CITY COUNCIL
COMMUNICATIONS COMMITTEE
MINUTES FROM MAY 24, 2023
Huntington Beach City Hall
Call to Order at 3:31PM
Roll Call
• Council Liaisons: (Present) Mayor Tony Strickland; Mayor Pro-tem Gracey Van Der Mark; Council Pat Burns
• Staff Liaisons: Carey, Toledo, Frakes
• Public: Amory Hanson, Matt Liffreing
Public Comments (3 minutes per speaker)
• Liffreing presented a proposal to the Council Liaisons for video taping the upcoming July 4th parade, proposal to be included in the minutes of this meeting.
Approve Minutes from MARCH 28, 2023 meeting.
• APPROVED
ADMINISTRATIVE ITEMS
1. Public Information Update
a) Review of Surf City Break and Social Media reach data - See attached presentation for detailed update.
2. Community Engagement: Community Meetings and Outreach, Resident and Business Recognition Program - See attached presentation for list of community meetings, outreach events, and Mayor’s Spotlight program. At the request of Mayor Strickland, the PIO team will be adding photos of the Mayor’s Spotlight Awards to the City’s social media outlets periodically.
3. HBTV Programming: Review of recurring content, current content, and upcoming content - See attached presentation for HBTV programming content. Mayor Strickland has requested that the Mayor’s Update include persons who are affiliated with upcoming events in Huntington Beach. Councilmember Burns also requested that members of the Kiwanis and Elks be included in the Mayor’s Update.
Adjournment – 4:05pm.
The next regularly scheduled meeting is set for June 27, 2023 at 3:30PM. 5/24/2023
1 Communications
Committee
May 23, 2023
Table of Contents
1. Public Information Update
2. Community Engagement
3. HBTV Programming
5/24/2023
2 Public Information
Surf City Break
• xx% Newsletter Signups (xxx)
• xx% Views in Past 30 Days (xxx)
5/24/2023
3 Social Media
Ongoing Projects/Priorities
• RFP for Video Production
• Standardized Public Comment/Presentation Policy
• Standardized Press/Media Policy
• Social Media Management Platform Migration
• Citywide 311 System
• Email Marketing Audit
• Website Redesign
• Studio Buildout
• Press Conference Kit Buildout
5/24/2023
4 Community
Engagement
Community Engagement
Community Meetings/Outreach
o Various Chamber Ribbon Cuttings
o April 26 – Citizen’s Academy Kick Off
o April 27 – Mayor’s Town Hall
o May 10 - Coffee with Mayor
o May 11 – Mayor’s Town Hall
April 24 & May 22 Presentation Program
o Mayor’s Spotlight Awards – More than 300 Certificates o Mailed & Other – Approximately 75 Certificates
5/24/2023
5 HB June Events
2 International Volkswagen Bus Day, Beach City Lot
3&4 37th Annual Concours D'Elegance, Central Park
3&4 Surf City Artisan Fair
11 HBFD Marine Safety Water Safety Day, Pier Plaza
11 Surf City Salute to Veterans, Pier Plaza
17 Chili at the Beach, Mai n Street & Pier Plaza
22 Coffee with the Mayor, TBD
22 Mayor’s Town Hall, Huntington Harbour
24&25 Surfin’ Sundays, Pier Plaza
30 4
th of July Block Party, Main Street
HBTV
Programming
5/24/2023
6 Current Content on HBTV
• Hidden Huntington Beach – Season 4 (completed)
• Surf Scene with PT
• Made in HB Legacy
• FlasHBack
• HBPL Storytime
• HBHS Campus Update
Current Content on HBTV
• Mayor’s Town Hall at Edison
• Mayor’s Town Hall at Senior Center w/ Gates
• Mayor’s Roundtable with Chief Parra
• Mayor’s Spotlight Awards –March & April
• Pacific Airshow Press Conference
• AAPI Month Film Showcase
• Art Unveiling at Central Park
• HBFD Graduation
5/24/2023
7 Current Content on HBTV
Short Highlights
• Community Day of Service
• Earth Day Beach & Park Clean Up
• HBFD Food Allergy Awareness Week
• Easter Highlights (ran in April)
• National Volunteer Month (ran in April)
• Volunteer Appreciation Day at the Senior Center
• One-on-one interviews with new Council Members (Deadline: May 30) • Mayor’s Roundtable with Chief Haberle (TBD)
• Selected PSA’s – Pet Adoption and Others
• FlasHBack: 4
th of July
• Made in HB
• Downtown series (Final episode; Deadline May 28)
• Queen’s Rose Garden Event
• Landmark Wood Shop Feature
Upcoming Content on HBTV
5/24/2023
8 Questions?