2022 Hayward City Council Strategic Retreat | Jan 29, 2022 City of Hayward - City Council Strategic Retreat 2022
Summary Report
February 15, 2022
Table of Contents
A. Overview 3
Purpose 4
Desired Outcomes 4
Pre-Meeting Survey - Key Takeaways 4
Retreat Discussion - Key Takeaways 4
B. Summary 5
1. Racial Equity 5
Racial Equity - Pre-Meeting Survey 5
Racial Equity - Key Themes from the Retreat 6
2. Reflection on Year 2 & Hopes for Year 3 9
Y2 Reflections & Y3 Hopes - Pre-Meeting Survey 9
Y2 Reflections & Y3 Hopes - Key Themes from the Retreat 11
3. Priority Area Names 11
Priority Names - Pre-Meeting Survey 11
Priority Names - Key Themes from the Retreat 12
Discussion 12
4. Projects - Enhance Community Safety and Quality of Life 13 Quality of Life - Pre-Meeting Survey 13
Quality of Life - Key Themes & Projects from the Retreat 15 © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 1 Attachment IV
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Prioritization Exercise 15Discussion of Projects 155. Projects - Preserve, Protect & Produce Housing 16Housing - Pre-Meeting Survey 16Housing - Key Themes & Projects from the Retreat 17Prioritization Exercise 17Discussion of Projects 186. Projects - Confront Climate Crisis 19Climate - Pre-Meeting Survey 19Climate - Key Themes & Projects from the Retreat 21Prioritization Exercise 21Discussion of Projects 217. Projects - Invest in Infrastructure 21Infrastructure - Pre-Meeting Survey 21Infrastructure - Key Themes & Projects from the Retreat 23Prioritization Exercise 23Discussion of Projects 238. Projects - Grow the Economy 26Economy - Pre-Meeting Survey 26Economy - Key Themes & Projects from the Retreat 27Prioritization Exercise 27Discussion of Projects 279. Projects - Strengthen Organizational Health 29Organizational Health - Pre-Meeting Survey 29Organizational Health - Key Themes & Projects from the Retreat 30Prioritization Exercise 30Discussion of Projects 30 © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 2
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 A. Overview
On January 29, 2022 the Hayward City Council and select City staff convened virtually from8:30 a.m. - 2:30 p.m. to discuss the strategic roadmap for the fiscal year 2022 - 2023 (yearthree of theStrategic Roadmap 2020 - 2023). Aheadof the meeting, City staff compiled aproposed revised Strategic Roadmap, which included changes to four of the six prioritynames as well as updated project lists for each priority area. In addition, City staff puttogether a suggested Racial Equity Framework to apply to select projects. City Council wasasked to complete a pre-meeting survey to offer their initial feedback on these proposals.
Attendees included:
City Council:● CM Salinas● CM Wahab● Mayor Halliday● CM Marquez● CM Andrews● CM Zermeno● CM Lamnin Consultants:● Cristelle Blackford, CivicMakers● Lawrence Grodeska, CivicMakers City Staff:● Miriam Lens, City Clerk● City Manager, Kelly McAdoo● Jennifer Ott, Assistant City Manager +Director of Development Services● Regina Youngblood, Assistant CityManager● Mary Thomas, Management Analyst● Todd Rullman, Director of MaintenanceServices● Jayanti Addleman, Director of Libraryservices● Garrett Contreras, Fire Chief● Christina Morales, Housing DivisionManager● Sara Buizer, Deputy Director ofDevelopment Services● Michael Lawson, City Attorney● Geraldine Harvie, IT intern● Alex Ameri, Director of Utilities &Environmental Services Department● Chuck Finnie, Communications andMarketing Officer● Jana Sangy, Director of HumanResources● Monica Davis, Community ServicesManager © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 3
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Purpose & Desired Outcomes
● Bring City Council and City staff together to review and discuss the strategic planfor the fiscal coming year● Provide City staff an opportunity to share updates and proposals with City Council● Provide City Council an opportunity to ask questions of staff, discuss and share inputon the staff-proposed strategic plan● Input on and approval of 1) a racial equity framework and projects, 2) revised prioritynames and 3) year three project lists for each priority area Executive Summary - Pre-Meeting Survey & Retreat Discussion Racial Equity
● According to the survey responses, City Council generally agreed with and wereappreciative of the Racial Equity Framework, as proposed by City staff. This supportand appreciation was reiterated during the discussion.● There were a handful of suggestions for ways to improve or strengthen theapproach, including: 3 mentions of providing emotional/trauma support andcoaching to staff and 2 mentions of leveraging other partnerships to extend theCity’s resources/knowledge in this area, and 1 mention of including racial equitydata/reporting in future City Council updates.● There was also significant discussion about how best to apply the framework tothese projects: 1) Q25 (Russell City restitution), 2) H11g (Universal Income Program),3) H8 (Housing Element update), 4) Q17 (illegal dumping prevention pilots) and 5) theLibrary’s book mobile.
Review of Year 2 and Hopes for Year 3
● According to the survey responses, City Council indicated that they were impressedwith the progress made on the Strategic Roadmap objectives last year, and hoped tosee the same amount of progress in the coming year.● There were no additional comments in response to the question: “Does anyone haveanything to add about last year’s achievements or your hopes for the coming year?” Priority Area Names
● According to the survey responses, City Council generally agreed with thestaff-proposed revisions to four of the six priority areas. This was reiterated duringthe discussion. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 4
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 ● There was significant discussion around the following two priority area names:○ Confront the Climate Crisis. In general there wassupport for the new name.However, four Council members were in support of incorporating the conceptof equity by using a term like “environmental justice” or “climate justice” inthe title and one liked the idea of adding ‘championing environmental justice’as a subheader. Another Council member was concerned that many peoplewill not understand what this means.○ Invest in Infrastructure. Two Council members commentedon the term‘infrastructure’ saying that it is overused and many people don’t fullyunderstand what it means (e.g., in some circles, this includes social services).However, no alternative words were suggested and the mayor was strongly insupport of keeping the word ‘infrastructure’ in the title. One Council memberasked that the City consider sustainability in all infrastructure projects. OneCouncil member supported putting “Hayward” in the title.
Projects by Priority Area
● According to the survey responses, City Council generally agreed with thestaff-proposed project lists; some Council Members proposed a few additionalprojects.● City Council members generally agreed on the top priorities for each priority area,which are as follows:
Enhance Community Safety and Quality of Life - Council Priorities © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 5
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Preserve, Protect & Produce Housing for All - Council Priorities Grow the Economy - Top Priorities
Confront the Climate Crisis - Top Priorities
Invest in Infrastructure - Top Priorities
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2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Strengthen Organizational Health- Top Priorities
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2022 Hayward City Council Strategic Retreat | Jan 29, 2022 B. Summary1. Racial EquityCity staff proposed using the following questions to apply a racial equity lens to specificservices or projects, which were identified throughout the proposed Roadmap):
● What problem is this service/project seeking to address? ● Who benefits from this service/project? ● Who does this service/project not benefit? ● Who is currently accessing this service? ● Who is not accessing this service? Are there barriers? ● How are we communicating about this service/project? What barriers are there forpeople to find up-to-date information? Racial Equity - Pre-Meeting Survey
Do you have any comments or concerns about the racial equity questions or listedprojects? Overall, City Council expressed support for the framework and listed projects:
● Very thoughtful approach that [...] will lead to useful information and facilitateimproved service to our residents.● … Responsive to current community concerns, historical issues, and best practices.● Do we have demographic information about every different group in our City?● Need to look at disaggregated data (economics plays a big role) There were some questions and suggestions:
● Are we considering the approach to reparations and making amends for RussellCity? How do we identify who receives?● Need flexibility and funding to utilize outside subject matter experts if we lackinstitutional knowledge● Add an additional question: “Does this service/project facilitate meaningful positivechange related to an inequitable issue? © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 8
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Racial Equity - Key Themes from the Retreat
● Overall Council Members were supportive of the racial equity approach and appreciated thedata-rich presentation:○ CM Andrews: Glad we are looking to intertwine an equity lens in everything we’redoing.○ CM Salinas: Great presentation and context setup. Appreciate it.○ CM Marquez: Appreciate creative approaches to meeting community needs. Heard alot about meeting people where they are at, which I think is key. Race and equity is apriority in Hayward.○ CM Zermeno: Excellent idea, I support the framework. Excellent presentation.○ CM Wahab: Commend staff on the presentation. Really appreciate the data input.Data confirmed that I live in one of the poorest parts of Hayward for householdincome.○ CM Wahab: I’m happy that this presentation was very data-driven.○ CM Lamnin: Deep appreciation to City staff. Your excitement is infectious.● There were a handful of suggestions for ways to improve or strengthen the approach:○ CM Marquez: On top of COVID and other work demands, I want to make sure thatstaff and the community are emotionally equipped to take this on. Let’s think aboutresources and options to provide people [AKA City staff] as we undertake this. Inaddition, we need coaching and a focus on respecting each other’s humanity.○ CM Wahab: Appreciate what CM Marquez stated about the need for emotionalsupport.○ CM Wahab: Want to include in our future reports equity impacts, both economicallyas well as racially. Not every staff report, but anything related to these topics.○ CM Wahab: Also, partnerships - as much as we can, we should partner with ourdifferent resources from Cal State and Chabot. The more we can have funders andpartners the better. Genuinely appreciate all the work staff did. We’re not going to getit right our first time, but need to start the conversation from somewhere.○ CM Lamnin: Also wanted to appreciate CM Marquez’s comment about sensitivityaround trauma and emotional intelligence.● City staff responded to some of the questions and suggestions as follows:○ City Manager McAdoo: Appreciate the additional question about impact that we canincorporate into the framework.○ Director Ott: Each department head was paired with a member of the GARE cohort.
The following table organizes the racial equity discussion by project:Project Discussion © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 9
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Q25: Work withthe survivors anddescendants ofRussell City todetermineappropriaterestitution (newproposed project -unfunded) ● CM Andrews: For Russel City, how do you determine theresponsibility of Hayward vs. the County vs. other players thatwere involved in this displacement? → City Manager McAdoo:Part of the project is to look into this and engage in a communitydialogue to get more understanding of history and background.● CM Salinas: Have we reached out to the school district andChabot and Cal State to include them in these conversationsabout reparations and to look at what contributions toreparations will look like? For example, part of reparations couldbe scholarships, etc… Could be some funding there, too. → CityManager McAdoo: Great suggestion, we can do that as we startthe conversations this year.● CM Salinas: Saw that Michael Jordan has invested millions inracial equity foundations and work. I’m not saying we should gofind Michael Jordan, but I'm sure there are other groups/orgsthat are looking for pilot projects to fund.● CM Zermeno: Need a consultant for sure on Q25.● CM Wahab: Have had many conversations over the years aboutreparations, knowing that no matter what we do there will besome people who don’t feel like it’s enough. Also some peoplewant us to consider Native Americans, after all we are on Ohloneland. Need to engage what Russel City residents want. Couldthis include scholarships and homeownership support? In termsof impact areas, data is incredibly useful. The more we get intothe data the more we can see what we’re missing.● CM Lamnin: Regarding Q25 (Russel City), I want to make surethat we’re really active in how we let people know about howpeople can participate, both from an interest list and proactiveoutreach. Do we want to hire the historical society?● M. Halliday: I think the historical society has been engaged inthese issues, so I agree we should talk to them.● M. Halliday: On the discussion of Russel City in particular, andpossibly other areas where there has been racial inequity in thepast that has resulted in generational lack of inheritance, theState of CA is currently working on this issue. Are we trackingwhat is happening at that level? I can imagine that out of that © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 10
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 work there will be some funding, so we should look for grantsthere. Also we might want to see if we can get involved with thatdiscussion [at the State level] as well.
H11g: WealthBuilding/Universal IncomeProgram (added -partially funded) ● CM Andrews: How does guaranteed income and homeownershipsupport relate to reparations… How do these all work together?○ →City Manager McAdoo: It will be part of the projectto explore this.○ → Director Ott: There was a project related to wealthbuilding as part of the stimulus project and we talkedabout planning that for 2023, but need to havecommunity conversations about this first.
Q17: Continueillegal dumpingprevention pilotprogram and rollout permanentprogram ifsuccessful andfunded ● CM Andrews: Appreciate the project on illegal dumping andwant to know if we can incorporate public art in these areasbecause when there are eyes, there is less dumping.● CM Salinas: Illegal dumping pilots - great model. Really focuseson two areas of the city that are significantly impacted.Hayward Promise Neighborhood is deeply engaged with a lot ofprojects in South Hayward, so let us know how we can help.There is a robust Community Advisory Board that we can alsoengage, so if you need support for the gallery walks, let HPNknow because we can bring people together.● CM Zermeno: I believe that “dump days’ may fail becausepeople don’t have the time and can be lazy to take materials tothe dump and may not have the correct transpiration. However,do agree that public art in these areas could alleviate [theproblem].● M. Halliday: It will be interesting to see how these illegaldumping pilots play out. I applaud maintenance services.
H8 : HousingElement
● CM Zermeno: On housing, we have 42% renters in the City andtheir main focus is: “how can I have stability in housing and howcan I become a homeowner?” Of course racial equity should be © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 11
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 included here because most folks are on the lower end of thescale.● CM Lamnin: I’ll also put in a plug for W. Hayward (other areas areimportant, but we need to think about how we fund this area). Ifthere are areas of the City that are not engaging in the HousingElement process, please let Council know so that we can help.● M. Halliday: Housing is one of the key issues we have to look at.
Book Mobile ● CM Zermeno: Make sure the book mobile is in everyneighborhood and every church - that’s where people gather.● CM Wahab: Appreciate Library Director mentioning thatNorthern Hayward needs to be taken a look at as well.● CM Lamnin: Are there community needs that surface at thebook mobile locations and is there a way that the book mobilecan help bring forward another staff person from another deptto get people enrolled in care?
2. Reflection on Year 2 & Hopes for Year 3Y2 Reflections & Y3 Hopes - Pre-Meeting Survey From your perspective, how well did the City achieve the year two objectives of theRoadmap? Overall, the City Council agreed that the City made progress last year, with 4 indicating“significant progress” and 3 indicating “good progress.” This speaks to the great workCouncil and staff did last year to right-size the Roadmap through the strategic retreat andprioritization process. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 12
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 What are your hopes for the updated Strategic Roadmap in year three (FY 2022 - 2023)?● Continued progress/success/results for the coming year (x4)○ My hope is that, as leaders we can manage expectations and work collectivelyto focus on results for the upcoming year.○ I hope we can stay focused on these strategic initiatives. Let's focus onaccomplishing these so we can build on our successes. I hope to see more focuson family and children-friendly retail along the main corridors of the city.
What are the most important considerations that we should discuss at the retreat? ● Understand staff constraints and perspectives○ I would like to hear more from staff about the time/funding constraints thatimpact some projects and discuss alternative ways of achieving goals.○ How is the Roadmap working from the Staff and Community perspective? Arewe still spread too thin or has this process helped to streamline our initiatives?● Have focused, productive discussion○ Discuss what needs to be removed or added and identify any looming issues notcurrently addressed.○ Discuss each topic in a little more depth and share relevant points to consider.
From your perspective, how well did the City achieve the year two objectives of each of thePriority Areas? City Council agreed that progress was made in every single priority area, with theperception that the most significant progress was made in the area of “preserve, protectand produce housing.” © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 13
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Y2 Reflections & Y3 Hopes - Key Themes from the Retreat
There were no additional comments in response to the question: “Does anyone haveanything to add about last year’s achievements or your hopes for the coming year?”
3. Priority Area NamesPriority Names - Pre-Meeting Survey Overall City Council agreed or strongly agreed with the proposed revised priority areanames. The chart summarizes survey responses and comments in response to the question:“To what extent do you agree or disagree with the proposed revised priority name?” Proposed Revised Priority Name Comments
Enhance Community Safety and Qualityof Life
● No.● No, I do not, I love it!● Safety is a key element of almostevery service the city provides andhas a significant impact on quality oflife.● Perhaps Enhance Quality of Life andCommunity Safety? Confront Climate Crisis ● Keep being Greener.● Nope, love it!● No © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 14
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 ● Climate Justice is preferable.
Invest in Infrastructure ● All is good.● I'd like to recommend we change theproject name to "Invest in Hayward'sInfrastructure."● Is there another way to name this?Infrastructure is getting used toomuch and perhaps we can cast this inanother way. Just a thought. This isgood because everyone recognizes it.
Strengthen Organizational Health ● None
Priority Names - Key Themes from the Retreat
Discussion
During the retreat we asked City Council members to share any disagreements or concernswith the revised priority names, including any proposed changes. For the most part, CityCouncil members agreed with the staff-proposed name changes. There was a significantdiscussion around the Climate priority name and a few suggestions for the Infrastructurepriority name. This is what we heard:
Climate:
● CM Wahab: I was the one who said something about “climate justice” [in the survey]because that’s what it is.● CM Lamnin: Wahab’s point about ‘environmental justice’ is a good one. “Championingenvironmental justice” is an option, but I do think that what is proposed now is betterthan what we had before. In case people are looking to see if we are doing climatework, I don’t want to lose the climate word.● CM Wahab: I second CM Lamnin’s suggestion of “Championing environmentaljustice” even though it’s a mouthful.● M. Halliday: I appreciate that, environmental justice does speak to the equity issue,which permeates every single thing we are doing. I’m Fine with using ‘climate crisis’...I think only using “environmental justice” doesn't cover everything we’re doing. It’simportant, but only a part of it. I would not put that into the title. I like the idea of © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 15
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 “championing” … “Confront climate crisis” is solid overall, but perhaps under it wecan mention ‘environmental justice.’ Again, I wouldn’t put it in the title.○ → City Manager McAdoo: We could combine the two: “confront climate crisisand champion environmental justice”● CM Zermeno: Climate - I like “Confront Climate Crisis.” “Environmental justice” willnot be understood by most folks. Six of us liked this and that’s what we should keep.● CM Marquez: I do support incorporating the idea of “environmental justice”. Whydoesn’t staff come up with 2 - 3 suggestions, do some polling, and then ultimatelydecide?● CM Andrews: Ditto the differences between climate crisis vs. environmental justice.Appreciate adding the latter, but try to keep it separate. Also, is there a bullet we canadd related to advocacy for Hayward. Many people roll through Hayward but don’tstop. How can we advocate regionally to get people to stop to benefit our City? Infrastructure:
● CM Salinas: I think I was the one who commented on the term “infrastructure.” Thisword is all over the place (in the news, etc)... we’re getting numbed by it. [The priorityarea name is] fine the way it is, but if there is another creative way of framing it,perhaps we could do that. Also, in some policy circles infrastructure also includessocial services. Not a big deal. I like it. Just a consideration.● CM Wahab: Infrastructure - no one really understands what that means. I would liketo add the climate piece to it. Need to think about sustainability models in theinfractures we are creating.● M. Halliday: Infrastructure is a really important word to keep in here. Services frompublic works are among the most important services we provide as a City. In everyaspect of what PW does, there are environmental endeavors - wastewater,transportation, etc… It’s all linked to sustainability. Like the name changes for themost part. “Safe, Clean, Green, and Thriving” were good terms. We could change to“Healthy” instead of “Clean” and “Sustainable” instead of “Green.” But I don’t knowhow we’re using this anymore… I think maybe “Equitable should be added as well.”● CM Marquez: Doesn’t hurt to put Hayward in the name [of the Infrastructure priorityarea].
Housing:
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2022 Hayward City Council Strategic Retreat | Jan 29, 2022 ● CM Wahab: For the most part I want to see the Housing piece still being prioritized.It's a bigger issue and is at the root of a lot of people’s problems. I want to see thehomeownership and downpayment assistance projects prioritized. Let’s keephousing at the forefront (always include updates and timelines about the projectbeing worked on).
Organizational Health:
● CM Wahab: I always say let’s leave Org Health to our City Manager, but because ofCOVID we do need to reconsider how we talk about organizational health (due to thegreat resignation and people wanting to work differently/remotely). We need to giveour staff more flexibility. Overall I really commend staff on the progress that hasbeen made on each of these fronts.
4. Projects - Enhance Community Safety and Quality ofLifeQuality of Life - Pre-Meeting Survey Overall, to what extent do you agree or disagree with the draft revised project list? Do you have any comments about the proposed new or slowed projects? Are there any newprojects you’d like to add, projects you would like to move up in priority, or projects you thinkcan be delayed or dropped for year three? Council Member Added Projects General Comments/Questions ● Reduce crime by design● Gun buy-back program (can beincluded in Q6) ● The list is expansive and unrealistic● Focus on: 1) launching the communitysafety innovation pilot projects, 2) Illegaldumping prevention pilot program, 3)Onboard GARE staff team● Move the gun regulation item forward andsuggest staff look into available grantfunding● Priorities: Revamping community © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 17
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 preservation ordinance, HARD leasenegotiation, Heritage Plaza art andRussell City restitution● Need public art● Hopefully the implementation of Q26 isfolded into existing city beautificationefforts● Could be done a bit on an acceleratedpath - some items are completed or inprogress● Honor the Californios at Heritage Plazathrough El Camino Real Bell Quality of Life - Key Themes & Projects from the Retreat Prioritization Exercise
Discussion of ProjectsAfter reviewing the proposed project list, we asked Council: “Do you have any clarifyingquestions about the staff-proposed work plan or Council-proposed projects that will helpyou prioritize this list during lunch?” Their responses are summarized below and matched tothe corresponding project. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 18
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Projects Discussion
Q5i: HPD trainingcurriculum workinggroup
● CM Wahab:○ Go internally through HPD to do kind of anassessment of officers and what they think is aproblem in the City; not talking about requests fordrones and things like that, but where are theyseeing spikes and what do they think is appropriatefor curbing it○ Happy with the mobile mental health response○ Also need to talk about QoL/mental health supportfor staff Q6: Bring worksession to Councilon gun controloptions (newproposed project -unfunded) ● CM Wahab: To the point of the gun buyback, would liketohighlight two more QoL items:○ Smoking in multifamily apartments, need to expandto cannabis use○ Want to highlight “ghost guns” as well; updateordinances to reflect some of today’s and tomorrow’strends, not just historical complaints Q10: Update andadopt FireDepartmentstrategic plan, bothfor staff andcommunity ● CM Wahab: Fire Department has taken a huge role incombating COVID, so would like to see where they want togo, a 5-year model Q19e: Conductstage one of Librarystrategic planningand implementation ● CM Wahab: Library team has been going above and beyond Q24: Design andInstall HeritagePlaza Art Pieces toHonor Indigenous,Japanese American,and Russell CityHeritage (added -funded) ● CM Marquez:○ Bell at heritage plaza, is that being included?○ Moved to historical society for display © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 19
2022 Hayward City Council Strategic Retreat | Jan 29, 2022
5. Projects - Preserve, Protect & Produce HousingHousing - Pre-Meeting Survey Overall, to what extent do you agree or disagree with the draft revised project list? Do you have any comments about the proposed new or slowed projects? Are there any newprojects you’d like to add, projects you would like to move up in priority, or projects you thinkcan be delayed or dropped for year three? Council Member Added Projects General Comments/Questions ● H4f: Update Accessory DwellingUnit (ADU) ordinance
● Priorities: Navigation Center, shallowsubsidy program, safe parking site,housing element● Let's execute these program beforeadding more● Look at other uses for potentialresidential areas for housing● H11g is part of H2b (and possiblyalso Q25) and should not be aseparate item● Has the need for pre-approvedmodels for ADU's or a streamlinedday for ADU applications beenameliorated with the state changes?● Is continued work still needed toensure that addressinghomelessness in the city iscollaborative (notinternal-working-group-only)?● The ADU piece is important - Weneed to protect single family lotsthat may be abused by predatorypurchases © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 20
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Housing - Key Themes & Projects from the Retreat
Prioritization Exercise
Discussion of ProjectsProjects Discussion
H2c: Explore SafeParking Site(added - funded)
● CM Zermeno: What is a safe parking site?○ → Director Ott: This is for people living out of theircars (allows us to concentrate services, showers,housing navigation, etc). ● CM Wahab: When talking about safe parking, we needtoensure it is safe for everyone.
H2d: Leveragepartnerships tosupport creation ofhotel conversionprojects bycommunity-basedentities (added -funded) ● M. Halliday: Regarding hotel conversion, I thoughtwe weregoing in the other direction with the tiny houses and thescattered sites, but those things don’t seem to be on here?○ → Director Ott: I agree with you. We want to keephotel conversions but also broaden to includeanything eligible under “home key.” H4e: Develop anOverlay ZoningDistrict to allow RSzoned properties(single family ● CM Andrews: I have a question about the overlay zoningdistrict. There was a hotel property that came to theeconomic development committee and some discussion ofwhether this was zoned single family housing vs. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 21
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 residential) todevelop into avariety of housingtypes and densities commercial/hotel… Is there a plan for addressing thesetypes of issues through the overlay zone?○ →Director Ott: We’ll be focusing on the parts of theCity that are shown in the General Plan with morethan single family and aligning those with otherzoning. State through SB9 has already taken this outof our hands by allowing for sub-division of singlefamily properties. But to get at your question, we canlook at these types of things through a case-by-casebasis.○ → Sara Buizer, Deputy Director of DevelopmentServices:We will have to continue to look at thisaswe work on the housing element update.● CM Andrews: Will converting commercial spaces intolive/work spaces also be discussed in the work plan?○ → Sara Buizer, Deputy Director of DevelopmentServices: This could be part of the housing elementproject (when we’re looking at what kinds of housingis appropriate for specific areas) but not part of H4e.● CM Wahab: Regarding zoning, I don't want to see our singlefamily residential homes being prey to big investments (likethe hotel example). Let’s protect and monitor the flatlands toavoid displacement. When we see these developments, weneed to really work to understand what they are. We alsoneed to continue to protect parking for residents.
H4f: Exploreprogram to converttax-defaultedproperties toaffordable housing ● CM Zermeno: I like H4f so I’m highlighting that one.
H5b: Continue workon updating theAffordable HousingOrdinance ● CM Wahab: I do want the affordable housing ordinancetoget done (have a rate in my head), but we need to alsoconsider the affordability of commercial properties. Manypeople can’t afford to start a business because thecommercial properties are so expensive. Then theseproperties remain vacant. I want to see more continuity inframing the discussion.
H9d: TenantRelocation
● CM Wahab: I appreciate the tenant relocation emergencyfund and foreclosure prevention programs. Are they fully orpartially funded? © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 22
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Emergency Fund(added - funded)
&
H11g: WealthBuilding/ UniversalIncome Program(added - partiallyfunded) ○ → Director Ott: H11g is noted as partially funded(through the stimulus), but if we add in universalincome and more expansions to the program, we willneed more funding.● CM Wahab: Wealth building is one bucket and reparationsisa separate bucket. I fully support what we’re trying to dowith reparations, but we have thousands of people livingbelow the poverty line. What we do needs to be based on thedata we have to help current residents who need it.
General Comments/Questions● CM Zermeno: When it says funded, does that mean that there is money set aside forthese?○ → Director Ott: Many of these added projects are funded through thestimulus expenditure plan.● M. Halliday: We need to have projects ready to applyfor the state/fed funding that iscoming.● M. Halliday: Regarding the difficulty of finding commercial property to rent, wecompleted a project to do this. Can we get a report on that? Can we incentivize therenting of those commercial properties? Also agree on the safe parking site project -this is needed.CM Marquez: Almost every project here is also coveredunder our “let’s house Hayward”project, so make sure this is reflected and let’s tie in that project. That is a main prioritywe’ve been pushing for - one of the most important areas.
6. Projects - Confront Climate CrisisClimate - Pre-Meeting Survey Overall, to what extent do you agree or disagree with the draft revised project list? © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 23
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Do you have any comments about the proposed new or slowed projects? Are there any newprojects you’d like to add, projects you would like to move up in priority, or projects you thinkcan be delayed or dropped for year three? Council Member Added Projects General Comments/Questions ● Water conservation measures such asincreasing recycled water supplies● Implement Shoreline Adaptation Plan● Strengthen building requirements tomitigate sea level rising with respect tonew development within the industrialcorridor● More EV charging stations for thecommunity● Address SB 1383 compliance - foodrecovery ● Look for areas that NEED trees● More EV charging stations for thecommunity● Does the environmental justicecomponent of the housing element needto be reflected here (not as additionalwork, just a capture of work alreadyunderway that furthers this goal)?● As we move to fossil-free power forhousing, we likely need to evaluate howwe encourage, facilitate, and advocatefor direct use of onsite powergeneration, microgrids, power storage,and similar so that we do not add toemergency situations as people losecooking and hygiene capabilities withpower outages● Should be more aggressive Climate - Key Themes & Projects from the Retreat
Prioritization Exercise
Discussion of ProjectsCouncil Members did not have comments or discussion on this topic. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 24
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Projects Discussion
C5: Adopt & implement 2030GHG Goal & Roadmap
● → Mary Thomas, Sr. Analyst: We can update thetitle on C5 to include other projects
7. Projects - Invest in InfrastructureInfrastructure - Pre-Meeting Survey Overall, to what extent do you agree or disagree with the draft revised project list? Do you have any comments about the proposed new or slowed projects? Are there any newprojects you’d like to add, projects you would like to move up in priority, or projects you thinkcan be delayed or dropped for year three? Council Member Added Projects General Comments/Questions ● Expedited: N11a: Conductneeds assessment andidentify potential fundingsources for a new publicsafety building; to includea portion of Measure Cfunding● Added Back In: N16:Evaluate options foradding bathrooms toHeritage Plaza forCouncil consideration● Beautification of A Streetfrom Mission toHesperian● Tennyson and Calaroganeeds landscaping ● Remove N6 - eScooters/eBikes (x2)● More public art● How urgent is the need for increased EVcharging in the next two years? (N9b)● I'm concerned that we are not adding fiberinfrastructure as intended with our dig oncepolicy. Is the primary obstacle staff or fundingcapacity?● Heritage plaza bathrooms - is it possible toprioritize any funds recovered from the libraryproject? Is there research that would be helpfulin moving forward (such as bathroom safety bydesign)?● For N25, is "digital literacy education (e.g.basic care and maintenance, internet security,etc)" provided along with the devices andhotspots?● Is there an expectation that the Safe Routes toSchools may also be beneficial for seniorsliving in areas outside of downtown? © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 25
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Infrastructure - Key Themes & Projects from the Retreat Prioritization Exercise
Discussion of Projects
Projects Discussion
Council AddedBack In: N16:Evaluate optionsfor addingbathrooms toHeritage Plaza forCouncilconsideration(lack of fundingand capacity) ● CM Zermeno: Regarding bathrooms at Heritage Plaza, I cansee why staff want to put one there. How about placing aself-cleaning bathroom across the street? That would keepthe pristine look of our Heritage Plaza and have a bathroomnearby.● CM Lamnin: I don’t want to lose track of the bathrooms. It’s agood idea to put them near the children’s area. Are therepartnerships that could make this more viable?● CM Halliday: Regarding the bathrooms, I think thereis oneof those installed by HARD at Mia’s Dream. We ought to askthem how that is working and if there have been problems.Good idea to put it across the street near the playground.
Council Added:Beautification of AStreet fromMission toHesperian ● CM Zermeno: Beautification of A street is a greatidea exceptthat one side is owned by the County. Regarding the waterissue, yes would be good to know which complexes have thisissue. I also want to put emphasis on the lighting issue, © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 26
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 because it is a safety issue. A street underpass is an example- we have people sleeping there as a result. This is certainlysomething to look into. Many residents want better lighting.● CM Salinas: To add to what Zermeno said, I lookedat a mapof the south side of A street and what makes it sochallenging is that it is like a sawtooth (one property iscounty, one is city). Probably a problem we need to firstresolve.● CM Lamnin: I want to reiterate my comment lighting. Are weincluding this?○ → City Manager McAdoo: There is not a projectspecific to lighting.● CM Halliday: Lighting is definitely an important thingto lookat throughout the City. We have more energy efficient waysof providing lighting now, so that is key.
N23c: Investigatethe use of darkfiber opticinfrastructure (lackof capacity) and
N25: Tech lendinglibrary devices andhotspots
● CM Salinas: Regarding fiber, how plausible is this?We’vebeen talking about it for many years. Is it gonna happen ornot? I understand about the expense and the digging, butmore fundamentally, will we pursue it or not?○ → Director Ott: I agree. It is such an expensive, bigeffort that we don't have funds or staff capacity tomove it forward in a big way. It’s a fair question thatmaybe we need to have a real discussion about.● CM Salinas: The reason I ask is that one of the central issuesin downtown wasn’t just connectivity, but speed. Forexample, there was a sign-making company that had aproblem with speeds. Is that still a concern for businessesdowntown?○ → Director Ott: Fair question. We need to be realistic.There is also some small cell 5g access coming. Weshould evaluate if we should keep talking about this.● CM Lamnin: Regarding fiber, I appreciate Salinas’ questionand staff’s willingness to further investigate this. It’s a goodtime to revisit what the need really is. Also, I know that theremay be other utility questions (like sewer lines along Bstreet) that we can also ask the community about.● CM Wahab:Regarding fiber optics - all future businesses arebased on this. A lot of higher tech companies looking to cometo Hayward want to understand the fiber infrastructure tomeet their needs. I had conversations previously with somecompanies (e.g., AT&T, comcast, etc.), not sure we can still © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 27
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 work with them. We need to be proactive in reaching out,because we are not on their lists of priority cities.○ → Director Ott: Fiber is very expensive. I really want toemphasize the hot spots.● CM Halliday: Regarding broadband, we have investedin thisso it sounds like it's time for us to have a report on this. Iagree we can look for a less expensive way forward. Thedigital divide is also not only about access to networks, butalso about education. We need to look at how we getinformation out to people who aren’t online (maybe do moremailers or make things more available on paper). Reallypuzzled about the broadband issue - we need to revisit this.
N8d: ImplementSafe Routes forSchool
and
N8f: ImplementSafe Route forSeniors in thedowntown area ● CM Lamnin: My comment about safe routes to schoolswasreally intended to ask how we can leverage this for seniors aswell (throughout the city, not just downtown). Can the “saferoutes to schools” project support some of the senior needs?○ → Director Ott: We can have an internal staffconversation about how to address this.○ CM Lamnin:Appreciate that. I’m hesitant to add withouttaking away.○ → Director Ameri: Safe Routes for Seniors is anotherproject that is also needed. It is in the downtown areanow, but we’re planning to expand tha. Anything wedo for seniors will benefit the general public.
N9b: Constructadditional EVcharging facilities
● CM Andrews: Wanted to know what the possibility wasforthe EV charging stations to have screens or other chargingand/or public art. Also on EV charging stations, what aboutlooking at sites for these that are not just big box stores?○ → Director Ameri: Yes, we are looking into the optionsjust mentioned.● CM Wahab:Regarding EV charging, I want to prioritizeinvestment for long-term benefits. The investment needs tobe in our multi-family apartment complexes. We need tothink of this through an equity lens. Let’s look at who canafford an EV vehicle and where they can charge it if they can.I don’t want to create an elitist system.○ → Director Ott: There is a lot of federal funding andincrease in demand for EV charging○ →Director Ott: Regarding EV infrastructure, we arehaving conversations about what it looks like to addthese to multi-family complexes. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 28
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 ● CM Wahab: Is this for older complexes?○ → Director Ott: No, right now we’re just focusing onnew development. Requiring new development to payfor EV could be too expensive. It’s a complicatedconversation due to the costs associated.● CM Halliday: Regarding EV charging stations, greatideasthere. I recently visited a charging station on Mission (in acommercial center). The more we can have, I do think that’simportant.
N18b: Replace anaverage of 3 milesof water pipelinesannually ● CM Wahab:Regarding water pipes, if you talk to alot offamilies in multi-family complexes, the water is orange! Weneed to upgrade these pipes. This is a top priority.○ →Director Ameri: You are correct that some oldermulti-family homes have internal plumbing that isolder. However, as a City we have upgraded waterpipes and are actually one of the top. The first stepwould be for us to know which complexes have thisissue, then we could take a sample, and then helpthem know what to do to address the issue.● CM Halliday: Regarding water, do we need to incorporatethis into part of our inspections process? Also, we could use areport on the soft story project. And maybe this could be amodel for a program to help complexes update their waterpipes?○ → Director Ott: Staff feels similarly; should gothrough the infrastructure committee.
N17: CorporationYard renovationand safetyupgrades - COVIDrecovery ● CM Wahab:Regarding the corp yard, we need to do this toprioritize our staff needs.○ →Director Ott: Will also be doing the animal shelterand police building, but also want to prioritize thecorp yard. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 29
2022 Hayward City Council Strategic Retreat | Jan 29, 2022
8. Projects - Grow the EconomyEconomy - Pre-Meeting Survey Overall, to what extent do you agree or disagree with the draft revised project list? Do you have any comments about the proposed new or slowed projects? Are there any newprojects you’d like to add, projects you would like to move up in priority, or projects you thinkcan be delayed or dropped for year three? Council Member Added Projects General Comments/Questions ● Concerted effort to educateproperty owners about what the Citywants for their properties● Outdoor marketplace that is safeand allows for a variety of vendors none
Economy - Key Themes & Projects from the Retreat
Prioritization Exercise
© 2021, CivicMakers LLC www.civicmakers.com | [email protected] 30
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Discussion of Projects
Projects Discussion
Council Added:Outdoormarketplace thatis safe and allowsfor a variety ofvendors ● CM Andrews:○ We have a business concierge program focused ongetting spaces for vendors, but should be helpingvendors who are more mobile, make sure they arethinking about safety, think about additional placesfor them to vend; need to think about more open spaceas potential opportunities for vending; allows peopleto get foot in the door without a lot of overhead ordifficult landlords, better uses of of open space, moreactivities for families○ (thumbs up to looking at how to reuse industrialbuildings in southland or elsewhere to create a publicmarket, modeled on Castro Valley’s)● CM Lamnin:○ Appreciate addition of outdoor market space; we havesome money coming in from mission to activate parcelthere; there are some public market spaces in CastroValley that are great, maybe folks running that marketcould be a good partner● CM Wahab:○ Do appreciate efforts for more full servicerestaurants;one of my biggest concerns is that we losta lot of businesses going from 2019 into 2020; need topromote diversity in restaurants, not a lot of options E3d: SidewalkVendor Ordinance
●
CM Wahab:Sidewalk vendor ordinance, not the biggestsupporter of that; would rather have B street closedcompletely and turned into a space where people can have anexperience, more greenery, possibly some kind of extensionsof restaurants● CM Lamnin:○ Have heard from some of our brick and mortarpartners wondering “is there parity?” I’m all forentrepreneurship, but is there balance? Myunderstanding is that some of sidewalk fruit standsare something that can be used by human traffickers○ (thumbs up to looking at how to reuse industrialbuildings in southland or elsewhere to create a publicmarket, modeled on Castro Valley’s)● M. Halliday:
© 2021, CivicMakers LLC www.civicmakers.com | [email protected] 31
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 ○ Industrial area doesn’t seem to be in this plan; had alot of plans about improving things out there, don’t seea lot of things in Y3■ → Director Ott: Good catch; the majority of theED manager’s time is tracking life science userswhich are big job providers○ Southland and the big vacant part there on the eastside, concerned that property owner and what they aredoing; receiving alarming calls that cars are beingtowed away without proper noticing; need to follow upwith property owners there about the possibility of anoutdoor market, etc.
E7g: "RestaurantRelaunch" -Technicalassistance foradapting to post-COVID-19 markettrends and safetyrequirements(added - funded) ● CM Wahab:○ Do need to help restaurants in a lot of ways, also whenwe talk about startup/incubator space there are ghostkitchens, this is going to be the future of how we eat○ Also need to consider safety and cleanlinessstandards, alcohol guidelines; can these anchorbusinesses step up a little bit too? General Comments/Questions● Wahab:○ When we have facade programs, need to have stricter standards; if you receivefunding, you need to comply with what our vision is for making Hayward aeconomically viable city■ Ex: In Greece you don’t see random colors, only blue and white○ Also have to think about inviting different institutions/industries - biotech, research;Hayward can be that space where people can call home? © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 32
2022 Hayward City Council Strategic Retreat | Jan 29, 2022
9. Projects - Strengthen Organizational HealthOrganizational Health - Pre-Meeting Survey Overall, to what extent do you agree or disagree with the draft revised project list? Do you have any comments about the proposed new or slowed projects? Are there any newprojects you’d like to add, projects you would like to move up in priority, or projects you thinkcan be delayed or dropped for year three? Council Member Added Projects General Comments/Questions ● More creative incentives for ouremployees to support localbusinesses ● IT needs to be a huge priority - theCity needs to prepare for costlyaudits, software licenses, capacity,cloud technologies, and morestaffing● I trust staff's judgment on thesepriorities● R4a needs a racial equity focus● Does R14 also include monitoringand updating the demographic datafor Boards and Commissions to helpensure they reflect thedemographics of our city?● Looking forward to the additionalmodules in Opengov wheneverpossible● Do we need to further addressworkload or other morale issues tosupport the ongoing health of theCity organization? © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 33
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Organizational Health - Key Themes & Projects from theRetreat Prioritization Exercise
Discussion of Projects
Projects Discussion
R4a: Develop talent acquisitionplan for citywide and criticalpositions ● CM Andrews: Question about interaction withHUSD and sowing the seeds of opportunities towork in city government. Any progress there?○ → City Manager McAdoo: We have aprogram with Devita Scott and theHayward Adult school. We have broughtstudents into PW and other Citydepartments via internships. Because ofCOVID, we haven’t been able to host thestudents, but continue to do educationand outreach. I agree there are moreopportunities with Cal State, CSU EastBay and Chabot. However, we dooutreach to them to recruit fellows.● CM Andrews:Do think it's the long-term goalthat the city staff/leadership should reflect thediversity of the City? Another project could beto present at high schools about different rolesin the City.○ → City Manager McAdoo: We also haveour Fire ROP program and have alsogiven two paramedic schoolscholarships. Also one of those is afemale candidate. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 34
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 ● CM Andrews:: That’s great, but it's a lot of focuson adults. Need to start even earlier. Forexample I talked to elementary school studentsabout wastewater and they were excited aboutit. I can also help do more public educationabout what is City Council and what they do.
R12: Create a languageaccessibility policy
● M Halliday: Language accessibility andtranslation services continue to be veryimportant.
General Comments/Questions● M Halliday:Employee homeownership program is on thecompleted list, but have welaunched it?○ → City Manager McAdoo: We paused it right before doing the lottery. Willcheck in with Director Klausen to make sure this gets going again.● CM Wahab:○ I think IT needs to be a huge priority. Not only because our contracts arebecoming more complicated (licensing issues and potential audits), but weneed SMEs in IT dept who understand the new technologies that are comingout, like how we capture, store and share data. We need privacy around ourdata. All of this needs some staffing around it. There is a difference betweenprivacy and security. This will also help us with our fiber issue and cansupport growing the economy.○ Also, when we talk about tech and the services we provide, let’s reduce theresponse time to 24 - 48 hours (whether applying for a business license,asking questions about zoning, etc.). Even implementing chat bots orpublishing Q&As. Let’s use tech to make our employees and residents’ liveseasier. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 35
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 Discussion of Prioritization
After reviewing the results of the project prioritization survey that City Council memberscompleted over lunch, we invited Council members to share any reflections on the activity oroutcomes. ● CM Zermeno: All of the priorities are important toall of us. It’s interesting that therearen’t any unanimous votes, but I do agree with my colleagues on this. A goodexercise.● M. Halliday: Update the Housing Element - I chose it, but we don’t have a choiceabout this. The state is telling us we have to do this.○ → Director Ott: In some ways that’s true, but we’re doing a lot more than wehave to (especially in terms of community outreach).● CM Salinas: As I was voting, I was also consideringthe things that we are movingforward already or that we have to do. If I didn’t vote for it, that doesn’t mean it isn’timportant to me or I don’t think we should do it.○ Worth noting that a lot of what we do is in response to what is happening atthe state/federal level. And we need to remain flexible to emergent issues.○ I am in general agreement with the projects that were voted to the top. I thinkwhat we have is pretty good, but they will move around in priority dependingon the times.● However, I also think that we need to continue to practice restraint and proceedprudently so as not to overwhelm staff. We don’t want to create staff burnout andfatigue. Also, I’ve been thinking that “Slow your roll” can be applied here, but also totraffic and safety. Could be a PSA.M. Halliday: Iwant to clarify which items will bedropped.○ → City Manager McAdoo: Only council-added projects, but all of the alreadyincluded projects on the work plan will stay on the work plan○ So we’ll still have the work session on guns? → Yes○ What we wanted to get out of this session is a staff assessment of whatthings we’re asking for that might be rolled into other areas or done moreefficiently, or creatively funded, etc..○ Finally, I love CM Salinas’ idea of using the slogan “Slow Your Roll” as a PSArelated to “speeding, traffic, road safety...” that’s just great!● CM Marquez: This was really hard. Many of these area priority, so I focused onchoosing the things that are realistic, what has traction, and where we are alreadymaking progress. Can we hear from the council members who added new projects toexplain them a little more before we proceed? I also didn’t vote on some of the thingsthat we have to do. Just to confirm - if these things didn’t get more than 50% theywill not go away?○ City Manager McAdoo: That’s true, except for the Council-added projects.○ Marquez: The one I added is “Strengthen building requirement to mitigateSea Level Rise in the industrial corridor.” © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 36
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 ■ Sara Buizer, Deputy Director of Development Services: We are puttingtogether some information to help get the word out to people in thisarea to help them adapt.● CM Lamnin: I had a similar process to CM Marquez andagree that it was hard tochoose. My intent with adding the “Implementation of the Shoreline Master Plan”was also to address some of what CM Marquez brought up. Should we combinethem?○ Clarifying question - Is it always the same staff working on the same thingsthat fall under the same category? If all of my priorities are affecting thesame people vs. if they’re spread out, that would be good to know. Can we getthis information as part of the updated Roadmap?■ → Director Ott: We are going to try to include as many of these thingsas possible, but yes, we will have to go back and do that staff analysisto really figure out what is feasible. And we’ll try to be as transparentabout our decision process as possible.○ Appreciate that the projects that don’t make that 50% vote cutoff aren’tgoing anywhere (with the exception of the Council-added ones)■ → Director Ott: Still important for us to hear your priorities/concerns.The feedback won’t get lost. We hear it and we’ll try to incorporate itinto everything we’re doing (e.g., public art can be incorporated insome existing projects)● CM Wahab: Can you please share the prioritizationsurvey results by email?○ QoL - I agree with the top choices for Quality of Life.○ Housing - I did choose the affordable housing ordinance and the housingelement update (kind of want these to be combined), but the reason I amreally in support of the ADU ordinance is to prevent displacement in theflatlands. So even if we don’t say ADU, when we talk about the housingordinance, we need to make sure that we are talking about protecting ourresidents from predators in a lot of ways. Put some protection piece in ouraffordable housing component. Definitely want to do universal income!○ Climate - EVs are great, but would prefer to prioritize our water conservation○ Infrastructure - Agree with the top votes here. However, when we talk aboutpartnerships with our school, this isn’t just about our schools but ourbusinesses (new/immigrant entrepreneurs).○ Economy - Still want to advocate for the council-added project: concertedeffort to educate property owners about what the city wants for theirproperties.We want to set standards about what we want coming into our city,how clean we want it to be - not just about quantity but about quality. Thisapplies to many other projects, too, like facade improvements.○ Org Health - City Clerk has done a great job with our Boards & Commissionsrecruitment. Trust that this one will happen. ‘Create HR Strategic Plan”... aswe talk about turnover and burnout, we need to think about how we maintaininstitutional knowledge. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 37
2022 Hayward City Council Strategic Retreat | Jan 29, 2022 ● CM Andrews: Thank you staff for the presentation. Did a great job of presenting.○ So happy to see public art high on the list! If there are ways we can do thisthrough Economic Development or other route. I’m volunteering “KeepHayward Clean & Green” if you want to look at that.○ Corp yard definitely needs to be prioritized. Esp for staff who can’t work fromhome, need to make sure their needs are met.○ 311 is still a priority for me. I can’t even find the number on our website. I askresidents how they contact the City, and they are not using Access Hayward.Having an App on your home○ Infrastructure - Let’s make “slow your roll” our motto here and focus on“traffic and safety”. Let’s ask the people about their priorities here.○ So happy to see Russel City prioritized here. Want to expedite makingamends so they don’t have to wait another 10 years to see that rectifyinghappening. Thank you to the CSC who brought this forward. It’s not enough tohave buildings named after it and have a mural, that’s only a start. © 2021, CivicMakers LLC www.civicmakers.com | [email protected] 38