Agenda Item No. 5
CITY COUNCIL STAFF REPORT
TO: Honorable Mayor and City Council DATE: February 28, 2022 FROM: Matthew Bronson, City Manager
PREPARED BY: Kristin Eriksson, Deputy City Manager
SUBJECT: Fourth Public Hearing on the Creation of a District-Based City Election System and Selection of a Final District Map
RECOMMENDATION
Conduct a public hearing to consider focus draft maps selected by the Council at the January 24, 2022 public hearing and select a final district map.
BACKGROUND
On July 1, 2019, the City Council adopted Resolution No. 19-37 (shown as Attachment 1) declaring its intention to transition from at-large to district-based elections for the City Council commencing with the General Municipal Election in November 2022. Pursuant to Elections Code Section 10010, the City conducted two public hearings on June 28, 2021 and July 26, 2021 prior to drafting maps of proposed districts, at which time the public was invited to provide input regarding the composition of said districts. The City worked with demographic consultant National Demographics Corporation (NDC) to create four draft maps for the City Council’s consideration and to analyze publicly submitted maps. The City also worked with communications consultants Tripepi Smith on public outreach efforts to inform the public about district elections and to seek input in developing district maps, in compliance with State law, including extensive Spanish language outreach. A summary of outreach efforts is shown in Attachment 6.
On January 24, 2022, the City Council conducted the third districting hearing and considered the NDC draft maps, as well as 41 publicly submitted maps, which included maps depicting communities of interest, single district maps and four-district maps. After deliberations, the Council selected two of the NDC maps (Plans 901 and 904, shown in Attachments 2 and 3) and one map drawn by NDC in response to written public comment (Plan 905, shown in Attachment 4) as focus maps for further consideration. The Council also directed staff to make changes to Plan 901 to lower the total population deviation (Plan 901B, shown in Attachment 5).
This February 28th hearing is the fourth of four public hearings that the City must hold prior to adopting district boundary maps to transition to district-based elections. The purpose of this hearing is to consider those maps selected by the Council for further consideration at the January 24th hearing that reflect Council’s prior direction and public input and for the Council to select a final district map. Following this hearing, staff will bring an ordinance to the Council to adopt the final map with adoption scheduled for March 28, 2022.
Below is a summary of each of the Council-selected focus maps:
• Plan 901 presents a horizontal pattern and uses West Grand Avenue as a boundary between Districts 2 and 3, which also serves as the boundary for the elementary school Staff Report: Fourth Public Hearing on District-Based City Elections and Final Map Page 2 February 28, 2022
attendance areas. The coastal community of interest is kept whole in District 1 and a tenant community of interest is concentrated in Districts 2 and 3. Additionally, the overall Latino population and Latino citizen voting age population are concentrated in District 3, with 40% and 30%, respectively.
• Plan 901B is substantially the same as Plan 901; however, district boundaries do not follow the same streets as consistently to allow for a lower total population deviation. The Latino overall and citizen voting age populations remain concentrated in District 3, with 40% and 30%, respectively.
• Plan 904 presents a hybrid pattern and does not use West Grand Avenue as a boundary.
The commercial corridor along West Grand Avenue, including a concentration of multifamily housing, is contained within District 2. The coastal community of interest is kept whole in District 3. Additionally, the overall Latino population and Latino citizen voting age population are concentrated in District 2, with 39% and 29%, respectively. • Plan 905 presents a quadrant pattern and uses West Grand Avenue as a boundary between Districts 1 and 3, which also serves as the boundary for the elementary school attendance areas. The coastal community of interest is shared between Districts 1 and 3, and a tenant community of interest is concentrated in Districts 2 and 3. Additionally, the overall Latino population and Latino citizen voting age population are concentrated in District 3, with 41% and 29%, respectively.
FISCAL IMPACT
There is no fiscal impact associated with this public hearing.
ALTERNATIVES
The Council has the following alternatives to consider:
1) Conduct a public hearing to consider the Council-selected focus draft maps and select a final district map for adoption by ordinance on March 28, 2022; or 2) Do not select a final district map and provide direction on one or more additional maps for the Council to consider; or
3) Provide other direction to staff.
PUBLIC NOTIFICATION
The agenda was posted in accordance with the Brown Act.
Attachments
1. Council Resolution No. 19-37
2. Plan 901
3. Plan 901B
4. Plan 904
5. Plan 905
6. Public Outreach Summary
RESOLUTION N0.19-37
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF GROVER BEACH,
CALIFORNIA, DECLARING ITS INTENTION TO TRANSITION FROM AT-LARGE TO DISTRICT-BASED ELECTIONS BY NOVEMBER 2022
WHEREAS, members of the City Council of the City of Grover Beach are currently elected in "atlarge" elections in which each of the four Council Members along with the Mayor is elected by the registered voters of the entire city; and ·
WHEREAS, California Government Code section 34886 permits the legislative body of a city to change its method of election by ordinance from an "at-large" system to a "district-based" system in which each member of the legislative body is elected by the voters in the district in which the candidate resides; and
WHEREAS, on May 29, 2019, the City received a letter entitled Notice of Violation of California Voting Rights Act ("Notice") from Jeffrey Mayes, attorney, on behalf of Felipe Rueff ("Prospective Plaintiffs") asserting that the City's elections are characterized by racially polarized voting and demanding that the City transition to district-based elections pursuant to the California Voting Rights Act ("CVRA"); and
WHEREAS, a violation of the CVRA is established if it is shown that racially polarized voting occurs in elections (Elections Code 14028(a)). "Racially polarized voting" means voting in which there is a difference in the choice of candidates or other electoral choices that are preferred by voters in a protected class, and in the choice of candidates and electoral choices that are preferred by voters in the rest of the electorate {Elections Code section 14026(e)); and
WHEREAS, the CVRA allows for Prospective Plaintiffs to file a lawsuit against the City if the City does not allow a resolution of intent to institute district-based elections within 45 days of the Notice ("45- day period") (Elections Code section 1001 O); and
WHEREAS, the Notice states that if the City declines to adopt a resolution of intent to transition to district-based elections within the 45-day period, Prospective Plaintiffs will commence a lawsuit to compel district-based elections; and
WHEREAS, July 13, 2019 is the 45th day from the date the City received the Notice; and WHEREAS, the Prospective Plaintiffs offered to consider a settlement agreement whereby the City would not be required to institute district-based elections until the November 2022 regular election in order to allow 2020 U.S. Census data to be taken into account in drawing district boundaries; and WHEREAS, the City denies the assertion that it's at-large system violates the CVRA or any other provision of law and asserts that the City's election system is legal in all respects; and WHEREAS, the City Council has concluded that the public interest would be best served by transitioning to a district-based election system due to the inherent uncertainties and costs associated with defending the City's at-large election system again a CVRA lawsuit; and NOW, THEREFORE, BE IT RESOLVED by the Council of the City of Grover Beach:
SECTION 1. The above recitals are true and correct.
SECTION 2. Before the November 2022 regular election, the City Council will consider adoption of an ordinance to institute a district-based election system as authorized by Government Code section 34886.
Attachment 1
SECTION 3. Prior to considering an ordinance to establish district boundaries for a districtbased election system, the City will follow the requirements pursuant to Elections Code section 10010 to solicit public input in the district map drawing process.
Upon motion by Mayor Pro Tern Shah, second by Council Member Lance, and on the following roll call vote:
AYES:
NOES:
ABSENT:
ABSTAIN:
Council Members - Bright, Lance, Nicolls, Mayor Pro Tern Shah, and Mayor Lee
Council Members - None
Council Members - None
Council Members - None
The foregoing Resolution No. 19-37 was PASSED, APPROVED, and ADOPTED at a Regular Meeting of the City Council of the City of Grover Beach, California this 1st day of July, 2019. 3 2
4 1
Pismo State
Beach
Pismo State
Beach Golf
Course
Mentone Basin
Park
16th Street Park
Grover Heights
Park
Costa Bella Park
Ramona Garden
Park
Cabril
o
Hwy
Margarita Ave
HHuston St
u
b
er St S 4th St
N 4th St
El Cam Real
Grand Ave
Front St
Oak Park Blvd
16th
St
Anita Ave
Newport Ave
N
1st
St
N 2nd St
Ocean View Ave
13th
St Ramona Ave
Beckett Pl
Highland Way
N
8th St
Nacimiento Ave
N
5th St
N
3rd
St
Baden Ave
Mira
Mar
Ct
Laguna Ct
Park Ln
S
an
S
or e
nto
Ct S
O
a
k
P
ark
Blvd
The Pike
N 13th
St
Park View Ave
S
1 6th
St
T
a
n
n
er Ln
Messina
Ct
B
arc
a
St
Mentone Ave Lyn
e
St
Calvin Ct
P
ark Dr
S
3rd
St Saratoga Ave S 5th St
Ritchie Rd
C
o
urtlan
d
St
Atlantic City Ave
N
6th
St Longbranch Ave
Rockaway Ave
N
7th
St S 10th
St N
9th
St S 14th
St Brighton Ave
B
alb
o
a
St Seabright Ave
N 10th
St S 11th
St Nice Ave
Trouville Ave
C
a
pitola
St Shanna Pl
Saint John Cir
Farroll AveDriftwood St
Stinso
n
Ct D
ove
r
Ct
S 6th
St Manhattan Ave S 8th St
S
7th
St S
9th
St Total Population Deviation: 9.5%
Most Latino District: 3 (30% CVAP)
City of Grover Beach
2021/22 Transition to
District Elections
National Demographics Corp., Jan. 14, 2022
Proposed Election Sequence:
2022: Districts 1 & 2
2024: Districts 3 & 4
Plan 901
©2021 CALIPER
Attachment 2
Category Field 1 2 3 4 Total
Total Population 3,271 3,348 3,075 3,045 12,739
Population Deviation 86 163 -110 -140 303
Pct. Deviation 2.70% 5.12% -3.45% -4.40% 9.51%
Hispanic/Latino 26% 28% 40% 31% 31%
NH White 62% 60% 48% 57% 57%
NH Black 1% 2% 2% 1% 1%
NH Asian/Pac.Isl. 6% 7% 7% 7% 7%
NH Native Amer. 2% 2% 2% 2% 2%
Total 2,233 3,028 2,398 2,301 9,960
Hisp 17% 17% 30% 18% 21%
NH White 73% 74% 55% 78% 70%
NH Black 3% 4% 1% 0% 2%
Asian/Pac.Isl. 7% 5% 13% 4% 7%
Native Amer. 0% 2% 2% 2% 1%
Total 2,203 2,215 1,758 1,998 8,174
Latino est. 18% 16% 25% 22% 20%
Spanish-Surnamed 17% 15% 23% 21% 19%
Asian-Surnamed 2% 2% 3% 2% 2%
Filipino-Surnamed 2% 2% 2% 2% 2%
NH White est. 79% 77% 71% 77% 76%
NH Black 2% 4% 2% 0% 2%
Total 1,829 1,867 1,420 1,694 6,810
Latino est. 15% 15% 22% 20% 18%
Spanish-Surnamed 15% 15% 21% 19% 17%
Asian-Surnamed 2% 2% 3% 2% 2%
Filipino-Surnamed 2% 2% 2% 2% 2%
NH White est. 79% 77% 71% 77% 76%
NH Black 2% 4% 2% 0% 2%
Total 1,312 1,328 940 1,187 4,767
Latino est. 11% 13% 18% 17% 15%
Spanish-Surnamed 11% 13% 18% 17% 14%
Asian-Surnamed 2% 2% 2% 1% 2%
Filipino-Surnamed 1% 1% 2% 2% 2%
NH White est. 83% 78% 75% 79% 79%
NH Black est. 1% 4% 1% 0% 2%
age0-19 18% 22% 33% 21% 24%
age20-60 53% 57% 52% 51% 53%
age60plus 29% 21% 15% 28% 22%
immigrants 14% 8% 7% 8% 9%
naturalized 59% 50% 53% 48% 53%
english 92% 86% 63% 84% 80%
spanish 5% 9% 29% 14% 15%
asian-lang 2% 1% 7% 2% 3%
other lang 1% 4% 0% 0% 1%
Language Fluency Speaks Eng. "Less than
Very Well" 3% 1% 16% 5% 7%
hs-grad 52% 51% 58% 47% 52%
bachelor 19% 21% 18% 26% 21%
graduatedegree 12% 13% 8% 10% 11%
Child in Household child-under18 20% 25% 42% 27% 29%
Pct of Pop. Age 16+ employed 62% 72% 60% 68% 66%
income 0-25k 12% 14% 13% 18% 14%
income 25-50k 19% 15% 25% 24% 20%
income 50-75k 21% 20% 30% 14% 21%
income 75-200k 46% 42% 31% 31% 37%
income 200k-plus 2% 8% 2% 13% 6%
single family 82% 66% 67% 73% 72%
multi-family 18% 34% 33% 27% 28%
rented 36% 54% 59% 43% 49%
owned 64% 46% 41% 57% 51%
Household Income
Education (among those
age 25+)
Immigration
Age
Language spoken at
home
City of Grover Beach - Plan 901
2020 Census
Total Pop.
Citizen Voting Age Pop
Housing Stats
Voter Registration
(Nov 2020)
Voter Turnout
(Nov 2020)
Total population data from California's adjusted 2020 Census data. Citizen Voting Age Population, Age, Immigration, and other demographics from the 2015-2019 American Community Survey and Special Tabulation 5-year data. Turnout and Registration data from California Statewide Database ("Latino" figures calculated by NDC using Census Bureau's Latino undercount by surname estimate).
Voter Turnout
(Nov 2018)
3 2
4 1
Pismo State
Beach
Pismo State
Beach Golf
Course
Mentone Basin
Park
16th Street Park
Grover Heights
Park
Costa Bella Park
Cabril
o
Hwy
Margarita Ave
HHuston St
u
b
er St S 4th St
N 4th St
El Cam Real
Grand Ave
Front St
Oak Park Blvd
16th
St
Anita Ave
Newport Ave
N
1st
St
N 2nd St
13th
St Ramona Ave
Beckett Pl
San
Sor
ento
Ct
Highland Way
N
8th St
Nacimiento Ave
N
5th St
N
3rd
St Charles St
Baden Ave Marb
el a
Ct Mira
Mar
Ct
Laguna Ct
Park Ln
S
O
a
k
P
ark
Blvd
The Pike
N 13th
St
Park View Ave
S
1 6th
St
T
a
n
n
er Ln
B
arc
a
St
S 14th
St Mentone Ave Lyn
e
St Ritchie Rd
Calvin Ct
P
ark Dr
S
3rd
St Saratoga Ave S 5th St
C
o
urtlan
d
St
Atlantic City Ave
N
6th
St Longbranch Ave
Rockaway Ave
N
7th
St S 10th
S
N
t 9th
St Brighton Ave
B
alb
o
a
St Seabright Ave
S 11th
St N 12th
St N 11th
St N 10th
St S
1 2th
St Nice Ave
Trouville Ave
Shanna Pl
Saint John Cir
Farroll AveDriftwood St
Stinso
n
Ct D
ove
r
Ct
S 6th
St Manhattan Ave S 8th St
S
7th
St S
9th
St
City of Grover Beach
2021/22 Transition to
District Elections
National Demographics Corp., Jan. 27, 2022
Plan 901B
Proposed Election Sequence:
2022: Districts 1 & 2
2024: Districts 3 & 4
Total Population Deviation: 7.8%
Most Latino District: 3 (30% CVAP)
©2021 CALIPER
Attachment 3
Category Field 1 2 3 4 Total
Total Population 3,209 3,292 3,193 3,045 12,739
Population Deviation 24 107 8 -140 247
Pct. Deviation 0.75% 3.36% 0.25% -4.40% 7.76%
Hispanic/Latino 26% 28% 40% 31% 31%
NH White 63% 60% 48% 57% 57%
NH Black 1% 2% 2% 1% 1%
NH Asian/Pac.Isl. 6% 7% 8% 7% 7%
NH Native Amer. 3% 2% 2% 2% 2%
Total 2,191 2,998 2,470 2,301 9,960
Hisp 17% 17% 30% 18% 21%
NH White 74% 74% 55% 78% 70%
NH Black 3% 4% 1% 0% 2%
Asian/Pac.Isl. 7% 5% 13% 4% 7%
Native Amer. 0% 2% 2% 2% 1%
Total 2,179 2,176 1,821 1,998 8,174
Latino est. 18% 16% 25% 22% 20%
Spanish-Surnamed 17% 15% 23% 21% 19%
Asian-Surnamed 2% 2% 2% 2% 2%
Filipino-Surnamed 2% 2% 2% 2% 2%
NH White est. 79% 77% 72% 77% 76%
NH Black 2% 4% 2% 0% 2%
Total 1,809 1,835 1,472 1,694 6,810
Latino est. 14% 15% 22% 20% 18%
Spanish-Surnamed 14% 15% 21% 19% 17%
Asian-Surnamed 2% 2% 2% 2% 2%
Filipino-Surnamed 2% 2% 2% 2% 2%
NH White est. 79% 77% 72% 77% 76%
NH Black 2% 4% 2% 0% 2%
Total 1,298 1,298 984 1,187 4,767
Latino est. 11% 13% 18% 17% 15%
Spanish-Surnamed 11% 13% 18% 17% 14%
Asian-Surnamed 2% 2% 2% 1% 2%
Filipino-Surnamed 1% 1% 2% 2% 2%
NH White est. 83% 78% 75% 79% 79%
NH Black est. 1% 4% 1% 0% 2%
age0-19 18% 22% 32% 21% 24%
age20-60 53% 57% 52% 51% 53%
age60plus 30% 21% 15% 28% 22%
immigrants 14% 8% 7% 8% 9%
naturalized 59% 50% 54% 48% 53%
english 92% 86% 64% 84% 80%
spanish 5% 9% 29% 14% 15%
asian-lang 2% 1% 7% 2% 3%
other lang 1% 4% 0% 0% 1%
Language Fluency Speaks Eng. "Less than
Very Well" 3% 1% 16% 5% 7%
hs-grad 52% 51% 58% 47% 52%
bachelor 19% 20% 18% 26% 21%
graduatedegree 12% 13% 8% 10% 11%
Child in Household child-under18 20% 25% 42% 27% 29%
Pct of Pop. Age 16+ employed 61% 72% 61% 68% 66%
income 0-25k 13% 15% 13% 18% 14%
income 25-50k 18% 15% 25% 24% 20%
income 50-75k 21% 20% 29% 14% 21%
income 75-200k 45% 42% 31% 31% 37%
income 200k-plus 3% 8% 2% 13% 6%
single family 82% 66% 67% 73% 72%
multi-family 18% 34% 33% 27% 28%
rented 36% 54% 58% 43% 49%
owned 64% 46% 42% 57% 51%
Household Income
Education (among those
age 25+)
Immigration
Age
Language spoken at
home
City of Grover Beach - Plan 901B
2020 Census
Total Pop.
Citizen Voting Age Pop
Housing Stats
Voter Registration
(Nov 2020)
Voter Turnout
(Nov 2020)
Total population data from California's adjusted 2020 Census data. Citizen Voting Age Population, Age, Immigration, and other demographics from the 2015-2019 American Community Survey and Special Tabulation 5-year data. Turnout and Registration data from California Statewide Database ("Latino" figures calculated by NDC using Census Bureau's Latino undercount by surname estimate).
Voter Turnout
(Nov 2018)
2 4
1 3
Pismo State
Beach
Pismo State
Beach Golf
Course
Mentone Basin
Park
16th Street Park
Ramona Garden
Park
Cabril
o
Hwy
Margarita Ave
HHuston St
u
b
er St S 4th St
N 4th St
El Cam Real
Grand Ave
Front St
Oak Park Blvd
N
8th
St
16th
St
Anita Ave
Newport Ave
N
1st
St
N 2nd St
13th
St Farroll Rd
Ramona Ave
Beckett Pl
San
Sor
ento
Ct
Highland Way
Nacimiento Ave
N
5th St
N
3rd
St N 6th St
Baden Ave Marb
el a
Ct Mira
Mar
Ct
Laguna Ct
Park Ln
S
O
a
k
P
ark
Blvd
The Pike
Ocean View Ave Park View Ave
T
a
n
n
er Ln
Messina
Ct Farroll Ave
B
arc
a
St Ted
y
Bear
Ln
S 14th
St Mentone Ave Lyn
e
St
Calvin Ct
P
ark Dr
S
3rd
St Saratoga Ave S 5th St
C
o
urtlan
d
St
Atlantic City Ave
Longbranch Ave
Rockaway Ave
N
7th
St S 10th
St N
9th
St
S 16th
St Brighton Ave
B
alb
o
a
St Half Moon Bay Ct
Seabright Ave
N 11th
St N 12th
St S 11th
St S 12th
St Manhattan Ave
Shanna Pl
San Sebastian Ct Driftwood St
Nice Ave
D
ove
r
Ct
S 6th
St S
9th
St S
7th
St S
8th
St
Total Population Deviation: 7.2%
Most Latino District: 2 (29% CVAP)
City of Grover Beach
2021/22 Transition to
District Elections
National Demographics Corp., Jan. 14, 2022
Plan 904
Proposed Election Sequence:
2022: Districts 1 & 2
2024: Districts 3 & 4
©2021 CALIPER
Attachment 4
Category Field 1 2 3 4 Total
Total Population 3,255 3,251 3,207 3,026 12,739
Population Deviation 70 66 22 -159 229
Pct. Deviation 2.20% 2.07% 0.69% -4.99% 7.19%
Hispanic/Latino 23% 39% 32% 31% 31%
NH White 64% 50% 56% 58% 57%
NH Black 2% 1% 1% 1% 1%
NH Asian/Pac.Isl. 7% 6% 7% 7% 7%
NH Native Amer. 3% 2% 2% 2% 2%
Total 2,697 2,454 2,613 2,196 9,960
Hisp 12% 29% 24% 18% 21%
NH White 79% 62% 62% 79% 70%
NH Black 5% 2% 1% 0% 2%
Asian/Pac.Isl. 5% 7% 13% 2% 7%
Native Amer. 1% 2% 1% 2% 1%
Total 2,291 1,908 2,008 1,967 8,174
Latino est. 14% 24% 23% 20% 20%
Spanish-Surnamed 13% 23% 22% 19% 19%
Asian-Surnamed 2% 2% 2% 2% 2%
Filipino-Surnamed 1% 1% 2% 3% 2%
NH White est. 79% 73% 75% 77% 76%
NH Black 4% 2% 1% 1% 2%
Total 1,990 1,489 1,633 1,698 6,810
Latino est. 13% 22% 19% 18% 18%
Spanish-Surnamed 12% 21% 19% 17% 17%
Asian-Surnamed 2% 2% 2% 2% 2%
Filipino-Surnamed 1% 1% 2% 3% 2%
NH White est. 79% 73% 75% 77% 76%
NH Black 4% 2% 1% 1% 2%
Total 1,460 958 1,141 1,208 4,767
Latino est. 10% 19% 16% 15% 15%
Spanish-Surnamed 10% 19% 15% 15% 14%
Asian-Surnamed 2% 2% 1% 1% 2%
Filipino-Surnamed 1% 1% 2% 2% 2%
NH White est. 81% 76% 79% 80% 79%
NH Black est. 4% 1% 1% 1% 2%
age0-19 21% 28% 26% 22% 24%
age20-60 54% 54% 53% 51% 53%
age60plus 25% 18% 20% 27% 22%
immigrants 9% 8% 9% 8% 9%
naturalized 53% 53% 58% 47% 53%
english 87% 74% 78% 82% 80%
spanish 8% 20% 16% 16% 15%
asian-lang 1% 4% 6% 1% 3%
other lang 4% 2% 0% 0% 1%
Language Fluency Speaks Eng. "Less than
Very Well" 2% 10% 10% 6% 7%
hs-grad 50% 55% 54% 47% 52%
bachelor 22% 20% 16% 26% 21%
graduatedegree 12% 10% 12% 9% 11%
Child in Household child-under18 23% 33% 33% 27% 29%
Pct of Pop. Age 16+ employed 69% 66% 61% 67% 66%
income 0-25k 14% 13% 14% 18% 14%
income 25-50k 18% 22% 19% 24% 20%
income 50-75k 20% 23% 27% 15% 21%
income 75-200k 42% 38% 37% 31% 37%
income 200k-plus 7% 4% 4% 12% 6%
single family 72% 70% 72% 73% 72%
multi-family 28% 30% 28% 27% 28%
rented 48% 53% 50% 41% 49%
owned 52% 47% 50% 59% 51%
Housing Stats
Voter Registration
(Nov 2020)
Voter Turnout
(Nov 2020)
Total population data from California's adjusted 2020 Census data. Citizen Voting Age Population, Age, Immigration, and other demographics from the 2015-2019 American Community Survey and Special Tabulation 5-year data. Turnout and Registration data from California Statewide Database ("Latino" figures calculated by NDC using Census Bureau's Latino undercount by surname estimate).
Voter Turnout
(Nov 2018)
Household Income
Education (among those
age 25+)
Immigration
Age
Language spoken at
home
City of Grover Beach - Plan 904
2020 Census
Total Pop.
Citizen Voting Age Pop
4 2
3 1
Pismo State
Beach
Pismo State
Beach Golf
Course
Grover Heights
Park
Costa Bella Park
Ramona Garden
Park
Cabril
o
Hwy
Margarita Ave
HHuston St
u
b
er St S 4th St
N 4th St
El Cam Real
Grand Ave
Front St
Oak Park Blvd
16th
St
Anita Ave
N
1st
St
N 2nd St
Ocean View Ave
13th
St N
a
ples St Ramona Ave
Beckett Pl
Newport Ave
San
Sor
ento
Ct
Highland Way
N
8th St
Nacimiento Ave
N
5th St
N
3rd
St N 6th St Marb
el a
Ct Mira
Mar
Ct
Laguna Ct
Park Ln
S
O
a
k
P
ark
Blvd
The Pike
N 13th
St
Park View Ave
Baden Ave
S
1 6th
St
Messina
Ct Trouville Ave
B
arc
a
St Ritchie Rd Lyn
e
St
Calvin Ct
P
ark Dr
S
3rd
St Saratoga Ave S 5th St
Atlantic City Ave
Longbranch Ave
Rockaway Ave
N
7th
St S 10th
St N
9th
St S 14th
St Brighton Ave
N 14th
StB
alb
o
a
St Seabright Ave
Moss Beach Ct
N 11th
St N 10th
St N 12th
St S 11th
St Nice Ave
Mentone Ave
S 12th
St Shanna Pl
Saint John Cir
Farroll AveDriftwood St
Malibu
Ct Manhattan Ave
S 6th
St S 8th St
S
9th
St Total Population Deviation: 4.7%
Most Latino District: 3 (29% CVAP)
City of Grover Beach
2021/22 Transition to
District Elections
National Demographics Corp., Jan. 14, 2022
Plan 905
Proposed Election Sequence:
2022: Districts 1 & 2
2024: Districts 3 & 4
©2021 CALIPER
Attachment 5
Category Field 1 2 3 4 Total
Total Population 3,136 3,134 3,285 3,184 12,739
Population Deviation -49 -51 100 -1 151
Pct. Deviation -1.54% -1.60% 3.14% -0.03% 4.74%
Hispanic/Latino 23% 30% 41% 31% 31%
NH White 67% 57% 46% 58% 57%
NH Black 1% 2% 2% 1% 1%
NH Asian/Pac.Isl. 6% 8% 8% 6% 7%
NH Native Amer. 3% 2% 2% 2% 2%
Total 2,142 2,876 2,663 2,279 9,960
Hisp 12% 20% 29% 20% 21%
NH White 79% 73% 55% 77% 70%
NH Black 4% 3% 1% 1% 2%
Asian/Pac.Isl. 5% 5% 15% 2% 7%
Native Amer. 0% 2% 2% 2% 1%
Total 2,134 2,036 1,953 2,051 8,174
Latino est. 15% 17% 29% 20% 20%
Spanish-Surnamed 14% 16% 27% 19% 19%
Asian-Surnamed 2% 2% 2% 2% 2%
Filipino-Surnamed 1% 1% 2% 3% 2%
NH White est. 81% 77% 69% 77% 76%
NH Black 3% 3% 1% 1% 2%
Total 1,806 1,691 1,527 1,786 6,810
Latino est. 12% 16% 25% 18% 18%
Spanish-Surnamed 12% 15% 24% 17% 17%
Asian-Surnamed 2% 2% 2% 2% 2%
Filipino-Surnamed 1% 1% 2% 3% 2%
NH White est. 81% 77% 69% 77% 76%
NH Black 3% 3% 1% 1% 2%
Total 1,324 1,179 1,005 1,259 4,767
Latino est. 9% 14% 22% 16% 15%
Spanish-Surnamed 9% 13% 21% 15% 14%
Asian-Surnamed 2% 2% 2% 2% 2%
Filipino-Surnamed 1% 1% 2% 2% 2%
NH White est. 84% 79% 72% 80% 79%
NH Black est. 3% 3% 0% 1% 2%
age0-19 16% 24% 30% 23% 24%
age20-60 49% 58% 54% 51% 53%
age60plus 35% 18% 17% 25% 22%
immigrants 14% 7% 8% 8% 9%
naturalized 59% 47% 56% 47% 53%
english 92% 84% 69% 80% 80%
spanish 5% 12% 22% 19% 15%
asian-lang 1% 1% 8% 2% 3%
other lang 2% 3% 0% 0% 1%
Language Fluency Speaks Eng. "Less than
Very Well" 2% 3% 14% 7% 7%
hs-grad 49% 52% 56% 49% 52%
bachelor 20% 20% 18% 26% 21%
graduatedegree 12% 13% 10% 9% 11%
Child in Household child-under18 19% 28% 39% 28% 29%
Pct of Pop. Age 16+ employed 57% 71% 66% 65% 66%
income 0-25k 13% 15% 12% 17% 14%
income 25-50k 18% 15% 25% 25% 20%
income 50-75k 24% 22% 23% 17% 21%
income 75-200k 42% 40% 36% 31% 37%
income 200k-plus 3% 8% 4% 10% 6%
single family 85% 63% 67% 73% 72%
multi-family 15% 37% 33% 27% 28%
rented 32% 56% 60% 42% 49%
owned 68% 44% 40% 58% 51%
Housing Stats
Voter Registration
(Nov 2020)
Voter Turnout
(Nov 2020)
Total population data from California's adjusted 2020 Census data. Citizen Voting Age Population, Age, Immigration, and other demographics from the 2015-2019 American Community Survey and Special Tabulation 5-year data. Turnout and Registration data from California Statewide Database ("Latino" figures calculated by NDC using Census Bureau's Latino undercount by surname estimate).
Voter Turnout
(Nov 2018)
Household Income
Education (among those
age 25+)
Immigration
Age
Language spoken at
home
City of Grover Beach - Plan 905
2020 Census
Total Pop.
Citizen Voting Age Pop
Public Outreach Summary
To help encourage and facilitate resident involvement in expressing their district preferences, the City has carried out the following outreach activities since May 2021:
• Created a dedicated webpage for the districting process: groverbeach.org/districting. • Published four press releases promoting the public hearings, workshops, mapping tools and deadline to submit maps.
• Sent a citywide mailer to all Grover Beach residents that included information on the districting process, how to get involved, a paper map on the back that could be drawn on and sent back to the City, and workshop and hearing information. • Distributed three flyers promoting various upcoming hearings were virtually distributed and made available online, as well as printed and made available at various city counters and events.
• Hosted a bilingual virtual community workshop for residents to share their input on communities of interest and learn how to use the mapping tools. This was recorded and also made available on the website.
• Conducted direct phone and email outreach to community organizations, including local HOAs, to inform them of upcoming events and deadlines to submit maps. • Partnered with the South County Chambers of Commerce to leverage their connection with local businesses and community by resharing social media content and press releases.
• Created two paid Facebook advertisements promoting the community workshop and map submissions. An additional advertisement will be utilized to draw attention to the final deadline to submit maps and the final public hearing.
• Provided regular updates on the districting process and tips for getting involved have also been included in five Grover Gazette editions to date, which reaches around 2,000 people each month via email, in addition to those who access the newsletter via social media and the website.
• Published weekly social media posts about the districting process on Facebook, Instagram, Nextdoor and Twitter. To date, the cumulative reach on all platforms is 48,049 people. The cumulative post engagement is 1,211.
All materials developed for this districting process including print material and social media/online materials were produced in both English and Spanish.
Attachment 6