Healdsburg City Council
Meeting
April 20, 2026
Healdsburg Youth Interest
Survey Results & Findings
Warm Springs Government & Civics Project
Introduction to our Project
- The purpose of this survey was to help amplify the experiences, needs, and perspectives of the youth in Healdsburg
- We incentivised participation by offering 3 Starbucks gift cards worth $25 each - The survey was sent to grades 6 - 12 at HJH, THS, St. John’s, and HHS - 271 responses were received from an estimated 916 recipients, we had an almost 30% return rate!
- Our goal was to give the city insight into the interests of youth in Healdsburg while also giving youth the ability to voice their opinions!
- It’s important to note that we did not verify residency but we assume that students surveyed use city services.
Cleanliness
- We asked local youth to rank the cleanliness of our local areas, such as parks, the plaza, and the streets
- Cleanliness was a portion of our survey as we noticed that some of these target areas have a reputation for being dirty or having trash - Our goal for this section was to discover which areas the city youth found to be not clean, so we can target these areas for improvement in the future - We asked the youth to vote each area on a scale from 1-5 on its cleanliness (1=less clean/5 = very clean)
Cleanliness Responses Pt 2
Giorgi
Park
Badger
Park
Sidewalks
and
Streets
The Plaza
The Bike
Paths
The Skate
Park
53% of respondents ranked
a 4/5
83% of respondents ranked a
3/5 or 4/5
45% of respondents ranked
a 4/5
48% of respondents ranked
a 4/5
39% of respondents ranked
a 3/5
40% of respondents ranked
a 3/5
Interest Response Data
Beach
Volleyball
Courts
BMX Pump
Tracks
Increased
Mountain
Biking Trails
More
Improved
Sport Courts
142 Respondents
Requested
(53.8%)
54 Respondents
Requested
(20.5%)
52 Respondents
Requested
(19.7%)
138 Respondents
Requested
(52.3%)
Interest Response Data Pt 2
- Bowling Alley
- Improved Basketball Courts
- Teen Rec Center
- Improved Soccer Fields (Turf)
- Rock Climbing
- Indoor Tennis Courts
- Improved Public Pool
- Skate Park Improvement
- Fencing, Archery, and Dance
Studio Spaces
True West Film Interest
- Respondents were asked about
their interest level in a
youth/teen movie day at True
West Film Center
- 43% said they would attend
weekly/definitely attend
- Increases youth involvement in
local businesses, as long as
prices stay affordable
Public Transit
- Methods of public transportation
most likely to be used by youth
- SMART Train (60.5%)
- Waymo Taxis (20.3%)
- Rentable Bikes (19.2%)
- When the Smart Train is introduced
into Healdsburg, it will be
popularly used by youth
SMART Train Usage
- 43% of respondents said they
will use the SMART Train often
during the week and weekends
- Youth will provide a huge
engagement for this system,
especially with the free fare
policy
- Maintaining safety on the train
and platforms
What can Healdsburg do?
- Take measures to improve the cleanliness of the Skate Park and the bike paths
- Consider encouraging True West to adopt a teen-related movie day - Consider that the Healdsburg SMART train station should serve the needs of youth travellers, for example by lighting platforms, adding bike locks, or having a vending machine
- Consider including youth interest into City planning so amenities can serve both adult and youth needs
Thank You!
- Thank you for taking the time to listen to our findings. - We hope this provided valuable insight into the perspectives and voices of the youth in Healdsburg
- By considering this feedback, the city has an opportunity to better support and improve the lives of young people and we are grateful for the chance to contribute to that conversation.
Sonoma County Library | Andy Elkind
Sonoma County Library | Andy Elkind
It has been an honor to serve as your Commissioner!
Four Principal Challenges
• Leadership
• Revenue
• Fiscal Responsibility
• Healdsburg Branch
Sonoma County Library | Andy Elkind
Leadership: Challenge
• When I joined the Commission in 2018, the Library was led by our third successive Interim Director since the middle of 2017.
• In 2019, after conducting an extensive nationwide search, we hired Ann Hammond as a fulltime Director. • Ann had served as the Director of the Lexington Public Library in Kentucky, and she brought much-needed stability and professionalism to the leadership team. • One of Ann’s best decisions was to hire Erika Thibault as Deputy Director. • In 2022, Ann retired and Erika was promoted to the position of Interim Director. • The Commissioner conducted another nationwide search and confirmed that Erika was the best person to lead the Sonoma County Library.
• In 2023 Erika was officially appointed to the position of Director.
Leadership: Accomplishment
Erika Thibault, Library Director
Revenue: Challenge
• Prior to 2016, the Sonoma County Library’s only revenue came from Property Tax.
This was wholly inadequate to fund a modern county-wide library system. • In November 2016, Sonoma County voters approved Measure Y, a one-eighth of a cent sales tax to support the Sonoma County Library system. • This additional revenue source currently provides about $15 million annually to:
– Increase hours and access
– Expand collections
– Expand programs and services
– Maintain library facilities
• However, Measure Y had a 10-year expiration date and was due to expire in 2027.
Revenue: Accomplishment
• In November 2024, Sonoma County voters approved measure W. • Measure W renewed the sales tax and keeps it in effect until removed by voters. • The Library now has stable revenue sources for the foreseeable future and the ability to undertake serious long-term financial planning.
Fiscal Responsibility: Challenge
• When I joined the Commission, the Library had substantial unfunded long-term liabilities:
– CalPERS Pension Fund had an Unfunded Accrued Liability of about 20%. – There was also a $17 million unfunded liability in Other Post-Employment Benefits (OPEB).
• Our financial reporting was complex and opaque.
• The long-term CFO departed soon after I arrived.
• We went through a period of failed short-term hires and interim CFOs. • At one point we were more than a year late in conducting our audit.
Fiscal Responsibility: Accomplishment
• In 2018, the Commission adopted a 10-year plan to fund our OPEB liability and we continue to make substantial progress toward that goal. • In 2021 we hired Myrna Lopez as our CFO and she has done an outstanding job of bringing clarity to our reporting and discipline to our financial practices. • We have developed a close and effective working relationship with the County of Sonoma Accounting Services.
• For the past several years our audits have been timely and completely “unqualified.”
• Earlier this year, the Commission approved a plan to fully fund our Pension Plan.
Healdsburg Branch: Challenge
• Our Healdsburg branch was a much-loved and much-utilized local resource. • Branch Manager Jon Haupt had done a great job of building a strong and customerfocused team. • The branch itself was 40 years old and was showing its age – in terms of both its design and functionality and “wear and tear.”
Healdsburg Branch: Accomplishment
• In 2025 the Library completed a $3.1 million modernization project. – The City of Healdsburg provided $247,801 for external ADA upgrades. – The Friends of the Healdsburg Library donated $101,600 for windows in the Children’s Area – The Sonoma County Library invested $2,787,388.
• More photos are included in the Appendix!
What’s Ahead?
• A new Strategic Plan with these areas of focus:
– Be the destination for free and essential connection
– Expand culturally-aligned, hyperlocal services
– Close community gaps in technology access, literacy, and employment – Continue upgrading access to services
– Reimagine outreach and communications
• The Annual Budget Workshop will take place on April 22. • Now the Library has an opportunity to build on a strong foundation of excellence.
Please Appoint A New Commissioner
• My term as Library Commissioner ends on July 31.
• The City Council does not meet in July.
• Please get started on the recruitment process right away. • I’ll do everything I can to assure a smooth hand-off and transition to my successor.
Sonoma County Library | Andy Elkind
QUESTIONS?
Sonoma County Library | Andy Elkind
HEALDSBURG MODERNIZATION PROJECT
APPENDIX:
Library Service Desk
Sonoma County Library | Andy Elkind
Children’s Room
Sonoma County Library | Andy Elkind
Main Reading Room
Sonoma County Library | Andy Elkind
Teen Room
Sonoma County Library | Andy Elkind
Study Room
Sonoma County Library | Andy Elkind
Wine Library
Sonoma County Library | Andy Elkind
Patio
Sonoma County Library | Andy Elkind
City Manager’s Report
April 20, 2026
Public
Comment on
Non Agenda
Items
---
Comentarios
del público
sobre puntos
no incluidos en
la agenda de la
reunión
FY 2026-27 & 27-28
Budget Development
Update
April 20, 2026
Recommended
Action
FINANCE
Receive a presentation from staff on the
community engagement results and budget
development progress.
Provide feedback and direction to staff on
budget development.
Overview
FINANCE
• Community Feedback Results
• Affordable Housing
• Community Services
• Streets Capital Improvement Program
• Council Feedback and Discussion
Engagement
by the
Numbers
FINANCE
Engagement
by the
Numbers
FINANCE
Paper
Results
FINANCE
0 20 40 60 80 100 120 140 160
Police Services
Fire Services
Community Services Programs
Housing, Homelessness & Support Services
Planning Services
Building Services
Streets Repaving and Maintenance
City Administration
Increase Decrease
Budget Survey Responses
Paper
Results
FINANCE
Budget Survey Comments
Online
Results
FINANCE
Budget Simulation Responses
0 5 10 15 20 25 30 35
Public Safety
Community Services
Planning and Building
Transportation and Mobility
Utilities, Resources, and Sustainability
Housing, Homelessness and Support Services
City Administration
Your Ideas
Increase Decrease
Online
Results
FINANCE
Budget Simulation Responses
$- $0.4 $0.8 $1.2
Public Safety
Community Services
Planning and Building
Transportation and Mobility
Utilities, Resources, and Sustainability
Housing, Homelessness and Support Services
City Administration
Your Ideas
Millions
Increase Decrease
Online
Results
FINANCE
Budget Simulation Comments
Measure S
Affordable
Housing
FINANCE
Affordable Housing Revenue
• 2% of Transient Occupancy Tax
• Approximately $1.5 million per year
Affordable Housing Expenses
• Housing Staff
• Case Management & Street Outreach
Services
• For-Sale Affordable Housing
Monitoring
• Shower Services
• Development of Affordable Housing
Discretionary,
$607,692
Administrative
Expenses,
$175,878
Contracted
Services,
$246,500
Operational
Expenses,
$20,223
Salary &
Benefits,
$449,707
Community
Services in
Review
FINANCE
Community Services Historical Expenses
$-
$2
$4
$6
$8
$10
$12
20-21 21-22 22-23 23-24 24-25 25-26*
Millions
Full Time Salaries & Benefits Part Time Salaries & Benefits Administrative Expenses Operational Expenses
Capital
Community
Services in
Review
FINANCE
FY 25-26 Adopted Budget
Full Time Salaries
& Benefits,
$2,821,460
Administrative
Expenses,
$2,826,413
Operational
Expenses,
$1,941,939
Part Time Salaries &
Benefits, $892,800
Capital,
$1,287,441
Community
Services in
Review
FINANCE
Administrative Expenses
0 0.5
1 1.5
2 2.5
3 20-21 21-22 22-23 23-24 24-25 25-26*
Millions
Overhead Allocation Information Services Building Maintenance Vehicle Services Vehicle Replacement Insurance
Community
Services in
Review
FINANCE
Operational Expenses
0 0.5
1 1.5
2 2.5
20-21 21-22 22-23 23-24 24-25 25-26*
Millions
Contracted Services Materials & Supplies
Repairs and Maintenance Staff Development
Utilities & Telecom
Community
Services in
Review
FINANCE
Operational Expenses
FY 25-26 Adopted Budget
Contracted
Services,
$824,500
Materials &
Supplies,
$544,500
Repairs and
Maintenance,
$98,000
Staff
Development,
$37,450
Utilities &
Telecom,
$437,489
Community
Services in
Review
FINANCE
Program Expenses
FY 25-26 Adopted Budget
General Administration,
$5,714,147
Recreation Programs,
$396,246 ASES After School
Program, $304,250
Community
Center,
$281,242
Senior Services,
$342,169
Parks and Trails,
$716,909
Open Space, $60,500
School Facility
Maintenance, $49,500
Swim Center, $141,450
Arts and Culture,
$123,500
Contracted Facility
Operations, $103,699
Special Events,
$249,000
Capital,
$1,287,440
Community
Services in
Review
FINANCE
Program Expenses FY 25-26 Adopted Budget
*Excludes Full Time Salaries
Program Expense Revenue Net Cost
Parks and Trails $ 716,909 $ 6,675 $ 710,234
Recreation Programs $ 396,246 $ 310,750 $ 85,496
Senior Services $ 342,169 $ 128,500 $ 213,669
ASES After School Program $ 304,250 $ 220,000 $ 84,250
Community Center $ 281,242 $ 44,925 $ 236,317
Special Events $ 249,000 $ 72,500 $ 176,500
Swim Center $ 141,450 $ 86,500 $ 54,950
Arts and Culture $ 123,500 $ - $ 123,500
Contracted Facility Operations $ 103,699 $ 36,170 $ 67,529 Open Space $ 60,500 $ - $ 60,500
School Facility Maintenance $ 49,500 $ 49,500 $ -
Community
Services in
Review
FINANCE
Program Impacts
• Parks and Trails
• 100 acres of parks
• 328 acres of opens spaces
• Recreation Programs
• Summer Camp – 1,340 participants
• Junior Giants – 140 participant across12 teams
• Youth Soccer – 402 participants
• Senior Services
• 673 memberships
• ASES After School Programs
• 173 students enrolled
• Special Events
• 314 event days
• Swim Lessons
• 514 participants
Community
Services in
Review
FINANCE
Upcoming & Unfulfilled Needs
• Foley Community Pavilion
• Swim Center
• Laura Fish Somersal Park
• Badger Park Redevelopment
• Deferred Maintenance
• Skate Park
• Giorgi Park
• Recreation Park
• Foss Creek Pathway
• West Plaza Park
\
FINANCE
Streets Capital Improvement
Program
Project Name
Adopted
Budget
FY 26-27
Budget
FY 27-28
Budget
FY 28-29
Budget
FY 29-30
Budget
FY 30-31
Budget Total
Healdsburg Avenue Complete Streets Project $ 15,394,640 $ - $ - $ - $ - $ - $ 15,394,640 Grove Street Neighborhood Plan Implementation $ 3,270,000 $ 1,701,802 $ - $ - $ - $ - $ 4,971,802 Ward St Neighborhood Revitalization Project $ 1,506,037 $ - $ 106,001 $ - $ - $ - $ 1,612,038 South Healdsburg Avenue Connectivity $ 1,259,780 $ - $ - $ 2,550,000 $ - $ - $ 3,809,780 March Avenue Reconstruction - Lupine Road Pedestrian Crossing Upgr $ 3,351,696 $ - $ - $ - $ - $ - $ 3,351,696 Powell Ave. at Johnson St. Pedestrian Crossing Enhancements $ 249,800 $ 79,500 $ - $ - $ - $ - $ 329,300 US-101 and Dry Creek Road Interchange $ 700,000 $ 125,000 $ 1,661,000 $ - $ 13,734,000 $ - $ 16,220,000 University Avenue Pedestrian Improvements - Powell to Monte Vista $ - $ 629,396 $ - $ - $ - $ - $ 629,396 Pavement Preventative Maintenance $ - $ 225,000 $ 825,000 $ - $ - $ - $ 1,050,000 Sunset Drive Slope Stabilization and Pavement Repair $ - $ 175,000 $ 1,275,000 $ - $ - $ - $ 1,450,000 West Plaza Parking Lot Rehabilitation $ - $ 55,000 $ 1,000,000 $ - $ - $ - $ 1,055,000 Front Street and First Street Rehabilitation $ - $ - $ 300,000 $ - $ - $ - $ 300,000 Sidewalk Repair and Gap Closure $ - $ - $ 75,000 $ - $ - $ - $ 75,000 West Grant Street Bridge Rehabilitation Project $ - $ - $ - $ 300,000 $ - $ 2,000,000 $ 2,300,000 Sherman Street Retaining Wall Replacement $ - $ - $ - $ 170,000 $ - $ - $ 170,000 Grove Street North Project $ - $ - $ - $ 100,000 $ 743,750 $ - $ 843,750 Borel Street Wall and Sidewalk Improvements Project $ - $ - $ - $ 71,000 $ 544,190 $ - $ 615,190 SMART Path access at Parkland Farms $ - $ - $ - $ 50,000 $ 250,000 $ - $ 300,000 Bridge Deck Treatment $ - $ - $ - $ 22,000 $ 240,000 $ - $ 262,000 Powell Avenue Pavement Reconstruction and Pedestrian Improvements $ - $ - $ - $ - $ 250,000 $ 1,500,000 $ 1,750,000 Mill Street West Complete Streets Project $ - $ - $ - $ - $ 200,000 $ 1,525,000 $ 1,725,000 Traffic Signal Upgrades $ - $ - $ - $ - $ - $ 500,000 $ 500,000 $ 25,731,954 $ 2,990,698 $ 5,242,001 $ 3,263,000 $ 15,961,940 $ 3,760,146 $ 58,714,593
FINANCE
Streets Capital Improvement
Program: Current Projects
Project Name
Adopted
Budget
FY 26-27
Budget
FY 27-28
Budget
FY 28-29
Budget
FY 29-30
Budget
FY 30-31
Budget Total
Healdsburg Avenue Complete Streets Project $ 15,394,640 $ - $ - $ - $ - $ - $ 15,394,640 Grove Street Neighborhood Plan Implementation $ 3,270,000 $ 1,701,802 $ - $ - $ - $ - $ 4,971,802 Ward St Neighborhood Revitalization Project $ 1,506,037 $ - $ 106,001 $ - $ - $ - $ 1,612,038 South Healdsburg Avenue Connectivity $ 1,259,780 $ - $ - $ 2,550,000 $ - $ - $ 3,809,780 March Avenue Reconstruction - Lupine Road Pedestrian Crossing Upgr $ 3,351,696 $ - $ - $ - $ - $ - $ 3,351,696 Powell Ave. at Johnson St. Pedestrian Crossing Enhancements $ 249,800 $ 79,500 $ - $ - $ - $ - $ 329,300 US-101 and Dry Creek Road Interchange $ 700,000 $ 125,000 $ 1,661,000 $ - $ 13,734,000 $ - $ 16,220,000 $ 25,731,954 $ 1,906,302 $ 1,767,001 $ 2,550,000 $ 13,734,000 $ - $ 45,689,257
FINANCE
Streets Capital Improvement
Program: Proposed Projects
Project Name
Adopted
Budget
FY 26-27
Budget
FY 27-28
Budget
FY 28-29
Budget
FY 29-30
Budget
FY 30-31
Budget Total
University Avenue Pedestrian Improvements - Powell to Monte Vista $ - $ 629,396 $ - $ - $ - $ - $ 629,396 Pavement Preventative Maintenance $ - $ 225,000 $ 825,000 $ - $ - $ - $ 1,050,000 Sunset Drive Slope Stabilization and Pavement Repair $ - $ 175,000 $ 1,275,000 $ - $ - $ - $ 1,450,000 West Plaza Parking Lot Rehabilitation $ - $ 55,000 $ 1,000,000 $ - $ - $ - $ 1,055,000 Front Street and First Street Rehabilitation $ - $ - $ 300,000 $ - $ - $ - $ 300,000 Sidewalk Repair and Gap Closure $ - $ - $ 75,000 $ - $ - $ - $ 75,000 $ - $ 1,084,396 $ 3,475,000 $ - $ - $ - $ 4,559,396
FINANCE
Streets Capital Improvement
Program: Future Projects
Project Name
Adopted
Budget
FY 26-27
Budget
FY 27-28
Budget
FY 28-29
Budget
FY 29-30
Budget
FY 30-31
Budget Total
West Grant Street Bridge Rehabilitation Project $ - $ - $ - $ 300,000 $ - $ 2,000,000 $ 2,300,000 Sherman Street Retaining Wall Replacement $ - $ - $ - $ 170,000 $ - $ - $ 170,000 Grove Street North Project $ - $ - $ - $ 100,000 $ 743,750 $ - $ 843,750 Borel Street Wall and Sidewalk Improvements Project $ - $ - $ - $ 71,000 $ 544,190 $ - $ 615,190 SMART Path access at Parkland Farms $ - $ - $ - $ 50,000 $ 250,000 $ - $ 300,000 Bridge Deck Treatment $ - $ - $ - $ 22,000 $ 240,000 $ - $ 262,000 Powell Avenue Pavement Reconstruction and Pedestrian Improvements $ - $ - $ - $ - $ 250,000 $ 1,500,000 $ 1,750,000 Mill Street West Complete Streets Project $ - $ - $ - $ - $ 200,000 $ 1,525,000 $ 1,725,000 Traffic Signal Upgrades $ - $ - $ - $ - $ - $ 500,000 $ 500,000 $ - $ - $ - $ 713,000 $ 2,227,940 $ 5,525,000 $ 8,465,940 Council
Feedback
FINANCE
Housing and Homelessness Support Services
L&M Operating Funding
Affordable Housing Development
Community Services
Programs and Service Levels
Unfulfilled needs
Streets Improvements
Proposed Projects
Future Projects
Questions
Public
comment
—
Comentarios
del público
Update on Public Safety
Camera Systems
April 20, 2026
POLICE
Background
Oct 2018
•ALPR for
parking
enforcement
Jul 2022
•Community
meetings
(English &
Spanish)
Aug 2022
•Council APLR
approval for
public safety
use
Jan 2023
•ALPR system
live
Aug 2024
•Council
approval for
Public Safety
camera
system
Aug 2025
•Public Safety
camera
system live
POLICE
Current
System
Overview
ALPR
• 11 Fixed Cameras
• 90 day retention
• 135,000+ Vehicles/month
Detected
• 74 Searches/Month Average
• $33,300/year
Public Safety Camera
• 10 PTZ cameras
• 30 day retention
• $45,500/year
POLICE
Investigative
Successes
Crime Categories Addressed
• Kidnapping
• Organized Retail Theft
• Burglary
• Illegal Firearms Recovery
• Stolen Vehicle Recovery
• Fraud Investigations
POLICE
Audit
Findings
January 11,
2023
• 63 inquiries
from varies
agencies
• No
evidence
that data
was
accessed
January –
August 2023
• 6 out of
state
agencies
• 38 total
inquiries
made
August 2023 to
Present
• No out of
State
Access
POLICE
How This
Happened
System
architecture
allowed state
designation
changes by
end users
Setup
process
caused brief
access
window
POLICE
Corrective
Measures
Vendor
• Disabled National Lookups
• Blocked out-of-state sharing
• Automatic Immigration search blocks
• Mandatory offense types (based on NIBRS
categories)
• All system changes logged
Department
• Change to Monthly Audits
• Line-by-line review
• Continued transparency and accountability
Recommended
Action
POLICE
Receive a report of the use of Public Safety Camera
Systems by the Police Department
Questions
Public
comment
—
Comentarios
del público
Recommended
Action
POLICE
Receive a report of the use of Public Safety Camera
Systems by the Police Department
Opticos Design Inc., PSA
April 20, 2026
Recommended
Action
COMMUNITY DEVELOPMENT
• Adopt Resolution Approving Agreement with
Opticos Design, Inc.
• Contract amount: Not to exceed $1,130,000
• Authorize City Manager to:
• Execute agreement
• Approve minor scope modifications
Project
Overview
COMMUNITY DEVELOPMENT
• SMART Station Area Specific Plan
• Prepare a specific plan for area around SMART station • Land use
• Access and circulation
• Open space and recreation
• Infrastructure
• Affordable housing
• Economic feasibility
• Environmental review
Community
Engagement
COMMUNITY DEVELOPMENT
• Community Outreach & Engagement
• Two- to three-year planning process
• Extensive outreach to:
• Residents, businesses, property owners
• Stakeholders & interest groups
• Formation of Community Advisory Committee
• Goal: Inclusive, transparent planning process
Project
Area
COMMUNITY DEVELOPMENT
SMART Station Area
Specific Plan Boundary
Includes:
• ½-mile radius around
future station
• South Entry Area
MTC
Grant
Funding
COMMUNITY DEVELOPMENT
• Awarded $1,130,000 from MTC
• No local match required
• Timeline: 2-3 years
• Commence upon execution of PSA
• Funds obligated by 2029
• Guided by MTC TOC Policy
• Increase housing supply & density
• Prioritize affordable housing
• Increase commercial density near transit
• Improve transit access & mobility
• Promote equitable, transit-oriented communities
Request for
Proposals
COMMUNITY DEVELOPMENT
• Need for consultant support & expertise
• RFP & Selection Process
• RFP issued: January 6, 2026
• Proposals due: February 20, 2026
• 8 proposals received
• Top 3 firms interviewed
• Competitive evaluation by staff
Selected
Consultant
COMMUNITY DEVELOPMENT
• Opticos Design, Inc.
• Selected as most qualified team
• Strengths:
• Familiarity with Healdsburg
• Visual, user-friendly planning approach
• Focus on “missing middle” housing
• Strong community outreach and engagement strategy
Project Team
COMMUNITY DEVELOPMENT
• Opticos Design, Inc.
• Project lead, planning, and urban design
• Lisa Wise Consulting
• Market analysis, development feasibility analysis, antidisplacement strategies, implementation, and zoning • Fehr and Peers
• Multimodal transportation and parking management
• Sherwood Engineering
• Infrastructure planning and implementation
• Plan to Place
• Community engagement and outreach
• PlaceIt!
• Community engagement and outreach
• Rincon
• Environmental review and CEQA compliance
Scope of Work
COMMUNITY DEVELOPMENT
• Project Scope of Work
• Task 1: Project Initiation & Management
• Task 2: Community Engagement
• Task 3: Existing Conditions Analysis
• Task 4: Land Use & Circulation Alternatives
• Task 5: Preferred Plan
• Task 6: Infrastructure Financing & Implementation
• Task 7: Draft Station Area Specific Plan
• Task 8: General Plan & Zoning Amendments
• Task 9: Environmental Analysis
• Task 10: Adoption of Final Specific Plan
Cost and
Timeline
COMMUNITY DEVELOPMENT
• Cost: $1,130,000
• Timeline: 24 Months
• Project Start: May 2026
Questions
Public
comment
—
Comentarios
del público
Recommended
Action
COMMUNITY DEVELOPMENT
Adopt a Resolution approving a Professional
Services Agreement between the City of Healdsburg
and Opticos Design, Inc. for consultant support to
prepare the SMART Station Area Specific Plan for a
not to exceed amount of $1,130,000 and authorizing
the City Manager to execute the Agreement on
behalf of the City Council, and to approve any future
minor modifications to the scope of services being
performed.
Community Advisory
Committee
April 20, 2026
Recommended
Action
COMMUNITY DEVELOPMENT
Adopt a Resolution Establishing a Community
Advisory Committee (CAC) for the SMART
Station Area Specific Plan
Appoint Members to the CAC
CAC
Purpose
COMMUNITY DEVELOPMENT
Purpose of the Community Advisory Committee
• Ensure a strong community voice in planning process
• Provide input and guidance throughout plan development • Support transparent and inclusive engagement
• Advise:
• Staff
• Planning Commission
• City Council
• Complement broader outreach
CAC
Structure
COMMUNITY DEVELOPMENT
Structure of the Community Advisory Committee
• 15 members, appointed by City Council
• Serve until Plan adoption
• Meet first Wednesday, every other month
• City Hall Council Chambers
• Attendance requirement:
• Removal after 3 consecutive absences
• Brown Act compliance
• Staff supported
CAC Role
COMMUNITY DEVELOPMENT
CAC Roles & Responsibilities
• Provide input
• Advise decision-makers
• Represent community perspectives
• Support public engagement
Desired
Makeup of
CAC
COMMUNITY DEVELOPMENT
Desired Representation of the CAC
• Homeowners and renters
• Members of the business community
• Institutional stakeholders
• Residents of affordable housing
• Youth and senior representatives
• Historically underrepresented communities
• Accessibility and mobility advocates
• Members with relevant expertise
Recruitment
Process
COMMUNITY DEVELOPMENT
Recruitment Process
• Application released: March 5, 2026
• Outreach included:
• Newspaper notices
• City website and social media
• Community bulletin board
• Word of mouth
• Deadline: April 3, 2026
Application
Summary
COMMUNITY DEVELOPMENT
Application Summary
• Total applications received by deadline: 29
• Notes:
• 1 applicant outside city limits
• 1 late submission
• Even split within and outside of planning area boundary Consider
COMMUNITY DEVELOPMENT
City Council Considerations
• Whether to appoint current commission members
• If so, consider limits on number from each body
• Applicant outside City limits, but business within plan area • Balance of interests
Questions
Public
comment
—
Comentarios
del público
Recommended
Action
COMMUNITY DEVELOPMENT
Adopt a Resolution establishing a Community
Advisory Committee and appointing its members to
provide input and guidance on the development of
the SMART Station Area Specific Plan.