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Meeting Date: April 8, 2025
Staff Report No. 25-CDD-054
Honorable Mayor and Members of the Hermosa Beach City Council REQUEST FOR A ZONING TEXT AMENDMENT (TA 25-01), PERTAINING TO THE
REGULATION OF TEMPORARY USES AND EVENTS ON PRIVATE PROPERTY, AMENDING HERMOSA BEACH MUNICIPAL CODE (HBMC): 1) CHAPTER 17.04 REGARDING DEFINITIONS; 2) CHAPTER 17.28 REGARDING M-1 LIGHT MANUFACTURING ZONE; AND 3) CHAPTER 17.42 REGARDING GENERAL PROVISIONS, CONDITIONS AND EXCEPTIONAL USES.
CEQA: The project qualified for a Categorical Exemption per Section 15061(b)(3) of the California Environmental Quality Act Guidelines.
(Planning Manager Alexis Oropeza)
Recommended Action:
Staff recommends City Council:
1. Conduct a public hearing to consider amendments to Hermosa Beach Municipal Code pertaining to temporary use and temporary events;
2. Determine whether the project is exempt from the California Environmental Quality Act; and
3. Introduce by title only and waive first reading of an Ordinance of the City of Hermosa Beach, California, approving Zoning Text Amendment (25-01) (Attachment 1).
Executive Summary:
Temporary uses and temporary events are designed to allow short-term activities and development that may not comply with all development standards of a land use zone. In certain situations, these temporary uses and events can facilitate redevelopment and promote local businesses. Specific standards are established for these temporary activities to ensure public health, safety, and general welfare.
On February 18, 2025, the Planning Commission conducted a public hearing and recommended City Council approval of a zone text amendment pertaining to Temporary Uses and Temporary Events (TA 25-01). The Planning Commission also recommended City Council consider amending the fee schedule to allow a partial refund for permits that are denied.
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Background:
On November 12, 2024, the City Council directed staff to proceed with a focused zoning text amendment for temporary minor special events in response to public requests.
On December 16, 2024, the Planning Commission held a study session on temporary uses and events and directed staff to address: 1) the quantity of minor special events allowed, 2) provisions for allowing modifications or additional dates; 3) exempting ancillary uses from a temporary minor special event permit; and 4) allowing appropriate parking flexibility.
On February 18, 2025, the Planning Commission conducted a public hearing, considered public testimony and recommended City Council approve a Zone Text Amendment with several additional amendments. The Planning Commission also recommended City Council amend the fee schedule to allow for a partial refund of fees in cases where a permit is denied. The following table provides an overview of past discussions and amendments to the regulations pertaining to temporary uses and temporary events.
Past Board, Commission, and Council Actions
Meeting Date Description
November 20, 2012
Planning Commission discussion on options for regulating temporary events in conjunction with commercial and
nonresidential uses
March 19, 2013
Planning Commission recommended adoption of a
Negative Declaration and amendment to the Municipal
Code to allow and regulate minor special events on private property
June 25, 2013
City Council adopted a Negative Declaration and introduced and waived first reading of an ordinance to allow and
regulate minor special events on private property
July 9, 2013
City Council adopted a Negative Declaration and Ordinance No. 13-1341 amending the Zoning Ordinance to allow and
regulate minor special events on private property
January 21, 2020
Planning Commission recommended amending the Zoning
Code to add Limited Events Permits to the M-1 Light
Manufacturing Zone
August 10, 2021
City Council adopts Ordinance No. 21-1436 to amend
Chapter 17.26.050, Chapter 17.44 and Section 17.52.035
of the HBMC relating to off-street parking requirements in the commercial zones
February 2, 2022
Planning Commission reviewed and discussed the
comprehensive Zoning Code Update, including temporary
uses
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Meeting Date Description
March 12, 2024
City Council received an information item on the City’s current regulations for temporary minor special events
permits
November 12, 2024
City Council directed staff to address the minor special events as an item separate from the comprehensive zoning code update
December 16, 2024 The Planning Commission conducted a Study Session regarding updates to temporary use and event regulations.
February 18, 2025
Planning Commission recommended City Council approval
of a Zone Text Amendment pertaining to Temporary Uses
and Temporary Events.
Discussion:
The City recognizes that short-term uses and event activities on private property may be beneficial for property redevelopment and to support local businesses. While these temporary activities may not completely adhere to all zoning standards, temporary operating standards and regulations are established to control and minimize impacts.
Temporary uses and temporary event regulations are contained in Hermosa Beach Municipal Code (HBMC) Chapter 17.42 pertaining to General Provisions, Conditions, and Exceptional Uses and are permitted as Administrative Permits in accordance with HBMC Chapter 17.55 (Attachment 2). Administrative permits are administered by staff and do not require a public hearing or public notification. The regulations reference various zoning districts. A zoning map is included for reference as Attachment 3.
There are currently five separate sections within HBMC Chapter 17.42 of the code addressing temporary activities. Staff recommends merging all temporary uses and event into a single section broadly titled as “Temporary Uses and Minor Special Events.” This proposed change would simplify the code and help users of the zoning code. The following discussion provides a summary of the new section and discusses significant changes from the current regulations (Attachment 4).
TEMPORARY USES
This new section introduces various short-term uses that may be permitted with the approval of an Administrative Permit. Generally, these temporary uses are designed to support the redevelopment of a site and require approval to ensure that any impacts are managed and the duration is limited. The following temporary uses are proposed:
Construction yard, located off-site from the location where construction is occurring.
Mobile homes as temporary residences with a valid building permit for a new single-family home.
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o Maximum duration of two years
Storage containers in combination with a building permit for work off-site. Work trailers for employees of a business with a current building permit. Other similar uses as determined by the Community Development Director.
Temporary Event Exemptions
An exemption section was added to clarify situations where a use would require an alternative City permit. For example, garage sales on residential properties within commercial zones require a permit in accordance with Chapter 5.44 of the Municipal Code and on-site construction yards and temporary real estate offices would be allowed with a valid building permit instead of requiring an Administrative Permit for a temporary use.
TEMPORARY EVENTS
This section groups the four event types: 1) Limited Events, 2) Temporary Minor Special Events, 3) Seasonal Sale Lots, and 4) Outdoor Sales into a single section. Temporary events allow for the activation of property, both indoors and outdoors, that may not typically be permitted by the underlying zone and may not comply with all development standards of the zone.
Limited Events, applicable to the Cypress District—M-1 Zone The limited events permit was designed for indoor activities that showcase the art or goods produced on site. These standards were first added to the Zoning Code in 2020.
The Planning Commission’s recommend modifications would make the regulations of the events more flexible. The following summarizes the recommended operating standards for a limited event:
Events are limited to the interior of the building. Any outdoor event would be required to obtain a Temporary Minor Special Event.
Events have a maximum duration of five hours. This is an increase from the current three-hour limit for Limited Events.
Limited Events may occur up to three times per month, with no more than two events in a seven-day period.
Amplified sound would be permitted in accordance with Noise Ordinance. Under the current code amplified sound is not permitted as part of a Limited Event. Alcohol sale, service, and consumption would now be allowed with a license from the Department of Alcoholic Beverage Control during an event. Under the current code alcohol sale and service is not permitted as part of a Limited Event. A parking plan is no longer required for a Limited Temporary Event. Temporary Minor Special Events dates may be restricted at the discretion of the Police Chief to ensure there are adequate resources to maintain public safety. In addition, events would be automatically prohibited on the following celebrations
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and holidays: St. Patrick’s Day, Cinco De Mayo, Memorial Day weekend, Fourth of July, and Labor Day weekend dates due to history of increase in calls for service.
The Planning Commission directed staff to review if there is a difference in impacts on police resources when the holiday occurs during mid-week. Upon review it was confirmed that regardless of the day of the week there is an overall increase in calls for service on the designated days.
The amendments proposed would provide greater flexibility to the programming of limited events but remain consistent with its original intent for lower-intensity, indoor-only events.
Temporary Minor Special Events
The temporary minor special event category has the broadest applicability of the temporary events. Temporary minor special events allow for a variety of public assembly and entertainment such as concerts, festivals, sports, cultural, philanthropic and/or educational events, and other commercial events deemed similar by the Community Development Director.
The Planning Commission revised the standards by setting a framework to allow a total of 36 days for events, a maximum of 18 events, within a 12-month period along with following additional parameters to ensure the temporary uses minimize impacts on adjacent residential uses. The following summarizes the standard related to event frequency:
A maximum of 36 days for events (indoors or outdoors) with a maximum of 18 events, within any 12-month period. The current code restricts outdoor events to four per year, with a maximum of seven days each.
A maximum of two events per month.
No more than three consecutive days for any event.
No less than five days between events.
The other provisions and standards under which a temporary minor special event must be operated include the following:
An allowance for event dates to be amended as a result of inclement weather or additional dates added Director’s approval.
An allowance for temporary sanitation facilities was added. Clarification that temporary signs associated with an event may be permitted in accordance with the sign ordinance and need not require a separate application and fee.
Temporary Minor Special Events dates may be restricted at the discretion of the Police Chief to ensure there are adequate resources to maintain public safety. In addition, events would be automatically prohibited on the following celebrations and holidays: St. Patrick’s Day, Cinco De Mayo, Memorial Day weekend, Fourth of
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July, and Labor Day weekend dates due to history of increase in calls for service.
The Planning Commission directed staff to review if there is a difference in impacts on police resources when the holiday occurs during mid-week. Upon review it was confirmed that regardless of the day of the week there is an overall increase in calls for service on the designated days.
Maintains a requirement that any deviation from the specified standards requires a Conditional Use Permit.
Temporary events often occur within parking lots temporarily displacing the onsite parking. Depending on the size of the parking lot and size of the result this can result in spillover impacts into surrounding neighborhood and potentially impact surrounding neighborhoods. In consideration of those concerns and the direction from the Planning Commission, the parking requirement for parking was revised to allow parking to be displaced based on the size of the parking lot as follows:
a. All existing accessible parking must be maintained on-site in accordance with the Americans with Disabilities Act;
b. In parking lots with five or fewer spaces, no additional parking shall be required, provided that alternative modes of transit (such as biking, walking, ride-share, etc.) are prominently promoted as part of any event advertising;
c. In a parking lot with six or more parking spaces, the displacement of more than five spaces shall be off-set by implementing a temporary parking demand management plan. This plan is subject to the review and approval of the Community Development Director. The plan may include private off-site parking (with the property owner's authorization and off-set hours), valet parking, shared parking, bicycle parking, ride-sharing options, and shuttle services; and
d. Based on the characteristics and type of event the Community Development Director may require additional parking to address the anticipated demand generated from an event in any sized parking lot.
Outdoor Sales and Seasonal Sale Lots
Allowances for outdoor sales events and seasonal sale lots are existing event types that are proposed to be retained. Minor changes were made to clarify that conditions of approval may be added to any permit along with internal references to other related sections of the code.
Temporary Event Exemptions
To assist users of the code, an exemption from temporary minor special events section was added to clarify where an event does not require a permit or is covered under a different permit type. An exemption for incidental business uses was added. This exemption would delineate that uses such as party games, book signings, and other
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similar activities are not deemed events. Incidental uses are complimentary to a business, do not alter the intensity of the use, and do authorize a use not permitted in the zone or requiring a discretionary approval (CUP).
Finally, the Planning Commission recommended City Council consider updating the fee schedule to provide a reduce fee for date changes and amending the fees to allow a partial refund of fees when an application for temporary use or a temporary event is denied. If the City Council desires to consider this change, it may choose to direct staff to agendize the matter at a future meeting or provide direction to staff as it considers the updates to the fee schedule under the separate agenda item.
General Plan Consistency:
PLAN Hermosa, the City’s General Plan, was adopted by the City Council in August 2017.
The proposed zoning code amendments pertaining to temporary uses and temporary events align with PLAN Hermosa goals and policies listed below.
Governance Element
Goal 5. Small Beach town Character is reflected throughout Hermosa Beach.
Policies:
5.1 Residential and commercial compatibility. Provide a balance between residential and commercial uses and strive to ensure their compatibility. 5.3 Clear regulations. Establish clear, unambiguous regulations and policies to clearly communicate the City’s expectations for new development.
The proposed Temporary Use and Temporary Event regulations consolidate temporary activity regulations into a single section. The regulation adds flexibility while maintaining limitations regarding event duration, frequency, hours, entertainment and alcohol to ensure compatibility between residential and commercial uses.
Land Use and Design Element
Goal 1. Create a sustainable urban form and land use patterns that support a robust economy and high quality of life for residents.
Policies:
1.4 Diverse commercial areas. Promote the development of diversified and unique commercial districts with locally owned businesses and job- or revenuegenerating uses. 1.5 Balance resident and visitor needs. Ensure land uses and businesses provide for the needs of residents as well as visitors. 1.7 Compatibility of uses. Ensure the placement of new uses does not create or exacerbate nuisances between different types of land uses. 1.8 Respond to unique characteristics. Enhance the unique character and identity of the city’s neighborhoods, districts and corridors through land use and
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design decisions. Allow policies and programs to be focused on each unique character area of the city.
To support a strong economy, the temporary event regulations would be updated to allow for a greater number of temporary minor special events along with regulations and procedures to ensure compatibility between uses.
Goal 3. A series of unique, destination-oriented districts throughout Hermosa Beach.
Policy:
3.1 Unique districts. Encourage the development of local and city-wide districts and centers that address different community needs and market sectors and complement surrounding neighborhoods.
The draft regulation recognizes the uniqueness of the district within the city and maintains a Limited Event permit specific to the Cypress District within the M-1 Zone.
Goal 5. Scenic vistas, viewpoints, and resources are maintained or enhanced.
Policy:
5.7 Light pollution. Preserve skyward nighttime views and lessen glare by minimizing lighting levels along the shoreline.
The draft regulation aims to provide flexibility and allowances for temporary events.
However, consistent with the general plan policy, strobe lights have not been included as an allowable feature for these events, as they would contribute to light pollution, even if temporarily.
Goal 11. A proud and visible identity as an arts and cultural community.
Policy:
11.6 Temporary Installations. Support ongoing temporary artwork installations and performance-based arts events in areas with strong pedestrian and vehicular traffic.
Temporary events can serve to promote art-related activities within the city. The draft regulations allow for increased flexibility in organizing events, accompanied by reasonable regulations and procedures to ensure compatibility between different uses.
Environmental Determination:
The proposed zone text amendment is a project subject to the California Environmental Quality Act (CEQA) and qualifies for an exemption from CEQA pursuant to Section 15061(b)(3) (Common Sense Exemption) of the State CEQA Guidelines (Chapter 3 of Division 6 of Title 14 of the California Code of Regulations). The activity is covered by the Common Sense Exemption that CEQA applies only to projects which have the potential
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for causing a significant effect on the environment. There is no possibility that the proposed change to the zoning code may have a significant effect on the environment, therefore the activity is not subject to CEQA. No special circumstances exist that the proposed change would create a significant adverse effect on the environment (i.e. no sensitive species or habitats, no hazardous sites, no scenic highways, no historic resources, etc.).
Public Notification:
For the current agenda item, a notice was published in the Daily Breeze on March 15, 2025. On March 13, 2025, notices were posted at City Hall, the Library, and Community Resources. No public comments were received in response to the notice at the time the report was written. However, the public comments submitted to the Planning Commission have been included in Attachment 5.
Fiscal Impact:
There is no anticipated fiscal impact from the adoption of the zone text amendment.
Attachments:
1. Draft Ordinance
2. HBMC Chapter 17.55—Administrative Permits and Excerpts of HBMC Chapter
17.42 3. Zoning Map
4. Annotated Zoning Text Amendment with Redlined Changes Respectfully Submitted by: Alexis Oropeza, Planning Manager Noted for Fiscal Impact: Brandon Walker, Administrative Services Director Legal Review: Patrick Donegan, City Attorney
Reviewed by: Angela Crespi, Deputy City Manager
Approved: Suja Lowenthal, City Manager
CITY OF HERMOSA BEACH
ORDINANCE NO. ORD-25-XX
AN ORDINANCE OF THE CITY COUNCIL OF THE CITY OF HERMOSA BEACH, CALIFORNIA, AMENDING HERMOSA BEACH MUNICIPAL CODE:
1) CHAPTER 14.04 GENERAL DEFINITIONS; 2) CHAPTER 17.28
REGARDING M-1 LIGHT MANUFACTURING ZONE; AND 3) CHAPTER
17.42 REGARDING GENERAL PROVISIONS, CONDITIONS AND
EXCEPTIONAL USES, PERTAINING TO TEMPORARY USES AND EVENTS (TA25-01), AND DETERMINE THE PROJECT IS EXEMPT UNDER THE
CALIFORNIA ENVIRONMENTAL QUALITY ACT (CEQA) PURSUANT TO SECTION 21080.17 OF THE CALIFORNIA PUBLIC RESOURCES CODE.
THE CITY COUNCIL OF THE CITY OF HERMOSA BEACH DOES HEREBY ORDAIN AS FOLLOWS:
SECTION 1. The City Council on November 12, 2024, directed staff to update the temporary minor special events as a targeted zoning text amendment; SECTION 2. The Planning Commission conducted a study session on temporary uses and temporary event regulations, including temporary minor special events on December 16, 2024, and February 2, 2022;
SECTION 3. The Planning Commission held a duly noticed public hearing on February 18, 2025, and recommended the City Council amend Title 17 of the Hermosa Beach Municipal Code (TA25-01);
SECTION 4. The proposed project is exempt under the California Environmental Quality Act (CEQA) and qualifies for an exemption from CEQA pursuant to Section 15061(b)(3) (Common Sense Exemption) of the State CEQA Guidelines (Chapter 3 of Division 6 of Title 14 of the California Code of Regulations). The activity is covered by the Common Sense Exemption that CEQA applies only to projects which have the potential for causing a significant effect on the environment. There is no possibility that the proposed change to the zoning code may have a significant effect on the environment, therefore the activity is not subject to CEQA. No special circumstances exist that the proposed change would create a significant adverse effect on the environment (i.e. no
sensitive species or habitats, no hazardous sites, no scenic highways, no historic resources, etc.);
SECTION 5. On April 8, 2025, the City Council held a duly noticed public hearing and finds the proposed amendments are consistent with the City’s General Plan; and SECTION 6. The following alphabetical list of definitions in Section 17.04.040 (General definitions) of Chapter 17.04 (Definitions) of Title 17 (zoning) is amended to include the following definitions:
Coastal Zone. That land and water area, which includes parts of the City of Hermosa, specified on the maps identified and set forth in Section 17 of Chapter 1330 of the Statutes of 1976, extending seaward to the state's outer limit of jurisdiction, including all offshore islands, and extending inland generally 1,000 yards from the mean high tide line of the sea. In significant coastal estuarine, habitat, and recreational areas it extends inland to the first major ridgeline paralleling the sea or five miles from the mean high tide line of the sea, whichever is less, and in developed urban areas the zone generally extends inland less than 1,000 yards. The Coastal Zone Boundaries are depicted in General Plan Figure 2.0 Local Setting.
Incidental use. A use is customarily incidental to, related, and clearly subordinate to a principal use established on the same parcel, which does not fundamentally alter the intensity of the principal use and does not allow a use requiring an entitlement unless approved by the decision-making body or uses regulated by separate license or permit process.
Temporary activity. shall mean both “temporary uses” and “temporary events.” Temporary event. An activity allowed on private property for a limited duration beyond what is permitted in the zone and does not directly conflict with any existing approved entitlement (Conditional Use Permit, Parking Plan, etc). Public assembly and entertainment of a temporary nature for activities such as concerts, festivals, sports, cultural, philanthropic and/or educational events; and other commercial events deemed similar by the decision maker.
Temporary use. shall mean the use of a property that is not meant to be permanent.
SECTION 7. The “Event, Limited” row in the matrix Titled, “M-1 Zone, Land Use Regulations” of Section 17.28.020 (Permitted Uses) shall hereby amended as:
Use See Section
Events, limited P 17.42.150
SECTION 8. The following list of sections of Chapter 17.42 (General Provisions, Conditions and Exceptional Uses) are hereby deleted: Section 17.42.060 (Temporary real estate office) and Section 17.42.070 (Temporary constructions buildings).
SECTION 9. The following section, 17.42.150 (Temporary Minor Special Events) of Chapter 17.42 (General Provisions, Conditions and Exceptional Uses), of the Hermosa Beach Municipal Code is hereby repealed and replaced as follows:
17.42.150 Temporary Uses and Temporary events. The City recognizes that short-term activities can promote development, businesses, and provide benefits to the community.
As activities permitted on a limited basis, an activity may not comply with all development standards in the Zone but is consistent with the general purpose of the zone. Standards are needed to ensure basic public health, safety, and welfare standards are maintained during its temporary operation. Temporary activities established in this section may be allowed on private property, subject to the issuance of an Administrative Permit by the Community Development Director. Conditions may be imposed to minimize impacts and ensure compliance with the required findings set forth in Chapter 17.55. Uses other than the following shall comply with the use and development regulations and permit requirements that otherwise apply to the property.
A. Temporary Uses. The following temporary uses may be allowed upon approval of the Administrative Permit issued in accordance with Chapter 17.55 by the Community Development Director and the following:
1. Construction Yards, Off-Site. Contractor construction yards, including storing building materials, located off-site from an approved construction project within the city. The permit shall expire upon completion of the construction project or expiration of the building permit, whichever occurs first.
2. Residence. A mobile home as a temporary residence of the property owner in conjunction with a valid building permit for a new single-family dwelling.
In addition, a mobile home may be used as a temporary residence of the property owner when a valid building permit has been issued for the
remodel of a single-family dwelling and the building official has determined that the extent of such remodel would prevent the safe occupancy of the dwelling. The temporary use permit may be approved for up to two (2) years or upon expiration of the building permit, whichever occurs first. The permit may be renewed upon reapplication and subject to the Community Development Director’s determination that the applicant has made a good faith effort to complete construction.
3. Storage Containers. Storage containers, in conjunction with an approved construction project within the City of Hermosa Beach. The permit shall expire upon completion of the construction project or the expiration of the building permit authorizing the construction project.
4. Work Trailers. A trailer or mobile home as a temporary work site for employees of a business may be allowed when a valid building permit within the city has been issued for up to one year, or upon expiration of the building permit, whichever occurs first.
5. Similar Temporary Uses. Similar temporary uses that, in the opinion of the Community Development Director, are compatible with the zoning district and surrounding land uses. The use would be limited to the standards of the temporary activity it was most similar to.
B. Exempt Temporary Uses. The following temporary uses shall be exempt from the provisions of an Administrative Permit:
1. Garage Sales. Garage sales in a residential zone or on residential properties in a commercial zone, subject to Chapter 5.44;
2. Construction Yards, On-Site. A contractor’s construction yard, located on a site with an approved construction project.
3. Public Special Events. Temporary Uses on private property approved by City Council as part of a Special Event on Public Property in accordance with Chapter
12.30;
4. Food Truck. Mobile food truck in conjunction with an approved construction project and only during the time when construction workers are working on-site; or
5. Temporary Real Estate Office. A real estate sales office with an approved building permit, may be established within a residential development project area to sell homes on-site.
C. Temporary Events. The following events may be allowed on private property upon approval of an Administrative Permit by the Community Development Director or designee and as summarized in Table 17-42.150-1 below:
1. Limited Events, Cypress District (M-1 Zone). An indoor event permitting the showcasing of art or the goods produced by a business located in the Cypress District Character Area in the M-1 zone. The Cypress District is comprised of properties located on Cypress Avenue, Valley Drive, and 6th Street as established in the General Plan. Limited Events shall be subject to the following:
a. Zone. Only within the Cypress District, Character Area of the General Plan and M-1 Zone.
b. Location. Indoors.
c. Frequency. Three (3) per month for a maximum of five (5) hours each, but no more than two (2) in a seven (7) day period. d. Restricted Days. A temporary event may be restricted from operating on any date when the Chief of Police or designee determines the accumulation of activities in the city may exceed its capacity to protect public safety adequately. Events are prohibited on the following days: St. Patrick’s Day, Cinco De Mayo, Memorial Day weekend, Labor Day weekend, Fourth of July, or New Year’s Eve.
e. Permit Duration. A limited event permit is effective for two (2) years.
f. Hours. Within the hours of 8:00 a.m. and 10:00 p.m.
g. Entertainment. Amplified entertainment is limited to 8:00 a.m. to 10:00 p.m. for not more than five (5) hours in any day. Noise levels shall not exceed eighty (80) dBA at the property line. At no time may noise levels constitute a nuisance or violate the noise control ordinance in Chapter 8.24.
h. Maximum Occupancy. The number of attendees shall not exceed the maximum occupancy load of the business’ interior at any time.
The business must post a sign stating the maximum occupancy and monitor the number.
i. Alcohol. The sale, service, or consumption of alcoholic beverages shall obtain and display the appropriate Department of Alcoholic Beverage Control approval.
j. Retail. Accessory retail is limited to products related to primary business use during limited event periods. Limited events may not be appropriate for distribution businesses or contractor uses, for example.
k. Limitations. If the subject property is governed by a conditional use permit or parking plan, the administrative permit shall not be approved unless the proposed use is timed and designed so it does not conflict with the purpose and requirements of the conditional use permit or parking plan.
2. Temporary Minor Special Events. A temporary minor special event for the use of a premise for an activity that exceeds the scope of the business licensed and approved for such premises. Special events may be indoors or outdoors and include entertainment and assembly events, flea markets, rummage sales, fairs, festivals, and car shows. Special events shall be subject to the following:
a. Uses.
i. Uses permitted by right in the zone, and uses requiring an entitlement such as a CUP to operate in the Zone.
ii. Uses prohibited include those uses prohibited by a
discretionary approval, Title 17, adult uses.
iii. Uses determined by the Community Development
Director to be incompatible with the surrounding area
due to safety, health or welfare concerns that cannot
be mitigated.
b. Zone. Temporary Minor Special Events are allowed within 1) the C-1, C-2, and C-3 zones; 2) the M-1 zone; 3) SPA zones that allow non-residential uses; and 4) in Residential zones
on property developed with legal nonconforming-nonresidential uses.
The use is additionally allowed without an administrative permit in OS zones accessory use to Hermosa
Beach City School District facilities compliant with the regulations
in this section, provided the use is approved by the Hermosa Beach City School District.
c. Location. An event may be indoors, outdoors, or a combination of both settings. All elements of the use shall be contained on private property.
d. Frequency. Events may occur up to thirty-six (36) days in any twelve-month period, with a maximum of eighteen events. Events shall last no more than three (3) consecutive days, with no more than two events a month and a minimum of five (5) days between events.
e. Restricted Days. A temporary event may be restricted from operating on any date when the Chief of Police or designee determines the accumulation of activities in the city may exceed its capacity to protect public safety adequately. Events are prohibited on the on the following days: St. Patrick’s Day, Cinco De Mayo, Memorial Day weekend, Labor Day weekend, Fourth of July, or New Year’s Eve.
f. Permit Duration. An administrative permit for a temporary minor special event shall not exceed twelve (12) months from the first approved event.
g. Hours.
Zones Hours
C-2, C-3, SPA zones that allow
non-residential uses
8:00 a.m. to 10:00 p.m.*
C-1, M-1, and R zones developed
with a non-residential use
8:00 a.m. to 10:00 p.m.*
h. Management.
i. The event may only be issued to the property owner,
business owner, or business licensee holder, and the
permit holder shall be present on the property for the
duration of the use including set up and breakdown.
ii. The Permittee shall have control over attendance.
Advertising and media to attract people to the event
shall be moderated to reduce potential for impacts.
Adequate security should be provided.
i. Entertainment. Amplified entertainment is limited to 10:00 a.m. to 9:00 p.m. for not more than four (4) hours in any day. Noise levels shall not exceed eighty (80) dBA at the property line. At no time may noise levels constitute a nuisance or violate the noise control ordinance in Chapter 8.24.
j. Sanitary Facilities. For events longer than one (1) hour in duration or where food is provided, restroom access for both employees and customers shall be provided. Portable restroom facilities may be permitted in combination with hand washing stations. k. Lighting. Any lighting shall be shielded, downcast and directed onto the subject property. No strobes or moving lights are permitted.
l. Maximum Occupancy. The occupancy of any structures or spaces, whether indoor or outdoor, shall be consistent with building and fire codes and safety protocols as determined by the Community Development Director or designee.
m. Alcohol. The sale, service, or consumption of alcoholic beverages shall obtain and display the appropriate Department of Alcoholic Beverage Control approval. Outdoor activities involving alcoholic beverages shall be located at least three hundred (300) feet from any public-school property between 7:00 a.m. and 6:00 p.m. on school days unless the Hermosa Beach City School District has been consulted and any concerns are mitigated to the city's satisfaction.
n. Food Trucks. May only operate in conjunction with a temporary minor special event, unless exempt under Section 17.42.150.B.4. o. Signs. A temporary sign shall be allowed with a temporary special event in accordance with Section 17.50.210.
p. Additional Permits.
i. Special events may be subject to additional permits
and other city or agency approvals, licenses, and
inspections required by applicable laws and
regulations.
ii. A Temporary Use Permit may not conflict with the
governing entitlement (CUP, Parking Plan, etc.).
q. Parking.
i. All existing accessible parking must be maintained
on-site in Americans with Disabilities Act;
ii. In parking lots with five (5) or fewer spaces, no
additional parking shall be required, provided that
alternative modes of transit (such as biking, walking,
ride-share, etc.) are prominently promoted as part of
any event advertising.
iii. In a parking lot with six (6) or more parking spaces, where more than five spaces would be displaced, the
applicant must offset any displaced parking greater
than five spaces by implementing a temporary
parking demand management plan. This plan is
subject to the review and approval of the Community
Development Director. The plan may include
temporary non-public off-site parking (with the
property owner's authorization), valet parking, shared
parking, bicycle parking, ride-sharing options, and
shuttle services; and
iv. IV. Based on the characteristics and type of event, the Community Development Director may require
additional parking to address the anticipated demand
generated from an event in any size parking lot.
r. Removal. The site shall be restored within two (2) business days of the event.
s. Exceptions. Any deviation from these standards and limitations of this section shall require approval of a Conditional Use Permit in compliance with Chapter 17.40.
t. Conditions.
i. The use may be subject to conditions to mitigate
impacts on the surrounding area and ensure adequate
provision of services., relating to the number of
people, traffic, line of sight, type, and volume of
amplified music or entertainment, day of week and
hours, sanitation, environment, concentration of
activity and events during the same time period,
availability of city services to protect the health, safety, and welfare of the public and property, compliance
with other provisions of law, and other similar
considerations.
ii. The Temporary Minor Special Event shall comply with the limitations of the conditions of approval for any
approved entitlement.
u. Modification.
i. If, due to inclement weather or other similar,
unforeseen circumstances, it is necessary to change
the approved event date(s), the Community
Development Director may, after review, approve
alternative date(s) subject to the timely filing of the request. The applicant must pay a reasonable
administrative fee for an amendment in accordance
with the adopted fee schedule.
ii. If an applicant elects to add dates to a previously approved permit within the maximum total allowed,
the Community Development Director may approve
alternative date(s) subject to the timely filing of the request. The applicant must pay a reasonable
administrative fee for an amendment in accordance
with the adopted fee schedule.
iii. If substantial changes to the event location and
programming approved as part of the original permit
are requested, the applicant must pay the permit
application fee.
v. Revocation.
i. An administrative permit may be revoked or modified
with only a twenty-four hour notice to the holder of
the administrative permit: provided, however, that an
administrative permit may be immediately revoked
and the event ordered concluded at any time during
the course of the event by the highest ranking police
officer on duty at the time upon their determination
that the event is violating state law or is violating one (1) or more conditions of approval, or determination
that the event has become a threat to public safety.
ii. If the administrative permit has been revoked or
documented problems have occurred or not abated,
the Community Development Director may deny a
future application for a similar event on the same
property for a one (1) year period.
3. Outdoor Sales Events. Temporary outdoor sale of merchandise related to an existing licensed business on-site with temporary outdoor sale of merchandise:
a. Location. Located in a non-residential zone on a lot developed with non-residential use.
b. Frequency. A maximum of four (4) times in a twelve-month period for up to four (4) days per event.
c. Hours. 9:00 a.m. to 8:00 p.m.
d. Removal. The site shall be restored within one (1) business day. e. Conditions. Conditions may be imposed to minimize impacts and ensure compliance with the required findings set forth in Chapter 17.55.
4. Seasonal Sales Lots. Seasonal sales activities, for example, pumpkin patches and tree lots, including temporary security trailers, on nonresidential properties, in compliance with the following:
a. Location. In a non-residential zone on a lot developed with nonresidential use.
b. Frequency. A maximum of four (4) annually, for a maximum of 45 days each.
c. Hours. 9:00 a.m. to 8:00 p.m.
d. Parking/Loading Spaces. Parking shall be provided to the satisfaction of the Community Development Director.
e. Temporary Fencing. Temporary fencing in accordance Section
17.46.130.
f. Removal. The site shall be restored within seven (7) days following event.
g. Conditions. Conditions may be imposed to minimize impacts and ensure compliance with the required findings set forth in Chapter 17.55.
5. Similar Temporary. Similar temporary events that, in the opinion of the director, are compatible with the zoning district and surrounding land uses.
The use would be limited to the number of occurrences and standards of the temporary activity it was most similar to.
D. Exempt Temporary Events. The following temporary activities shall be exempt from the provisions of an Administrative Permit:
1. Public School. Temporary Minor Special Events located within the Hermosa Beach City School District facilities are compliant with the regulations in Section 17.42.150, provided the use is approved by the Hermosa Beach City School District; or
2. Special Events on Public Property. Temporary Events on private property approved by City Council as part of a Special Event on Public Property in accordance with Chapter 12.30.
3. Incidental Use. Incidental uses that are customary to the primary use, such as parlor games, book signings, poetry readings, or other similar uses that are held within the building and operated as part of the licensed business on-site. Incidental uses must comply with all HBMC standards and any condition of an applicable entitlement. Incidental uses do not include uses requiring an entitlement or regulated by a separate licensing or permit process.
Table 17.42-050-1 – Temporary Event Table
Temporary Event Type
Maximum Days Per
Event
Maximum Per Year
Limited Events 3 per month for a
maximum of 5 hours
each, but no more
than 2 in a 7-
day period
36 days
Temporary
Minor
Special
Event
Indoors,
Outdoors, or
combination
of both
3 days
36 days for a
maximum of 18
events, with no
more than 2 events
per month, with a
SECTION 10. The following list of sections of Chapter 17.42 (General Provisions, Conditions and Exceptional Uses) are hereby repealed: Section 17.160 (Temporary seasonal sales lots.) and Section 17.42.200 (Events, Limited).
SECTION 11.Severability. If any section, subsection, subdivision, sentence, clause, phrase, or portion of this ordinance is for any reason held to be invalid or unconstitutional by the decision of any court of competent jurisdiction, such decision will not affect the validity of the remainder of this ordinance. The City Council hereby declares that it would have adopted this ordinance, and each and every section, subsection, subdivision, sentence, clause, phrase, or portion thereof, irrespective of the fact that any one or more sections, subsections, subdivisions, sentences, clauses, phrases, or portions thereof is declared invalid or unconstitutional.
SECTION 12. Effective Date. This Ordinance shall take effect thirty (30) days after its passage and adoption pursuant to California Government Code section 36937.
SECTION 13.Certification. The City Clerk is directed to certify the passage and adoption of this Ordinance; cause it to be entered into the City’s book of original ordinances; make a note of the passage and adoption in the records of this meeting; and, within fifteen (15) days after the passage and adoption of this Ordinance, cause it to be published or posted in accordance with California law.
PASSED, APPROVED, and ADOPTED on this 8
th day of April, 2025.
Mayor Dean Francois
PRESIDENT of the City Council and MAYOR of the City of Hermosa Beach, CA ATTEST: APPROVED AS TO FORM:
minimum of 5 days
between events
Outdoor sales events 4 days 4 events
Seasonal sales lots 45 days 4 events
______________________________ ____________________________ Myra Maravilla Patrick Donegan
City Clerk City Attorney
MUNICIPAL CODE
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 1
HERMOSA BEACH, CA MUNICIPAL CODE
TITLE 17 ZONING
Chapter 17.55 Administrative Permits
Contents:
17.55.010 Authority to grant.
17.55.020 Purpose.
17.55.030 Application filing.
17.55.035 Required Findings.
17.55.040 Report of decision and findings.
17.55.050 Effective date–Appeals.
17.55.060 Reapplication upon denial.
17.55.070 Revocation.
17.55.080 Expiration.
17.55.010 Authority to grant.
The community development department may grant administrative permits for all such uses and matters required by this title to be reviewed and allowed only upon the granting of an administrative permit.
17.55.020 Purpose.
The purpose of an administrative permit is to ensure that a proposed use or matter for which an administrative permit is required complies with the standards, limitations and other regulations applicable to the subject use or matter.
17.55.030 Application filing.
Prior to the establishment of any use or grant of any or entitlement for which an administrative permit administered by this section is required by this title or Code, an application for an administrative permit, signed by a property owner, lessee or business owner shall be filed with the community development department upon a form furnished by the department. The application shall include a site plan, drawings and information in sufficient detail to demonstrate compliance with the regulations applicable to the subject use or matter, accompanied by a fee set by resolution of the city council.
17.55.035 Required Findings.
The review authority must make all of the following findings to approve or conditionally approve an Administrative Permit application. The inability to make one or more of the findings is grounds for denial of an application.
A. The proposed use is allowed within the applicable zone with Administrative Permit approval, and complies with all other applicable provisions of this Zoning Ordinance and the Municipal Code;
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 2 B. The proposed use is consistent with the General Plan and any applicable specific plan; C. The site is physically adequate for the type, density, and intensity (e.g., number of employees and customers) of use being proposed, including provision of services (e.g., sanitation and water), public access, and the absence of physical constraints;
D. The design, location, size, and operating characteristics of the proposed use are compatible with the existing and future land uses on site and in the vicinity of the subject property; and E. The establishment, maintenance, or operation of the proposed use at the location proposed will not endanger, jeopardize, or otherwise constitute a menace to the public convenience, health, interest, safety, or the general welfare of persons residing or working in the vicinity of the proposed use. (Ord. # 23-1471 §42, adopted 11/14/2023, effective 08/05/2024) Effective on: 8/5/2024
17.55.040 Report of decision.
Except as set forth below, the community development director shall issue the administrative permit no more than thirty (30) days following the filing of a complete application therefor. Approval will be based upon determining the request complies with the standards, limitations and other regulations in the governing section, which may include the imposition of conditions and limitations to ensure the permit is consistent with said requirements intended to protect the public health, safety and welfare; otherwise, the director shall deny the application and provide the applicant a written statement of the reasons the permit cannot be issued. The applicant shall be advised in writing of the right to appeal the director’s decision pursuant to Section 17.55.050.
Notwithstanding above, permits for accessory dwelling units and/or junior accessory dwelling units shall be decided within one hundred twenty (120) days of receipt of a complete application and subject to the provisions outlined in Chapter 17.21.
(Ord. 18-1385 §7, 2018)
(Ord. # 23-1471 §42, adopted 11/14/2023, effective 08/05/2024) Effective on: 8/5/2024
17.55.050 Effective date–Appeals.
A. Notwithstanding 17.55.050(C), decisions of the community development director may be appealed to the planning commission by filing an appeal within fifteen (15) days of the director’s decision; provided, that upon affixing the signature of the applicant to an issued permit, the permit shall become effective and the right to appeal shall be waived. Appeals shall be filed in writing with the community development department accompanied by a fee set by resolution of the city council. Notice of hearing shall be given to the applicant at least ten (10) days prior to the hearing, unless the applicant agrees to waive the requirement so that the matter may be heard at an earlier time.
The commission’s review shall be limited to a determination of whether the application complies with the requirements of the applicable governing section(s). The filing of an appeal within such time shall stay the effective date of the decision until the commission has acted on the appeal. The commission’s decision shall be final and conclusive, unless the governing section specifically provides for a direct or subsequent appeal to the city council.
B. Appeals to the city council shall be filed with the city clerk accompanied by a fee set by resolution of the city council. The filing of an appeal within ten (10) days shall stay the effective date of the decision until the council has acted on the appeal as hereinafter set forth in this title. Upon receipt of a written appeal, the planning commission shall transmit to the council the planning commission’s complete record of the case. Notice of hearing shall be given to the applicant at least ten (10) days prior to the hearing, unless the applicant agrees to waive the requirement so that the matter may be heard at an earlier time. The council shall hear the matter and render a
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 3 determination as soon as reasonably practicable, but in no event later than sixty (60) days after an appeal has been filed unless requested by the applicant. The council’s review shall be limited to a determination of whether the application complies with the requirements of the governing section. The council shall announce its findings within forty (40) calendar days of the hearing, unless good cause is found for an extension, and the decision shall be mailed to the applicant. The council’s decision shall be final and conclusive.
C. Ministerial or non-discretionary Administrative Permits are not eligible for appeal. (Ord. # 23-1471 §42, adopted 11/14/2023, effective 08/05/2024) Effective on: 8/5/2024
17.55.060 Reapplication upon denial.
After the denial of an administrative permit has become final, no further application for the same administrative permit shall be filed for the same property for the ensuing six months, unless the project has been revised so as to eliminate the decision making body’s previous objections to the project. Said revision shall require a completely new application process and payment of fees.
17.55.070 Revocation.
Any administrative permit may be revoked by the director or the decision making body for any of the following causes:
A. That any term or condition has not been complied with; B. That the property for which the administrative permit has been granted is used or maintained in violation of any statute, law, regulation or condition of approval;
C. That the use for which the administrative permit was granted has not been exercised for at least twelve (12) consecutive months, or has ceased to exist, or has been abandoned; D. The administrative permit has been issued for a short-term vacation rental, which has received three (3) affirmed violations of the ordinance codified in this section or any of the city’s quality of life ordinances, such as noise violations, disturbing the peace, or creating a public nuisance, within a 12-month period; or, E. That the use for which the administrative permit was granted has been so exercised as to be detrimental to the public health or safety or so as to constitute a nuisance.
A hearing to show cause why the permit should not be revoked shall be held by the issuing body prior to the revocation of any administrative permit. Written notice shall be provided the permit holder at least ten (10) days prior to the hearing stating the reasons therefor. (Ord. 19-1395 §7, 2019)
17.55.080 Expiration.
An administrative permit shall expire at the conclusion of the permitted use or activity, not to exceed one year from the effective date if no expiration or term is stated therein, and the property shall thereafter be used in compliance with the provisions of this Title and Code. (Ord. 13-1341, § 6, July 2013)
MUNICIPAL CODE
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HERMOSA BEACH, CA MUNICIPAL CODE
TITLE 17 ZONING
Chapter 17.42 General Provisions, Conditions and Exceptional Uses
17.42.150 Temporary minor special events.
Minor special events allowed pursuant to this section may be permitted with an administrative permit pursuant to Chapter 17.55 subject to the requirements of this section.
A. Definitions.
1. Related use: A use that promotes, benefits or is related to the onsite use and is conducted during the normal business hours of the onsite use, as determined by the community development director.
2. Unrelated use: A use that does not promote or benefit or is unrelated to the onsite use, or is not conducted during the normal business hours of the onsite use, as determined by the community development director.
B. Uses Allowed.
1. The types of uses allowed shall be generally limited to uses and activities allowed in commercial zones as permitted or conditional uses, as determined by the community development director.
2. Uses prohibited include those uses prohibited by Title 17, adult uses, and uses determined by the community development director to be incompatible with the surrounding area due to safety, health or welfare concerns that cannot be mitigated.
C. Administrative Permit Required.
1. Minor special events allowed pursuant to this section may be permitted with an administrative permit pursuant to Chapter 17.55 in the C-1, C-2 and C-3 zones, M-1 zone, SPA zones that allow C-3 uses, SPA-11 zone, and in R zones on property developed with nonresidential uses. The use is additionally allowed without an administrative permit in OS zones accessory to Hermosa Beach City School District facilities compliant with the regulations in this section, provided the use is approved by the school principal.
2. The application shall specify the specific days and hours for which the use is requested.
3. The administrative permit shall be issued only to the property owner, business owner or business license holder, and the permit holder shall be physically present on the property for the duration of the use including set up and break down.
4. The proposed use may be conditioned to mitigate impacts to the surrounding area and provision of services, relating to number of people, traffic generated, type and volume of amplified music or entertainment, day of week and hours, sanitation, environment, concentration of activity and events during the same time period, availability of city services to protect the health, safety and welfare of the public and property, compliance with other provisions of law, and other similar considerations.
5. If the subject property is governed by a conditional use permit or parking plan, the administrative permit shall not be approved unless the proposed use is timed and designed so it does not conflict with the purpose of the conditional use permit or parking plan.
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 2
6. The duration of any issued administrative permit shall not exceed one hundred eighty (180) calendar days.
7. The administrative permit may be revoked or modified with only a twenty-four (24) hour notice to the holder of the administrative permit; provided, however, that an administrative permit may be immediately revoked and the event ordered concluded at any time during the course of the event by the highest ranking police officer on duty at the time upon his/her determination that the event is causing a violation of state law or is violating one (1) or more conditions of approval, or a determination that the event has become a threat to public safety.
8. In the event an administrative permit has been revoked or documented problems have occurred or not been timely abated, the community development director may deny a future application for a similar event on the same property within a one (1) year period.
9. Any deviation from the standards and limitations in subsection (D) of this section shall require a conditional use permit in compliance with Chapter 17.40.
D. Standards and Limitations. Minor special events may be permitted with an administrative permit in compliance with the following standards and limitations:
1. All elements of the use shall be contained on the subject site.
2. Frequency and Duration of Use.
a. Outdoor entertainment and assembly events, such as carnivals, concerts, fairs, farmers’ markets, festivals, food events, fundraisers, live entertainment, outdoor sporting events, public relations activities, flea markets or rummage sales, and other similar outdoor events, when unrelated to the established onsite use: Maximum of four (4) times per year, limited to a maximum of seven (7) days each. b. Outdoor display or exhibit events, such as art, cultural, and educational displays, arts and crafts exhibits, when unrelated to the established onsite use: Maximum of four (4) times per year, limited to a maximum of seven (7) days each.
c. Outdoor sales events related to an existing onsite business: Maximum of four (4) sales per year, each limited to three (3) consecutive days each.
d. Special events that include an activity that normally requires a discretionary permit in the subject zone or is currently limited or prohibited by a discretionary permit or license granted on the site (such as amplified music, outdoor tents, provision or sale of alcoholic beverages, other conditional uses):
Maximum of four (4) times per year at any site, limited to three (3) consecutive days each. e. Indoor activities promoting or related to the established onsite use. May include limited outdoor display or activity to attract people to the business, where crowds are not anticipated. May include an activity that normally requires a discretionary permit in the subject zone: Maximum of twelve (12) times per year at any site, limited to three (3) consecutive days each. f. Similar temporary special events determined by the decision making body to be compatible with the zoning district and surrounding land uses: Limited to the number of occurrences and days applicable to the similar type of activity.
g. Mobile food vendors proposed in conjunction with a minor special event shall be described in the application for the minor special event and shall comply with the requirements of this section.
3. Hours.
a. In the C-2, C-3, SPA zones that allow C-3 uses, and SPA-11 zone when related to the established onsite use: Same as the customary operating hours of the use. When unrelated to the onsite use or not within a building: 8:00 a.m. to 10:00 p.m.
b. C-1, M-1, and R zones developed with nonresidential uses: 10:00 a.m. to 9:00 p.m.
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 3 c. Uses that may attract crowds or extend beyond allowed hours pursuant to a conditional use permit may be restricted from operating on St. Patrick’s Day, July 4th, Cinco de Mayo, New Year’s Eve or any other date where the police department determines the accumulation of activities in the city may exceed its capacity to adequately protect public safety.
4. Alcoholic Beverages. The sale, service or consumption of alcoholic beverages shall obtain and display the appropriate Department of Alcoholic Beverage Control license or approval. Outdoor activities involving alcoholic beverages shall be located a minimum of three hundred (300) feet from any public school property between 7:00 a.m. and 6:00 p.m. on school days unless the school principal has been consulted and any concerns are mitigated to the satisfaction of the city.
5. Entertainment. Amplified entertainment is limited to 10:00 a.m. to 9:00 p.m. for not more than four (4) hours in any day. Noise levels shall not exceed eighty (80) dBA at the property line. At no time may noise levels constitute a nuisance or violate the noise control ordinance in Chapter 8.24.
6. Pedestrian Access. The use shall be designed to provide safe, accessible pedestrian ways a minimum of four (4) feet wide, without encroaching on landscaping, required parking spaces and vehicular ways. A physical barrier or layout plan may be may be required to reduce conflicts to the satisfaction of the community development director.
7. Parking.
a. A use that occupies required parking spaces shall not reduce existing parking by more than ten (10) percent excluding disabled spaces. When there are eleven (11) spaces or less excluding disabled spaces, the use may occupy one (1) parking space, provided at least five (5) spaces including one (1) disabled space remain unencumbered by the use.
b. When the use is related to the onsite use, no additional parking is required unless the particular event is likely to create parking problems as determined by the community development director. c. When the use is unrelated to the onsite use, parking adequate for the use, but not less than ten (10) spaces, shall be provided excluding disabled spaces.
8. Occupancy. The occupancy of any buildings, structures or spaces, whether indoor or outdoor, shall be consistent with building and fire codes and safety protocols as determined by the community development director. Temporary structures such as tents shall be securely fastened and comply with city codes.
9. Control over attendance is the responsibility of the permittee. Advertising and media to attract people to the event shall be moderated to reduce the potential for impacts. Adequate security shall be provided.
10. Temporary signs may be provided during the event, not to exceed one (1) sign per one hundred (100) feet of street frontage with a maximum of two (2) signs per frontage, not to exceed sixteen (16) square feet per sign.
Additional temporary signage may be permitted with a sign permit issued in compliance with Chapter 17.50.
11. Any lighting shall be shielded, downcast and directed onto the subject property. No strobes or moving lights are permitted.
12. If the duration of the use exceeds one (1) hour or if seating is provided, then restroom access for both employees and customers shall be provided on the property or a contiguous property for the duration of the use with directional signs thereto. No portable restrooms are allowed.
13. The use shall provide refuse containers proximate to the use adequate to contain all refuse generated by the operation of the use. The operator shall pick up all refuse generated by such operation prior to vacating the site.
14. The site shall be cleaned of litter and any other evidence of the use on completion or removal of the use, and shall thereafter be used in compliance with the provisions of this title.
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 4
15. The use shall otherwise comply with all applicable state and local laws. Where regulations conflict, the most restrictive shall apply.
16. The use shall comply with Chapter 8.44 and shall not discharge liquid or solid waste to the environment or municipal storm water system.
17. The provision of food of beverages shall comply with Chapter 8.64 and shall not be dispensed in polystyrene food service ware. (Ord. 13-1341 § 2, 2013)
MUNICIPAL CODE
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HERMOSA BEACH, CA MUNICIPAL CODE
TITLE 17 ZONING
Chapter 17.42 General Provisions, Conditions and Exceptional Uses
17.42.060 Temporary real estate office.
One temporary real estate office and one temporary real estate billboard may be located on any new subdivision in any zone; provided, that such office and billboard if in any R zone shall be removed at the end of one (1) year from the date of recording of the map of the subdivision upon which said office and billboard are located. (Prior code Appx. A, § 1106)
MUNICIPAL CODE
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 1
HERMOSA BEACH, CA MUNICIPAL CODE
TITLE 17 ZONING
Chapter 17.42 General Provisions, Conditions and Exceptional Uses
17.42.070 Temporary construction buildings.
Temporary structures for the housing of tools and equipment or containing supervisory offices in connection with major construction on major construction projects may be established and maintained during the progress of such construction on such project; provided that such temporary structure may not be maintained for a period exceeding one (1) year. (Prior code Appx. A, § 1107)
MUNICIPAL CODE
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 1
HERMOSA BEACH, CA MUNICIPAL CODE
TITLE 17 ZONING
Chapter 17.42 General Provisions, Conditions and Exceptional Uses
17.42.160 Temporary seasonal sales lots.
Outdoor retail sales of holiday trees or seasonal produce may be allowed with an administrative permit in the C-3 zone or zones that allow C-3 uses in conjunction with holidays or seasonal harvests for the following periods: Christmas trees:
Thanksgiving Day to December 26th; pumpkin sales lots: September 30th to November 1st; fresh produce stands: not to exceed a ninety (90) day period between May 1st and October 30th. (Ord. 13-1341 § 3, 2013)
MUNICIPAL CODE
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HERMOSA BEACH, CA MUNICIPAL CODE
TITLE 17 ZONING
Chapter 17.42 General Provisions, Conditions and Exceptional Uses
17.42.190 Entertainment, limited live.
A. Definition.
1. Entertainment, limited live as defined in Chapter 17.04.
B. Administrative Permit Required.
1. Limited live entertainment allowed pursuant to this section may be permitted with an administrative permit pursuant to Chapter 17.55 in the C-1, C-2 and C-3 zones. No permit term shall extend past two (2) years from the effective date of the ordinance codified in this section.
2. The appeal procedures found in Section 17.55.050 and the revocation procedures found in Section 17.55.070 shall apply to any administrative permit issued for limited live entertainment.
C. Standards and Limitations.
1. Hours. During normal business hours but no earlier than 8:00 a.m. or later than 9:00 p.m. daily.
2. Noise. Cannot be audible on the exterior of the business premises and not permitted on outside patios, entries or sidewalks. All exterior doors and windows shall be closed during entertainment.
3. Uses. Limited live entertainment may include one (1) or two (2) performers/hosts using amplification, playing games, open mic, musical performances, poetry readings or other similar use that is not more objectionable than the listed uses. The community development director is authorized to compare a proposed use and measure it against those listed for determining similarity.
4. Operations/Seating. The activity must be confined to completely enclosed premises and does not result in the need for additional seating or change in an approved floor plan to accommodate the limited live entertainment and/or accommodate a stage for the entertainment, dancing or hosting of an activity or event.
5. Limited live entertainment is an accessory use to the main business.
6. There shall be a maximum of two (2) performers or hosts using amplification.
7. Prizes. Any prizes awarded during an activity permitted by a limited live entertainment administrative permit shall be limited to the prize limits stated in Section 5.12.100.
8. Must comply with all other applicable laws and agencies, including but not limited to California Department of Alcoholic Beverage Control and California Bureau of Gambling Control.
9. No organized alcohol drinking games are permitted.
10. Established maximum occupant load of the premises shall apply.
11. Upon permit issuance, advertising of approved entertainment is permitted. (Ord. 18-1388 §3, 2018)
MUNICIPAL CODE
Hermosa Beach, CA | Municipal Code Date Printed: 12/2/2024 | pg. 1
HERMOSA BEACH, CA MUNICIPAL CODE
TITLE 17 ZONING
Chapter 17.42 General Provisions, Conditions and Exceptional Uses
17.42.200 Events, limited.
A. Definition. "Events, limited" is as defined in Chapter 17.04.
B. Administrative Permit Required.
1. Limited events allowed pursuant to this section may be permitted with an administrative permit pursuant to Chapter 17.28 in the Cypress District M-1 light manufacturing zone. The Cypress District is comprised of properties located in the M-1 light industrial zone located on Cypress Avenue, Valley Drive, and 6th Street.
2. The appeal procedures found in Section 17.55.050 and the revocation procedures found in Section 17.55.070 shall apply to any administrative permit issued for limited events.
3. A limited events permit is effective for two (2) years.
C. Standards and Limitations.
1. Noise. No music or speaking shall be amplified at any time and event noise cannot be audible at the property line.
2. Established maximum occupancy of events shall not exceed the maximum occupancy load of the interior of the business. Events should be focused on interior. The business must post a sign stating the maximum occupancy. Events are not permitted on city sidewalks or streets.
3. There shall be no alcohol service or consumption during limited events. If alcohol is proposed, a temporary minor special events permit is required per Section 17.42.150.
4. Limited events frequency shall be limited to three (3) per month for maximum of three (3) hours each, but no more than two (2) in a seven (7) day period.
5. Hours. During normal business hours but no earlier than 10:00 a.m. or later than 9:00 p.m. daily.
6. Limited events are an accessory use to the main business as determined by the community development director.
7. Parking. A parking management plan, including any shared parking details and approvals, must be provided and approved for the permit. Carpooling should be encouraged.
8. Limited events are restricted from operating on St. Patrick’s Day, July 4th, Cinco de Mayo, New Year’s Eve or any other date when the police department determines the accumulation of activities in the city may exceed its capacity to adequately protect public safety.
9. Accessory retail is limited to products related to the primary business use during limited event periods. Limited events are intended to allow retail accessory to the primary design or production use as determined by the community development director. Limited events may not be appropriate for distribution businesses or contractor uses, for example. (Ord. 20-1412 §3, 2020)
R-1
R-2
R-2
R-1
R-1
R-1
R-2B
R-2B
R-2B
R-2
R-2
R-2
SPA-7
R-1
R-1
R-3
R-3
R-2B
SPA-11
R-1
OS
R-1
R-1
R-1
R-1
R-1
R-1
R-2
SPA-11
R-3
R-1
SPA-11
RPD
R-2
R-2
OS-1
SPA-3
R-1
R-1
R-3
R-2
R-1
R-1
SPA-8
R-2
R-1
R-1
R-1
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OS
24th St
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rk
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Last updated April 2021
Unclass UNCLASSIFIED (SCHOOL DISTRICT)
ZONING DESIGNATIONS
R-1 SINGLE-FAMILY RESIDENTIAL
R-1A LIMITED SINGLE-FAMILY RESIDENTIAL
R-2 TWO-FAMILY RESIDENTIAL
R-2B LIMITED MULTIPLE FAMILY RESIDENTIAL
R-3 MULTIPLE FAMILY RESIDENTIAL
R-P RESIDENTIAL-PROFESSIONAL
RPD RESIDENTIAL PLANNED DEVELOPMENT
R-3PD MULTIPLE FAMILY PLANNED DEVELOPMENT
C-1 LIMITED BUSINESS AND RESIDENTIAL
C-2 GENERAL COMMERCIAL
C-3 GENERAL AND HIGHWAY COMMERCIAL
M-1 LIGHT MANUFACTURING
OS OPEN SPACE
OS-1 RESTRICTED OPEN SPACE
OS-2 RESTRICTED OPEN SPACE
OS-O OPEN SPACE OVERLAY
MHP MOBILE HOME PARK
SPA SPECIFIC PLAN AREA (RESIDENTIAL USES)
SPA SPECIFIC PLAN AREA (COMMERCIAL USES)
OTHER DESIGNATIONS
COASTAL ZONE APPEALABLE AREA (WEST OF LINE)
DOWNTOWN DISTRICT
COASTAL ZONE BOUNDARY
WALK STREETS
# FRONT YARD SETBACKS
1 VALLEY PARK
2 CLARK STADIUM
3 COMMUNITY/CIVIC CENTER
4 EDITH RODAWAY FRIENDSHIP PARK
5 SEA VIEW PARK
6 FORT LOTS-OF-FUN/PROSPECT SCHOOL
7 MOONDUST PARK
8 GREENWOOD PARK
9 BI-CENTENNIAL PARK
10 KAY-ETOW PARK
11 SHAFFER PARK
12 4TH & PROSPECT PARK
13 8TH & VALLEY PARK
14 SCOUT PARK
15 ARDMORE PARK
16 GREENBELT
17 BEACH/STRAND/BIKE PATH
18 NOBLE PARK
19 SOUTH PARK
20 RECREATIONAL VEHICLE PARK
21 CITY YARD
4 10
10 10
2 6
3 3
5 1
2 2
10 10
3 0
2 2
5 5
3 2
2 5
3 10
2 3
3 2
2 0
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5 3
10 10
0 2
5 5
5 5
5 3
3 5
2 2
3 10
10 5
10 5
3 5
3 5
3 5
2 0
5 5
3 5
5 5
5 0
0 5
3 0
2 2
5 3
5 5
3 5
5 5
4 2
2 3
2 0
3 2
2 5
2 5
3 0
2 2
2 0
0 0
5 0
5 5
2 3
5 5
3 2
10 10
10 10
10 11
16 1
5 18
10 16
19 9
15 21
13 2
3 3
20 8
14 4
12 6
7 17
17 2
Unclass
Unclass
Vista School
Hermosa View School
Hermosa Valley School
Valley Park
Beach
Beach
South Park
Clark Stadium
Community Center
Civic
Center
Hermosa
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS
NOTE TO READER
This is an annotated and redline draft of the Zone Text Amendment pertaining to Temporary Uses and Temporary Regulations considered by the Planning Commission and recommended for City Council approval with amendments on February 18, 2025.
o Text boxes on the right side of the page highlight notable changes from the current regulations or Planning Commission’s
discussion to aid the reader's review.
o Planning Commission’s last recommended text changes are indicated by underlining text, and text to be deleted is shown with strikethrough.
17.42.150 Temporary Uses and Temporary Events.
The City recognizes that short-term activities can promote development, businesses, and provide benefits to the
community. As activities permitted on a limited basis, an activity may not comply with all development standards in the Zone but is consistent with the general purpose of the zone. Standards are needed to ensure basic public health, safety, and welfare standards are maintained during its temporary operation.
Temporary activities established in this section may be allowed on private property, subject to the issuance of an Administrative Permit by the Community Development Director. Conditions may be imposed to minimize impacts and ensure compliance with the required findings set forth in Chapter 17.55. Uses other than the following shall comply with the use and development regulations and permit requirements that otherwise apply to the property.
A. Temporary Uses. The following temporary uses may be allowed upon approval of the Administrative Permit issued in accordance with Chapter 17.55 by the Community Development Director and the following:
1. Construction Yards, Off-Site. Contractor construction yards including storing of building materials, located off-site from the an approved construction project within the city. The permit shall expire upon completion of the construction project or expiration of the building permit, whichever occurs first.
2. Residence. A mobile home as a temporary residence of the property owner in conjunction with a valid building permit for a new single-family dwelling. In addition, a mobile home may be used as a temporary residence of the property owner when a valid building permit has been issued for the remodel
of a single-family dwelling and the building official
has determined that the extent of such remodel
would prevent the safe occupancy of the
dwelling. The temporary use permit may be
approved for up to two (2) one (1) years or upon
expiration of the building permit, whichever
For user convenience,
temporary uses and events are
consolidated into a single
section.
In recognition of the average
construction timeline, the permit
duration has been extended, with
renewals at the Director's discretion
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS occurs first. The permit may be renewed upon reapplication and subject to the Community Development Director’s determination that the applicant has made a good faith effort to complete construction.
3. Storage Containers. Storage containers, in conjunction with an approved construction project within the City of Hermosa Beach. The permit shall expire upon completion of the construction project or the expiration of the building permit authorizing the construction project.
4. Work Trailers. A trailer or mobile home as a temporary work site for employees of a business may be allowed when a valid building permit within the city has been issued for up to one year, or upon expiration of the building permit, whichever occurs first.
5. Similar Temporary Uses. Similar temporary uses that, in the opinion of the Community Development Director, are compatible with the zoning district and surrounding land uses.
The use would be limited to the standards of the temporary activity it was most similar to.
B. Exempt Temporary Uses. The following temporary activities shall be exempt from the provisions of an Administrative Permit:
1. Garage Sales. Garage sales in a residential zone or on residential properties in a commercial zone, subject to Chapter 5.44;
2. Construction Yards, On-Site. A contractor’s construction yard, located on a site with an approved construction project;
3. Public Special Events. Temporary Uses on private property approved by City Council as part of a Special Event on Public Property in accordance with Chapter 12.30; or
4. Food Truck. Mobile food truck in conjunction with an approved construction project and only during the time when construction workers are
working on-site; or
5. Temporary Real Estate Office.
A temporary real estate sales office, with an
approved building permit, may be established
within a residential development project area to sell
homes on-site.
C. Temporary Events. The following events may be allowed on private property upon approval of an Administrative Permit by the Community Development Director or designee and as summarized in Table 17-150-1 below:
1. Limited Events, Cypress District (M-1 Zone). An indoor event permitting the showcasing of art or the goods produced by a business located in the Cypress District Character Area in the M-1 zone. The Cypress District is comprised of properties located on Cypress Avenue, Valley Drive, and 6th Street as established in the General Plan.
Limited Events shall be subject to the following:
a. Zone. Only within the Cypress District, Character Area of the General Plan and M1 Zone. b. Location. Indoors.
Allows temporary real estate office in
a development with an approved
building permit and no longer
requires a separate application.
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS c. Frequency. Three (3) per month for a maximum of three (3) five (5)hours each, but no more than two (2) in a seven (7) day period.
d. Restricted Days. A temporary event may be restricted from operating on any date when the Chief of Police or designee
determines the accumulation of activities in
the city may exceed its capacity to protect
public safety adequately. This includes but
is not limited to Events are prohibited on the
on the following days: St. Patrick’s Day,
Cinco De Mayo, Memorial Day weekend,
Labor Day weekend, Fourth of July, or New
Year’s Eve.
e. Permit Duration. A limited event permit is effective for two (2) years. f. Hours. Within the hours of 8:00 a.m. and 10:00 p.m. During normal business hours, but not earlier than 10:00 a.m. or at least not later than 9:00 p.m. g. Entertainment. No music or speaking shall
be amplified at any time and event noise
cannot be audible at the property line.
Amplified entertainment is limited to 8:00
a.m. to 10:00 p.m. for not more than five (5)
hours in any day. Noise levels shall not
exceed eighty (80) dBA at the property line.
At no time may noise levels constitute a nuisance or violate the noise control ordinance in Chapter 8.24.
h. Maximum Occupancy. The number of
attendees shall not exceed the maximum
occupancy load of the business’ interior at
any time. The business must post a sign
stating the maximum occupancy and
monitor the number.
i. Alcohol. No alcohol service or consumption
during limited events. If alcohol is proposed, a temporary minor special events permit is required per Section 17.42.050.D. The sale, service, or consumption of alcoholic beverages shall obtain and display the appropriate Department of Alcoholic Beverage Control approval.
j. Retail. Accessory retail is limited to products related to primary business use during limited event periods. Limited events may not be appropriate for distribution businesses or contractor uses, for example.
Parking. A parking management plan, including any shared parking details and approvals, must be provided and approved for the permit. Carpooling should be encouraged.
k. Limitations. If the subject property is governed by a conditional use permit or parking plan, the administrative permit shall not be approved unless the proposed use is timed and designed so it does not conflict with the purpose and requirements of the conditional use permit or parking plan.
Planning Commission found it would
be appropriate to allow alcohol sales
and consumption when offered with
an ABC license.
Planning Commission found
amplified sound within the building
and in accordance with the noise
ordinance was appropriate in the M-1
Zone.
Due to impacts on public safety
resources during certain celebrations
and holidays a standing restriction for
temporary uses is included in the
proposed draft.
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS
2. Temporary Minor Special Events. A temporary minor special event for the use of a premise for an activity that exceeds the scope of the business licensed and approved for such premises. Special events may be indoors or outdoors and include entertainment and assembly events, flea markets, rummage sales, fairs, festivals, and car shows. Special events shall be subject to the following:
a. Use.
i. Uses permitted by right in the zone, and uses requiring an entitlement such as a CUP to operate in the Zone.
ii. Uses prohibited include those uses prohibited by a discretionary approval, Title 17, adult uses.
iii. Uses determined by the Community Development Director to be incompatible with the surrounding area due to safety, health or welfare concerns that cannot be mitigated.
b. Zone. Temporary Minor Special Events are allowed within 1) the C-1, C-2, and C3 zones; 2) the M-1 zone; 3) SPA zones that allow non-residential uses; and 4) in Residential zones on property developed with legal nonconforming-nonresidential uses.
The use is additionally allowed without an administrative permit in OS zones as an accessory use to Hermosa Beach City School District facilities compliant with the regulations in this section, provided the use is approved by the Hermosa Beach City School District.
c. Location. Event may be indoors, outdoors, or a combination of both settings. All elements of the use shall be contained on private property. d. Frequency. . Events may occur up to thirty-six (36) eighteen (18) days in any twelve-month period, with a maximum of eighteen events. Events shall last no more than three (3) consecutive days, with no more than two events a month and a minimum of five (5) days between events
e. Restricted Days. A temporary event may be
restricted from operating on any date when the
Chief of Police or designee determines the
accumulation of activities in the city may
exceed its capacity to protect public safety
adequately. This includes but is not limited to
Events are prohibited on the on the following days: St. Patrick’s Day, Cinco De Mayo, Memorial Day weekend, Labor Day weekend, Fourth of July, or New Year’s Eve.
f. Permit Duration. An administrative permit for
a temporary minor special event shall not
exceed 12 months from the first approved
event.
Language updated to specify that the
permit may be issued on a rolling
basis over a 12-month calendar from
date of first approved event.
Due to impacts on public safety
resources during certain celebrations
and holidays a standing restriction for
temporary events is included in the
proposed draft.
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS g. Hours.
Zones Hours
C-2, C-3, SPA zones that allow nonresidential uses
8:00 a.m. to 10:00 p.m.*
C-1, M-1, and R zones developed with
a non-residential use
810:00 a.m. to 109:00 p.m.*
h. Management.
i. The event may only be issued to the property owner, business owner, or business licensee holder, and the permit holder shall be present on the property for the duration of the use including set up and breakdown. ii. The Permittee shall have control over attendance. Advertising and media to attract people to the event shall be moderated to reduce potential for impacts. Adequate security should be provided.
i. Entertainment. Amplified entertainment is limited to 10:00 a.m. to 9:00 p.m. for not more than four (4) hours in any day. Noise levels shall not exceed eighty (80) dBA at the property line. At no time may noise levels constitute a nuisance or violate the noise control ordinance in Chapter 8.24.
j. Sanitary Facilities. For events longer than one (1) hour in duration or where food is provided, restroom access for both employees and customers shall be provided. Portable restroom facilities may be permitted in combination with hand washing stations.
k. Lighting. Any lighting shall be shielded, downcast and directed onto the subject property. No strobes or moving lights are permitted.
l. Maximum Occupancy. The occupancy of
any structures or spaces, whether indoor or
outdoor, shall be consistent with building
and fire codes and safety protocols as
determined by the Community Development
Director or designee.
m. Alcohol. The sale, service, or consumption of alcoholic beverages shall obtain and display the appropriate Department of Alcoholic Beverage Control approval.
Outdoor activities involving alcoholic beverages shall be located at least three hundred (300) feet from any public-school property between 7:00 a.m. and 6:00 p.m. on school days unless the Hermosa Beach City School District has been consulted and any concerns are mitigated to the city's satisfaction. n. Food Trucks. May only operate in conjunction with a temporary minor special event, unless exempt under Section 17.42.XX(B).
Standards added to allow for temporary
restroom facility
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS o. Signs. A temporary sign shall be
allowed with a temporary special event
in accordance with Section 17.50.210.
p. Additional Permits.
i. Special events may be subject to additional permits and other city or agency approvals, licenses, and inspections required by applicable laws and regulations.
ii. A Temporary Use Permit may not conflict with the governing entitlement (CUP, Parking Plan, etc.).
q. Parking.
i. All existing accessible parking must be maintained on-site in accordance with the Americans with Disabilities Act;
ii. In parking lots with five (5) or fewer spaces, no additional parking shall be required, provided that alternative modes of transit (such as biking, walking, ride-share, etc.) are prominently promoted as part of any event advertising.
iii. In a parking lot with six (6) or more parking spaces, where more than five spaces would be displaced, the applicant must offset any displaced parking greater than five spaces by implementing a temporary parking demand management plan. This plan is subject to the review and approval of the Community Development Director. The plan may include temporary non-public off-site parking (with the property owner's authorization), valet parking, shared
parking, bicycle parking, ride-sharing
options, and shuttle services; and
iv. Based on the characteristics and type of
event the Community Development
Director may require additional parking to
address the anticipated demand
generated from an event in any sized
parking lot.
r. Removal. The Site shall be restored within two (2)
business days of the event.
s. Exceptions. Any deviation from these standards
and limitations of this section shall require approval
of a Conditional Use Permit in compliance with
Chapter 17.40.
t. Conditions.
i. The use may be subject to conditions to mitigate impacts on the surrounding area and ensure adequate provision of services., relating to the number of people, traffic, line of sight, type, and volume of amplified music or entertainment, day of week and hours, sanitation, environment, concentration of activity and events during the same time period, Temporary signs may be allowed with an
administrative permit without needing a
separate permit or fee.
Temporary parking relief is
provided based on size of
parking lot and the likely
intensity of the use.
A parking management plan is
required to offset displaced
parking for events utilizing
more than 5 parking spaces on
site.
Accessible parking must be
provided in accordance with
the American with Disabilities
Act in all cases.
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS availability of city services to protect the health, safety, and welfare of the public and property, compliance with other provisions of law, and other similar considerations.
ii. The Temporary Minor Special Event shall comply with the limitations of the conditions of approval for any approved entitlement.
u. Modification.
i. If, due to inclement weather or other similar, unforeseen circumstances, it is necessary to change the approved event date(s), the Community Development Director may, after review, approve alternative date(s) subject to the timely filing of the request. The applicant must pay a reasonable administrative fee for an amendment in accordance with the adopted fee schedule.
ii. If an applicant elects to add dates to a previously approved permit within the maximum total allowed, the Community Development Director may approve alternative date(s) subject to the timely filing of the request. The applicant must pay a reasonable administrative fee for an amendment in accordance with the adopted fee schedule.
iii. If substantial changes to the event location and programming approved as part of the original permit are requested, the applicant must pay the permit application fee.
v. Revocation.
i. An administrative permit may be
revoked or modified with only a twentyfour hour notice to the holder of the administrative permit: provided,
however, that an administrative permit
may be immediately revoked and the
event ordered concluded at any time during the course of the event by the highest ranking police officer on duty at the time upon their determination that the event is violating state law or is violating one (1) or more conditions of approval, or determination that the event has become a threat to public safety.
ii. If the administrative permit has been revoked or documented problems have occurred or not abated, the Community Development Director may deny a future application for a similar event on the same property for a one (1) year period.
3. Outdoor Sales Events. Temporary outdoor sale of merchandise related to an existing licensed business on-site with temporary outdoor sale of merchandise:
a. Location. Located in a non-residential zone on a lot developed with nonresidential use. b. Frequency. A maximum of four (4) times in a twelve-month period for up to four (4) days per event.
c. Hours. 9:00 a.m. to 8:00 p.m.
d. Removal. The site shall be restored within one (1) business day. e. Conditions. Conditions may be imposed to minimize impacts and ensure compliance with the required findings set forth in Chapter 17.55 Standards added to clarify that date
changes may be accommodated for
inclement weather or additional dates
for similar events.
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS
4. Seasonal Sales Lots. Seasonal sales activities, for example, pumpkin patches and tree lots, including temporary security trailers, on non-residential properties, in compliance with the following:
a. Location. In a non-residential zone on a lot developed with nonresidential use. b. Frequency. A maximum of four (4) annually, for a maximum of 45 days each. c. Hours. 9:00 a.m. to 8:00 p.m.
d. Parking/Loading Spaces. Parking shall be provided to the satisfaction of the Community Development Director.
e. Temporary Fencing. Temporary fending in accordance Section 17.46.130. f. Removal. The site shall be restored within seven (7) days following event. g. Conditions. Conditions may be imposed to minimize impacts and ensure compliance with the required findings set forth in Chapter 17.55.
5. Similar Temporary. Similar temporary events that, in the opinion of the director, are compatible with the zoning district and surrounding land uses. The use would be limited to the number of occurrences and standards of the temporary activity it was most similar to.
B. Exemptions Temporary Events. The following temporary activities shall be exempt from the provisions of a Temporary Event Administrative Permit:
1. Public School. Temporary Minor Special Events located within the Hermosa Beach City School District facilities are compliant with the regulations in Section 17.42.XX, provided the use is approved by the Hermosa Beach City School District; or
2. Special Events on Public Property. Temporary Events on private property approved by City Council as part of a Special Event on Public Property in accordance with Chapter
12.30. 3. Incidental Use. Incidental uses that are customary to the primary use, such as party games, book signings, poetry readings, or other similar uses that are held within the building and operated as part of the licensed business on-site. Incidental uses must comply with all HBMC standards and any condition of an applicable approved entitlement.
Incidental uses do not include uses requiring an entitlement or regulated by a separate licensing or permit process.
Table 17.42-050.1 – Temporary Event Table
Temporary Event Type Maximum Days Per
Event
Maximum Number of
Days Per Year
Limited Events 3 per month for a
maximum of 53 hours
each, but no more than 2
in a 7-day period
36 days
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS Table 17.42-050.1 – Temporary Event Table
Temporary Event Type Maximum Days Per
Event
Maximum Number of
Days Per Year
Temporary
Minor
Special
event
Indoors,
Outdoors, or
combination
of both
3 consecutive days
3618 days for a
maximum of 18
events, with a
maximum of 2 events
per month, with a
minimum of 5 days
between events
Outdoor sales events 4 days 4
Seasonal sales lots 45 days 4
17.04.040 General Definitions.
“Coastal Zone.” That land and water area, which includes parts of the City of Hermosa, specified on the maps identified and set forth in Section 17 of Chapter 1330 of the Statutes of 1976, extending seaward to the state's outer limit of jurisdiction, including all offshore islands, and extending inland generally 1,000 yards from the mean high tide line of the sea. In significant coastal estuarine, habitat, and recreational areas it extends inland to the first major ridgeline paralleling the sea or five miles from the mean high tide line of the sea, whichever is less, and in developed urban areas the zone generally extends inland less than 1,000 yards. The Coastal Zone Boundaries are depicted in General Plan Figure 2.0 Local Setting. “Temporary activity.” shall mean either or both “temporary uses” and “temporary events.” “Temporary event.” shall mean an activity allowed on private property for a limited duration beyond what is permitted in the zone and does not directly conflict with any existing approved entitlement (Conditional Use Permit, Parking Plan, etc). Public assembly and entertainment of a temporary nature for activities such as concerts, street fairs, festivals, sports, cultural, philanthropic and/or educational events; and other commercial events deemed similar by the decision maker.
“Temporary use.” shall mean the use of a property that is not meant to be permanent. “Incidental Use.” A use is customarily related, and clearly subordinate to a principal use established on the same parcel, which does not fundamentally alter the its intensity of the
ANNOTATED and REDLINED DRAFT TEMPORARY USES AND EVENT REGULATIONS principal use. It and does not allow a use requiring an entitlement, unless approved by the decision-making body or uses regulated by separate license, or permit process without prior approval by the decision-maker or permit issuer.
Outlook
Public Comment – Support for Agenda Item 16.a.
From Amy Limas <[email protected]>
Date Mon 4/7/2025 3:14 PM
To City Clerk <[email protected]>
You don't often get email from [email protected]. Learn why this is important Dear Mayor and Council Members,
I live in Hermosa Beach and often go to events in the Cypress Arts District and downtown. I’m writing because I saw Agenda Item 16.a. on the calendar, and I wanted to share my support for updating the Temporary Events zoning rules. I urge the City Council to approve the recommendations made by the Planning Commission.
Events like these are a big part of what makes Hermosa feel like home. My son is a musician, and my daughter is an artist. This is the kind of area a family of creatives could only hope for, and it didn't exist where we lived before moving to Hermosa.
Not long ago, the Mira Costa High School Band Boosters held a fundraiser in the area, and it was one of those nights that felt so special. We were surrounded by music and art, and all the band parents and alumni kept saying how much they loved the vibe. It gave us a chance to connect and celebrate together, and it reminded me how important it is to have spaces and events like this in our town.
Thanks for continuing to support events that build community and keep Hermosa’s creative spirit going strong.
Sincerely,
Amy Limas
Hermosa Beach Resident & Mira Costa Bands Board Member
Outlook
E-comment for 16a
From Andrea Jacobsson <[email protected]>
Date Tue 4/8/2025 1:06 PM
To City Clerk <[email protected]>; Mayor Pro Tem Rob Saemann <[email protected]>; Mayor Dean Francois <[email protected]>; Councilmember Michael Keegan <[email protected]>; Councilmember Michael Detoy <[email protected]> Unable to submit online. Please confirm receipt of E-comment for 16a.
Thank you
E-Comment:
I oppose the Planning Commission's suggestion to City Council that the use of Temporary Event Permits and Special Event Permits be expanded in any way. The Studio/Rule No. 9 applied for a business permit as a “Digital Capturing Facility and Studio.” Yet, event rentals, large gatherings, (not micro events), sale of alcohol (without ABC permits), and a patio which is described as “cannabis friendly” are currently operating. No business in Downtown Hermosa with a CUP would be allowed to sell alcohol and smoke pot without code enforcement shutting them down.
There is no space available to create an Arts Zone, within Hermosa’s light Industrial zone. There are no available warehouses so this new change will currently help only one business. There have been no parking studies or standard requirements done for the large assembly of people that The Studio attracts.
Besides, the M1 zone prohibits assembly of people. Code enforcement has ignored the sale of alcohol and smoking of cannabis. This district does not deserve preferential treatment and the ability to compete with Hermosa’s downtown businesses while paying low rent. On the other hand, Hermosa’s downtown commercial district may benefit from loosening of regulations. In conclusion, this rule change should not benefit one business, who has violated State and City government regulations with a workaround and easing of the extra temporary event permit or special event permit. PLEASE OPPOSE! --
Andrea Jacobsson
Outlook
Re: City Council Item 16a - In Favor
From Ira Ellman <[email protected]>
Date Tue 4/8/2025 1:46 PM
To City Clerk <[email protected]>
You don't often get email from [email protected]. Learn why this is important As a resident living near the Cypress District, I support the proposed changes to event restrictions approved by the Planning Commission. Hermosa’s culture is enhanced by some of the great small businesses operating in this district.
Ira Ellman
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From: Ira Ellman <[email protected]>
Sent: Tuesday, April 8, 2025 1:44:36 PM
To: [email protected] <[email protected]> Subject: City Council Item 16a - In Favor
As a resident living near the Cypress District, I support the proposed changes to event restrictions approved by the Planning Commission. Hermosa’s culture is enhanced by some of the great small businesses operating in this district.
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Outlook
Support for Agenda Item 16.a. – Enhancing Temporary Event Rules for M-1 Businesses From James Frost <[email protected]>
Date Tue 4/8/2025 11:15 AM
To City Clerk <[email protected]>
You don't often get email from [email protected]. Learn why this is important Dear City Council Members,
I’m writing as an artist regarding the M-1 Arts District to express support for Agenda Item
16.a. and the proposed updates to the Temporary Event rules. I strongly urge the Council to approve the Planning Commission’s recommendations.
Our district is home to a vibrant creative community, and small events are critical to local business models, community engagement, and economic sustainability. The current and proposed restrictions are still too limiting for the way creative businesses operate today.
We urge you to support a flexible, business-friendly approach that lets us thrive while maintaining safety and community standards.
The events here are absolutely the light and love and beating heart of the Hermosa Beach community. Every single person I've met there appreciates the warm and accepting vibe, and they feel energized having spent time there. There is no place as friendly and special in Los Angeles County as Hermosa Beach, and I strongly encourage the growth of local businesses.
Sincerely,
~James Frost
Frostbitten Art
Instagram: @jamesfrost1000
Website: www.frostbittenart.com
Outlook
Support for Agenda Item 16.a.
From kymm swank <[email protected]>
Date Tue 4/8/2025 1:46 PM
To City Clerk <[email protected]>
You don't often get email from [email protected]. Learn why this is important Dear City Council Members,
I am an artist who has participated and produced art and music shows in the M-1 Arts District. I am writing to express support for Agenda Item 16.a. and the proposed updates to the Temporary Event rules. I strongly urge the Council to approve the Planning Commission’s recommendations.
I live in Downtown Los Angeles but regularly make the drive to Hermosa to attend shows in the Arts District. I have also produced two shows featuring live music and art. You have an incredibly supportive and creative community that draws visitors and buisness from all over the greater Los Angeles area. However, while planning my shows I have experienced how limiting the current restrictions are to creative businesses.
Further restrictions would deter people from participating and supporting Hermosa's growing creative community and decrease revenue from the small businesses who operate in the district.
We urge you to support a flexible, business-friendly approach that lets us thrive while maintaining safety and community standards.
Sincerely,
Kymm Swank
www.kymmswank.com.
Outlook
Support for Agenda Item 16.a. – Enhancing Temporary Event Rules for M-1 Businesses From Rafael McMaster <[email protected]>
Date Mon 4/7/2025 2:01 PM
To City Clerk <[email protected]>
Cc City Council <[email protected]>
You don't often get email from [email protected]. Learn why this is important Dear Members of HB City Council,
As the Founder and Executive Director of Indivisible Arts, a 501(c)(3) non-profit, I am writing in support for Agenda Item 16.a. and the proposed updates to the Temporary Event rules. I would like to strongly ask the Council to approve the Planning Commission’s recommendations.
Our district is home to youth classes for mental and emotional health support, as well as inspiring creative community, and small events are critical to our business model, community engagement, and economic sustainability. The way things are currently the proposed restrictions are still too limiting for the way our nonprofit operates today.
I would like to please ask you to support a flexible, approach that is business-friendly and that lets us thrive while maintaining safety and community standards.
We love serving Hermosa Beach and its kids, and we would like to continue doing so, and ask for your support in doing so.
Please call my cell, below, if you have any questions.
Sincerely,
Rafael McMaster
Indivisible Arts
Founder, Executive Director
c: 310.297.0003
Outlook
Support for Agenda Item 16.a. – Enhancing Temporary Event Rules for M-1 Businesses From Scott Meskill <[email protected]>
Date Tue 4/8/2025 1:07 PM
To City Clerk <[email protected]>
You don't often get email from [email protected]. Learn why this is important Dear City Council Members,
I’m writing as an artist and frequent participant in the community events that take place in the M-1 Arts District. I’d like to express my support for Agenda Item 16.a. and the proposed updates to the Temporary Event rules. I strongly urge the Council to approve the Planning Commission’s recommendations
This area has grown and brought together people from all over Los Angeles as well as out of town guest that are here to show artwork. Not only do these events bring exposure to the Arts District, the participants are always looking for a place to eat and gather afterwards, bringing more attention and business into the city. Making these events easier to plan and host, benefits everyone. Thank you! Scott Meskill
Scott Meskill Designs
www.scottmeskilldesigns.com
City of Hermosa Beach | Page 1 of 5
Meeting Date: April 8, 2025
Staff Report No. 25-CR-034
Honorable Mayor and Members of the Hermosa Beach City Council REVIEW OF DAY AT THE BEACH EVENTS’ REQUEST FOR A NEW AGREEMENT FOR THE HERMOSA BEACH OPEN IN 2025 THROUGH 2027
CEQA: Review of Day at the Beach Events’ request for a new agreement would be exempt from the California Environmental Quality Act (CEQA) pursuant to CEQA Guidelines section 15304. This would have negligible or no permanent effect on the environment.
(Community Resources Director Lisa Nichols)
Recommended Action:
Staff recommends City Council:
1. Receive and file the informational report of the comparing the terms of the approved Long-term Agreement (LTA) with Day at the Beach Events (DATBE) for the Hermosa Beach Open (HBO) from 2025 through 2027 with those of an alternative agreement structure requested by DATBE, in which the City would serve as the event owner; and
2. Provide direction to staff on next steps.
Executive Summary:
On February 25, 2025, City Council approved a standard Long-term Agreement (LTA) with DATBE for HBO through 2027. Subsequently, DATBE requested the City consider serving as the owner of the event, with DATBE as the producer. This report compares two potential agreement structures with Day at the Beach Events (DATBE) for the Hermosa Beach Open (HBO) tournament from 2025–2027. It outlines the distinctions between the approved LTA and the proposed event ownership structure, highlights key considerations, and seeks Council direction.
Background:
On September 10, 2024, the City Council authorized staff to initiate negotiations with DATBE for an LTA covering the HBO from 2025 through 2027. The resulting agreement was approved on February 25, 2025.
Subsequently, DATBE requested that the City consider owning the event while DATBE assumes the role of producer. On March 11, 2025, Councilmember Jackson, with Councilmember Detoy concurring, requested staff return with a future agenda item outlining the differences between the LTA and the proposed City-ownership model.
City of Hermosa Beach | Page 2 of 5
Past Council Actions
Meeting Date Description
September 10, 2024 City Council approved the commencement of LTA negotiations with DATBE for the HBO Open in 2025 through 2027.
February 25, 2025 City Council approved an LTA with DATBE for the HBO Open in 2025 through 2027.
Discussion:
The Community Resources Department oversees special events on public property. The Special Events Policy Guide (Attachment 1) serves as a comprehensive document for event producers with information on the review and approval process, applicable fees, policies, and Hermosa Beach Municipal Code chapters and sections pertaining to special events.
The Special Events Policy Guide outlines the LTA Program, which allows organizations that meet the eligibility requirements to apply for an LTA to solidify its event dates for up to three years and eliminates the need for organizations to submit a special event application each year and participate in the annual review and approval process by the Parks, Recreation, and Community Resources Advisory Commission and City Council.
Long-Term Agreement Overview
LTAs provides up to three years of event approval, allowing producers to hold its event on public property. Under this model:
The event producer controls event planning, staffing, marketing, and sponsorships.
The City oversees permitting, safety, and operational compliance (e.g., site plans, traffic plans, ADA access, emergency response, waste management). The City ensures any additional required permits are secured such as an Amplified Sound Permit; Film/Still Photo Permit; County of Los Angeles Fire Department Permit; or Building and Safety Permit.
City-Owned Event Model
Under a City-ownership event model:
The City controls the event format, marketing, staffing, and sponsorship. Examples include the Surfers Walk of Fame, Hermosa Beach Concert Series, Veterans Day Ceremony, and Sand Snowman Contest.
DATBE’s request represents a hybrid approach, in which the City would own the HBO and DATBE would produce it—departing from typical City-owned event models.
City of Hermosa Beach | Page 3 of 5
Key Considerations for Alternative Agreement Structure
If the Council wishes to pursue this new structure, a separate agreement would be required. Key considerations include:
Financial Oversight: The City would approve event-related revenues and expenses, including entry fees, sponsorships, and prize money, ensuring City records of the revenues and expenses associated with the event. Sponsorship: The City would review and approve all sponsorships to ensure they are aligned with the core values, mission, and vision of the City. Sponsorship recognition, including naming rights, would also require approval. Marketing and Merchandise: All materials would be subject to review for compliance with the City’s branding guidelines to emphasize HBO as a City-owned event.
Competing Events: Terms should address restrictions on DATBE hosting similar events near the HBO timeframe to protect the event’s integrity. VIP Section: Terms should address restrictions on DATBE hosting similar events near the HBO timeframe to protect the event’s integrity.
Timeline and Staff Capacity
Given the September 2025 event date, staff does not recommend pursuing this alternative agreement model for 2025 due to:
The extensive negotiation required;
Required review by the Parks, Recreation, and Community Resources Advisory Commission and City Council; and
Staff workloads managing peak-season permitted events (Memorial Day–Labor Day) and planning of City-owned events, including:
o Surfers Walk of Fame Weekend (April),
o National Parks and Recreation Month partnership with LA Galaxy (July), and
o Hermosa Beach Concert Series (September).
Fee Waiver Context
DATBE cited the need for fee waivers as a reason for requesting a City-owned event model. During LTA negotiations, DATBE requested a waiver of indirect costs, which was not granted. Historically, such waivers are reserved for nonprofit or long-standing community events.
Table 1 includes the event dates and the anticipated payable fees to the City annually per the LTA.
City of Hermosa Beach | Page 4 of 5
Table 1: Proposed Long-term Agreement Event Dates and Annual Fees Organization Event Event Dates Annual Fees Payable to the City
Day at the
Beach
Hermosa
Beach
Open
September 2–
September 7, 2025;
September 8–
September 13, 2026;
and
September 7–
September 12, 2027
Direct Costs: $207 plus Parking
and City/Staff Services TBD
Amplified Sound Permit $207
Parking TBD
City Staff/Services TBD
Indirect Costs: $19,494
Daily Category III: $3,700 x 5 event
days = $18,500
Daily Setup/Teardown: $319 x 1
setup day x 2 locations = $638
Event Co-Sponsor: $356
Per the City’s current contract with the Chamber of Commerce, indirect costs are waived for major events like Fiesta Hermosa and the St. Patrick’s Day Parade, while direct costs (e.g., staffing, permits, inspections) are the Chamber’s responsibility. Direct costs include, but are not limited, to City staff time, resources, inspections, parking, or an Amplified Sound Permit. Through its event marketing, the Chamber recognizes this level of support from the City by including the City as a top-tier sponsor.
General Plan Consistency:
This report and associated recommendation have been evaluated for their consistency with the City’s General Plan. Relevant Policies are listed below:
Governance Element
Goal 1. A high degree of transparency and integrity in the decision-making process.
Policy:
1.6 Long-term considerations. Prioritize decisions that provide long-term community benefit and discourage decisions that provide short-term community benefit but reduce long-term opportunities.
Parks and Open Space Element
Goal 3. Community parks and facilities encourage social activity and interaction.
Policies:
City of Hermosa Beach | Page 5 of 5
3.1 Community-friendly events. Encourage, permit, and support community groups, nonprofit, or business organized events on City property that support physical activity, beach culture, and family-friendly social interactions. 3.2 Social and cultural events. Design and program parks and open space to accommodate unique social and cultural events to foster connectedness and interaction.
3.3 Commercial use of facilities. Regulate and enforce commercial use of City parks and open spaces to ensure activities do not impact general use and enjoyment.
Goal 8. Special events at the beach are balanced to support community recreation and economic development without restricting coastal access or impacting the community.
Policies:
8.3 Community-focused events. Prioritize the approval of special events that enhance the sense of community, improve economic vitality, and foster a healthy environment and active.
8.4 Family-focused events. Prioritize events that appeal to a wide segment of community members
Fiscal Impact:
There are no fiscal impacts associated with the recommended actions.
Attachment:
Special Events Policy Guide
Respectfully Submitted by: Lisa Nichols, Community Resources Director Noted for Fiscal Impact: Brandon Walker, Administrative Services Director Legal Review: Patrick Donegan, City Attorney
Reviewed by: Angela Crespi, Deputy City Manager
Approved: Suja Lowenthal, City Manager
HERMOSA BEACH
SPECIAL EVENTS POLICY GUIDE
This policy guide has been developed to clarify and carry out the City’s mission statement related to events that occur on outdoor public spaces within the City of Hermosa Beach.
Mission Statement
Hermosa Beach strives to offer a safe and enjoyable environment for special events to take place in a way that balances resident and visitor needs. Special events in Hermosa Beach are celebrated for being community-friendly, enhancing local beach culture, and offering a myriad of benefits to the local community. The City of Hermosa Beach works collaboratively with event operators in an efficient and clear manner to process and carry out permits in compliance with this policy.
City Contact Information
The City of Hermosa Beach Community Resources Department is available to assist and answer any questions related to the special events process.
Website: www.hermosabeach.gov
Phone: (310) 318-0280
Email: [email protected]
Address: 710 Pier Avenue, Hermosa Beach, CA 90254
Cover Image: Hermosa Beach Murals Project - John Van Hamersveld
General Information + Frequently Asked Questions
When is a Special Event Permit required?
• For any organized event, activity, celebration, or function involving the use of the beach at which one hundred or more persons are to be assembled or the use of other outdoor public spaces or rights-ofway at which twenty-five or more persons are to be assembled. • For any commercial organization requesting use of any outdoor public space within the City. • For any nonprofit organization requesting use of any outdoor public space within the City.
How do I apply for a Special Event Permit?
Special Event Applications must be submitted using the online form on the City’s website.
Are private events allowed?
All events located on the beach within the commercial zone, the Pier, or Pier Plaza should be open to spectators and the general public free of charge. Participant entry fees are permissible.
What is the “Nothing Weekend”?
On at least one weekend during the Peak Season (Memorial Day to Labor Day), no Special Event Permits will be issued. This means that any application for a Special Event Permit that coincides with a designated “Nothing Weekend” will be asked to provide alternate event dates for the event to be considered.
How will this policy be enforced?
The Special Events Policy Guide will be strictly enforced by City staff. Those found to be violating City policy or failing to comply with any of the requirements of the Hermosa Beach Municipal Code may be subject to penalties or fines. Special events, and any of its participants, vendors, or spectators, found to have caused damage or whom are in violation of any City policy, or the Hermosa Beach Municipal Code may be subject to greater deposits, regulation, or restrictions when submitting Special Event Applications in the future.
Where are special events allowed?
To ensure adequate space and resources are available, and to limit potential disturbances to the community, special events are limited to the following locations:
• North and South of Pier (within the Commercial Zone) – See page 3 • The Strand
o Strand use is only permitted for events continuously moving with no obstruction to public access • Pier Plaza
• Rights-of-way
• The following City parks:
o Valley Park, 2521 Valley Drive
o Community Center, 710 Pier Avenue
o Clark Field, 861 Valley Drive
o Edith Rodaway Park, 350 Prospect Avenue
Special Event Applications for City parks not included above will be considered on a case-by-case basis.
However, Special Event Permits will not be issued for South Park, 425 Valley Drive, or Noble Park, 1400 The Strand.
Commercial Zone
Use Classifications + Impact Characteristics
Special events are evaluated based on several factors and will be categorized as Impact Level I, II, or III based on the information provided in the Special Events Application. Once the information is submitted and reviewed by the Community Resources Department, City staff will determine the Impact Level of the event using the Impact Characteristics Matrix.
The Impact Level of the event will be used to determine:
• the deadline for Special Event Application submittal; and • the level of review for approval (City staff, Parks, Recreation and Community Resources Advisory Commission, and City Council).
Impact Characteristics Matrix
If more than one option is applicable, the highest characteristic will be used to determine the impact level.
Characteristic Impact Level I Impact Level II Impact Level III Total Attendees and Spectators
Per Event Day
100-500 501 – 1,999 2,000 or More
Event Location(s) Park or Beach The Pier or Pier Plaza Streets, the Strand, or Public Right of Way
Use of Volleyball Courts and
Beach Tennis Courts
None North or South
Volleyball Courts; or
Beach Tennis Courts
North and South
Volleyball Courts; or
North and South
Volleyball Courts and
Beach Tennis Courts; or
North Volleyball Courts
and Beach Tennis Courts
Event Season(s) Winter Spring or Fall Summer –
Peak Season
(Memorial Day to
Labor Day)
Event Day(s) Monday - Thursday Friday, Saturday, or
Sunday
Holiday
Total Consecutive Event Days
(Including Set-up and Tear-down)
1-2 3-4 5 or More
(May not exceed 15)
Additional requests such as Film/Still
Photo Permit, Reserved Parking,
Fencing, Staging, Street Closures, or
Amplified Sound Permit
None 1-2 3 or more
Impact Level 5 or More
Applicable
=Impact Level I
2 or More
Applicable
= Impact Level II
2 or more
Applicable =
Impact Level III
Pass-Through Events
An event where participants pass through the City of Hermosa Beach and the event does not start or end in Hermosa Beach is considered a Pass-Through Event. A Special Event Application is required for a Pass-Through Event and the approval process is determined based on the Impact Level assigned to the event.
Pier Plaza Promotions
The Pier Plaza Promotion option is designed to provide organizations with a one-day promotional opportunity on Pier Plaza. These events must be strictly commercial for brand awareness, or product or service launches.
Organizations who wish to hold a Pier Plaza Promotion will be required to submit a Special Event Application.
Up to five Pier Plaza Promotions may be approved each calendar year.
Approval Guidelines + Requirements
Event Approval Findings
A Special Event Permit may be issued upon finding that the event producer can adhere to all of the terms outlined in this Special Events Policy Guide.
Application Submittal Deadlines and Approval Process
Special Event Applications must be submitted as follows:
• New events: If the new event is an Impact Level I or II, the application must be submitted at least 90 days in advance of the event. If the new event is an Impact Level III, the application must be submitted no later than July 30 for the following calendar year. New events to Hermosa Beach will be subject to a Public Hearing by both the Parks, Recreation and Community Resources Advisory Commission and City Council. • Returning Level III events: Must be submitted no later than July 30 for the following calendar year.
Returning Impact Level III will be subject to review by both the Parks, Recreation and Community Resources Advisory Commission and City Council.
• Returning Level II events: Must be submitted at least ninety (90) days in advance of the event. Returning Impact Level III will be subject to review by the Parks, Recreation and Community Resources Advisory Commission.
• Returning Level I events: Must be submitted at least 30 days in advance of the event. Level I events will be subject to review by City staff.
o Pier Plaza Promotions: Review and approval of Pier Plaza Promotion events will follow the same approval process as Level I events.
Any returning event to the City that is requesting a significant change to the event format including the location, total event days, or estimated attendance total may be subject to the application submittal deadlines and approval process outlined for new events at the discretion of the Community Resources Director.
At the discretion of the Community Resources Director, Special Event Applications may be submitted for consideration after the application submittal deadline has passed, provided:
• there are unforeseeable circumstances (memorial service, team victory celebration, need for minimal marketing/advertising);
• the event does not exceed Peak Season (Memorial Day to Labor Day) Event Limits; and • the event can still meet all of the event approval findings The Parks, Recreation, and Community Resources Advisory Commission and City Council will evaluate and recommend approval of returning Impact Level III events and a “Nothing Weekend” first. The Parks, Recreation and Community Resources Advisory Commission will then consider approval of returning Impact Level II events.
City staff will then consider approval of Impact Level I events. New events are considered after all returning events.
Event Type First Day to
Submit Application
Last Day to
Submit Application
Parks, Recreation, and
Community Resources
Advisory Commission Review
City Council
Review
Impact Level I
Late May/Early June
(for following
calendar year)
30 days prior to event n/a n/a
Impact Level II 90 days prior to event
If application is submitted
by August 31: October
If application is submitted
after August 31: TBD
n/a
Impact Level III July 30
(for following
calendar year)
September October
New Events
Impact Level I or II: at least
90 days in advance of the
event
Impact Level III:
no later than July 30 for the
following calendar year.
November November
Event producers are requested to be present at any Parks, Recreation, and Community Resources Advisory Commission and City Council meetings where the event is scheduled to be reviewed.
Event Limits
To balance coastal access with events, the Beach, the Strand, and Pier Plaza will be limited to the following number of events during the peak summer season (Memorial Day to Labor Day):
o Maximum of 45 days used by Impact Level III events; and o Maximum of 25 days used by Impact Level II and II events, and (on days not used by Level III events.)
The monthly number of event days for events outside of the Peak Season (Labor Day to Memorial Day) will be limited to a maximum of 15. Additionally, only two events on any given day will be permitted in the City.
Event Notifications
The Community Resources Department may require event producers to provide written notification to all residents and businesses within a 500-foot radius of the event site. The City shall provide the notice, which shall include the date and time of the event and the telephone number of the designated event representative.
Said written notice shall be provided to the surrounding residents and businesses by the event representative not less than 1 week prior to the event. Additionally, new event requests for locations outside of the Beach or downtown area, require event notifications to be posted at the event site leading up to the scheduled Public Hearing to provide the community additional notice of the proposed new event.
Economic Benefit
Event producers will be required to detail positive economic impacts as a result of the event in the Special Event Application. Event producers should encourage use of local businesses to event staff, participants, and spectators. The Hermosa Beach Chamber of Commerce and Visitor Bureau’s business directory is available at www.trulyhermosa.com. Additionally, event producers should engage with local businesses to explore partnership, and promotional opportunities.
Pre/Post Event Meetings
Pre-event and post-event meetings with City staff and event producers may be required. A “pre-event meeting” may be scheduled anytime between 3 months to several weeks prior to the actual event date as determined by City staff.
Site Plan and Signage
A detailed map schematic must be submitted with the Special Events Application that includes the proposed location of the event, including all temporary facilities, structures, signage, and /or equipment to be erected, ingress and egress, and whether existing structures and/or facilities are to be relocated or modified (such as Volleyball Courts or Beach Tennis Courts, for example). • All recreational activities and set-up of recreational equipment should remain at least 50 feet from the Strand wall. Special considerations may be made upon request. • All event-related activities and set-up shall not block beach access or hinder emergency access onto and from the beach by the Los Angeles County Lifeguards. • All tents must remain at least 10 feet from the Strand wall.
Event signage shall not be placed on City facilities or premises outside of event times. Signage shall not be affixed to City property. Event producers may apply for a Street Banner through the Public Work’s Department.
Simultaneous Use of North and South Volleyball Courts
One side of the north and south of Pier Volleyball Courts will be required to remain open for general public use during events occurring on weekends. An exception may be provided for events that occur at the same time as City-sponsored classes utilizing the north or south of Pier Volleyball Courts or at the discretion of the Parks, Recreation, and Community Resources Advisory Commission and City Council.
Impact to Beach Tennis Courts
Any event requesting removal of the Beach Tennis Courts must provide one of the following:
• An event footprint that would allow for at least three of the permanent Beach Tennis Courts to remain for general public use; or
• Temporary Beach Tennis Courts available for general public use.
o Temporary courts must remain at least 50 feet from the strand wall and shall not block beach access or hinder emergency access onto and from the beach by the Los Angeles County Lifeguards. If temporary courts are provided outside of the Commercial Zone, outside of the event footprint, it is the responsibility of the event producer to set-up and remove the courts daily as they are not permitted to remain overnight.
o The City and Beach Tennis community would assist with providing the temporary poles and nets to the event producer and provide guidance for installation/removal.
Portable Restrooms and Hand Sanitizing/Sink Facilities
Event producers may be required to provide portable restrooms and hand-sanitizing/sink facilities. The cost of such services shall be borne by the event producer. The number of portable restrooms and hand-sanitizing/sink facilities required will be determined by City staff. City staff will designate the location for any portable restrooms and hand-sanitizing/sink facilities required at the event location.
Parking
If an event producer requests reserved parking, a parking plan outlining the public parking spaces requested with the times of use for each space must be submitted. Event producers may be required to secure satellite parking lots for event staff or attendee parking, and/or shuttle bus transportation.
Coastal Development Permit
Events that meet all of the following criteria will be subject to review by the California Coastal Commission:
• Held between Memorial Day and Labor Day;
• Occupies all or a portion of the beach; and
• Involves a charge for general public admission seating (not including participant entry fees).
Building and Safety Review
Per Chapter 31 of the California Building Code, as adopted by Hermosa Beach Municipal Code 15.04.010, a building permit and plan review is required when any special event on outdoor public spaces includes the temporary installation of the following structures:
• Awnings or canopies
• Marquees - A sign painted on, attached to, or supported by a marquee on a temporary building wall which supports the marquee
• Signs - A ground sign supported by one or more uprights, poles or braces or a sign wholly supported by a sign structure, or a portable sign with the surface temporarily fixed to a structure that is moved periodically
• Towers - A structure designed and constructed to support antennas • Antennas - Wires, poles, rods, reflecting discs or similar devices used for the transmission of electromagnetic waves
• Swimming pools - A structure intended for swimming or recreational bathing that contains water over 18 inches deep
• Relocatable buildings
• Generators, or any other temporary power source
• Temporary structures or tents that exceed 10’ x 10’ that cover an area greater than 120 square feet, including connecting areas or spaces with a common means of egress or entrance that are used or intended to be used for the gathering together of 10 or more persons. • Stages
• Trusses
• Electrical equipment
• Mechanical equipment
• Heaters
• Large-scale ventilation equipment
Following event approval, event producers will be responsible for applying for the necessary permits through the City’s Community Development Department.
• Any event with temporary installation of any of the aforementioned structures, requires the event producer to submit an application for a Building Permit. • If electrical equipment, temporary power sources, or generators would be used, the event producer must submit an application for a Electrical Permit in addition to the Building Permit.
• If mechanical equipment, heaters, or large-scale ventilation equipment would be used, the event producer must submit an application for a Mechanical Permit in addition to the Building Permit. • If plumbing equipment, pools, or water supply lines would be used, the event producer must submit an application for a Plumbing Permit in addition to the Building Permit. This is not required for the use of portable restrooms.
Applications are available on the City’s website. Plan review and permit fees would be applied and are determined by the level of review required. Special Event Permits will not be issued until all appropriate Building and Safety permits have been provided to the Community Resources Department.
County of Los Angeles Fire Department Review
The Fire Prevention Bureau in Carson oversees events taking place in the City. Therefore, event producers may be required to apply for approval by the Bureau through submission of a Public Assemblages and Event Declaration Form. Once the application is submitted the County of Los Angeles Fire Department will review, determine if a Field Inspection will be required for the event, and generate the permit fees. Once approval is obtained, an Operational Permit would be issued to the event producer.
Filming or Still Photo Permit
A Film/Still Photo Permit is required for any event recording or photographing activities resulting in commercial use. Information about professional filming permits may be obtained on the City’s website.
Emergency Action Plan
It is the event producer’s responsibility to have a comprehensive emergency action plan to the City that proposes the steps to be taken for crisis situations, such as event shut down due to severe weather, fire, active hostile attack, or for a missing person, medical emergency or threat of violence. Event producers are also responsible for providing an evacuation plan, including a script for the evacuation announcement and the means to how the evacuation plan and locations will be communicated to event attendees. The event producer’s proposed plan will be evaluated and formalized with the Emergency Management Coordinator in the City Manager’s office.
Trash
Event producers cannot leave any trash at any event site outside of the permanent trash receptacles and may be required to secure additional containers, dumpsters, or services from Athens at a cost borne by the event producer.
Accessibility Plan
It is the event producer’s responsibility to comply with all City, County, State and Federal disability access requirements applicable to the event, including the American with Disabilities Act (ADA). All indoor and outdoor sites, activities and programs must be accessible to persons with disabilities.
Traffic Plan
Event producers requesting street closures must provide a traffic control plan that illustrates all road closures, detours, and the exact placement of all traffic control devices including crash test certified barricades, signage, and message boards. The traffic control plan must be approved by the Police and Public Works Departments. The event producer is responsible for securing and deploying the required traffic control devices outlined in the City approved traffic control plan. The Public Works Department inspects all traffic control devices once deployed to ensure all devices are effective and correctly positioned at a cost to the event producer.
Amplified Sound
Event producers are required to obtain an Amplified Sound Permit if the event intends to use a loudspeaker or sound amplifying equipment for the purpose of giving instructions, directions, lectures, or transmitting music. The Chief of Police will consider the following in the issuance of Amplified Sound Permits:
• The volume and intensity of the noise;
• Whether the noise is prolonged and continuous;
• How the noise contrasts with the ambient noise level; • The proximity of the noise source to residential and commercial uses; • The time of day; and
• The anticipated duration of the noise.
Speakers must be facing westward (towards the ocean) at all times.
Food, Beverage, or Merchandise Sales
In accordance with HBMC Section 12.20.300, the sale of food, non-alcoholic beverages, or branded merchandise from the event producer on the beach is allowed for events approved through the Special Events Permit Program. The sale of these items from any vendor other than the event producer, or any other commodity, merchandise, wares, products, or service on the beach is not allowed. Event producers wishing to sell within these guidelines would be responsible for obtaining a business license from the City, and for obtaining any applicable food or beverage permits through the County of Los Angeles Department of Public Health.
Requests for alcohol on the beach will not be considered.
For events not on the beach, the sale of food, non-alcoholic beverages, alcoholic beverages, or merchandise may be considered through the Special Events Permit Program. The event producer would be responsible for ensuring any vendors associated with its event has a current business license with the City and for obtaining any applicable food or beverage permits through the County of Los Angeles Department of Public Health. If the sale of alcohol is approved through the Special Event Permit Program, the event producer must secure the appropriate license from the State of California Department of Alcohol Beverage Control (ABC). The City may place restrictions on the way in which alcohol is managed at a proposed event and/or a requirement of security officers and/or assigning City staff to monitor the cost of such services shall be borne by the event producer.
Security
City staff or law enforcement may deem a special event warrants the presence of one or more Police Officers or security personnel and the cost of such services shall be borne by the event producer. Security personnel must be licensed, in uniform and are subject to approval by the City.
Insurance
At least ten (10) days prior to the event, event producers will provide the City with a certificate of insurance providing liability insurance with the following requirements:
Event producer agrees to furnish the City of Hermosa Beach evidence of comprehensive general liability insurance in the form of a certificate naming "the City of Hermosa Beach, its officers, agents, volunteers, and employees as additional insureds." This exact verbiage is required. Event producer shall notify the City at least thirty (30) days prior to the termination, reduction, cancellation, suspension, modification, or expiration of the policy. Notwithstanding the foregoing, Event producer shall maintain insurance coverage meeting the standards outlined in this Section at all times during the term of the activity or activities for which the Event producer submitted its application, as reflected in and permitted by this Agreement. All certificates are subject to approval of the City’s Risk Manager.
Coverage shall be at least as broad as Insurance Services Form CG 00 01 covering commercial general liability on an "occurrence" basis, including property damage, bodily injury, death, and personal and advertising injury with limits no less than two million dollars ($2,000,000) per occurrence. If a general aggregate limit applies, either the general aggregate limit shall apply separately to this Agreement, or the general aggregate limit shall be twice the required occurrence limit. The City reserves the right to request greater or lesser amounts of insurance coverage.
If the use includes athletic activities, shall provide evidence of that the commercial general liability insurance includes coverage for injuries to athletic participants and participant accident insurance.
If the Event producer maintains broader coverage and/or higher limits than the minimums shown above, the City requires and shall be entitled to the broader coverage and/or the higher limits maintained. Any available insurance proceeds in excess of the specified minimum limits of insurance and coverage shall be available to the City.
Event Day Expectations
In order to immediately address any issues or changes that may arise during the course of an event, producers are responsible for:
• Providing contact information for an event representative that City staff may reach at any time during the event.
o The assigned event representative must be on-site and may not actively participate in the event.
• Maintaining copies of all applicable Special Event Permits and any other permits issued by the City onsite during the event.
Compliance
Applicable Codes + Regulations
The City of Hermosa Beach Municipal Code governs the approval, review, and enforcement of events. The Special Events Policy Guide must be strictly adhered to and all pertinent City Ordinances shall be enforced. The sections of the Hermosa Beach Municipal Code relevant to events include, but are not limited to:
Title 8 – Health and Safety
8.24 Noise Control
8.64 Ban on Polystyrene Food Service Ware
Title 10 – Vehicles and Traffic
10.28 Loading and Unloading
10.32 Stopping, Standing and Parking
Title 12 Street, Sidewalks and Public Places
12.20 Beach and Strand Regulations
12.28 Parks, Playgrounds and Other Public Areas
12.30 Special Events on Public Property
Environmental Requirements
Events in Hermosa Beach are expected to implement the following measures to reduce impacts and costs to the environment, the city, and the community.
MEASURE
Recycling and Waste Reduction
1. Reduce waste and single-use items
No single-use paper, plastics, packaging, and décor items Reduce size/bulk of plates, containers, cups
Use products with high recycled content
No sale or give-away of single-use plastic drinking water bottles.
At 'beer or drink gardens' use recycled or compostable cups Recycle fry-grease for bio-diesel fuels
Limit and reduce size of handouts, flyers and giveaways
2. Recycling containers:
Place well-marked recycle containers adjacent to every trash container Provide onsite 'monitors' directing people to recycling at prime locations or provide secondary trash sorters
3. Staging
Recycle or reuse event construction materials
Use ‘no emission/no VOC’ paints/sealants
4. Transportation
No-idling policy for all vehicles
Sponsor free shuttle or low-cost bus passes
Use electric, hydrogen, hybrid or CNG vehicles
4. Energy
Use energy-efficient lighting
Turn lighting and devices off when not in use
Turn off generators when not in use for significant period Use alternative energy (solar, wind, fuel cell) to supply some power Use alternative fuel generators (CNG, fuel cell, biodiesel)
5. Marine environment
No hosing of surfaces
Full containment of all wastes
Full containment of all six-pack plastic rings. Cut rings prior to disposal
6. Education
Event and vendors must have waste and recycling a prominent theme Ensure vendors and service providers with green measures Report on compliance with above applicable measures
Applicable Fees
All events are subject to an application fee, daily category fees, and additional fees established by resolution of the City Council and any additional costs incurred by the City on behalf of the event. Payment of event fees is due upon receipt. The Community Resources Department has the discretion to revoke a permit if all applicable fees are not paid in a timely manner. Special Event Permit fees are subject to change. Additional fees may apply due to required staffing and/or services from the City of Hermosa Beach’s Community Development Department, Police Department, Public Works Department and/or the Los Angeles County Fire Department.
Current Fee Schedule
Event Categories Fee
Category I
Participant plus spectator crowd less than 500 per event day.
Non-profit: $2 per registrant
and roster of participants
due to City
Commercial: 70/30
split of proceeds
and roster of participants
due to City
Category II
Participant plus spectator crowd more than 500 but less than 3,000 per event day;
• Impacts public areas for no longer than one day including set-up and tear-down; and
• Is conducted in the off-season (not between Memorial Day and Labor Day) and not on any holiday.
$3,362 per event day
Category III
Participant plus spectator crowd more than 500 but less than 3,000 per event day;
• Impacts public areas for one or more days including set-up and tear-down; or
• Impacts public areas for one or more days including set-up and tear-down and is conducted in the Peak Season (between
Memorial Day and Labor Day) or on any holiday; or
Participant plus spectator crowd more than 3,000 but less than 5,000 per event day.
$3,700 per event day
Category IV
Participant plus Spectator crowd exceeds 5,000 per event day. $6,727 per event day Additional Fees Fees
Commercial Application Fee - non-refundable $1,057
Non-Profit Application Fee - non-refundable $704
Pass-Thru Application Fee - non-refundable $353
Amplified Sound Permit $207
Additional Fees Cont’d Fees
Pier Plaza Use Fee $14,081 per event day
Event Co-sponsor* $356 per sponsor
Event Setup/Teardown $319 per location, per day
Community Resources Staff $423 per day
Parking Space Fee Fees vary based on parking location
*The Event Co-sponsor fee is charged for each organization listed as a presenting sponsor of the event on any or all marketing materials for the event.
Damage Deposit
Monetary deposits, bonds and other security may be necessary to guarantee performance of all required conditions, clean-up and repair of any City property or facilities damaged as a result of the event. Events may be required to submit a deposit to cover any potential damage to City facilities. All or a portion of the deposit may be refunded upon post event inspection. Events will be billed for the costs to repair or replace any City property damaged as a result of the event if the damage exceeds the deposit provided.
Refund/Cancellation Policy
Once a permit is approved and issued, daily category fees or additional fees may be refunded when written notice is given to the Community Resources Department at least two weeks prior to the event date.
Fee Waiver Grants
To support qualified organizations that have received approval to hold their event, the City provides event fee waiver grant opportunities to assist in its success by relieving the financial burden associated with the cost of the City’s event fees. Events and organizations that qualify for a long-term agreement or in contract are not bound to the terms of this policy. The annual award limit of fee waiver grants is approved by the City Council each fall for the upcoming calendar year. Grants will be awarded up to a maximum of $2,500 per event or a 50% reduction of indirect City event fees, whichever is the lesser amount. Fee waiver grants may only be used toward indirect costs charged by the City; direct costs are not eligible for and organizations are required to pay those in full. The minimum amount of a requested fee waiver grant must total at least $250.
Eligibility
In order to be eligible to apply for a fee waiver grant, the event must be a returning event to the City. Fee waiver grants will not be considered for new events or events taking place during the Peak Season (between Memorial Day and Labor Day). Following approval of an event, a completed Special Event Fee Waiver Grant Application is required to be submitted to the Community Resources Department at least 60 days prior to the event. The request will be reviewed by the Parks, Recreation, and Community Resources Advisory Commission at one of its regularly scheduled meetings for consideration of approval.
Event producers will be requested to demonstrate the following:
• A financial need or other economic justification to be considered for a fee waiver grant; • A positive community benefit through the organization or its event by meeting at least two of the following criteria:
• The organization and/or event serves, involves, and/or promotes Hermosa Beach, its residents, schools, and/or businesses;
• The organization and/or event can demonstrate broad community support and sponsorship; • The event appeals to a wide segment of community members; • The organization and/or event enhances the quality of life to the Hermosa Beach community; offering recreational, cultural, social, and or and/or educational activities of interest to the community;
• The organization can demonstrate a commitment to supporting the City’s active and healthy lifestyle as a result of the event; and/or
• The organization/and or event addresses an unmet community need. • A positive economic impact as a result of the event by providing the following information:
• If the event is consecutive days, data indicating the total number of participants that utilize overnight lodging in the City of Hermosa Beach; and
• Data indicating the participants spending in Hermosa Beach during the duration of the event at any of the businesses in the City of Hermosa Beach.
Additionally, event producers must be able to fully fund their event should they not receive a fee waiver grant and may not be dependent on the fee waiver grant to determine their ability to hold the event.
Events specifically prohibited from receiving a fee waiver grant include those events that:
• Promote, advocate, or advance a political message or belief. • Projects or organizations who have unsatisfactorily fulfilled its obligations from previous fee waiver grants.
Obligations
Organizations approved for a fee waiver grant will be required to complete the following:
• Include that the event “is brought to you with support from the City of Hermosa Beach” on all marketing materials. The City requests this exact verbiage be used. o A copy of event marketing materials with this exact verbiage must be provided to the City prior to the City’s issuance of the Special Events Permit.
• A formal presentation to the Parks, Recreation and Community Resources Advisory Parks, Recreation, and Community Resources Advisory Commission at one of its regular meetings no more than 60-days following the event. The presentation shall include discussion of:
o Number of attendees.
o Beneficiary of funds raised by the event (if applicable). o Overview of event budget and financial outlook.
o Overview of the community benefit and/or positive economic impact to the City of Hermosa Beach.
Disqualification
Failure to complete these requirements in accordance with this policy shall automatically disqualify the organization from submitting a future request to receive a fee waiver grant for the remainder of the current calendar year plus one additional calendar year.
If any information submitted as part of the Special Event Fee Waiver Grant is found to be fraudulent, event approvals already granted for the remainder of the calendar year will be automatically revoked. While the organization will be permitted to reapply for approval of event(s) in the following calendar year, it will no longer be eligible to apply for a fee waiver grant.
Long-term Agreements
The City of Hermosa Beach recognizes the value in hosting a variety of beloved community events that help create a balanced and enjoyable events calendar for its residents. To support and develop a long-term approach to the scheduling of events, eligible events can qualify for a long-term agreement (LTA) with the City.
Eligibility
In order for an organization to be eligible for consideration of a long-term agreement, the event(s) must meet at least three of the following:
• The event(s) must qualify as an Impact Level II or III (per the Impact Worksheet), and at least one of the following:
o Have a combined estimated total of 5,000 people in attendance; or o The event must be at least two (2) consecutive days (including setup and teardown). • Have held its event in Hermosa Beach for at least three consecutive years • The event must be produced by an organization that serves, involves, and/or promotes Hermosa Beach’s coastal lifestyle, its residents, schools, and/or businesses; and • The organization or event producer must be able to demonstrate how its programs (outside of those provided at the event) provide a positive impact to the City including enhancements to quality of life to the Hermosa Beach community; or the offering of recreational, cultural, social, and/or educational activities of interest to the community.
• The event can demonstrate:
o A community benefit; or
o A positive economic impact as a result of the event.
Event producers will be requested to demonstrate a positive community benefit through the organization or its event by meeting at least two of the following criteria:
• The organization and/or event serves, involves, and/or promotes Hermosa Beach, its residents, schools, and/or businesses;
• The organization and/or event can demonstrate broad community support and sponsorship; • The event appeals to a wide segment of community members; • The organization and/or event enhances the quality of life to the Hermosa Beach community; offering recreational, cultural, social, and or and/or educational activities of interest to the community; • The organization can demonstrate a commitment to supporting the City’s active and healthy lifestyle as a result of the event; and/or
• The organization/and or event addresses an unmet community need.
Event producers will be requested to demonstrate a positive economic impact as a result of the event by providing the following information:
• If the event is consecutive days, data indicating the total number of participants that utilize overnight lodging in the City of Hermosa Beach; and
• Data indicating the participants spending in Hermosa Beach during the duration of the event at any of the businesses in the City of Hermosa Beach.
Upon request of an organization whose event does not satisfy one or more of the above eligibility criteria, the City Council may authorize such organization to apply for an LTA where its event provides a demonstrable or differentiated benefit to the community or a service that the City would otherwise be unable to provide.
Term Limits
LTA’s shall be for no less than two (2) years but shall not exceed a maximum of three (3) years unless otherwise determined by the City Council.
Procedures
The following steps are required to guide the development and implementation of an LTA:
1. Submittal of an LTA Application and corresponding letter to the Community Resources Department demonstrating how the organization meets the criteria.
2. Review and recommendation for City Council approval by the Parks, Recreation and Community Resources Advisory Commission.
3. Review and approval by the City Council to begin LTA negotiations with City staff.
4. LTA negotiations and development.
5. Presentation of the final LTA to the City Council for approval.
Obligations
Organizations whose event(s) are approved through an LTA are required to provide a formal presentation to the Parks, Recreation, and Community Resources Advisory Commission at one of its regular monthly meetings no more than 60 days prior and 60 days following its event(s). The pre-event presentation shall include a general event overview including anticipated number of attendees; an overview of the event footprint and individualized setup; and its anticipated impact(s) to the community, etc. The post-event presentation shall include a general overview including the actual number of attendees; actual impact(s) to the community; and any event struggles and successes.
REVIEW OF DAY AT THE BEACH EVENTS’
REQUEST FOR A NEW AGREEMENT FOR
THE HERMOSA BEACH OPEN IN 2025
THROUGH 2027
BACKGROUND
February 2025 City Council approved a Long-term
Agreement (LTA) with Day at the Beach Events (DATBE) for the Hermosa Beach Open in 2025-2027
DATBE has since requested the City own the event while
DATBE serves as the event producer.
March 2025 A future agenda item was requested to
outline the difference between an LTA and the proposed
City-ownership model
DISCUSSION
LTA Overview:
• Provides up to 3 years of approval,
allowing event producers to hold its
event on public property
• Event producer controls event
planning, staffing, marketing, and
sponsorships
• City’s role: ensuring permit
requirements are met to ensure
safety and operational compliance
DISCUSSION
City-owned Event Overview:
• City controls the event format,
staffing, marketing, and
sponsorships
• Examples: Surfers Walk of Fame,
Hermosa Beach Concert Series,
Veterans Day Ceremony, and Sand
Snowman Contest.
DISCUSSION
Key Considerations for Alternative Agreement Structure
City review and approval of the following:
• Financial – Expenditures and Revenues
• Sponsorship(s)
• Marketing and Merchandise
• VIP Section
Additionally, a ‘Competing Events’ Clause
should be considered
DISCUSSION
• DATBE cited the need for fee waivers as a reason for requesting a City-owned event model, specifically indirect costs (Estimated at $19,500 annually) • Through an LTA, such waivers are reserved for nonprofit or long-standing community events (subject to a Pier Plaza Use Fee)
• Outside of an LTA, such waivers have been provided to the Chamber of Commerce for its events on public property in return for the City serving as a top-tier sponsor.
City of Hermosa Beach | Page 1 of 7
Meeting Date: April 8, 2025
Staff Report No. 25-CR-035
Honorable Mayor and Members of the Hermosa Beach City Council
RENAMING THE GREENBELT PEDESTRIAN TRAIL WITH A BENCH DEDICATED
TO THE ACCESS HERMOSA WORKING GROUP AND IN MEMORIAM OF GEOFF
HIRSCH AND CASEY ROHRER, AND RENAMING THE SOUTH PARK ACCESSIBLE
PLAYGROUND IN HONOR OF CASEY ROHRER
CEQA: Approval of the renaming of the Greenbelt Pedestrian Trail and South Park Accessible Playground would be exempt from the California Environmental Quality Act (CEQA) pursuant to CEQA Guidelines section 15304. The proposed renaming of each facility will have negligible or no permanent effect on the environment. (Community Resources Director Lisa Nichols)
Recommended Action:
Staff recommends City Council:
1. Receive and file the Greenbelt Pedestrian Trail and South Park Accessible Playground Renaming Joint Subcommittee (Subcommittee) Report (Attachment 1);
2. Adopt a resolution renaming the Greenbelt Pedestrian Trail from Pier Avenue to 8th Street to the Greenbelt Accessible Trail (Attachment 2);
3. Approve the installation of a bench and plaque on the Greenbelt Pedestrian Trail dedicated to the Access Hermosa Working Group and in memoriam of Geoff Hirsch and Casey Rohrer; and
4. Per the Parks, Recreation, and Community Resources Advisory Commission (Commission) recommendation:
a. Adopt a resolution renaming the South Park accessible playground in honor of Casey Rohrer (Attachment 3); and
b. Approve the installation of a commemorative plaque on an existing bench near the South Park accessible playground.
Executive Summary:
The Subcommittee recommends City Council approve the renaming of the Greenbelt Pedestrian Trail to the Greenbelt Accessible Trail.
Additionally, the Subcommittee recommends installation of a bench and a plaque on the Greenbelt Pedestrian Trail dedicated to the Access Hermosa Working Group and in memoriam of Geoff Hirsch and Casey Rohrer.
City of Hermosa Beach | Page 2 of 7
The Commission recommends City Council approve the Subcommittee’s recommendation to rename the South Park accessible playground the Casey Rohr Accessible Playground and install a plaque on an existing bench near the playground to acknowledge this designation.
Background:
The City’s Municipal Naming, Monument, and Sponsorship Policy (Attachment 4) outlines the criteria and process for naming public facilities and outdoor spaces.
Greenbelt Pedestrian Trail Improvement Project
On July 9, 2024, City Council approved a construction contract for Capital Improvement Project (CIP) 502 Greenbelt Pedestrian Trail, which included an Americans with Disability Act (ADA) accessible trail from Pier Avenue to 8th Street. The project was completed and opened for public use on February 12, 2025.
At the same meeting, Councilmember Detoy, supported by former Councilmember Massey and Mayor Pro Tem Seamann, proposed a future agenda item to consider forming a Subcommittee to explore renaming the Greenbelt Pedestrian Trail in honor of Hermosa Beach residents who were key advocates for accessibility improvements.
On August 13, 2024, City Council formed the Greenbelt Pedestrian Trail Renaming Subcommittee, appointing Mayor Pro Tem Seamann and Councilmember Detoy to the Subcommittee. City Council also directed the Commission to select two Commissioners to work collectively with the Council Subcommittee. At its September 3, 2024 meeting, the Commission selected Commissioners Ellman and Horowitz to serve on the Subcommittee.
Expansion of Subcommittee Scope
On October 22, 2024, former Councilmember Massey, supported by Councilmember Detoy, Mayor Pro Tem Saemann and Mayor Francois, proposed a future agenda item to consider expanding the Subcommittee’s scope to include evaluating renaming the South Park accessible playground in honor of Casey Rohrer. City Council approved the proposed subcommittee scope expansion at its January 14, 2025 meeting.
Joint Subcommittee Report
The Subcommittee met on November 6, 2024 and February 5, 2025 and prepared a report recommending the approval of the renaming of the Greenbelt Pedestrian Trail from Pier Avenue to 8th Street in honor of late Hermosa Beach residents Geoff Hirsch and Casey Rohrer and the South Park accessible playground in honor of Casey Rohrer. On March 4, 2025, the Commission received and filed the Subcommittee Report and the recommended renaming of each facility to City Council.
City of Hermosa Beach | Page 3 of 7
On March 25, 2025, City Council continued review of the Commission’s recommendation to its next meeting to allow the Subcommittee an opportunity to meet an additional time to further review its recommendation.
Past Board, Commission, and Council Actions
Meeting Date Description
July 9, 2024 On July 9, 2024, City Council approved awarding a construction contract for CIP 502 Greenbelt Pedestrian Trail to SDC Engineering, Inc.
Councilmember Detoy requested, supported by former
Councilmember Massey and Mayor Pro Tem Seamann,
directing staff to return with an agenda item to create a Subcommittee to consider renaming the Greenbelt
Pedestrian Trail after Hermosa Beach residents who served as strong advocates of the project.
August 13, 2024 City Council selected Mayor Pro Tem Seamann and Councilmember Detoy to serve on the Greenbelt Pedestrian Trail Renaming Subcommittee and directed the Parks
Commission to select two Commissioners to work
collectively with the Council Subcommittee.
September 3, 2024 Commission selected Commissioners Ellman and Horowitz to serve on the Greenbelt Pedestrian Trail Renaming
Subcommittee.
October 22, 2024 Former Councilmember Massey requested, supported by Councilmember Detoy, Mayor Tem Francois, and Mayor
Francois, directing staff to return with an agenda item to expand the Subcommittee’s scope to include renaming the play area at South Park after Hermosa Beach resident
Casey Rohrer.
January 14, 2025 City Council expanded the scope of the Subcommittee to include an evaluation of renaming the accessible
playground at South Park in honor of Casey Rohrer.
March 4, 2025 The Commission received and filed the Subcommittee report and recommended City Council: adopt two
resolutions; one renaming the Greenbelt Pedestrian Trail in honor of Geoff Hirsch and Casey Rohrer, and the second
renaming the South Park accessible playground in honor of Casey Rohrer; and the installation of a bench and a plaque on the Greenbelt Pedestrian Trail, and plaque on an existing bench near the South Park accessible playground, to
acknowledge each naming.
City of Hermosa Beach | Page 4 of 7
Meeting Date Description
March 25, 2025 City Council continued review of the Commission’s recommendation to its next meeting to allow the
Subcommittee an opportunity to meet an additional time to further review its recommendation.
Discussion:
The Subcommittee met on April 1, 2025, and revised its report (Attachment 1) and recommendation regarding the renaming of the Greenbelt Pedestrian Trail from Pier Avenue to 8th Street. The Subcommittee maintained its initial recommendation regarding the renaming of the South Park accessible playground.
Renaming of the Greenbelt Pedestrian Trail
The Subcommittee recommends City Council adopt a resolution (Attachment 2) renaming the Greenbelt Pedestrian Trail to the Greenbelt Accessible Trail to further convey how this specific portion of the Greenbelt is inclusive, providing equal access for all its users.
Additionally, the Subcommittee recommends installing a bench on the Greenbelt Pedestrian Trail dedicated to the Access Hermosa Working Group and in memoriam of accessibility advocates associated with the group, Geoff Hirsch and Casey Rohrer.
In 2016, per the direction of the City Council, the City Manager created the Access Hermosa Working Group to advise and support the City in improving ADA accessibility throughout the City. Hermosa Beach residents Geoff Hirsch and Beth Rohrer, mother of Casey Rohrer, served on the Access Hermosa Working Group. Through the Access Hermosa Working Group, Geoff actively pushed for accessibility improvements, particularly along the Greenbelt. Casey Rohrer, born with cerebral palsy, was wheelchairbound. He was a strong supporter of the Greenbelt Pedestrian Trail project and worked alongside his mother as part of the Access Hermosa Working Group.
If approved, the bench would be placed on the east side of the trail on an existing concrete pad, allowing ADA seating next to the bench. The plaque would read:
Greenbelt Accessible Trail, Pier Avenue to 8th Street
Dedicated to the Access Hermosa Working Group &
In Memoriam of Geoff Hirsch and Casey Rohrer
Should Council approve the Commission’s recommendation, the City would coordinate a celebration for the renaming of the Greenbelt Pedestrian Trail in May or June 2025, date to be determined, when it is anticipated that additional landscaping surrounding the trail would be established.
City of Hermosa Beach | Page 5 of 7
Renaming of the South Park Accessible Playground
The Commission recommends City Council approve the Subcommittee's recommendation to adopt a resolution (Attachment 3) to rename the South Park accessible playground in honor of Casey Rohrer.
Rohrer and his mother were instrumental in advocating for the 2016 renovation of South Park, which introduced accessible play features. Rohrer wished for a park that was accessible to all children. He was not only an inspiration for the project but was also involved in designing the universally accessible playground.
Additionally, the Commission recommends City Council approve the Subcommittee’s recommendation to install a commemorative plaque on an existing bench overlooking the accessible playground to acknowledge the naming. Installation would occur following the completion of CIP 603 South Park Slope, Irrigation, and Landscape Improvements in July 2025, which includes a concrete pad under the existing bench that would allow ADA seating next to the bench.
The plaque would include the proposed name of the facility, “The Casey Rohrer Accessible Playground,” and the following text providing information on the name of the facility.
The Casey Rohrer Accessible Playground
Named in honor of Hermosa Beach resident, Casey Rohrer, who wished for a park all children could enjoy and served as an inspiration for the 2016 renovation that provided the accessible playground.
Following this text would be a quote by Rohrer given at the 2016 South Park Ribbon Cutting Ceremony to celebrate the park’s renovation: “This playground is great because all kids can play together now.”
Should City Council approve the Commission’s recommendation, the City would coordinate a celebration for the renaming of the South Park accessible playground in August 2025, following the anticipated completion date of CIP 603 South Park Slope, Irrigation, and Landscape Improvements.
General Plan Consistency:
This report and associated recommendations have been evaluated for their consistency with the City’s General Plan. Relevant Policies are listed below:
Governance Element
Goal 1. A high degree of transparency and integrity in the decision-making process.
Policy:
City of Hermosa Beach | Page 6 of 7
1.6 Long-term considerations. Prioritize decisions that provide long-term community benefit and discourage decisions that provide short-term community benefit but reduce long-term opportunities.
Goal 2. The community is active and engaged in decision-making processes.
Policy:
2.6 Responsive to community needs. Continue to be responsive to community inquiries, providing public information and recording feedback from community interactions.
Mobility Element
Goal 3. Public rights-of-way supporting a multimodal and people-oriented transportation system that provides diversity and flexibility on how users choose to be mobile.
Policies:
3.1 Enhance public rights-of-way. Where right-of-way clearance allows, enhance public rights-of-way to improve connectivity for pedestrians, bicyclists, disabled persons, and public transit stops.
3.2 Complete pedestrian network. Prioritize investment in designated priority sidewalks to ensure a complete network of sidewalks and pedestrian-friendly amenities that enhances pedestrian safety, access opportunities and connectivity to destinations.
3.10 Require ADA standards. Require that all public rights-of-way be designed per Americans with Disabilities Act (ADA) standards by incorporating crosswalks, curb ramps, pedestrian signals, and other components to provide ease of access for disabled persons.
Parks + Open Space Element
Goal 1. First class, well maintained, and safe recreational facilities, parks, and open spaces.
Policies:
1.4 Low-maintenance design. Promote environmentally sustainable and low maintenance design principles in the renovation, addition, or maintenance of parks and recreation facilities.
1.5 Evaluate community needs. Conduct a periodic review of community park needs and interests to inform maintenance and investment priorities.
Goal 4. Direct and accessible routes and connections to parks, recreational facilities, and open space are provided.
Policy:
City of Hermosa Beach | Page 7 of 7
4.4 ADA accessible park access. Install ADA and universally accessible amenities and equipment so that all parks, beach, and trail networks are accessible to all persons.
Fiscal Impact:
The estimated total cost for renaming the Greenbelt Pedestrian Trail and South Park accessible playground is $7,850, which includes:
Bench and plaque for the Greenbelt Pedestrian Trail;
Plaque for the existing bench at the South Park accessible playground; Shipping, tax, and installation costs;
Concrete pad on the Greenbelt, and
Concrete pad installation for the bench at the South Park accessible playground.
The applicable renaming costs would be absorbed by currently budgeted CIP 502 Greenbelt Pedestrian Trail or CIP 603 South Park Slope, Irrigation, and Landscape Improvements project budgets.
Attachments:
1. Subcommittee Report
2. Draft Resolution for the Renaming of the Greenbelt Pedestrian Trail
3. Draft Resolution for the Renaming of the South Park Accessible Playground
4. Municipal Naming, Monument, and Sponsorship Policy
Respectfully Submitted by: Lisa Nichols, Community Resources Director Concur: Joe SanClemente, Public Works Director
Noted for Fiscal Impact: Brandon Walker, Administrative Services Director Legal Review: Patrick Donegan, City Attorney
Reviewed by: Angela Crespi, Deputy City Manager
Approved: Suja Lowenthal, City Manager
City of Hermosa Beach
IIn Civic Center, 1315 Valley Drive, Hermosa Beach, CA 90254-3885
MEMORANDUM
DATE: April 1, 2025
TO: Parks, Recreation and Community Resources Advisory Commission (Commission) and Mayor and Members of the City Council
FROM: Commissioners Ellman and Horowitz, Councilmember Detoy and Mayor Pro Team Saemann
SUBJECT: Greenbelt Pedestrian Trail and South Park Accessible Playground Renaming Subcommittee (Subcommittee)
The joint Commission and City Council sub-committee met on November 6, 2024 to consider renaming of the Greenbelt Pedestrian Trail in honor of accessibility advocates. At its January 14, 2025 meeting, Council approved expanding the Subcommittee’s scope to consider renaming the accessible playground at South Park in honor of Casey Rohrer. The Subcommittee met again on February 5, 2025 and April 1, 2025 to discuss the renaming of both facilities. In accordance with the Municipal Naming, Monument, and Sponsorship and Policy Guide, the Subcommittee provides the following detailed analysis and recommendations regarding the renaming of each facility.
Proposed Renaming for the Greenbelt Pedestrian Trail
The Subcommittee recommends City Council adopt a resolution renaming the Greenbelt Pedestrian Trail to the Greenbelt Accessible Trail to further convey how this specific portion of the Greenbelt is inclusive, providing equal access for all its users.
Proposed Bench for the Greenbelt Pedestrian Trail
The Subcommittee recommends installing a bench on the Greenbelt Pedestrian Trail dedicated to the Access Hermosa Working Group and in memoriam of accessibility advocates associated with the group, Geoff Hirsch and Casey Rohrer.
In 2016, per the direction of the City Council, the City Manager created the Access Hermosa Working Group to advise and support the City in improving ADA accessibility throughout the City.
Geoff Hirsch served the Hermosa Beach community in many ways. He was a member of Leadership Hermosa Beach, the Pacific Coast Highway and Aviation Improvement Committee, and the South Bay Bicycle Coalition. He served as a coach for Hermosa Beach Little League and as a Parks, Recreation, and Community Resources Advisory Commissioner. As a result of a stroke, Geoff began using a wheelchair and devoted his time advocating for the beach cities to become more accessible for all. Geoff served as a leading voice and member of the City’s Access Hermosa Working Group, which was created to advise and support the City in improving ADA accessibility throughout the City.
Improving accessibility to the Greenbelt was one of the group’s top goals and was one of the top projects Geoff advocated for.
Casey Rohrer was born with cerebral palsy and used a wheelchair. Cerebral Palsy also impacted Casey’s voice. When Casey was in second grade, he received a machine that enabled him to talk. Casey used his voice to serve as an activist for people with disabilities and to bring awareness of their experiences and the importance of equal access for all through speeches locally and across the country. In addition, Casey strongly supported his mother Beth’s work on the Access Hermosa Working Group and the group’s advocacy to improve accessibility to the Greenbelt.
If approved, the City would install the bench on the east side of the trail with the plaque reading:
Greenbelt Accessible Trail, Pier Avenue to 8th Street
Dedicated to the Access Hermosa Working Group &
In Memoriam of Geoff Hirsch and Casey Rohrer
The location of the bench is indicated in the picture below.
Proposed Honoree for the South Park Accessible Playground Casey Rohrer wished for a park that was accessible to all children. Casey’s mother, Beth served alongside a group of volunteers advocating for the renovation of South Park. Casey was involved in designing a universally accessible playground that would ultimately be part of the renovation completed in 2017. During the South Park Ribbon Cutting Ceremony to celebrate the park’s renovation, Casey shared “(..) this playground is great because all kids can play together now.”
Proposed Renaming of the South Park Accessible Playground The City would install a plaque on an existing bench overlooking the accessible playground that would read, “The Casey Rohrer Accessible Playground is named in honor of Hermosa Beach resident Casey Rohrer who wished for a park that was accessible to all children and served as an inspiration for the 2016 renovation that provided the accessible playground.” Following the description would be a quote by Casey provided at the South Park Ribbon Cutting Ceremony to celebrate the park’s renovation, “This playground is great because all kids can play together now.”
The bench is shown in the picture below and sits east of the accessible playground.
Estimated Costs
2 x Plaque = $700 ($350 per plaque)
1 x Bench = $1,800
Shipping = $500
Tax = $250
Labor for crew to install bench and plaques: $1,600
Concrete pad on Greenbelt (built) = $1,320
Concrete pad at South Park (to be built) = $1,680
Total Cost = $7,850
CITY OF HERMOSA BEACH
RESOLUTION NO. RES-25-XXXX
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF HERMOSA BEACH,
CALIFORNIA, NAMING THE GREENBELT PEDESTRIAN TRAIL THE
GREENBELT ACCESSIBLE TRAIL
WHEREAS, On August 13, 2024, the City Council formed the Greenbelt Pedestrian Trail Renaming Subcommittee, consisting of Councilmember Detoy and Mayor Pro Tem Saemann, for the purpose of considering the renaming of the Greenbelt Pedestrian Trail from Pier Avenue to 8th Street in honor of accessibility advocates;
WHEREAS, On September 3, 2024, the Parks, Recreation, and Community Resources Advisory Commissioners Ellman and Horowitz were selected to work collectively with the City Council Subcommittee;
WHEREAS, On November 6, 2024, February 5, 2025, and April 1, 2025 the joint Commission and City Council Subcommittee met to discuss the proposed renaming and to evaluate the criteria set forth by the Municipal Naming, Monument, and Sponsorship Policy; and
WHEREAS, the joint Subcommittee determined the proposed renaming fitting to further convey that the portion of the Greenbelt is inclusive, providing equal access for all.
NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF HERMOSA BEACH, CALIFORNIA, DOES HEREBY RESOLVE AS FOLLOWS:
SECTION 1. The City Council approves the renaming of the Greenbelt Pedestrian Trail to the Greenbelt Accessible Trail;
PASSED, APPROVED, and ADOPTED on this 8th day of April, 2025.
Mayor Dean Francois
PRESIDENT of the City Council and MAYOR of the City of Hermosa Beach, CA
ATTEST: APPROVED AS TO FORM:
________________________________ ________________________________ Myra Maravilla, MPA, CMC Patrick Donegan
City Clerk City Attorney
CITY OF HERMOSA BEACH
RESOLUTION NO. RES-25-XXXX
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF HERMOSA BEACH,
CALIFORNIA, NAMING THE SOUTH PARK ACCESSIBLE PLAYGROUND IN
HONOR OF CASEY ROHRER
WHEREAS, On August 13, 2024, the City Council formed the Greenbelt Pedestrian Trail Renaming Subcommittee, consisting of Councilmember Detoy and Mayor Pro Tem Saemann, for the purpose of considering the renaming of the Greenbelt Pedestrian Trail in honor of accessibility advocates; WHEREAS, On September 3, 2024, the Parks, Recreation, and Community Resources Advisory Commissioners Ellman and Horowitz were selected to work collectively with the City Council Subcommittee;
WHEREAS, On January 14, 2025, the City Council expanded the scope of the Greenbelt Pedestrian Trail Renaming Subcommittee to include consideration of renaming the South Park accessible playground in honor of late Hermosa Beach resident Casey Rohrer;
WHEREAS, On November 6, 2024, February 5, 2025, and April 1, 2025 the joint Commission and City Council Subcommittee met to discuss each proposed renaming and to evaluate the criteria set forth by the Municipal Naming, Monument, and Sponsorship Policy; and
WHEREAS, the joint Commission and City Council Subcommittee determined the proposed renaming fitting to recognize late Hermosa Beach resident, and inspiration for the South Park accessible playground, Casey Rohrer.
NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF HERMOSA BEACH, CALIFORNIA, DOES HEREBY RESOLVE AS FOLLOWS:
SECTION 1. The City Council approves the renaming of the South Park accessible playground in honor of Casey Rohrer;
SECTION 2. The City Council approves the installation of a plaque on an existing bench overlooking the South Park accessible playground to memorialize
the renaming and directs the Public Works Department to secure and erect the bench in a manner consistent with all applicable regulations.
PASSED, APPROVED, and ADOPTED on this 8th day of April, 2025.
Mayor Dean Francois
PRESIDENT of the City Council and MAYOR of the City of Hermosa Beach, CA ATTEST: APPROVED AS TO FORM:
________________________________ ________________________________ Myra Maravilla, MPA, CMC Patrick Donegan
City Clerk City Attorney
City of Hermosa Beach
1315 Valley Drive
Hermosa Beach, CA 90254
(310) 318-0239
MUNICIPAL NAMING,
MONUMENT AND SPONSORSHIP
POLICY GUIDE
PUBLIC FACILITIES + OUTDOOR SPACES
MONUMENTS, STATUES + PUBLIC ART
EVENT + ACTIVITY SPONSORSHIP
TABLE OF CONTENTS
Purpose .......................................................................................................................... 1 General Information ..................................................................................................... 1 Definitions ................................................................................................................... 1 Naming of Public Facilities + Outdoor Space ............................................................ 3 Purpose ..................................................................................................................................3 Guiding Principles..................................................................................................................4 Guidelines..............................................................................................................................4 Review Procedure.................................................................................................................5 Qualifying Names and Criteria.............................................................................................6 Renaming ..............................................................................................................................6 Monuments, Statues + Public Art................................................................................. 7 Purpose ..................................................................................................................................7 Guiding Principles..................................................................................................................7 Guidelines..............................................................................................................................8 Review Procedure.................................................................................................................9 Signage........................................................................................................................ 10 Municipal Naming, Monument and Sponsorship Quick Glance........................... 11
1 PURPOSE
The purpose of this policy is to establish criteria and formal procedures for consideration of the naming of public facilities and outdoor space; the placement of Monuments or Statues, public art, and memorial park benches; and event and activity Sponsorships for the purpose of recognizing individuals, groups or organization that have made a significant contribution to the City of Hermosa Beach. This policy shall guide the City Council in its approval of these recognition opportunities to ensure a thorough and formal review of each request.
This policy outlines criteria, conditions and procedures in order to maintain integrity, encourage philanthropic giving while acknowledging public investments, and to safeguard against unwanted commercialization of City Assets. Consideration will include the specific name(s) of public facilities and outdoor space; the specific placement of Statues and/or Monuments on Cityowned land; Sponsorship opportunities; and the duration of each of these relationships.
GENERAL INFORMATION
Definitions
The following definitions will apply for the purpose of this policy:
City Assets: Tangible or intangible items of value that are owned or created by the City including but not limited to both City facilities and City-owned land.
City Facility (included in City Assets): Any part of real property or structure owned by the City including, but not limited to parks, libraries, Recreational Facilities buildings, parking facilities, interior or ancillary features that are a part of, or within, a larger facility and other City facilities.
Civic Organizations: any local service club or association not organized for profit but operated exclusively for education or charitable purposes.
Commission: Commission as defined by the Hermosa Beach Municipal Code Chapters 2.28; 2.32; 2.76 and 2.80.
2 Donation or Gift: A monetary (cash) contribution, endowments, personal property, real property, financial securities, equipment, in-kind goods or services, or any other City Asset that the City has accepted and for which the Donor has not received any goods or services in return.
Donor: A person or other legal entity that proposes or provides a Donation to the City.
Funding: Financial or in-kind resource to provide Funding that might result in Naming or Renaming.
Naming: The selection and approval by the city for the initial Naming of a City Asset within the public right of way.
Monument or Statue: a structure erected to commemorate a famous or notable person or event.
Renaming: The selection and approval by the City for a new name of an existing City Asset.
Sign Ordinance: The City’s sign regulations contained in the Hermosa Beach Municipal Code Chapter 17.50.
Sponsorship: A contractual arrangement for a defined period of time where a third party provides goods, services or financial contribution in return for access to the commercial/marketing potential associated with rights to be publicly denoted as being a sponsor of a city service, program, event, activity or sub-component of a City Asset and/or rights for the inclusion and public display of the third party’s name as part of the name of a city service, program, event, activity or sub-component of a City Asset.
3 NAMING OF PUBLIC FACILITIES + OUTDOOR SPACE
Purpose
To establish formal policies as a guide to the City Council in considering appropriate names for city-owned land, buildings, and facilities (City Asset); whether, and under what circumstances, such land, building, and facilities should be named or renamed in honor of an individual; and the duration of Naming rights of City-owned land, buildings, and facilities.
This policy is in place to ensure the following:
• The Naming of public facilities and outdoor space enhances a sense of community within the city.
• Parks and recreational areas are easily identified and located. • Names given are consistent with the values and characteristics of the City of Hermosa Beach.
• Assure the quality of the title/name, so that it will serve the purpose of the city in a permanent manner.
• Encourage public participation and input in order to fully represent the best interest of the area affected; and
• Encourage and recognize the dedication of lands, or Donations by individuals or groups.
4 Guiding Principles
In considering proposals for the Naming or Renaming of a city-owned public facility or outdoor space, the city will consider whether the proposed name will:
• Engender a strong positive image consistent with the city’s goals and values;
• Be appropriate relative to the City Asset’s location and/or history; • Have historical, cultural, or social significance for future generations; • Commemorate places, people, or events that are of continued importance to the city, community, region, or state;
• Have symbolic value that transcends its ordinary meaning or use and enhances the character and identity of the City Asset;
• Names that have recognizable geographic, topographic, or historical significance associated with Hermosa Beach. In assessing this type of name, the City Council will take into consideration the recommendations from different bodies such as the Planning Commission or the Hermosa Beach Historical Society.
• Have broad public support; and
• Not result in the excessive commercialization of the City Asset.
Guidelines
The City Council will consider requests for the Naming of public facilities and outdoor space whether submitted by City Council members, city staff, city agencies, Civic Organizations, or by members of the community.
City-owned land, buildings and facilities may be named in honor of persons who have served the nation, the State of California and/or the City of Hermosa Beach in an exceptional and distinguished manner; and where such action is warranted by a contribution or service which is deemed to be of major significance. In assessing this honor, the City Council will take into consideration the recommendations from different bodies such as the applicable City Commission(s) or local interest groups.
City-owned land, buildings and facilities may be named after individuals or families who have donated the land or funds for a capital project, particularly if such Naming is set forth as a condition of the Donation. Additionally, the City Council may approve the Naming of city-owned land, buildings or facilities based on an organization or individual’s monetary contribution to the city for that purpose. The funds from that contribution may be used for any purpose deemed appropriate by the City Council unless there is a specified use as a condition of
5 the contribution. The duration of the name is on a case-by-case basis at the discretion of the City Council unless otherwise set forth as a condition of the contribution approved by the Council.
The names of city-owned land, buildings and facilities shall not normally be named in honor of individuals when they have previously been named for another individual. However, if the Council deems it appropriate, they may vary from the guideline on a case-by-case basis.
When appropriate, parks, trails and facilities can be named after predominant geographical or physical features of the land. These may include natural features or man-made features. Different sections of public facilities and outdoor space may carry names that differ from that of the overall park or facility. This may include the Naming of individual items in a park or facility such as a meeting room.
However, the guidelines outlined in this guide shall still apply in the selection and adoption of the name.
Review Procedure
Consideration of requests for the Naming of public facilities and outdoor space will include the following:
1. Submittal Request. Letter requests for Naming of City-owned land, buildings and facilities shall be filed with the City Clerk. Letters shall include clear justification for the request including qualifying information, as outlined below.
2. Sub-committee Review. Upon review by the City Manager and if the request warrants further investigation, it will be presented to the City Council to consider designating a sub-committee consisting of two (2) City Council Members to provide a detailed analysis and recommendation. The Council may also direct any applicable Commission to also create a subcommittee to further assist in the review.
3. Sub-committee(s) Recommendation. The sub-committee(s) will present their recommendations to the applicable body followed by the City Council for a formal review. If the Sub-committee recommends approval, it will also provide a written statement to be preserved as to who the individual is/was and why the naming is taking place.
6 4. City Council Review. The City Council will make its determination as to the Naming or Renaming of City-owned land, buildings, and facilities at regularly scheduled meetings. The decision of the City Council will be final. a. In the case the request is denied by the Council, no further action is taken.
b. If the request is approved, staff will begin implementing the Naming of the public facility or outdoor space through execution of a formal agreement.
Qualifying Names and Criteria
The review and selection of names will follow an extensive and exhaustive review of several factors. The following will be considered as part of this review:
• Geographical location of the facility or outdoor space including descriptive names.
• An outstanding feature of the area (i.e. hill, vegetation). • Commonly recognized subjects of historical significance such as an event, person, group, culture, or place.
• A person or group who significantly contributed to the acquisition or development of the park/facility.
• An individual who provided an exceptional service in the interest of the park system as a whole or for the community as a whole. • A person whose contribution or significant Gift is of a most extraordinary nature.
• Parks and facilities that are donated to the city can be named by deed restriction by the Donor.
Additionally, Naming may be considered based on the provision of significant Funding that underwrites the cost of renovation or construction of city property.
Financial underwriting shall be broadly defined as substantial monetary contributions that enable the City to acquire, maintain, and/or improve City Assets. This may include monetary Gifts and/or grants that leverage federal, state and local Funding for such projects or complete Donation of land.
Renaming
The intent of Naming a public facility or outdoor space is intended for permanent recognition. Therefore, the Renaming of parks and facilities is strongly discouraged. Requests for the Renaming or removal of the name of an already named public facility or outdoor space will be subject to the most careful examination so as not to diminish the original justification for the name or discount the value of the prior contributors. Notwithstanding the preceding language, and
7 unless restricted by an agreement with a Donor, City Council has complete discretion to remove a name or rename a property
MONUMENTS, STATUES + PUBLIC ART
Purpose
To establish formal policies as a guide to the City
Council in considering the placement of a
Monument, Statue or public art on city-owned
land including city facilities and outdoor spaces;
whether and under what circumstances a
desired location would be best suited for the
placement of a Statue, Monument and/or
public art in honor of an individual or family; and
the duration of this placement of a Statue,
Monument and/or public art.
Memorial park benches are not included as part of this policy. These are administered by the Public Works Department and should be contacted directly for further details. The Community Development Department oversees placement of Monuments, Statues and public art on private property.
Guiding Principles
In considering proposals for the placement of a Monument, Statue or public art on city-owned land including City facilities and outdoor spaces, the city will evaluate whether the Monument or public art piece:
• Engenders a strong positive image consistent with the city’s goals and values;
8 • Have historical, cultural, or social significance for future generations; • Commemorate places, people, or events that are of continued importance to the city, community, region, state, or nation; • Have symbolic value that transcends its ordinary meaning or use and enhances the character and identity of the City Asset;
• The location of the Monument, Statue or public art piece is significant in some measurable way to the individual or image depicted; • The individual or image depicted in the art piece have recognizable geographic, topographic, or historical significance associated with Hermosa Beach. In assessing this type of name, the City Council will take into consideration the recommendations from different bodies such as the Planning Commission or the Hermosa Beach Historical Society. • Have broad public support; and
• Not result in the excessive commercialization of the City Asset.
Guidelines
The City Council will consider placement of Statues, Monuments or public art whether submitted by City Council members, city staff, city agencies, Civic Organizations, or by members of the community.
Placement of a Statue, Monument or public art should have recognizable geographic, topographic, or historical significance associated with Hermosa Beach. In assessing this placement location, the City Council will take into consideration the recommendations from different bodies such as the applicable City Commission(s) or local interest groups. Placement may be in honor of persons who have served the nation, the State of California and/or the City of Hermosa Beach in an exceptional and distinguished manner; and where such action is warranted by a contribution or service which is deemed to be of major significance.
Placement of a Statue, Monument or public art in honor of a deceased person shall generally not take place until after a minimum of one-year waiting period unless the City Council determines that there are overriding considerations deviating from this policy guideline. This policy guideline is not intended in any way to reflect on the merits of any deceased individual who may have been a prominent civic leader. However, it is felt appropriate to establish some type of waiting period to ensure that an individual’s accomplishments or contributions will stand the test of time; and that a decision shall not be made on an emotional basis immediately following a person’s death.
9 A Statue and/or Monument may be named after individuals or families who have donated the land or funds for the capital project, particularly if such Naming is set forth as a condition of the Donation. The City Council may approve the placement of a Statue and/or Monument based on an organization or individual’s monetary contribution to the city for that purpose. The funds from that contribution may be used for any purpose deemed appropriate by the City Council unless there is a specified use as a condition of the contribution. The duration of the name is on a case-by-case basis at the discretion of the City Council unless otherwise set forth as a condition of the contribution approved by the Council.
Review Procedure
Consideration of requests for the placement of a Monument, Statue or public art on city-owned land including city facilities and outdoor spaces will include the following:
1. Submittal of Request. Letter requests for Naming of City-owned land, buildings and facilities shall be filed with the City Clerk. Letters shall include clear justification for the request including qualifying information, as outlined below.
2. Sub-committee Review. Upon review by the City Manager and if the request warrants further investigation, it will be presented to the City Council to consider designating a sub-committee consisting of two (2) City Council Members to provide a detailed analysis and recommendation. The Council may also direct any applicable Commission to also create a subcommittee to further assist in the review.
3. Sub-committee(s) Recommendation. The sub-committee(s) will present their recommendations to the applicable body followed by the City Council for a formal review. If the Sub-committee recommends approval, it will also provide a written statement to be preserved as to who the individual is/was and why the naming is taking place.
4. City Council Review. The City Council will make its determination as to the placement of a Statue, Monument or public art on city-owned land including city facilities and outdoor spaces at regularly scheduled meetings. The decision of the City Council will be final.
10 a. In the case the request is denied by the Council, no further action is taken.
b. If the request is approved, staff will begin implementing the Naming of the public facility or outdoor space through execution of a formal agreement.
Signage
Donor or Naming acknowledgement is permitted but must be approved by the City Council prior to installation. This approval will include review of the size, subject matter, overall sign design, materials, location and placement. Signage shall comply with the Sign Ordinance (HBMC 17.50) and adhere to the City’s official logo and branding guidelines. Additionally, the following criteria must also be followed:
• Any physical form of recognition shall not interfere with visitor use or routine operations.
• The form of any on-site recognition shall:
o Be of appropriate size and color within the design scheme of the facility, Monument, Statue or public art piece;
o Not dominate the sign in terms of scale or color; and o Not detract from surroundings or any interpretive messages.
The use of corporate logos and insignias on recognition signs will be considered by the City Council for formal approval prior to installation.
11 Municipal Naming, Monument and Sponsorship
Quick Glance
APPROVAL
NAMING OF PUBLIC
FACILITIES AND OUTDOOR
SPACES
City Council retains sole authority to name Cityowned land, buildings, and facilities.
PLACEMENT OF
MONUMENTS, STATUES, OR
PUBLIC ART
City Council retains sole authority to allow installation of a Monument, Statue or public art to honor or
memorialize a person or family or to celebrate the
culture of the community.
SPONSORSHIP OF CITY
EVENT OR ACTIVITY
The City Manager retains authority to allow for the
Sponsorship of city operated programs. If deemed
necessary by the City Manager, the sponsorship
opportunity would be taken to the City Council for
final approval.
MEMORIAL BENCH
DONATION PROGRAM
The Public Works department accepts, reviews and
administers Memorial Bench Donation requests.
CONSIDERATION OF THE REQUEST TO
RENAME THE GREENBELT PEDESTRIAN
TRAIL THE GREENBELT ACCESSIBLE
TRAIL AND THE SOUTH PARK
ACCESSIBLE PLAYGROUND IN HONOR
OF CASEY ROHRER
BACKGROUND
August 13, 2024 City Council formed the Greenbelt
Pedestrian and appointed Mayor Pro Tem Seamann and
Councilmember Detoy to the subcommittee.
September 3, 2024 Commission selected Commissioners
Ellman and Horowitz to serve on the subcommittee to
work collectively with the City Council subcommittee.
DISCUSSION
The Subcommittee met on April 1, 2025, and revised its initial recommendation regarding the renaming of the Greenbelt
Pedestrian Trail from Pier Avenue to 8th Street. The
Subcommittee maintained its initial recommendation regarding the renaming of the South Park accessible playground.
DISCUSSION
Greenbelt Accessible Trail
Plaque text:
Greenbelt Accessible Trail, Pier Avenue to 8th Street
Dedicated to the Access Hermosa Working Group &
In Memoriam of Geoff Hirsch and Casey Rohrer
DISCUSSION
Casey Rohrer Accessible Playground
The Casey Rohrer Accessible
Playground is named in honor of
Hermosa Beach resident Casey Rohrer
who wished for a park that was
accessible to all children and served as
an inspiration for the 2016 renovation
that provided the accessible
playground.
“This playground is great because all
kids can play together now.” – Casey
Rohrer, South Park Ribbon Cutting
Ceremony, 2016
DISCUSSION
Should Council approve the recommendations, the City would coordinate a celebration for the renaming of the Greenbelt Accessible Trail in May of June 2025 and a celebration for the renaming of the South Park accessible playground in August 2025.
City of Hermosa Beach | Page 1 of 7
Meeting Date: April 8, 2025
Staff Report No. 25-PD-005
Honorable Mayor and Members of the Hermosa Beach City Council
APPROVAL OF A PROFESSIONAL SERVICES AGREEMENT WITH ALL CITY MANAGEMENT SERVICES, INC., TO PROVIDE CROSSING GUARD SERVICES (Police Chief Paul LeBaron)
Recommended Action:
Staff recommends City Council:
1. Approve a Professional Services Agreement (Attachment 3) with All City Management Services, Inc., to provide crossing guard services at an annual notto-exceed amount of $315,315 for year one and a three-year term, beginning July 1, 2025 and ending July 1, 2028;
2. Authorize the City Manager to extend up to two one-year terms; and
3. Authorize the City Manager to execute and the City Clerk to attest to the proposed agreement, subject to approval by the City Attorney.
Executive Summary:
The City of Hermosa Beach currently contracts crossing guard services. Following a competitive Request for Proposals (RFP) process, staff recommends City Council award a professional services agreement for crossing guard services to All City Management Services, Inc., (ACMS) at an annual not-to-exceed amount of $315,315 for year one and a three-year term, beginning July 1, 2025 and ending July 1, 2028.
Background:
The City utilizes contract crossing guard services to assist the Hermosa Beach City School District (HBCSD) and ensure that children travel safely to and from HBCSD schools. American Guard Services provided services to the City from 2017 through 2022, when the company closed. The City requested bids for crossing guard services in 2022 and selected ACMS as the new provider. ACMS has provided crossing guard services to the City since 2022.
Past Council Actions
Meeting Date Description
July 26, 2022 City Council awarded All City Management Services, Inc a contract for crossing guard services for a term of one year
City of Hermosa Beach | Page 2 of 7
Meeting Date Description
beginning June 26, 2022, ending on June 30, 2023 with an option to extend for two additional one-year periods.
Analysis:
On February 20, 2025, the City issued RFP 25-002 (Attachment 1) seeking proposals from qualified vendors to provide crossing guard services. The RFP was advertised on the City’s website and PlanetBids, the City’s electronic bidding platform. On March 13, 2025, the City received a total of three proposals in response to the RFP.
The proposed companies are listed below in alphabetical order:
All City Management Services, Inc.
Crossing Guard Services LLC
Scaife Protection Services
The proposals were independently evaluated by a staff review panel and scored based on the following weighted criteria:
Approach and Methods (30 percent)
o A well thought-out and tailored approach to the technical work that responds to the City’s particular issues and needs.
o Evidence of the team’s ability to work collaboratively with other members of a multi-disciplinary team in a complex and dynamic working environment. o Demonstration of the team’s commitment to accurate and superior work and services as detailed in the project management plan.
Relevant Experience and Expertise (35 percent)
o Recent experience providing similar services for jurisdictions. o Familiarity and experience with applicable industry standards and any relevant federal, state, and local requirements.
o The contractor team’s ability to dedicate a strong manager/supervisor that will serve as a single point of contact for the duration of the agreement. Timeframe and Costs (25 percent)
o Display of responsive timeframe to assign tasks.
o Evidence of the team’s ability to successfully manage and staff locations within the identified project budget and minimize cost overruns. Administration (10 percent)
o Ability to comply with the timeline terms, and billing procedures. o The extent and nature of any proposed amendments to the City’s Professional Services Agreement.
City of Hermosa Beach | Page 3 of 7
The RFP included a requirement for all companies to provide a cost proposal. Billing rates include the hourly rate paid to crossing guards and the overhead cost. The proposed amounts under each bid are as follows:
Company Proposed Amount
All City Management Services, Inc. Billing Rate: $38.82 Annual Cost Year 1: $315,315
Annual Cost Year 2: $324,752
Crossing Guard Services LLC Billing Rate:
Crossing Guard: $30.91
Supervisor: $36.75
Annual Cost: $260,121
Scaife Protection Services Billing Rate: $27.75
Annual Cost: $215,618
During the first phase of review, staff evaluated the proposals and cost sheets based on the weighted selection criteria described above. Rankings for the proposals are as follows:
Ranking Company
1 All City Management Services, Inc.
2 Crossing Guard Services LLC
3 Scaife Protection Services
Follow-up interviews were conducted by a staff review panel and all three companies were asked the following questions:
What is the company’s vision for the crossing guard program? What are the guards instructed to do when a child refuses to follow instructions? Hermosa Beach has intersections that have proven to be challenging. What are the strategies you would employ to ensure the safety of the children crossing in such locations?
Can you describe how your guards have been trained to handle emergency situations?
How equipped is your company to manage crossing guard details at city-held special events?
This will conclude the interview. Is there any additional information you would like to add before we end?
The staff review panel considered each proposer’s interview and the proposals in making its recommendation. The panel ultimately recommends All City Management Services, Inc., as the best qualified to provide crossing guard services.
City of Hermosa Beach | Page 4 of 7
Justification for Selection of All City Management Services While All City Management Services, Inc., (ACMS) submitted the highest cost proposal among the three bidders—$55,194 more than the second-lowest and $99,697 more than the lowest—staff strongly recommends their selection based on critical differentiators in service quality, local capacity, and risk mitigation that directly impact public safety and operational reliability.
1. Proven Track Record with the City and Surrounding Region ACMS is the City's current provider and has demonstrated consistent, high-quality service since assuming the contract in 2022. Their performance includes rapid response to shift vacancies, direct communication with City staff, and attentiveness to addressing safety concerns—all of which have helped the City avoid service interruptions and manage highrisk intersections effectively.
In addition to their strong history in Hermosa Beach, ACMS also services nearby cities such as Manhattan Beach, Redondo Beach, Torrance, and Gardena. This regional presence gives ACMS access to a deep bench of trained staff who can be rapidly deployed in Hermosa Beach when needed. Neither of the competing firms offers this local operational flexibility.
2. Highest Scoring Proposal Based on Comprehensive Evaluation Using the City's weighted evaluation criteria—prioritizing methodology (30%), experience (35%), cost (25%), and administration (10%)—ACMS received the highest overall score.
Their proposal outperformed others in both the "Approach and Methods" and "Relevant Experience" categories, which together account for 65% of the total score.
ACMS's integration of technology, such as geo-fencing for real-time tracking of guard presence, enables greater accountability and supervision. Their system allows supervisors to act immediately when a guard is late or absent, either reassigning another staff member or covering the shift themselves. This capability significantly reduces the risk of an unstaffed crossing at locations identified as supported with crossing guards.
3. Qualified Service at Critical Intersections
Hermosa Beach has several intersections near schools that require experienced and reliable crossing guards. Unstaffed or underqualified personnel at these locations present safety concerns. ACMS has demonstrated the ability to quickly resolve staffing gaps and maintain full coverage, a critical component of the "Approach and Methods" evaluation.
In contrast, Scaife Protection Services lacks any demonstrable experience in providing crossing guard services and could not cite any relevant municipal contracts or trained staff in this field. Crossing Guard Services LLC, while lower in cost, operates out of Connecticut with only one California municipal contract and no established infrastructure in Southern California. These gaps raise significant concerns about their capacity to
City of Hermosa Beach | Page 5 of 7
provide consistent and effective coverage. Evaluations of both firms’ proposals is further detailed below.
4. Cost Justification through Value and Risk Avoidance
While ACMS's cost is higher, the value derived from uninterrupted, experienced, and wellsupervised coverage significantly outweighs the upfront savings offered by the lower bidders. The City's investment in a premium service provider is a proactive measure to reduce potential costs from service disruptions and public safety incidents.
ACMS is the current vendor for the City’s crossing guard services and has shown an ability to quickly cover unattended crossings over the course of its service to the City.
They are responsive to requests by City staff and are attentive to solving issues. The panel conducted reference checks for ACMS and received positive reviews about ACMS’s services and quality of work.
The panel’s review of Crossing Guard Services LLC identified deficiencies based on the weighted criteria matrix. Under the category of “Relevant Experience and Expertise” a low score was given based on the fact that the company is based out of Connecticut and only provides crossing guard services for one municipality in California (Redwood City).
The lack of local contracts or references generated a low score in the following graded sections.
o Recent experience providing similar services for jurisdictions. o Familiarity and experience with applicable industry standards and any relevant federal, state, and local requirements.
The panel’s review of Scaife Protection Services identified deficiencies based on the weighted criteria matrix. Under the category of “Relevant Experience and Expertise” a low score was given based on the fact that the company could not provide any examples of experience in crossing guard services and the company website does not list crossing guards as a provided service. The website indicates that Scaife Protection Services offers “security and security guard services throughout the State of California.” Additional services listed on the website include legal document process serving, CPR/First Aid Class, and Notary Services. The lack of crossing guard experience generated a low score in the following graded sections.
o Recent experience providing similar services for jurisdictions. o Familiarity and experience with applicable industry standards and any relevant federal, state, and local requirements.
o The contractor team’s ability to dedicate a strong manager/supervisor that will serve as a single point of contact for the duration of the agreement.
Based on the totality of the competitive RFP review process, staff recommends All City Management Services, Inc., to provide crossing guard services for the City of Hermosa
City of Hermosa Beach | Page 6 of 7
Beach at an annual not-to-exceed amount of $315,315 for year one and a three-year term, beginning July 1, 2025 and ending July 1, 2028. The proposed annual not-to-exceed amount of $315,315 for FY 2025–26 did not increase from FY 2024–25.
Environmental Review
This agreement has no potential for resulting in either a direct physical change in the environment, or a reasonably foreseeable indirect physical change in the environment, and as such, is not a “project” subject to the requirements of the California Environmental Quality Act (CEQA) 14 Cal. Code Regs Section 15378.
General Plan Consistency:
This report and associated recommendation have been evaluated for their consistency with the City’s General Plan. Relevant Policies are listed below:
Mobility Element
Goal 3. Public rights-of-way supporting a multimodal and people-oriented transportation system that provides diversity and flexibility on how users choose to be mobile.
Policies:
3.1 Enhance public right-of-way. Where right-of-way clearance allows, enhance public right-of-way to improve connectivity for pedestrians, bicyclists, disabled persons, and public transit stops.
3.2 Complete pedestrian network. Prioritize investment in designated priority sidewalks to ensure a complete network of sidewalks and pedestrian-friendly amenities that enhances pedestrian safety, access opportunities and connectivity to destinations.
Fiscal Impact:
ACMS’s proposed bid for the first year of service is not-to-exceed $315,315 and not-toexceed $324,752 for the second year. The proposed annual not-to-exceed amount of $315,315 for FY 2025–26 did not increase from FY 2024–25. The Professional Services Agreement draft includes a not-to-exceed 5 percent annual increase in the hourly rate for crossing guards. The third year of service is projected to be $340,990 with the 5 percent annual increase.
Agreement Request
Agreement Fiscal Year (FY) Total Contract Amount
All City Management Services
FY 2025–26 $315,315
FY 2026–27 $324,752
FY 2027–28 $340,990
City of Hermosa Beach | Page 7 of 7
Since the ACMS professional services agreement would begin on July 1, 2025, the first year of the contract would be budgeted in 146-2102-4201 as part of the Fiscal Year 2025– 26 budget. Sufficient Proposition C Special Revenue funds are projected to be available to fund the agreement.
Attachments:
1. RFP 25-002–Crossing Guard Services
2. All City Management Services Bid Proposal and Cost Sheet
3. Professional Services Agreement Draft
Respectfully Submitted by: Joanne Loeza, Management Analyst Concur: Paul LeBaron, Police Chief
Noted for Fiscal Impact: Brandon Walker, Administrative Services Director Legal Review: Patrick Donegan, City Attorney
Reviewed by: Angela Crespi, Deputy City Manager
Approved: Suja Lowenthal, City Manager
REQUEST FOR PROPOSALS (RFP) NO. 25-002
CROSSING GUARD SERVICES
IN THE CITY OF HERMOSA BEACH, CALIFORNIA
CITY OF HERMOSA BEACH
Police Department
540 Pier Ave
Hermosa Beach, CA 90254
(310) 318-0224
RFP 25-002 City of Hermosa Beach
RFP NUMBER: RFP# 25-002
RFP TITLE: CROSSING GUARD SERVICES
REQUESTING DEPARTMENT: Police Department – Community Services Division RELEASE DATE: February 20, 2025
DUE DATE: March 13, 2025 @ 3:00 p.m. PST
Notice is hereby given that the Department of Public Works of the City of Hermosa Beach will receive proposals for:
RFP# 25-002, CROSSING GUARD SERVICES
Proposals must be submitted as PDF via the PlanetBids Portal (pbsystem.planetbids.com/portal/51313/portal-home). Proposals will be received until 3:00 p.m. PST, Thursday, March 13, 2025.
Proposals will not be opened at that time but will be submitted to the Public Works Department for verification and compliance with Specifications and subsequent recommendation to City Council for award of a contract or rejection of the responses, as deemed appropriate. The City reserves the right to award the services to a single firm, to award portions of the services to more than one firm, or to not award any portion of the services to any firm. Any selected firm will be required to comply with any directives issued by the City and any school district the services relate to relating to background checks for individuals performing the services, consistent with section 45100 et seq. of the Education Code, and any other applicable law
Please direct any inquiries regarding this RFP to Lieutenant Mick Gaglia at [email protected]. All questions regarding the content of the proposal may be emailed to Lt. Gaglia referenced above or submitted on the PlanetBids Portal.
Dated: February 20, 2025
www.hermosabeach.gov
CITY OF HERMOSA BEACH
1315 Valley Drive, Hermosa Beach, CA, 90254
Phone: (310) 318-0210
RFP 25-002 City of Hermosa Beach
Table of Contents
1 Introduction............................................................................................................................4
1.1 Invitation for Proposals....................................................................................................4
1.2 RFP Timeline .....................................................................................................................4
1.3 Submittal Procedures......................................................................................................4
1.4 Contact............................................................................................................................5
1.5 General RFP Conditions ..................................................................................................5
2. Overview .............................................................................................................................10
2.1 Background...................................................................................................................10
2.2 Objective and Goals.....................................................................................................10
2.3 Relevant Plans, Policies, Programs, or Projects...........................................................10
3. Scope of Services ...............................................................................................................11
4. Proposal Submittal Instructions ..........................................................................................14
4.1 Proposal Format.............................................................................................................14
4.2 Proposal Content...........................................................................................................14
4.2.1 Cover Letter ............................................................................................................14
4.2.2 Firm Profile ...............................................................................................................15
4.2.3 Understanding and Approach to Scope of Work................................................15
4.2.4 Management Plan .................................................................................................16
4.2.5 Experience and Qualifications ..............................................................................17
4.2.6 Required Forms .......................................................................................................18
4.2.7 Cost Proposal ..........................................................................................................19
5. Proposal Evaluation and Selection....................................................................................19
5.1 Proposal Review Process ..............................................................................................19
6. Contract Expectations........................................................................................................21
6.1 Contract Period .............................................................................................................21
6.2 Professional Services Agreement.................................................................................21
6.3 Standards of Work .........................................................................................................21
6.4 Invoicing and Payment.................................................................................................21
7.2 Required Forms..............................................................................................................34
7.2.1 Certification of Proposal.........................................................................................34
7.2.2 Non-Collusion Affidavit...........................................................................................36
7.2.3 Compliance with Insurance Requirements..........................................................37
7.2.4 Acknowledgement of Professional Services Agreement....................................38
7.2.5 COVID Vaccination Certification..........................................................................39
RFP 25-002 City of Hermosa Beach
1 Introduction
1.1 Invitation for Proposals
The City of Hermosa Beach, hereinafter referred to as “City,” seeks cost proposals to provide crossing guard services. The number of crossing guards and locations will be fixed by the City; however, the crossing guard schedule will vary to reflect the school year and school day schedules of the Hermosa Beach City School District.
Should an award be made, the selected Contractor(s) will enter into a professional services agreement with the City of Hermosa Beach to provide these services. The City anticipates a contract start date around the end of August 2025.
1.2 RFP Timeline
RFP posted February 20, 2025
Deadline to submit written questions February 28, 2025
Posting of responses to questions March 6, 2025
Deadline to submit proposals March 13, 2025 - 3 PM PST
Interviews for selected firms if the City
wishes to do so
If Necessary
March 24th – March 26th
Tentative award April 8, 2025
1.3 Submittal Procedures
Proposes shall submit one copy of the proposal and one copy of the fee schedule in PDF format on the PlanetBids Portal.
No proposals will be accepted after the listed date and time. The format, content, and procedures for submitting a proposal are provided in further detail within the RFP. (Check Section 4 for complete submittal procedures)
RFP 25-002 City of Hermosa Beach
1.4 Contact
Please direct any inquiries regarding this RFP to Lt. Gaglia at [email protected]. All questions regarding the content of the proposal may be emailed to the individual referenced above or submitted on the PlanetBids Portal.
1.5 General RFP Conditions
The following instructions and conditions apply to this RFP:
Pre-Contractual Expenses
The City of Hermosa Beach shall not, in any event, be liable for any pre-contractual expenses incurred by any contractor. In addition, no contractor shall include any such expenses as part of the price proposed. Pre-contractual expenses are defined as expenses incurred by bidders in:
• Preparing a proposal in response to this RFP.
• Submitting that proposal to the City of Hermosa Beach. • Negotiating with the City of Hermosa Beach any matter related to this RFP, proposal, and/or contractual agreement.
• Any other expenses incurred by the contractor prior to the date of an executed contract.
Authority to Withdraw RFP and/or Not Award Contract
The City of Hermosa Beach reserves the right to withdraw this RFP at any time for any reason without prior notice. Further, the City makes no representations that any agreement will be awarded to any contractor responding to this RFP. The City expressly reserves the right to reject any and all proposals in response to this RFP without indicating any reasons for such rejection(s).
The release of this RFP does not obligate or compel the City to enter into a contract or agreement.
Authority to Revise RFP and Request Additional Information The City reserves the rights to amend the RFP at any time, to determine the successful respondent(s), and to reject any or all Proposals or their components. Should it be necessary for the City to issue addendums to this RFP during the proposal period, the City will post addendums to the PlanetBids Portal. It is the responsibility of all prospective proposers to check PlanetBids regularly to see whether any addenda or supplemental materials have been issued. Proposals shall acknowledge that the contractor is aware of all addendums which have been issued and has incorporated their provisions in their proposal by completing the Certification of Proposal Form.
RFP 25-002 City of Hermosa Beach
The City reserves the right, to request additional information or clarifications from contractors where it may serve the City’s best interest.
Other Conditions
• ADDITIONAL SERVICES. The Scope of Work describes the minimum work to be accomplished. Upon final selection of the firm(s), the Scope of Work may be modified and refined during negotiations with the City. Any proposer that provides additional services can include those services in the proposal and list them as additional services.
• AUTHORIZED SIGNATURES. Every proposal must be signed by the person or persons legally authorized to bind the contractor to a contract for the execution of the work. Upon request of the City, any agent submitting a proposal on behalf of a contractor shall provide a current power of attorney certifying the agent’s authority to bind the contractor.
• AWARD OF PROPOSAL. City reserves the right to negotiate final terms with the selected contractor, if any. Award may be made to the contractor offering the most advantageous proposal after consideration of all criteria. The City reserves the right to award the services to a single firm, to award portions of the services to more than one firm, or to not award any portion of the Services to any firm. Any selected firm will be required to comply with any directives issued by the City and any school district the services relate to relating to background checks for individuals performing the Services, consistent with section 45100 et seq. of the Education Code, and any other applicable law
• COMPLIANCE WITH LAWS. All proposals shall comply with current federal, state, and other laws relative thereto.
• CONFLICT OF INTEREST. By signing the Certification of Proposal, the contractor declares and warrants that no elected or appointed official, officer or employee of the City has been or shall be compensated, directly or indirectly, in connection with this proposal or any work connected with this proposal. Should any agreement be approved in connection with this Request for Qualifications, contractor declares and warrants that no elected or appointed official, officer or employee of the City, during the term of his/her service with the City shall have any direct interest in that agreement, or obtain any present, anticipated or future material benefit arising therefrom.
• DISQUALIFICATION OF PROPOSER. If there is reason to believe that collusion exists among the contractors, the City may refuse to consider proposals from participants in such collusion. No person, firm, or corporation under the same or different name, shall make, file, or be interested in more than one proposal for the same work unless alternate proposals are called for. Reasonable grounds for believing that any contractor is interested in more than one Proposal for the same work will cause the rejection of all Proposals for the work in which a contractor is
RFP 25-002 City of Hermosa Beach
interested. Contractors shall submit as part of their Proposal documents the completed Non-Collusion Affidavit.
• EXAMINATION OF DOCUMENTS. It is the responsibility of the contractor to carefully and thoroughly examine and be familiar with these RFP documents, general conditions, all forms, specifications, drawings, plans, and addendums (if any).
Contractors shall satisfy themselves as to the character, quantity, and quality of work to be performed and materials, labor, supervision necessary to perform the work as specified by these documents. The failure or neglect of the contractor to examine documents shall in no way relieve the contractor from any obligations with respect to the solicitation for and subsequent contract that may be awarded.
The submission of a proposal shall constitute an acknowledgment upon which the City may rely that the contractor has thoroughly examined and is familiar with the RFP documents. The failure or neglect of a contractor to receive or examine any of the documents shall in no way relieve the contractor from any obligations with respect to the proposal. No claim will be allowed for additional compensation that is based upon a lack of knowledge of any solicitation document. • INTERPRETATION OF RFP DOCUMENTS. City reserves the right to make corrections or clarifications of the information provided in this RFP. If any person is in doubt as to the true meaning of any part of this RFP documents, or finds discrepancies or omissions in the document, the person may submit to the City a written request for an interpretation or correction. Oral statement(s), interpretations or clarifications concerning meaning or intent of the contents of this RFP by any person are unauthorized and invalid. Modifications to the RFP, including, but not limited to the scope of work, can be made only by written addendum issued by the City.
Proposers shall submit all questions in writing to the contact listed in the announcement or submitted on the PlanetBids Portal. Proposers may not contact any other staff members with questions. The requesting party is responsible for prompt delivery of any requests. When the City considers interpretations necessary, interpretations will be in the form of an addendum to the RFP documents, and when issued, will be sent as promptly as is practical to all parties recorded by the City as having received RFP documents. All such addenda shall become a part of the RFP document. It is the responsibility of each contractor to ensure the City has their correct business name, mailing address and e-mail address on file through the PlanetBids online portal. Any prospective contractors who obtained a set of RFP documents from the PlanetBids online portal are responsible for checking PlanetBids to verify if any subsequent Addendums were issued.
• IRREGULARITIES. City reserves the right to waive non-material irregularities if such would be in the best interest of the City as determined by the City Manager. • NON-DISCRIMINATION. Contractor represents and warrants that it does not and will not discriminate against any employee or applicant for employment because of race, religion, gender, color, national origin, sexual orientation, ancestry, marital status, physical condition, pregnancy or pregnancy-related condition, political affiliation or opinion, age or medical condition.
RFP 25-002 City of Hermosa Beach
• NON-EXCLUSIVE. Should the City make an award, the successful contractor will enter into a NON-EXCLUSIVE professional services agreement and the City reserves the right to enter into agreements with other firms.
• OFFERS OF MORE THAN ONE PRICE. Contractors are NOT allowed to submit more than one cost proposal.
• OWNERSHIP. All data, documents and other products used or developed during the RFP process become the property of the City upon submission. All documents submitted in response to this RFP shall become the property of the City and a matter of public record pursuant to Government Code sections 6250 et seq.
Proposals should not be marked as confidential or proprietary, and City may refuse to consider a proposal so marked. All information contained within the proposals will become a matter of public record. It is the responsibility of each bidder to clearly identify any and all information contained within its bid proposal that it considers to be confidential and/or proprietary. To the extent that the City agrees with that designation, such information will be held in confidence whenever possible. All other information will be considered public. • PROFESSIONAL SERVICES AGREEMENT. Prior to awarding any work, the selected Contractor will be required to execute a professional services agreement (sample attached) with the City. Any proposed change to the agreement shall be identified in the response to the Request for Qualifications (RFP) and shall be subject to the sole approval of the City. The City requires the Contractor to obtain and maintain a policy of professional liability and other insurance as indicated in the agreement.
• NO PUBLIC OPENING/PUBLIC RECORDS ACT. Proposals shall be opened and its contents secured by City staff to prevent disclosure during the evaluative process and the process of negotiating with competing contractors. Adequate precautions shall be taken to treat each contractor fairly and to insure that information gleaned from competing proposals is not disclosed to other Contractors. Prices and other information concerning the proposals shall not be disclosed until a recommendation for award is made to the awarding authority. • PUBLIC RECORD. All proposals submitted in response to this RFP will become the property of the City upon submittal and a matter of public record when the City selects a proposer for recommendation to the City Council for its consideration pursuant to applicable law.
• REPRESENTATIONS. Contractor understands and acknowledges that the representations made in their submitted proposal are material and important, and will be relied on by the City in evaluation of the proposal. Contractor misrepresentation shall be treated as fraudulent concealment from the City of the facts relating to the proposal.
• SEVERABILITY. If any provisions or portion of any provision, of this Request for Qualifications are held invalid, illegal or unenforceable, they shall be severed from