APAM hD BY
MANAGER
T= LE MAYOR AND MEMBERS OF THE CITY COUNCILCITY
FROM: OFFICE OF THE CITY MANAGER
BY: VANIAH DE ROJAS, ACTING ASSISTANT CITY MANAGER
DATE: SEPTEMBER 13,2022
SUBJECT: DISCUSSION OF DOWNEY ROSE FLOAT ASSOCIATION DONATION REQUEST ff AKO_r� 971
That the City Council discuss a donation request from the Downey Rose Floal Association.
At the August 9, 2022 City Council meeting, Councilmembers Frometa and Trujillo 2 Downey Rose Float Association for Fiscal Year 2022-2023.
An initial discussion was done at the August 23, 2022 City Meeting. At that meeting, the City Council requested that a staff report be returned with additional information and include an official request from the Downey Rose Float Association.
The Downey Rose Float Association is classified by the Tournament of Roses as a self - built organization, and is one of six. The six self -built organ izations/comm unities are City of Burbank, City of Downey, City of South Pasadena, City of Sierra Madre, City of La Cahada Flintridge, and the Cal Poly Universities. Self -built is defined by the Tournament of Roses as small, non-commercial floats that are funded by donations and designed, constructed and decorated by volunteers.
Staff contacted the above mentioned four cities regarding annual allocations towards their community's rose float, below are their responses.
City Amount Funding Notes
Source
City of Burbank $ —54,000—k/—A The City does not allocate mo ney from its General Fund but
allocates $ 54,000 from its
Burbank Water and Power (BWP)
pAulicj�, fund.
DISCUSSION OF DOWNEY ROSE FLOAT DONATION REQUEST
SEPTEMBER 13,2022
PAGE 2
City of South $0
NiA The City does not allocate money
Pasadena
from its General Fund/Budget
towards their community's float.
City Council members have
discretionary funds and can
donate from their funds if they
choose. Each City Council
member has a $4,000
discretionary fund. For FY 22-23, 1
Council member has contributed
$1,000 to assist with the cost of
flowers for the South Pasadena
Tournament of Roses float.
City of Sierra $0
N/A The City does not allocate money
Madre
from its General Fund/Budget
towards their community's float.
However, the City leases property
to the Sierra Madre Rose Float
Association for $0 and includes the
Association under the City's
Liilit Insurance
City of La Cafiada $15,000 (FY 22-23)
General Each year, the City accepts
Flintridge $15,000 (FY 21-22)
Fund Community Group Funding
$12,500 (FY 20-21)
Requests as part of the City's
annual budget process. The La
Canada Flintridge Tournament of
Roses Association submits a
request every year. The City's
community funding allocation and
amount are not always
auaranteed.
Additionally, staff contacted the Downey Rose Float Association for a formal donation request. Attached to this report is the request. The Downey Rose Float Association needs to raise between $65,000 to $100,000 per year depending on the special feature significant to that year's float. The Downey Rose Float Association holds fundraisers throughout the year, including three fundraisers, that generate most of the Association's funds:
o Parade of Winners - $10-15,000
oMiss Downey Pageant - $15-22,000
Imfir'ITIza fim nor-or-11M or--] [0 01 mayLex;1 file 0r*614 I spe a III it* I I fips=
SEPTEMBER 13,2022
PAGE 3
year's float. As a result, the Downey Rose Float Association is asking the City of Downey •, a $30,000 donation.
As additional background, the City annually budgets $40,000 for a t• Civic Theater Financial Assistance •r The financial assistance is in the • • rental credit to Downey based non-profit performing art organizations wishing to present a program at the Downey Civic Theatre. Historically, each year, the Downey Rose Float Association has applied and •-- approved • $8,000 in rental credit. 1111!1211 �•i
ATTACHMENTS