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Att#1 2022 City Council Strategic Planning - Presentation - 2022-03-15

City Council/Public Financing Authority
March 15, 2022

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Att#1 2022 City Council Strategic Planning - Presentation - 2022-03-15
Meeting
March 15, 2022
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City Council/Public Financing Authority
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Text extracted from the city's file for reading and search. Open the original on huntingtonbeach.legistar1.com. That file is the official record.

2022 Strategic Planning
Workshop Recap
Identified Goals & Objectives
March 15, 2022

2 Background
 City Council held a 2022 Strategic
Planning Workshop on February 4,
2022 at Central Library from 9:00am to
2:30pm.
 The workshop was facilitated by Pat
West Consulting and the City
Manager’s Office.
 The Workshop began with a review of
the City’s progress on last year’s goals,
followed by goal setting for 2022.

2021 Strategic Plan Outcomes
66 Strategic Plan Objectives
31 Objectives
Completed
34 Objectives
In Progress
1 Objective
Tabled
 Since the 2021 Strategic Planning
Workshop, staff has initiated all 66
objectives (excluding one item that
was tabled) and has completed

31.  34 in progress objectives have
continued onto 2022 and remain
active.

2021 H-Items Outcomes
 In 2021, City Council also
initiated 41 additional objectives
through the H-Item process and
approved 35.
 Nearly all approved H-Items are
aligned with one of the five 2021
Strategic Planning Priorities.
 All 35 objectives have been
initiated, and a majority (23)
have been completed. 12
objectives are in progress.
35 Approved H-Items
23 Objectives
Complete
12 Objectives
In Progress
0 Objectives
Tabled

2022 Strategic Plan Priorities
Community
Engagement
•Improve
communication
mechanisms
•Improve community
engagement
experience
Homelessness
Response
•Enhance existing
response efforts
•Develop response
solutions to address
root causes of
homelessness
•Position HB to be a
regional leader in
addressing
homelessness, mental
health and related
issues
Economic Dev.
& Housing
•Develop programs to
support, promote and
diversity economic
base
•Utilize updates to
Housing Element and
land use policies as an
economic
development tool
•Pursue policies and
projects to increase
local housing supply
Infrastructure &
Parks
•Develop plan to
address major facility
needs
•Prioritize park and
community center
improvements in CIP
•Develop multi-modal
and active transit
infrastructure, esp. in
downtown
•Develop smart city
policies/ small cell
access
Fiscal Sustainability,
Public Safety, Other
•Maintain a balanced
budget and
responsible spending
of annual surpluses
•Implement solutions to
enhance public safety
Following a review of 2021 goals and objectives, the City Council reaffirmed 4 of the 5 policy areas (excluding COVID-19 Response) and added Fiscal Sustainability, Public Safety and Other as the 5th policy area.

These policy areas will serve to focus the City’s efforts throughout 2022. 2021 Completed Goals
Community Engagement
Improve Communication Mechanisms
• Developed/standardized information campaign tools
• Hosted 20+ virtual town halls during the pandemic
• Moved Council Meetings to the 1st and 3rd Tuesdays
• Examined creation of a small business roundtable
Improve Community Engagement Experience
• Modernized City’s 40+ board/commission structure
• Coordinated a Charter Review process
• Coordinated Citizen’s Academy during pandemic
• Instituted social media policy for elected and
appointed officials
• Developed partnerships with community groups
Completed in 2021
• Condemned the 1/6 Capitol Insurrection
• Reaffirmed Declaration of Policy About Human
Dignity
• Created a Council Policy Analyst position
• Established Annual Rockin’ Fig Day
• Developed Rockin’ Fig Memorial plans
• Coordinated OC Human Relations and DEI events
• Denounced white supremacy
• Recognized LGBTQ Pride Month; raised Pride flag
• Eliminated the Environmental Assessment /
Subdivision Committees to streamline services
• Recognized October as Nat’l Bullying Prevention
Month and reaffirmed commitment against bullying
Community Engagement
Virtual Town Halls during COVID-19

Community Engagement
Events to Connect with Residents
Community Pop-Up Picnic in April 2021
2021 Citizens Academy
2022 Goals
Community Engagement
Improve Communication Mechanisms
• Update the City’s main website
• Expand the Communications Committee’s scope of
work beyond HBTV
• Centralize records management and PRA processes
• Replace or modernize the existing emergency
notification system and constituent communication
tool (MyHB)
• Develop a neighborhood-focused town hall program
• Create a central data platform and performance
dashboard
In Progress and New for 2022
Improve Community Engagement Experience
• Increase resident engagement with proactive,
trustworthy and accurate info on all city outlets
• Develop age-friendly outreach, programs and
infrastructure for all age groups
• Establish a dialogue series to heal community discord • Develop a volunteer project coordination program
• Examine campaign finance reform options
• Examine ethics policy reform options
• Denounce hate crimes; develop process to manage hate
crime data
•Efforts are underway to
redesign and redevelop the
City’s website to be more
user-friendly and serve as a
one-stop shop for all City
related information.

Community Engagement
Website Redevelopment

•Develop communication tools
that can reach and engage
with residents of all ages, so
they have greater access to
City services, programs and
civic engagement
opportunities.

Community Engagement
Age-Friendly Communities

2021 Completed Goals
Homelessness and Behavioral Services Response
Completed in 2021
Enhance Existing Response Efforts
• Assessed operations of the Navigation Center and
returned with an update of improvements that can be
linked to the future Healing Center project
• Established a full-time position dedicated to
homelessness and behavioral services
• Conducted quality-of-life enforcement activities
• Engaged community organizations to develop
response programs
• Supported regulations on sober living homes and
body brokering
Position City to be Regional Leader in Homelessness,
Mental Health and Other Related Issues
• Launched Be Well mobile crisis response program
Develop Solutions to Address Root Causes of
Homelessness
• Pursued City-sponsored permanent supportive housing
developments
• Examined homelessness prevention program
partnerships
• Created public outreach programs addressing
homelessness and mental health
• Used data to define success at the Navigation Center
Homelessness & Behavioral Services
Be Well OC in Huntington Beach
• Be Well OC in Huntington Beach is the first mobile
crisis response program in Orange County to deliver
mental health services directly to all community
members in need.
• The program operates two vans, each staffed with a
pair of crisis counselors who respond to non-
emergency, non-medical situations such as a mental
health crisis and follow up with case management
services to ensure residents receive continual care.
• From August 2021 thru January 2022, the City has
answered approximately 900 calls from 911 dispatch,
freeing up police officers, EMTs and firefighters for
more emergent situations.
• Since opening in December 2021, the Navigation
Center has served 277 homeless persons, housed
45, and matched 71 more with housing vouchers.
• The Center has been a key resource for the City’s
homeless response efforts and has given us an
opportunity to connect with 4,411 individuals, serve
73,000 meals and provide onsite services ranging
from health to employment.

Homelessness & Behavioral Services
Navigation Center
2022 Goals
Homelessness Response
In Progress and New for 2022
Develop Solutions to Address the Root Causes of
Homelessness
• Continue identifying opportunities to develop or
increase access to transitional or permanent supportive housing.
• Develop an integrated data system that allows for client community information exchange to facilitate their care and housing placement
Position City to be Regional Leader in
Homelessness, Mental Health and Related Areas
• Develop the Healing Center project to provide a local continuum of care that integrates resources from
regional agencies, non-profit organizations, and
community and volunteer based groups.
• Utilize the Healing Center to incorporate mental health and addiction response programs such as Be Well;
new job training programs; and regional partnerships
with homeless response agencies.
• Reimagine the current Navigation Center
site to provide more comprehensive,
coordinated services for the homeless.
• Staff is beginning to examine a potential site
layout and is also securing partners to help
develop and operate the Center and also
pursue grant funding.

Homelessness & Behavioral Services
Healing Center Project
Photo of the Navigation Center today

2021 Completed Goals
Economic Development and Housing
Completed in 2021
Develop Programs to support, promote and
diversify economic base
• Review allowance of retail cannabis sales in HB
• Reviewed existing EV charging station regulations and amend applicable land use codes to prevent noise
disruptions.
• Adopted a resolution supporting a permanent ban on
new offshore oil, gas drilling off the California coast • Developed a recovery fund program to support local
businesses impacted by Adrian’s Kickback
Utilize Housing Element Updates and land use
policies as an economic tool
• Provided STR operators with an extension to comply
with updated STR regulations
Pursue Projects to Increase Housing Supply
• Pursued a City-sponsored permanent supportive
housing project
• Pursued workforce housing development projects
• Instituted inclusionary housing program rule updates
•City Council formed an ad hoc
subcommittee to begin developing a
proposed ordinance to permit cannabis
businesses (retail and non-retail) to
operate in the City.
•The City has also decided to place a
proposed special tax on the June 2022
ballot while developing an ordinance.

Economic Develoment
Cannabis Sales

•The Elan (18504 Beach Bl) and
Breakwater Apartments (16761
Viewpoint Ave.) will be part of the City’s
new housing program to provide
affordable rentals for moderate income
families.

Economic Development
Middle Income Housing
The Elan on 18504 Beach Bl.
2022 Goals
Economic Development and Housing
In Progress and New for 2022
Develop Programs to support, promote and diversify
economic base
• Develop a Sustainability Master Plan
• Develop a strategy to reinvest in local tourism and destination stewardship efforts as an economic development tool
• Consider Downtown revitalization improvements
• Institute new economic development strategy
• Consider investment modification policies that would limit or prevent investments in fossil fuel corporations
• Consider the development of a program to facilitate music events at appropriate city venues
• Review need for local hiring preferences ordinance
• Review legality of existing City food truck rules
• Develop a plan to attract millennials and Gen Z
• Partnering with Goldenwest College to develop job training Utilize Housing Element Updates and land use policies as an economic tool
• Update Housing Element
• Assess viability of green industry growth / incubator • Relax parking ratio regulations citywide
• Enable mixed uses in industrial zones
• Develop land-use changes to encourage redevelopment of strip-malls
• Analyze zoning code to facilitate ongoing outdoor dining and retail (post-COVID 19)
Pursue Projects to Increase Housing Supply
• Continue to identify opportunities to increase the affordable housing stock
Economic Development
Sustainability Master Plan
• A Sustainability Master Plan will provide a clear roadmap for the City to evolve into a sustainable community in the areas of environmental and climate protection. However the Plan is unique in that it will also promote sustainability in community health and wellbeing and financial security for our most vulnerable residents.

• City will continue to consider and
identify various potential
improvements to the downtown
to increase public safety,
accessibility and a family-friendly
atmosphere for residents and
tourists alike.

A proposed rendering of a reimagined Downtown HB
Economic Development
Downtown Revitalization
2021 Completed Goals
Infrastructure and Parks
Completed in 2021
Develop Plan to Address Major Facility Needs
• Examined viability of a Design-Build-Finance-Operate- Maintain (DBFOM) program
• Established a DBFOM Committee
Develop multi-modal/active transit infrastructure
• Developed an arterial beautification pilot program
Develop smart city polices and small cell access
• Reconstituted the Smart Cities Council Task Force
Prioritize park and community center improvements
• Constructed a total of 29 capital improvement projects valued at $18M:
• 5 park projects ($2.9M)
• 9 facility projects ($1.3M)
• 7 street projects ($8M)
• 8 utility projects ($5.8M)
• Adopted a resolution in support of an OC Veterans
Cemetery in the City of Anaheim
Facility Improvement Needs
•Police Station
•City Hall
•Lake Fire Station
•Marine Safety at Junior Lifeguard
Headquarters
Infrastructure and Parks
DBFOM Project
Infrastructure and Parks
Park Improvements
Edison Skate Spot
Central Park Playground
Bluff Top Railing Replacement
2022 Goals
Infrastructure and Parks
In Progress and New for 2022
Develop Plan to Address Major Facility Needs
• Develop plan and cost analysis to shift to 100% renewables • Develop plan to upgrade City fleet to alternative fuel vehicles Develop multi-modal/active transit infrastructure
• Develop a Citywide ATP plan which prioritizes various transit modes. • Assess viability of rail in appropriate transit corridors • Conduct feasibility analysis regarding relinquishment of PCH to improve vehicle and pedestrian safety
• Permit use of e-bikes on beach paths, coupled with other speed enforcement and infrastructure improvements
• Implement study to identify street segments eligible for speed limited reductions under AB 43
• Update residential street paving plan to enhance street maintenance • Develop a downtown resort district connectivity plan
• Develop a complete streets plan that includes pavement, alleys, and other surrounding issues
Prioritize park and community center improvements
• Identify a long-term plan for 2nd block of Main Street • Pursue efforts to host LA2028 sporting events to HB
• Examine the potential annexation of Bolsa Chica
• An additional 77 capital improvement projects valued at $49M are underway:
 5 park projects under construction; 11 in design
 3 facility projects under construction; 16 in design
 5 street projects under construction; 27 in design
 7 utility projects under construction; 3 in design
Develop smart city polices and small cell access
• Develop broadband access plans in appropriate community locations • Update underground policy to ease telecom / broadband expansions • Conduct an IT Security Audit to prevent cyberattacks and modernize our existing IT infrastructure, including constituent communication tools Residential Zone Program
•The City’s 12-year paving
program began in 2011 and
successfully increased our
PCI.
•FY 22/23 will be the final year
of the program. Afterwards,
the City will move on to a 6-
year cycle that will pave
streets in shorter intervals.

Infrastructure and Parks
Paving Program
•City has met with stakeholders
to discuss hosting a trio of
Olympic action sports events in
Huntington Beach. Sporting
events include surfing,
skateboarding and BMX.

Infrastructure and Parks
LA2028 Olympics

•The City is working collaboratively with the
Ocean View School District and the general
community to prepare a master plan to
redevelop the Community Center and adjacent
Oak View Park, as well as expand and
modernize Oak View Library to better meet the
needs of this neighborhood.

Infrastructure and Parks
Oak View Community Center
Other Major Projects
• Central Park Fountains
• Edison Park
• Carr Park
• Bluff Top Erosion
• Main Street Improvements
Master Plans
• Mobility Plan
• ADA Transition Plan
• Fire Station Master Plan
• Fiber Master Plan
• Fleet Management Plan
• Sustainability Master Plan
• Pavement Management Plan (Update)
• Park Master Plan
• Library Facilities Master Plan
Infrastructure and Parks
Major Initiatives in 2022

2021 Completed Goals
COVID-19 plus Fiscal Sustainability
Completed in 2021
Monitor and Respond to COVID-19
• Coordinated regular distribution of COVID-19 info
• Facilitated virtual town hall series on vaccine topics • Served as a role model for COVID-19 guidelines to
facilitate reopening
• Continued to maintain access to all City services
• Developed small businesses economic support programs
• Supported regulatory flexibility to help businesses
recover
• Reviewed applicability of relevant Federal & State
support programs
• Terminated COVID-19 Local Emergency Declaration
• Considered instituting a local eviction moratorium (tabled) Maintain a balanced budget and responsible spending
of annual surpluses
• Developed and institute a plan to balance the City’s
budget
• Developed and institute a sustainable plan to finalize labor contracts
• Analyzed the need to update and modernization the
City’s UUT
• Coordinated development of a General Fund Reserve
Policy
32 City Budget & Fiscal Position
We are projecting a FY 21-22 surplus with modest surpluses over the next four years as a result of key financial decisions made by City Council and the ongoing recovery from the COVID-19 economic downturn.  FY2020-21 concluded with a $5.2M surplus, after year-end transfers • City Council approved additional investments of $4.4M into capital infrastructure and $1.3M of essential capital equipment needs from the year-end surplus.  FY2021-22 is projected to conclude with a $4.3M surplus (subject to change)  Historic Infrastructure Investments in FY2021-22
 General Fund transfer to the Infrastructure Fund increased by 130% to $11.5M.  CIP budget increased 57% to $39.3M
 Additional One-Time Funding
 City received $29.6M through the American Rescue Plan Act. City Council approved an expenditure plan to invest funds in projects. 2022 Goals
Fiscal Sustainability, Public Safety, and Other
In Progress and New for 2022
Provide Public Safety Solutions
• Adopt an ordinance to prohibit the unlawful possession of catalytic converters
• Develop a bicycle safety plan that promotes safe
routes, safety instruction for students, and e-bike
regulations
• Address the long term future of Main Street
Maintain a balanced budget and responsible spending
of annual surpluses
• Maintain responsible spending of the annual surplus and a continued balanced budget each year.
2022 Strategic
Planning
Workshop
Recap

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