Agenda Item A.1
DISCUSSION/ACTION ITEM
Meeting Date: May 3, 2023
TO: Mayor and Councilmembers
FROM: Deborah S. Lopez, City Clerk
CONTACT: Liana Campos, Deputy City Clerk
SUBJECT: Public Engagement Commission Interviews
RECOMMENDATION:
A. Conduct candidate interviews for the Public Engagement Commission; and, B. Appoint one candidate to fill a vacant unexpired term ending in November 2023.
BACKGROUND:
On May 16, 2017, the City Council adopted Resolution No. 17-18 establishing the City’s Public Engagement (PEC) Commission, consisting of seven members. In September 2018, the City Council amended the Commission makeup to include a youth member.
The terms for the PEC were initially established in 2017 on a staggered model, similar to other boards and commissions. On February 10, 2023 , Barbara Massey submitted her resignation for the Public Engagement Commission.
DISCUSSION:
There is an opportunity for the City Council to a ppoint a Candidate to fill the unexpired term ending November 2023 to the Public Engagement Commission.
Requests for app lications were published on the City’s website, Channel 19, the local adjudicated newspaper, and GovDelivery Bulletins, posted at the Jonny D. Wallis Park, and advertised via press releases. The City received three applications for the vacancy and staff has confirmed the following interview times:
Scheduled Time Candidates Status
4:00 P.M. Adam Schaffer Public Engagement Commission
4:15 P.M. Peter Omoregie Public Engagement Commission
4:30 P.M. Jeff Hansten Public Engagement Commission
1 Meeting Date: May 3, 2023
2 This agenda item allows the City Council the opportunity to conduct interviews and recommend one nominee for Mayoral appointment to the Public Engagement Commission. Ratification of the Mayor’s appointments will come before the City Council on May 16, 2023.
FISCAL IMPACTS:
There is no direct fiscal impact of the appointment of members to the Public Engagement Commission.
ALTERNATIVES:
The C ity Council is under no obligation to m ake appointments at this time. The City Council could direct staff to reopen the recruitment and advertise for additional candidates.
Reviewed By: Legal Review By: Approved By:
___________________ ___________________ _________________ Kristine Schmidt Megan Garibaldi Robert Nisbet
Assistant City Manager City Attorney City Manager
Attachments:
1. Application – Adam Schaffer
2. Application – Peter Omoregie
3. Application – Jeff Hansten
2 Attachment 1:
Application – Adam Schaffer
3 Submit Date: Mar 01, 2023
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title Occupation
Application for appointment and background information for City of Goleta Boards, Commissions and Committees
Profile
Which Boards would you like to apply for?
Public Engagement Commission: Submitted
Question applies to multiple boards
Do you reside in the City of Goleta?
Yes No
Question applies to multiple boards
If yes, number of years in the City of Goleta:
5 Question applies to multiple boards
Are you currently serving on a City of Goleta Board, Commission or Committee? Yes No
Question applies to multiple boards
If your answer is yes, please specify.
Question applies to multiple boards
Do you currently serve in any governmental position for any agency of government, whether as an employee, or appointed official or elected official? Yes No
Adam H Schaffer
Santa Barbara CA
Adam H Schaffer
4 Question applies to multiple boards
If yes, please specify.
Question applies to multiple boards
Specify your current or prior service on various boards, commissions or committees:
Independent Living Resource Center, Member Annual Passion for Independence Event Committee, 2019 - present Recipe for Hope Foundation, Member Board of Directors, 2015-2018 UCLA Lab School, Member/Committee Chair Board of Advisors, 2011-2014 The Rape Foundation of the Rape Treatment Center at UCLA-Santa Monica Hospital, Founding Member Men’s Advisory Council, 2010-2012 Santa Barbara Unified School District, Member Superintendent’s Committee on Grading and Homework, 2015- 2016
Question applies to multiple boards
Board Members/Commissioners are required to attend meetings on a regular basis. If appointed, will you be able to attend meetings regularly and devote the time necessary to fulfill your duties as a member?
Yes No
Question applies to multiple boards
Do you or immediate family members have any relationship (professional, financial, other) that may present a potential conflict of interest for this board, committee or commission? Yes No
Question applies to multiple boards
If yes, please explain.
Interests & Experiences
Question applies to multiple boards
Why are you interested in serving on a board, commission or committee? Simple: to give back and be involved in my community
Question applies to multiple boards
Describe your qualifications, experience, and education, and list any technical or professional requirements you have relative to the duties of the board, commission or committee to which you are applying.
My education and career has been in media so I understand the importance of public engagement with communities.
Question applies to multiple boards
What are your goals in serving on the board, commission, or committee to which you are applying?
To assist with public engagement for the City. My background is well suited for this role.
Adam H Schaffer
5 Upload a Resume
Date of Birth
Question applies to multiple boards
Have you obtained any memberships in professional organizations? IAEE - International Association for Exhibitions and Events ABM - American Business Media Question applies to multiple boards
What civic and/or volunteer activities have you participated in? You may include past or present activities.
Santa Barbara County Sheriff's Office Citizens Academy - 2022 (also see various boards, commissions or committees listed above)
Question applies to multiple boards
How did you hear about the position?
City of Goleta email.
Question applies to multiple boards
Have you attended meeting(s) or viewed meetings on the City's website (http://www.cityofgoleta.org/i-want-to/news-and-updates/government-meeting-agendas-and- videos) for the board, commission, or committee for which you are applying? Yes No
Demographics
Question applies to multiple boards
All Demographic information is optional.
Ethnicity
Gender
Adam H Schaffer
6 Question applies to multiple boards
Please Agree with the Following Statement
File a Statement of Economic Interest (Form 700)
I Agree
Question applies to multiple boards
Please Agree with the Following Statement
Completion of the Code of Ethics and AB1234 Ethics Training:
I Agree
Question applies to multiple boards
NOTES
ALL INFORMATION , EXCEPT PERSONAL DATA ENTERED IN THE PROFILE SECTION, IS
PUBLIC AND AVAILABLE FOR VIEWING AT THE CITY CLERK'S OFFICE AND ON THE CITY'S WEBPAGE.
After an application has been submitted, a confirmation page will be displayed. If an email address has been provided, an email confirmation will be sent. IF A CONFIRMATION IS NOT DISPLAYED, PLEASE RE-SUBMIT OR CONTACT THE CITY CLERK'S OFFICE AT (805) 961-7505.
Adam H Schaffer
7 ADAM H. SCHAFFER
818-207-4510
[email protected]
KEY ACCOMPLISHMENTS
Innovative media and events management executive focused on revenue and portfolio growth with deep experience across a wide array of business models and product groups. Proven team leader able to initiate organizational change and deliver specific and targeted results.
REVENUE GROWTH
• At NPG of California grew El Pollo Loco, Panda Express, Toyota and MacDonald’s 15%+ each year. • Doubled revenue to $1,000,000 at Internet Research Bureau (IRB) in first year. • $250,000 e-product revenue growth at Forester Media in six months. • 18% annual revenue increase in first year at Moon Tide Media. • 23% portfolio profit growth at 1105 Media, Inc.
• 19% CAGR revenue growth over five years at Reed Business Information. • $1 million growth in year one at Daily Journal Corporation.
MAJOR CLIENT AND ORGANIZATIONAL SALES
• Signed MarketCast, CINT, Ipsos and ISA major new accounts for IRB. • Initiated key ad programs with MGM Resorts International, Neiman Marcus, Kroger, Spectrum and others. • Secured AARP as multi-year client for Media Revenue Partners. • Developed ongoing client relationship with Tarsus Media Holdings (UK). • Deep experience with Cisco, Oracle, Microsoft, Intel, Apple, Honda, Toyota, Lexus and many others. • Understanding of Fortune 1000 accounts, bids, procurement and other key functions.
INNOVATION AND LEADERSHIP
• Restructured sales teams at 1105 Media and Forester Media for effective deployment and increased sales. • Launched ReIndia Expo & Conference in Mumbai (March 2007) which has outperformed in subsequent years. • Grew Tradeshow Week research business to $1,000,000 in five years. • Founded acclaimed TSW Fastest 50 event which has become leading industry conference.
RECENT EXPERIENCE
CONNECTIV HOLDINGS, Santa Barbara, CA September 2022 – present Vice President, Partnerships
Connectiv is a live events studio that for the past decade has dedicated itself to creating industry leading gatherings. Core expertise in owning and operating at scale, vertical-specific conferences.
Oversee all revenue for launch of Cumulus event.
NPG OF CALIFORNIA, Santa Barbara, CA May 2018 – September 2022 Corporate Account Director
NPG of California owns and operates KEYT NewsChannel 3 (ABC), KKFX Fox 11 (FOX) and OEYT NewsChannel 12 (CBS) serving Santa Barbara, San Luis Obispo & Ventura Counties.
Responsible for key corporate and major account revenue for broadcast and digital assets. 8 Adam Schaffer Resume
WINSIGHT LLC, Chicago and Santa Barbara, CA October 2017 – May 2018 Director of Sales (This was a consulting position)
Winsight LLC is a business-to-business media, event, data and information company specializing in the convenience-retailing, restaurant and noncommercial foodservice industries. Winsight has an extensive media portfolio with leading media and events in the convenience store, restaurant, foodservice and grocery sectors.
Directed West Coast sales for Grocery unit. Portfolio included all print, digital, research, events and custom programs.
INTERNET RESEARCH BUREAU, Los Angeles, CA and New Delhi, India September 2016 – October 2017 Vice President Sales, North America (This was a consulting position) Internet Research Bureau is an online market research company with offices in India, the UK and the US, specializing in online panel, sampling techniques, survey programming, consumer insight and technology innovations.
Responsible for all sales and business development, including new clients and adding market share with current clients. Oversaw all hiring and North American business operations.
FORESTER MEDIA, Santa Barbara, CA April 2015– July 2016 Director of Advertising Sales
Forester Media publishes in-depth resources for professionals engaged in a wide range of infrastructure, engineering, and related environmental practices. Products include print magazines, online education & training, live events and conferences, as well as books and extensive online content.
Oversaw all revenue across product lines. Directed team of eight salespeople.
MOON TIDE MEDIA, Hermosa Beach, CA January 2014– April 2015 Publisher, Ventura Blvd Magazine
Branded media and content marketing company which owns and operates digital channels and lifestyle publications that support leading brands, organizations and places in the use of content to engage and motivate their audiences.
Full oversight of P&L, all revenue, publishing, events and business operations of regional lifestyle magazine.
MEDIA REVENUE PARTNERS, Los Angeles, CA June 2009– January 2014 President
B-to-B media firm providing event and publishing sales and consulting services to major national and international firms. Included full sales team deployment of up to 10 account managers, consulting in role-specific assignments, and event concept and production. Clients included AARP, Tarsus Media, Spark Networks, Access Intelligence.
Responsible for all company operations including client acquisition and sales management.
OTHER RELEVANT EXPERIENCE
GREEN MEDIA ENTERPRISES, Los Angeles, CA October 2008– June 2009 Vice President, Sales & Business Development
Responsible for all revenue and operations for expos and conferences. Oversaw all partner relations. 9 Adam Schaffer Resume
1105 MEDIA INC., Chatsworth, CA September 2007 – October 2008 Group Publisher
Complete P&L oversight of $15 million international portfolio including publishing, events, and web products.
Directed staff of 18 team members.
REED BUSINESS INFORMATION, Los Angeles, CA August 2002 – September 2007 Publisher, Tradeshow Week
Full P&L responsibility for $8 million portfolio with magazine, directory, research, digital, web, and event products and group responsibility for marketing and events for Variety’s Home Entertainment Group. Oversaw staff of 28.
EDUCATION
University of Southern California, Annenberg School for Communication M.A.
Communications Management
University of Southern California
B.A.
Broadcast Journalism (Emphasis in Broadcast Management) Honors: Dean’s List
RECENT ACTIVITIES
Santa Barbara County Sheriff’s Office 2022
Citizen’s Academy Graduate
Independent Living Resource Center 2019 - present
Member Annual Passion for Independence Event Committee
Recipe for Hope Foundation 2015-2018
Member Board of Directors
Santa Barbara Unified School District 2015-2016
Member Superintendent’s Committee on Grading and Homework UCLA Lab School 2011-2014
Member/Committee Chair Board of Advisors
The Rape Foundation of the Rape Treatment Center 2010-2012 at UCLA-Santa Monica Hospital
Founding Member Men’s Advisory Council
10 Attachment 2:
Application – Peter Omoregie
11 Submit Date: Mar 01, 2023
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title Occupation
Application for appointment and background information for City of Goleta Boards, Commissions and Committees
Profile
Which Boards would you like to apply for?
Public Engagement Commission: Submitted
Question applies to multiple boards
Do you reside in the City of Goleta?
Yes No
Question applies to multiple boards
If yes, number of years in the City of Goleta:
40 Question applies to multiple boards
Are you currently serving on a City of Goleta Board, Commission or Committee? Yes No
Question applies to multiple boards
If your answer is yes, please specify.
Question applies to multiple boards
Do you currently serve in any governmental position for any agency of government, whether as an employee, or appointed official or elected official? Yes No
Peter S Omoregie
Goleta CA
Peter S Omoregie
12 Question applies to multiple boards
If yes, please specify.
Question applies to multiple boards
Specify your current or prior service on various boards, commissions or committees:
Homeless issues meetings
Question applies to multiple boards
Board Members/Commissioners are required to attend meetings on a regular basis. If appointed, will you be able to attend meetings regularly and devote the time necessary to fulfill your duties as a member?
Yes No
Question applies to multiple boards
Do you or immediate family members have any relationship (professional, financial, other) that may present a potential conflict of interest for this board, committee or commission? Yes No
Question applies to multiple boards
If yes, please explain.
Interests & Experiences
Question applies to multiple boards
Why are you interested in serving on a board, commission or committee? I am interested in supporting our beautiful city in any capacity needed Question applies to multiple boards
Describe your qualifications, experience, and education, and list any technical or professional requirements you have relative to the duties of the board, commission or committee to which you are applying.
Bachelor of Science in Engineering and systems Master of Science in Computers and Sciences Question applies to multiple boards
What are your goals in serving on the board, commission, or committee to which you are applying?
I have no other personal agenda but to serve in the interest of the public Question applies to multiple boards
Have you obtained any memberships in professional organizations?
IEEE AFCEA
Peter S Omoregie
13 Upload a Resume
Date of Birth
Question applies to multiple boards
What civic and/or volunteer activities have you participated in? You may include past or present activities.
CERT Point in Time count Homeless Meetings
Question applies to multiple boards
How did you hear about the position?
email general invitation from the City
Question applies to multiple boards
Have you attended meeting(s) or viewed meetings on the City's website (http://www.cityofgoleta.org/i-want-to/news-and-updates/government-meeting-agendas-and- videos) for the board, commission, or committee for which you are applying? Yes No
Demographics
Question applies to multiple boards
All Demographic information is optional.
Ethnicity
Gender
Question applies to multiple boards
Please Agree with the Following Statement
File a Statement of Economic Interest (Form 700)
I Agree
Peter S Omoregie
14 Question applies to multiple boards
Please Agree with the Following Statement
Completion of the Code of Ethics and AB1234 Ethics Training:
I Agree
Question applies to multiple boards
NOTES
ALL INFORMATION , EXCEPT PERSONAL DATA ENTERED IN THE PROFILE SECTION, IS
PUBLIC AND AVAILABLE FOR VIEWING AT THE CITY CLERK'S OFFICE AND ON THE CITY'S WEBPAGE.
After an application has been submitted, a confirmation page will be displayed. If an email address has been provided, an email confirmation will be sent. IF A CONFIRMATION IS NOT DISPLAYED, PLEASE RE-SUBMIT OR CONTACT THE CITY CLERK'S OFFICE AT (805) 961-7505.
Peter S Omoregie
15 Attachment 3:
Application – Jeff Hansten
16 Submit Date: Mar 14, 2023
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title Occupation
Application for appointment and background information for City of Goleta Boards, Commissions and Committees
Profile
Which Boards would you like to apply for?
Public Engagement Commission: Submitted
Question applies to multiple boards
Do you reside in the City of Goleta?
Yes No
Question applies to multiple boards
If yes, number of years in the City of Goleta:
1 Question applies to multiple boards
Are you currently serving on a City of Goleta Board, Commission or Committee? Yes No
Question applies to multiple boards
If your answer is yes, please specify.
Question applies to multiple boards
Do you currently serve in any governmental position for any agency of government, whether as an employee, or appointed official or elected official? Yes No
Jeff Hansten
Goleta CA
Jeff Hansten
17 Question applies to multiple boards
If yes, please specify.
Question applies to multiple boards
Specify your current or prior service on various boards, commissions or committees:
N/A
Question applies to multiple boards
Board Members/Commissioners are required to attend meetings on a regular basis. If appointed, will you be able to attend meetings regularly and devote the time necessary to fulfill your duties as a member?
Yes No
Question applies to multiple boards
Do you or immediate family members have any relationship (professional, financial, other) that may present a potential conflict of interest for this board, committee or commission? Yes No
Question applies to multiple boards
If yes, please explain.
Interests & Experiences
Question applies to multiple boards
Why are you interested in serving on a board, commission or committee? I recently moved to Goleta and I am anxious to get involved in my new community. My wife and I are both educators, and I retired from my position in northern California recently. I am a strong believer in community participation in all aspects of government, especially at the local level.
Question applies to multiple boards
Describe your qualifications, experience, and education, and list any technical or professional requirements you have relative to the duties of the board, commission or committee to which you are applying.
I have been a high school teacher for over 20 years. I taught many subjects, but I was a political science major in college. I worked at a continuation school serving many at-risk youth. In that role, I was fortunate enough to work with local agencies and organizations.
Question applies to multiple boards
What are your goals in serving on the board, commission, or committee to which you are applying?
My goal in serving on the board is to help carry out the mission of the commission by supporting all efforts to engage the public. I believe it is the role of the commission to increase participation in all aspects of our community. It is an important mission to engage people in positive ways to help all of us stay invested in our community!
Jeff Hansten
18 Upload a Resume
Date of Birth
Question applies to multiple boards
Have you obtained any memberships in professional organizations? N/A
Question applies to multiple boards
What civic and/or volunteer activities have you participated in? You may include past or present activities.
I have participated in several activities in my former community. I have volunteered at many school functions and youth sports.
Question applies to multiple boards
How did you hear about the position?
I learned about the position from an email from the City of Goleta.
Question applies to multiple boards
Have you attended meeting(s) or viewed meetings on the City's website (http://www.cityofgoleta.org/i-want-to/news-and-updates/government-meeting-agendas-and- videos) for the board, commission, or committee for which you are applying? Yes No
Demographics
Question applies to multiple boards
All Demographic information is optional.
Ethnicity
Gender
Jeff Hansten
19 Question applies to multiple boards
Please Agree with the Following Statement
File a Statement of Economic Interest (Form 700)
I Agree
Question applies to multiple boards
Please Agree with the Following Statement
Completion of the Code of Ethics and AB1234 Ethics Training:
I Agree
Question applies to multiple boards
NOTES
ALL INFORMATION , EXCEPT PERSONAL DATA ENTERED IN THE PROFILE SECTION, IS
PUBLIC AND AVAILABLE FOR VIEWING AT THE CITY CLERK'S OFFICE AND ON THE CITY'S WEBPAGE.
After an application has been submitted, a confirmation page will be displayed. If an email address has been provided, an email confirmation will be sent. IF A CONFIRMATION IS NOT DISPLAYED, PLEASE RE-SUBMIT OR CONTACT THE CITY CLERK'S OFFICE AT (805) 961-7505.
Jeff Hansten
20 [email protected]
2097287777
Goleta, CA 93117
Skills
• Interdisciplinary Teaching
• Differe nt ia t ed Inst ruct ion
• T utoring and A fter School H elp
• Standardized T esting
T echniques
• T eaching, T utoring and
C ounseling
• L esson Planning
• C urriculum D evelopment
• C A T eaching C redential
• Parent/T eacher C onferences
• E ffectively W ork W ith Parents
E ducation A nd T raining
08/2022
CLAD :
Education
University of San Diego
San Diego, CA
12/1993
Bachelor of Arts:
Political Science And Governmen
CSU Stanislaus
Turlock, Ca
Jeff Hansten
Summary
I am a high school teacher that is in the process of relocating. I look forward to n challenges and career opportunities. My background is in education and as an owner operator of a screen printing business in Northern California.
Experience
Sonora Union High School District - School Teacher
Sonora, CA
10/2001 - Current
• High School Teacher at a continuation high school
• Develop curriculum
• Hire and train new teachers and staff
• Maintained safe, clean and organized classroom environment. • Attended in -service training and professional development courses to stay on top of policy and education changes.
• Instructed students individually and in groups, utilizing various teaching methods.
• Involved parents in student education by cultivating strong relationships. • Improved student engagement by implementing student -centered classroom management techniques to foster academic curiosity.
• Taught students subject -specific material, learni ng strategies and social skills. • Built and strengthened positive relationships with students, parents and teaching staff.
Sonora Shirt Company - Business Owner
Columbia, CA
06/2005 - 12/2021
• Managed operations budgeting, accounts payable and accounts receivable and payroll.
• Conferred with customers to understand needs and finalize purchase orders. • Kept records for production, inventory, income and expenses. • Set pricing structures according to market analytics and emerging trends. • Reconciled daily sales, prepared bank deposits and assessed financial transaction reports.
• Determined pricing for products or services based on costs and competition. • Improved company's quality and productivity by streamlining systems and processes.
• Prepar ed weekly schedules to verify proper floor coverage within fiscal guidelines.
• Built and enhanced relationships with clients to boost revenue. • Made financial and logistics decisions in best interest of company. .
21