CITY COUNCIL
COMMUNICATIONS COMMITTEE
MINUTES FROM May 28, 2024
Huntington Beach City Hall
Call to Order at 3:32 PM
Roll Call
• Council Liaisons: (Present) Mayor Gracey Van Der Mark; Mayor Pro-Tem Pat Burns; Council Member Tony Strickland
• Staff Liaisons: J. Carey, J. Toledo
• Public: Matt Liffreing, Amory Hanson, Kathie Schey. Tim Geddes
Public Comments (3 minutes per speaker)
• Kathie: discussed finding unique Lifeguard Archives
• Matt: 4th of July filming of parade with two camera operators/one director
Approve Minutes from April 23, 2024 meeting.
• APPROVED
ADMINISTRATIVE ITEMS
1. Public Information Update
a) Social Media: Facebook engagement up 36%; Instagram engagement up 26%; “X” engagement was at 15,327k.
b) Ongoing projects:
i) Phasing out Surf City Break.
ii) Branding guide: Continuing to roll out with Library & Public Works. iii) Studio in the Lower Level: Looking to get new studio furniture. iv) Multimedia Coordinator Position – recruitment out for a new videographer v) Beach/Summer Safety: Working with Marine Safety to create spots prior to summer. vi) City Celebration Calendar: June will include History of Independence Day & What it Means. c) Celebration Calendar - June:
i) National Safety Day
ii) National Great Outdoors
iii) Alzheimer's Awareness
iv) CPR & AED Awareness Week
v) Central Park 50th Anniversary Jubilee Event
vi) Water Safety Week
vii) Father’s Day
viii) Juneteenth
ix) PTSD Awareness Day
d) Upcoming Events:
i) May 30 Miss Huntington Beach Rose Dedication Ceremony ii) June 1 HB Junior Guards New Zealand 5K/Pancake Breakfast iii) June 8 OC San Open House
iv) June 15 50th Anniversary of Central Park
v) June 22 HB Art Center Surf City ART Opens
vi) June 25 Mayor’s Spotlight Awards
e) HBTV Programming - Current:
i) HBPL Storytime
ii) Mayor’s Spotlight Awards
iii) Hidden Huntington Beach
iv) Public Works Open House
v) FlasHBack
vi) Sunset Beach Art Festival
vii) Surf Scene with PT
viii) MarkerSpace Feature
ix) City Council & Planning Commission Meetings
CITY COUNCIL
COMMUNICATIONS COMMITTEE
f) HBTV Programming - Upcoming:
• Surf Scene with PT - Season Featuring Local Surfers, Students, etc. i) FlasHBack
• Four more episodes forthcoming
ii) Monthly City Celebratory Themes
• Independence Day
iii) Event Highlights
• Miss HB Rose Ceremony, 50th Anniversary of Central Park, HB Art Center Exhibit
Adjournment – 3:45 pm.
The next regularly scheduled meeting is set for June 25, 2024 at 3:30PM.
Communications
Committee
May 28, 2024
Table of Contents
1. Public Information Update
2. HBTV Programing
Public Information
Website
• x% Newsletter Signups ()
• xxx% Views in Past 30 Days ()
Social Media - Facebook
Social Media - Instagram
Social Media – X
Ongoing Projects
• City Website
• Phase out Surf City Break
• City Branding Rollout
• Email Newsletter Rebrand
• Studio Buildout
• Fentanyl/Opioid Messaging
• Independence Day Messaging
• Beach/Summer Safety
• Celebration Calendar Content
City Celebration Content
▪ National Safety
▪ National Great Outdoors
▪ Alzheimer’s Awareness
▪ CPR & AED Awareness Week
▪ Flag Day
▪ Central Park 50th Anniversary Jubilee Event
▪ Water Safety Week
▪ Father’s Day
▪ Juneteenth
▪ PTSD Awareness Day
Independence Day
▪ xxxx
Upcoming Events
May 30 Miss Huntington Beach Rose Dedication Ceremony
June 1 HB Junior Guards New Zealand 5k/Pancake Breakfast June 1 OCTA/HBPD E-bike Safety Rodeo
June 15 50th Anniversary of Central Park
June 22 HB Art Center – Surf City Art Opening Night
June 25 Mayor’s Spotlight Awards
HBTV
Programming
Current Content on HBTV
• HBPL Storytime
• Mayor’s Spotlight Awards
• Mayor’s Roundtable
• Holocaust Museum of LA
• Fire Explorer Graduation
• Public Works Open House
• Marine Safety Open House
• MakerSpace Feature
• Trinidad Park Reopening
• Sunset Beach Art Festival
• Surf Scene with PT
• Hidden Huntington Beach
• FlasHBack – new episode featuring Mayors Ted Bartlett & Jack Kelly • City Council & Planning Commission Meetings
Upcoming Content on HBTV
• Surf Scene with PT (Two more episodes due)
• Season Featuring Local Surfers, Students, etc.
• FlasHBack
• More episodes upcoming in new fiscal year
• Monthly City Celebratory Themes
• Independence Day
• Event Highlights
• Miss HB Rose Ceremony, E-bike Rodeo, 50th Anniversary of Central Park, HB Art Center New Exhibit – Surf City Art
Questions?