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Minutes

Communications Committee
October 25, 2022

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Minutes
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October 25, 2022
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Communications Committee
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CITY COUNCIL

COMMUNICATIONS COMMITTEE

MINUTES FROMOCTOBER 25, 2022
Huntington Beach City Hall
ZOOM

Call to Order at 3:39PM

Roll Call
• Council Liaisons: (Present) Council Member Carr, Council Member Moser; Council Member Kalmick
• Staff Liaisons: (Present) Carey, Toledo, Frakes
• Public: Kathie Schey, Matt Liffreing, Chris Epting

Public Comments (3 minutes per speaker)
• Kathie Schey is in attendance to give an update on historical film in the Lower Level studio.

Approve Minutes from SEPTEMBER 27, 2022 meeting.
• APPROVED

ADMINISTRATIVE ITEMS

1. PIO Update
• SurfCityBreak.com
− 10% more newsletter sign ups in last month
− 28% less article views in last month
− 35% more views in past 90 days
− Review of Social Media coverage (see attached PowerPoint presentation for details) • Ongoing Projects
− Standardized Social Media Policy/AR Review/Update: In final review. CARR would like City “social media partners” to be required to follow the City’s social media policy to continue partnership.
− Quotes for purchasing “Live View Backpacks” will be in within the next week. − Members of the City of Long Beach media team had a tour of our TV Studio, and had a lot of recommendations for studio updates, as well as City Council Chamber updates to make live streaming meetings easier and more effective. − Next will be touring Costa Mesa’s studio for ideas and recommendations. − City Branding project: Still working with consultant on branding guide. Will be creating a guide for PD and FD as well. Expect update within the next couple of weeks.
− New City Website: Will be providing the branding guide in order to finalize the website design. Will have access for staff to make updates and/or corrections before going live. KALMICK asked to research changing website URL to something easier to access (ie. Huntingtonbeach.gov).
− Future Branding Committee: Will be initiating a branding committee of City staff members to remain consistent going forward.

2. HBTV Programming
− Review of current and new content (see attached PowerPoint presentation for details).

3. Review of Upcoming Events (see attached PowerPoint presentation for details)

Adjournment – 4:31pm. The next regularly scheduled meeting will be on November 22, 2022 at 3:30PM.

Communications
Committee
October 25, 2022

Table of Contents
• Public Information Update
• Surf City Break
• Ongoing Projects/Priorities
• Social Media
• HBTV Programming/Content
• Content Update
• Upcoming Events

Public Information
Update
Surf City Break
• 10% Newsletter Signups (3,863)
• 28% Views in Past 30 Days (7,592)
• 35% Views in Past 90 Days (33,991)

Social Media - Facebook
Last 28 Days Last 90 Days

Social Media - Instagram
Last 28 Days Last 90 Days

Social Media - Twitter

Ongoing Projects
• Standardized Social Media Policy
• Administrative Regulations – Final Internal Review
• Event Livestream Equipment
• Studio Buildout
• Chamber Upgrades
• City Branding
• City Website
HBTV
Programming
Current Content on HBTV
• Surf City Now with Mayor Barbara Delgleize
• Hidden Huntington Beach – Season 4
o Now Playing: Encyclopedia Lots and HBFD
• Surf Scene with PT
o Now Playing: Ryan & Timmy Turner
• Huntington Beach Public Library – Story and Craft Time • Huntington Beach High School – Campus Update HB Symphony Orchestra • Council Meetings/Planning Commission

Current Content on HBTV
Shorts and PSA
• HB Art Center - Emerge
• Surf City Contest – 50th Anniversary
• National Coffee with a Cop Day
• Surf City Art Fest
• Active Living Expo at the Senior Center
• Senior Center Promo
• HBFD Fire Prevention Week at Surf City Nights

• Surf City Now – Biweekly Update with Mayor Delgleize
• Surf Scene with PT:
• David Nueva
• FlasHBack:
• Main Street Festival
• Gisler (former Mayor)
• Made in HB
• Bill’s Camera and Pontrelli’sInteriors
• Hidden Huntington Beach
• HH of Old Pirate Lane
• HH of Original City Hall Auditorium
• HH of Meadowlark Gold Course
Upcoming Content on HBTV
Upcoming Events
Upcoming Events
October
• HB Community Café – Oct. 26
•City Hall Halloween Spooktacular and Blood Drive – Oct. 27 •Central Library Trick or Treat – Oct. 27
•HB Equestrian Center Spooktacular – Oct. 28-30
•Corgi Beach Day – Oct. 29
•National Take Back Drug Day – Oct. 29
•Downtown BID Halloween – Oct. 31
November
•Veterans Day Ceremony – Nov. 11
•AVP 2022 – Nov. 12 &13
•State of the City – Nov. 17
•Surf City Wonderland Opening – Nov. 18
•Public Art Unveiling @ Secret Garden – Nov. 19
•Downtown BID Tree Lighting – Nov. 22
Questions?

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