REQUEST FOR PROPOSALS
CITY OF FRESNO
CULT
URAL ARTS PLAN CONSULTANT
__________________
DUE MONDAY, FEBRUARY 7, 2022
NOTICE DEADLINE EXTENDED
Fr
esno Arts Council
1245 Van Ness Ave.
Fresno, CA 93721
Phone: (559) 237-9734
CULTURAL ARTS PLAN CONSULTANT
REQUEST FOR PROPOSALS
I N T R O D U C T I O N
This Request for Proposals (RFP) is being issued by the Fresno Arts Council on behalf of the City of Fresno.
Deadline for Questions: 2:00 PM, January 31, 2022, by email to Lilia Gonzales Chavez, Executive Director at [email protected] Due Date and Time: MONDAY, FEBRUARY 7, 2022, by 2:00 PM Deliver To: Fresno Arts Council
1245 Van Ness Ave.
Fresno, CA 93721
Phone: (559) 237-9734
CIT
Y OF FRESNO
The Fresno Arts Council is seeking a consultant to research and develop a Cultural Plan for the City of Fresno.
Fresno is a city located in California. With a 2020 population of 537,100, it is the 5th largest city in California and the 35th largest city in the United States. Fresno is currently growing at a rate of 0.52% annually and its population has increased by 8.58% since the most recent census, which recorded a population of 494,665 in 2010. Fresno reached its highest population of 537,100 in 2021. Spanning over 116 miles, Fresno has a population density of 4,682 people per square mile.
It is the most populous inland city in California with a highly ethnically diverse community, housing one of the largest Hmong and Armenian American communities in the nation, an increasingly growing 49% Latino population and
7.5% African American population.
The average household income in Fresno is $69,880 with a poverty rate of 25.18%. The median rental costs in recent years comes to $1,005 per month, and the median house value is $242,000. The median age in Fresno is 31 years, 30.3 years for males, and 31.9 years for females. For every 100 females there are 96.4 males.
Agriculture is the backbone of the Fresno area, employing nearly 20 percent of the workforce and providing more than $3.5 billion for the local economy. More jobs are tied into the agricultural industry than any other industry in the Fresno area; estimates are that one in three jobs in all are related to agriculture. Most of America's produce is grown in California's Central Valley, and Fresno County is the number one agricultural county in the United States.
Downtown Fresno represents a unique blending of the old and new. Nestled among miles of farmland, the retail district is sparsely filled with a variety of shops, restaurants and a unique collection of public art created by internationally known artists. The entertainment ambiance of downtown is complemented by nearby neighborhoods containing historical homes, buildings, and an emerging cultural arts district. At the First Thursday ArtHops, downtown Galleries and businesses have refreshments and snacks for visitors, and an array of presentations engage the community in the arts.
Known as fertile ground for writers and poets, Fresno is home to two national poet laureates a plethora of published writers.
PURPOSE
1. To support the undertaking of a cultural plan for the City of Fresno that will engage with its diverse community in producing a guiding document that:
a. Documents Fresno’s unique cultural assets,
b. Defines cultural priorities,
c. Fosters opportunities for economic benefit and community engagement, and
d. Enhances the quality of life for City of Fresno resident, business, and visitors.
2. The cultural plan will be a community-wide public participation process that will develop a vision for the role the arts and culture play in our city and outline a plan for grantmaking in the arts.
BACKGROUND
In 2018 the Citizens of Fresno voted to support Measure P an initiative centered on the observation that well-maintained public parks and arts are key to maintaining healthy communities and improving property values for all residents of all ages and ability.
A recently approved Parks Master Plan, developed after years of study and community input, showed that 80% of Fresno’s parks are in fair or poor condition. This Initiative would provide a guaranteed, local funding source for Fresno’s parks and arts through a 3/8-cent sales tax in the City of Fresno, raising an estimated $38 million per year and requiring voter approval for renewal after 30 years. The Initiative was developed by a diverse coalition of parents, seniors, and community leaders who came together to support Fresno’s parks and arts and find a solution to our community’s needs.
Twelve percent (12%) of the funds made available by Measure P shall be made available on an annual basis to invest in competitive grants for nonprofit organizations that support and expand access to arts and cultural programming.
Prior to the implementation of grant making discussed above, a Cultural Arts Plan for the City of Fresno is to be developed, that would identify needs in the arts and cultural community; prioritize outcomes and investments; and develop a vision and goals for the future of Fresno arts and cultural programs that are reflective of the cultural, demographic, and geographic diversity of Fresno.
This process shall include robust community engagement and include multiple public meetings.
QUALIFICATIONS/EXPERTISE
The selected consultant will possess the following qualifications and expertise:
1. A strong background in cultural planning work, including guiding community input processes as well as inventorying cultural assets and cultural needs.
2. A
bility to develop a detailed work plan that clearly and systematically identifies tasks necessary to complete the plan ensuring that it is inclusive, diverse, and representative.
3. W
ork experience in the cultural and/or artistic fields that can inform a cultural planning process and demonstrated administrative experiences.
4. H
istory of building and maintaining positive working relationships with agencies, committees, and constituents; excellent written and oral communication skills.
SCOPE OF SERVICES
The Consultant will do the following:
1. In partnership with the Fresno Arts Council and the City of Fresno, manage the work plan; conduct research and analysis on the City of Fresno’s cultural assets and cultural needs.
2. D
escribe and implement a comprehensive strategy and methodology for citizen involvement in the cultural plan development that animates a planning process that is grounded in the ethos of engagement and supports social equity.
3. I
n partnership with the Fresno Arts Council and the City of Fresno, coordinate and facilitate city-wide and neighborhood specific meetings and present recommendations and findings to City Advisory committees, elected officials and/or staff.
4. A
nalyze the City of Fresno’s uniqueness and identity as a wellspring of creativity as manifest in its cultural and art organizations, cultural events, cultural districts and support system for artists and arts organizations.
5. P
roduce a city-wide cultural plan that will provide a policy framework, strategies and funding requirements that strengthen and advance the City of Fresno’s Art and Cultural sector with benchmarks for success.
COMPENSATION
The budget for this consultancy is $75,000.
Estimated effective dates of contract are MARCH 11, 2022, through JUNE 30, 2022.
The selected consultant/organization will be required to enter into a Professional Services Agreement with the City of Fresno.
PROPOSAL EVALUATION CRITERIA
Proposals will be evaluated by a Selection Committee (Committee) based on, but not limited to, the following considerations and criteria:
1. D
emonstrated knowledge of the City of Fresno or a process to reach an understanding of it.
2. A
n innovative and effective approach to cultural planning and the development of cultural policy strategies.
3. A
n ability to reach and engage a range of constituents from within the arts, as well as other sectors.
4. A
willingness to involve local arts organizations and artists in fostering a process that is engaging and imaginative for Fresno residents and visitors.
5. P
roposal of a planning process that fits the project budget guidelines.
6. D
emonstrated and applicable experience in:
a) creating strategy and implementation plans for municipalities or other public agencies.
b) engaging diverse communities thoughtfully in a public process. c) leading, coordinating, and facilitating complex public engagement processes, including management of multiple stakeholder committees.
d) devising and executing a communications strategy for cultural planning; and
e) building an accountable implementation and funding plan.
A
s part of the evaluation process, the consultant may be asked to participate in a phone interview and finalists will be asked to present their proposal to the Committee in person or via Zoom.
T
his RFP does not commit the City of Fresno to enter into a contract or to pay any costs incurred in the preparation of the RFP. The City of Fresno reserves the right to accept or reject any RFPs, and to negotiate with any qualified Agency, or to cancel in part or in its entirety this solicitation for RFP's.
S
ubmittal Requirements
1. A cover letter summarizing the consultant’s interest in the plan, experience, and qualifications, as it relates to developing a comprehensive cultural plan.
2. A
work plan describing your approach to designing, managing, and coordinating this project, (10 pages maximum).
a) T
he description should address the task in the scope of service. In addition, include any steps/tasks not included in the “Scope of Services” that the consultant feels would materially affect the quality of the project.
b) Include a brief narrative explanation of how your work plan will ensure the City of Fresno’s cultural planning process is appropriately inclusive, diverse, and representative all City of Fresno residents.
c) Provide a written summary identifying the types of information, data, and administrative assistance expected from the Fresno Arts Council and the City of Fresno to complete this project.
3. Supplemental Information:
• Report and/or description of a similar project you have completed. • Resume/CV
• Three professional references
PUBLIC RECORDS
The proposals received shall become the property of the City of Fresno and are subject to public disclosure. Those parts of a proposal which are defined by the Proposer as business or trade secrets as that term is defined in California Evidence Code, Section 3426.1, and are reasonably marked "Trade Secrets", "Confidential", or "Proprietary", and placed in a separate envelope shall only be disclosed to the public if such disclosure is required or permitted under the California Public Records Act or otherwise by law. Proposers who indiscriminately and without justification identify most, or all, of their proposal as exempt from disclosure may not be considered for award. Proposals, excluding confidential information, will be available for review after posting of staff recommendation.
Conflict of Interest
The City of Fresno is attempting to avoid conflict of interest or any appearance of conflict of interest. Therefore, all consultants and their sub-contractors (if any) are required to provide a Disclosure of Conflict of Interest (Attachment A).
Provide a statement of conflict you, your firm, and/or other key staff may have regarding these services. The statement should not only include actual conflicts, but also any working relationships that may be perceived by disinterested parties as a conflict. If there is no potential conflicts of interest identified, state such in your proposal. Complete and return Attachment A – Disclosure of Conflict of Interest as part of the RFP for the consultant and each subcontractor.
a. By submission of a proposal, the consultant acknowledges that it has read and thoroughly understands the Scope of Services; agrees to all terms and conditions stated herein in the attached Agreement form without exception, acknowledges the consultant can meet all the insurance requirements without exception; and acknowledges that it can perform all tasks, as required.
Local Preference
Fresno Municipal Code Section 4-109, LOCAL PREFERENCE IN CONTRACTING FOR SERVICES, provides for a local preference. Portions pertinent to this Contract are paraphrased as follows:
Except for those contracts funded by the federal or state government when such funding would be jeopardized because of this preference, the City of Fresno shall, in contracting for consulting services, give a primary preference to local firms, when such firms have the necessary qualifications, experience and expertise to complete the project being proposed, as determined by the City. A secondary preference shall be given to non-local firms which form an association for pecuniary profit with local firms for the project, wherein the benefit to the local firm(s) is an amount greater than 15% of the total contract price. The Agency shall certify, under penalty of perjury, that the Agency qualifies as a local firm. The preference is waived if the certification does not appear on the proposal.
"Local firm" shall mean a firm with a fixed primary or branch office within a twenty-five-mile radius of Fresno City Hall, located at 2600 Fresno Street in the City of Fresno, and a majority of the work on the project will be performed by employees who are permanently assigned to such office prior to the city requesting proposals for the project and whose regular duties would include local work on other than City projects.
Agency shall submit the form CERTIFICATION FOR LOCAL PREFERENCE with their proposal if they seek the benefit of local preference.
Regulated Communications
The Regulated Communications in City Procurement Process Ordinance (Article 6, Chapter 4 of the Fresno Municipal Code) became effective May 7, 2004. With certain specified exceptions, the Ordinance provides that no Respondent, Bidder, Agency (as the case may be) shall initiate, engage in, or continue any communication to or with any City elected official concerning or touching upon any matter which is the subject of this competitive procurement process.
Any Respondent, Bidder, Agency or elected official (as the case may be) who initiates, engages in, continues in, or receives any regulated communication shall file the written disclosure required by the Regulated Communications in City Procurement Process Ordinance.
Any Respondent, Bidder, or Agency violating the Regulated Communications in City Procurement Process Ordinance may be disqualified from participating in this procurement process and/or determined to be non-responsible.
Additionally, the City may set aside the award of a contract, prior to its execution, to a party found to have violated the Ordinance.
Note: The full text of Fresno Municipal Code, Chapter 4, Article 6 may be read at the following website:
http://www.municode.com/Resources/gateway.asp?pid=14478&sid=5.
Debarment
A Bidder may be debarred from bidding or proposing upon or being awarded any contract with the City, or from being a subcontractor or supplier at any tier upon such contract, in accordance with the procedures in Fresno Municipal Code Section 4-104 adopted by Council on May 17, 2018. The initial period of any such debarment shall not be less than one year and may be permanent depending on the violation. A Bidder may request a hearing, in accordance with Fresno Municipal Code Section 4-104, upon receipt of a notice of proposed debarment from the City Manager or designee. A copy of the ordinance may be obtained from the City Clerk’s Office, 2600 Fresno Street, Fresno, California 93721.
Professional and General Liability Insurance
See Exhibit B attached hereto.
Approval by City Council
Any contract exceeding $50,000 shall be subject to the approval of the City Council in accordance with the Fresno Municipal Code.
Agency Agreement
The City will be utilizing a Standard City Consultant Agreement (Appendix A).
14 Attachment C
DISCLOSURE OF CONFLICT OF INTEREST
YES* NO
1 Are you currently in litigation with the City of Fresno or any of its agents?
2 Do you represent any firm, organization , or person who is in litigation with the City of Fresno?
3 Do you currently represent or perform work for any clients who do business with the City of Fresno?
4 Are you or any of your principals, managers or professionals, owners or investors in a business which does business with the City of Fresno, or in a business which is in litigation with the City of Fresno?
5 Are you or any of your principals, managers , or professionals, related by blood or marriage to any City of Fresno employee who has any significant role in the subject matter of this service? 6 Do you or any of your subcontractors have, or expect to have, any interest, direct or indirect, in any other contract in connection with this Project?
* If the answer to any question is yes, please explain in full below.
Explanation:
S ignature
( name)
( company)
( address)