CITY OF LAGUNA BEACH
CITY COUNCIL AGENDA
AUGUST 4, 2026
COUNCIL CHAMBERS – 505 FOREST AVENUE, LAGUNA BEACH, CA 92651 Teleconferencing Participation (Councilmember Whalen)
125 Speedboat Avenue, Kings Beach, CA
STUDY SESSION
MARK ORGILL, Mayor
HALLIE JONES, Mayor Pro Tem
SUE KEMPF, Councilmember
BOB WHALEN, Councilmember
ALEX ROUNAGHI, Councilmember
DAVE KIFF, City Manager
MEGAN GARIBALDI, City Attorney
LAURA PARISI, City Treasurer
ANN MARIE McKAY, City Clerk
STUDY SESSION
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A. ROLL CALL 3:00 p.m.
B. STUDY SESSION.
1. INTERVIEWS AND APPOINTMENTS TO THE HOUSING & HUMAN SERVICES
COMMITTEE
Recommendations: Interview the three applicants and appoint two residents to the Housing & Human Services Committee for twoyear terms effective immediately, through June 30, 2028.
2. INTERVIEWS AND APPOINTMENTS TO THE VIEW RESTORATION COMMITTEE Recommendations:
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1. INTERVIEWS AND APPOINTMENTS TO THE HOUSING & HUMAN SERVICES
COMMITTEE
Recommendations: Interview the three applicants and appoint two residents to the Housing & Human Services Committee for twoyear terms effective immediately, through June 30, 2028.
2. INTERVIEWS AND APPOINTMENTS TO THE VIEW RESTORATION COMMITTEE Recommendations:
1. Interview the applicant and appoint her to the View Restoration Committee for the remainder of the vacant twoyear term effective immediately, through March 31, 2028; and
2. Direct the City Clerk to continue the rolling application deadline until enough applications are received to fill the remaining vacant position and return at a future City Council meeting for the remaining appointment.
C. ADJOURNMENT. The Laguna Beach City Council will adjourn to its 3:30 p.m. Closed Session, then to its 5:00 p.m. Regular Meeting.
************************************************************************************* Accessibility and Accommodation Requests: Pursuant to the Americans with Disabilities Act, persons with a disability who require a disabilityrelated modification or accommodation in order to participate in a meeting, including auxiliary aids or services, may request such modification or accommodation from the City Clerk at (949) 4970705 (telephone) or [email protected] (email). Notification 48 hours prior to the meeting will enable the City to make reasonable arrangements to assure accessibility to the meeting.
Levine Act Disclosure: Pursuant to the Levine Act (Govt Code Section 84308), any party to a permit, license, contract, or other entitlement before the City Council is required to disclose on the record any campaign contribution, including aggregated contributions, of more than $500 commencing on January 1, 2025, made within the preceding 12 months.
Courtesy Virtual Broadcast: The City plans to broadcast the meeting as a courtesy only:
Online: www.lagunabeachcity.net/meetings
Cox Cable Channel 852
YouTube: City of Laguna Beach YouTube Channel
ADDRESSING THE CITY COUNCIL
InPerson Public Comment:
Members of the public may address the City Council on any agenda item or during the “Public Comments – NonAgendized Items (InPerson Participation)” portion of the meeting. Providing a name, city of residence, mailing address, or other identifying information is voluntary. If you would like a followup from the City, please provide contact information.
Written Comment:
To submit written comments on an agenda item or NonAgendized Items, please email [email protected]. Include "Public Comment" in the subject line and reference the agenda item number, if applicable. Written comments will be forwarded to the City Clerk and made publicly available.
TWOWAY TELEPHONIC SERVICE
Beginning July 1, 2026, pursuant to Senate Bill 707 and California Government Code sections 54953.4 2 of 21
Written Comment:
To submit written comments on an agenda item or NonAgendized Items, please email [email protected]. Include "Public Comment" in the subject line and reference the agenda item number, if applicable. Written comments will be forwarded to the City Clerk and made publicly available.
TWOWAY TELEPHONIC SERVICE
Beginning July 1, 2026, pursuant to Senate Bill 707 and California Government Code sections 54953.4 and 54954.3, members of the public may also provide public comment in real time either in person or remotely through the twoway telephonic service identified below. Remote public commenters will receive the same time allotment as members of the public commenting in person; however, remote participation comments concerning items not on the agenda will be heard at the end of the meeting.
Join by Telephone: +1 669 900 9128
Webinar ID (changes each meeting): 824 4554 7232
Courtesy Zoom Participation: The City plans to enable participation via internet/zoom link as a courtesy only (link changes each meeting): https://lagunabeachcity.zoom.us/j/82445547232 Please be advised that the City does not guarantee that this link will work or that there will not be technical difficulties in accessing it. The only way to guarantee realtime participation is via inperson comment or via telephone callin, subject to provisions of Government Code section 54953.4.
Remote Public Comment:
To provide public comment remotely, press *9 if participating by telephone, or use the "Raise Hand" feature on Zoom if participating via internet. When called upon, the speaker will be unmuted and given the allotted time to speak. Telephone participants may press *6 to mute or unmute themselves when called to speak. Remote speakers must be present in the telephone queue or Zoom when called.
Remote participants are responsible for ensuring that they are connected and able to hear the meeting.
Remote Access Disruption:
The City Council adopted the Policy for Disruption of Telephonic or Internet Service During Public Meetings (SB 707) on March 10, 2026. If a disruption of telephonic service prevents members of the public utilizing twoway telephonic services from being able to attend or observe the meeting remotely, the City Council will follow the adopted policy. The policy may require the open session to be recessed while the City makes goodfaith efforts to restore service. If service is not restored, the City Council may continue only after making the required rollcall findings, as applicable.
Technical Assistance:
Meeting staff will monitor remote access during the meeting. If you experience remote access issues during the meeting, please notify the Zoom host as soon as possible.
Compliance with Government Code Section 54957.5: Materials related to an item on this Agenda submitted to the City Council after distribution of the agenda packets are available for public inspection in the City Clerk's Office at 505 Forest Avenue, Laguna Beach, California, during normal business hours.
Testimony given before the City Council is recorded.
The timer light at the podium will turn yellow and beep once when the speaker has 30 seconds remaining. The timer light will turn red and buzz when the speaker’s time has expired. 3 of 21
submitted to the City Council after distribution of the agenda packets are available for public inspection in the City Clerk's Office at 505 Forest Avenue, Laguna Beach, California, during normal business hours.
Testimony given before the City Council is recorded.
The timer light at the podium will turn yellow and beep once when the speaker has 30 seconds remaining. The timer light will turn red and buzz when the speaker’s time has expired.
PLEASE TURN CELL PHONES OFF OR SET TO SILENT MODE.
CERTIFICATION OF MEETING NOTICE AND AGENDA POSTING
This notice and agenda were posted on the City's website and the City Hall bulletin board at least 72 hours prior to the meeting date, in compliance with the Ralph M. Brown Act. /s/ Ann Marie McKay, CPMC, CMC
City Clerk, City of Laguna Beach 4 of 21
STAFF REPORT
Meeting Date:
August 4, 2026
INTERVIEWS
1 SUBJECT: INTERVIEWS AND APPOINTMENTS TO THE HOUSING & HUMAN SERVICES
COMMITTEE
RECOMMENDATION: It is recommended that the City Council:
1. Interview the three applicants and appoint two residents to the Housing & Human Services Committee for two-year terms effective immediately, through June 30, 2028.
SUMMARY OF THE MATTER
The Housing and Human Services Committee is a seven-member body, whose charge is affordable housing, seniors, youths, and the homeless, including affordable housing for city employees and artists and educating the community on existing services, such as homeless cold weather shelters. Meetings are generally held on the fourth Wednesday of the month at 6:00 p.m.
DISCUSSION
On June 30, 2026, the terms of four members of the Housing and Human Services Committee expired. For the four openings, two applications for two of the incumbents were received before the deadline. On June 9, 2026, the City Council reappointed the two incumbents, Diane Harrison and Adam Redding-Kaufman, and extended committee member Joe Hanauer’s term until the remaining two openings could be filled. For the two remaining openings, three applications have been received:
(1) Cynthia Campbell
(2) Yacoub Kureh
(3) Lisa LaCorte
FINANCIAL ANALYSIS
The recommended action has no financial impact to the budget.
ENVIRONMENTAL ANALYSIS
The recommended action has no environmental impact.
ATTACHMENTS
1. Applications (Pgs. 2-7)
Submitted By: Ann Marie McKay Approved: .David A Kiff
Ann Marie McKay, City Clerk Dave Kiff, City Manager
Report Prepared By: Coordinated With:
Ann Marie McKay, City Clerk Belinda Deines, Principal Planner 1 of 7
Attachment 1
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Lisa LaCorte
https://www.linkedin.com/in/lisalacorte/
Laguna Beach, CA
EXECUTIVE DIGITAL MARKETING & INNOVATION LEADER
Growth-focused marketing executive with a proven track record of driving revenue, enhancing digital experiences, and leading high-performing teams. Expertise in digital transformation, eCommerce, SaaS, and data-driven marketing strategies that maximize engagement, optimize conversion rates, and scale business growth. Adept at leveraging technology, analytics, and innovation to accelerate market share and profitability.
PROFESSIONAL EXPERIENCE
Digital Marketing & Innovation Consultant
DGTL GRL | Laguna Beach, CA | 2020 – Present
• Drive revenue through website assessments, UX optimization, and multi-year strategic planning.
• Implement SEO, SEM, programmatic advertising, and organic search strategies to enhance visibility.
• Develop SaaS strategies, direct messaging campaigns, and social media initiatives for engagement.
• Build high-performance teams and establish shared services to improve operational efficiency.
Vice President of Marketing
Synchrony Financial | Costa Mesa, CA | 2015 – 2019
• Managed $50M budget and led digital transformation, increasing online applications from 20% to 80%.
• Enhanced CareCredit provider portal for 220K+ providers, improving self-service and reducing call volume.
• Launched first native mobile app, reaching 5M users in year one. • Optimized search programs, cutting cost per application from $75 to $40 while driving record conversions.
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Director of Online Marketing
Arbonne International | Irvine, CA | 2012 – 2015
• Led a 3-year digital transformation, expanding online sales in cosmetics, skincare, and nutrition.
• Built 300K+ personalized eCommerce websites, creating a scalable online sales channel.
• Launched websites in 12 languages, supporting global expansion.
Senior Director of Marketing
Guidance Software Inc. (OpenText) | Pasadena, CA | 2009 – 2011 • Cut marketing costs by 10% while tripling lead generation. • Unified multiple portals into a single sign-on architecture, increasing efficiency company-wide.
Director of Marketing
Websense (Forcepoint) | San Diego, CA | 2008 – 2009
• Built the first global search marketing and analytics program, increasing organic traffic 70% in six months.
• Drove $13M in website-initiated sales opportunities, achieving 130% YoY growth.
Director of Web Services
Sony Electronics Inc. | San Diego, CA | 2000 – 2008
• Led eCommerce strategy for SonyStyle.com, optimizing UX, merchandising, and digital marketing.
• Built an in-house creative team of 45, reducing outsourcing costs and enhancing efficiency.
• Migrated commerce platforms and redesigned SonyStyle.com, streamlining content management.
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Additional Leadership Roles:
• Sony Electronics Inc. – Manager, CRM & Web Services / Manager of Marketing (Digital)
• Unilever HPC – Managed Graphic Arts, Packaging, and Creative Division
CORE COMPETENCIES
• Digital Marketing Strategy & Execution
• eCommerce & SaaS Growth Strategies
• Multi-Channel Customer Acquisition (SEO, SEM, Social, Programmatic) • P&L & Budget Management ($50M+ Scale)
• AI & Data Analytics for Marketing Optimization
• Mobile & Web Product Development
• Leadership, Team Building & Talent Development
• Global Expansion & Market Penetration
EDUCATION & CERTIFICATIONS
• Master of Arts in Art Education, Montclair State University | Montclair, NJ • Bachelor of Arts in Arts and Humanities, University of Maryland | College Park, MD • Six Sigma Black Belt Certification
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STAFF REPORT
Meeting Date:
August 4, 2026
INTERVIEWS
2 SUBJECT: INTERVIEWS AND APPOINTMENTS TO THE VIEW RESTORATION
COMMITTEE
RECOMMENDATION: It is recommended that the City Council:
1. Interview the applicant and appoint her to the View Restoration Committee for the remainder of the vacant two-year term effective immediately, through March 31, 2028; and
2. Direct the City Clerk to continue the rolling application deadline until enough applications are received to fill the remaining vacant position and return at a future City Council meeting for the remaining appointment.
SUMMARY OF THE MATTER
Members of the View Restoration Committee (“Committee”) adjudicate view claims submitted by property owners to restore pre-existing views that are alleged to be significantly impaired by vegetation. The fivemember committee conducts public hearings to review claims, hear testimony, and determine significant view impairment. The Committee may approve a view restoration order and establish a maintenance schedule for the subject vegetation on the property. The Committee generally meets on the second Wednesday of each month at 5:00 p.m.
DISCUSSION
On March 31, 2026, the terms of two View Restoration Committee members expired. For the two openings, one application was received, and on February 10, 2026, the City Council appointed the applicant, Edwin Kisiel, to the Committee. On April 1, 2026, Committee member Rhett Schiffman resigned from the Committee, resulting in two vacancies. For the two vacancies, one application has been received: Karen Jones (see Attachment).
FINANCIAL ANALYSIS
The recommended action has no financial impact to the budget.
ENVIRONMENTAL ANALYSIS
The recommended action has no environmental impact.
ATTACHMENT
1. Application (Pgs. 2-10)
Submitted By: Ann Marie McKay Approved: .
Ann Marie McKay, City Clerk Dave Kiff, City Manager
Report Prepared By: Coordinated With:
Ann Marie McKay, City Clerk Wendy Jung, Principal Planner 1 of 17
Attachment 1
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4 4 of 17
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