Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 15 3 | ScopE of Work | Scope of Work tasks
McMillan Matrix
5.2.2 alternative funding considerations
After an evaluation of the Department’s fiscal realities, new and alternative funding options and strategies to support the Department’s operations will be presented .
5.2.3 Development impact fee assessment review
A review of the City’s Development Impact Fee Assess-
ment will be completed . This will include a virtual meet- ing with the fee consultant to provide recommendations
regarding the proposed park development impact fee and
other planning guidelines and standards .
5.3 programmatic recommendations
recreation Services inventory and analysis
Led by project partners 110%, an inventory will be con- ducted to analyze existing recreation programs services to develop applied methods that set the stage for ongo- ing internal analysis of services beyond the scope of this process . Additionally, a high-level assessment of the City’s utilization of recreational facilities will be included as part of this task . By utilizing adapted principles from the McMillian Matrix (pictured), will include type of service, participation trends (if applicable), accessibility considerations, deliv- ery method(s), cost recovery performance, determining
gaps, consideration of market, and alignment of program and community values . From there, an analysis regarding current and future demand of the Department’s recre-
ation programs and services will be conducted and will
be informed by insights from the overall master planning process .
TASK 5 - ROLE OF CITY STAFF
• Review the Parks+ results and provide comments
• Assist in scheduling and assembling the appro-
priate City staff for the three (3) education work
sessions
• Participate in three (3) Staff, Advisory Groups and
Policy Maker Work Sessions
• Review the summaries and reports of the Financial
Sustainability Strategies and provide comments
TASK 6: CAPITAL IMPROVEMENT PLAN
A Capital Improvement Plan that outlines park infrastructure projects shows a commitment to making actual improve-
ments that benefit the community . The KTUA team will use all the information gathered during the existing conditions and community engagement phases to develop citywide
and park-specific recommendations . These recommenda-
tions will reflect the unique characteristics of the City, its neighborhoods and diverse demographics, as well as the
physical characteristics of each park site . KTUA ’s team con- sists of both park planners and landscape architects that understand the whole process of planning, designing, and constructing park infrastructure . Although this task is still a planning-level effort, our experience with implementing park projects will allow us to provide realistic feedback .
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 16 3 | ScopE of Work | Scope of Work tasks
Park recommendations from the Montebello Parks Master Plan Once the final list of projects are agreed upon, KTUA will assist the City to prioritize projects by creating a 10-year priority CIP plan . It will be based on the scale of projects, the planning-level cost estimates, budget constraints/op- portunities, and feedback on existing/future staff resources gathered from the Financial Strategy Plan .
KTUA will provide a comprehensive list of park projects for all city-owned park sites . Our team will assess each park’s opportunity areas and their potential to be redesigned/ renovated to accommodate new features . Recommenda-
tions will be based on deficiencies identified during the Park Level-of-Service analysis in the existing conditions phase as well as priorities identified by focus groups, City staff and La Verne residents . The CIP will consist of park project detail sheets that have descriptions, maps, tables, and graphics that explain potential improvements . Plan- ning level cost estimates will also be included . Our team will provide a comprehensive table that highlights funding sources organized by Federal, State, Regional, and non- profit categories .
TASK 6 - ROLE OF CITY STAFF
• Review and provide comments on the park plan
recommendations
• Assist with the development of the preliminary and
final list of park projects
• Provide the latest CIP list for project integration
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 17 3 | ScopE of Work | Scope of Work tasks
Functional Organization Chart for Maintenance and Operations TASK 7: OPERATIONS AND MAINTENANCE PLAN
Team member PROS will perform an analysis of the current maintenance and operational practices of the Department to evaluate its operational situation . This analysis will identify Department staffing needs, improved operational efficiencies, policy development, process improvements, system and technology improvements, and marketing/
communication opportunities . This task will include recom- mendations in a comprehensive manner which includes
data collection, analysis and on-site observations of key organizational components in the following areas:
• Classification of services
• Administrative delivery
• Maintenance and operating standards
• Organizational design and staffing
• Customer service
• Staffing levels
• Field equipment/resources
• Service contracts
• Workload requirements
• Procedure manuals
• Existing policy and procedures management
• Performance measures and indicators
• Information systems and technology
• Marketing and communications
• Identify and expand partnerships/volunteer support for facilities and services
• Review and suggest new rules and regulations related
to parks
This review will include a comparison of current policies with national standards of best practice agencies . PROS will rec- ommend policies and adjustments to current policies where enhancements may be needed, or gaps are identified .
TASK 7 - ROLE OF CITY STAFF
• Review and provide comments on the operations
and maintenance plan and recommendations
• Provide the necessary information on operations
and maintenance
• Assemble the appropriate City staff to meet with
the team for data collection and recommendations
on the operations and maintenance plan
TASK 8: IMPLEMENTATION ACTION PLAN
The team will develop a conceptual vision of the parks
system and develop park recommendations by incorporat-
ing community input, existing conditions and results of Task 5 . On a park-by-park basis, a listing of deficiencies that are citywide, neighborhood wide or within the park will be developed . As part of these recommendations, the team
will Identify and prioritize modifications to existing parks, fields, and open space systems, incorporating existing
conditions and costs of all recommended modifications . It will also consider the opportunity for new parks in the area or the expansion of collaborative efforts with non-profits, Revised Functional Organizational Structure
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 18 3 | ScopE of Work | Scope of Work tasks
school districts, and other organizations that may provide recreational opportunities for the community . As part of the community workshops, the prioritization of parks and park facilities to be considered will be vetted . The prioritization methodology will categorize improvement into three tiers:
TIER 1: Essential improvements focus on deferred main-
tenance projects and lifecycle replacement of existing
amenities within a park utilizing current funding sources .
TIER 2: Ideal improvements utilize reallocated or new fund- ing sources to implement capital projects that enhance or replace existing park facilities .
TIER 3: Visionary improvements focus on the complete
renovation of existing parks or the development of new
parks and/or recreation facilities funding through new or additional revenue sources, including grants, donations, partnerships, or taxes .
Strategies, actions, responsibilities, priorities, and time- lines for implementation will be developed during this
task with a focus on short (5-year), mid (10-year), and long term (15-year) planned improvement of the city’s parks
and recreation system . A comprehensive summary of
funding sources will also be included as part of this imple- mentation plan . This will include a review of existing fund - ing sources such as, but not limited to user fees, impact fees, CFDs, LLMDs, taxes, grants, etc . Recommendations for operations, staffing, maintenance, capital repair and replacement, development of programming and funding
needs, and the identification of possible alternative fund- ing sources will be considered .
• Identify implementation plan for 5-year priority projects • Identify the general schedule for 10-year priority projects • Identify long-term vision for 15-year priority projects TASK 8 - ROLE OF CITY STAFF
• Meet with the KTUA to review the recommenda-
tions and phasing
• Review and comment on the priority projects and
their implementation phases
• Provide the KTUA team with available data on
existing fees and funding sources
TASK 9: DRAFT AND FINAL PLAN
9.1 administrative Draft plan
The Draft Parks and Recreation Master Plan will include all the elements of the project study including an Executive Summary that outlines the process taken to create the
Master Plan as well as summarizing the research and find- ings . The Master Plan will include the evaluations, analyses, findings, and recommendations of all elements necessary to develop and meet improvements and actions . The doc- ument will be formatted using Adobe InDesign with tables, figures, photos, diagrams, maps and text with dividers and a cover . The submittal will include a PDF to accommodate staff comments .
Will utilize resources such as General Plan updates for Land Use, Public Facilities, Open Space and Recreation
sections, ordinances, identify park land acquisition priori- ties and satisfy long range service objectives to develop a summary of findings . This summary will serve as a guide for a Park Land Acquisition and Development Policies Manual to be fully developed later . This will be added as Appendix, per the response to Q&A .
9.2 final plan
Based on staff and departmental and public comments, the Final Plan will be revised to address all comments, and fif- teen (15) hard copies will be printed and bound . A summary sheet of comments will be provided with formal responses and actions taken to resolve each comment .
All files for final deliverable will be organized in a compre- hensive file and folder structure and submitted to the City .
The package will be complete with all original native files needed to edit and reproduce all final products . The plan will be provided as a Word document for future City edits, when the plan is adopted .
TASK 9 - ROLE OF CITY STAFF
• Review the Draft Plan and provide comments
• Provide City-approved photos, where applicable, to
incorporate into the document
• Review Final Plan and provide comments
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 19 3 | ScopE of Work | team organization
Stakeholders
KTUA
CONTRACT MANAGER
Joe punsalan
Principal
Parks & Transportation Planner
KTUA
PRIMARY REPRESENTATIVE
Jacob Leon
Senior Associate Planner/
Outreach Facilitator
ALTERNATIVE REPRESENTATIVE
Nicole rogge
Senior Planner
SUBCONSULTANT: 110%
programs analysis & financial
Strategy
farrell Buller
Principal/Executive Coach
Jamie Sabbach
Principal/Advocate/Educator
matt David
Operations & Marketing Manager
alexis rankey
Data Analyst
City of La Verne
KTUA utilizes the Resource Planning module of Deltek Van- tagePoint for weekly staff scheduling, allowing us to accurately schedule staff resources with the appropriate experience to meet project deadlines. Staffing responsibilities include:
• The assigned project manager is involved in the review of the scope, the preparation of the fee and the contract negotiation. • The project manager works with the client to develop and validate the overall goals and objectives of the project, as well as identify project issues, requirements, budgets, milestones, deadlines, and design parameters.
• A project schedule is developed by the project manager indicat- ing all submittals and review periods. The QC manager reviews the schedule to assure that adequate time has been allocated for implementation of the quality control process, including review and coordination of consultant work, and corrections and revisions identified in the QC process.
• The KTUA policy is to assign a team of experienced profession- als that stay with the project from concept through completion, ensuring seamless integration from one phase to the next.
KTUA STAFFING PLAN
KTUA
marina varano
Senior Planner
isabel pérez
Planner
madeline pysher
Planner/GIS Analyst
STAFFING COMMITMENT: Key KTUA personnel are available for the duration of the project. Key staff will not be removed or replaced without the prior consent of the City of La Verne.
SUBCONSULTANT: RRC
Statistically-valid Survey
kailyn Haskovec
Associate Project Manager
Ethan adams
Associate Data Quality &
Research Manager
Elijah rueth
Data Analyst
SUBCONSULTANT:
PROS CONSULTING
operations & maintenance
mike Svetz
Principal
Leon younger
President
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 20 3 | ScopE of Work | Work Effort matrix
Principal Senior
Associate
Associate
/ GIS
Manager
Senior
Planner II Planner Senior
Consultant
Project
Consultant
Project
Consultant Principal
Joe
Punsalan
Jacob
Leon
Alex
Samarin
Nicole
Rogge
Isabel
Perez
Farrell
Buller Matt David Alexis
Rankey Mike Svetz
$210 $170 $155 $125 $110 $215 $150 $175 $240
1 1.1 Kickoff Meeting 6 6 6 8 8 34
1.2 Project Management Meetings 4 12 12 6 34
Task 1 Totals 10 18 0 18 0 8 0 0 14 68
2 2.1 Establish Plan, Vision, Goals, and Objectives 2 6 12 8 28 Task 2 Totals 2 6 0 12 8 0 0 0 0 28
3 Evaluate Existing Conditions
3.1 Document Review 2 6 16 12 5 41
3.2 Park Inventory 18 18 8 44
3.3 Funding and Programs Review 6 6 50 10 10 82
Task 3 Totals 2 30 0 40 20 55 10 10 0 167
4 4.1 Community Profile 2 12 14
4.2 Community Engagement Plan 2 8 24 6 40
4.3 Focus Groups 8 16 16 5 45
4.4 Statistically Valid Survey 4 8 12
4.5 Workshops4 40 48 40 132
4.6 Presentations 4 18 18 40
Task 4 Totals 18 88 0 126 46 5 0 0 0 283
5 5.1 Needs Assessment / Parks+ 2 8 4 18 32 10 20 94
5.2 Financial Plan 2 4 8 80 10 70 174
5.3 Programmatic Recommendations 2 4 16 25 20 20 87
Task 5 Totals 6 16 4 42 32 115 50 90 0 355
6 Ca pital Improvement Plan
6.1 Capital Improvement Plan 8 12 32 34 10 5 101
Task 6 Totals 8 12 0 32 34 10 0 5 0 101
7 7.1 Operations and Maintenance Plan 4 12 24 25 5 15 40 125 Task 7 Totals 4 12 0 24 0 25 5 15 40 125
8 8.1 Implementation Action Plan 4 8 24 24 20 10 8 98
Task 8 Totals 4 8 0 24 24 20 10 8 0 98
9 9.1 Administrative Draft Plan 16 32 8 60 70 186
9.2 Final Plan 8 24 8 40 40 120
Task 8 Totals 24 56 16 100 110 0 0 0 0 306
Total Hours By Staff 78 246 20 418 274 193 60 105 14 1,408 110%
Community Profile, Outreach, and Engagement
PROS
ConsultingKTUA
La Verne Parks and Recreation Master Plan
Update
Needs Assessment & Recommendations
Draft and Final Plan
Staff Meetings
Establish Plan, Vision, Goals, and Objectives
Operations and Maintenance Plan
Implementation Action Plan
Total Hours
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 21 3 | ScopE of Work | ktua key personnel resumes
EDucatioN
B .A ., Geography, Sacramento State
University
rEGiStratioNS
ITE Professional Transportation Planner
LEED Green Associate
GISP, GIS Certification Institute
League of American Bicyclists League
Certified Instructor #2005
affiLiatioNS
Association of Pedestrian and Bicycle
Professionals
California Parks and Recreation Society
Rails to Trails Enhanced Bicycle
Facilities Document Peer Review
aWarDS
2024 APA Los Angeles, Transportation
Planning Excellence Award, City of
Montebello First/Last Mile Plan
2024 APA Inland Empire, Award of
Merit, Comprehensive Plan - Large
Jurisdiction, Menifee Parks Master Plan
2024 APA Inland Empire, Excellence
Award, Comprehensive Plan - Large
Jurisdiction, Moreno Valley Parks &
Trails Master Plan
2022 APA San Diego Award of Merit,
Transportation Planning, Imperial Coun-
ty Transportation Commission Regional
Active Transportation Plan
2020 Circulate San Diego Healthy
Community Award; APA San Diego
Transportation Planning Award of Merit;
City of National City INTRA-Connect Plan
2020 ASLA San Diego Award of Merit;
2019 APA California, Comprehensive
Plan Small Jurisdiction; 2019 APA Inland
Empire Comprehensive Plan Small
Jurisdiction, Award of Excellence, San
Jacinto Trails Master Plan
Joe Punsalan
Principal-in-Charge | Parks & Transportation Planner
Joe Punsalan is a principal and oversees KTUA’s parks and active transportation planning practice for clients throughout California . He is actively engaged in citywide park master plan projects and large-scale active transportation planning projects such as complete street plans and corridor studies, active transportation plans, vision zero, and first/last mile connectivity . He is responsible for scope de - velopment, data analysis, public engagement and facilitation of workshops, focus group and stakeholder meetings, report writing, grant writing and reporting, and staff and consultant team management . He has a background in GIS for mapping, research and analysis, and uses a simplified approach to displaying complex methodologies .
city of GarDENa vacaNt aND uNDErutiLiZED Lot aNaLySiS aND park coNcEpt DESiGNS Principal-in-charge of contract management, subconsultants, and overseeing the project team and tasks . Involved in the day-to-day coordination of tasks and sup- porting the project manager and team . Assisted with design development, online mapping, and outreach materials .
city of BELLfLoWEr parkS maStEr pLaN
Principal-in-charge of the ongoing Bellflower Parks Master Plan . Responsible for overseeing the analysis and community engagement tasks as well as subconsul- tant and contract management . A key role was engaging the community on park facility and programming to incorporate into the planning and recommendations process .
city of mENifEE parkS maStEr pLaN
As Principal for the Menifee Parks Master Plan was involved in the park facility and programmatic recommendations for the final phases of the plan . A major task was the development of the trails component which included integrating active transportation and open space connections . Mapping, research and document development were additional tasks completed for project adoption . city of morENo vaLLEy parkS, commuNity SErvicES & traiLS maStEr pLaN Principal-in-charge overseeing project tasks, client interaction, meeting facilitation, scope adjustments and budgeting . Day-to-day responsibilities include subconsul- tant coordination, project schedule, developing community engagement strate- gies, data collection and analysis for over 30 parks . Assisted with trail alignment development, strategies, recommendations, and final plan development . His experience completing the City’s Bicycle Master Plan and Dracaea Avenue Neigh- borhood Greenway project was applied to the development of non-motorized access to parks and recreation facilities .
city of DESErt Hot SpriNGS parkS maStEr pLaN
Principal-in-charge overseeing the project team on day-to-day tasks and as responsible for client satisfaction . Responsibilities include subconsultant coordi- nation, stakeholder meeting facilitation, final oversight on data collection and de- mographic and park level-of-service analysis and assisting the project manager as needed . Assisted with strategies, recommendations, and final plan development .
Joe’s experience completing the City’s Bicycle and Pedestrian Master Plan project was applied to improving development of access to parks and recreation facilities for all ages and abilities .
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 22 3 | ScopE of Work | ktua key personnel resumes
EDucatioN
Bachelor of Landscape Architecture,
Cal Poly, San Luis Obispo
rEGiStratioNS
2014, LEED Green Associate
affiLiatioNS
American Society of Landscape
Architects
California Parks and Recreation Society
American Planning Association
Association of Pedestrian and Bicycle
Professionals
SpEciaL SkiLLS
Spanish Fluency
aWarDS
2024 APA Inland Empire, Excellence
Award, Comprehensive Plan - Large
Jurisdiction, Moreno Valley Parks and
Trails Master Plan
2022 APA Inland Empire Award, 2022
APA San Diego Award of Merit, Trans-
portation Planning, Imperial County
Transportation Commission Regional
Active Transportation Plan
2022 APA Inland Empire Award of
Merit, Transportation Planning, Ontario
Recreation and Parks Master Plan
2022 APA Los Angeles Award of Merit,
Comprehensive Plan - Small Jurisdiction,
Montebello Parks Master Plan
2020 ASLA San Diego Award of Merit;
2019 APA California, Comprehensive
Plan Small Jurisdiction; 2019 APA Inland
Empire Comprehensive Plan Small
Jurisdiction, Award of Excellence, San
Jacinto Trails Master Plan
Jacob Leon | Primary Representative
Senior Associate Planner | Outreach Facilitator
Jacob Leon is dedicated to parks and recreation planning, trail and open space planning, complete streets planning, and community outreach . His project re- sponsibilities entail project management, existing conditions analysis, overseeing community engagement, facilitating community workshops and special meetings with elected officials, and developing comprehensive project recommendations .
He is passionate about raising awareness of the benefits of thoughtful urban planning and public realm design, equitable access to parks and open space, and safe transportation infrastructure . His passion for nature, park s, trails and genuine community engagement reinforces his commitment to clients and the communi- ties he works in throughout California .
city of GarDENa vacaNt aND uNDErutiLiZED Lot aNaLySiS aND park coNcEpt DESiGNS Project manager responsible for coordinating all elements of the scope of work between the client and project team . Also responsible for facilitating commu- nity engagement efforts with team members and overseeing the development of park concept designs . Community engagement efforts include coordinating workshops, pop-up events, stakeholder meetings, and presentations to elected officials . Jacob’s Spanish-speaking proficiency allows him to provide equitable community engagement communication throughout the planning process . Also responsible for managing all subconsultants .
city of BELLfLoWEr parkS aND rEcrEatioN maStEr pLaN
Project manager responsible for managing subconsultants, client interaction, com- munity engagement, monitoring data collection and analyses, developing project recommendations, and delivering an implementable master plan . Implemented a wide variety of strategies to successfully engage the city’s evolving demographics to meet the Plan’s major focus .
city of morENo vaLLEy parkS, commuNity SErvicES & traiLS maStEr pLaN Project manager responsible for day-to-day tasks including subconsultant man- agement, client interaction, community and stakeholder engagement, maintaining a successful project schedule, monitoring data collection and analysis for over 30 city parks, developing project recommendations, and delivering a user-friendly and implementable master plan . Jacob’s past experience with the City’s Bicycle Master Plan and the Dracaea Avenue Neighborhood Greenway project provides valuable background information to successfully manage this master plan . city of moNtcLair parkS aND rEcrEatioN maStEr pLaN
Project manager responsible for community and stakeholder engagement, main- taining a successful project schedule, monitoring data collection and analysis for over 30 city parks, developing project recommendations, subconsultant manage- ment, client interaction, and delivering a user-friendly and implementable master plan . Past experience with the City’s Bicycle Master Plan and the Dracaea Avenue Neighborhood Greenway project provides valuable background information to successfully manage this master plan .
city of oNtario parkS maStEr pLaN
Project manager . Weekly task s included communication between the client and project team members, managing a team of in-house GIS analysts and commu- nity outreach specialists, and maintaining project milestones on schedule . His extensive experience with community outreach helped the team and city navigate the COVID-19 pandemic by developing an alternative outreach strategy plan that included the use of online communication tools . Other responsibilities included assessing park and recreation facilities, determining suitable recommendations, and developing the final report for the master plan .
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 23 3 | ScopE of Work | ktua key personnel resumes
EDucatioN
Bachelors in Urban Planning, University
of Cincinnati, 2022
aWarDS
2024 APA Los Angeles, Transportation
Planning Excellence Award, City of
Montebello First/Last Mile Plan
2024 APA Inland Empire, Award of
Merit, Comprehensive Plan - Large
Jurisdiction, Menifee Parks Master Plan
2024 APA Inland Empire, Excellence
Award, Comprehensive Plan - Large
Jurisdiction, Moreno Valley Parks &
Trails Master Plan
Nicole Rogge | Alternative Representative
Senior Planner
Nicole Rogge is a Senior Planner at KTUA and focuses on park and recreation planning, graphic communication design, and facilitates community outreach . She has a special interest and background in art and graphic design and uses these skills to facilitate more effective communication about complex planning concepts with audiences . As a part of KTUA’s planning team, she is the assistant project manager on several parks and recreation master plans . As the assistant project manager, she facilitates community outreach, conducts fieldwork, develops rec- ommendations, and writes and designs final plan reports . city of GarDENa vacaNt aND uNDErutiLiZED Lot aNaLySiS aND park coNcEpt DESiGNS Assistant project manager/senior planner, responsible for facilitating and conducting community engagement efforts, project branding, client coordination, and develop- ment of park concept designs . Community engagement efforts include building a project website using ArcGIS Online, coordinating workshops, pop-up events, and stakeholder meetings, preparing activities for events such as the build-a-park activi- ty and voting exercises, and summarizing participants’ input . Worked with the design team to ensure conceptual park designs reflect the needs of the community . city of BELLfLoWEr parkS aND rEcrEatioN maStEr pLaN
Assistant project manager/senior planner . Conducted fieldwork inventory of exist- ing park amenities and facilities . Assisted in facilitating project outreach and com- munity engagement, and the creation of project outreach materials like the project website, flyers, maps, and interactive outreach activities for community workshops, pop-up events, neighborhood meetings, and stakeholder meetings . Performed population, amenities, and geographic level of service analysis of existing and fu- ture conditions of the park system and summarized findings in the project report . city of morENo vaLLEy parkS, commuNity SErvicES & traiLS maStEr pLaN Assistant project manager/senior planner . Assisted in conducting fieldwork inven- tory of existing park facilities and amenities to understand existing and future con- ditions of the City’s park amenities . Also conducted a geographic, amenity, and park acreage level of service analysis to analyze how the existing park system is serving the residents . Created project branding to establish project identity for the community engagement process and final report . Also assisted in conducting community engagement through workshop events and stakeholder meetings . city of WHittiEr parkS maStEr pLaN
Senior planner responsible for assisting with project support . Assisted in developing outreach materials for community engagement events such as maps, infographics, cutsheets, and summaries . Coordinated with the client and project team to develop policy and infrastructure recommendations based on all engagement and analysis findings . Designed the Plan report that encompassed all planning efforts . city of mENifEE parkS maStEr pLaN
Planner, assisted with project support . Assisted in the creation and management of GIS data to facilitate analysis and provided document and map development support . Assisted the project team in community outreach facilitation . The scope included population analysis, a summary of recreational assets and amenities, and other site conditions that affected the development of the master plan . The Analysis included population-based standards for parks per 1,000 population and geographic distribution given walk times and demographic centers for different age groups . The Master Plan identified necessary changes in programs, parks or amenities, and the potential for new parks or new amenities within existing parks .
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 24 3 | ScopE of Work | ktua key personnel resumes
EDucatioN
Master of City & Regional Planning,
Cal Poly, San Luis Obispo (2023)
B .S . in Environmental Studies with a
minor in Earth Science - University of
California, Santa Barbara (2016)
affiLiatioNS
American Planning Association
Marina Varano | Senior Planner
Marina recently completed her Master’s in City and Regional Planning from Cal Poly, San Luis Obispo and holds a B .S . in Environmental Studies from the Univer- sity of California, Santa Barbara . She has served as Senior Planner on numerous park master plans since joining KTUA . Marina previously worked for the City of San Luis Obispo’s Office of Sustainability & Natural Resources while in graduate school, where she contributed to climate action planning and implementation, as well as open space conservation planning projects . With a passion for sustainable and healthy communities, Marina hopes to contribute to impactful planning proj- ects that will shape our cities for the better .
city of BELLfLoWEr parkS aND rEcrEatioN maStEr pLaN
Senior planner . Key responsibilities include data acquisition and management of existing parks and park facilities and amenities; analysis of parks and recreation facilities to determine needs, areas of improvement, and to develop recommenda- tions; and community engagement to collect feedback on the project . city of DESErt Hot SpriNGS parkS aND rEcrEatioN maStEr pLaN Senior planner . Key responsibilities include conducting back ground research, policy review, and demographic analysis for the City of Desert Hot Springs to document community characteristics and standing City policies . Assisting with the synthesis of existing conditions analysis and community input to develop goals and recommendations for Desert Hot Springs .
morENo vaLLEy parkS, commuNity SErvicES, aND traiLS maStEr pLaN Senior planner . Key responsibilities include conducting community outreach, de- veloping plan goals, and assisting with final document writing, editing, and graphic design .
city of moorpark parkS maStEr pLaN
Senior Planner . Key responsibilities include data acquisition and management of existing parks and park facilities and amenities; analysis of parks and recreation facilities to determine needs, areas of improvement, and to develop recommenda- tions; and community engagement to collect feedback on the project . city of upLaND moBiLity maStEr pLaN
Senior planner . Key responsibilities include managing project timelines to meet deliverables; managing relationships with clients, stakeholders, and subconsul- tants; conducting policy review and data analysis to understand existing condi- tions; spearheading a comprehensive, year-long community engagement process to understand community needs; and developing project recommendations to im- prove safe and efficient active transportation and public transit options for Upland . iSLa viSta commuNity moBiLity pLaN
Senior planner . Assisted with technical writing and document editing to support the development of the final Isla Vista Community Mobility Plan . city of arroyo GraNDE activE traNSportatioN pLaN
Senior planner . Conducted background research, policy review , and demographic analysis for the City of Arroyo Grande to document community characteristics and standing City policies .
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 25 3 | ScopE of Work | ktua key personnel resumes
EDucatioN
B .A . Urban Studies and Planning,
University of California San Diego
rEGiStratioNS
LEED Green Associate
aWarDS
2024 APA Los Angeles, Transportation
Planning Excellence Award, City of
Montebello First/Last Mile Plan
Isabel Pérez | Planner
Isabel s a Planner and Designer after earning her B .A . in Urban Studies and Plan- ning from the University of California San Diego . During her time as a student she became a LEED Green Associate and was a Planning Intern for a local urban plan- ning and design firm . She was also an Undergraduate Instructional Assistant for ur- ban design courses and as a Research Assistant she helped create the Sustainable Food Systems course for the Department of Urban Studies and Planning at UCSD .
She has experience with SketchUp, ArcGIS, Revit, and the Adobe Creative Suite . city of BELLfLoWEr parkS aND rEcrEatioN maStEr pLaN
Planner/designer . Main responsibilities included existing conditions research and data collection, community engagement participation for feedback throughout different stages of the project, and the summarization and interpretation of boards and maps used at the community engagement events .
city of WHittiEr parkS maStEr pLaN
Planner/designer . Key responsibilities were to create graphics for a range of mate- rial to be used at community engagement events and the final Parks Master Plan .
Additionally, responsible for the analysis of park programming for national and local recreational trends to be used in curating appropriate recommendations . city of GarDENa vacaNt aND uNDErutiLiZED Lot aNaLySiS aND park coNcEpt DESiGNS Planner/designer . Key responsibilities include supporting the community engage- ment efforts by providing bilingual support for all digital and printed outreach ma- terial, engaging with community members at pop-up events, and working with the design team throughout the concept development phase in addition to designing the final deliverable of all rendered site plan concepts .
EDucatioN
B .A . Urban Planning and Sustainable
Development, with a double minor in
Geographic Information Services and
Environmental Justice, Western
Washington University
rEGiStratioNS
LEED Green Associate
Madeline Pysher | Planner/GIS Analyst
Madeline Pysher recently joined KTUA as Planner and GIS Analyst . From a rural Montana town to the West Coast, Madeline has always felt a strong connection to both the natural and built environments . Working hard to create tight-knit commu- nities where all can live, work, and play is what motivates her daily . Having earned a Bachelors of Arts in Urban Planning and Sustainable Development, with a double minor in Geographic Information Services and Environmental Justice, Madeline specializes in equity mapping and analysis . During her time as a student, Madeline worked as a Planning Intern for a Metropolitan Planning Organization and Regional Transportation Planning Organization . She is skilled in ArcGIS, Microsoft Access, SketchUP, Adobe Creative Suite, and Python .
city of upLaND moBiLity maStEr pLaN
Planner/spatial analyst . Primary responsibilities in the development process of the City of Upland Master Mobility Plan (MMP) include the analysis of different data sources during the existing conditions phase, and the creation of maps that ac- curately reflect the current state of environmental, social, and physical conditions within the city .
toWN of appLE vaLLEy compLEtE StrEEtS actioN pLaN
Planner/spatial analyst . Key responsibilities include utilizing geospatial data and aerial imagery software to assist in graphical materials as well as the creation of an interactive map useful for assessing final recommendations . aDDitioNaL ExpEriENcE
• County of Riverside Off-Highway Vehicle (OHV), Phase 4 • Hollister Ranch Coastal Access Program, Santa Barbara County, CA
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 26 3 | ScopE of Work | Subconsultant key personnel resumes 110% FIRM-WIDE RELEVANT EXPERIENCE
• City of Moorpark Parks Master Plan (with KTUA)
• City of Napa, Parks and Recreation Services Management Plan • City of Sunnyvale Financial Sustainability Strategy
• City of San Mateo Financial Sustainability Strategy
• Fair Oaks Recreation & Park District Financial Sustainability Strategy • City of West Sacramento Financial Sustainability Strategy • City of Redwood City Financial Sustainability Strategy • Crown Mountain, CO, Park and Recreation District Master Plan
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 27
RRC FIRM-WIDE RELEVANT EXPERIENCE WITH KTUA
• City of Moreno Valley Parks, Trails, and Community Services Master Plan • City of Montclair Parks Master Plan
• City of Ontario Parks Master Plan
• City of Menifee Parks Master Plan
• City of Moorpark Parks Master Plan
• City of Santee Parks Master Plan
3 | ScopE of Work | Subconsultant key personnel resumes
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 28 3 | ScopE of Work | Subconsultant key personnel resumes Michael Svetz
Consulting Principal
Michael Svetz has 33 years in the field of parks and recreation for local governments, the last 15 of which were at the executive management level . He has held Direc- tor-level positions in Strongsville, Ohio (Cleveland vicinity); Charlottesville, Virginia; and most recently for the City of Goodyear, Arizona . He has vast experience in develop- ing and applying innovative business processes to create self-sustaining operations of multimillion dollar community centers, golf courses, and a Major League Baseball Player Development and Spring Training complex . Throughout his career, Mike has successfully developed and implemented strategic master plans for the parks and recreation departments that he led and the city and state associations that he served .
As a dedicated public servant, Mike developed a deep knowledge of, and sincere appreciation for, organizational development, citizen engagement, board involvement, and political acumen, all of which are critical elements in the successful creation and implementation of any parks and recreation plan . Since joining PROS Consulting, he has participated in numerous projects in master planning, business planning, main- tenance, and strategic implementation . His project management and organizational skills and have assisted in the creation of innovative and fiscally sustainable projects across the United States . Michael has B .S . and an M .S . degrees from Miami University .
Leon Younger
Consulting President
Leon is the founder and President of PROS Consulting . He has more than 40 years in parks, recreation, and leisure services . Leon is a recognized leader in applying innovative approaches to managing parks and recreation organizations . He has held positions as Director of Parks and Recreation in Indianapolis, IN; Executive Director of Lake Metroparks in Lake County, OH (Cleveland area); and Director of Parks and Rec- reation in Jackson County, MO (Kansas City) . Leon is routinely invited to present his management and development philosophies at conferences, workshops, and training across the United States, as well as internationally . He is co- creator of the Communi- ty Values Model, a business model that synthesizes community & stakeholder input into a strategic plan . He regularly addresses sessions at the National Recreation and Park Association Conferences and has served as a board member and instructor at the Pacific Revenue and Marketing School in San Diego, California and the Rocky Mountain Revenue and Management School in Colorado . Currently, L eon is serving on the Board of Directors for the City Parks Alliance, the only independent, nationwide membership organization solely dedicated to urban parks . Leon has a M .P .A . from University of Kansas, and a B .S . degree from Kansas State University . He is a Certified Park and Recreation Professional .
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 29 3 | ScopE of Work | Quality control procedures
KTUA PROJECT MANAGEMENT PLAN
Document
Check
Concept Development
Recommendations/Funding
Stakeholder Input
Stakeholder Requirements
Requirements
Review
Budget &
Schedule Review
Final Submittal Adoption
Environmental Requirements
Stakeholder Input
Client/Agency
Review
Regulatory Agency Requirements
Stakeholder Input
Document
Check
Alternatives
Review
Budget &
Schedule Review
Document
Check
Recommendations
Review
Budget &
Schedule Review
Client/Agency
Review
Client/Agency
Review
Existing Conditions
Planning Analysis
Project Goals, Objectives
Opportunities & Constraints
QUALITY CONTROL PLAN CHECK PROCESS: Principal involvement in our projects ensures that the de- sign integrity is upheld, while the project meets all applicable codes, restrictions, and regulations. KTUA delegates assignments to staff with the necessary experience that meets the project requirements and/ or assure that those tasked with the project are trained effectively. KTUA has a written Quality Control Plan with specific procedures that are supervised by the principals (QC manager) to ensure completeness, accuracy, well-coordinated and complete documents, and compliance with applicable regulations, codes, and guidelines.
THE GOALS OF THE QUALITY CONTROL PLAN ENSURE THAT:
• Work products meet the requirements of the contract scope of work. • Submittals are free of errors, therefore allowing a more thorough review of the content instead of the format of the submittal.
• Project conflicts (such as utilities) are identified early to avoid future changes. • Subconsultant information is coordinated and reviewed at each submittal phase. • Project requirements and objectives are met while environmental and social resources are protected or enhanced. • Project implementation is cost effective and efficient. • Risk and liability are minimized.
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 30 COST CONTROL AND QUALITY ASSURANCE:
KTUA places special importance on cost constraints and seeks to ensure clients that project budgets, capital improve - ment costs and long-term maintenance costs are reasonable and realistic. The firm is well versed in the successful imple - mentation of designed elements. This experience permits realistic design and cost analysis, leading to the completion of the project within established budgets. KTUA makes every effort to fully understand the scope of each project during project nego - tiations to arrive at a reasonable fee for professional services. The firm has a history of requesting change orders and modifications only upon the client request of scope modifications or additions.
The quality control plan on the previous page shows the general steps we take on all our projects . Project managers provide regular communication with our clients on project needs and status and may provide examples of similar
tasks performed to ensure that materials are heading in the right direction . Weekly internal meetings allow the team to review materials prior to submission to ensure quality de- liverables . Clarification on the level of detail and complete- ness will be communicated with the client so all parties agree on expectations . Senior management is involved in reviewing all materials prior to submitting .
We take a pro-active approach in addressing concerns or deficiencies with regular client communication and in-
house methods to address comments on materials . We
employ standards, guidelines and checklists for maps,
documents, and outreach materials prior to submitting a deliverable .
For example, the Menifee Parks and Recreation Master
Plan had different departments reviewing the plan in which staff had different writing styles and graphic preferences, along with regularly updated data . The City provided a master PDF will all the comments and we employed a
cloud-based tracking sheet to compile and address these comments . We Identified the parties to address the com- ment, a checklist for completed comments, and any follow up questions we had with the City . The questions were
compiled and sent to the City so they can be addressed
comprehensively . This cloud-based tracking allowed our team to work simultaneously to track what has been com- pleted . The tracking sheet was also shared with the City so they could track their comments and how they were
addressed . The result helped streamline the delivery into an award-winning plan .
3 | ScopE of Work | Quality control procedures
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 31 City of Menifee Parks Master Plan
The City of Menifee Parks Master Plan scope included population analysis, summary of recreational assets and amenities, and other site conditions that affected the develop- ment of the master plan . The Analysis included population based standards for parks per 1,000 population and geographic distribution given walk times and demographic centers for different age groups . The Master Plan identifies necessary changes in pro - grams, parks or amenities, and the potential for new parks or new amenities within ex- isting parks . A major task was the development of the trails component which included integrating active transportation and open space connections . Mapping, research and document development were additional tasks completed for project adoption .
Existing and future 1/2 mile travelsheds & future development population projects: Gaps with Missing Parks cLiENt
City of Menifee
Mariana Mitchell, Community
Services Manager
951-723-3882
mmitchell@cityofmenifee .us
StatuS
Completed 2023
SErvicES
Park Master Plan
Community Engagement
GIS
proJEct fEE
$159,940
ktua fEE
$85,900
ktua kEy pErSoNNEL
Joe Punsalan
Alex Samarin
Nicole Rogge
3 | ScopE of Work | Examples of recent reports - ktua project Experience
CLICK LINK BELOW
http://tiny.cc/xbsjzz
AWARD: 2024 APA Inland Empire, Award of Merit, Comprehensive Plan - Large Jurisdiction
VIEW REPORT DOCUMENT
The following example are recently completed plans like the La Verne Parks and Recreation Master Plan Update with similar scope and timelines. These project summaries provide the costs associated with the project, contacts, and team members involved. These projects were funded by various sources, but primarily through City CIP funds. Project budgets closely align depending on the level of detail of the park recommendations and the amount of community outreach.
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 32 Moreno Valley’s Parks, Community Services and Trails Master Plan is an update to the City’s 2010 Master Plan . Since 2010, the City has experienced dramatic growth in residential, commercial, and industrial developments . This update was integral in ensuring the City was provided a foundation for a healthy thriving community . Proposed trail alignments, strategies, park and program recommendations, and a final plan were created . The analysis included a system-wide approach to evaluating recreation areas, existing parks, and trails, and identifying potential open space land and facility demands in order to develop goals, policies, and guidelines along with achievable strategies to meet the needs of current and future residents .
cLiENt
City of Moreno Valley
Jeremy Bubnick
951-413-3709
jeremyb@moval .org
compLEtioN DatE
Completed 2023
SErvicES
Park & Trails Master Planning
Community Engagement
GIS
proJEct fEE
$240,000
ktua fEE
$148,550
ktua kEy pErSoNNEL
Joe Punsalan
Jacob Leon
Nicole Rogge
AWARD: 2024 APA Inland
Empire, Excellence Award,
Comprehensive Plan Large
Jurisdiction
3 | ScopE of Work | Examples of recent reports - ktua project Experience
CLICK LINK BELOW
http://tiny.cc/ecsjzz
City of Moreno Valley Parks, Community Services, and Trails Master Plan
VIEW REPORT DOCUMENT
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 33 cLiENt
City of Whittier Parks & Rec .
Virginia Santana, Director
of Parks, Recreation and
Community Services
562-567-9405
vsantana@cityofwhittier .org
StatuS
Adopted Feb . 2024
proJEct fEE
$249,531
SErvicES
Park Master Planning
Community Outreach
GIS
ktua kEy pErSoNNEL
Mark Carpenter
Jacob Leon
Alex Samarin
Nicole Rogge
Isabel Perez
City of Whittier Parks Master Plan
The City of Whittier Parks Master Plan emerged from an
extensive, year-long planning process that involved City staff, elected officials, and the community . The Plan sum- marizes the comprehensive assessment of the City’s exist- ing parks and recreation facilities, the recreation program- ming and services, and the community engagement . The
project team conducted park visits, community workshops, public surveys, and a series of data-driven analyses to identify the current and future needs of Whittier residents .
Since Whittier is a built-out city, recommendations focused on improving existing parks, continuing and expanding
partnerships with school districts, encouraging the use of trails and passive open space with the neighboring Pu-
ente Hills Habitat Preserve, and staying vigilant about new 3 | ScopE of Work | Examples of recent reports - ktua project Experience
CLICK LINK BELOW
http://tiny.cc/lcsjzz
VIEW REPORT DOCUMENT
redevelopment projects that would allow developers to
provide park spaces to the general public . The recommen- dations were based on the extensive community engage-
ment and (1,148 surveys collected), feedback from city staff, and best practices .
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 34 City of Ontario Parks Master Plan
The City of Ontario Recreation and Parks Master Plan (ORPMP) is a comprehensive park planning effort that provides a 10-20-year vision for the Recreation and Community Services Department . The ORPMP included existing conditions analysis of park facilities and recreation programming, GIS-based level of service analyses, extensive community engagement, and a prioritized list of recommendations . The team used a collaborative community outreach approach that included a series of public workshops, surveys, online maps, and focus group meetings . The final plan supports the City’s goals of implementing prioritized park amenities and programming recommendations . Concept plans were developed for six parks . The conceptual drawings helped communicate the potential improvements that could be accommodated in opportunity areas as well as to help address amenity gaps and deficits identified in the existing conditions analysis . The drawings also help the city actively and effectively pursue grant applications . 3 | ScopE of Work | Examples of recent reports - ktua project Experience
CLICK LINK BELOW
https://tinyurl.com/yc2acpyf
VIEW REPORT DOCUMENT
AWARD: 2022 APA INLAND
EMPIRE AWARD OF MERIT,
TRANSPORTATION PLANNING
cLiENt
City of Ontario
Nicholas Gonzalez, Recreation
& Community Services Director
909-395-2065
NicholasG@ontarioca .gov
StatuS
12/2019 - 8/2021
SErvicES
Park Master Planning
Community Engagement
GIS
proJEct fEE
$178,000
ktua kEy pErSoNNEL
Jacob Leon
Alex Samarin
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 35 3 | ScopE of Work | Examples of recent reports - ktua project Experience
ON-GOING PROJECT
Gardena Vacant and Underutilized Lot
Analysis and Park Concept Designs
The City of Gardena’s Vacant and
Underutilized Lot Analysis and Park
Concept Designs project was a collab-
orative effort between KTUA and Evari
Consulting . Evari Consulting utilized
high-quality aerial photography, GIS, and
AI technologies to identify vacant and
underutilized lots within city limits . From
this comprehensive analysis, three sites
were selected to advance to the park
concept design phase .
To ensure the designs reflect community
needs and desires, the project team orga-
nized a series of workshops and pop-up events . These events served as platforms for residents to voice their priorities and suggestions for the potential park sites . With this valuable input, KTUA’s team of skilled landscape designers crafted initial park concepts tailored to the community’s preferences .
The draft designs were presented to the public in a final community workshop, which allowed residents to provide feedback . The input was used to refine and finalize the park concept designs, thus ensuring they meet the community’s expectations and needs . cLiENt
City of Gardena
Adrianna Renteria
310-217-9514
arenteria@cityofgardena .org
StatuS
Ongoing 2024
SErvicES
Park Master Planning
GIS
Park Design
proJEct fEE
$165,425
ktua fEE
$129,445
ktua kEy pErSoNNEL
Joe Punsalan
Jacob Leon
Nicole Rogge
Isabel Perez
Gwen Stark
Josef Gutierrez
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 36 3 | ScopE of Work | Examples of recent reports - ktua project Experience cLiENt
City of Bellflower
PJ Mellana
562-804-1442, Ext . 2265
pmellana@bellflower .org
StatuS
Completion Fall 2024
SErvicES
Community Engagement
Park Master Planning
proJEct fEE
$177,500
ktua fEE
$99,150
ktua kEy pErSoNNEL
Joe Punsalan
Jacob Leon
Nicole Rogge
Marina Varano
Isabel Perez
City of Bellflower Parks and Recreation Master Plan
The City of Bellflower Parks and Recreation Master Plan is a comprehensive planning effort that will provide Bellflower staff and elected officials a tailored vision for parks, recreation facilities, and programs . This plan was unique because KTUA conducted five neighbor - hood workshops in each district of the City to ensure everyone had the opportunity to provide input . Family-friendly activities were also included so parents and kids could get involved . The Plan includes an inventory of all city parks, GIS-based mapping analy- ses, financial guidelines, a prioritized list of recommendations, and extensive community engagement . Bellflower residents are encouraged to participate in community workshops, surveys, online maps, and neighborhood meetings . A statistically valid survey is also in- cluded to assist the team and City to make informed decisions .
ON-GOING PROJECT
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 37 3 | ScopE of Work | Subconsultant profiles & project Experience 110% Firm Profile & Experience
110% is a parks and recreation
consulting firm that advocate for
inspiring ethical decision making,
strengthening leadership competen-
cies, and ensuring the financial sus-
tainability of parks and recreation.
Planning Initiatives: Our custom
tailored Planning Initiatives blend
visioning what an organization/
community can become with the
strategy of creating a responsible
and sustainable future. We strive to
leverage our experience and net-
works to provide your organization
with an optimized and practical Mas-
ter or Strategic Plan.
Financial Sustainability: The Financial
Sustainability Strategy empowers
organizations to use information and
data to make informed decisions.
Whether done as a standalone
project or with a Planning Initiative,
our unique process combines sound
financial management principles
with our one-of-a-kind cost of ser-
vice process to help organizations
clearly understand how their taxpayer
resources are being allocated.
RELEVANT EXPERIENCE
• City of Moorpark Parks Master
Plan (with KTUA)
• City of Napa, Parks and Recreation
Services Management Plan
• City of West Sacramento Financial
Sustainability Strategy
• Bend, OR, Park and Recreation
District Strategic Plan
• Crown Mountain, CO, Park and
Recreation District Master Plan
110%: Programs Analysis and Financial Strategy
RRC specializes in providing services to local governments, urban districts, DMOs, and chambers of commerce, Our
firm is nationally known for innovative, cost-effective, and customized research tailored to each client’s needs . We have years of experience conducting a variety of research, including community/resident surveys in cities and counties throughout the U .S . for recreational planning . RRC has also conducted hundreds of surveys for parks and recreation
satisfaction and resource allocation studies .
We believe our combination of community survey experi-
ence, skilled staff, attention to detail and local knowledge make RRC uniquely qualified to meet the needs of this
project . When it comes time to report the results, our full statistical analysis capabilities will stand out from the rest and inform a Recreational Needs Survey that best meets
the priorities of residents and local government .
RELEVANT EXPERIENCE
• City of Moorpark Parks Master Plan*
• City of Montclair Parks Master Plan*
• City of Moreno Valley Parks,
Community Services and Trails Master Plan*
• City of Santee Parks Master Plan*
• City of Ontario Parks Master Plan*
• City of Menifee Parks Master Plan*
* Project experience in collaboration with KTUA
RRC Associates: Statistically-Valid Survey
PROS Consulting is a small firm with a big presence in
the field of management consulting for public entities and non-profit organizations . With a small team of highly profes- sional and experienced consultants, PROS is a flexible firm that is agile to the evolving dynamics of the social, econom- ic, and political environments our clients operate in . PROS has become nationally recognized for helping to shape and further transform the industry of parks and recreation .
Operations, Maintenance & Organizational Development:
PROS has completed over 450 plans that involved op-
erations, maintenance, and organizational development
components .
RELEVANT EXPERIENCE
• Carlsbad Parks and Recreation
Needs Assessment and Strate-
gic Action Plan
• Long Beach Parks and Recreation Strategic Plan, Imple- mentation Plan, Restaurant and Golf Feasibility Study
• Los Angeles Parks and Recreation Needs Assessment
• Pasadena Pricing and Cost of Service Study; Depart-
ment-Wide Business Plan; Customer Service Training;
Parks Maintenance Plan
• San Clemente Beaches, Parks and Recreation Master Plan • West Hollywood Park Ordinance Study
PROS Consulting: Operations & Maintenance
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 38 3 | ScopE of Work | cost proposal
Principal Senior
Associate
Associate /
GIS
Manager
Senior
Planner II Planner Senior
Consultant
Project
Consultant
Project
Consultant Principal
Joe
Punsalan Jacob Leon Alex
Samarin
Nicole
Rogge
Isabel
Perez Farrell Buller Matt David Alexis
Rankey Mike Svetz
$210 $170 $155 $125 $110 $215 $150 $175 Labor Cost $240 1 1.1 Kickoff Meeting 6 6 6 18 250$ 3,030$ 3,280$ 8 8 -$ 1,720$ 1,720$ 8 8 1,500$ 1,920$ 3,420$
1.2 Project Management Meetings 4 12 12 28 -$ 4,380$ 4,380$ 0 -$ -$ -$ 6 6 -$ 1,440$ 1,440$ Task 1 Totals 10 18 0 18 0 46 250$ 7,410$ 7,660$ 8 0 0 8 -$ 1,720$ 1,720$ 14 14 1,500$ 3,360$ 4,860$ 2 2.1 Establish Plan, Vision, Goals, and Objectives 2 6 12 8 28 -$ 3,820$ 3,820$ 0 -$ -$ -$ 0 -$ -$ -$ Task 2 Totals 2 6 0 12 8 28 -$ 3,820$ 3,820$ 0 0 0 0 -$ -$ -$ 0 0 -$ -$ -$ 3 Evaluate Existing Conditions
3.1 Document Review 2 6 16 12 36 -$ 4,760$ 4,760$ 5 5 -$ 1,075$ 1,075$ 0 -$ -$ -$
3.2 Park Inventory 18 18 8 44 500$ 6,190$ 6,690$ 0 -$ -$ -$ 0 -$ -$ -$
3.3 Funding and Programs Review 6 6 12 -$ 1,770$ 1,770$ 50 10 10 70 -$ 14,000$ 14,000$ 0 -$ -$ -$ Task 3 Totals 2 30 0 40 20 92 500$ 12,720$ 13,220$ 55 10 10 75 -$ 15,075$ 15,075$ 0 0 -$ -$ -$ 4 4.1 Community Profile 2 12 14 -$ 1,840$ 1,840$ 0 -$ -$ -$ 0 -$ -$ -$
4.2 Community Engagement Plan 2 8 24 6 40 -$ 5,440$ 5,440$ 0 -$ -$ -$ 0 -$ -$ -$
4.3 Focus Groups 8 16 16 40 500$ 6,400$ 6,900$ 5 5 -$ 1,075$ 1,075$ 0 -$ -$ -$
4.4 Statistically Valid Survey 4 8 12 -$ 1,680$ 1,680$ 0 -$ -$ -$ 0 -$ -$ -$
4.5 Workshops 4 40 48 40 132 2,000$ 18,040$ 20,040$ 0 -$ -$ -$ 0 -$ -$ -$
4.6 Presentations 4 18 18 40 600$ 6,150$ 6,750$ 0 -$ -$ -$ 0 -$ -$ -$ Task 4 Totals 18 88 0 126 46 278 3,100$ 39,550$ 42,650$ 5 0 0 5 -$ 1,075$ 1,075$ 0 0 -$ -$ -$ 5 5.1 Needs Assessment / Parks+ 2 8 4 18 32 64 -$ 8,170$ 8,170$ 10 20 30 -$ 5,150$ 5,150$ 0 -$ -$ -$
5.2 Financial Plan 2 4 8 14 -$ 2,100$ 2,100$ 80 10 70 160 -$ 30,950$ 30,950$ 0 -$ -$ -$
5.3 Programmatic Recommendations 2 4 16 22 -$ 3,100$ 3,100$ 25 20 20 65 -$ 11,875$ 11,875$ 0 -$ -$ -$ Task 5 Totals 6 16 4 42 32 100 -$ 13,370$ 13,370$ 115 50 90 255 -$ 47,975$ 47,975$ 0 0 -$ -$ -$ 6 Capital Improvement Plan
6.1 Capital Improvement Plan 8 12 32 34 86 -$ 11,460$ 11,460$ 10 5 15 -$ 3,025$ 3,025$ 0 -$ -$ -$ Task 6 Totals 8 12 0 32 34 86 -$ 11,460$ 11,460$ 10 0 5 15 -$ 3,025$ 3,025$ 0 0 -$ -$ -$ 7 7.1 Operations and Maintenance Plan 4 12 24 40 -$ 5,880$ 5,880$ 25 5 15 45 -$ 8,750$ 8,750$ 40 40 1,500$ 9,600$ 11,100$ Task 7 Totals 4 12 0 24 0 40 -$ 5,880$ 5,880$ 25 5 15 45 -$ 8,750$ 8,750$ 40 40 1,500$ 9,600$ 11,100$ 8 8.1 Implementation Action Plan 4 8 24 24 60 -$ 7,840$ 7,840$ 20 10 8 38 -$ 7,200$ 7,200$ 0 -$ -$ -$ Task 8 Totals 4 8 0 24 24 60 -$ 7,840$ 7,840$ 20 10 8 38 -$ 7,200$ 7,200$ 0 0 -$ -$ -$ 9 9.1 Administrative Draft Plan 16 32 8 60 70 186 -$ 25,240$ 25,240$ 0 -$ -$ -$ 0 -$ -$ -$
9.2 Final Plan 8 24 8 40 40 120 800$ 16,400$ 17,200$ 0 -$ -$ -$ 0 -$ -$ -$ Task 8 Totals 24 56 16 100 110 306 800$ 41,640$ 42,440$ 0 0 0 0 -$ -$ -$ 0 0 -$ -$ -$ Total Hours By Staff 78 246 20 418 274 193 60 105 14
$143,690 $84,820 $12,960
$4,650 $0 $3,000
$25,000 110% Total Cost $84,820 $15,960
$173,340
Grand Total Cost Estimate $274,120
PROS Total Cost
Direct Labor Costs:
Material Direct Costs
Establish Plan, Vision, Goals, and Objectives
Operations and Maintenance Plan
Implementation Action Plan
Direct Labor Costs:
Material Direct Costs
Travel &
Materials
Cost per
Task
Hours
per Task
Travel &
Materials Labor Cost
Cost per
Task
PROS ConsultingKTUA
Staff Meetings
La Verne Parks and Recreation Master Plan
Update
Hours
per Task
Travel &
Materials Labor Cost
Cost per
Task
Hours
per Task
Community Profile, Outreach, and Engagement
110%
Direct Labor Costs:
Travel & Material Direct Costs
RRC Statistcally Valid Survey
KTUA Total Cost
Needs Assessment & Recommendations
Draft and Final Plan
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 39 4 | rEfErENcES
PROJECT City of Bellflower Parks & Recreation Master Plan AGENCY City of Bellflower
CONTACT NAME PJ Mellana, Director of Parks and Recreation EMAIL [email protected]
PHONE 562-804-1442, Ext. 2265
DATES OF SERVICE Completion by Fall 2024
KTUA KEY STAFF Joe Punsalan - Principal, Jacob Leon - PM, Nicole Rogge - Assistant PM, Marina Varano, Isabel Perez PROJECT City of Moreno Valley Parks, Community Services & Trails Master Plan AGENCY City of Moreno Valley
CONTACT NAME Jeremy Bubnick, Director of Parks & Community Services EMAIL [email protected]
PHONE 951-413-3709
DATES OF SERVICE Completed 2023
KTUA KEY STAFF Joe Punsalan - Principal, Jacob Leon - PM, Nicole Rogge - Assistant PM, Marina Varano PROJECT City of Menifee Parks Master Plan
AGENCY City of Menifee
CONTACT NAME Mariana Mitchell, Community Services Manager EMAIL [email protected]
PHONE 951-723-3882
DATES OF SERVICE Completed 2023
KTUA KEY STAFF Joe Punsalan - Principal, Nicole Rogge, Alex Samarin PROJECT City of Whittier Parks Master Plan
AGENCY City of Whittier
CONTACT NAME Virginia Santana, Director of Parks, Recreation, & Community Services EMAIL [email protected]
PHONE 562-567-9405
DATES OF SERVICE Completed 2/2024
KTUA KEY STAFF Mark Carpenter - Principal, Jacob Leon - PM, Alex Samarin, Nicole Rogge, Isabel Perez PROJECT City of Ontario Parks Master Plan
AGENCY City of Ontario
CONTACT NAME Nicholas Gonzalez, Recreation & Community Services Director EMAIL [email protected]
PHONE 909-395-2065
DATES OF SERVICE Completed 2021
KTUA KEY STAFF Jacob Leon - PM, Alex Samarin
Council Packet - November 18, 2024
CITY OF LA VERNE | PARKS AND RECREATION MASTER PLAN UPDATE | 40 5 | rEQuirED StatEmENtS & HourLy ratES
110% HOURL Y RATE
Principal $215
Project Consultant $175
Project Support/Operations Manager $150
KTUA HOURL Y RATE
Principal $210
Senior Associate II $185
Senior Associate I $170
Associate II $155
Associate I $145
Senior Designer/Planner III $135
Senior Designer/Planner II $125
Senior Designer/Planner I $115
Designer/Planner $110
Administration $85
RRC HOURL Y RATE
Associate/Research Manager $164
Data Analyst $114
Support Staff $86
Required Statements
i . KTU&A affirms that the charges for services is a
“Not-To-Exceed” fee, as submitted with and made
part of KTU&A’s quote .
ii . KTU&A affirms that the hourly rate schedule is part of the KTU&A’s quote for use in invoicing for progress
payments and for extra work incurred that is not part
of this RFP .
iii . KTU&A affirms that all federal laws and regulations shall be adhered to notwithstanding any state or local
laws and regulations . In case of conflict between
federal, state, or local laws or regulations, the strictest shall be adhered to .
iv . KTU&A affirms that KTU&A shall allow all authorized federal, state, county, and the City officials access
to place of work, books, documents, papers, fiscal,
payroll materials, and other relevant contract records
pertinent only to this project
. All relevant records shall
be retained for at least three (3) years .
v . KTU&A affirms that KTU&A will not discriminate
against any employee or applicant for employment
because of race, color, religion, sex, or national origin . vi . KTU&A affirms that KTU&A shall comply with the
California Labor Code, pursuant to said regulations
entitled: Federal Labor Standards provisions; Feder-
al Prevailing Wage Decision; and State of California
Prevailing Wage Rates, respectively .
PROS CONSULTING HOURL Y RATE
Principal (Leon Younger) $260
Principal (Michael Svetz) $240
Council Packet - November 18, 2024
City of La Verne,City Council
Agenda Report
DATE: November 18, 2024
TO: Honorable Mayor and City Council
FROM: Ken Domer, City Manager
SUBJECT: CHRISTMAS MORNING PARADE ROUTE DESIGNATION AND
AUTHORIZATION OF PAID STIPEND INCENTIVE FOR EMPLOYEE
PARTICIPATION.
SUMMARY
Since 1925, the Christmas Morning event has been held in which Santa is driven through the streets of La Verne accompanied by emergency vehicles signaling a time for neighbors to share the tidings of the season together. To facilitate the event this year, the City Council is asked to approve designating all streets as a parade route and authorize a paid stipend for full and part- time participating City staff in order to facilitate the event.
RECOMMENDATION
That the City Council designate the streets in the City of La Verne as a parade route on Wednesday, December 25, 2024, from 7:00 a.m. through 2:00 p.m. to complete the Christmas Morning Parade program and authorize the provision of a $500 stipend to participating full and part-time City staff.
DISCUSSION
This year marks the 100th Christmas Morning event, the cherished tradition of Santa Claus making his way through the streets of La Verne on Christmas morning. Over the years, with growth in the City and logistical challenges to organizing the event, the tradition has morphed into the current six routes with no distribution of treats that still has first responder vehicles leading Santa as he makes his way around the City.
The Santa Claus tour troupe for each route will include at least two vehicles: a lead vehicle with lights and sirens not on active duty, a vehicle to transport Santa, and potentially one additional emergency vehicle that is on-duty and subject to immediate response if there is a call for service. The traditional six routes of Santa Claus escorted by a vehicle with lights and sirens will start at 7 a.m. to approximately 11 a.m.
In keeping with tradition, the utilization of emergency vehicles equipped with emergency lights and sirens requires special provisions for legal purposes. To properly conduct the event, the City Council is required to declare all streets within the City during the event as a “parade route.” The California Vehicle Code governs the utilization of emergency vehicles during this special event, specifically, Section 21055 (b), if the driver of the vehicle sounds a siren as may be reasonably necessary and the vehicle displays a lighted red lamp visible from the front as a warning to other drivers and pedestrians. Drivers of vehicles with lights and sirens are trained in such use, as when emergency lights and sirens are employed, drivers must exercise due
Council Packet - November 18, 2024
Christmas Morning Parade Route Designation and Authorization of Paid Stipend Incentive for Employee Participation. , Page 2
regard for safety.
California Vehicle Code Section 23116 states that: (a) No person driving a pickup truck or a flatbed motortruck on a highway shall transport any person in or on the back of the truck, and (b) No person shall ride in or on the back of a truck or flatbed motortruck being driven on a highway. However, 23116 (f) clarifies that subdivisions (a) and (b) do not apply if the person in the back of the truck or flatbed motortruck is being transported in a parade that is supervised by a law enforcement agency and the speed of the truck while in the parade does not exceed eight miles per hour. Not only is the safety of other vehicles on the road critical, so is the safety of Santa! This authorization also allows designated parade vehicles the privilege of utilizing amplified sound, including sirens and lights, exclusively while traversing the parade route, under California Vehicle Code Section 27007, which grants an exemption for the use of such equipment during parades or special events.
Finally, as was extensively discussed in the lead up to the 2023 event, the transition of the event from a volunteer-led effort to a primary City sponsored event requires City employees to work their designated Christmas holiday in order to ensure the event takes place. As identified during the two 2023 Study Sessions, one of the logistical issues is that in the past, the event required staff members to work all day, sometimes up to 12 hours, to support the event. Operating under the new format in 2023, that time frame was reduced to approximately 4-6 hours depending on the route. The City reached out to various volunteer groups as well as those members of the community who indicated they would volunteer to help during the 2023 Community Survey. Unfortunately, not enough volunteers were willing to work Christmas morning to facilitate the event. It is recognized that the holiday is a family holiday and if positions must be filled by City staff, it is requested that those members be provided a paid stipend to work the holiday. In looking at the current budget, a $500 stipend is proposed for any full- or part-time City employee who works the event. This is a change from last year's offering of double over-time but is more in line with applicable fiscal best practices.
FISCAL ANALYSIS
Appropriations of $12,000 are included in the 2024-25 Adopted Budget within the General Fund for this event. Estimated stipend costs are $7,000; supplies and decorations for vehicles is estimated at $2,000; and, $3,000 is estimated to be used for a city-wide postcard mailer to inform residents about the event changes as well as provide additional information about Christmas tree recycling and holiday trash schedules.
ENVIRONMENTAL ANALYSIS
This item is exempt from review under the California Environmental Quality Act as it can be seen with certainty that it will not have an impact on the environment.
LEGAL REVIEW
The City Attorney has reviewed and approved this report.
ATTACHMENTS
None
Council Packet - November 18, 2024
Christmas Morning Parade Route Designation and Authorization of Paid Stipend Incentive for Employee Participation. , Page 3
Council Packet - November 18, 2024