George Steele Guest: Brian Bokman, Terranomics, 455 North Point, San Francisco, CA 94133
3. NEW BUSINESS
A. Real Estate Broker Presentation
Brian Bokman gave a brief update regarding real estate development in Cupertino Discussions included relocation of existing businesses and potential new business.
4. OLD BUSINESS
A. Vallco
Carol Atwood reported that Federated has requested a business license to open a Macy's
Clearance Center at the Emporium site. She stated that Teachers have been notified and will probably try to stop it. She also stated that the City cannot deny a business license.
B. Brochure
Carol Atwood reported that the brochure jackets should be completed on July 18. She stated that 5,000 covers were ordered and will be available for the Chamber, Parks and Recreation marketing, and economic development purposes. Inserts for the brochure will be done internally and are currently underway.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 8:42 a.m.
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City of Cupertino
Economic Development Committee
Regular Meeting
August 6.1997
1. CALL TO ORDER
At 7:39 a.m. Carol Atwood called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Bob Cowan, Dorothy Steenfott. Bert Viskovich Chamber of Commerce: Tom Hall, Donna Lawler, George Steele, John Statton City Council: John Bautista, Lauralee Sorensen
Absent: Don Brown, Steve Dowling
3. OLD BUSINESS
A. Vallco Update
Carol Atwood reported on a meeting that was held with Teachers Pension and reviewed the list of action items that the City may use. She stated that it appears that Federated is in violation of the REA (Reciprocal Easement Agreement) because the lease requires that the space be used for high-end retail. Lauralee Sorensen agreed to contact Joe Simitian to alert him to our situation and John Statton will contact Cuneen. The committee agreed to wait until the temporary restraining order is in place before making any press releases regarding Federated's attempts to downgrade
the mall.
B. Brochure
Carol Atwood distributed the new economic development brochure to the committee.
The committee members were pleased with the final product. Carol stated that the inserts are currently being worked on, but the jackets can be used for other mailouts as well.
4. MISCELLANEOUS COMMITTEE UPDATES
Bob Cowan reported that the Sedway Study will be reviewed at the next meeting. He suggested that the meeting be scheduled for two hours and asked the committee to review copies of the report for the next meeting.
5. ADJOURNMENT
The meeting was adjourned at 8:26 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
August 20,1997
1. CALL TO ORDER
At 7:40 a.m. Carol Atwood called the meeting to order in Conference Room C & D of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich Chamber of Commerce: Tom Hall, Donna Lawler, George Steele, John Statton City Council: Lauralee Sorensen
Absent: John Bautista, Don Brown
Guests: Alan Billingsley, Sedway Kotin Mouchly Group; Alex Byer, Byer Properties; David Doyle, Cupertino Planning Commission; Sandra James, Cupertino Parks and Recreation Commission; Frank Jelinch, Cupertino Parks and Recreation Commission; Colin Jung, Cupertino Planning Department; Pam Marino, Cupertino Courier; Dave Taxin, Meacham/Oppenheimer, Inc.
3. NEW BUSINESS
A. Review of Sed way Report
Bob Cowan summarized the "big picture" regarding retail capacity as to I) where our retail is located and 2) how much more square footage potential is available.
According to the General Plan, the City still has 446,240 square feet to allocate plus approximately 550,000 square feet for Valleo. Bob described two maps which identified the degree to which retail property is developed based upon the .25 floor area ratio bench mark. The floor area ratio map indicated that, with the exception of uses that typically have low floor area ratios such as restaurants, auto dealerships, nurseries, etc., most of the properties that are zoned retail are fully developed.
The second map indicated how much actual growth could be allowed on those properties that are built less than the .25 floor area ratio. The map contained notes which identified a
rough estimate of how much growth could occur on large
properties not fully developed. The total amount of square footage amounted to approximately 140,000 square feet which included a 31,000 square foot expansion of Target as well as approximately 25,000 square feet that could be added to the Oaks and Cupertino Village Shopping Centers should all the restaurant space be converted to general retail space. Bob indicated that the Sedway report showed a need (based on demographics) of approximately 115,000 square feet of new convenience store space. The Sedway information and the physical constraint maps/data indicate that there may not be adequate space or demand to accommodate the 446,000 square feet of retail space that is within the general plan retail pool. Bob indicated that the .25 benchmark might be increased to .28 or .30 in recognition of the reduced parking requirement. In that case, the 140,000 square feet may be increased to 170,000 square feet.
Alan Billingsley, Sedway Group, reviewed the analysis prepared by his firm. He stated that we are drawing heavily from Saratoga and San Jose. The analysis showed that Cupertino is strong in comparison goods shopping, such as Vallco, Mervyns and Target. The City is weak in the area of auto dealers, convenience shopping (food and drug stores), building materials and home furnishings.
August 20.1997 Economic Development Committee Page 2
During the last five years, Santa Clara County has added many retail stores and Cupertino would be competing with neighboring jurisdictions that have "big box" retail. Alan stated that it is impossible to capture retail business without sites.
Looking at what Cupertino's retail is primarily located on Stevens Creek and De Anza Boulevard. Demand has greatly diminished for small size parcels.
Alan stated that the analysis shows that 55% of Cupertino'sretail is healthy, 15% is average, and 30% is poor (investor is just letting the property decline). In addition to this large percentage of old, marginally operated retail sites, Valleo is a major concern. He felt that Cupertino is fairly built out as to retail and therefore would not need to allocate an additional 446,000 square feet. This current recommendation differs from that in 1990 due to: 1) a shift away from "big box" retail, 2) Cupertino's demographics have changed dramatically and 3) we are dealing with a more competitive market today.
Dave Taxin, Oppenheimer, Inc., stated that he felt there would be interest in a larger
site on Stevens Creek Boulevard for companies such as Frys Electronics, IKEA, Tower Records, or Good Guys.
Alex Byer, Byer Properties, stated that our whole industry is going towards entertainment oriented complexes. He also stated that if you revitalize Vallco with an entertainment oriented theme, the large retailers will come.
Alex Byer, Alan Billingsley and Dave Taxin all felt that redevelopment will be the key to change Cupertino's existing problem. Developers would need a minimum of three acres, although 10 acres would be ideal if well located. Most current owners have no incentive to redevelop because their land is paid off and they are getting a sufficient cash flow from the property. All felt it was possible that these smaller sites may be rezoned to residential or office in the future or a mix (apartments on top, retail on the bottom).
Carol Atwood summarized the discussion with the following:
1. Vallco is the key. The City needs to put energy and effort into revitalizing the center now. A different niche from Valley Fair or Stanford should be found, such as family oriented entertainment. Additional anchors are needed; there is approximately 550,000 additional square feet available.
2. Approximately 45% ofthe City's existing retail centers need to be revitalized.
Need to determine what incentives are needed for property owners to take action to revitalize. Money hasn'tbeen the answer; many owners have held the property for many years and do not want any debt.
3. It would take approximately a 10 acre site with a good location to bring large retailers into the City. Cupertino needs to look at each site and decide what it wants for each retail site.
4. Landscaping is still a problem for some sites.
August 20, 1997 Economic Development Committee Page 3
5. Entertainment is the current trend for the mall experience. Because there is more Internet and on-line sales, cities need to give people a reason to come to malls.
6. Employees working in Cupertino have contributed to the success of many of our retail strip shopping centers for many years.
7. Recommendations:
Concentrate our efforts on revitalizing Vallco and making it a major center that people want to visit.
Let Tandem build their campus. The Tandem site will only allow for approximately 120,000 square feet for any retail center.
Decide what sites can be built out and/or be redeveloped and how much square footage this will mean for retail business. Provide incentives to encourage owners of declining small centers to redevelop with neighboring retail centers.
Look at land planning efforts and point of sale efforts for Internet now.
4. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood distributed pictures of the Macy's Clearance Center and reported that the City will be meeting with a
redevelopment consultant to discuss options for revitalizing Vallco.
5. ADJOURNMENT
The meeting was adjourned at 9:39 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
September 3, 1997
1. CALL TO ORDER
At 7:42 a.m. Carol Atwood called the meeting to order in Conference Room A of Cupertino City Hall, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Steve Dowling, Dorothy Steenfott, City Council: Wally Dean, Lauralee Sorensen
Absent: John Bautista, Don Brown, Bob Cowan, Tom Hall, Donna Lawler, George Steele, John Statton, Bert Viskovich
3. NEW BUSINESS
A. Joint Venture Fast 50 Event
Carol Atwood reported that CKS and NetManage have won again this year.
Councilmember Burnett will represent the City at the Fast 50 event later this month and we will be sending them a congratulatory gift basket.
4. OLD BUSINESS
A. Valleo Update
Carol reported on a meeting that was held with a consultant to discuss the possibility of forming a
redevelopment agency. She stated that the entire process will take two years and that we will probably use Valleo as the project area. She also stated that the other taxing agencies do not hold any veto power due to new legislation regarding redevelopment agencies. Don Brown will be meeting with each city council member to discuss the issue.
B. Sedway Report ReviewfUpdate
Continued to September 17.
5. ADJOURNMENT
The meeting was adjourned at 8:00 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
November 19,1997
1. CALL TO ORDER
At 7:35 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Robert Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich
City Council: John Bautista, Lauralee Sorensen
Chamber: Tom Hall, Donna Lawler, George Steele
Absent: Lauralee Sorensen, John Statton
Guests: Rich Abdalah, Pam Marino
3. NEW BUSINESS
A. Sign Exception - Eight Story Buildings at DeAnzalStevens Creek Bob Cowan reported on proposed sign plans for BEA, a computer firm that is interested in leasing the Apple Towers. The company is requesting that the sign be 48 inches instead of the standard 24 inch. The Planning Commission is meeting at the end of November and Bob felt an endorsement from the Economic Development Committee would be helpful. Tom Hall moved to support the sign exception. George Steele seconded and motion carried unanimously with Lauralee Sorensen and John Statton absent.
B. Power Computing
Carol Atwood reported on positive sales tax trends from Power Computing. She stated that the company could become the number two sales tax producer for the City ifthe trend continues and suggested that a site visit would be appropriate.
4. OLD BUSINESS
A. Vallco Update
Don Brown reported that Federated has announced that they are opening a full line Macy'sstore in Valleo. Federated plans to continue its operation of the clearance center through Christmas and should be opening the department store early next year. He also stated that Teachers Pension will become the owners of Vallco on December 3 and will be hiring new mall managers.
November 19, 1997 Economic Development Committee November 19, 1997
5. MISCELLANEOUS COMMITTEE UPDATES
A. Committee Membership
Carol Atwood reported that there will be some council and chamber vacancies on the committee. Don Brown suggested waiting until January to discuss this item when council will have their committee assignments completed.
Carol also reported that updates will be made to the City's website. She requested
input from the committee before the next meeting on what they felt the web site should look like.
6. ADJOURNMENT
The meeting was adjourned at 8:20 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
December 17, 1997
1. CALL TO ORDER
At 7:40 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Steve Dowling, Dorothy Steenfott City Council: John Statton
Chamber: Tom Hall, Donna Lawler, George Steele
Absent: Robert Cowan, Bert Viskovich
Guests: Rich Abdalah
3. NEW BUSINESS
A. Apple Towers Building Lease
Carol Atwood reported that BEA will no longer be leasing the Apple Towers.
Sun Micro has agreed to a 10 year lease for approximately 200,000 square feet.
B. Apple Sales Tax Agreement
Carol Atwood reported that there have been two quarters of sales/use tax income above the $100,000 level which should allow for the incentive agreement to trigger a rebate to Apple next quarter. It was noted that the Campbell sales office will close in January and that Terry Ryan is continuing to work on internet sales reporting. Unfortunately, Apple's decision on Macintosh clones has resulted in Power Computing shutting down.
4. OLD BUSINESS
A. Valko Update
Don Brown reported that Macy's West is planning a first class operation in Cupertino by the Spring of 1998. It is expected that the store will be a notch above their Sunnyvale location, but not as nice as Valley Fair. He also stated that the attorney general is still pursuing settlement agreements prohibiting anti-trust activities.
5. 6.
MISCELLANEOUS COMMITTEE UPDATES
ADJOURNMENT
The meeting was adjourned at 8:29 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
March 18, 1998
1. CALL TO ORDER
At 7:38 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLLCALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich
Chamber: Donna Lawler
City Council: Sandy James, John Statton
Absent: Tom Hall
3. NEW BUSINESS
A. Economic Development Committee Contacts
Carol Atwood reported that an updated phone list of committee members was included in the agenda packet.
4; OLD BUSINESS
A. Status of Key Development
Bob Cowan reported that Tandem is considering a
long-term application. He also
stated that the Market Place is considering an expansion to a two story building and revising the landscaping.
B. Corporate Contact Updates
Steve Dowling reported that he spoke with the manager of Sears, Mark Adamson.
Steve stated that Sears is hoping to expand by 35,000 square feet to add a home life store and that the expansion should produce $6 million in additional revenue each year.
Sandy James reported that Sun Micro is not interested in meeting with the City at this time. She also stated that McWhorters is ready to move on July 1 and a meeting with Cupertino Village is being scheduled.
Don Brown distributed correspondence he received from the Attorney General's office regarding Valleo. He stated that the settlement agreement is being amended to include Valleo. Don also stated that he is still optimistic that positive changes will be taking place at Vallco soon.
Carol Atwood reported that she had invited the Penney's manager, Jim Kegley to Rotary. She stated that Jim feels very positive that the Jacobs Group will be able to make changes at Valleo.
Donna Lawler and Sandy James agreed to work with the manager of the Shane Company.
March 18, 1998 Economic Development Committee Page 2
C. Key Project Updates
Bob Cowan and Bert Viskovich reported that they met for a brainstorming session to consider possible incentives that could be given to property owners to upgrade their centers.
5. MISCELLANEOUS COMMITTEE UPDATES
John Statton reported that Linda Asbury will be the new Chamber director and will be joining the Economic Development Committee.
6. ADJOURNMENT
The meeting was adjourned at 8:35 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
January 21,1998
1. CALL TO ORDER
At 7:35 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLLCALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich
City Council: Sandy James, John Statton
Absent: Tom Hall, Donna Lawler
Guests: Pam Marino
3. NEW BUSINESS
A. Status ofKey Development Activity (Commercial/OfficelResidential) Bob Cowan provided a brief list of developments taking place and reviewed the status of each.
B. Corporate Contacts
Carol Atwood stated that she'd like to change the format of the site visits. It was determined last year that many of the top 50 companies that were called upon to visit were not really interested. Carol stated that she'd like to see the committee adopt a manager" and invite them to Rotary and other community events to assist them in becoming involved with our community. She listed several companies and requested the committee members to choose a
company they'd like to work
with. The following companies were assigned:
JC Penney - Atwood/Statton Valleo Manager - AtwoodIBrown Cupertino Village - Cowan/James Sears - DowlinglHall
Macy's - Statton Brown/Atwood/ Sun Micro - James
Autodesk, Inc. - ViskovichlLawler
C.
Committee members should be prepared to provide monthly updates.
Brainstorming Key Projects for 1997/98
Carol requested input from the committee on what specific projects the group would like to work on in 1998. The committee identified five projects and the following assignments were made:
Vallco - Brown/Cowan/ Atwood/Statton
Symantec - CowanlViskovich
Target - Brown/James
Luckys - Cowan/Hall
Incentive Package - CowanlViskovich
Committee members should be prepared to provide monthly updates.
January 21, 1998 Economic Development Committee Page 2
D. Economic Development Summit Project List and Planning Carol requested committee input on whether to have another summit this year.
Carol stated that she did not feel we needed one due to the fact that most of the businesses that attended talked about specific concerns that are already being addressed. Several ideas were discussed and it was decided that committee members return next month with more specific plans.
4. ADJOURNMENT
The meeting was adjourned at 8:48 a.m.
City of Cupertino
Economic Development Committee
Regutar Meeting
October 21, 1998
1. CALL TO ORDER
At 7 :39 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich Chamber: Linda Asbury, Paula Davis, Bill Jones
City Council: Sandra James
Absent: Bob Cowan, Donna Lawler, John Statton
3. NEW BUSINESS
A. Fast 50 Event
Linda Asbury reported the event was very nice. She stated that she and Sandra James were able to sit at DSP's table.
B. Site Visits
Carol Atwood distributed congratulatory cards and gift baskets to members of the committee who will present them to the following companies: CKS, DSP, Rationale, Any Mountain, Shane Company, and Hilton Gardens.
4. OLD BUSINESS
A. Status of Key Development
It was reported that Macy's at Valleo will be hosting the Chamber Mixer on November 4 and will hold its grand opening on November 7. Don Brown stated that a public announcement from The Jacobs Group would be made soon stating that they are now the new owners ofVallco.
It was also reported that the Hilton Garden Inn is open on all floors except the sixth.
B. Corporate Contact Updates
Carol Atwood stated that the Gateway sales tax will go to the place the merchandise is shipped according to a state audit. The City will continue to work with the State and Gateway Computers to change the current method of reporting sales tax.
Sandra James reported that Silicon Image has invited her to visit their company and that they are planning to expand their operations in Cupertino.
October 21, 1998 Economic Development Committee Page 2
5. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood distributed a
copy of the current rates for office space. She stated that the rates have gone up compared to other cities, but it does not appear that that has prevented people from coming to Cupertino.
6. ADJOURNMENT
The meeting was adjourned at 8:20 a.m.
it
City of Cupertino
Economic Development Committee
Regular Meeting
February 18, 1998
1. CALL TO ORDER
At 7:42 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLLCALL
City Staff: Carol Atwood, Don Brown, Steve Dowling, Dorothy Steenfott, Bert Viskovich
Chamber: Donna Lawler
City Council: Wally Dean, John Statton
Absent: Bob Cowan, Tom Hall, Sandy James
Guests: Pam Marino, Ciddy Wordell
3. 4.
NEW BUSINESS
OLD BUSINESS
A. Status ofKey Development Activity
Ciddy Wordell updated the committee on the status of key development projects. She stated that the Stevens Creek/DeAnza office project has been scaled down to a two story building.
B. Economic Development Summit Planning
Carol Atwood restated her feelings to do a summit this year. She stated that she would like to have a worthwhile event rather than do a summit every year just because it has always been done in the past. The committee discussed the possibility of doing a smaller more focused meeting and inviting key individuals fì:om the business community. Members expressed concern that key business leaders would not attend because the economy is doing well and summits are generally held when change is needed. The committee decided that the public needs to see what has been accomplished over the past two years and decided to place articles in the Courier and Scene to highlight the activities this committee has been involved with.
c. Corporate Contact Updates
Don Brown reported that a meeting was held with the managers of Valleo. He stated that the meeting went very well and that he is optimistic that there will be good changes for Vallco. Don also reported that Sun Micro is not ready to make contact with the City at this time.
Bob Cowan, Don Brown and Sandy James met with Barry Watkins. It now appears that Target is ready to expand their operations in Cupertino.
February 18, 1998 Economic Development Committee Page 2 D. Key Project Updates
Donna Lawler will work with Bob Cowan and Tom Hall on the Luckys site.
4. ADJOURNMENT
The meeting was adjoumed at 8:23 a.m.
1. 2.
City of Cupertino
Economic Development Committee
Regular Meeting
December 16, 1998
CALL TO ORDER
At 7:35 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
ROLLCALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Dorothy Steenfott Chamber: Linda Asbury, Bill Jones, Donna Lawler
City Council: Wally Dean, Sandra James
Absent: Paula Davis, John Statton, Bert Viskovich
3. OLD BUSINESS
A. Status of Key Development Activity
Bob Cowan reported that Macy's is now open and doing well. He also stated that a
redevelopment proposal is being prepared for the Jacobs Group and that Dillards is still being pursued.
B. Corporate Contacts
Bill Jones reported that he and Sandra James toured the new Hilton Garden Inn and the Shane Company. He stated that both visits went well and that Hilton Gardenlnn will be having its grand opening after the suites are completed.
Carol Atwood reported that she met with Rational Software. She stated that they have a 10 year lease on the building and that Cupertino is the firm's corporate
headquarters.
4. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood reported on a Joint Venture survey regarding economic development. The survey showed that half of the cities conduct site visits, have incentive plans, and have recognition programs in place. About half of the cities have programs related to attraction. Permit streamlining was greatly valued for cities that have done it. The survey also showed that community outreach is not a high priority for other municipalities.
6. ADJOURNMENT
The meeting was adjourned at 8:00 a.m.
5. City of Cupertino
Economic Development Committee
Regular Meeting
September 16,1998
1. CALL TO ORDER
At 7:39 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Bert Viskovich, Steve Dowling, Chamber: Donna Lawler, Linda Asbury, Bill Jones and Paula Davis City Council: John Statton
Absent: Bob Cowan, Sandra James, Dorothy Steenfott
3. NEW BUSINESS
Carol Atwood summarized the shopping center owner/manager meeting. The manager at the Oaks, Reed Bennett, was very positive about the meeting and the quick response from both city hall and the chamber. We will hold these meetings every six months.
4. OLD BUSINESS
A. Status of Key Development Activity
Carol updated the committee on the status of key development projects. Hilton Gardens should have occupancy by the end of the week. The Shane Company opened on September 13 but did not take advantage of any Chamber promotions. A permanent manager will be on site starting the 22"d and the City/Chamber will continue to pursue contacts. All other projects on track with nothing new to report.
B. Corporate Contact Updates
Gatewav ComDuter: Bert Viskovich made contact with the manager at Gateway Gregory Konkoff; 861-0999) who insists that sales tax is reported where the product is delivered. Carol will contact MRC (the City sales tax consultants) and follow up with Gateway.
ADJOURNMENT
The meeting was adjourned at 8:23 a.m.
LX€ ' c" /!//. f/",.. r
f ,. -
LL1{. ( - r' z. [-\..
Carol Atwood
1. 2.
3. City ofCupertino
Economic Development Committee
Regular Meeting
March 17, 1999
CALL TO ORDER
At 7:40 a.m. Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
ROLLCALL
City Staff: Carol Atwood, Bob Cowan, Dorothy Steenfott, Bert Viskovich Chamber: Linda Asbury, Paula Davis, Bill Jones,
City Council: Wally Dean, Sandra James
Absent: Don Brown, Steve Dowling, Donna Lawler, John Statton
NEW BUSINESS
A. Web Site Policy
Carol Atwood updated the group on the web site policy. She stated that businesses are beginning to request that there be a link on the City's web site and
that a policy should be developed. The group discussed a draft policy and determined that government should not be involved in the advertising business.
The committee decided that a link could be provided for non-profit organizations, but beyond that, the City should not provide links to businesses.
B. Internet Tax Incentive Policy
The committee discussed a draft Internet tax incentive policy similar to the proposal that was used for the Apple Computer tax incentive agreement. The policy will be presented to council and site visits to local companies will be made to encourage businesses to have a presence in Cupertino.
4. OLD BUSINESS
5. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood reported that sales for Sears were up 21 % with the new Homelife store and up 7% without Homelife numbers.
6. ADJOURNMENT
The meeting was adjourned at 8:40 a.m.
f~
City of Cupertino
Economic Development Committee
Regular Meeting
August 18, 1999
1. CALL TO ORDER
At 7:37 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Bert Viskovich Chamber: Linda Asbury, Bill Jones,
City Council: Sandra James
Absent: Paula Davis, Donna Lawler, John Statton, Dorothy Steenfott
3. NEW BUSINESS
Ms. Sabovich, California Trade and Commerce Agency explained her role with the agency as to I) attraction of business to California and 2) existing State incentives. It was suggested that we work with local commercial brokers to provide weekly available space.
Carol Atwood reviewed the workforce review information and suggested that it be placed on the City's
website.
The Glendale Neighborhood Revitalization Program status report was postponed to the September meeting.
The latest top 40 sales tax producers list was distributed to the committee.
4. OLD BUSINESS
CKS would like 50,000 more square feet to move Santa Clara employees to Cupertino.
Total space needs are 150,000 square feet.
Discussion regarding the Internet sales tax incentive site visits occurred. Several committee members have had very successful meetings with firms in discussing this program. It was suggested that additional training on the incentive program be done at the September meeting so that all members feel more confident about the information they are introducing.
Don Brown gave an update on Valleo and stated that the owners are showing serious commitment to the project by pursuing redevelopment, anchor stores, etc. The proposed site plans are due to the City this month.
August 18,1999
5. ADJOURNMENT
Economic Development Committee
The meeting was adjourned at 8:50 a.m.
Dorothy Steenfott, City Staff
4. 5.
City of Cupertino
Economic Development Committee
Regular Meeting
June 16, 1999
1. CALL TO ORDER
At 7:39 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Paula Davis, Bill Jones, Donna Lawler City Council: Sandra James
Absent: John Statton
3. NEW BUSINESS
A. Shopping Center Revialization.
Carol Atwood distributed the Glendale Neighborhood Commercial Center Revitalization Program packet to Bert Viskovich and Bob Cowan. Bert and Bob will research the program and provide a
report at the next meeting.
OLD BUSINESS
ADJOURNMENT
The meeting was adjourned at 8:08 a.m.
City of Cupertino
ECONOMIC DEVELOPMENT
COMMITTEE
Regular Meeting of October 20, 1999
Conference Room A, City Hall
10300 Torre Avenue, Cupertino, CA CUPEIQ1NO 7:30 a.m.
MINUTES
The meeting was adjoumed for lack of quorum.
City of Cupertino
Economic Development Committee
Regular Meeting
February 17, 1999
1. CALL TO ORDER
At 7:39 a.m. Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Bill Jones, Donna Lawler
City Council: Sandra James, John Statton
Absent: Paula Davis
3. NEW BUSINESS
A. Economic Summit
The committee discussed doing an economic summit. It was suggested to have a more focused session related to the specific topic of strip center revitalizatiòn and then doing a summit with the shopping center owners regarding the outcome of the focused session.
B. Internet Sales Tax
Carol Atwood updated the committee on internet sales tax. She reported that the City is receiving internet sales tax from Symantec on items that are shipped within the state. She stated that tax cannot be collected on products shipped out of California or software that is downloaded directly to the client.
Shopping Center Owner/Manager Meeting Update c.
Bob Cowan reported that the meeting went well. He stated that the major outcome of the meeting was a suggestion to get all the brokers together to develop incentives for owners of older centers to invest in updating their centers.
D. Sales Tax Update
Carol Atwood reported that Apple Computer is still leading the top 40 sales tax producers. John Statton suggested that staff prepare a policy for an Internet Tax Incentive program.
4. OLD BUSINESS
A. Status of Key Development Activity
Vallco expansion is still under discussion.
Don Brown reported that the developer for City Center is still interested in a boutique hotel and to complete the site with a
long-term stay component and
apartments.
February 17, 1999 Economic Development Committee Page 2 B. Corporate ContactlKey Projects Updates
Steve Dowling reported on a meeting he had with Bud Hoffman, owner/manger of Any Mountain. He stated that they'd like to have a permanent retail presence in Cupertino.
5. 6,
MISCELLANEOUS COMMITTEE UPDATES
ADJOURNMENT
The meeting was adjourned at 8:45 a.m.
y4,~
City of Cupertino
Economic Development Committee
Regular Meeting
December 15, 1999
1. CALL TO ORDER
At 7:33 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLLCALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Steve Piasecki, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Paula Davis, Bill Jones, Bill Sullivan City Council: Sandra James, Richard Lowenthal
3. OLD BUSINESS
A. Status of Key Development Activity
Bob Cowan reported that a
joint meeting with City Council and the Planning
Commission has been scheduled for January 3, 2000 to discuss the Town Center hotel.
B. Pre-Summit Broker Meeting
Carol Atwood and Steve Piasecki reported that Peter Pau, Ron Cali, Deke Hunter, Mike Tevis, and Dan Safier have been asked to attend an expanded Economic Development Committee meeting on January 19, 2000 to discuss possible incentives for property owners to redevelop marginal shopping centers. The meeting will last from 7:30 - 9:30 a.m.
4. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood reported that the next Cupertino Appreciation Day is August 16. She also stated that Apple Computer will be holding a
technology presentation and a
reception
from 7: 500-p.m. on January 19,2000.
5. ADJOURNMENT
The meeting was adjourned at 8.01 a.m.
1. City of Cupertino
Economic Development Committee
Regular Meeting
January 20,1999
CALL TO ORDER
At 7:35 a.m. Don Brown called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Don Brown, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich Chamber: Linda Asbury, Paula Davis, Bill Jones, Donna Lawler City Council: Sandra James, John Statton
Absent: Carol Atwood
3. NEW BUSINESS
A.
B.
C.
D.
Valleo Redevelopment Analysis
Don Brown reported that a draft report of phase one has been completed. The purpose ofthe report was to determine ifredevelopment is an option. Phase one was paid for by the Jacobs Group and the city is awaiting a decision from them as to whether they want to continue with a
redevelopment project.
Vallco Merchant Group
Linda Asbury reported that she had spoken to Kevin McClelland from TGI's. She stated that Kevin is scheduling a meeting with the major merchants and Captain Bob Wilson before starting regular meetings with the entire merchant group.
Shopping Center Occupancy Rates
Linda Asbury distributed information she received from the shopping centers regarding their occupancy rates.
Public Relations Program for Projects to Date
Don Brown updated the committee on the economic development outreach program. A sign up sheet was distributed for the following service clubs:
January 14
February 2
TBA
March 24
April
July
Leadership Cupertino
Kiwanas
Rotary
Optimist
Chamber Brown Bag
Asian Council
Atwood/Jones
James/Jones
Atwood
Atwood
Asbury/Jones
Brown
The committee also discussed the possibility of doing feature news articles on a specific business or new businesses starting in Cupertino.
E. Symantec Internet Sales
Continued to next meeting.
January 20,1999 Economic Development Committee Page 2
4. OLD BUSINESS
A. Status of Key Development Activity
Bob Cowan distributed the latest activity list. He reported that there has been no new activity to report.
5. NUSCELLANEOUSCO~ TTEEUPDATES
6. ADJOURNMENT
The meeting was adjourned at 8:16 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
May 19, 1999
1. CALL TO ORDER
At 7:40 a.m. Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Dorothy Steenfott, Bert Viskovich Chamber: Linda Asbury, Bill Jones, Donna Lawler
City Council: John Statton
Absent: Bob Cowan, Paula Davis, Steve Dowling, Sandra James
3. NEW BUSINESS
A. Cupertino Appreciation Night - San Jose Giants
Carol Atwood distributed a proposed contact list for ticket requests.
B. Corporate Contacts
Don Brown reported that he received a call from Hewlett Packard regarding the City's Internet Sales Tax Incentive. He stated that the information was sent out he will follow up with them.
Carol Atwood reported that she meet with the Macy's manager. She stated that the first quarter sales were very good and that the men's and children's departments continue to do well. She reported that Macy's is planning changes for the women's department in an effort to increase sales.
4. 5.
OLD BUSINESS
MISCELLANEOUS COMNUTTEE UPDATES
It was reported that Symantec has leased floors to Calico Commerce, a leading
eCommerce software and professional service provider.
6. ADJOURNMENT
The meeting was adjourned at 8:15 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
November 17,1999
1. CALL TO ORDER
At 7:34 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Paula Davis, Bill Jones, Bill Sullivan City Council: Sandra James
Absent: John Statton
3. NEW BUSINESS
A. Chamber Representative for Committee
Linda Asbury introduced Bill Sullivan as a new chamber representative for the Economic Development Committee.
B. San Jose Giants
Carol Atwood stated that this year's event was successful and recommended that the event continue. The committee selected August 16, 2000 as the date for next year's event.
4. OLD BUSINESS
A. Status of Key Development Activity
Bob Cowan discussed the development projects that are currently underway.
B. Glendale Neighborhood Revitalization Status Report
Bob Cowan reviewed the Glendale project with the committee. He stated that it is a project which revitalizes shopping centers that are 15 years or older and encourages owners to rehabilitate their centers with incentives. The committee viewed a slide presentation that showed areas of Cupertino that could be revitalized. The committee determined that this project may not be the most effective way to revitalize older centers in Cupertino, but that the committee should encourage shopping center owners to revitalize. Bob will check with brokers regarding a pre-summit meeting to determine what can be done to encourage revitalization of older centers.
November 17, 1999 Economic Development Committee Page 2 C. Vallco Update
Don Brown updated the committee.
5. MISCELLANEOUS COMMITTEE UPDATES
Linda Asbury reported that State Legislative Forum will meet on December 2 to discuss the airport initiative.
6. ADJOURNMENT
The meeting was adjourned at 8.30 a.m.
orothy Ste oft, Jm¿Cityo ~St
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting ofthe Cupertino Economic Development Committee scheduled for Wednesday, July 21,1999, has been canceled for lack of business.
The next regular meeting will be held on Wednesday, August 18, 1999 at 7:30 a.m. in Conference Room A, 10300 Torre Avenue, Cupertino.
Dated this 9th day ofJuly, 1999.
City of Cupertino
Economic Development Committee
Regular Meeting
September 15,1999
1. CALL TO ORDER
At 7:38 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Bob Cowan, Steve Dowling, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Paula Davis
City Council: Sandra James, John Statton
Absent: Don Brown, Bill Jones
3. NEW BUSINESS
Carol Atwood discussed the Intemet sales tax agreement with the committee. explained the purpose of the program and described details of the agreement.
She
4. OLD BUSINESS
Bob Cowan distributed the current development activity report. He stated that Walgreens would like to have the entire complex, but nothing has been decided yet. The Market Place would like to remove the restaurant and add Sweet Tomatoes. There is also a legal
dispute between Longs and the Market Place regarding the parking design.
Carol Atwood reported that the City is working with the developer on the Vallco property and that redevelopment agency plans are still moving forward.
5. MISCELLANEOUS COMMITTEE UPDATES
Linda Asbury reported that TGIF and Outback Steakhouse received awards for top sales.
Carol Atwood reported that Donna Lawler has resigned from the Economic Development Committee. She also stated that Portal Software is scheduled to move into their new Cupertino location on December 15.
6. ADJOURNMENT
The meeting was adjourned at 8.28 a.m.
4. 5.
City of Cupertino
Economic Development Committee
Regular Meeting
April 21, 1999
1. CALL TO ORDER
2. At 7:37 a.m. Carol Atwood called the meeting to order in Conference Room A, Cupertino CityHall, 10300 Torre Avenue.
ROLL CALL
City Staff: Carol Atwood, Don Brown, Steve Dowling, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Paula Davis, Bill Jones,
City Council: Sandra James, John Statton
Absent: Bob Cowan, Donna Lawler,
3. NEW BUSINESS
A. Cupertino Appreciation Night - San Jose Giants
Carol Atwood reported that 5,000 tickets are available and requested input from the committee on how the tickets should be distributed.
B. 1999-2000 Committee Goals
Carol Atwood distributed a
copy of the committee'sgoals. She stated that there
are three goals: 1) Revitalize Valleo 2) Internet sales tax program; and 3) revitalize older strip shopping centers. She stated that these areas would be divided up amongst the committee. Sandra James and Linda Asbury will work with the Valleo Merchants Group. A list of shopping center owners will be provided and divided up within the committee to develop an economic summit.
Site visit assignments for the Internet sales tax incentive program were established.
OLD BUSINESS
MISCELLANEOUS COMMITTEE UPDATES
Don Brown reported that a meeting had been held with the Pegasus Development Group regarding plans for a hotel on the City Center property. He stated that the meeting went very well.
6. ADJOURNMENT
The meeting was adjourned at 8:40 a.m.
q'ott
City of Cupertino
Economic Development Committee
Regular Meeting
January 19,2000
1. CALL TO ORDER
At 7:39 a.m., Carol Atwood called the meeting to order in Conference Room C & D, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Steve Dowling, Steve Piasecki, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Paula Davis, Bill Sullivan
City Council: Sandra James, Richard Lowenthal
Absent: Bill Jones
Guests: Ron Cali (Cali Financial Management), Deke Hunter (Hunter Properties), Dan Safier (Pegasus Development Company), John Tze (Sand Hill Properties)
3. NEW BUSINESS
A. Revitalization of City Shopping Centers
Carol Atwood updated the committee on the background of the Sedway Report and our "marginal" shopping centers which is estimated to consist of 435,000 square feet of retail space. She stated that the purpose of the meeting was to decide whether it is beneficial to create a program to revitalize marginal centers and if so, what can be done.
Steve Piasecki distributed a map indicating the locations of shopping centers and stated that 18 of the 26 centers are considered marginal. He also stated that these marginal centers are 6,000 to 60,000 square feet.
The committee asked each developer to describe their thoughts for redevelopment of marginal shopping centers in Cupertino.
Deke Hunter:
I. Cupertino lacks a true "retail core component" and as a result, development does not build off of a core success.
2. For centers that are 25,000 square feet or more, cities need to provide density, mixed use component, parking flexibility, setback flexibility for landscape components, etc.
3. Horizontal vs. vertical will work better fòr mixed density.
January 19,2000 Economic Development Committee Page 2
4. Retail is much harder to negotiate vs. office space because the risk profile is very different.
5. Cities need to speed up the process, be forthright and consolidate processes.
Density is the "norm" now - keep open space but do functional developments.
John Tze:
I. Cupertino Village worked because it was a niche center (this can't be done with smaller retail sites) and the center had mixed use with apartments, hotel and retail.
2. Fragmented ownership - the only way to be successful is to establish a redevelopment agency.
3. Retail is not at the rental rates of other products right now.
4. There is no lack of demand for retail, but high end retail cannot pay enough for the space. Developers can't afford to do stand alone retail anymore.
Horizontal mixed use that compliments each other will pull in the break-even retail.
Dan Safier:
I. Changes in land use will be critical to make things work economically (mixed use).
2. There haven't been a lot of projects where there has been a successful incorporation ofretail and residential vertically.
3. Need to explore a
redevelopment project area. There may be funds available from the state for a housing component with mixed use projects.
Ron Cali:
I. No incentive for most owners - retail rents are not there to justifY renovation.
2. Target centers that are ripe, gather owners together for education on how to revitalize.
In conclusion, the developers felt that Cupertino'sdemographics couldn'tbe more attractive; the problem is space and competition in close proximity. Vallco needs office space to support day use, retailers that people will go to, and high density housing so people will shop. The committee also asked Ron Cali to assist them in bringing other owners together to meet with the city regarding redevelopment.
January 19,2000 Economic Development Committee Page 3
4. MISCELLANEOUS COMMITTEE UPDATES
5. ADJOURNMENT
The meeting was adjourned at 9:40 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
February 16, 2000
1. CALL TO ORDER
At 7:35 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupffiino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Steve Piasecki, Bert Viskovich Chamber: Linda Asbury, Bill Sullivan
City Council: Sandra James, Richard Lowenthal
3. OLD BUSINESS
A. Economic Summit
Carol Atwood asked the committee if they wanted to pursue an economic summit.
It was decided that a small focus group meeting with the owners/managers of the shopping centers was needed in lieu of a summit. Target centers include Crossroads, The Oaks, and contacts through Ron Cali
B. Status of Key Development Activity
Steve Piasecki reviewed the status of key development activity. Richard Lowenthal asked if the City could contact the manager of The Oaks to find out what is going on with Andronico'sreplacing the theater.
Carol Atwood asked if anyone was familiar with a new company called Electron Economy. She stated that she would contact them regarding the Internet sales tax incentive policy based on an article in the Wall Street Journal.
C. Vallco Update
Don Brown gave an update on Vallco and said that the developer will be submitting a new proposal in mid-March.
4. MISCELLANEOUS COMMITTEE UPDATES
Steve Piasecki requested the Chamber's assistance with banner sign abuse. Steve will write an article for the Chamber newsletter. In addition, the Chamber will be requesting a review of directional signs in conjunction with community events.
February 16,2000 Economic Development Committee Page 2
Bert Viskovich stated that the Public Works Department is currently reviewing the situation of abandoned shopping carts and will propose a program shortly.
Linda Asbury requested that future correspondence from the Economic Development Committee include both the City and Chamber logos.
5. ADJOURNMENT
The meeting was adjourned at 8:35 a.m.
Carol
J
Atwood, City Staff
City of Cupertino
Economic Development Committee
Regular Meeting
March 15,2000
1. CALL TO ORDER
At 7:35 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLLCALL
City Staff: Carol Atwood, Steve Piasecki, Bert Viskovich Chamber: Linda Asbury, Paula Davis
City Council: Sandra James, Richard Lowenthal
Absent: Don Brown, Steve Dowling, Bill Jones, Dorothy Steenfott, Bill Sullivan Guests: Wayne Okubo (Evershine), Todd Lee (Evershine)
3. OLD BUSINESS
A. Cupertino Appreciation Night
Carol Atwood distributed the San Jose Giants flyer and promotion plan. The Flint Center will be added as a ticket distribution point and a request will be made for
San Jose Water and TCI to advertise the event with their monthly bills.
B. Shopping Center Incentive Program
Steve Piasecki provided a
summary of current activity at the Marketplace.
Corporate office space will replace the previous market. A revised landscape and parking plan will be submitted within the next two weeks. Respresentatives from the Evershine Group stated that the city has been through more than 40 plans for the center and suggested Steve Piasecki, Wayne Kubo and Todd Yee meet with on March 22. A status report will be provided in one month.
Steve also reviewed the development status activity for Andronicos. The theater lease and the request to add a pedestrian walkway on Mary Avenue were discussed.
Richard Lowenthal requested that we develop a formal retail master plan stating what retail mix we want to retain/attract. It was suggested that this could be a topic for an economic summit and be added to the 2000/01 goals. In addition, we should maintain an updated list of available space to enhance the marketability of a retail target base and provide a fast track of approvals for these businesses.
March 15, 2000 Economic Development Committee Page 2
4. MISCELLANEOUS COMMITTEE UPDATES
The Chamber'sLegislative Action Council will review modification requests to the city's sign ordinance on April 7.
5. ADJOURNMENT
The meeting was adjourned at 9:08 a.m.
ú~ afu'7C~
Carol Atwood, City Staff
City of Cupertino
Economic Development Committee
Regular Meeting
April 19,2000
1. CALL TO ORDER
At 7:40 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Don Brown, Steve Dowling, Dorothy Steenfott Chamber: Linda Asbury, Paula Davis
Absent: Sandra James, Bill Jones, Richard Lowenthal, Steve Piasecki, Bill Sullivan, Bert Viskovich,
3. OLD BUSINESS
A. Farmers Market
Carol Atwood reported that a Farmer's Market will be held on Friday'sfrom 9:00 a.m. - 1 :00 p.m. It will be located on the Northwest corner of Vallco, behind Macy's, and there will be 70 vendors.
B. Joint Venture Sales & Use Tax forE-commerce
Carol reported that an advisory group has been formed to discuss how sales tax is distributed. The committee will be meeting once a month.
4. ADJOURNMENT
The meeting was adjourned at 7:57 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
May 17, 2000
1. CALL TO ORDER
At 7:26 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLLCALL
City Staff: Carol Atwood, Don Brown, Steve Dowling, Steve Piasecki, Bert Viskovich Chamber: Linda Asbury, Paula Davis, Bill Jones
City Council: Sandra James, Richard Lowenthal
Absent: Dorothy Steenfott, Bill Sullivan
Guest: Mike Rohde, Vallco Fashion Park
3. OLD BUSINESS
A. Farmers Market
Mike Rohde reported that the Farmers Market will be held on Friday's in the north parking lot at Vallco with the Pacific Coast Farmers Market who came from Town & Country. He stated that they expect 2, 3000-customers each week with 30 percent of the customers being from Cupertino. The Farmers Market has been marketed in the Mercury News, through corporate contacts, 60,000 mailouts, radio and in Vallco Mall advertising. The ribbon cutting ceremony will be held on May 26 at noon. The Farmer's Market will continue through October with up to 70 vendors.
B. Marketplace Update
Continued to the June meeting.
C. Vallco Update
Carol Atwood updated the committee on Vallco Sales. Don Brown gave an update on the Vallco RDA project which will be adopted on June 19,2000. Staff and consultants are meeting with the Jacobs Group today. The proposal is going towards an entertainment center including theaters and office. Discussion occurred on what type of mix should be in the mall and whether specific retail can be identified.
May 17,2000 Economic Development Committee Page 2
4. MISCELLANEOUS COMMITTEE UPDATES
Steve Piasecki gave an update on development activity. The Marketplace will come to the next meeting.
Richard Lowenthal stated that we still need a meeting room for 500 people (Kimpton's meeting room is for approximately 300 and the Senior Center 250).
The Avon three day breast cancer walk will start at Faria School on July 28 and end at the Golden Gate Bridge.
5. ADJOURNMENT
The meeting was adjourned at 8:45 a.m.
tf5-ftllu?n/)
Carol Atwood, City Staff
City of Cupertino
Economic Development Committee
Regular Meeting
June 21, 2000
1. CALL TO ORDER
At 7:35 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Steve Piasecki, Dorothy Steenfott, Bert Viskovich Chamber: Linda Asbury, Bill Sullivan
City Council: Sandra James, Richard Lowenthal
Absent: Paula Davis, Bill Jones
Guests: Peter Ko, Todd Lee, Wayne Okubo
3. OLD BUSINESS
A. Cupertino Appreciation Day -
Tickets were distributed to committee members and the event has been advertised.
B. Marketplace Update -
Representatives from the Evershine Group updated the committee on the progress of redesigning the center and described a design concept that they are currently working on. The committee advised the developers to submit their plans in July and to move ahead, even if the parking issue is not resolved with Longs. Steve Piasecki will continue to work with the Group.
C. Redevelopment Agency Update -
Carol Atwood reported that city council heard public testimony and will approve the first reading on July 17th and the second reading on August 21". Discussions are continuing with Jacobs Group and the city staff will be meeting again with them next week.
4. MISCELLANEOUS COMMITTEE UPDATES
Steve Piasecki reported that the hotel and apartments were approved on June 19 as well as Andronicos.
5. ADJOURNMENT
The meeting was adjourned at 9:00 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
July 19,2000
1. CALL TO ORDER
At 7:30 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Dave Knapp, Steve Piasecki, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Bill Jones, Bill Sullivan
City Council: Sandra James, Richard Lowenthal
Absent: Paula Davis
Guest: Deke Hunter, Hunter Properties
3. NEW BUSINESS
A. Town Center Update
Deke Hunter, Hunter Properties, presented his concept for the Town Center project. He stated that it is expected to be a mixed use complex with office, retail, restaurants, housing and the library. The construction will be done in phases and current tenants will be moved to other locations at Town Center until the new buildings are completed.
B. Retail Plan
Bill Sullivan presented an outline of his concept for a retail plan.
C. Business Recognition Program
Linda Asbury discussed development of a
recognition program for businesses that
update and renovate their centers. Linda, Sandra James and Carol Atwood formed a sub-committee to design a
recognition program.
4. OLD BUSINESS
A. Cupertino Appreciation Day
Linda Asbury stated that the Chamber is giving out tickets and promoting the event in every way that they can. There are still plenty oftickets left at City Hall.
July 19,2000 Economic Development Committee Page 2
B. Key Development Activity
Steve Piasecki distributed the activity report. Adobe Inn was approved.
C. Sign Ordinance
Linda Asbury reported that the Legislative Action Committee revised the language and will provide a draft to Steve Piasecki to review before going to City Council.
5. ADJOURNMENT
The meeting was adjourned at 8:50 a.m.
CityofCupcrtino
Economic Development Committee
Regular Meeting
August 16,2000
I. CALL TO ORDER
At 7:30 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Dave Knapp, Steve Piasecki, Dorothy Steenfott, Bert Viskovich
Chamber: Linda Asbury, Bill Sullivan
City Council: Sandra James, Richard Lowenthal
Absent: Paula Davis, Bill Jones
3. OLD BUSINESS
A. Cupertino Appreciation Day
Carol Atwood reminded the committee about the game.
B. Business Recognition Program
It was reported that the sub-committee met and developed several options. The options included holding a chamber event and building recognition into thc citizen award; recognize at a city council meeting or hold a recognition breakfast
once a year. Discussion developed regarding how "winners" would be chosen and it was suggested that there be categories established so that more businesses could be recognized. The sub-committee will prepare a draft proposal.
4. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood reported that Portal Software was a Fast 50 winner in Cupertino. Linda Asbury and Sandra James will attend the award dinner on September 21. A gift basket will also be presented to Portal on behalf of tile Economic Development Committee.
Steve Piasecki reported that there are about 18 projects in progress at this timc.
Andronicos is expected to start construction next Spring.
5. ADJOURNMENT
The mccting was adjourned at 8:22 a.m.
17:
City of Cupertino
ECONOMIC DEVELOPMENT COMMITTEE
Regular Meeting of September 20, 2000
Conference Room A, City Hall
10300 Torre Avenue, Cupertino, CA
7:30 a.m.
MINUTES
The meeting was canceled for lack of quorum.
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Dorot y St¥J
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City of Cupertino
Economic Development Committee
Regular Meeting
October 18,2000
1. CALL TO ORDER
At 7:41 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Dave Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott, Chamber: Linda Asbury, Orrin Mahoney, Bill Sullivan
City Council: Sandra James, Richard Lowenthal
Absent: Bill Jones, Bill Sullivan
Guests: Peter Ko, Todd Lee, Wayne Okubo
3. OLD BUSINESS
A. Marketplace Update
Representatives from the Evershine Group updated the committee on the status of their project. The proposal goes to the Planning Commission in November and the project is expected to be completed in the Fall of2001.
B. Cupertino Appreciation Day
Carol Atwood updated the committee and it was suggested that more advertising be done to promote the event in the future.
c. Business Recognition Program
The sub-committee was not able to meet and will provide a proposal at the next meeting.
D. Key Development Activity
Steve Piasecki reported on the development activities in the City. He stated that the report is also posted on the website.
E. Vallco
Dave Knapp updated the committee on the'status.
October 18, 2000 Economic Development Committee Page 2
4. MISCELLANEOUS COMMITTEE UPDATES
It was reported that the Farmers Market has been extended until November. It will return in January.
5. ADJOURNMENT
The meeting was adjourned at 8:50 a.m.
hÛ~ ~~-; Dorothy Ste tf,ÍCity St
City of Cupertino
ECONOMIC DEVELOPMENT COMMITTEE
Regular Meeting of November 15, 2000
Conference Room A, City Hall
10300 Torre Avenue, Cupertino, CA
7:30 a.m.
MINUTES
The meeting was canceled for lack of quorum.
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City of Cupertino
ECONOMIC DEVELOPMENT COMMITTEE
Regular Meeting of December 20,2000
Conference Room A, City Hall
10300 Torre Avenue, Cupertino, CA
7:30 a.m.
MINUTES
The meeting was canceled for lack of quorum.
City of Cupertino
Economic Development Committee
Regular Meeting
January 17,2001
1. CALL TO ORDER
At 7:37 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLLCALL
City Staff: Carol Atwood, Dave Knapp, Steve Piasecki, Therese Smith, Dorothy Steenfott,
Chamber: Bill Jones, Orrin Mahoney, Bill Sullivan
City Council: Sandra James, Richard Lowenthal
Absent: Linda Asbury, Ralph Qualls, Bill Jones, Bill Sullivan Guests: John Moss, Dan Safier
3. NEW BUSINESS
A. Promethius Development Update
Representatives from Promethius Development updated the committee on the city center project. It was stated that escrow has closed on the land with Kimpton and they expect to have construction plans completed in the next two months.
The committee was also updated on the Lake Biltmore construction and the Villa Serra construction plans.
4. OLD BUSINESS
A. Cupertino Appreciation Day 2001
The committee chose August 8 for this year's event.
B. Business Recognition Program Proposal
Carol Atwood described two recommendations from the sub-committee. The sub-committee determined that we could recognize major development projects or the top ten sales tax producers. The committee chose to recognize the top ten sales tax producers with a luncheon.
CITY OF
CUPEIQ1NO
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, April 18, 2001 has been canceled for lack business.
The next regular meeting will be held on Wednesday, May 16, 2001 at 8:00 a.m. in Conference Room A, 10300 Torre Avenue, Cupertino.
Dated this 11th day of April, 2001.
rDorothy Stee fì tt
Administrative Services Secretary
City of Cupertino
Economic Development Committee
Regular Meeting
May 16,2001
1. CALL TO ORDER
At 8:00 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Dave Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott, Chamber: Bill Jones, Orrin Mahoney, Bill Sullivan
City Council: Sandra James, Richard Lowenthal
3. OLD BUSINESS
A. Cupertino Appreciation Day
Carol Atwood reported that the high school chorus would not be available to sing the national anthem. Sandra James volunteered to work with other school contacts that may be available.
Carol also reported that 500 baseball caps would cost $8.00 per hat and that there really is not money available in the budget. Bill Sullivan will try to get asponsor for the event that can pay for the cost.
B. Key Development Activity
Steve Piasecki distributed an updated report and explained several changes to the report which gives more detailed information.
4. ADJOURNMENT
The meeting was adjourned at 9:00 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
June 20, 2001
1. CALL TO ORDER
At 8:04 a.m., Carol Atwood called the meeting to order in Conference Room A, Cup(jrtino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Dave Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott, Chamber: Jody Hansen
City Council: Richard Lowenthal
Absent: Sandra James, Bill Jones, Orrin Mahoney, Bill Sullivan
3. OLD BUSINESS
A. Cupertino Appre~iation Day
Carol Atwood reported that tickets are available at the Quillian Community Center, Senior Center, City Hall and the Chamber of Commerce. She stated that she would contact Bill Sullivan regarding the purchase of hats for the game.
B. Key Development Activity
Steve Piasecki reported that there were not any major changes from last month's report.
4. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood asked the committee what month they would prefer to hold the breakfast honoring the top 10 sales tax producers. No specific date was determined, but it was suggested that summer months not be used.
5. ADJOURNMENT
The meeting was adjourned at 8:20 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
August 15,2001
1. CALL TO ORDER
At 8:05 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLL CALL
City Staff: Carol Atwood, Vera Gill, Dave Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott, Ciddy Wordell
Chamber: Jody Hansen, Orrin Mahoney
City Council: Sandra James, Richard Lowenthal
Absent: Bill Jones, Joanne Leonard
3. NEW BUSINESS
A. General Plan
Ciddy Wordell presented an overview of upcoming changes to the General Plan and the reasons for the upcoming revisions. Vera Gill presented the housing element portion.
B. Stevens Creek Banner
Carol Atwood reported that the Farmer's Market had requested that their banner be hung during all 11 months. The committee did not feel that the City should be the only advertising source and were in agreement that the banner be hung for as long as the ordinance allows. It was suggested that other alternatives be actively proposed.
C. Sign Ordinance
Steve Piasecki reported that the City Attorney had found a way to advertise events with signs in the public right of way. It was suggested that all departments who would be impacted by this change, i.e., Code Enforcement, be notified with the details and/or training to enforce this exception.
4. OLD BUSINESS
A. Cupertino Appreciation Day
Carol Atwood stated that she felt the event was very successful. It was suggested that any tickets available be given out during the Art and Wine Festival each year.
August 15, 2001 Economic Development Committee Page 2
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 10:15 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
September 19,2001
1. CALL TO ORDER
At 8:07 a.m., Carol Atwood called the meeting to order in Conference Room A, Cupertino City Hall, 10300 Torre Avenue.
2. ROLLCALL
City Staff: Carol Atwood, Steve Piasecki, Ralph Qualls, Dorothy Steenfott Chamber: Orrin Mahoney
City Council: Sandra James, Richard Lowenthal
Absent: Jody Hansen, Bill Jones, Dave Knapp, Joanne Leonard
3. NEW BUSINESS
A. Fast 50 Event
Carol Atwood reported that a luncheon will be held on December 4 at the San Jose Fairmont Hotel. She stated that companies in Cupertino that are being recognized have not yet been announced.
B. Committee Purpose and Vision
Carol Atwood reviewed the committee make up that was established in 1996. She suggested that the committee meet quarterly and requested suggestions from the committee regarding agenda items. Committee members felt that the committee should continue tö meet on a monthly basis and offered the following as possible topics for future agendas: The Oaks Shopping Center, sales tax update, Vallco, meeting with major developers, City Center project, street vendors in the plaza, sign ordinance, presentation from Apple regarding the sales tax incentive plan, and General Plan economics.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki reviewed the update and reported that it is being updated for the Fall.
5. ADJOURNMENT
The meeting was adjourned at 9:10 a.m.
4. City of Cupertino
Economic Development Committee
Regular Meeting
October 17, 2001
1. CALL TO ORDER
At 3:40 p.m., the meeting was called to order at DeAnza College, 21250 Stevens Creek Boulevard, Cupertino.
2. ROLLCALL
City Staff: Carol Atwood, Rick Kitson, Steve Piasecki, Therese Smith, Dorothy Steenfott Chamber: Jody Hansen, Orrin Mahoney City Council: Richard Lowenthal
Absent: Bill Jones, Sandra James, Dave Knapp, Ralph Qualls Guest: Martha Kanter
3. NEW BUSINESS
A. DeAnza College Expansion Plans
Martha Kanter welcomed the committee and reviewed the history of the DeAnza College Master Plan through 2010. The reconstruction, renovation and financial process was also reviewed.
Members of the Economic Development Committee offered suggestions, such as street and intersection improvements, that would allow the college "to be more actively involved in working with the community.
ADJOURNMENT
The meeting was adjourned at 5:05 p.m.
City of Cupertino
ECONOMIC DEVELOPMENT MEETING
Regular Meeting of November 21,2001
Conference Room A, City Hall
10300 Torre Avenue, Cupertino, CA
8:00 a.m.
CITY OF
CUPEIQ1NO
MINUTES
The meeting was canceled for lack of quorum.
City of Cupertino
Economic Development Committee
Regular Meeting
December 19,2001
1. CALL TO ORDER
At 8:06 a.m., Carol Atwood called the meeting to order at 10300 Torre Avenue, Conference Room C&D, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Steve Piasecki, Therese Smith, Dorothy Steenfott Chamber: Jody Hansen, Bill Jones, Orrin Mahoney
City Council: Richard Lowenthal
Absent: Keith Dias, Sandra James, Dave Knapp, Ralph Qualls
3. NEW BUSINESS
A. Cupertino Appreciation Day - Selection of Date for 2002 The committee agreed that the event was worthwhile and should continue to be held. The committee selected August 7 as their first choice, with August 8 and July 31 as second and third choices.
B. We Value Youth Program
Richard Lowenthal described the program and stated that Cupertino survey results indicated that only 10% of the youth feel valued by the community. The committee discussed several ideas to increase future survey results such as requesting businesses to post signs that they hire youth, and raising the level of awareness that youth are valued in the community.
Carol Atwood suggested that a
copy of the Cornerstone Survey and videotape,
and survey results which indicate which cities ranked higher than Cupertino be made available to the committee and revisit the item in February.
C. Key Development Activity
Steve Piasecki presented an update on current development activity within the city.
December 19, 2001 Economic Development Committee Page 2
4. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood reported that the State ofthe City address will be held on January 30.
Richard Lowenthal discussed the possibility of holding a Chinese New Year's parade.
The committee agreed that the city should act in a supportive role in 2002 and perhaps hold an event in 2003. Jody Hansen will contact Mountain View for information on their parade.
5. ADJOURNMENT
The meeting was adjourned at 9:15 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
January 16, 2002
1. CALL TO ORDER
At 8:10 a.m., Carol Atwood called the meeting to order at 10300 Torre Avenue, Conference Room C&D, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Dave Knapp, Steve Piasecki, Ralph Qualls, Therese Smith, Dorothy Steenfott
Chamber: Jody Hansen, Bill Jones
City Council: Richard Lowenthal
Absent: Keith Dias, Sandra James, Orrin Mahoney
Guests: Mary Flynn and Jerry Peeler ofMBIA MuniServices Company
3. NEW BUSINESS
A. Sales Tax Consultant Report
Carol Atwood introduced the City's sales tax consultants, Mary Flynn and Jerry Peeler from MBIA. Ms. Flynn and Mr. Peeler gave a presentation on the sales tax projections for the City.
B. We Value Youth Program
Carol Atwood stated that she meet with the Chamber of Commerce to develop a proposal for the committee'sreview in February.
C. Key Development Update
Steve Piasecki gave a brief update of several projects that have changed from the previous report. He stated that the updated report is available on the City's website.
4. ADJOURNMENT
The meeting was adjourned at 9:30 a.m.
City of Cupertino
Economic Development Committee
Regùlar Meeting
February 20, 2002
1. CALL TO ORDER
At 8:12 a.m., Carol Atwood called the meeting to order at 10300 Torre Avenue, Conference Room C&D, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Dave Knapp, Ralph Qualls, Therese Smith, Dorothy Steenfott, Ciddy Wordell
Chamber: Jody Hansen, Orrin Mahoney
City Council: Sandra James
Absent: Keith Dias, Bill Jones, Richard Lowenthal, Steve Piasecki
3. OLD BUSINESS
A. We Value Youth Proposal
Carol Atwood distributed a proposal to the committee, which would involve the entire community ( school district, YMCA, business, service clubs) in partnership with the City. Several committee members expressed concern that "We Value Youth" was already underway with the Teen Commission and the Chamber and that expanding to other organizations was not considered necessary at this time.
B. Key Development Activity
Ciddy Wordell updated the committee on current development activity in the city.
She stated that the Town Center project is moving forward with a scaled down proposal.
4. NEW BUSINESS
A. Sales Tax Retention Strategy
Carol Atwood reviewed several strategies from the MBIA sales tax presentation.
She suggested that the committee visit each of the top ten sales tax producers and host a luncheon or breakfast. The committee agreed to implement the suggestion and a proposal identifying the specifics will be provided at the next meeting.
5. ADJOURNMENT
The meeting was adjourned at 9:05 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
March 20, 2002
1. CALL TO ORDER
At 3:05 a.m., Carol Atwood called the meeting to order at 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Dave Knapp, Dorothy Steenfott Chamber: Keith Dias, Orrin Mahoney
City Council: Sandra James, Richard Lowenthal
Absent: Bill Jones, Jody Hansen, Steve Piasecki, Ralph Qualls
3. OLD BUSINESS
A. Sales Tax Retention Activity Agenda
Carol Atwood reviewed suggestions from the sales tax consultants regarding retention strategies with the committee. The following items were suggested: 1) visit the top 10 sales tax producers twice a
year ( four times a
year for Apple
Computer); 2) hold an appreciation lunch or breakfast; and 3) present council proclamations and recognition to businesses that have upgraded their facilities or have done outreach efforts in the community.
The committee decided to give plaques and gift baskets during site visits and to ask businesses if they would be interested in attending an appreciation breakfast with a speaker and short video of what each company is doing in the community.
The committee decided to start council proclamations immediately. nominated included Apple, MeWhorters and Prometheus.
Firms
B. We Value Youth Update
Richard Lowenthal stated that the committee is chaired by members of the Teen Commission and that they meet once a week. He also stated that an ad hoc committee was formed and is currently working a proposal to increase the score on the next Cornerstone survey for asset number seven.
4. ADJOURNMENT
The meeting was adjourned at 9:05 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
June 19,2002
1. CALL TO ORDER
At 8 :07 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Ralph Qualls, Dorothy Steenfott, Ciddy Wordell
Chamber: Keith Dias
City Council: Sandra James, Richard Lowenthal
Absent: Jody Hansen, Bill Jones, Orrin Mahoney, Steve Piasecki
3. OLD BUSINESS
A. Key Development Activity
Ciddy Wordell updated the committee on current development activity. Ralph Qualls reported on the status of the library project. It is expected that bids will occur for the project by May 2003 and the library should be open by October 2004.
B. Outreach Action Plan
Carol Atwood distributed the schedule to the committee. She requested that at least one member of city staffbe present at each of the outreach meetings to accommodate any additional information to assist chamber or council members during the visit.
4. NEW BUSINESS
A. Cupertino Appreciation Day
The committee discussed possible candidates to sing the national anthem and throw out the first pitch. Sandra James will try to arrange for a choir from one of the schools to sing the national anthem and Richard Lowenthal will arrange for someone to throw out the first pitch.
June 19,2002 Economic Development Committee Page 2
B. Chamber Project Status Report
Carol distributed the chamber'sreport. She stated she will prepare a letter to notify art and wine event coordinators that the city will be charging vendors for a business license in 2003.
5. ADJOURNMENT
The meeting was adjourned at 9:30 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
August 21, 2002
1. CALL TO ORDER
At 8:07 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott Chamber: Keith Dias, Jody Hansen, Orrin Mahoney, Mark McKenna City Council: Sandra James
Guest: Planning Commissioner Gilbert Wong
Absent: Richard Lowenthal
3. OLD BUSINESS
A. Key Development Activity
Steve Piasecki reported that the development report is being updated more rapidly on the website to make it a more "real time" report. He also stated that the Market Place has laid the foundation for the first building.
B. Outreach Action Plan
Carol Atwood distributed an updated plan to the committee. She stated that she would like to see the City be more proactive in the business community and requested that committee members volunteer for several of the openings on the plan. Carol will provide the committee with an information sheet that can be used at the site visits and assign members to any further openings.
C. Cupertino Appreciation Day
Carol reported that the event was successful. She indicated that tickets should be available at the event for residents who may not receive tickets before the game date.
D. Chamber Business Report
Jody Hansen reported that the chamber is organizing a hotel/restaurant council and that a bilingual brochure is being developed for the Asian American Council.
August 21, 2002 Economic Development Committee Page 2
4. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood reported that City Council approved to have vendors pay a prorated business license fee for events held in the City, She stated that this would provide more equity between local businesses that pay for a business license and businesses that come into the City for weekly events such as the Farmer's Market and annual special events,
5. ADJOURNMENT
The meeting was adjourned at 9:00 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
September 18,2002
1. CALL TO ORDER
At 8:01 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino,
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Ralph Qualls, Dorothy Steenfott, Ciddy Wordell
Chamber: Keith Dias, Jody Hansen, Orrin Mahoney, Mark McKenna City Council: Sandra James, Richard Lowenthal
Guest: Peter Pau, Cupertino Village, Planning Commissioner Gilbert Wong
Absent: Steve Piasecki
3. OLD BUSINESS
A. Outreach Action Plan
Carol Atwood stated that the plan would be updated and distributed at the next meeting,
4. NEW BUSINESS
A. Presentation by Peter Pau - Cupertino Village
Peter Pau discussed the Cupertino Village and stated that they try to have a good mix of stores to keep the center up- date, to-He also stated that they do their own code enforcement and spend 50% more on building maintenance. Cupertino Village currently has 44 tenants and there is less than 5% turnover. Peter stated that the biggest problem the center has is recruitment of workers due to the high cost of living.
Peter suggested that the Redevelopment Agency be strong and proactive working with current anchor stores at Vallco, He also suggested that the City work with a consultant to develop a master plan for Vallco.
Interact Proposal- "Adopt a Neighborhood" B.
David Knapp suggested a proposal where kids interact and encourage others to clean up their neighborhoods and tie the businesses in the area to the project to encourage participation.
c. Sign Ordinance Proposal- Chamber of Commerce
Jody Hansen reported that they are waiting for final text to be approved.
September 18, 2002 Economic Development Committee Page 2
5. MISCELLANEOUS COMMITTEE UPDATES
Ciddy Wordell distributed the updated development activity report, She indicated that all projects under construction are moving along very well.
6. ADJOURNMENT
The meeting was adjourned at 9:19 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
October 16, 2002
1. CALL TO ORDER
At 8:10 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Dorothy Steenfott, Chamber: Keith Dias, Jody Hansen, Orrin Mahoney, Mark McKenna Guest: Chuck Marsh, The Oaks Shopping Center, Planning Commissioner Gilbert Wong
Absent: Sandra James, Richard Lowenthal, Ralph Qualls
3. OLD BUSINESS
A. Outreach Action Plan
Carol Atwood distributed the assignment list with goals and procedures for the business visits.
B. Key Development Activity
Steve Piasecki distributed an updated activity report.
c. Sign Ordinance Proposal Update
Jody Hansen discussed the chamber's efforts to propose a new ordinance that works well for realtors and for the city. She also distributed an updated proposal.
D. Chamber Business Report
Jody reported that they are conducting a
survey on the town center project.
4. NEW BUSINESS
A. Presentation by Chuck Marsh - The Oaks Shopping Center Chuck gave a brief history of the center as to leasing, including the Andronicos' deal that fell through. He said that the center comprises 70,000 square feet of space and that it is very difficult to rent the space in the back. Togo's and Cold Stone are doing well, Linda Evans has a
long-term lease and just renewed for
another 5 years this summer, and the theater is currently on a nominal rent and 90 day lease. Management has approached all high-end grocery stores but no interest exists. Some members of the committee recommended several restaurant possibilities.
October 16, 2002 Economic Development Committee Page 2
B. Cupertino Appreciation Day
Carol reported that the San Jose Giants have requested that a date be chosen for the 2003 event. The committee selected August 6 as first choice and July 30 as a second choice,
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9:05 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
November 20, 2002
1. CALL TO ORDER
At 8:03 a.m. Steve Piasecki called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: David Knapp, Steve Piasecki, Dorothy Steenfott, Chamber: Jody Hansen, Orrin Mahoney, Mark McKenna
City Council: Sandra James, Richard Lowenthal
Guest: Mike Rohde, Wilson Thorn, Planning Commissioner Gilbert Wong
Absent: Carol Atwood, Keith Dias, Ralph Qualls
3. OLD BUSINESS
A. Key Development Activity
Steve Piasecki reviewed the current activity with the committee. He also informed the committee that Extended Stay has filed an application to build on the Santa Barbara Grill site.
B. Sign Ordinance Proposal Update
The City Attorney has drafted text for the update. Steve Piasecki stated that the draft would be reviewed and brought to City Council in January,
4. NEW BUSINESS
A. Vallco Update
Mike Rohde gave an update on each of the three anchor stores. He stated that Penney's has been a very strong anchor with sales up across the country, Sears is adding Lands End products and is renovating the lower level, and Macy's is having a difficult time throughout the Western United States. He indicated that the occupancy rate is 82.6% on the upper level and 69% overall with most tenants committing to one year leases. He stated that less than 20 units are vacant on the upper level and that he is optimistic that the extended holiday hours, local events and school shows will help the mall during the holidays.
October 16, 2002 Economic Development Committee Page 2
B. Business Retention! Attraction Program
Richard Lowenthal indicated that he would like to receive more information with respect to businesses moving to or out of Cupertino. He suggested that he would like to see the committee be more effective in the business community. The committee suggested that the meetings could be more effective by having guest speakers attend each meeting and to add an additional item to the agenda regarding businesses locating to or leaving Cupertino. The committee also expressed interest in having articles appear in the Cupertino Scene explaining the issues related to Valko, Steve Piasecki stated that the Planning Department will look into providing some type of report showing which businesses are coming into or out of Cupertino,
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9:27 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
December 18, 2002
1. CALL TO ORDER
At 8:09 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott,
Chamber: Jody Hansen, Orrin Mahoney
City Council: Sandra James, Richard Lowenthal
Guest: Alex Byer, Byer Properties, Planning Commissioner Gilbert Wong
Absent: Keith Dias, Mark McKenna
3. NEW BUSINESS
A. Local Developer Presentation
Alex Byer, Byer Properties, updated the committee on the Crossroads Shopping Center remodel. He stated that the improvements were done during difficult economic times in order to renovate the aging center for future tenants and to give the center some longevity. He indicated that the improvement process went smoothly throughout the planning and building process.
B. Extended Stay America Hotel Application
Steve Piasecki reported that the hotel has submitted an application to build a 120 room hotel on the Santa Barbara Grill site. He stated that the application has been reviewed and modifications have been requested. The developer is expected to return to the Planning Commission in the first part of next year.
Jody Hansen discussed the concerns of the hotel council regarding the addition of another hotel in the area during a depressed economy, Carol Atwood stated that it is not the City's role to limit competition.
C. Business Retention
Carol Atwood reported that the November new business license reports indicated that there were many home businesses started with only one retail business opening during the month. She also stated that Stacey's Bookstore has notified
the city that they are closing the Cupertino store in February.
December 18, 2002 Economic Development Meeting Page 2
4. NEW BUSINESS
A. Key Development Activity
Steve Piasecki reported that BJ. ' s is now open and doing very well. He also updated the committee on various projects that are currently in progress throughout the city.
B. Site Visits
Carol Atwood reported that a meeting was held with Apple Computer on December 9. She also stated that Target has informed the city that they are not ab Ie to accept gifts of any kind from vendors.
5. ADJOURNMENT
The meeting was adjourned at 9:48 a.m.
5. City of Cupertino
Economic Development Committee
Regular Meeting
January 15, 2003
1. CALL TO ORDER
At 8:09 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Dorothy Steenfott, Chamber: Jody Hansen, Orrin Mahoney, Mark McKenna
City Council: Richard Lowenthal
Absent: Keith Dias, Sandra James, Ralph Qualls
Guest: Randol Mackley, Retail Real Estate Group
3. NEW BUSINESS
A. Local Developer Presentation
Randol Mackley, Retail Real Estate Group, updated the committee on Cupertino's status in the retail market. He stated that Cupertino's advantages are good discretionary income, low crime, high growth quality, and a well educated and diverse population. He suggested that the city introduce a residential component to Vallco and that the mall should be different from Valley Fair and Stanford. He suggested that the city take a creative, new approach to revitalize Vallco.
4. NEW BUSINESS
A. Key Development Activity
Steve Piasecki reported on several large projects. He stated that Extended Stay America was continued to the January 27 Planning Commission meeting and the Target project is now on hold until after the Crossroads streetscape is determined.
The Blaney/Stevens Creek project is expected to open in the spring.
ADJOURNMENT
The meeting was adjourned at 9:35 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
March 19,2003
1. CALL TO ORDER
At 8: 12 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott,
Chamber: Keith Dias, Jody Hansen, Orrin Mahoney, Mark McKenna, Gilbert Wong City Council: Sandra James, Richard Lowenthal
Guest: Planning Commissioner Gilbert Wong, Shawna Holmes, Hewlett Packard
3. NEW BUSINESS
A. Local Developer Presentation
Shawna Holmes, Hewlett Packard, discussed HP' s earnings and briefly updated the committee on various challenges the company is facing during the economic slow down. She also updated the committee on HP's plans to consolidate space in an effort to operate more efficiently. She stated that HP plans to sell the Stevens Creek site and would like to have the property developed with housing, mixed use and park space.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki reported on various projects around the city.
B. Site Visits
Carol Atwood reported that the city met with Apple Computer. She stated that one of the issues that was discussed was the parking situation at BJ's.
Representatives from Apple have indicated that they will not share their parking lot.
C. Local Business Exit Interview Report
Sandra J ames stated that she spoke to a couple of tenants at The Oaks shopping center who are considering leaving the center.
March 19,2003 Economic Development Committee Page 2
D. Upcoming Ribbon Cutting Ceremonies
Jody Hansen stated that there are three ceremonies planned and she will provide the dates as soon as they are set.
6. MISCELLANEOUS COMMITTEE UPDATES
Richard Lowenthal updated the committee on the Lunar New Year Parade. He stated that it went well and that plans are being made to hold another parade next year.
5. ADJOURNMENT
The meeting was adjourned at 9:35 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
April 16,2003
1. CALL TO ORDER
At 8:05 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Steve Piasecki, Ralph Qualls, Dorothy Steenfott, Chamber: Keith Dias, Jody Hansen, Orrin Mahoney, Mark McKenna City Council: Richard Lowenthal
Absent: Sandra James, David Knapp
Guest: Planning Commissioner Gilbert Wong
3. NEW BUSINESS
A. Valko Update
Steve Piasecki reported that a council study session was held to discuss areas of concern. He stated that the developers who plan to purchase the site are local and should be easier to work with.
B. Cupertino Appreciation Day
The committee discussed possible candidates to perform the National Anthem at the August 6 San Jose Giants Game.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki reported that a proposal for the Town Center project is being prepared that does not require a General Plan amendment. The proposal is expected to be reviewed by the Planning Commission on April 28.
Steve also reported that Extended Stay America is reapplying to city council in May.
B. Local Business Exit Interview Report
Jody Hansen reported that she met with a
representative from The Wherehouse.
She stated that there are 200 stores that will be closing and that it was an overall business decision to close the Cupertino store.
April 16,2003 Economic Development Committee Page 2
She also reported on a meeting with The Collection at the Oaks Shopping Center.
She stated that the decision to close the store was due to an increase in the lease amount and that the owner really wanted to take a break from working long hours.
C. Upcoming Ribbon Cutting Ceremonies
The Cupertino Community Services ribbon cutting will be held on April 29.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 8:42 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
May 21, 2003
1. CALL TO ORDER
At 8:15 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Steve Piasecki, Ralph Qualls, David Knapp Chamber: Orrin Mahoney, Mark McKenna, Gilbert Wong
City Council: Richard Lowenthal, Sandra James
Absent: Dorothy Steenfott, Jody Hansen
Guest: Keith Dias
3. NEW BUSINESS
A. Master Developer Site Process
Kirk Heindricks, City of Campbell, gave a very informative presentation on the Master Developer Site Process. Kirk discussed what constitutes a master developer site, the purpose of establishing one, the process itself and the advantages and disadvantages. The committee then asked questions in relation to the Valko Fashion Mall. (See attached outline.)
4. OLD BUSINESS
A. Site Visits
Steve Piasecki reported that the parking demand for BJ's has slowed down, thus decreasing the need for additional parking from the Apple site. Staff will continue to monitor the situation.
Sandy James reported that Borland is moving ahead with their tenant improvements and plans on moving into the new office space in July.
B. Cupertino Appreciation Day
Carol Atwood reported that James Liu has agreed to sing the National Anthem.
She will follow up with the Mayor to see if he will be throwing out the first pitch.
May 21, 2003 Economic Development Committee Page 2
C. Local Business Exit Interview Report
McWhorters is closing and Steve Andrews is looking for a new tenant for the lease of approximately 23,000 square feet. Sandra James reported that she had heard that the business was undercapitalized from the beginning.
D. Upcoming Ribbon Cutting Ceremonies
There will be a ribbon cutting on June 5 at 11 :00 a.m. for Best Financial & Management Co, 10051 S. DeAnza Blvd.
5. MISCELLANEOUS COMMITTEE UPDATES
A. Extended Stay America is reapplying to City Council on June 2.
B. The Flames is looking at the old Carrow's site.
C. HP is still trying to sell their land.
D. Civic ParkITown Center was approved at the May 19 Council meeting.
E. Dr. Jim Brown of Durect on Bubb Road will be our guest speaker next month discussing the success of his small business.
6. ADJOURNMENT
The meeting was adjourned at 8:42 a.m.
Carol Atwood, Directora; of Administrative lu~
Services
City of Cupertino
Economic Development Committee
Regular Meeting
June 18,2003
1. CALL TO ORDER
At 8:09 a.m. Carol Atwood called themeeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Steve Piasecki, Dorothy Steenfott Chamber: Jody Hansen, Orrin Mahoney, Gilbert Wong
City Council: Sandra James
Absent: David Knapp, Richard Lowenthal, Mark McKenna, Ralph Qualls Guest: James Brown, Durect
3. NEW BUSINESS
A. Presentation by Dr. James E. Brown, Durect
Dr. Brown gave a
very informative presentation about Durect's
products and
systems. He stated that Durect is in the business of developing products and systems that allow medical patients to use specially designed implants to receive medication rather than obtaining it in the hospital.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki updated the committee on recent activity. Carol Atwood extended her thanks to the Chamber of Commerce for stepping forward and recommending approval of Extended Stay America. Sandra James also noted that it was important for the Chamber to be visible at city council meetings.
B. Site Visits
Jody Hansen requested that this item be discussed at the next committee meeting. c. Cupertino Appreciation Day
Carol Atwood reported that James Liu has agreed to sing the National Anthem and Michael Chang will be throwing out the first pitch. Tickets will be distributed to City facilities.
June 18,2003 Economic Development Committee Page 2
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9:20 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
July 16, 2003
1. CALL TO ORDER
At 8:03 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki,
Chamber: Orrin Mahoney, Mark McKenna, Gilbert Wong
City Council: Sandra James, Richard Lowenthal
Absent: Jody Hansen, Ralph Qualls, Dorothy Steenfott
Guest: Keith Dias, Karen Davis, Connie Verceles
3. NEW BUSINESS
A. Presentation by Karen Davis, City of Sunnyvale Economic Development Karen Davis, Economic Development Manager for the City of Sunnyvale and her assistant, Connie Verceles, addressed the committee on the five year community development plan for their city and how it relates to Sunnyvale's General Plan.
Their presentation emphasized the downtown plan and the redevelopment efforts going on. In addition, they discussed their marketing efforts in enhancing economic development.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki reviewed the key development activity within the city.
B. Site Visits
Steve Piasecki discussed the site visits performed within the past two months and reviewed the current Economic Development Outreach Plan. c. Cupertino Appreciation Day
The committee was reminded to save the date and market the event to other organizations.
D. Local Business Exit Interview Report
The item was continued to the next meeting.
July 16, 2003 Economic Development Committee Page 2
E. Upcoming Ribbon Cutting Ceremonies
The item was continued to the next meeting.
5. MISCELLANEOUS COMMITTEE UPDATES
The committee received the first quarter 2003 top 25 sales tax contributors report.
6. ADJOURNMENT
The meeting was adjourned at 9:27 a.m.
l/~ J/tùz! JO ' to?
Carol Atwood, Director of Administrative Services
City of Cupertino
Economic Development Committee
Regular Meeting
August 20, 2003
1. CALL TO ORDER
At 8: 11 a. m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott Chamber: Jody Hansen, Mark McKenna, Gilbert Wong
City Council: Richard Lowenthal
Absent: Sandra James, Orrin Mahoney
3. NEW BUSINESS
A. Developer Presentation
Carol Atwood stated that she was not able to secure a speaker for the month of August.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki reviewed the key development activity within the city and discussed the status of several projects.
B. Cupertino Appreciation Day
Jody Hansen reported that she had received good feedback from people who attended the event.
C. Local Business Exit Interview Report
Jody Hansen said that she was unsuccessful in her attempt to meet with Honeywell.
D. Ribbon Cutting Ceremonies
A reception is being held from 4: 00 p.m. to 7: 00 p.m. on September 17 for Untero Real Estate.
6. ADJOURNMENT
The meeting was adjourned at 9: 27 a. m.
orothy Steem , Recording Qy§ retary
City of Cupertino
Economic Development Committee
Regular Meeting
September 17, 2003
1. CALL TO ORDER
At 8: 10 a. m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Steve Piasecki
Chamber: Jody Hansen, Orrin Mahoney, Mark McKenna, Gilbert Wong City Council: Sandra James, Richard Lowenthal
Absent: David Knapp, Ralph Qualls
3. NEW BUSINESS
A. Local Business Presentation
Sandra James introduced Roger Barney. Mr. Barney briefly described Borland' s history. He indicated that all the corporate staff is located in Cupertino with a total of 130 employees, which could grow to 200.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki reviewed the key development activity within the city and discussed the status of several projects.
B. Upcoming Ribbon Cutting Ceremonies
An open house for Intero was scheduled for 5: 00 p.m. on September 17.
5. MISCELLANEOUS COMMITTEE UPDATES
Richard Lowenthal, Steve Piasecki and Carol Atwood met with Buxton, a company that locates retail for cities and then " sells" Cupertino based on sociographic information. References are being reviewed.
Gilbert Wong noted that a boutique car dealership is considering relocating in Cupertino.
6. ADJOURNMENT
The meeting was adjourned at 9: 15 a. m. __ /
J _ n
a L- r.. wlGU 2 L
Carol Atwood, Director of Administrative Services
City of Cupertino
Economic Development Committee
Regular Meeting
October 15, 2003
1. CALL TO ORDER
At 8: 10 a. m. Carol Atwood called the meeting to order in Conference Room A, 10300 Tone Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott Chamber: Jody Hansen, Mark McKenna, Gilbert Wong
City Council: Sandra James, Richard Lowenthal
Guest: Keith Dias, Paula Davis
Absent: Orrin Mahoney
3. NEW BUSINESS
A. Local Business Presentation
Paula Davis, Flint Center, updated the committee on the Flint Center and discussed how the recession has impacted the center.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki provided an update on several developments in the city. An updated on the library and civic center project was also discussed.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9: 23 a. m.
orothy Steenf , Recording Vcretary
City of Cupertino
Economic Development Committee
Regular Meeting
November 19, 2003
1. CALL TO ORDER
At 8: 10 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott Chamber: Jody Hansen, Orrin Mahoney, Mark McKenna
City Council: Sandra James, Richard Lowenthal
Guest: Keith Dias
Absent: Gilbert Wong
3. NEW BUSINESS
A. Local Business Presentation
Carol Atwood informed the committee that a guest speaker was not available to make a presentation.
B. Cupertino Appreciation Day
The committee chose June 16, September 1, and September 2 as their choices for the 2004 event.
C. Consider cancellation of the December meeting.
The committee concurred to cancel the December meeting.
D. Guest Speakers for 2004
Carol Atwood distributed a list of speakers who have attended since 2002. The committee discussed possible speakers for 2004. Mark McKenna suggested that there be a meeting devoted to developing committee goals and vision. Carol will distribute the current Economic Development Plan for the committee'sreview and discussion at the January meeting.
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki provided an update on several developments in the city. An updated on the library and civic center project was also discussed.
November 19,2003 Economic Development Committee Page 2
B. Upcoming Ribbon Cutting Ceremonies
The committee was informed that Great Clips for Hair had a ribbon cutting ceremony scheduled for November 21. It was also announced that Island Moves was having a ribbon cutting ceremony on December 12.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9:04 a.m.
City of Cupertino
ECONOMIC DEVELOPMENT MEETING
Regular Meeting of December 17, 2003
Conference Room A, City Hall 4CITYr 10300 Torre Avenue, Cupertino, CA CUPERTINO 8: 00 a.m.
The meeting was canceled for lack of quorum.
Dorothy Steen tt RecordirO ecretary
City of Cupertino
Economic Development Committee
Regular Meeting
January 21,2004
1. CALL TO ORDER
At 8:08 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott Chamber: Jody Hansen, Orrin Mahoney, Mark McKenna, Gilbert Wong City Council: Sandra James, Richard Lowenthal
Guests: Keith Dias, Scott Ennis, Sally Larson, Karen Purtich, Earl Sutton
3. NEW BUSINESS
A. Update Economic Development Plan
Carol Atwood discussed several council goals for economic development: 1) list available space on the website; 2) develop a brochure to promote economic development in the City; 3) continue work with the new Valleo owners; 4) target specific businesses to locate in Cupertino (movies, bookstore and restaurant). The committee discussed the current plan and concluded that the plan was rather large in scope and that focusing on a three or four projects each year would be more beneficial.
It was agreed that an updated plan would be presented to the committee in February, the available space and desirable businesses would be reviewed in March and the brochure with a draft letter would be available in April.
4. OLD BUSINESS
A. Upcoming Ribbon Cutting Ceremonies
5. It was reported that Verde Tea Café would hold its ribbon cutting ceremony on February 6 at 2:00 p.m.
MISCELLANEOUS COMMITTEE UPDATES
It was announced that Cupertino Appreciation Day would be held on September 2.
Jody Hansen reported on several companies who are very interested in locating their business in Cupertino.
6. ADJOURNMENT
The meeting was adjourned at 9:40 a.m
City of Cupertino
Economic Development Committee
Regular Meeting
February 18, 2004
1. CALL TO ORDER
At 8:07 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls, Dorothy Steenfott Chamber: Jody Hansen, Orrin Mahoney, Mark McKenna, Gilbert Wong City Council: Sandra James, Richard Lowenthal
Absent: Gilbert Wong
Guests: Keith Dias, Sally Larson, Mahesh Nihalani, Karen Purtich
3. 4.
NEW BUSINESS
OLD BUSINESS
A. Review Updated Economic Development Plan
Carol Atwood reviewed the discussion from the January meeting. She also distributed and reviewed the updated goals for Appendix A of the Economic Development Plan. The committee suggested that dates be added to the document.
B. Key Development Activity
Steve Piasecki reported on several on-going projects under development in the city. Concerns regarding height restrictions for Valleo were also discussed.
5. MISCELLANEOUS COMMITTEE UPDATES
Jody Hansen reported that the celebration of the Chamber's50th Anniversary would be held on March 13.
6. ADJOURNMENT
The meeting was adjourned at 9:00 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
March 17,2004
1. CALL TO ORDER
At 8: 10 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Steve Piasecki, Ralph Qualls, Dorothy Steenfott Chamber: Jody Hansen, Orrin Mahoney, Gilbert Wong
City Council: Sandra James, Richard Lowenthal
Absent: David Knapp, Mark McKenna
Guests: Keith Dias, Jack Hubby, Sally Larson, Mahesh Nihalani
3. NEW BUSINESS
A. Realtor Business Licenses
Carol Atwood reported that the City is stepping up its efforts to collect business license fees. She indicated that real estate agents and landscapers are two areas that are being targeted. Code Enforcement will be distributing business license information in multiple languages to landscapers they find while in the field. It was also noted that the Chamber has included an announcement in its newsletter as well.
B. Discussion of Proposed Growth Initiatives
Richard Lowenthal discussed the initiative effort and the cost the City will incur to hold the election. He expressed concern that many businesses will be severely impacted if the initiative passes.
4. OLD BUSINESS
A. Economic Development Plan Update
Steve Piasecki distributed and discussed a list of available space in the city. He advised the committee that much of the information was dated and would have to be carefully reviewed before it is available for the public.
Carol Atwood distributed a draft update of the Economic Development Plan and requested input from the committee.
Jody Hansen will provide a list of targeted business contacts to the next meeting.
March 17,2004 Economic Development Committee Page 2
B. Key Development Activity
Steve Piasecki reviewed the current development activity. He also suggested that Vallco be invited to attend the Economic Development Committee meeting if they move forward with their plans.
C. Upcoming Ribbon Cutting Ceremonies
Jody Hansen reported that the Star Credit Union would be holding a ceremony on March 30 at 5:30 p.m.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9:30 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
April 21, 2004
1. CALL TO ORDER
At 8:10 a.m. Carol Atwood called the meeting to order in Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, Dorothy Steenfott, Ciddy Wordell Chamber: Orrin Mahoney, Gilbert Wong
Absent: Jody Hansen, Sandra James, David Knapp, Richard Lowenthal, Mark McKenna, Steve Piasecki, Ralph Qualls,
Guests: Jack Hubby, Sally Larson, Mahesh Nihalani, Karen Purtich
3. NEW BUSINESS
A. Developer'sPerspective on Cupertino Market
Carol Atwood updated the committee on the purpose of the study session held with city council regarding Cupertino's
market. The committee viewed the powerpoint
presentation that was shown during the study session
4. OLD BUSINESS
A. Proposed Growth Initiative
Carol Atwood updated the committee on the current status of the initiatives. She indicated that signatures are currently being received and the initiatives are quite restrictive. The City is doing its due diligence by performing a study to ensure that all legal issues are addressed and whether the City can meet its housing element if the initiatives were to pass. Orrin Mahoney reported that the Chamber of Commerce board approved opposition to the initiatives and will be partnering with other concerned organizations.
B. Review Contact List of Specific Targeted Businesses
Orrin Mahoney distributed a list of 100 retailers in the u.S. for the committee to review and determine which businesses it would like to attract. Orrin indicated that he would get contacts for the list of businesses that were proposed in the Economic Development Plan.
April 21, 2004 Economic Development Committee
C. Key Development Activity Report
Ciddy Wordell distributed the report and reviewed the status of several developments with the committee.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9:25 a.m.
Dorothy Oo~~ Ste tt, Record' g Secretary
City of Cupertino
Economic Development Committee
Regular Meeting
June 16,2004
1. CALL TO ORDER
At 8:07 a.m. Carol Atwood called the meeting to order in the Cupertino Sports Center Conference Room, 21111 Stevens Creek Blvd., Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki
Chamber: Jody Hansen, Orrin Mahoney, Mark McKenna, Gilbert Wong
Absent: Sandra James, Richard Lowenthal, Ralph Qualls,
Guests: Jack Hubby
3. NEW BUSINESS
A. Chamber Support of New Development
Carol Atwood discussed the Peel's Coffee project that was discussed during a recent council meeting. She expressed concern that the Chamber had not been as supportive as it could be when good development projects come before the City Council for approval. She noted that during the recent Peet's Coffee proposal, several Chamber members were present and none of them came forward to show support for the project. She requested that Chamber representatives attend council meetings and actively support good development projects in the future.
B. Cupertino Appreciation Day
Atwood distributed tickets for the Chamber to give out during the Art and Wine Festival.
4. OLD BUSINESS
A. Proposed Growth Initiative
Steve Piasecki updated the committee on the studies currently being done as part of the City's due diligence for the initiative process. He indicated that the results of the study would be presented to City Council during a closed session.
B. Key Development Activity
Piasecki updated the committee on various projects within the city.
June 16, 2004 Economic Development Committee Page 2
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9: 10 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
July 21,2004
1. CALL TO ORDER
At 8:09 a.m. Carol Atwood called the meeting to order in the Cupertino Sports Center Conference Room, 21111 Stevens Creek Blvd., Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki
Council: Richard Lowenthal
Chamber: Jody Hansen, Gilbert Wong
Absent: Sandra James, Mark McKenna, Orrin Mahoney, Ralph Qualls, Guests: Mahesh Nihalani
3. NEW BUSINESS
A. Local Business Presentation
Carol Atwood stated that Oakville Market was expected to attend the September meeting.
B. Consider Canceling August Meeting
The committee concurred to cancel the August 18 meeting.
It was also noted that a change in meeting date and time would be needed due to the change in Council meeting dates beginning in November. The committee concurred to discuss changing its meeting date and time in September.
C. Chamber Issues
Carol Atwood expressed concern regarding the Chamber'sactions against City fees for business licenses and the lack of support for new developments during Council meetings.
Chamber representatives expressed concern that their positions were not positively reflected in meeting minutes. They indicated that they are very interested in supporting new development projects, but would appreciate the opportunity to learn about projects sooner in order to review them before giving their support during Council meetings.
Carol indicated that "upcoming development hearings" was a new item that would be added to the Economic Development Committee agenda to keep the Chamber up to date on new development proposals which should give them more time to discuss the project before Council meetings.
July 21,2004 Economic Development Committee Page 2
Jody Hansen invited City Staffto attend the Legislative Action Committee meetings each month.
D. Upcoming Development Hearings
Steve Piasecki reviewed the Hewlett Packard site and discussed some of the problems the City sees with the current proposal. He indicated that the proposal would be discussed during a Council study session on August 17.
4. OLD BUSINESS
A. Cupertino Appreciation Day
The committee was reminded that tickets were still available for the September 2 game.
B. Key Development Activity
Piasecki updated the committee on development activity in the city. He also noted that Helios was changing its name to Park Plaza.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9:37 a.m.
NOTICE OF CANCELLATION
CUPEIQ1NO
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, August 18, 2004 has been canceled.
The next regular meeting will beheld on Wednesday, September 15, 2004 at 8:00 a.m. in the Sports Center Conference Room, 21111 Stevens Creek Blvd., Cupertino.
Dated this 11th day of August, 2004.
Dorothy Steenf tt .J~tt
Administrative Assistant
City of Cupertino
Economic Development Comll1ittee
Regular Meeting
September 15, 2004
CALL TO ORDER
At
Conference
8:05 a.m. Carol Atwood called the meeting to order in the Cupertino Sports Center Room, 21111 Stevens Creek Blvd., Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki Council: Richard Lowenthal Chamber: Gilbert Wong
Absent: Jody Hansen, Sandra
Guests: Karen
James, Mark McKenna, Orrin Mahoney, Ralph Qualls, Purtich, Ciaran Byrne, Kathy Hackler
3. NEW BUSINESS
A. Local Business Presentation
Mr.
Carol Atwood introduced Ciaran Byrne and Kathy Hackler trom Oakville Market. that
Byrne updated the committee on Oakville's
plans in Cupertino. He stated an event was planned for September l8 to welcome the store. He community to l1:1eir indicated that Oakville Market is very interested in Crossroads energizing the Center and shared their market strategy. Several committee members suggested ideas to assist them in being active in the community.
B. Consider Change in Meeting Date and Time
Carol Atwood stated that
third
city council meetings would be held on the first and Tuesday of each month and suggested that the Economic Committee Development meetings be changed to a different day or later time. The committee agreed to meet at 9:00 a.m. in October.
4. OLD BUSINESS
A. Cupeliino Appreciation Day
Carol Atwood and Richard Lowemhal reported that they did not see people from Cupertino very many in attendance at the game a. dr¡suggested that due to constraints and low budget attendal'1ce from the community, that the event be The committee was suspended. in agreement with the suggestion.
B. Upcoming Development Hearings
It was announced that Vallco would be going to
Carol city council on September 20 and requested support Chamber
from the Chamber. Gilbert Wong stated that the
was represented during the
also be in Planning Commission meeting and would attendance at the City Council meeting.
September 15,2004 Economic Development Committee
C. Key Development Activity
Steve Piasecki updated the committee on development activity in the city. Discussion followed.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 9:15 a.m.
Abb ,.
tt; Recordino ' Secretary
City of Cupertino
Economic Development Committee
Regular Meeting
October 20, 2004
1. CALL TO ORDER
At 9:08 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls Council: Richard Lowenthal
Chamber: Jack Hubby, Mark McKenna, Orrin Mahoney
Absent: Sandra James, Gilbert Wong
Guests: Karen Purtich
3. OLD BUSINESS
A. Committee Format and Meeting Times
Carol Atwood reviewed the format proposal with the committee. She suggested that the committee meet quarterly since development within the city happens over a period of time rather than monthly. The committee concurred to meet on the third Wednesday of January, April, July, and October at 9:00 a.m.
Carol also reviewed the current committee composition. She suggested that the City representatives include the City Manager, three Department Heads, two Councilmembers and one Planning Commissioner and that the Chamber representatives include the Executive Director, Community Relations V.P., large business representative and small business representative. Richard Lowenthal noted that it would be good to have the Chamber provide the City with feedback regarding its representation on the committee to ensure that it is represented appropriately for economic development related matters. Chamber representatives agreed to evaluate their representation on the committee and provide feedback to the City.
The purpose and goals of the committee were discussed. Chamber representatives Orrin Mahoney and Jack Hubby agreed to provide contact information for target businesses and Carol Atwood agreed to draft the letter to be signed by the mayor and chamber executive director.
B. Key Development Activity
Steve Piasecki reviewed the development activity report.
October 20, 2004 Economic Development Committee
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 10: 15 a.m.
City of Cupertino
ECONOMIC DEVELOPMENT MEETING
Regular Meeting of November 17, 2004
Cupertino City Hall Conference Room A
10300 Torre Avenue, Cupertino, CA
8:00 a.m. CUPEIQ1NO
MINUTES
The meeting was canceled for lack of quorum.
City of Cupertino
Economic Development Committee
Regular Meeting
January 19, 2005
1. CALL TO ORDER
At 9: I 0 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls Council: Sandra James, Richard Lowenthal
Chamber: Christine Giusiana, Jack Hubby, Mark McKenna, Orrin Mahoney, Gilbert Wong
Guests: Marty Miller, Karen Purtich
3. OLD BUSINESS
A. Confirm Chamber Committee Representatives
Carol Atwood reviewed the current committee composition. She confirmed that the City representatives include the City Manager, three Department Heads, two Councilmembers and one Planning Commissioner. The Chamber representatives will include the Executive Director, Legislative Action Committee Vice President, large business representative and small business representative. Shawna Holmes will serve Legislative Action Committee Vice President, Mark McKenna as the large business representative and Jack Hubby as the small business representative.
The Planning Commission will decide who will represent them at their next meeting.
The purpose and goals of the committee were discussed. Chamber representatives Orrin Mahoney and Jack Hubby agreed to provide contact information for target businesses and Carol Atwood agreed to draft the letter to be signed by the mayor and chamber executive director.
B. Review Draft Target Business Letter
The purpose and goals of the committee were discussed. Carol Atwood distributed the draft of the letter to be signed by the mayor and chamber executive director and Jack Hubby stated that he is working on a contact list.
C. Key Development Activity
Steve Piasecki reviewed the development activity report. Discussion followed.
Carol Atwood stated that there is still an opportunity for improving communication for development projects siting Pinn Brothers and Toll Brothers proposals. Discussion followed.
January 19, 2005 Economic Development Committee Page 2
D. Upcoming Ribbon Cutting Ceremonies
None.
5. MISCELLANEOUS COMMITTEE UPDATES
State of the City, Superbowl party, Chamber Lunar New Year luncheon and sheriff substation open house were among the upcoming items noted during the meeting.
6. ADJOURNMENT
The meeting was adjourned at 10:08 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
April 20, 2005
1. CALL TO ORDER
At 9: 1 0 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls Chamber: Christine Giusiana, Mark McKenna, Shawna Holmes
Absent: Sandra James, Richard Lowenthal, Jack Hubby
Guests: Peter Pau, Marty Miller, Gilbert Wong, Rachelle Kawn
3. NEW BUSINESS
A. The Oaks Update
Peter Pau gave the committee an update on The Oaks shopping center. He stated that the center has great potential if a complete overhaul is done. He stated that the courtyard concept is not functionally operational, the size is too small for a major center, but too big for a small strip mall, and parking, circulation and low lying roof lines are also a challenge.
He indicated that his preference is for retail with strong tenants. He is looking at the possibility ofdiscontinuing some leases ofproperties that do not compliment the other tenants.
Peter suggested that the City needs to give retailers the impression that Cupertino wants them here. He indicated that other cities are actively recruiting retail businesses.
Carol Atwood distributed a summary of local retail trends.
B. Chamber Survey - Why Businesses Leave Cupertino
Christine Giusiana will incorporate into the Chambers workplan.
C. Promote Available Meeting Spaces in Cupertino
The item was deferred to the next meeting.
D. Retail Use to Non-Taxable Use
The item was deferred to the next meeting.
April 20, 2005 Economic Development Committee Page 2
4. OLD BUSINESS
A. Key Development Activity
Steve Piasecki gave a brief summary of current development activity.
5. MISCELLANEOUS COMMITTEE UPDATES
Carol Atwood requested that the committee review the Economic Development Plan and forward any comments to her.
6. ADJOURNMENT
The meeting was adjourned at 10:30 a.m.
City of Cupertino
Economic Development Committee
Regular Meeting
July 20, 2005
1. CALL TO ORDER
At 9: I 0 a.m. Car01 Atwood called the meeting to order at Cupertino City Hall, Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls Chamber: Mark McKenna, Shawna Holmes
Council: Sandra James, Richard Lowenthal
Planning Commission: Marty Miller
Absent: Christine Giusiana, Jack Hubby, Angela Chen
Guests: Gilbert Wong
3. NEW BUSINESS
A. Promote Available Meeting Spaces in Cupertino
Shawna Holmes stated that there could be a minimum marketing level at the Chamber and the City. Mark McKenna expressed interest in handling the project and suggested that a task force be formed to study the project. Richard Lowenthal suggested that there should be someone to spearhead the project. The committee agreed that marketing could be done and Mark volunteered to talk to Maria Streeby from Cypress Hotel regarding her interest in spearheading the project.
B. Retail Use to Non-Taxable Use
The Planning Commission has been reviewing this item under the Conversion Guidelines. An analysis was done to determine what areas were producing sales tax and discussions have occurred regarding the functionality of obsolete buildings. The Chamber'sposition is that they don't want the business zoning to go away, but they are willing to address each property on a case-aseby-basis.
Conversion Guidelines will be on the next Legislative Action Committee agenda so that the policy can be discussed and the Chamber can make a recommendation.
Steve Piasecki will attend the meeting.
4. OLD BUSINESS
A. Upcoming Development Hearings
Sobrato - 100+ Pruneridge, Val1co - 150+ north lot, Taylor Woodrow - old Measurex site and Toll Brothers 300-400 units.
July 20, 2005 Economic Development Committee Page 2
B. Key Development Activity
Steve Piasecki reviewed the development activity report. Discussion centered on the Taylor Woodrow project.
Ralph Qualls updated the committee on the Mary Avenue Bicycle Pedestrian Footbridge project. He indicated that bids were being received and work would begin in September.
C. Upcoming Ribbon Cutting Ceremonies
July 28, 003:p.m., Three Point Credit Union.
5. MISCELLANEOUS COMMITTEE UPDATES
6. ADJOURNMENT
The meeting was adjourned at 10: I 0 a.m.
Recording
City of Cupertino
Economic Development Committee
Regular Meeting
January 18, 2006
1. CALL TO ORDER
At 9: 15 a.m. Carol Atwood called the meeting to order at Cupertino City Hall, Conference Room C, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls Chamber: Christine Giusiana, Shawna Holmes
Council: Orrin Mahoney, Kris Wang
Planning Commission: Absent
Absent: Mark McKenna
Guests: Gilbert Wong
3. APPROVAL OF MINUTES
Ralph Qualls moved to approve the minutes of the regular meeting of July 20, 2005.
Gilbert Wong seconded and motion passed unanimously with Mark McKenna absent.
4. ORAL COMMUNICATIONS
None.
5. NEW BUSINESS
A. 2006 Goals
Carol Atwood asked for goals that the committee would want to tackle this year.
She requested only items that could be accomplished by both the Chamber and the City.
1. The City will commit to expansion of an economic development website as part of the E- Services project. This will include GIS mapping, available real estate, visual drive through and search engines for demographics, business proximities, and other data.
2. The Chamber will discuss/ decide if they want to pursue promotion of available meeting spaces in Cupertino. Shawna Holmes will follow up.
3. The Chamber will discuss/ decide if they want to pursue sign ordinance changes. Carol Atwood will provide a summary of current sign violations.
Shawna Holmes will follow up with the Chamber decision.
January 18, 2006 Economic Development Committee Minutes Page 2
6. OLD BUSINESS
A. Local Business Exit Interview Report
Christine Giusiana stated that several businesses have left due to economics or retirements.
B. Upcoming Ribbon Cutting Ceremonies
None. The Chamber is concentrating on mixers and new programs.
C. Upcoming Development Hearings
Gilbert Wong stated that the following projects are in the que:
1/24/ 06 Planning Commission - Marketplace and Taylor Woodrow 1/26/ 06 Planning Commission - Toll Brothers
1/30/ 06 City Council- Vallco Condos
2/7/ 06 City Council - Toll Brothers
7. CURRENT DEVELOPMENT ACTIVITY
Steve Piasecki reviewed the current development activity. Discussion centered on Whole Foods and Vallco.
8. MISCELLANEOUS COMMITTEE UPDATES
It was noted that Mahesh Nihalani is actively recruiting Indian business.
Kris Wang noted that the City is running forums on identity theft and crime issues. She suggested that the Chamber might want to advertise these presentations for their mixers.
9. ADJOURNMENT
The meeting was adjourned at 10: 35 a. m.
Carol Atwood
Director of Administrative Services
City of Cupertino
Economic Development Committee
Regular Meeting
April 19, 2006
1. CALL TO ORDER
At 9: 04 a. m. Carol Atwood called the meeting to order at Cupertino City Hall, Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki
Chamber: Christine Giusiana, Mike Foulkes, Mark McKenna Council: Orrin Mahoney, Kris Wang
Planning Commission: Cary Chien
Absent: Ralph Qualls
3. APPROVAL OF MINUTES
Dave Knapp moved to approve the minutes of the regular meeting of January 18, 2006.
Kris Wang seconded and motion passed unanimously with Ralph Qualls absent.
4. ORAL COMMUNICATIONS
5. NEW BUSINESS
A. Economic Development Plan
Carol Atwood asked for the committee to review the EDP and send comments.
She concentrated the discussion on the 2006 goals. Committee discussion followed and all proposed goals will be included in the 2006 work program. A new goal was added to the list whereby the Chamber will define a position on industrial conversion.
6. OLD BUSINESS
7. CURRENT DEVELOPMENT ACTIVITY
Steve Piasecki gave an update on development activity noting that Toll Brothers and Val1co will be delayed. He discussed the. status of Vall co AMC theaters, parking garage, Rose Bowl, and California Pizza Kitchen.
8. MISCELLANEOUS COMMITTEE UPDATES
9. ADJOURNMENT
The meeting was adjourned at 10: 00 a. m.
tUunil
Carol Atwood
Director of Administrative Services
City of Cupertino
ECONOMIC DEVELOPMENT COMMITTEE
Regular Meeting of July 19, 2006
Council Chamber, City Hall
10300 Torre Avenue, Cupertino, CA
9: 00 a. m.
CITY OF
CUPEIQ"INO
MINUTES
The meeting was canceled for lack of quorum.
City of Cupertino
Economic Development Committee
Regular Meeting
August 30, 2006
1. CALL TO ORDER
At 9: 1 0 a. m. Carol Atwood called the meeting to order at Cupertino City Hall, Conference Room A, 10300 Torre A venue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls Chamber: Christine Giusiana, Mike Foulkes, Mark McKenna, Scott Stauffer Council: Orrin Mahoney, Kris Wang
Planning Commission: Cary Chien, Marty Miller
Absent: None
3. APPROVAL OF MINUTES
Mark McKenna moved to approve the minutes of the regular meeting of April 19, 2006.
Orrin Mahoney seconded and motion passed unanimously.
4. ORAL COMMUNICATIONS
5. NEW BUSINESS
A. Cupertino Office Space - Deferred
B. North Area Vallco Study -
Marty Miller gave asummary of the project stating that this will be an allinolusive master plan process for the North Val1co Area. Both a core team and a steering committee will be formed and meetings will occur with Apple, HP, and the general public via community workshops and study sessions. It is envisioned that the process will take approximately nine months. The consultants that have been hired are Freedman, Tung and Bottomley. Discussion followed.
6. OLD BUSINESS
A. Local Business Exit Interview Report
Christine Giusiana reported that all businesses closing in the past few months had left for reasons of relocation or retirement.
B. Upcoming Ribbon Cutting Ceremonies
September 5th - Caboodle Cartridge, 12: 30 p. m. to 1 : 30 p. m.
August 30, 2006 Economic Development Committee Minutes Page 2 C. Upcoming Development Projects for Planning Commission/ City Council Steve Piasecki reported that he is now on the Regional Housing Needs Allocation Committee, which will be working to find a solution to the ABAG housing requirements. In addition, he will also serve on the committee to evaluate a BART extension to Santa Clara County. The top 40 list of Community Development projects was distributed to the group, denoting major projects in the pipeline.
D. 2006 Goals
1. Sign Ordinance - is ready for City Council. The Chamber is happy with the proposal as it stands and has only minor issues.
2. Economic Development/ RDA Manager - recruitment closed last Friday and we have about 12 applications that look promising. Interviews are tentatively scheduled for the third week in September.
7. CURRENT DEVELOPMENT ACTIVITY
Steve Piasecki gave an update on development activity. Discussion followed.
8. MISCELLANEOUS COMMITTEE UPDATES
None
9. ADJOURNMENT
The meeting was adjourned at 10: 26 a. m.
f!JLU{ ( L-l~6f"tJ-(?
J
Carol Atwood '
Director of Administrative Services
City of Cupertino
Economic Development Committee
Regular Meeting
October 18, 2006
1. CALL TO ORDER
At 9: 12 a. m. Carol Atwood called the meeting to order at Cupertino City Hall, Conference Room A, 10300 Torre Avenue, Cupertino.
2. ROLL CALL
City Staff: Carol Atwood, David Knapp, Steve Piasecki, Ralph Qualls Chamber: Christine Giusiana, Mike Foulkes, Mark McKenna, Scott Stauffer Council: Orrin Mahoney, Kris Wang
Planning Commission: Cary Chien, Marty Miller
Absent: Scott Stauffer
3. APPROVAL OF MINUTES
David Knapp moved to approve the minutes of the regular meeting of August 30, 2006.
Ralph Qualls seconded and motion passed unanimously with Scott Stauffer absent.
4. ORAL COMMUNICATIONS
5. NEW BUSINESS
A. Meeting Schedule for 2007
Meeting dates for 2007 were noted by the committee.
6. OLD BUSINESS
A. Upcoming Ribbon Cutting Ceremonies
Christine Giusiana reported that there was a ribbon cutting ceremony coming up for a real estate company and that a notice would go out shortly. She also indicated that the chamber has been reviewing the business license list for solicitation of new members which has been very helpful.
B. Upcoming Development Projects for Planning Commission & City Council Steve Piasecki updated the committee on the current development projects and on the activities of two committees he is participating in - the ABAG Housing Methodology Committee and a committee to discuss the feasibility of bringing BART to the area.
October 18, 2006 Economic Development Committee Minutes Page 2 C. 2007 Goals
Christine Giusiana noted that Mayor Lowenthal stated that we have been approached to sponsor the 2007 Junior Olympics Water Polo. It will result in a regional effort with a need for 15 pools, 5, 000 hotel rooms, and it could provide an estimated $ 1 million in sales tax to the participating communities.
The Chamber volunteered to help out however they can. Carol Atwood will be coordinating the initial effort and has asked all Economic Development Managers in Santa Clara County to participate.
7. MISCELLANEOUS COMMITTEE UPDATES
Vallco Parking - It was noted that issues come before City Council on October 18. Steve Piasecki summarized the issues at hand and the venue for the meeting. Carol Atwood asked the Chamber to voice their opinion at the meeting. Discussion followed.
Measure D & E - Carol Atwood asked where signs could be obtained for support of the measures ( City had received requests). She noted that if the measure passes for Vallco, it will mean $ 930, 000+ in Park Dedication fees for the City.
Apple Store - Mike Foulkes confirmed that the general public can buy products at the Apple Company Store.
Carol asked Christine if the City could be recognized as a sponsor for the Jubilee in the Chamber newsletter.
9. ADJOURNMENT
The meeting was adjourned at 10: 20 a. m.
1LI t2.;riJzn'- c{
Carol twood
Director of Administrative Services
City of Cupertino
Economic Development Committee
Regular Meeting
January 17, 2007
1. CALL TO ORDER
At 9: 00 a. m. Steve Piasecki called the meeting to order at Cupertino City Hall, 10300 Torre Avenue, Conference Room A, Cupertino.
2. ROLL CALL
City Staff: David Knapp, Steve Piasecki, Ralph Qualls
City Council: Orrin Mahoney, Kris Wang
Chamber: Christine Giusiana, Mark McKenna, Scott Stauffer Planning Commission: Cary Chien
Guests: Gilbert Wong
3. APPROVAL OF MINUTES
The Committee approved the minutes as presented.
4. ORAL COMMUNICATIONS
5. NEW BUSINESS
A. Presentation on MapGuide/Economic Development Website Nikki Nowack, GIS Coordinator, updated the committee on the progress of the MapGuide and Economic Development website. Due to technical difficulties, the demonstration portion will be scheduled for a later date.
6. OLD BUSINESS
A. Upcoming Ribbon Cutting Ceremonies
Piasecki distributed a handout of upcoming ribbon cutting ceremomes and chamber events.
7. CURRENT DEVELOPMENT REPORT
Steve Piasecki reviewed the current activity report.
8. MISCELLANEOUS COMMITTEE UPDATES
Christine Giusiana reported that the Blue Pheasant has joined the Chamber.
January 17, 2007 Economic Development Committee Minutes Page 2
13. ADJOURNMENT
The meeting was adjourned at 10: 00 a.m.
Steve PIasecki
Director of Community Development
w
i:~G~.
CITY OF
CUPEI~TINO
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, July 18, 2007 has been canceled.
A special meeting will beheld on Wednesday, July 25, 2007 at 9:00 a.m., 10300 Torre Avenue, Conference Room A, Cupertino.
Dated this 13th day of June, 2007.
Kelly Kline
Redevelopment/ Economic Development Mgr.
CUPERTINO
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, Januaryl6, 2008 has been canceled.
A special meeting will be held on Wednesday, February 6, 2008 at 3:30 p.m., 10300 Torre Avenue, Conference Room A, Cupertino.
Dated this 9th day of January, 2008.
Kelly Kline
Redevelopment/Economic Development Mgr.
CityofCupertino
Economic Development Committee
Regular Meeting
November 5, 2008
1. CALL TOORDER
At3:30p.mKellyKline called themeeting toorderinConference Room AatCityHall.
2. ROLL CALL
CityStaff: KellyKline, PiuGhosh, Steve Piasecki, Ralph Qualls, DaveKnapp, Carol Atwood,
Chamber: SuziBlackman, ScottStauffer, BobAdams
CityCouncil: DollySandoval
Planning Commission: PaulBrophy
Absent: Shawna Holmes, MikeFoulkes
3. APPROVAL OFMINUTES
Ralph Qualls moved toapprove theminutes oftheregular meeting onAugust 6, 2008.
DollySandoval seconded andthemotion passed unanimously withHolmes andFoulkes absent.
4. ORAL COMMUNICATION None
5. NEWBUSINESS
A.Economic Development Manager Report
Kline provided thecommittee withvarious updates ongrand openings, retail under construction, newleases andsales. Recent grand openings include: Alexa Eyewear, RedMango (Yogurt), SitarExpress, Silicon Valley Surgical Arts & Fara’sHairSalon attheOaks, SriKrupa Dance Studio andEverTrust Bankatthe Crossroads. Under construction: KCBistro/Hawaiian Café, Marukai (settoopen inDecember), Daiso (expected toopen intwoweeks), andthefoodcourt at Cupertino Square proceeding withBurger King, Popeyes & TuttiFrutti. Recent leases/sales include: Apple’slease ofanother 102,500s.f. building onHomestead, Staple’slease oftheOldWhole Foods site, Verde Tea’srelocation tothe Marketplace from TraVigne andKiddie Academy leasing 8,400s.f. atthe Furniture 2000site. TheLearning Game purchased theoldMercedes dealership siteonN. DeAnza withplans toaddanewbuilding closertothestreet, and leasing thebackbuilding toacomplementary use.
Kline shared thatTGIFriday’splans forrenovation areonhold. Shealso mentioned thatanother yogurt shopisgoing intoTheOaks. Shementioned that shehadclose to30meetings inthelastquarter withcompanies interested in Cupertino, suchasBevmo, CVSetc.
Kline talked briefly about theMervyn’sstore closing scheduled forDecember 31, 2008. Thesiteisabout 50,000s.f. which suggest amore limited listofpotential tenants tofillthespace. ShealsosaidthattheFranco family isinterested in redeveloping theHomestead Square siteandhas retained KenRodriguez astheir architect.
Kline iskeeping aclose eyeonthepotential CARedevelopment Association’ s lawsuit against theState ofCalifornia withregard totheERAF take away. The Cityhasasmall Redevelopment areaand, therefore, theamount ofitsERAF payment wasnotverylarge.
Kline reported thattheCity’sBusiness toBusiness taxisstillstrong. Taxfrom retail operations isdown to2006levels. Salesofgroceries andliquor areupwhile restaurants arefeeling theeffects oftheeconomy. Shereported more hotel contact since theCityCouncil considered theitemabout increasing theHotelAllocation inthecity. Shementioned thatthere arefourpotential hotels indevelopment or being planned – attheOaks, onN. DeAnza (Shashi LLC), Vallco Parkway and N. Tantau, andtheEvershine property north oftheJ.C. Penney’sstore. Some concerns wereraised withregard tothenumber ofhotels being planned. Kline saidthatgenerally, theCitydoesnottrytosecond guess themarket onabsorption.
Additionally, Klinealsoshared thatacompany fromCupertino (ArcSight Inc.) is ranked #34intheBusiness Journal’s “50Fastest Growing Private Companies” in their10/10/2008list.
B. 2009Proposed Schedule
Klineprovided everyone withalistofproposed dates fortheCommittee tomeet in2009. TheCommittee reviewed thedates andconcurred.
C. Business Appreciation Program Proposal
Klineproposed anewBusiness Appreciation program forCupertino. She proposed thattheProgram belaunched in2009, incollaboration withthe Cupertino Chamber ofCommerce. Inthefirstround, designated representatives/ ambassadors would establish contact andmeetwiththetop25sales taxgenerators andall4hotels currently operating inthecity. Shealsotalked about thegoalsof thisprogram andtheprocess ofestablishing theprogram. Committee members were interested infinding outwhowould attend themeetings. Klinesaidthat EDC members would haveanopportunity toattend onameeting-by-meeting basis. DaveKnapp expressed aninterest inattending themeetings.
6. OLDBUSINESS
A. Cupertino Square Update
Klinepresented anupdate onCupertino Square. Thecourt hasdismissed the receiver. There willbeanother hearing on12/3/2008. TheRoseBowl sitehas been cleaned upforEvershine toproceed withtheir plans forthesite. TheVTA Park & Ridelothasbeen moved totheJ.C. Penney’sgarage andappears tobe working forbothriders andVTA.
Three foodcourt stores Burger King, Popeyes & TuttiFruttiwillopenby11/15.
Hoffbrau Haus, Teriyaki Experience andChiarimonte’ sDeliarenext inline.
Hoffbrau Haus isexpected tohave three components – arestaurant & bakery in frontoftherestaurant andthefoodcourt store. There areseveral other stores that arefinalizing leases forspaces inthefoodcourtincluding Booster Juice, Todai Express, Todo Taco, Dynasty Express andThaiBasil.
TheMallhashiredanewleasing team. TheFarmer’sMarket isexpected tomove totheSears parking lotinthenearterm.
B. Cupertino Restaurant Association Update
Kline informed theCommittee thattheCupertino Dining Guide hasbeen very wellreceived. Itisavailable from several sources: suchasthewebsite, attheFlint Center andtheChamber. Cupertino Restaurants wereadvertised onKLIVAM 1590, andcityfunds were matched bytheFlint Center.
TheFlintCenter isrunning apromotion forthe12/11Choral Concert inwhich 8 restaurants areparticipating. TheSanJoseAmerican Musical Theater hada Cupertino Night” promotion inwhich Cupertino residents, employees etc. gota discount ontickets. There wasalsoadvertising ofCupertino businesses inthe program, andtheCupertino Dining Guide wasdistributed attheevent.
Kline saidthat sheattended akick-offmeeting fortheBlackberry Farm RFQ/RFP process withregard toobtaining responses from interested parties inthecatering business and/ortheconcession stand attherenovated facility.
7. CURRENT DEVELOPMENT REPORT
A. Development Activity Report Presentation
Piasecki reviewed themost current copyofthisreport which canbefound onthe City’swebsite. Healso mentioned thatthepermits issued YTDarebetter than in 2007but, lowerthan2006, andareexpected tobelower yetinthenextyear.
Ralph Qualls provided anupdate ontheMaryAve. bridge. Thebridge itselfis anticipated tobecompleted bytheendoftheyear. Associated improvements will takemore time. TheStevens Creek Corridor planisalsoproceeding andincludes improvements toBlackberry Farm andMcClellan Ranch. Theproject isslated to open onJuly4, 2009.
B. Upcoming Development Projects forPlanning Commission/CityCouncil Thematrix wasdistributed tothecommittee. Changes instatus arehighlighted in yellow.
8. MISCELLANEOUS COMMITTEE UPDATES
A. Chamber ofCommerce Update
Blackman announced thattheChamber hasitsannual retreat recently. She mentioned thattherewould beachange inthemixer datesince thecurrent time conflicts withtwoother chamber mixer dates.
9. FUTURE ITEMS
Next Meeting: February 4 – willfeature abus touroftheCity
10.ADJOURNMENT
Themeeting wasadjourned at4:50p.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
May12, 2009
1. CALL TOORDER
At3:10p.mKellyKline called themeeting toorderinConference Room AatCityHall.
2. ROLL CALL
CityStaff: KellyKline, PiuGhosh, AartiShrivastava, Ralph Qualls, DaveKnapp Chamber: SuziBlackman, Shawna Holmes, MikeFoulkes
CityCouncil: DollySandoval, KrisWang
Planning Commission: Marty Miller
Absent: KrisWang
AartiShrivastava, theDirector ofCommunity Development, wasintroduced asanew member ontheEconomic Development Committee.
3. APPROVAL OFMINUTES
DaveKnapp moved toapprove theminutes oftheregular meeting onFebruary 10, 2009.
Ralph Qualls seconded andthemotion passed unanimously.
4. ORAL COMMUNICATION None
5. NEWBUSINESS
A. Housing Element Update
Kline kicked offthediscussion byposing thebroader question ofhowthehousing needs should beapproached forthefuture. Shrivastava explained thattheCityhas been charged withproviding enough adequately zoned sites toallow forthe development of1,147units. Currently, approved projects anddevelopments under construction account for517unitsofthetotal. TheHousing Element update locates siteswithin thecitythat canaccommodate thebalance of733, mainly low income housing units ataminimum density of20dwelling unitspergross acre.
ThePlanning Commission reviewed thedraft housing element andforwarded two lists totheCouncil. Tier1includes sites thatwould satisfy theRegional Housing Needs Allocation andforinternal planning purposes. Tier2sites address future growth andhousing needs.
nd Shrivastava saidthattheCityCouncil willconsider thisitemonJune2. The draftneeds tobesenttotheDepartment ofHousing andCommunity Development (HCD) bytheendofJune. HCDhas60days toreview and comment andtocertify thedraft. Major changes recommended byHCDwillhave tobebrought back totheCouncil foradoption. Additionally, about 40% ofthe Tier1siteswillneed toberezoned toprovide thehousing overlay. Mostofthese sites requiring rezoning areintheHomestead Area andonesiteisintheHeartof theCitySpecific PlanArea.
Shrivastava mentioned thatABAG iscurrently working onProjections 2009. The Projections arerevisited every twoyears. There aretwomethods being used to project growth – “Focused Future” – which mainly focuses ondevelopment around transit stops and “Scattered Success” – amore traditional development model. Anychanges totheprojections willhave implications tothenexthousing element cycle. Under theFocused Future scenario, population growth intheCity ofCupertino isprojected tobelowerthanunder Projections 2007and significantly lowerthan other comparable cities.
TheEnvironmental review oftheHousing Element cancommence onlywhen HCD hascertified thedraft. TheOffice Allocation environmental review will occur inconjunction withtheHousing Element environmental review. Therefore, theaction onthefinalgeneral planamendment andrezoning etcwillhappen in theFall.
B. Economic Development Manager Report
Kline provided thecommittee withvarious updates ongrand openings, retail under construction, newleases andsales. Recent grand openings include: Staples Ribbon shredding), Tatami Sushi/Seafood Buffet, Terriyaki Experience, Chiaramonte’ sDeliandAjiIchiban Candy. Under construction: TheLearning Game onN. DeAnzaBlvd, Takaki Bakery (attheMarketplace), Verde Tea relocating totheMarketplace), Orange TreeYogurt (OaksShopping Center).
Coming soon tothefoodcourtatCupertino Square areSubway andBawarchi Indian Cuisine. Recent leases/sales include: Bonjour Crepe Co. atTravigne, an Imax Theater atAMC16intheMall. TGIFriday’shasanewoperator andwillbe th opening soonaftertheJuly4 weekend. CaféTorre alsohasanewoperator.
Kline mentioned thatshe, theChamber andKnapp hadinformal business appreciation meetings withtwoCupertino businesses Solargen Energy and Verigy. Shesaidmeeting withthese businesses gavethem achance tohone the approach forfuture business appreciation meetings.
Kline mentioned that several high profile tenants arelooking forspace in Cupertino. Tenant negotiations aretaking place atCupertino Square & the Montebello Development. Thestatus oftheBollywood theatre, attheOaks, is unknown atthispoint.
Kline mentioned thatHarvest Restaurant, Hofbrau Express & Frederick’sof Hollywood closed inthelastquarter. Shetalked briefly about Symantec moving itsworld headquarters toMountain View. However, shementioned thatSymantec willretain their customer service, operations andsales taxoffice inCupertino.
Kline mentioned that several development projects continue toprogress including theRosebowl andCupertino Village. KCRDevelopment hasapplied fortheir grading anddemolition permits while Cupertino Village hasapplied fortheir building permits. Shealso mentioned thatCupertino Village hadaproperty tax assessment which hashadabigimpact onthesmall businesses atthecenter.
Kline mentioned thattheCitywastrying different avenues toobtain Federal Stimulus money. Most ofthemoney isfor “shovel-ready” projects. Inconjunction withSilicon Valley Economic Development Alliance (SVEDA), aproposal has been submitted called “MainStreet & GreenStreet” forarevolving loanprogram benefitting Silicon Valley.
Klinereported thattheCitynowhasapreferred caterers listforevents atthe Blackberry Farm. Allfour caterers areCupertino businesses. Kline alsoreported onapartnership between theCity, theChamber andService Corp ofRetired Executives (SCORE) toofferaNewBusiness Class taught inMandarin. Thepilot class istargeted tobegin intheFallofthisyear.
Additionally, Kline alsoshared thatthecurrent office vacancy rateis12%. While significantly higher than inprevious years, itisstill lowforSilicon Valley, and theasking ratesarethehighest intheValley.
6. OLDBUSINESS
A. Cupertino Square Update
SeeEconomic Development/Redevelopment Managers Report
B. Cupertino Restaurant Association Update
SeeEconomic Development/Redevelopment Managers Report
7. CURRENT DEVELOPMENT REPORT
A. Development Activity Report Presentation
Shrivastava reviewed themost current copyofthisreport which canbefound on theCity’swebsite. Qualls mentioned thesuccess oftheMaryAvenue pedestrian bridge opening.
B. Upcoming Development Projects forPlanning Commission/CityCouncil Theupcoming projects matrix wasdistributed tothecommittee. Changes in status arehighlighted inyellow.
8. MISCELLANEOUS COMMITTEE UPDATES
A. Chamber ofCommerce Update
Blackman announced thattheChamber wasexcited about thepilot project tooffer theSCORE newbusiness class inMandarin. Shealsoannounced theChamber’ s joint mixer dateattheC.J. Olson’sCherry Stand inSunnyvale (which hassince been moved toAryaRestaurant.)
9. FUTURE ITEMS
Next Meeting: August 11 – Discuss Fiscal Strategic Plan, including revenue generation ideas, comparisons toother cities, andanupdate onthestatebudget.
10.ADJOURNMENT
Themeeting wasadjourned at5:00p.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
August 11, 2009
1. CALL TOORDER
At4:35pmKellyKline called themeeting toorderinConference Room AatCityHall.
2. ROLL CALL
CityStaff: KellyKline, AartiShrivastava, CarolAtwood, DavidKnapp, Ralph Qualls, Mark Linder
Chamber: BobAdams, Antonio Flores, Shawna Holmes
CityCouncil- KrisWang, MarkSantoro
Planning Commission: Marty Miller
Guests: Jennifer Li, RubyElbogen
Introductions weremade around thetable.
3. APPROVAL OFMINUTES
Ralph Qualls moved toapprove theminutes oftheregular meeting onMay12, 2009.
AartiShrivastava seconded andthemotion passed unanimously.
4. ORAL COMMUNICATIONS None
5. NEWBUSINESS
A. Cupertino’sFiscalStrategic Plan
Thesubject was introduced byKellyKline andhanded overtoAdministrative Services Director CarolAtwood topresent. Atwood started offbytalking about theBudget andGeneral Funds. Revenues have decreased duetotherecession. At thesame time, there have been consistent trends withexpenditures based on Cupertino’sCapital Improvement Campaign (projects likethelibrary andStevens Creek Corridor Renovation). Thelargest sources offunding forCupertino’s $42 million budget areSales & Property Tax. Thisistrueeventhough Cupertino collects only7% ofthose taxes, which islessthan inother communities. Atwood then talked about General Fund expenses, which include maintenance oftrees, streets, andbuildings. Thelargest expense formost cities isthePolice andFire Department butinCupertino itisPublic Works. Thecityhasmanaged its expenses well. Abigpartofwhich isthatCupertino only pays forPolice andFire services when thecityneeds them.
Atwood moved ontothecomparison ofCupertino andneighboring cities. She first compared theratioofstaff topopulation. Cupertino has thesecond lowest ratioat1to333. Itsbusiness tobusiness sales taxisrobust compared toother cities, butitlacks diversification. Thecity’sGeneral Retail andFoodProduct Sales Taxes have been declining, which means thecityneeds toworkonhaving a healthier mix. ThenextitemAtwood compared wasCupertino’sUtility UserTax, which issecond tolowest compared toother cities thathave UUT. Aballot measure willgoforward inNovember tosecure thisrevenue. Thegoal istotax neutral. Cupertino’sTOTiswithin range ofother cities at10%. PaloAltorecently increased itsTOTto14%.
Atwood thentalked about solutions outlined intheFiscalStrategic Planwhich was instituted in2004, whenwewerepredicting a $2.5million budget shortfall peryear). Currently, council members Wang andMahoney serve ontheFiscal Strategic Plan Committee. Solutions include creating newsales taxoffices, partnerships withother cities, instituting ahiring freeze (ninepositions are currently frozen), anddeferred maintenance.
Atwood concluded withother potential solutions thatcanbeadded ontothe Fiscal Strategic Plan. Forexample, other cities haveimplemented avehicle impact fee. Shealso mentioned commercial rezoning opportunities, andfinished offwithasking thecommission forother suggestions.
B. Economic Development Manager Report
KellyKlinefirstupdated thecommittee ongrand openings thatrecently occurred.
T.G.I. Friday’sreopened undernewownership. ThefoodcourtatCupertino Square/Vallco has twonewtenants. Subway isalready openandanewIndian th restaurant iscoming soon. Bonjour Crepe opened onAugust 6. Kung Fu Academy andOrthodontics haverecently settled innext toRedMango, helping to fillupthemixed-usespace atCMCPark.
Kline then talked about companies thatarecoming soon. Saga, ahigh-end hair salon willbeopening nexttoTartini’s. Aquiwillopen inJanuary atthelocation where Harvest used tobe. It’sgoing through aninterior remodel. TheAMC theatre attheCupertino Square isconverting oneofitstheatres toanIMAX format. Verde TeaandWingstop willbothbeopening soon atMarketplace Center. TheKeewah Bakery (Chinese) iscoming toCivicPark nexttoCurry House.
Kline updated thecommittee about oldbusiness. Shementioned thattheoffice space vacancy isnowupto14%, which isstill lowfortheValley. Weare currently the #1position intermsofprice. Symantec onStevens CreekBoulevard isgoing through adue-diligence process toselltheirtwobuildings. Itmay be another 30days untiltheprocess iscomplete. TheMervyns site isstillina holding pattern. Blackberry Farm hasenjoyed asuccessful opening with many catering events. Klinealso mentioned thatCupertino Landing hasachieved LEED Silver Status.
Inother news, theChamber’sAABC collaboration withSCORE ismaking th progress withabusiness class tobeheld onOctober 7 intheCommunity Hall.
Kline saidthattwobusinesses inCupertino (Coffee Society isone) have partnered withNOVA, forsummer youth employees thatgetpaid through NOVA. Kline highlighted theRestaurant Association article intheCupertino Courier, which talked about Cupertino being a “dining destination”. TheSignOrdinance willbe updated tobemore business friendly. Acommunity meeting hasalready been held. Cupertino Square/Vallco hasofficially foreclosed. Gramercy hashired Jones Lang LaSalle asproperty managers. Klineconcluded byreporting thatRosebowl iscurrently under construction.
6. OLDBUSINESS
A. Cupertino Square Update
SeeEconomic Development Manager Report
B. Cupertino Restaurant Association Update
SeeEconomic Development Manager Report
C. Housing Element Update
AartiShrivastava reported thatHCD hasasked forminor clarifications onthe draft Housing Element report. Thisisgoodnews. None ofthesiteshavebeen questioned. Anofficial letterisexpected soon.
D. CityProjects
Ralph Qualls reported thatboththeMaryAvenue Bridge andBlackberry Farm arenowopen. Blackberry Farm hasgreatly improved, andisattracting many people. TheMaryAvenue Bridge isalsovery popular, well-used, andstunning at night. Theywereboth successful projects.
7. CURRENT DEVELOPMENT REPORT
A. Development Activity Report Presentation
AartiShrivastava reviewed themost current copyofthisreport, which was distributed tothecommittee.
B. Upcoming Development Projects forPlanning Commission/CityCouncil Theupcoming projects matrix was included inthepacket handed outbyKelly Klineatthebeginning ofthemeeting. Changes instatus arehighlighted. Also, Kline distributed Commercial District Maps created byPiuGhosh. Anadditional item related toCatherine Chen, whowas interested inbuilding Adobe Terrace, was discussed.
8. MISCELLANEOUS COMMITTEE UPDATES
BobAdams reported thatfivenew members have joined theChamber. Hesaidthatthe Diwali Festival isgarnering agood number ofsponsorships, butthere’salways room for more. Finally, upcoming mixers atCupertino Inn (Sept.), KeyPoint Credit Union (Oct.), TGIFriday’s (Nov.) wereannounced.
9. FUTURE ITEMS/CALENDAR
th Thenextmeeting willbeonNovember 10, 2009inConference Room Aat3:30p.m. thth KellyKline mentioned thattheFallFestival willbeonSeptember 19 and20.
10.ADJOURNMENT
Themeeting wasadjourned at5:00p.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
November 10, 2009
1. CALL TOORDER
At3:39p.m. KellyKlinecalled themeeting toorderinConference Room AatCityHall.
2. ROLE CALL
CityStaff: K. Kline, A. Shrivastava, C. Atwood, Ralph Qualls Chamber: BobAdams, JoshHogan
CityCouncil- KrisWang
Planning Commission: Marty Miller
Guests: Jennifer Li, VickyTsai
Introductions weremade around thetable.
3. APPROVAL OFMINUTES
CarolAtwood moved toapprove theminutes oftheregular meeting onAugust 11, 2009.
BobAdams seconded andthemotion passed unanimously.
4. ORAL COMMUNICATIONS- None
5. NEWBUSINESS
A. Mandarin Business Class Report
KellyKline started offbyrecapping theMandarin Business Class held onOctober 7, 2009. Shereported thattheChamber, SCORE, theCityofCupertino, andNOVA were all partners inmaking thisclassavailable. 60people attended theclass which reinforced that Cupertino isabusiness-friendly city.
Vicky Tsaithen briefly went overthepresentation. ShesaidthattheWorld Journal reported thisclass asthefirstMandarin Business Class intheSouthBay. TVChannel 26 KTSF) wasinspired bytheWorld Journal’sarticle, andasked tointerview Vicky. Itwas thefirsttimethey interviewed asmall business owner.
Kelly thenreported thataccording tothesurveys, 95% oftheattendees thought thatthe classwas “veryhelpful” and92% thought thattheinstructor andthecontent were excellent”. MikeGilbert from SCORE saidthathehadnever seen suchhigh rankings.
AABC iscurrently looking intofuture classes, andplans toholdanother oneonFebruary th 24, 2010attheCommunity Hall. They’reconsidering conducting theclass indifferent languages, partnering withMilpitas, andbringing inapanel consisting ofsmall business owners whoarewilling toshare theirexperience.
B. Creating aGreenBuilding Ordinance.
Aarti reported thatthePlanning Commission isrefining aprocess fortheGreenBuilding Ordinance. Theprocess isexpected totake roughly 8months. Aconsultant willbe needed, andthecommission isalsoconsidering theestablishment ofataskforce. The CityCouncil willreview theproposed process inJanuary. Cupertino’sGreen Building Ordinance willfollow those oftheother cities inourregion inordertomaintain consistency. Theproject willstartsoon aftertheconsultant ishired, andshould end sometime inSeptember 2010.
C. Economic Development Manager Report
Kelly firstmentioned eightgrand openings inCupertino. Then, shetalked about the businesses thatareunder construction. Aquiwillfinish construction inlateFebruary 2010andopen thereafter; Learning Game has justreceived itsfinalbuilding permit; Wingstop willopeninearly January. Kelly then shared recent articles tothecommittee pertaining toCupertino Square.
Shethen talked about thetwosymantec buildings onTorre, thenewownership group at TorrePlaza, andtheleasing efforts atCupertino Gateway onTantau. TheMervyns site is nowactively leasing, therecent citytourforblock leaders was successful, theEnewsletter currently hasover 900subscribers, andthere areoffice renovations taking place atResults Way. TheCupertino Restaurant Association iscurrently working ona concierge tourwithCupertino’sfourhotels.
6. OLDBUSINESS
A. Cupertino Square Update
SeeEconomic Development Manager Report
B. Cupertino Restaurant Association Update
SeeEconomic Development Manager Report
C. CityUpdates
Aarti saidthatthere havebeen nomajor changes totheHousing Element, and it willbefinalized soon. Shealsoreported thattheCityCouncil approved theSign Ordinance, andtherewillnowbemore flexibility andcreativity intheordinance.
Repetitive issues thathave come upinthepasthave nowbeenaddressed inthe newordinance. Kelly mentioned thatthere havebeentwopositive articles inthe Courier about theordinance changes. Aarti then toldthecommittee thatMeasure Bpassed withanimpressive 75% vote (needed 50%).
7. CURRENT DEVELOPMENT REPORT
AartiShrivastava talked about thenewDevelopment Activity Report, andhighlighted the Rosebowl project construction and “MainStreet” marketing efforts. Shethen addressed therestofthereport including theLasPalmas project, which willhavehalfofitsunits finalized inthenextcouple ofweeks. Kelly added thatApple’srezoning itemwillbe heard bytheCityCouncil onNovember 30th.
8. MISCELLANEOUS COMMITTEE UPDATES
BobAdams reported thattheDiwali Festival hadagreat turnout andwasalsosuccessful financially. Hetalked about theT.G.I. Friday mixer, andmentioned thatthenext mixer rd willbeonDecember 3 attheFlintCenter. Thedatehasnotbeen finalized forwhen the newChamber Board willbesworn in.
9. FUTURE ITEMS/CALENDAR
th ThenextEconomic Development Committee Meeting isscheduled forFebruary 9, 2010 inConference Room Aat3:30p.m. Thiswillbeconfirmed after newCouncil and Planning commission members oftheEDCareappointed.
st Kelly mentioned thattheCouncil Swearing InCeremony willbeonDecember 1, 2009.
Ralph passed outBrochures fortheMaryAvenue Bridge, which cost $14.8Million to build.
10.ADJOURNMENT
Themeeting wasadjourned at4:34p.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
November 10, 2009
1. CALL TOORDER
At3:39p.m. KellyKlinecalled themeeting toorderinConference Room AatCityHall.
2. ROLE CALL
CityStaff: K. Kline, A. Shrivastava, C. Atwood, Ralph Qualls Chamber: BobAdams, JoshHogan
CityCouncil- KrisWang
Planning Commission: Marty Miller
Guests: Jennifer Li, VickyTsai
Introductions weremade around thetable.
3. APPROVAL OFMINUTES
CarolAtwood moved toapprove theminutes oftheregular meeting onAugust 11, 2009.
BobAdams seconded andthemotion passed unanimously.
4. ORAL COMMUNICATIONS- None
5. NEWBUSINESS
A. Mandarin Business Class Report
KellyKline started offbyrecapping theMandarin Business Class held onOctober 7, 2009. Shereported thattheChamber, SCORE, theCityofCupertino, andNOVA were all partners inmaking thisclassavailable. 60people attended theclass which reinforced that Cupertino isabusiness-friendly city.
Vicky Tsaithen briefly went overthepresentation. ShesaidthattheWorld Journal reported thisclass asthefirstMandarin Business Class intheSouthBay. TVChannel 26 KTSF) wasinspired bytheWorld Journal’sarticle, andasked tointerview Vicky. Itwas thefirsttimethey interviewed asmall business owner.
Kelly thenreported thataccording tothesurveys, 95% oftheattendees thought thatthe classwas “veryhelpful” and92% thought thattheinstructor andthecontent were excellent”. MikeGilbert from SCORE saidthathehadnever seen suchhigh rankings.
AABC iscurrently looking intofuture classes, andplans toholdanother oneonFebruary th 24, 2010attheCommunity Hall. They’reconsidering conducting theclass indifferent languages, partnering withMilpitas, andbringing inapanel consisting ofsmall business owners whoarewilling toshare theirexperience.
B. Creating aGreenBuilding Ordinance.
Aarti reported thatthePlanning Commission isrefining aprocess fortheGreenBuilding Ordinance. Theprocess isexpected totake roughly 8months. Aconsultant willbe needed, andthecommission isalsoconsidering theestablishment ofataskforce. The CityCouncil willreview theproposed process inJanuary. Cupertino’sGreen Building Ordinance willfollow those oftheother cities inourregion inordertomaintain consistency. Theproject willstartsoon aftertheconsultant ishired, andshould end sometime inSeptember 2010.
C. Economic Development Manager Report
Kelly firstmentioned eightgrand openings inCupertino. Then, shetalked about the businesses thatareunder construction. Aquiwillfinish construction inlateFebruary 2010andopen thereafter; Learning Game has justreceived itsfinalbuilding permit; Wingstop willopeninearly January. Kelly then shared recent articles tothecommittee pertaining toCupertino Square.
Shethen talked about thetwosymantec buildings onTorre, thenewownership group at TorrePlaza, andtheleasing efforts atCupertino Gateway onTantau. TheMervyns site is nowactively leasing, therecent citytourforblock leaders was successful, theEnewsletter currently hasover 900subscribers, andthere areoffice renovations taking place atResults Way. TheCupertino Restaurant Association iscurrently working ona concierge tourwithCupertino’sfourhotels.
6. OLDBUSINESS
A. Cupertino Square Update
SeeEconomic Development Manager Report
B. Cupertino Restaurant Association Update
SeeEconomic Development Manager Report
C. CityUpdates
Aarti saidthatthere havebeen nomajor changes totheHousing Element, and it willbefinalized soon. Shealsoreported thattheCityCouncil approved theSign Ordinance, andtherewillnowbemore flexibility andcreativity intheordinance.
Repetitive issues thathave come upinthepasthave nowbeenaddressed inthe newordinance. Kelly mentioned thatthere havebeentwopositive articles inthe Courier about theordinance changes. Aarti then toldthecommittee thatMeasure Bpassed withanimpressive 75% vote (needed 50%).
7. CURRENT DEVELOPMENT REPORT
AartiShrivastava talked about thenewDevelopment Activity Report, andhighlighted the Rosebowl project construction and “MainStreet” marketing efforts. Shethen addressed therestofthereport including theLasPalmas project, which willhavehalfofitsunits finalized inthenextcouple ofweeks. Kelly added thatApple’srezoning itemwillbe heard bytheCityCouncil onNovember 30th.
8. MISCELLANEOUS COMMITTEE UPDATES
BobAdams reported thattheDiwali Festival hadagreat turnout andwasalsosuccessful financially. Hetalked about theT.G.I. Friday mixer, andmentioned thatthenext mixer rd willbeonDecember 3 attheFlintCenter. Thedatehasnotbeen finalized forwhen the newChamber Board willbesworn in.
9. FUTURE ITEMS/CALENDAR
th ThenextEconomic Development Committee Meeting isscheduled forFebruary 9, 2010 inConference Room Aat3:30p.m. Thiswillbeconfirmed after newCouncil and Planning commission members oftheEDCareappointed.
st Kelly mentioned thattheCouncil Swearing InCeremony willbeonDecember 1, 2009.
Ralph passed outBrochures fortheMaryAvenue Bridge, which cost $14.8Million to build.
10.ADJOURNMENT
Themeeting wasadjourned at4:34p.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
February 9, 2010
1. CALL TOORDER
At3:33p.m. KellyKline called themeeting toorderinConference Room CatCityHall.
2. ROLE CALL
CityStaff: K. Kline, A. Shrivastava, C. Atwood, Ralph Qualls, DaveKnapp, Jennifer Li Chamber: BobAdams, Josh Hogan, LynnChing
CityCouncil- Gilbert Wong, Orrin Mahoney
Guests: Mike Rohde, JimCuneen
Planning Commission: LisaGiefer
Introductions weremade around thetable.
3. APPROVAL OFMINUTES
CarolAtwood moved toapprove theminutes oftheregular meeting onNovember 10, 2009. Ralph Qualls seconded, andthemotion passed unanimously.
4. ORAL COMMUNICATIONS- None
5. NEWBUSINESS
A. Introduction ofNewMembers: Gilbert Wong, LisaGiefer
Abrief committee overview andpurpose wasprovided forthebenefit ofthenew members.
B. Budget/FiscalStrategic PlanUpdate
CarolAtwood talked about theFiscalStrategic Committee. Thecommittee compares theCity’sexpenditures tothose ofother cities. Atthebeginning oftheyear, theCity decreased operational expenses by $2million. Duetothestateoftheeconomy, an additional $3.5million may needtobecut.
C. Economic Development Manager Report
KellyKline mentioned thatWingstop andBluelight Cinemas areopenandreceiving goodreviews. Anewevent center hasalsoopened next toBluelight. Aquiwill be nexttoopen inearlyMarch. Kelly then reported thatPanasonic hassigned alease for thenewbuilding at10900 Tantau. Panasonic willtake thesecond floorofthe building, approximately 50,000sf. Thesizeofthistransaction isnoteworthy given theeconomic climate andmodest demand foroffice space. Therewillbe135to200 employees atthislocation. Inotherleasing news, theDeAnzaCenter isnow100% leased. TheMervyn’ssitewilllikelybedivided intotwotenant spaces. The Homestead Center isgoing through afacade change andrenovation. TheSymantec property onStevens Creek atTorre wasjustsoldtoLaneProperties andWalton Street.
Articles aboutAABC’sfirst successful Mandarin Business seminar werepublished in theCourier andWorld Journal. Shealso mentioned thatthenumber ofe-newsletter subscribers isnearing 1000. While theCity’svacancy rateisnow13%, ithasthe lowest vacancy andhighest asking price compared tootherSouthSilicon Valley cities.
6. OLDBUSINESS
A. Cupertino Square Update
Kelly introduced Mike Rohde, general manager ofCupertino Square, whoprovided a mallupdate. Mikereported thatthemallownership has changed, andisnowowned byVallco Shopping Mall, LLC. Along withthechange inownership, themallwillbe changing itsname from Cupertino Square back toVallco Shopping Mall. Theowner iscurrently evaluating themarket andclosing deals withsome reputable restaurants.
Mike expressed theimportance oftheCity’scontinued partnership.
B. Cupertino Restaurant Association Update
Cinema adsfeaturing 9restaurants plusFlintCenter havebeen running attheAMC theatres since Thanksgiving.
C. CityUpdates
AartiShrivastava saidthattheCitywillsoon befinalizing theHousing Element pending HCD’sreview andcomments. Phase TwooftheGreen Business Ordinance isbeing reviewed, andafterthis, theordinance willmove atafaster pace. TheState’s newlandscape ordinance went intoeffect on1/1/10. Staffrecommendations forthe implementation willbeforthcoming.
7. CURRENT DEVELOPMENT REPORT
AartiShrivastava talked about thelatestDevelopment Activity Report, andhighlighted Homestead Square. PWMarket willeither expand orlease outthespace being created by RiteAidmoving tothefrontofthesite. Carl’sJr. willbedemolished andreplaced bya newpadbuilding. VillaSeraisunder construction, andisbuilding outPhase 2onthe west side. TheywillstartontheparkinMarch, andfinish bytheendoftheyear.
Kelly then briefly went overtheUpcoming Projects Matrix, which highlights upcoming Planning Commission andCityCouncil dates.
8. MISCELLANEOUS COMMITTEE UPDATES
LynnChing, President oftheChamber ofCommerce then updated thecommittee. The previous twomixers were successful, andthe2/10mixer willbeatBluelight Cinemas.
TheChamber islooking atdoing ajointevent inmid-June atQuinlan Center withthe Restaurant Association. KrisWang istrying tohelptheChamber increase business membership, which iscurrently 270. One thing thatthey arelooking intoisatrial membership opportunity.
9. FUTURE ITEMS/CALENDAR
th ThenextEconomic Development Committee Meeting isscheduled forMay11, 2010 in Conference Room Aat3:30p.m.
10.ADJOURNMENT
Themeeting wasadjourned at4:52p.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
May11, 2010
1. CALL TOORDER
At3:35p.m. KellyKline called themeeting toorderinConference Room CatCityHall.
2. ROLE CALL
CityStaff: K. Kline, Ralph Qualls, Jennifer Li, PiuGosh, AartiShrivastava, Mark Linder Chamber: LynnChing, MariaStreeby
CityCouncil- Gilbert Wong, Orrin Mahoney
Guests: Russell Hancock
Planning Commission: LisaGiefer
Introductions weremade around thetable.
3. APPROVAL OFMINUTES
Orrin Mahoney moved toapprove theminutes oftheregular meeting onFebruary 9, 2010. Ralph Qualls seconded, andthemotion passed unanimously.
4. ORAL COMMUNICATIONS- None
5. NEWBUSINESS
A. Presentation fromRussell Hancock, CEOofJointVenture Silicon Valley onthe State oftheValley 2010
Russell Hancock started offbytalking aboutSilicon Valley’seconomy compared to otherlocations. Currently Silicon Valley’sunemployment level is11.5-12% (national level is10%.), income levels have stagnated, andcommercial vacancies addupto14 Empire StateBuildings. Sales taxiswayoffandlayoffs areoccurring across the board. Hancock mentioned twoimportant structural changes thathave occurred inthe Valley. Thefirstisachange intheamount ofmoney venture capitalists willgenerate andspend inSilicon Valley. Thenumbers have dropped 35% fromlastyearandthe Valley hasn’tmade money from them inthepast20years. Thesecond change isin employment figures. Companies arenowcompeting withglobal markets andare trying tostayassmall aspossible. Themajority ofthecurrent hiring doneisthrough contracts. Wearenew “Valley ofFreeAgents.” Newtechnology such aswebcams, have made itpossible forcompanies tohirethebest from theworld. Hancock predicts only incremental growth inemployment figures.
Next, Hancock reviewed thisyear’sindex. Although Silicon Valley stillhas the largest percentage ofpatents, overall patent activity isoff. Furthermore, Federal capital isnolonger focused towards theValley, butisinstead being distributed.
Hancock pointed outthatSilicon Valley isthemost globalized region intheUnited States. 60% oftheengineers areIndian orChinese. These numbers havedropped significantly because China andIndiaarethriving, especially since 9/11. Silicon Valley hasalsobeen affected byCalifornia’sdebtcrisis, which hasdeteriorated California’seducational system.
Hancock then talked about twoindustries thatareimproving: Clean Tech and Healthcare. Clean Tech isonekeytocarrying Silicon Valley forward. Itisanew energy scheme thathasmassive capital requirements sogovernment approval is needed; however, inlightoftheValley’sdearth ofFederal funding, apartnership is required.
JointVenture’sjobistocreate partnerships withcities andcompanies inordertohelp Silicon Valley recover. They haveaprogram forFederal Partnership, andaClimate Prosperity Council thatspecifically addresses Clean Tech. JointVenture’sgoal isto helpmove California forward byfostering newemployment opportunities and improving education byhiring thebest teachers. Hancock mentioned thataMayor Forum hosted byJointVenture willoccur inJune. Joint
B. Economic Development Manager Report
KellyKline briefly went over some grand openings including Aqui andCafé Gratitude. TheDeAnza Center is100% leased, andthere have been some openings already. There havebeen 28openings sofarthisyear, which isanimprovement from lastyear’s20. KellyKline pointed outtheBusiness Journal article thattalksabout tenant interest intheMervyn’sspace. New leases have been signed forSmokeEaters which willbelocated attheprevious Miyake’s; 360Burrito atVallco; KeeWah Bakery atCivicPark; andSweet Passions Bakery atCrossroads. Theproperty owner ofTheBombay Oven andadjacent stripisexploring anewdevelopment thatwould replace thepadandburned-outcenter.
6. OLDBUSINESS
A. Cupertino Square Update
Klinesaidthatthemall ispursuing amaster entertainment permit tocoverindividual requests toprovide livemusic.
B. Cupertino Restaurant Association Update
Klinetalked about “Taste ofCompassion”, modeled onthesuccessful Mountain View program “ChefsWho Care”. WestValley Community Services (WVCS) plans todebut theprogram inJulyatParkPlace. WVCS willbehandling allticketing and willreimburse restaurants fortheirhalfoftheproceeds. Kline thenmentioned thatthe Chamber ishosting “Taste ofCupertino” nexttoAMCatVallco. Inother activities, Kline saidthatsheistalking toadaily commuter service, aimed atmidsized companies inCupertino. Alunchtime shuttle willbealsobeexplored. Kline mentioned thegoalofincreasing thenumber ofgreen businesses inCupertino currently 10).
C. CityUpdates
AartiShrivastava went overtheUpcoming Projects Matrix. Learning Game isstill under construction. Shashi Hotel, Rosebowl, andMainstreet areallworking ontheir financing. Thefirstgreen Building Ordinance focus group willtake place inJune.
Additional commercial members arebeing sought. Asecond meeting will occur to review adraftordinance. Staff isalsolooking atincreasing thecity’scommercial allocation, andexpanding commercial zoning tolargerBQsites.
7. CURRENT DEVELOPMENT REPORT
Duetoalimited amount oftime, theDevelopment Activity Report wasnotreviewed; however, andupdated version canbefound ontheCitywebsite.
8. MISCELLANEOUS COMMITTEE UPDATES
LynnChing, President oftheChamber ofCommerce then updated thecommittee. The th nextChamber mixer isatArya onMay15, 2010 andTaste ofCupertino willbeonJune th 26. Another mixerwillbeattheQuinlin Plaza where aribbon cutting ceremony will takeplace.
9. FUTURE ITEMS/CALENDAR
th ThenextEconomic Development Committee Meeting isscheduled forAugust 10, 2010 inConference Room Aat3:30p.m.
10.ADJOURNMENT
Themeeting wasadjourned at5:10p.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
May11, 2010
1. CALL TOORDER
At3:35p.m. KellyKline called themeeting toorderinConference Room CatCityHall.
2. ROLE CALL
CityStaff: K. Kline, Ralph Qualls, Jennifer Li, PiuGosh, AartiShrivastava, Mark Linder Chamber: LynnChing, MariaStreeby
CityCouncil- Gilbert Wong, Orrin Mahoney
Guests: Russell Hancock
Planning Commission: LisaGiefer
Introductions weremade around thetable.
3. APPROVAL OFMINUTES
Orrin Mahoney moved toapprove theminutes oftheregular meeting onFebruary 9, 2010. Ralph Qualls seconded, andthemotion passed unanimously.
4. ORAL COMMUNICATIONS- None
5. NEWBUSINESS
A. Presentation fromRussell Hancock, CEOofJointVenture Silicon Valley onthe State oftheValley 2010
Russell Hancock started offbytalking aboutSilicon Valley’seconomy compared to otherlocations. Currently Silicon Valley’sunemployment level is11.5-12% (national level is10%.), income levels have stagnated, andcommercial vacancies addupto14 Empire StateBuildings. Sales taxiswayoffandlayoffs areoccurring across the board. Hancock mentioned twoimportant structural changes thathave occurred inthe Valley. Thefirstisachange intheamount ofmoney venture capitalists willgenerate andspend inSilicon Valley. Thenumbers have dropped 35% fromlastyearandthe Valley hasn’tmade money from them inthepast20years. Thesecond change isin employment figures. Companies arenowcompeting withglobal markets andare trying tostayassmall aspossible. Themajority ofthecurrent hiring doneisthrough contracts. Wearenew “Valley ofFreeAgents.” Newtechnology such aswebcams, have made itpossible forcompanies tohirethebest from theworld. Hancock predicts only incremental growth inemployment figures.
Next, Hancock reviewed thisyear’sindex. Although Silicon Valley stillhas the largest percentage ofpatents, overall patent activity isoff. Furthermore, Federal capital isnolonger focused towards theValley, butisinstead being distributed.
Hancock pointed outthatSilicon Valley isthemost globalized region intheUnited States. 60% oftheengineers areIndian orChinese. These numbers havedropped significantly because China andIndiaarethriving, especially since 9/11. Silicon Valley hasalsobeen affected byCalifornia’sdebtcrisis, which hasdeteriorated California’seducational system.
Hancock then talked about twoindustries thatareimproving: Clean Tech and Healthcare. Clean Tech isonekeytocarrying Silicon Valley forward. Itisanew energy scheme thathasmassive capital requirements sogovernment approval is needed; however, inlightoftheValley’sdearth ofFederal funding, apartnership is required.
JointVenture’sjobistocreate partnerships withcities andcompanies inordertohelp Silicon Valley recover. They haveaprogram forFederal Partnership, andaClimate Prosperity Council thatspecifically addresses Clean Tech. JointVenture’sgoal isto helpmove California forward byfostering newemployment opportunities and improving education byhiring thebest teachers. Hancock mentioned thataMayor Forum hosted byJointVenture willoccur inJune. Joint
B. Economic Development Manager Report
KellyKline briefly went over some grand openings including Aqui andCafé Gratitude. TheDeAnza Center is100% leased, andthere have been some openings already. There havebeen 28openings sofarthisyear, which isanimprovement from lastyear’s20. KellyKline pointed outtheBusiness Journal article thattalksabout tenant interest intheMervyn’sspace. New leases have been signed forSmokeEaters which willbelocated attheprevious Miyake’s; 360Burrito atVallco; KeeWah Bakery atCivicPark; andSweet Passions Bakery atCrossroads. Theproperty owner ofTheBombay Oven andadjacent stripisexploring anewdevelopment thatwould replace thepadandburned-outcenter.
6. OLDBUSINESS
A. Cupertino Square Update
Klinesaidthatthemall ispursuing amaster entertainment permit tocoverindividual requests toprovide livemusic.
B. Cupertino Restaurant Association Update
Klinetalked about “Taste ofCompassion”, modeled onthesuccessful Mountain View program “ChefsWho Care”. WestValley Community Services (WVCS) plans todebut theprogram inJulyatParkPlace. WVCS willbehandling allticketing and willreimburse restaurants fortheirhalfoftheproceeds. Kline thenmentioned thatthe Chamber ishosting “Taste ofCupertino” nexttoAMCatVallco. Inother activities, Kline saidthatsheistalking toadaily commuter service, aimed atmidsized companies inCupertino. Alunchtime shuttle willbealsobeexplored. Kline mentioned thegoalofincreasing thenumber ofgreen businesses inCupertino currently 10).
C. CityUpdates
AartiShrivastava went overtheUpcoming Projects Matrix. Learning Game isstill under construction. Shashi Hotel, Rosebowl, andMainstreet areallworking ontheir financing. Thefirstgreen Building Ordinance focus group willtake place inJune.
Additional commercial members arebeing sought. Asecond meeting will occur to review adraftordinance. Staff isalsolooking atincreasing thecity’scommercial allocation, andexpanding commercial zoning tolargerBQsites.
7. CURRENT DEVELOPMENT REPORT
Duetoalimited amount oftime, theDevelopment Activity Report wasnotreviewed; however, andupdated version canbefound ontheCitywebsite.
8. MISCELLANEOUS COMMITTEE UPDATES
LynnChing, President oftheChamber ofCommerce then updated thecommittee. The th nextChamber mixer isatArya onMay15, 2010 andTaste ofCupertino willbeonJune th 26. Another mixerwillbeattheQuinlin Plaza where aribbon cutting ceremony will takeplace.
9. FUTURE ITEMS/CALENDAR
th ThenextEconomic Development Committee Meeting isscheduled forAugust 10, 2010 inConference Room Aat3:30p.m.
10.ADJOURNMENT
Themeeting wasadjourned at5:10p.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
Minutes forAugust 10, 2010
1. CALL TOORDER
At3:40p.m. KellyKline called themeeting toorderinConference Room CatCityHall.
2. ROLE CALL
CityStaff: K. Kline, Ralph Qualls, Gary Chao, Traci Caton, DaveKnapp Chamber: LynnChing
CityCouncil- Gilbert Wong
Planning Commission: LisaGiefer, Marty Miller
3. APPROVAL OFMINUTES
Approval ofMay’sminutes was continued totheNovember meeting
4. ORAL COMMUNICATIONS- None
5. NEWBUSINESS
A.Economic Development Manager Report
Grand Openings: SweetPassions atCrossroads, Liang’sKitchen inMarketplace, Venus TamCafé intheOakmont Square Shopping Center, Moshi Moshi Japanese Restaurant inCupertino Village, andPeak’sPhysical Therapy atDeAnzaCenter.
Upcoming Grand Openings: Smoke Eaters intheformer Miyaki’ssite, KeeWah Bakery, andNutrition Restaurant inCupertino Village attheformer Royal Teppan Steak House.
Leases: Seagate ismoving intoSymantec building onDeAnza inMay, Apple is currently performing TI’sontheotherSymantec buildings atthecorner ofTorre & Stevens Creek, HP’semployee credit union Addison Avenue isgoing intotheformer Charles Schwab office nearBlaney & Stevens Creek, KiddieAcademy iscurrently performing TI’son8Kofthe20Ksquare feetattheFurniture 2000 location.
Hewlett Packard’smove – Kelly & DaveKnapp metyesterday withtheRealEstate teamregarding HP’splans fortheannounced consolidation ofitsCupertino campus toPaloAlto. They stressed thatworking withCupertino hasbeenagreat partnership, thisisaninternal decision, atthistimethesoonest they expect tobefully moved outisOctober 2012, HP’sintention istosellthesite ‘asis’ andsuggests another meeting withthecitythisOctober toplanforthemarketing ofthesite. The City’svision forthesiteremains consistent withtheinformation given tothepress:
toretain theindustrial zoning andencourage arevenue generating buyer.
Extensions onentitlements: Shashi Hotel, Four Corners property onTantau & Stevens Creek, andCupertino Village. Rosebowl isstillworking onfinancing forthe condos andmay consider apartments fortheshort term.
RealEstate Notes: Owners of7-11/Bombay Oven atSaich & Stevens Creek are possibly moving forward onadevelopment proposal, BarrySwenson istalking tothe Cityabout both thesiteacross fromtheMainStreet siteandtheoldTomakazu siteon Alves behind Marina Foods, Mervyns wasgetting close toadealwhich has since fallen through andtheyarenowworking offtheirlistofinterested parties.
6. OLDBUSINESS
A.Vallco/Cupertino Square Update
Vallco hasapplied forboth aMaster SignProgram forchanging thesigns back to Vallco from Cupertino Square andaMaster Entertainment Permit toallow live entertainment inside themall. AnAthletic Club istalking withSears about colocation. Theparking garage onthecorner ofWolfe & Vallco Parkway was recently painted andthemall istaking measures improve theoverall appearance ofthatarea untilthefuture retails wrapisconstructed.
B. Cupertino Restaurant Association Update
Survive toThrive wasaworkshop offered inlateJune andwasverywellattended withover40restaurants fromCupertino, LosAltos, & Mountain View. Briefly mentioned theflyerforthe BootCamp onAugust 30andtheprograms’ success so far. AryaGlobal Cuisine ispartnering withWestValley Community Services ina two-nightfundraising event. Thenew “Taste ofCompassion” program haditsdebut lastmonth atParkPlace.
C. CityUpdates
Housing Element - Notdiscussed
Green Building/Welo/DPP – Notdiscussed
Budget Update – Notdiscussed
7. CURRENT DEVELOPMENT REPORT
A. Development Activity Report Presentation
Summer 2010 edition oftheDAR included withtheEDCagenda, specifically mentioned thatMenloEquities hasapplied tomodify theoriginal development approvals toallowcommercial flexibility intheuseoftheirretail padswhich have beendifficult tolease.
B. Upcoming Development Projects forPlanning Commission/CityCouncil Notdiscussed
8. MISCELLANEOUS COMMITTEE UPDATES
Chamber ofCommerce Update
Upcoming Mixers: 8/11@Alexanders, 9/8@Strike, 10/13@BJ’s Savory Summer Nights Debrief – notdiscussed
9. FUTURE ITEMS/CALENDAR
2010EDCMeetings – 3:30inConference Room A:
November 9
ICSC Northern CAConference isinSF
10.ADJOURNMENT
Themeeting wasadjourned at4:45p.m.
KellyKline
Economic Development Manager
City of Cupertino
Economic Development Committee
Regular Meeting
Minutes for February 16, 2011
1. CALL TO ORDER
At 10: 00 a.m. Kelly Kline called the meeting to order in Conference Room A at City Hall.
2. ROLE CALL
City Staff: Kelly Kline, Dave Knapp, Aarti Shrivastava, Timm Borden, Piu Ghosh Chamber: Paula Davis, John Zirelli, Maria Streeby
City Council: Orin Mahoney, Kris Wang
Planning Commission: Marty Miller
Guests: Ruby Elbogen
3. APPROVAL OF MINUTES
Dave Knapp made a motion to approve the August 2010 minutes and Aarti Shrivastava seconded the motion. The motion passed unanimously.
4. ORAL COMMUNICATIONS- None
5. NEW BUSINESS
A. Redevelopment Update: The City Council/ Agency Board at a joint meeting on February 15, 2011 approved agreements to distribute 1. 8 million in the Redevelopment fund for their intended uses— affordable housing and public infrastructure. The Santa Clara County Housing Trust will receive $ lmillion with the remaining to be used for public improvement and associated costs in the Vallco Redevelopment Area. The proposed public improvements in the Vallco area will include a streetscape project along the north side of Vallco Parkway with curbs, gutters, sidewalks and benches, as well as the installation of two Trash Capture Devices ( TCD) which are an unfunded state mandate for the City.
B. Economic Development Manager Report
Grand Openin: There were 10 grand openings between August 2010 and January 2011 including: Nutrition Restaurant at Cupertino Village, Pho-licious at the Oaks, 212 New York Pizza on Homestead at Blaney, Addison Credit Union on Stevens Creek Boulevard, Kong Tofu and One Pot at Marketplace Shopping Center.
Leases: Construction is underway for the following new businesses: Kiddie Academy 8K of the 20K s. f. at the Furniture 20001ocation). Seagate will be moving in early to mid- April, Kee Wah Bakery at Civic Center, Village Falafel on Blaney, Flight Wine and Food and Bonjour Crepe at St. Joseph' s Center. The Torre Plaza office building at the intersection of Torre and Rodriguez will be fully occupied by Lab 126.
Real Estate Notes: Shrivastava noted that the development of new office space is becoming a topic of conversation again. The current General Plan limits heights to 45 feet, or roughly 3 floors. However, allowing 1- 2 additional floors in strategic parts of town should be studied. Kline noted that the tight office market is encouraging owners of Class B office buildings to improve their spaces.
The PW Market( Homestead Square) site has been sold by the Franco family to the Sobrato Organization. Sobrato intends to move forward with the redevelopment of the site beginning with Rite Aid moving closer to Homestead Road.
The Tomokazu site at the intersection of Alves and Blaney is for sale, and the 5- acre parcel behind Macy' s ( old Vallco Mall condo site) is in escrow. City is communicating with the broker for the Tintin Market site who is actively looking for tenants.
Citv' s Economic Health: Cupertino has the second to lowest vacancy rate in the South Bay area at 9. 07% but its average asking rate is second to highest at $2. 78.
Cupertino is the
17th
wealthiest ZIl' code as reported in the Business Journal in November and
194th
among over 30, 000 zip codes nationally.
6. OLD BUSINESS
A. Vallco/ Cupertino Square Update
See Redevelopment Update.
B. Cupertino Restaurant Association Update
None.
C. City Updates
Green Building Ordinance/ DPP— See DevelopmentActivity Report
7. CURRENT DEVELOPMENT REPORT
A. Development Activity Report Presentation
Spring 2011 edition of the DAR included with the EDC agenda. Of note, Results Way may have momentum to begin their project soon. The prospective owners of the Rosebowl site have been conducting due diligence. Learning Game construction is complete. Mervyn' s space will be coming in for Tenant Improvements and a new pad closer to the street. Villa Serra' s " Franco Park" has opened.
Green Building Ordinance update: After working for one year with the community and many stakeholders, a draft was presented for Council review. Council asked for some amendments which will be presented soon.
Review ofthe Development Permit Process: Staff has been working for two years in an effort to simplify the permit process. Council gave direction on February 15, 2011.
Corresponding amendments will be presented for Planning Commission review in summer 2011.
C. Upcoming Development Proj ects for Planning Commission/ City Council Not discussed
8. MISCELLANEOUS COMMITTEE UPDATES
Chamber of Commerce Update:
Lunar New Year Luncheon: 2/ 17 at Dynasty Restaurant
Star Awards: President' s Award to Dave Knapp to honor his support and the hard work of city staff.
The next Taste of Cupertino will be held on 4/ 16 at the same venue as last time.
Shop Cupertino! Is still in discussion phase. Talking to Loyalty/ Smart Card manufacturers to see how this can be incorporated.
9. FUTURE ITEMS/CALENDAR
2011 EDC Meetings— 10: 00 a. m. in Conference Room A:
o May 1
gtn
o August
17tn
o November 16tn
10. ADJOURNMENT
The meeting was adjourned at 11: 00 a. m.
Kelly Kline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
Minutes forMay18, 2011
1.CALL TOORDER
At10:00a.m.KellyKline called themeeting toorderinConference Room AatCity Hall.
2.ROLLCALL
CityStaff:KellyKline, AartiShrivastava, Timm Borden, Mark Linder, Traci Caton Chamber: Paula Davis, JohnZirelli
CityCouncil: Orrin Mahoney, KrisWang
Planning Commission: PaulBrophy
Guests: MikeFoulkes
3.APPROVAL OFMINUTES
Orrin Mahoneymade amotion toapprove theFebruary 2011minutes withacorrection to thespelling of “Roll” andTimm Bordenseconded themotion. Themotion passed unanimously.
4.ORAL COMMUNICATIONS- None
5.NEW BUSINESS
A.Fiscal Strategic Plan –TOTTaxAnalysis: theaverage inourareais10-14%, there’spressure tobump Cupertino’supto12%. NextSteps include meeting with Cupertino hotels, Kelly hasappointments withall4overthenext10days. This isa chance tocheck-inandbe abetter partner, inaddition todiscussing thepotentialTOT Taxincrease.
Foulkesbelieved roughly 50% oftherooms rented arefromApple, saidthatoneof Apple’soffice inTexas handles negotiation ofroom rates. There could beunintended resultsof raising theTOT.
Brophy commented thatit’snotfreemoney– wecould loseoutwithanegative tourism affect.Mahoney commented thatallareweary ofnewtaxes.
Kline plans toreport back results ofthemeeting withhotels atthenextEDCmeeting.
B.Economic Development Manager Report
New Businesses: Flight Food & Wine, partofCaféTorre, opened withmuch staff attention tohelpshepherd itthrough theprocess. Bonjour Crepe relocated onStevens Creek closertoDeAnza Blvdandhasagreat feel initsnewspace.Stronkin Electronics haslocated inthePacificBusiness Center which hasmonthly business mixers; Pacific Business Center serves asortofincubator forsmall businesses.
Leases: KeeWah Bakery andBitter & Sweet Coffee iscoming toCivicPark, Seagate ismoving inandgetting settled asisLab126, BayClub moving forward tolocate in partofSears, Fidelity Titlemoving intoDeAnzaCenter, “Ruby” isasmall format version ofDynasty Restaurant going intotheFood Court atVallco Shopping Mall, Shanghai Garden Restaurantis going intoOakmont ShoppingCenter atStelling and Homestead, BarCode Restaurant onDeAnza, Kiddie Academy isgetting close to finishing upattheoldFurniture 2000, TJMaxx isworking towards anOctober 2011 opening inpartoftheoldMervyns site, andVillage Falafel isworkingto gointothe siteontheSWcorner ofBlaney & Stevens Creek.
RealEstate Notes: Staytuned fortworestaurant pads coming inatVallco Shopping Mall, restaurant atCrossroads Buildings, there maybeanopportunity atCupertino Village todosomething attheentrance where theBankoftheWest isnow, breakfast restaurant atthePacific RimCenter, Argonaut Windows looking tocombine with their Campbell location intoonebigstore, Whole Foods islooking topartner with OfftheGrid” afoodtruck typeconcept, maybegoing forward witha6monthtrial asthemobile vendor trend isspreading.
Recently purchased building areupforsaleagain expecting tosellforaprofit, such asthose onoccupied byApple onTorre andStevens Creek, JPMorgan bought the building thatLab126occupies.Sandhill islooking topurchase theparcel north of Macy’sfrom Evershine/KCR.
st Addison Avenue Credit Union –formerly served HPemployees, hasmerged with1 Technology Credit Union. Willbeapublically visible change soon.
Other:Mandarin Business Class recently offered waswildly successful, planning a fulldayinNovember, class received great press intheWorld Journal andCupertino Courier. Wehave produced aChinese-translated version oftheCupertino Overview brochure. Restaurant Association isworking withowners tomeet newregulations for allfoodhandlers tobecertified, offering aproctored exam.
Foulkes questioned whether there wereany lessons learned inthemixed-usebuilding thatBonjour Crepe vacated given thetough retail situation. Shrivastava agreed the concept canbetough when thedevelopment isisolated, when theMainStreet project isdeveloped, Metropolitan asamixed-useproject, would benefit.
City’sEconomic Health: Cupertino has thesecond tolowest vacancy rateinthe SouthBayarea at7.85% butitsaverage asking rateissecond tohighest at $2.85. Itis expected thatnext quarter thereport willshowless than2%, R&Dprojected tobe less than1% withtheasking rateof $2.25.
6.OLDBUSINESS
A.Redevelopment Update
Housing Trust& Vallco DAaredone.
B.VallcoUpdate
None.
C.Cupertino Restaurant Association Update
None.
D.CityUpdates
MainStreetProject / Sandhill:theproject islikely tocome inforsome rearrangements andmodifications.
Leadership 95014–Mark Linder invited EDCtoattend thepresentations & graduation.
7.CURRENT DEVELOPMENT REPORT
A. Development Activity Report Presentation
Presented butnotdiscussed.
B.Upcoming Development Projects forPlanning Commission/CityCouncil GreenBuilding Ordinance: CityCouncil intends toadopt theordinance inoneyear allowing thistimeasaperiod ofpublic education & outreach. Itisscheduled togo back toCouncil inMay 2012forcodification.
Development Permit Process: There’sbeen alotofinputfrom development applicants. Theordinance amendments areexpected togotohearing inAug2011 Limited review oftheSingle Family Dwelling & Sloped Lotordinance: going to hearings inJuly/Aug2011
8.MISCELLANEOUS COMMITTEE UPDATES
Parks & Recreation Commission:
OnJune2willdiscuss/present theroleofEconomic
Chamber ofCommerce Update:
Mixer@5:30on6/8/11
Diwali Festival willbeheldOctober 8
Taste ofCupertino heldtwice ayear, nextonewillbeNovorDec2011.
Lease forDance Academy which shares chamber building indiscussion.
StarAwards were successful!
Chamber position opening forGovernment/Sales. Hoping forJuly1start date.
9.FUTURE ITEMS/CALENDAR
2011EDC Meetings – 10:00a.m.inConference Room A:
th
o August 17
th
o November 16
10.ADJOURNMENT
Themeeting wasadjourned at11:00a.m.
KellyKline
Economic Development Manager
CityofCupertino
Economic Development Committee
Regular Meeting
Minutes forAugust 10, 2011
1.CALL TOORDER
At10:08a.m.KellyKline called themeeting toorderinConference Room AatCity Hall.
2.ROLLCALL
CityStaff: KellyKline, Mark Linder, PiuGosh, Shailee Samar, David Knapp, Carol Atwood, Timm Borden
Chamber: JohnZirelli
CityCouncil: Orrin Mahoney, KrisWang
Planning Commission: PaulBrophy
Guests: Joshua (Cypress Hotel)
3.APPROVAL OFMINUTES
Timm Bordenmade amotion toapprove theMay2011minutes andOrrin Mahoney seconded themotion. Themotion passed unanimously.
4.ORAL COMMUNICATIONS- None
5.NEW BUSINESS
A. NewActivity inCupertino:
None reported.
B.Economic Development Manager Report
New Businesses: Seagate moved intotheSymantec building, buthasbeen facing parking issues. They areleasing space attheVallco Mallfortheiremployees and shuttling them totheoffice.Lab126isoccupying thebuilding onthenorthwest corner oftheintersection ofTorre andRodrigues. Duetotherecent CAsales tax discussions, theirlongterm plans areunknownand, theymay expand ormove from Cupertino. Splunk moved intotheCityCenter andBromium isintheStevens Creek Center. Bitter+Sweet, KeeWah Bakery, Village Falafel, andShanghai Garden Restaurant arenowopen, along withKiddie Academy.
Leases: BayClubismoving forward tolocate inaportion oftheSearsbuilding; Fidelity National Titleis moving intotheDeAnza Center;TJMaxxand Home Goods isworkingtowards anOctober 2011 opening inaportion oftheoldMervyns site.
Subject toCouncil’sapproval, Islands willlocate toapadbuilding attheCrossroads.
Atthesame time, theshopping center willreceive entitlements forasecond pad building.Apple has formally submitted plans forleasing Results Way.Cupertino Village andOaksShopping Center want anextension ontheirentitlements.
RealEstate Notes: Cypress Hotel isselling, possibly toKimpton. Ifthedealfalls through, itwillbecome anopen market salebut would stillremain undertheKimpton banner. Browman Development Company, arealestate group thatowns and manages itsownshopping andentertainment centers, isworking toacquire McClellan Square.SearsandVallco Mallarestillnegotiating onthedetails for putting in1-2restaurant padsat theintersection ofN. Wolfe RdandStevens Creek Blvd.
Other:KellyKline isleaving hercurrent position withtheCity. Inordertofacilitate thepreparation ofajobannouncement forthevacant position, shehasprepared alist oftasks/responsibilities. Themainjobelements include: liaison withCupertino Chamber ofCommerce, attracting andretaining businesses, managing the redevelopment agency, putting together astable ofresources forbusinesses toaccess andoverseeing housing andCDBG functions. There isa7-8% vacancy ratein positions attheCity. While itisunlikely thattheposition willbefilledimmediately, a replacement willbehired forthisposition inthenearfuture.Other citiesare shrinking theirredevelopment agencies. Forexample, SanJose’sstaff decreased from 130to7. Therefore, there aremany capable candidates tofillthisposition.
ULI, Urban Land Institute, isdoing RealEstate 101forpublic officials.There was discussion regarding theestablishment ofapotential incubator, made ofprofessionals withexpertise oversees andintheUS, tohelp foreign startups. WiththelossofHP sales tax, theCouncil voted toputtheTransit Occupancy Tax (TOT) onthe November ballot inorderto diversify therevenue stream. Typically, some percentage oftheTOTisearmarkedfor promoting tourism etc. However, since thathasnotbeen identified,theChamber ofCommerce isbeing asked forideas tousesome ofthe money. Additionally, iftheTOTballot measure doesnotpass, theChamber has been asked forotherideas tobridge thebudgetary gap.
City’sEconomic Health: Cupertino hasa4.5% vacancy rate.
6.OLDBUSINESS
A.Redevelopment Update
None
B.VallcoUpdate
None.
C.Cupertino Restaurant Association Update
None.
D.CityUpdates
None
7.CURRENT DEVELOPMENT REPORT
A. Development Activity Report Presentation
Notdiscussed.
B.Upcoming Development Projects forPlanning Commission/CityCouncil Notdiscussed.
8.ADJOURNMENT
Themeeting wasadjourned at10:53a.m.
KellyKline
Economic Development Manager
City of Cupertino
Economic Development Committee
Special Meeting: March 8, 2012
Minutes
1. CALL TO ORDER- 11: 03 AM
At 11: 03 a.m. Aarti Shrivastava called the meeting to order in City Hall Conference Room A.
2. ROLL CALL
City Staff: Carol Atwood, Timm Borden, Traci Caton, Erin Cooke, David Knapp, Mark Linder, Aarti Shrivastava
Chamber: Kevin McClelland, Darcy Paul, John Zirelli, Mark Matsumoto, Maria Streetby
City Council: Rod Sinks, Orrin Mahoney
Planning Commission: Winnie Lee
Absent: Mike Foulkes, Mike Rohde
3. APPROVAL OF MINUTES
Dave Knapp moved to approve the minutes of the regular meeting on August 10th, 2011. Timm Borden seconded and the motion passed unanimously. Sinks abstained from the vote and Foulkes and Rohde were absent.
4. ORAL COMMUNICATIONS - None
5. NEW BUSINESS
A. New Activity in Cupertino
Shrivastava walked EDC members through the New Activity Summary Matrix and the Development Activity Report by highlighting the following projects:
Main Street, Rosebowl, Homestead Square, Cupertino Crossroads, Bay Club, Apple Campus 2 and Cafeteria, Aloft Cupertino Hotel, Biltmore Adjacency, Bollinger Road and Rainbow Drive Subdivisions. Shrivastava also summarized the CBRE MarketView Report statistics noting very low vacancy rates and increasing demand for office and R& D space.
McClelland described the Chamber' s role in supporting the City with its services in the absence of a stronger Economic Development presence, via the Economic Development Manager position vacancy. This included a recent Chamberhosted meeting with the developer community and suggestion to consider establishing an incubator/ collaborative workspace in Cupertino. The Chamber offered to organize site visits to relevant local collaborative workspaces to learn more about these organization' s operations, functions and facility requirements.
Following Council direction from its February 7th meeting to move forward with the Economic Development Manager position by soliciting feedback on the position, the Economic Development Committee discussed and unanimously recommended moving forward with the hiring process for the Economic Development Manager position. To facilitate this, a job description will be circulated to Council Members and the Chamber to solicit feedback on the roles and responsibilities of the position. The target date to post the announcement is Friday, March 30th. As such, the Community Development Department requests feedback on the position description by all stakeholders by Monday, March 26th.
6. OLD BUSINESS - None
7. ADJOURNMENTThe Meeting adjourned at 12:11 p.m.
Aarti Shrivastava
Community Development Director
OFFICE OF THE CITY CLERK M1
CITY HALL
10300 TORRE AVENUE • CUPERTINO, CA 95014- 3255
CUPERTINO TELEPHONE: ( 408) 777- 3223• FAX: ( 408) 777- 3366
ECONOMIC DEVELOPMENT COMMITTEE
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee Meeting scheduled for Wednesday, May 12, 2014, will be cancelled to comply with posting requirements.
Dated this 12th day of May, 2014
s/ Angela Tsui
Economic Development Manager
STATE OF CALIFORNIA
COUN.'I;N
F SANTA CLARA
SS.
AN
EMPLOYEE OF HE CITY OF CUPERTINO
D EPART
MENT, STATE UNDER PENALTY O_ F
PER. IURY THAT ON ( DATE) 12
TIME') n I PERSONALLY
POSTED TH ' NOTICE/ AGENDA ON THE
BULLETIN BOARD CITY 1LL.
DME
r44 A
SICK z
CUPERTINO
COMMUNITYDEVELOPMENTDEPARTMENT
CITY HALL
10300 TORRE AVENUE • CUPEKllNO, CA 95014
TELEPHONE: (408) 777-3308 • FAX: (408) 777-3333
NOTICE OF CANCELLATION OF THE CUPERTINO ECONOMIC
DEVELOPMENT COMMITTEE MEETING
NOTICE IS HEREBY GIVEN that the special meeting of the Cupertino Economic Development Committee scheduled for November 10, 2015, is cancelled.
The regular Economic Development Committee meeting will be held on February 10, 2016, in Conference Room A, City Hall, 10300 Torre Ave., Cupertino, California.
Dated: November 5, 2015
s/ Angela Tsui
Angela Tsui, Economic Development Manager
Economic Development Staff Liaison
STA.TE OF CALIFC"" ;::. Nf i\
tt(0{ tS~
DA!~ E
COMMUNITY DEVELOPMENT DEPARTMENT
CITY HALL
10300 TORRE AVENUE • CUPERTINO, CA 95014-3255
TELEPHONE: ( 408) 777-3308 • FAX: (408) 777-3333
CUPERTINO ECONOMIC DEVELOPMENT COMMITTEE
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, May 11, is hereby cancelled for lack of business.
A special meeting will be held on May 25th, 2016, at 10:00 a.m. in Conference Room A, City Hall, 10300 Torre Avenue, Cupertino, California,
Dated this 26th day of April, 2016
s/ Angela Tsui
Angela Tsui, Economic Development Manager
Economic Development Staff Liaison
CUPERTINO
COMMUNITY DEVELOPMENT DEPARTMENT
CITY HALL
10300 TORRE AVENUE• CUPERTINO , CA 95014- 3255
TELEPHONE : ( 408) 777- 3308 • FAX : ( 408) 777-3333
CUPERTINO ECONOMIC DEVELOPMENT COMMITTEE
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting ofthe Cupertino Economic Development Committee scheduled for Thursday, December 15 , 2016 is hereby cancelled for lack ofbusiness .
The next regular meeting will be held on February 8, 2017 , at 10 :00 a.m . in Conference Room A , City Hall, 10300 Torre Avenue, Cupertino , California, Dated this 12th day ofDecember, 2016
Isl Angela Tsui
Angela Tsui, Economic Development Manager
Economic Development Staff Liaison
COMMUNITY DEVELOPMENT DEPARTMENT
CITY HALL
10300 TORRE AVENUE • CUPERTINO, CA 95014-3255
TELEPHONE: ( 408) 777-3308 • FAX: (408) 777-3333
CUPERTINO ECONOMIC DEVELOPMENT COMMITTEE
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, November 8, 2017 is hereby cancelled for lack of business.
A special meeting will be held on November 29, 2017, at 10:00 a.m. in Conference Room A, City Hall, 10300 Torre Avenue, Cupertino, California, Dated this 1st day of November, 2017
s/ Angela Tsui
Angela Tsui, Economic Development Manager
Economic Development Staff Liaison
COMMUNITY DEVELOPMENT DEPARTMENT
CITY HALL
10300 TORRE AVENUE • CUPERTINO, CA 95014-3255
TELEPHONE: (408) 777-3308 • FAX: (408) 777-3333
CUPERTINO ECONOMIC DEVELOPMENT COMMITTEE
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, May 8, 2018 is hereby cancelled for lack of business.
The next regular meeting is scheduled to be held on August 8, 2018, at 10:00 a.m. in Conference Room A,City Hall, 10300 Torre Avenue, Cupertino, California, Dated this 2nd day of May, 2018
s/ Angela Tsui
Angela Tsui, Economic Development Manager
Economic Development Staff Liaison
CUPERTINO ECONOMIC DEVELOPMENT COMMITTEE
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, August 14, 2019 is hereby cancelled for lack of business.
The next regular meeting is scheduled to be held on November 13, 2019, at 10:00 a.m. in Second Floor Conference Room, Library, 10800 Torre Avenue, Cupertino, California,
Dated this 1st day of August, 2019
s/ Angela Tsui______________________________
Angela Tsui, Economic Development Manager
Economic Development Committee Staff Liaison
CUPERTINO ECONOMIC DEVELOPMENT COMMITTEE
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, February 12, 2020 is hereby cancelled for lack of business.
The next regular meeting is scheduled to be held on May 13, 2020, at 10:00 a.m. in City Hall Conference Room A, 10300 Torre Avenue, Cupertino, California, Dated this 7th day of February, 2020
s/ Angela Tsui______________________________
Angela Tsui, Economic Development Manager
Economic Development Committee Staff Liaison
CUPERTINO ECONOMIC DEVELOPMENT DEPARTMENT
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Economic Development Committee scheduled for Wednesday, May 13, 2020, has been postponed to a date uncertain by order of the Director of Emergency Services and in order to help stop the spread of COVID- 19.
Dated this 8th day of May 2020.
s/Angela Tsui______________
Liaison
CUPERTINO ECONOMIC DEVELOPMENT REVIEW
COMMITTEE
NOTICE OF CANCELLATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Review Committee scheduled for August 12, 2020, has been cancelled due to a lack of a quorum.
Dated this 5th day of August 2020.
s/Angela Tsui_____________
Liaison
NOTICE OF CANCELLATION
CUPERTINO ECONOMIC DEVELOPMENT COMMITTEE
NOTICE IS HEREBY GIVEN that the regular meeting of the
Cupertino Economic Development Committee scheduled for
Wednesday, May 12, 2021 will be cancelled for a lack of business.
Dated this 5th day of May 2021.
s/Ben Fu
Ben Fu
Community Development Director
NOTICE OF CANCELATION
CUPERTINO ECONOMIC DEVELOPMENT COMMITTEE
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, August 11, 2021, beginning at 10:00 a.m., was canceled due to postponed business. In accordance with Governor Newsom’ s Executive Order No 29 20, these meetings are being held via teleconference without a physical location. The next regular meeting will be Wednesday, November 10, 2021, beginning at 10:00 a.m. In accordance with Governor Newsom’ s Executive Order No 29 20, this will be a teleconference meeting without a physical location.
The next regular meeting will be Wednesday, November 10, 2021.
Dated this 11th day of August 2021.
s/Benjamin Fu
Benjamin Fu
Dir. of Community Development
408 777 3308
CUPERTINO ECONOMIC DEVELOPMENT REVIEW COMMITTEE
NOTICE OF POSTPONEMENT
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, November 10, 2021, is hereby postponed.
The meeting is now tentatively scheduled for December 15, 2021, at 10:00 a.m. In accordance with Government Code 54953( e), this will be a teleconference meeting without a physical location to help stop the spread of COVID- 19. A notice to confirm the new date for this meeting along with the agenda will be posted at least 72 hours in advance.
Dated this 4th day of November, 2021.
s/Tina Kapoor_____________
Liaison
CUPERTINO ECONOMIC DEVELOPMENT REVIEW COMMITTEE
NOTICE OF CANCELATION
NOTICE IS HEREBY GIVEN that the regular meeting of the Cupertino Economic Development Committee scheduled for Wednesday, December 15, 2021 beginning at 10:00 a.m., was canceled due to postponed business.
Dated this 9th day of December, 2021.
s/Tina Kapoor_____________
Liaison
Economic Development Committee – Brown Act Violations?
The Economic Development Committee (EDC) was described as being an “ad hoc” committee in the Planning Commission documents this week:
“The Economic Development Committee is an ad hoc committee. There are no term limits, the same representative may be re-appointed or a new representative may be selected.” P 3 Planning Commission packet 2/12/2019 Here is a sample meeting agenda of the EDC from November 2018:
“NEW BUSINESS
1. Subject: Stakeholder meeting and consultant-led discussion of possible Mobile Vendors regulations , Incubator and Accelorator Space Ordinance, and Innovation District Vision Plan
Recommended Action: Discuss and provide input or recommendation
2. Subject: Discuss the development matrix for new activity in Cupertino Recommended Action: receive information and provide input” Here is the EDC committee composition from the webpage:
“The Economic Development Committee consists of up to four City staff members, two City Council members, one Planning Commissioner, and four representatives from the Cupertino Chamber of Commerce representing the Cupertino business community. The primary goals of the committee are to discuss ways to enhance the business environment, recruit compatible businesses to the city, develop a sense of public/private partnerships through the development of business and community relationships, work with existing businesses to identify and eliminate any barriers to retention or growth, enhance and promote a strong local economy to provide business and residents with the municipal services they desire and need to maintain the community's high quality of life.”
There is no City Council Ordinance establishing the makeup of the EDC.
Minutes for the EDC are posted from 1996-2012. Only cancellation notices are posted after 2012. The meetings currently are scheduled quarterly.
Here is the Cupertino Municipal Code 2.32.060 for the Planning Commission highlighting how that commission’s records are to be kept:
“B. The Commission shall keep an accurate record of its proceedings and transactions, and shall render such reports to the Council as may be required by ordinance or resolution, and shall submit an annual report to the Mayor.
These records shall be filed with the City Clerk.”
The EDC has no Section in the CMC authorizing it, showing composition, or requiring records be kept, the committee is attempting to not be recognized as a standing committee under the Brown Act.
Excerpts from the Brown Act Guide by Cacities:
“Meetings of temporary advisory committees—as distinguished from standing committees—made up solely of less than a quorum of a legislative body are not subject to the Brown Act.
The law does not apply to local agency staff or employees, but they may facilitate a violation by acting as a conduit for discussion, deliberation, or action by the legislative body.5”.
Staff is facilitating a Brown Act violation.
“Standing committees of a legislative body, irrespective of their composition, which have either: (1) a continuing subject matter jurisdiction, or (2) a meeting schedule fixed by charter, ordinance, resolution, or formal action of a legislative body.9 Even if comprised of less than a quorum of the governing body, a standing committee is subject to the Brown Act. For example, if a governing body creates long-term committees on budget and finance or on public safety, those are standing committees subject to the Brown Act. Further, function over form controls. For example, a statement by the legislative body that “the advisory committee shall not exercise continuing subject matter jurisdiction” or the fact that the committee does not have a fixed meeting schedule is not determinative.10 “Formal action” by a legislative body includes authorization given to the agency’s executive officer to appoint an advisory committee pursuant to agency-adopted policy.11” Further, the Economic Development Committee has assumed a role in determining zoning changes, such as the creation of an Innovation zone. That should have been through the Planning Commission. See the Economic Development Committee’s website:
https://www.heartofinnovation.org/
Excerpts from the Heart of Innovation website:
“This project will develop a vision for the Bubb Road Light Industrial area to transition to an Innovation District, a comprehensively planned employment area that provides space for technology and “maker economy” businesses, and small start-up and medium-sized businesses focused on the development of new technologies and services.
Design standards will establish requirements that ensure a vibrant pedestrianand bicycle-oriented area with on-site amenities and standards that allow for future conversion of existing uses.”
Notice the Bubb Road area mapped in the EDC Heart of Innovation website is Apple offices:
This brings up another problem: potential conflict of interest for Rod Diridon, Jr., who represents Apple, the Chamber of Commerce, and is and has been on the Economic Development Committee.
To summarize, the Economic Development Committee appears to be in violation of the Brown Act because:
1. Fixed schedule: It has been around over 20 years and has a set schedule
2. Members are appointed, for instance the Planning Commission appointed a representative to attend the meetings
3. Brown Act has no “ad hoc committee” definition.
4. Discussing/deliberating on matters related to zoning are the purview of the Planning Commission who would advise the City Council. Deliberating on matters of taxation and fee rates are matters of public interest.
5. The Heart of Innovation website is a rogue site with items not publicly heard and needs to be removed.
6. Standing committees are designated in the Cupertino Municipal Code so that the public may read the powers, functions, membership, and reporting requirements to name a few of the items the City Council adopts by ordinance for the various committees. The Economic Development Committee has no such designation.
8. Potential conflict of interest: Apple.
Economic Development Committee – Is it following the Brown Act? How was it established?
The Economic Development Committee (EDC) was formed in 1996 and the City of Cupertino online records show meeting minutes beginning May, 1996.
The formation of the EDC is first mentioned in the minutes of the City Council for (the agenda and agenda packets are not available online that far in the past to review them).
The following table shows how the committee was established:
Meeting Minutes from
either CCC or EDT,
shown below as Meeting
Date, with Link to the
City document
referenced, and whether
CCC or EDT
Item related to the Economic Development Focus
Group/Team/Committee, quoted from City Council (CCC) Or Economic Development Team (EDT) meeting minutes
Comments
12/15/1995 CCC A follow-up meeting will be scheduled on Economic Development First mention of EDT – note the Economic Development Team
is variously named “Group”,
“Team”, or “Committee”
1/2/1996 CCC COUNCIL REPORTS
Sorensen said that at the Council retreat they did not have an opportunity to discuss an economic development plan, and she suggested that it be discussed as soon as possible. Council concurred to agendize it for the meeting of January 16 beginning at 6:00 p.m.
EDT put on agenda
1/16/1996 CCC MINUTES
Cupertino City Council Adjourned Regular Meeting January 16, 1996
6:05 P.M. - Discussion of economic development program.
All Council members were present as well as City Manager Don Brown, Deputy City Clerk Roberta Wolfe, Director of
Administrative Services Carol Atwood, Public Information Officer Donna Krey, and Director of Community Development Bob Cowan.
The Director of Administrative Services reviewed the amended draft proposal of the City of Cupertino Economic Development Plan. She described the Mission Statement, Goals and Objectives and Program and Strategies.
Bautista said establishing goals and objectives is the first order of business and said they needed to reach Chamber/Council consensus on the process. He said he had changes and additions to the EDT formation discussed. The
original City of Cupertino
Economic Development Plan is
not available online. The plan
has goals and objectives.
The CCC suggested having a
session regarding the EDT, and
they state the meeting would be
subject to the Brown Act.
Meeting Minutes from
either CCC or EDT,
shown below as Meeting
Date, with Link to the
City document
referenced, and whether
CCC or EDT
Item related to the Economic Development Focus
Group/Team/Committee, quoted from City Council (CCC) Or Economic Development Team (EDT) meeting minutes
Comments
objectives. Changes included putting more emphasis on attraction of businesses and increasing sales tax, reaching a balance between retail and commercial, and targeted marketing. He said they need to get the process in place, then talk implementation.
Sorensen suggested having a half day Council and Chamber Board session.
(…)
This would be an official City Council meeting, open to the public and subject to Brown Act requirements.
(…)
RECESS: 6:45-6:55 p.m.
PLEDGE OF ALLEGIANCE
Mayor Burnett led the Pledge of Allegiance and called the meeting to order in the City Council Chambers, 10300 Torre Avenue, Cupertino, at 6:55 p.m.
ROLL CALL
Council members present: John Bautista, Michael Chang, Wally Dean, Lauralee Sorensen and Mayor Don Burnett. Council members absent: None.
Staff present: City Manager Don Brown; Deputy City Clerk Roberta Wolfe; City Attorney Charles Kilian; Administrative Services Director Carol Atwood; Community Development Director Bob Cowan; Director of Parks and Recreation Steve Dowling; Public Information Officer Donna Krey; Planner II Vera Gil; and Public Works Director Bert Viskovich.
Meeting Minutes from
either CCC or EDT,
shown below as Meeting
Date, with Link to the
City document
referenced, and whether
CCC or EDT
Item related to the Economic Development Focus
Group/Team/Committee, quoted from City Council (CCC) Or Economic Development Team (EDT) meeting minutes
Comments
2/22/1996 CCC PLEDGE OF ALLEGIANCE
Mayor Burnett led the Pledge of Allegiance and called the meeting to order in the Cupertino Sports Center, 21111 Stevens Creek Boulevard, Cupertino, at 8:40 a.m.
ROLL CALL
Council members present: John Bautista, Michael Chang, Wally Dean, Lauralee Sorensen and Mayor Don Burnett. Council members absent: None.
Staff present: City Manager Don Brown; City Clerk Kimberly Smith; Administrative Services Director Carol Atwood; Community Development Director Bob Cowan; Public Information Officer Donna Krey; and Public Works Director Bert Viskovich.
ORAL COMMUNICATIONS
None.
ECONOMIC DEVELOPMENT FOCUS GROUP
Mr. Daniel Iacofano served as facilitator for the group composed of members of City Council, Chamber of Commerce, business owners, developers, and residents.
Bautista gave an overview of the general fund trend and sales tax trend. The Administrative Services Director reviewed the definition of economic development and highlighted the goals and objectives as well as the programs and strategies listed in the draft Economic Development Plan.
Mr. Iacofano took input from the group on additional goals and objectives. Those in attendance then broke into two separate groups Offsite CCC meeting to discuss
the Economic Development
Focus Group, including goals
and objectives.
Discussion included retail sales
and office research and
development strategy.
All council members present
along with city staff, business
owners, developers, residents,
and Chamber of Commerce.
Meeting Minutes from
either CCC or EDT,
shown below as Meeting
Date, with Link to the
City document
referenced, and whether
CCC or EDT
Item related to the Economic Development Focus
Group/Team/Committee, quoted from City Council (CCC) Or Economic Development Team (EDT) meeting minutes
Comments
to discuss issues related to retail sales and office research and development strategy. Mr. Iacofano said that he would summarize the issues and suggestions and would then provide that information in written form to the participants.
3/18/1996 CCC UNFINISHED BUSINESS
17. Adoption of the Economic Development Plan.
The Administrative Services Director reviewed the report and distributed a memorandum regarding the geographic information system (GIS) from the Director of Public Works. Discussion was held on whether the plan should be amended to make reference to the focus meeting that was held, high tech infrastructure, library/convention facility, timing of annual reviews and staffing reviews, changes to business retention goals, and whether it would be feasible to add citizen representation to the group, which will be meeting twice a month during business hours.
Ms. Donna Lawler, President of the Chamber of Commerce, said they supported the plan. They agreed that there should be a 5-year revisitation of the goals as well as an annual review, and that staffing should be reviewed every 6 to 12 months. She said they would like to be a part of the review process of the staff.
Sorensen moved to adopt the report with the following amendments:
reference to the focus meeting that was held; Page 8, add policy that the program goals will be revisited every 5 years; Page 9, change to say that staffing will be revisited on an annual basis; and Page 12, add DeAnza College and other educational facilities to paragraph F Adoption of Economic
Development Plan.
The ‘focus’ group would revisit
their goals at 5-year intervals.
There is no indication of a stop
date for the group or a defined
project which would terminate
the group.
Meeting Minutes from
either CCC or EDT,
shown below as Meeting
Date, with Link to the
City document
referenced, and whether
CCC or EDT
Item related to the Economic Development Focus
Group/Team/Committee, quoted from City Council (CCC) Or Economic Development Team (EDT) meeting minutes
Comments
of Business Retention. Bautista seconded and the motion carried 5-
0. 5/6/1996 CCC Counc. Bautista reported that the Economic Development Team is meeting bi-weekly and they are looking for ways to broker information such as working on a data base and web site with the Chamber of Commerce.
Counc. Chang reported that the Cherry Blossom Festival was very successful.
Mayor Burnett reported that Tom Campbell was the speaker at the Association of Bay Area Governments meeting held in San Jose.
The constitutional revision commission is undergoing major changes.
The City Manager reviewed the recommendations of the Legislative Review Committee. Council concurred with the recommendations:
Oppose AB 3081(Olberg), Real Property: Fees for Development Support SCA 36 (O'Connell) Local Government. Special Taxes Support AB 3229 (Brulte) Earmarking of Personal Income Tax for Local Law
Enforcement Agencies
Support AB 2579 (Baugh) Adult Entertainment. Local Control.
Support AB 2974 (Olberg) Vehicle Registration, Booking Fee collection.
EDT meets on a regular
schedule: bi-weekly.
(Legislative Review Committee
recommended how to vote on
various bills, the LRC had not
official ordinance.)
Economic Development Team Meeting
September 4, 1996 Summary
Present at the meeting were: John Statton, Steve Dowling, Bob Cowan, Wally Dean, Lauralee Sorensen, Don Brown, Dorothy Meeting Minutes from
either CCC or EDT,
shown below as Meeting
Date, with Link to the
City document
referenced, and whether
CCC or EDT
Item related to the Economic Development Focus
Group/Team/Committee, quoted from City Council (CCC) Or Economic Development Team (EDT) meeting minutes
Comments
Steenfott, Donna Lawler, Carol Atwood. Kathy Robinson from the Affordable Housing Committee was also present.
Carol Atwood distributed a sample of the card congratulating the top 40 sales tax producers which was mailed out September 20. The cards will be sent out quarterly to each of the top 40 sales producers for the current quarter.
Bob Cowan gave the group an update on the housing mitigation issue and why the Economic Development Team was discussing it.
There was consensus from the group to eliminate the "cause to be built" clause and the range between the mitigation fee was from nothing to $5.00 as shown on the chart below.
9/4/1996 EDT Economic Development Team Meeting
September 4, 1996 Summary
Present at the meeting were: John Statton, Steve Dowling, Bob Cowan, Wally Dean, Lauralee Sorensen, Don Brown, Dorothy Steenfott, Donna Lawler, Carol Atwood. Kathy Robinson from the Affordable Housing Committee was also present.
Carol Atwood distributed a sample of the card congratulating the top 40 sales tax producers which was mailed out September 20. The cards will be sent out quarterly to each of the top 40 sales producers for the current quarter.
Bob Cowan gave the group an update on the housing mitigation issue and why the Economic Development Team was discussing it.
There was consensus from the group to eliminate the "cause to be EDT discussed mitigation fees.
There is a “confidential” item
presented.
Meeting Minutes from
either CCC or EDT,
shown below as Meeting
Date, with Link to the
City document
referenced, and whether
CCC or EDT
Item related to the Economic Development Focus
Group/Team/Committee, quoted from City Council (CCC) Or Economic Development Team (EDT) meeting minutes
Comments
built" clause and the range between the mitigation fee was from nothing to $5.00 as shown on the chart below.
(…)
I. Vallco
a) Confidential - Heitman has informed us that there is now a letter of intent outstanding with Dillards Department Store. Keep your fingers crossed!
7/10/1996 EDT • Agreement has been reached regarding Davidson Chevrolet.
The appeal process should go smoothly at the City Council meeting on July 15.
• Bob Cowan and John Statton will be meeting with Valko next week and should have more information at the next meeting. • Don Brown updated the group on the Tandem/Marriott
situation. Site work and preliminary design work will be prepared and presented next week.
This appears to be setting the
outcome of an appeal to CCC
before the meeting took place.
11/6/1996 EDT John Bautista discussed the Stevens Creek/DeAnza comer. He stated that he felt there is an opportunity available to the committee to find other ways to develop the site. Don Brown, John Bautista, and Tom Hall will meet with Deek Hunter to explore other opportunities for development of the site. John Statton will report to the current applicant that other possibilities for site development are being explored.
The EDT has land use
discussions.
CC 02-21-2023
Written
Communications
Item #13
Memorandum
regading retail square
footage analysis of
Main Street
From: Jenny Griffin
To: City Clerk
Subject: Fwd: Item 13- Main Street Retail vs Restaurant, City Council Meeting, Feb 21, 2022 Date: Tuesday, February 21, 2023 10:45:30 AM
CAUTION: This email originated from outside of the organization. Do not click links or open attachments unless you recognize the sender and know the content is safe.
FYI. Please add to the Public Record for Item 13 on City Council Agenda on Feb 21, 2023.
Thank you.
-------- Original Message --------
Subject: Item 13- Main Street Retail vs Restaurant, City Council Meeting, Feb 21, 2022 From: Jenny Griffin <[email protected]>
Sent: Tuesday, February 21, 2023, 10:23 AM
To: [email protected]
CC: [email protected]
Dear City Council:
It seems to be that you can only talk about Item 13 on the Main Street Retail vs Restaurant During Oral Communications. This makes no sense at all. Why would the public be speaking About Main Street during Oral Communications when the item was Number 13 in the Agenda. That is when the public should talk about it. Why is item 13 Informational? This is an item the public should be speaking on when Item 13 comes up. The public Spent hours of their time attending meetings when Main Street was planned. There was A certain retail vs Restaurant mix set up st that time.
This mix should not be changed without the public being allowed to speak on it in a timely Manner.
Thank you.
Sincerely,
Jennifer Griffin
From: Kitty Moore
To: City Clerk; Kirsten Squarcia
Subject: Item 13 Written Communications
Date: Tuesday, February 21, 2023 3:09:12 PM
Attachments: 20220221 City Council Agenda Item 13.pdf
Dear City Clerk,
Please add the attached file as Written Communications to Item 13 tonight.
Thank you,
Kitty Moore
Kitty Moore
Councilmember
City Council
[email protected]
(408) 777-1389
OFFICE OF THE CITY CLERK
CITY HALL
10300 TORRE AVENUE• CUPERTINO, CA 95014- 3255
TELEPHONE: ( 408) 777- 3223• FAX: ( 408) 777- 3366
C U P E RT I N O
WEBSITE: www.cupertino. org
October 15, 2014
Fehr & Peers
160 W: Santa Clara Street, Suite 675
San Jose, CA 95113
Re: First Amendment to Agreement for consultant services.
A fully executed copy of the agreement for consultant services with the City of Cupertino is enclosed. If you have any questions or need additional information, please contact the Community Development Department at ( 408) 777-3308.
Sincerely,
Andrea Sanders
Senior Office Assistant
City Clerk' s Office
Enclosure
cc: Community Development
FIRST AMENDMENT TO AGREEMEPqT BETWEEN THE CITY OF CUPERTINO AND FEHR& PEERS FOR CONSULTA114T SERVICES FOR PARKING ANALYSIS & OPARKING MANAGEMENT PLAIq FOR THE MAIN STREET PROJECT
This First Amendment to the Agreement, for reference dated October 81h 2014, between CITY OF CUPERTINO, a municipal corporation, ( hereinafter " City"), and Fehr & Peers, a California corporation, ( hereinafter " Consultant"), whose address is 160 W. Santa Clara Street, Suite 675, San lose California, 95113, and is made with reference to the following:
RECITALS:
A. On November 27, 2013, an agreement was entered into by and between City and Contractor (hereinafter " AGREEMENT").
B. City and Contractor desire to modify the Agreement on the terms and conditions set forth herein.
NOW, THEREFORE, it is mutually agreed by and between and undersigned parties as follow:
1. TERM:
The term section of the Agreement shall remain the same and shall be in full force and effect.
2. SERVICES TO BE PERFORMED;:
Consultant shall perform additional consultation services set forth in Exhibit "A", which is attached hereto and incorporated herein by this reference.
3. COMPENSATION TO CONSULTANT:
The Compensation section of the Agreement shall be increased by this amendment in the amount not to exceed $ 4, 000. 00, for a total contract amount not to exceed $ 12,600.00. Payment shall be made by checks drawn on the treasury of the City, to be taken from the 1. 10- 2211, BS 24625 fund.
Except as expressly modified herein, all other terms and covenants set forth in the Agreement shall remain the same and shall be in full force and effect. 1 IN WITNESS WHEREOF, the parties have caused the Agreement to be executed.
CONSULTANT CITY OF CUPERTINO
Fehr & Peers A MurdCip Corporation
By _
Title f ' lap4 1 Gary iao, Asst Director, Community Development Date Po l- it Date 4
AP OV D AS TO FO M:
Ca . orade, City Attorney
A 4
Grace ; chmidt, City Clerk
Attachment
Exhibit A— Scope of Work
EXPENDITURE DISTRIBUTION
ACCOUNT NUMBER AMOUNT
PO # 58311
110- 2211, BS 21994— Main Street 8, 600. 00
d
Amendment # 1, BS 24625 4, 000. 00 l .
Total Contract 12, 600.00
Exhibit A
Scope of Services and Compensation
I. Scope of Services: Consultant shall. update the shared parking analysis nlemorandun- report and shared parking quick response tool as requested by City for the Main Street developil lent In Cupertino, ( the " Project"), including estimating the peak parking demand for the latest tenant Matrix, determining whether the proposed parking supply will be sufficient, and_add7ng documentation for the quick response analysis tool.
Staff assigned to the Project by Consultant shall be preapproved by the City of Cupertino Chief. Building Official, and shall he removed immediately upon City' s request a.nd replaced with an approved subStitute.
IL Compensation:
City shall compensate Consultant for professional services in accordance with the terns and conditions of this Agreement based on the rates and compensation schedule set. forth below. Compensation shall. be calculated based on the hourly rates set forth belo' Vv up to the not to exceed budget amount set forth below.
The compensation to be paid to Consultant wader. this Agreement for all services described under Section 1. of this Exhibit and reimbursable expenses shall not exceed a total of four thousand dollars ($ 4, 000).. Ai1y work performed or expenses incurred for which payrnent would result- in a total exceeding the nlaxiinurll an- ount of compensation set forth herein shall be at no cost to the City.
III. Rates:
Please see attached Billing Rate Schedule.
IV. Title: Main Street Shared Parking An;llysis
V. Invoices
In order to request payment, Consultant shall submit monthly invoices to the CITY describing the services performed and the applicable charges ( includi.ng a sun- mary of work perforllled during that quarter, persorunel wh.o performed the services, hours worked, task( s) for which work was perforated).
VI. Reimbursable Expenses
Reproduction and conl llunication expenses ( as a portion of the labor charges) plus mileage for meeting attendance, etc.
V11. Additional Services
Consultant shall provide additional services outside of the services identified in Exhibit A only by advance Nvritten authorization from the City' s Project Manager prior to conln- encement of any additional services. Consultant shall submit, at the Project Manager' s request, a detailed written proposal including a description of the scope of additional.services, schedule, and. proposed. 11.1ax.l.m:u.n1 conlpensatio.n.
FEHR ,
August 18, 2014
Mr. Gary Chao
City of Cupertino
Community Development Department
10300 Torre Avenue
Cupertino, CA 95014
Subject: Proposal to Revise the Shared Perking Analysis Memorandum and Quick Response Tool for Main Street
Dear Gary:
Fehr & Peers is pleased to submit this prc 1posal to revise the shared parking analysis memorandum and the quick response tool for the Main Street mixed- use development in Cupertino, California. The purpose of these revisions is to update and supplement the documentation to allow City staff to determine the overall parking demand for Main Street as the tenant mix changes over time.
The Scope of Work, Fee, and, and Schedule are presented in the following sections.
SCOPE 0f' WORK
Fehr& Peers will complete the following tasks:
Task 1— Revise Main Street Shared Parking Merorandum Report Fehr & Peers will revise the memorandum report to remove references to historical information, to include the Latest parking supply data from the approved CC& Rs, and to more fully describe the shared parking quick response tool ( spreadsheet) that can be used by city staff to assess the parking demand of future tenant mixes.
Task 2 — Revise Shared Parking Quick Response Tool
Fehr & Peers will revise the quick response tool jihat contains the shared parking model for Main Street by adding more text and comments to increase its user- friendliness. 160 W. Santa Clare Street I Suit+ 6751 Scin Jose, CA 951: 1. 3 1 (- 108) 278- 1. 700 1 Nx( 408) 27- 1717 w4Vw, fehrafid peer s. ccrrt
Mr. Gary Chao
August 18, 2014