Agenda Item No. 8
CITY COUNCIL STAFF REPORT
TO: Honorable Mayor and City Council DATE: March 14, 2022 FROM: Matthew Bronson, City Manager
PREPARED BY: Kristin Eriksson, Deputy City Manager
SUBJECT: Updated Council Goals for FY 2022-23
RECOMMENDATION
Approve updates to Council Goals for FY 2022-23 as directed by the City Council at the March 7, 2022 Council Goals Workshop.
____________________________________________________________________________
BACKGROUND
On March 8, 2021, the Council adopted a set of Council Goals for FY 2021-23 following a goalsetting workshop conducted by the Council on February 26, 2021. After reviewing, rating and ranking the candidate goals, the Council adopted a set of collective goals organized into three priority categories:
• Major City Goals. These represent the most important, highest priority goals for the City to accomplish over the next two years, and as such, resources to begin achieving them should be included in the FY 2021-23 budget.
o Economic Development
o Housing and Homelessness
o Public Safety
o Street Improvements
• Other Important Goals. Goals in this category are important for the City to accomplish, and resources to begin achieving them should be made available in the FY 2021-23 budget where feasible.
o Building and Facility Improvements
o City Beautification and Public Art
o Community Engagement
o Pedestrian, Bicycle and Traffic Safety
• Address as Resources Permit. While it is desirable to achieve these goals over the next two years, doing so is subject to current resource availability. o Environmental Sustainability
o Code Compliance
o Recreation and Community Programs
Attachment 1 shows these three categories of goals, as initially adopted, along with a descriptive statement for each goal. Following approval of these goals, staff developed FY 2021-22 work programs for each Major City Goal to identify and scope the goal so that appropriate resources are allocated, and progress can be measured in achieving the goal over Amended to correct second
page
Staff Report: Updated Council Goals for FY 2022-23 Page 2 March 14, 2022
the fiscal year. The draft Major City Goal work programs were presented to the Council on April 26, 2021 and finalized with the Council’s adoption of the FY 2021-23 budget on June 14, 2021.
Mid-Year Council Goals Implementation Update and Workshop On March 7, 2022, staff presented a mid-year implementation report showing the status to date of achieving these goals in FY 2021-22. The report demonstrated significant progress in carrying out the Major City Goals and Other Important Goals. Overall, 90% of the tasks identified for FY 2021-22 for the Major City Goals have been completed or are currently in progress as shown in the chart below categorized by each goal:
Goal Completed In Progress Pending* Deferred* Total
Economic Development 2 11 - 1 14
Housing &
Homelessness 4 3 - 1 8
Public Safety 1 3 - - 4
Street Improvements 4 2 1 - 7
TOTAL 11 19 1 2 33
*Tasks shown as pending are anticipated to be implemented by the end of the fiscal year while tasks shown as deferred will be implemented in the future.
At the workshop, the staff lead(s) for each Major City Goal presented an overview of the accomplishments within the respective goal area as well as items that have not yet been achieved or deferred due to staff resource, workload constraints, or other factors. Staff then sought Council input and direction in the following areas:
1. Are there any changes that the Council would like to make to the current goals?
2. Are there any key items to particularly focus on in FY 2022-23 in implementing the Council Goals?
After consideration of public comment and deliberation the Council directed staff to make the following updates to the Council Goals for FY 2022-23:
1. Add Water Resiliency as an “Other Important Goal” with an emphasis on the Central Coast Blue recycled water project; and
2. Revise the wording of the existing Environmental Sustainability Goal in the “Address as Resources Permit” category to remove the Central Coast Blue project; and
3. Move the Pedestrian, Bicycle and Traffic Safety Goal from the “Other Important Goals” category and into the “Address as Resources Permit” category.
Attachment 2 shows the updated Council Goals, pursuant to this direction.
FISCAL IMPACT
There is no direct fiscal impact from this agenda item as the cost of implementing specific Council Goals and the Central Coast Blue project are included in the FY 2021-23 budget.
ALTERNATIVES
The Council has the following alternatives to consider:
1. Approve updates to Council Goals for FY 2022-23 as directed by the City Council at the March 7, 2022 Council Goals Workshop; or
Staff Report: Updated Council Goals for FY 2022-23 Page 3 March 14, 2022
2. Provide alternative direction to staff.
PUBLIC NOTIFICATION
The agenda was posted in accordance with the Brown Act.
Attachments
1. FY 2021-23 Council Goals, as adopted on June 14, 2021
2. Updated FY 2022-23 Council Goals
City of Grover Beach
FY 2021-23 City Council Goals
MAJOR CITY GOALS
ECONOMIC DEVELOPMENT. Develop and implement economic development initiatives that include COVID-related economic recovery strategies, business retention and attraction, effective and timely permit processing, and tourism promotion including marketing, attracting hotels along Grand Avenue, and ensuring compatible beach uses.
HOUSING AND HOMELESSNESS. Update City codes and standards to encourage housing construction to meet diverse needs; collaborate with developers and non-profits in efforts to increase overall housing stock with a priority on affordable housing availability; and partner with regional agencies and organizations to address homelessness and sheltering issues in the city and region.
PUBLIC SAFETY. Champion contemporary public safety services (police, fire, emergency medical services) by providing leadership and adequate resources, including training, to meet service demands and growing challenges in such areas as homelessness, mental health, vagrancy, and social justice.
STREET IMPROVEMENTS. Continue improvements to major arterials and local streets, incorporating where feasible related improvements, such as utility upgrades and “complete streets” - medians, sidewalks, bicycle lanes, bulb-outs, street trees and other related improvements.
OTHER IMPORTANT GOALS
BUILDING AND FACILITY IMPROVEMENTS. Provide for improvements and enhancements to City buildings, parks, and other facilities through a condition assessment, including disability access needs, followed by a funding and implementation plan to ensure that these public assets meet current and future needs; identify and plan for added facilities where our existing inventory falls short.
CITY BEAUTIFICATION AND PUBLIC ART. Enhance the appearance of the city by improving major entryways, ensuring high signage standards, preserving “legacy trees,” and partnering with the community to pursue new public art projects, such as murals.
COMMUNITY ENGAGEMENT. Continue a strong commitment to transparency and public participation in City government through programs, initiatives and events to encourage citizen engagement in key community decisions; and formalize our practices by adopting a public participation plan and policy.
PEDESTRIAN, BICYCLE AND TRAFFIC SAFETY. Continue efforts to make Grover Beach more pedestrian and bicycle friendly by adding and/or enhancing bicycle lanes, sidewalks, street lights, street and crosswalk striping, and other traffic calming and safety measures.
ADDRESS AS RESOURCES PERMIT
ENVIRONMENTAL SUSTAINABILITY. Integrate environmentally sustainable principles, practices and projects into City operations and new development plans and standards; increase resource conservation and reduce carbon emissions through initiatives such as Central Coast Blue, Central Coast Community Energy and other technology opportunities to address and off-set climate impacts.
CODE COMPLIANCE. Continue to strengthen the code compliance program and related code sections to be more proactive in inspecting and addressing such issues as, short term rental violations, illegal advertising/business signage, overgrown landscaping and conflicting right-of-way encroachments; continue monitoring the cannabis industry.
RECREATION AND COMMUNITY PROGRAMS. Provide viable recreation, youth, childcare and special event programs designed to meet current and emerging needs, both directly and in partnership with other providers.
Attachment 1
City of Grover Beach
FY 2022-23 City Council Goals
MAJOR CITY GOALS
ECONOMIC DEVELOPMENT. Develop and implement economic development initiatives that include COVID-related economic recovery strategies, business retention and attraction, effective and timely permit processing, and tourism promotion including marketing, attracting hotels along Grand Avenue, and ensuring compatible beach uses.
HOUSING AND HOMELESSNESS. Update City codes and standards to encourage housing construction to meet diverse needs; collaborate with developers and non-profits in efforts to increase overall housing stock with a priority on affordable housing availability; and partner with regional agencies and organizations to address homelessness and sheltering issues in the city and region.
PUBLIC SAFETY. Champion contemporary public safety services (police, fire, emergency medical services) by providing leadership and adequate resources, including training, to meet service demands and growing challenges in such areas as homelessness, mental health, vagrancy, and social justice.
STREET IMPROVEMENTS. Continue improvements to major arterials and local streets, incorporating where feasible related improvements, such as utility upgrades and “complete streets” - medians, sidewalks, bicycle lanes, bulb-outs, street trees and other related improvements.
OTHER IMPORTANT GOALS
BUILDING AND FACILITY IMPROVEMENTS. Provide for improvements and enhancements to City buildings, parks, and other facilities through a condition assessment, including disability access needs, followed by a funding and implementation plan to ensure that these public assets meet current and future needs; identify and plan for added facilities where our existing inventory falls short.
CITY BEAUTIFICATION AND PUBLIC ART. Enhance the appearance of the city by improving major entryways, ensuring high signage standards, preserving “legacy trees,” and partnering with the community to pursue new public art projects, such as murals.
COMMUNITY ENGAGEMENT. Continue a strong commitment to transparency and public participation in City government through programs, initiatives and events to encourage citizen engagement in key community decisions; and formalize our practices by adopting a public participation plan and policy.
WATER RESILIENCY. Partner with communities throughout the South County to achieve sustainable water resources through initiatives such as the Central Coast Blue recycled water project as well as through water conservation efforts.
ADDRESS AS RESOURCES PERMIT
CODE COMPLIANCE. Continue to strengthen the code compliance program and related code sections to be more proactive in inspecting and addressing such issues as, short term rental violations, illegal advertising/business signage, overgrown landscaping and conflicting right-of-way encroachments; continue monitoring the cannabis industry.
ENVIRONMENTAL SUSTAINABILITY. Integrate environmentally sustainable principles, practices and projects into City operations and new development plans and standards; increase resource conservation and reduce carbon emissions through initiatives such as Central Coast Community Energy and other technology opportunities to address and off-set climate impacts.
PEDESTRIAN, BICYCLE AND TRAFFIC SAFETY. Continue efforts to make Grover Beach more pedestrian and bicycle friendly by adding and/or enhancing bicycle lanes, sidewalks, streetlights, street and crosswalk striping, and other traffic calming and safety measures.
RECREATION AND COMMUNITY PROGRAMS. Provide viable recreation, youth, childcare and special event programs designed to meet current and emerging needs, both directly and in partnership with other providers.
Attachment 2