CITY MANAGER' S REPORT ITEM 4. 8
JANUARY 13, 2025 CITY COUNCIL REGULAR MEETING
ITEM: OUT-F- STATE TRAVEL APPROVAL FOR CITY STAFF
TO PARTICIPATE IN THE ICSC LAS VEGAS
CONFERENCE IN MAY 2025
RECOMMENDATION: Adopt a Resolution Authorizing Out -of -State Travel for Two City Staff Members to Attend and Represent
the City of Lathrop at the Innovating Commerce
Serving Communities ( ICSC) 2025 Conference in
Las Vegas, Nevada from May 18, 2025 to May 20,
2025
SUMMARY:
In an effort to market the City of Lathrop to new job -generating businesses and retail establishments that complement the needs and desires of its residents, the Economic Development Administrator and Community Development Director request approval to travel out-f- sate to attend the annual Innovating Commerce Serving Communities, formerly known as International Council of Shopping Centers ICSC), conference to be held in Las Vegas, Nevada on May 18, 2025 to May 20, 2025. ICSC 2025 is focused on the attraction of retail establishments and shopping center developers.
BACKGROUND:
The Economic Development Administrator was hired in February 2019 to carry out economic development activities, including marketing the city for attraction of commercial businesses, retail businesses, services and other vital outlets for the success of our community.
ICSC conferences are held each year to allow networking and deal making opportunities related to the retail industry. Staff schedules meetings with prospective decision makers thereby allowing an opportunity to showcase the City of Lathrop as a potential location for new business. Traditionally, city staff has participated in the western " Deal Making Show" in Monterey, the " Western Regional Conference" in San Diego, and the larger international " RECON" show in Las Vegas.
Attendance at the Monterey show is approximately 300 - 500 people, 600 people at the San Diego show and more than 40, 000 people at the Las Vegas show including key decision makers, site selection consultants, developers, company representatives, and retailers.
Attendance of two city staff members is being requested. Expenses for this out-fstate travel request include event registration, airfare, transportation, hotel, food, and participation in the Team California exhibit booth. ATTACHMENT " B" includes additional ICSC 2025 Conference and Team California Exhibit Booth Information.
CITY MANAGER' S REPORT
JANUARY 13, 2025 CITY COUNCIL REGULAR MEETING
OUT-F- SATE TRAVEL FOR CITY STAFF
REASON FOR RECOMMENDATION:
PAGE 2
Staff requests that the City Council adopt the proposed resolution authorizing Out - of -State Travel for two city staff members to participate in the ICSC 2025 conference being held in Las Vegas Nevada from May 18, 2025 to May 20, 2025 for the purpose of marketing, outreach, and business attraction.
FISCAL IMPACT:
The total cost for the ICSC conference is estimated to be $ 6, 550. All expenses relating to this conference are within the City Manager Department' sEconomic Development Division and the Community Development Department' s FY 2024- 2025 budgets as approved by the City Council.
ATTACHMENTS:
A. A Resolution of the City Council of the City of Lathrop to Authorize Out -of - State Travel for Two City Staff Members to Attend and Represent the City of Lathrop at the Innovating Commerce Serving Communities 2025 Conference in Las Vegas, Nevada from May 18, 2025 to May 20, 2025 B. ICSC 2025 Las Vegas Conference and Team California Exhibit Booth Information
CITY MANAGER' SREPORT
JANUARY 13, 2025 CITY COUNCIL REGULAR MEETING
OUT-F- STATE TRAVEL FOR CITY STAFF
APPROVALS:
Z-6-Zo29
Shelley Bur am Date
Economic Development Administrator
xia
ck Caguiat Date
Community Development Director
Cari Ja
Finance
s
rector
PAGE 3
Date
Salvador Navarrete Date
City Attorney
Stephen J. Salvatore Date
City Manager
I2• 1Ys• Z'
RESOLUTION NO. 25-
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF LATHROP TO
AUTHORIZE OUT-F- STATE TRAVEL FOR CITY STAFF TO ATTEND AND
REPRESENT THE CITY OF LATHROP AT THE INNOVATING COMMERCE
SERVING COMMUNITIES ( ICSC) CONFERENCE IN LAS VEGAS, NEVADA FROM MAY 18, 2025 TO MAY 20, 2O25
WHEREAS, City Council approved funding for a full- time Economic Development Administrator position to carry out economic development activities on behalf of the City;
WHEREAS, staff has identified targeted industry opportunities to market the City for the attraction of industrial and commercial businesses and investment; WHEREAS, the City will participate in the TeamCalifornia booth to leverage marketing dollars and provide Lathrop with a larger footprint at the exposition; and WHEREAS, funding identified for marketing events has been considered and approved within the City Manager Department' s
Economic Development Division and
the Community Development Department' s FY 2024-025 budgets.
NOW, THEREFORE, BE IT RESOLVED that the City Council of the City of Lathrop, authorizes out-f- sate travel for the Economic Development Administrator and Community Development Director to attend and represent the City of Lathrop at the ICSC Conference in Las Vegas, Nevada from May 18, 2025 to May 20, 2025.
The foregoing resolution was passed and adopted this 13th day of January 2025, by the following vote of the City Council, to wit:
AYES:
NOES:
ABSTAIN:
ABSENT:
PAUL AKINJO, MAYOR
ATTEST:
Teresa Vargas, City Clerk Salvador Navarrete, City Attorney APPROVED AS TO FORM:
ATTACHMENT B
ICSC
LAS VEGAS
ICSC LAS VEGAS is our premier event and takes place annually in May. It is a two- to three- day gathering of dealmakers and industry experts, who are driving innovation and evolution in commercial real estate.
Registration Fees*
Register at the Advance Rate ( ends February 18, 2025, at 11: 59pm EST )
Member • $ 850
Non -Member • $ 2, 075
Retailer Member • $ 0
Student Member • $ 50
May 18- 20, 2025
Las Vegas Convention Center
Las Vegas, Nevada, United States
csc
ICSC - Las Vegas 2025
May 18 - 20, 2025 I Las Vegas, NV
ATTACHMENT B
Let your presence be known at the largest live ICSC event of the year, there' s
power in sharing a larger booth and presence together.
Let' s work as a team to capture the retail marketplaces and dining you desire!
Meet with prospects in a designated meeting
space
Display your marketing materials and
giveaways
We will provide you with leads of booth visitors
TeamCalifornia does marketing for our
attendees before, during and after the event
Our booth always has a buzz about it, capture
that energy with us!
Exhibit with TeamCalifornia for a fraction of the
cost of going it alone
Booth Participation Cost:
Booth with shared exhibiting and meeting tables
Members: $2,00 Nonmembers: $4, 500
WE HAVE A HANDFUL OF INDIVIDUAL KIOSK
SPACES - FIRST COME FIRST SERVE
Kiosk sizes will be larger than last year!
Members: $ 3500 Nonmembers: $ 5, 000
Contact robin@teamca. orgin order to participate!
Rates Increase After February 15, 2025
TeamCalifornia