$12,000 TOTAL
$1,600 $100 Social Media & Content Execution
$1,600 $100 Interactive Development & Programming
$400 $100 Interactive Strategy and Consultation
$1,600 $100 Digital Production Art / Production Design
$800 $100 Production Management
$1,600 $100 Project Management
$1,000 $125 Account Direction
$1,200 $150 Copywriting/Creative Concept
$180,000 TOTAL CONTRACT: $1,200 $150 Art Direction/Creative Concept $800 $200 Creative Direction
$36,000 $144,000 Totals: $200 $200 Strategic Marketing Consultation Fee Rate Hours Work Specification
$15,000 $3,000 $12,000 June, 2025 Retainer Costs Monthly Break Out $15,000 $3,000 $12,000 May, 2025
$15,000 $3,000 $12,000 April, 2025
$15,000 *note: Hard Costs totals may vary month to month, but will equal the total at the end of contract. $3,000 $12,000 March, 2025 $180,000 12 Month Total
$15,000 $3,000 $12,000 February, 2025 $12,000/Month Retainer Costs + $3,000/Month* for Hard Costs $15,000 $3,000 $12,000 January, 2025 Budget:
$15,000 $3,000 $12,000 December, 2023
$15,000 $3,000 $12,000 November, 2023
$15,000 $3,000 $12,000 October, 2023 including printing, content creation (including travel), social media, interactive and SEO $15,000 $3,000 $12,000 September, 2024 $12,000 per month Retainer Costs to cover time of staff costs and $3,000 for hard costs $15,000 $3,000 $12,000 erative recommends a similar structure and schedule of charges from previous years, with August, 2024 Working from the designated annual not to exceed budget of $180,000 The Idea Coop- $15,000 $3,000 $12,000 July, 2024
Hard Costs TOTAL Fee Month F. BUDGETAND SCHEDULE OF CHARGES Schedule of Charges
Job Descriptions for Personnel: Hourly Personnel Rates:
Tom Kavanaugh $200 - Strategic Development G. WORK SCHEDULE • Strategic Development and Consultation
and Consultation $200 - Creative Direction For Visit Fort Bragg, The Idea Cooperative tracks general creative communications prog- • Creative Direction $150 - Art Direction/Creative Concept ress through the promotional calendar. A preliminary calendar is below and applies to Task • Copywriting/Creative Concept $150 - Copywriting/Creative Concept 2. Task 1 will take place in the first month of the contract and Task 2 is ongoing throughout • Copywriting/Content Creation the year.
$100 - Copywriting/Content Creation
• Interactive Strategy and Consultation $125 - Account Direction $100 - Project Management Preliminary 2024 - 2025 Promotional Calendar Tyler Young $100 - Production Management
Creative Direction $100 - Digital Production Art / July Art Direction/Creative Concept Production Design •The Great Fort Bragg Photo Collection Digital Production Art / $150 - Interactive Strategy August Production Design and Consultation • Shop Downtown
Interactive Strategy and Consultation $100 - Interactive Development • Fall Events Interactive Development& & Programming September
Programming $100 - Social Media & Content Execution • Mural Walk Social Media & Content Execution • Fort Bragg Beer
Support Team / Subcontractors October
Melissa Holberton $150 - Interactive Strategy and • Winter Visit Account Direction Consultation • Magic Market
Project Management $100 - Interactive Development November > December Production Management & Programming • Winter Events
Interactive Development $150 - Social Media & Content Strategy • Gift Guide & Programming $150 - Media Relations and PR Strategy January 2024 Social Media & Content Execution $125 - Media Relations and PR Execution • Restaurant Week $100 - Information Graphic Development February > March • Whale Fest +
April
• Fort Bragg Mountain Biking
• Summer Season Events
May
• Mendocino Film Festival
• Kelp Fest
June
• Nature/Environmental/Sustainability
Invoice Example
H. INSURANCE
The Idea Cooperative is current on all insurance required by Fort Bragg. Insurance costs in- curred by The Idea Cooperative are shared across several clients with similar requirements.
They are considered a cost of doing businesses and are not charged to our client. The per- CREATIVE THINKING, INC. INVOICE centage of costs incurred for Visit Fort Bragg would be approximately $3,250 per year. dba: The Idea Cooperative
Date: May 31,2024 Job Title: Creativo Markoting
Phase: 044 - May 2024
Submitted To: City of Fort Bragg
Contact: Cristal Munoz
March 2024
51200000
TOTAL: $12,500.00
May TOTAL DUE | $12,500.00
TOTAL PROJECT COSTS:
Month Fee Hard Costs TOTAL
$12,000
$12,000
$12,000 82,985.481 $14,985.46
A RA
$750.00 $12,750.00
$12,000 S1.175,00 $13,175.00
$12,000 39 970.00
abruary, 2024 ฿4,654.00 $18,654.00
May, 2024 $12.000 12 cam c
TOTAL CONTRACT: $144,000 $36,000.00 $180,000.00
invoiced To Date: $132.000 533,341.00 $163,841.00
Balance: $12,000 | $2,659.00 $16,159.00
Hard CoN-Nay
B. Bruce $500
HARD COST TOTAL / MARCH $500
TERMS: Payment due within 30 days of receipt of invoice. Please make check payable to: Creative Thinking, inc.