Consent Item 4j
STAFF REPORT
City Council Consent Item
____________________________________________________________________________________________ DATE: June 17, 2024
TO: Honorable Mayor and Council Members
FROM: Merritt Perry, City Manager
SUBJECT: Consideration of Fee Waiver for Jaripeo Ranchero Event at Rohner Park Rodeo Grounds
STAFF RECOMMENDATION:
Approve request from Mickey & Sons Promotions to waive the fees for the proposed Jaripeo Ranchero event at Rohner Park, and accept donation of labor and materials to improve Rohner Park Rodeo Grounds.
BACKGROUND
Mickey & Sons is a local promoter of concerts and events in the community such as Jaripeo Ranchero, which is a Mexican rodeo that includes horse riding, bull riding, dancing, music.
Mickey & Sons have hosted concerts at Bear River Casino and a Jaripeo Ranchero at the Redwood Acres Fairgrounds in Eureka.
They are excited to bring the event to Fortuna to enjoy the beauty of Rohner Park and to provide entertainment for the community. This event would be first of its type in the City, and would support a tradition that is rooted in the Latinx culture and would benefit the community as a whole. Staff supports this event and will provide conditions for safety, security, site access and control as it normally would for special events (including fees for consumables). Staff are excited for this event to be held in the City and its potential to attract tourists and locals.
Staff is recommending that the fee be waived to encourage this event, as it is the first year and has the potential to be a widely enjoyed and could continue into the future. If the Jaripeo Ranchero is successful, it will have the potential to generate revenue that can be used for park maintenance and staffing. There is not currently a fee for the Fortuna Rodeo, which has been held for over 100 years, but the Fortuna Rodeo Association funds projects in Rohner Park.
Mickey & Sons has offered to donate labor and materials to make needed repairs to the rodeo grounds including repairing the entrance booths, repairing the beer booths, replacing the entry fence, repairing the ticket booths and other needed maintenance to the announcers’ booth. The proposed work was reviewed by representatives of the Fortuna Rodeo and our General Services Superintendent, all agree that these repairs are necessary and would be a welcomed donation to the City.
A copy of the event proposal from Mickey & Sons including the proposed repair and maintenance work is attached to this staff report.
Consent Item 4j
RECOMMENDED COUNCIL ACTION:
Approve waiving fees for Rhoner Park facilities and Fortuna Rodeo Grounds, and accept donation of labor and materials to complete necessary repairs. Motion and vote to approve made by approval of consent calendar.
ATTACHMENT:
Proposal from Mickey & Sons for Jaripeo Ranchero