1/17/24, 6:31 PM Manage Survey Statistics - Graphic Report https://www.cupertino.org/Admin/Components/Form/Statistics/GraphicStatistics/?question=0&formId=78&itemID=113034 1/2 Survey Title Business Community Survey on Potential Revenue Tax Measures Start Date 12/19/2023
Question's results to display (Display All Results)
Results layout Column Chart
Results order Answer Order
Date range To Apply Range
Do you live in Cupertino?
Are you the owner of your primary business?
What is the primary industry of your business?
How many people do you currently employ at your primary business?
0.25% Transaction and Use Tax (add-on sales tax)
2-3% increase to Transient Occupancy Tax (hotel tax)
Yes(51) No(59)
42%52%62%72%82%92%
46.36% 53.64%
Total Submissions: 110
Yes(96) No(15)
0%20%40%60%80%100% 86.49%
13.51%
Total Submissions: 111
Autos and Transportation(1)Building and Construction(20)Business and Industry(10) Food and Drugs(3)Fuel and Service Stations(1)General Consumer Goods(3) Hotel(1) Restaurants(7)Other, please specify your primary industry(67) 0%20%40%60%80%100%
0.88% 17.7% 8.85% 2.65% 0.88% 2.65% 0.88% 6.19%
59.29%
Total Submissions: 113
No Employees(40) 1-2 Employees(16) 3-4 Employees(11) 5-9 Employees(18) 10-19 Employees(10) 20-49 Employees(6) 50-99 Employees(2) 100-199 Employees(1) 200-499 Employees(0) Over 500 Employees(1) 0%20%40%60%80%100%
38.1% 15.24% 10.48% 17.14% 9.52% 5.71% 1.9% 0.95% 0% 0.95% Total Submissions: 105
Strongly support(19) Somewhat support(21) Somewhat oppose(15) Strongly oppose(46) Not Sure(11) 0%20%40%60%80%100%
16.96% 18.75% 13.39%
41.07%
9.82%
Total Submissions: 112
1/17/24, 6:31 PM Manage Survey Statistics - Graphic Report https://www.cupertino.org/Admin/Components/Form/Statistics/GraphicStatistics/?question=0&formId=78&itemID=113034 2/2 Parcel Tax (flat rate per parcel)
Business Operations Tax (per employee tax for businesses in the City) Revenue Tax Measure
Increased Fees for Services
Service-Level Reductions (includes programs, services, and staffing) Strongly support(28) Somewhat support(32) Somewhat oppose(8) Strongly oppose(31) Not Sure(12) 0%20%40%60%80%100%
25.23% 28.83% 7.21% 27.93% 10.81%
Total Submissions: 111
Strongly support(15) Somewhat support(25) Somewhat oppose(19) Strongly oppose(41) Not Sure(12) 0%20%40%60%80%100%
13.39% 22.32% 16.96% 36.61%
10.71%
Total Submissions: 112
Strongly support(5) Somewhat support(16) Somewhat oppose(14) Strongly oppose(64) Not Sure(11) 0%20%40%60%80%100%
4.55% 14.55% 12.73%
58.18%
10%
Total Submissions: 110
Definitely Yes(11) Probably Yes(36) Probably No(9) Definitely No(40) Not Sure(12) 0%20%40%60%80%100%
10.19% 33.33% 8.33%
37.04%
11.11%
Total Submissions: 108
Definitely Yes(7) Probably Yes(43) Probably No(18) Definitely No(33) Not Sure(5) 0%20%40%60%80%100%
6.6%
40.57% 16.98% 31.13%
4.72%
Total Submissions: 106
Definitely Yes(30) Probably Yes(22) Probably No(25) Definitely No(19) Not Sure(11) 0%20%40%60%80%100%
28.04% 20.56% 23.36% 17.76% 10.28%
Total Submissions: 107