SymPhony
of flowers
A new creation by Cavalia
International World Premiere
Huntington Beach, California
SymPhony
of flowers
Normand Latourelle
Cavalia's Founder and Artistic Director
Creator, Symphony of Flowers
Normand Latourelle and his creative team are world-
renowned for the production and artistic direction of
large-scale multidisciplinary productions, combining
live music, acrobatics, dance, special effects, multimedia effects and large-scale scenography.
A visionary in constant pursuit of innovation, Normand
co-founder of Cirque du Soleil, is renowned for combining different forms of artistic expression and reinventing
the stage.
Mr. Latourelle is the creator and artistic director of two touring shows, Cavalia and Odysseo, which are the two
largest productions of their kind in the world. For
decades, his creations have been acclaimed by millions
of spectators worldwide.
To date in Quebec, more than 2 million visitors have
marveled at illumi - Féerie de Lumières since its creation in 2019. The world's largest multimedia, sound and light event has also been presented in Toronto, since fall 2022 The Symphony of Flowers is the latest creation by
Cavalia. The show is now set for its international world premiere in California.
Cavalia's history of success in California
Cavalia &3 PODYSSEO
Cavalia
"High-Tech! Grandiose! Amazing feats under the Big Top" The Los Angeles Times
Take a seat in the bleachers for a breathtaking view of an immense field populated by over 100,000 luminous flowers, brought to life to the rhythm of music and an The inspiring narration of poetry.
DURATION OF EACH SHOW: Approximately 30 minutes
Show
A kilometer-long interactive walk filled with programmable luminous flowers The synchronized to an immersive soundtrack, allowing spectators to immortalize their visit in photos and videos.
Footpath
DURATION OF THE WALK: 30 to 60 minutes
A unique
experience The Symphony of Flowers is an event
accessible to all age groups and
accessible
communities. The event is created to
bring joy to all at an affordable price
to all
COUPLES 'SENIORS FAMILIES
MILLENNIALS TOURISTS CORPORATE &
GOVERNMENT
HOSTING
SymPhony
of-lowers
HIGHLIGHTS - VISITOR SATISFACTION
NPS SCORE
96% Exceptional
Good 50
Excellent
High
70 appreciation of
the experience Fair Exceptional
77 -100 100
NPS (Net Promoter Score) is an indicator used to determine the propensity of customers ready to recommend a brand, a product or even a service. The rating is expressed on a scale of -100 to +100. The industry average is 50.
The power of illumi.com
for the Symphony of Flowers
Illumi has built up a strong, high-performance database over the past 4 years.
This powerful tool can be used to promote the Symphony of Flowers to a target audience already won over and interested.
TRAFFIC 24,100,000 5,205,000
Www
Impressions Unique visitors
GENDER AGE GROUP
Not de wined
7%
14%
18-24 ywars oldi
6% 27%
Not detonine
25-34 years old
Men Women
PROFILE 32% 61% 10%
55- years old
16% 27%
45-54 years old 35-44 years old
The Symphony of Flowers
and eco-responsibility
CLEAN CLEAN ECO-RESPONSIBLE PROMOTING PUBLIC
ENERGY CONSUMPTION TECHNOLOGY PARTNERSHIPS TRANSIT
The Symphony of Flowers The Symphony of Flowers The Symphony of Flowers The Symphony of Flowers prefers clean energy to fossil uses LED (light-emitting promotes eco-responsible encourages public transport fuel generators, even though diode) technology for its initiatives through partnerships and invites all visitors to the latter are widely used in installations, an extremely with major companies. access its site directly via the industry. energy-efficient and public transport network. environmentally-friendly
technology.
ECO-RESPONSIBLE TRAINING OF SPECIALIZED SANITARY FACILITIES
RECYCLING SOLUTIONS TECHNICIANS IN CLEAN
The Symphony of Flowers has
The Symphony of Flowers provides TECHNOLOGIES invested and continues to invest in visitors with a downloadable eco-responsible sanitary facilities The Symphony of Flowers The Symphony of Flowers also trains rather than limiting itself to temporary program rather than leaflets or other
installs and displays recycling paper media to reduce their specialized technicians and chemical installations, which are containers for visitors all along consumption on the site. The multimedia programmers working in nevertheless preferred in the industry.
Symphony of Flowers also promotes clean technologies, who develop Thus, The Symphony of Flowers has its route.
eco-responsible solutions in its offer expertise in material that they can designed and continues to invest in of food concessions on the site, by then put to the benefit not only of toilet blocks from recycled shipping The Symphony of Flowers, but of containers, thus maximizing the promoting recyclable materials for
the industry. environmental benefit of its facilities.
Community
outreach and Cavalia takes great pride in working with the community in developing numerous community
charitable outreach activities and charitable initiatives. initiatives
Allocation Opportunity Special
of tickets for to conduct events for
community fund raising children
groups events and their
families
Option to
Partnership create
with Development
of charitable luminous
community displays and
events with
service experiences
leaders such sponsors and
for
as hospitals partners communities
in the city
SymPhony
o-lowers
A new creation by Cavalia
Premiering in California in 2024