4.1 The Consultant shall submit to the City, by no later than the 10th day of each month, its bill for time and material services itemizing the fees and costs incurred during the previous month. Fixed cost projects will be billed according to the fee schedule outlined in the Cost Proposal of Exhibit A. The City shall pay the Consultant all uncontested amounts set forth in the Consultant's bill within 30 days after it is received.
5.0 CONFLICT OF INTEREST. The Consultant represents that it presently has no interest and shall not acquire any interest, direct or indirect, in any real property located in the City which may be affected by the services to be performed by the Consultant under this Agreement. The Consultant further represents that in performance of this Agreement, no person having any such interest shall be employed by it.
5.1 The Consultant represents that no City employee or official has a material financial interest in the Consultant’s business. During the term of this Agreement and/or as a result of being awarded this contract, the Consultant shall not offer, encourage or accept any financial interest in the Consultant’s business by any City employee or official.
5.2 If a portion of the Consultant’s services called for under this Agreement shall ultimately be paid for by reimbursement from and through an agreement with a developer of any land within the City or with a City franchisee, the Consultant warrants that it has not performed any work for such developer/franchisee within the last 12 months, and shall not negotiate, offer or accept any contract or request to perform services for that identified developer/franchisee during the term of this Agreement.
6.0 GENERAL TERMS AND CONDITIONS.
6.1 Termination. Either the City Manager or the Consultant may terminate this Agreement, without cause, by giving the other party ten (10) days written notice of such termination and the effective date thereof.
6.1.1 In the event of such termination, all finished or unfinished documents, reports, photographs, films, charts, data, studies, surveys, drawings, models, maps, or other documentation prepared by or in the possession of the Consultant under this Agreement shall be returned to the City. If the City terminates this Agreement without cause, the Consultant shall prepare and shall be entitled to receive compensation pursuant to a close-out bill for services rendered and fees incurred pursuant to this Agreement through the notice of termination.
If the Consultant terminates this Agreement without cause, the Consultant shall be paid only for those services completed in a manner satisfactory to the City.
6.1.2 If the Consultant or the City fail to fulfill in a timely and proper manner its obligations under this Agreement, or if the Consultant or the City violate any of the covenants, agreements, or stipulations of this Agreement, the Consultant or the City shall have the right to terminate this Agreement by giving written notice to the other party of such termination and specifying the effective date of such termination. The Consultant shall be entitled to receive compensation in accordance with the terms of this Agreement for any work satisfactorily completed hereunder. Notwithstanding the foregoing, the Consultants shall not be relieved of liability for damage sustained by virtue of any breach of this Agreement and any Agreement for Professional Services
Tripepi Smith and Associates, Inc.
payments due under this Agreement may be withheld to off-set anticipated damages.
6.2 Non-Assignability. The Consultant shall not assign or transfer any interest in this Agreement without the express prior written consent of the City.
6.3 Non-Discrimination. The Consultant shall not discriminate as to race, creed, gender, color, national origin, or sexual orientation in the performance of its services and duties pursuant to this Agreement, and will comply with all applicable laws, ordinances and codes of the Federal, State, County and City governments.
6.4 Insurance. The Consultant shall submit to the City certificates indicating compliance with the following minimum insurance requirements no less than one (1) day prior to beginning of performance under this Agreement. Consultant further agrees to comply with all provisions in the attached Exhibit B which is incorporated herein.
6.5 Indemnification.
To the fullest extent permitted by law, Consultant shall indemnify and hold harmless City and any and all of its officials, employees, agents, and/or volunteers (“Indemnified Parties”) from and against any and all losses, liabilities, damages, costs, and expenses, including attorney’s fees and costs, caused in whole or in part by the negligent or wrongful act, error or omission of Consultant, its officers, agents, employees or subconsultants (or any agency or individual that Consultant shall bear the legal liability thereof) in the performance of services under this Agreement. Consultant’s duty to indemnify and hold harmless City shall not extend to the City’s sole or active negligence or willful misconduct.
6.5.1. Duty to defend:
In the event the Indemnified Parties, individually or collectively, are made a party to any action, lawsuit, or other adversarial proceeding arising from the performance of the services encompassed by this Agreement, and upon demand by City, Consultant shall defend the Indemnified Parties at Consultant’s cost or at City’s option, to reimburse City for its costs of defense, including reasonable attorney’s fees and costs incurred in the defense of such matters to the extent the matters arise from, relate to or are caused by Consultant’s negligent acts, errors or omissions. Payment by City is not a condition precedent to enforcement of this provision. In the event of any dispute between Consultant and City, as to whether liability arises from the sole or active negligence or willful misconduct of the City or its officers, employees, or agents, Consultant will be obligated to pay for City’s defense until such time as a final judgment has been entered adjudicating the Indemnified Parties as solely or actively negligent or to have acted with willful misconduct. Consultant will not be entitled in the absence of such a determination to any reimbursement of defense costs including but not limited to attorney’s fees, expert fees, and costs of litigation.
6.6 Compliance with Applicable Law. The Consultant and the City shall comply with all applicable laws, ordinances, and codes of the federal, state, county, and city governments, including, without limitation, Malibu Municipal Code Chapter 5.36 Minimum Wage.
6.7 Independent Contractor. This Agreement is by and between the City Agreement for Professional Services
Tripepi Smith and Associates, Inc.
and the Consultant and is not intended, and shall not be construed, to create the relationship of agency, servant, employee, partnership, joint venture, or association, as between the City and the Consultant.
6.7.1. The Consultant shall be an independent contractor and shall have no power to incur any debt or obligation for or on behalf of the City. Neither the City nor any of its officers or employees shall have any control over the conduct of the Consultant, or any of the Consultant’s employees, except as herein set forth, and the Consultant expressly warrants not to, at any time or in any manner, represent that it, or any of its agents, servants or employees are in any manner employees of the City, it being distinctly understood that the Consultant is and shall at all times remain to the City a wholly independent contractor and the Consultant's obligations to the City are solely such as are prescribed by this Agreement.
6.8 Copyright. No reports, maps or other documents produced in whole or in part under this Agreement shall be the subject of an application for copyright by or on behalf of the Consultant.
6.9 Legal Construction.
(a) This Agreement is made and entered into in the State of California and shall in all respects be interpreted, enforced, and governed under the laws of the State of California.
(b) This Agreement shall be construed without regard to the identity of the persons who drafted its various provisions. Each and every provision of this Agreement shall be construed as though each of the parties participated equally in the drafting of same, and any rule of construction that a document is to be construed against the drafting party shall not be applicable to this Agreement.
(c) The article and section, captions and headings herein have been inserted for convenience only and shall not be considered or referred to in resolving questions of interpretation or construction.
(d) Whenever in this Agreement the context may so require, the masculine gender shall be deemed to refer to and include the feminine and neuter, and the singular shall refer to and include the plural.
6.10 Counterparts. This Agreement may be executed in counterparts and as so executed shall constitute an agreement which shall be binding upon all parties hereto.
6.11 Final Payment Acceptance Constitutes Release. The acceptance by the Consultant of the final payment made under this Agreement shall operate as and be a release of the City from all claims and liabilities for compensation to the Consultant for anything done, furnished or relating to the Consultant’s work or services. Acceptance of payment shall be any negotiation of the City’s check or the failure to make a written extra compensation claim within ten (10) calendar days of the receipt of that check. However, approval or payment by the City shall not constitute, nor be deemed, a release of the responsibility and liability of the Consultant, Agreement for Professional Services
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its employees, sub-consultants and agents for the accuracy and competency of the information provided and/or work performed; nor shall such approval or payment be deemed to be an assumption of such responsibility or liability by the City for any defect or error in the work prepared by the Consultant, its employees, sub-consultants and agents.
6.12 Corrections. In addition to the above indemnification obligations, the Consultant shall correct, at its expense, all errors in the work which may be disclosed during the City’s review of the Consultant’s report or plans. Should the Consultant fail to make such correction in a reasonably timely manner, such correction shall be made by the City, and the cost thereof shall be charged to the Consultant.
6.13 Files. All files of the Consultant pertaining to the City shall be and remain the property of the City. The Consultant will control the physical location of such files during the term of this Agreement and shall be entitled to retain copies of such files upon termination of this Agreement.
6.14 Waiver; Remedies Cumulative. Failure by a party to insist upon the performance of any of the provisions of this Agreement by the other party, irrespective of the length of time for which such failure continues, shall not constitute a waiver of such party's right to demand compliance by such other party in the future. No waiver by a party of a default or breach of the other party shall be effective or binding upon such party unless made in writing by such party, and no such waiver shall be implied from any omissions by a party to take any action with respect to such default or breach. No express written waiver of a specified default or breach shall affect any other default or breach, or cover any other period of time, other than any default or breach and/or period of time specified. All of the remedies permitted or available to a party under this Agreement, or at law or in equity, shall be cumulative and alternative, and invocation of any such right or remedy shall not constitute a waiver or election of remedies with respect to any other permitted or available right of remedy.
6.15 Mitigation of Damages. In all such situations arising out of this Agreement, the parties shall attempt to avoid and minimize the damages resulting from the conduct of the other party.
6.16 Partial Invalidity. If any provision in this Agreement is held by a court of competent jurisdiction to be invalid, void or unenforceable, the remaining provisions will nevertheless continue in full force without being impaired or invalidated in any way.
6.17 Attorneys' Fees. The parties hereto acknowledge and agree that each will bear his/her or its own costs, expenses and attorneys' fees arising out of and/or connected with the negotiation, drafting and execution of the Agreement, and all matters arising out of or connected therewith except that, in the event any action is brought by any party hereto to enforce this Agreement, the prevailing party in such action shall be entitled to reasonable attorneys' fees and costs in addition to all other relief to which that party or those parties may be entitled.
6.18 Entire Agreement. This Agreement constitutes the whole agreement between the City and the Consultant, and neither party has made any representations to the other except as expressly contained herein. Neither party, in executing or performing this Agreement, Agreement for Professional Services
Tripepi Smith and Associates, Inc.
is relying upon any statement or information not contained in this Agreement. Any changes or modifications to this Agreement must be made in writing appropriately executed by both the City and the Consultant.
6.19 Notices. Any notice required to be given hereunder shall be deemed to have been given by depositing said notice in the United States mail, postage prepaid, and addressed as follows:
CITY: Steve McClary CONSULTANT: Ryder Todd Smith
City Manager Co-Founder & President
City of Malibu Tripepi Smith and Associates, Inc.
23825 Stuart Ranch Road P.O. Box 52152
Malibu, CA 90265-4861 Irvine, CA 92619
TEL (310) 456-2489 x 226 TEL (626) 536-2173
FAX (310) 456-2760
Agreement for Professional Services
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6.20 Warranty of Authorized Signatories and Acceptance of Facsimile or Electronic Signatures. Each of the signatories hereto warrants and represents that he or she is competent and authorized to enter into this Agreement on behalf of the party for whom he or she purports to sign. The Parties agree that this Contract, agreements ancillary to this Contract, and related documents to be entered into in connection with this Contract will be considered signed when the signature of a party is delivered physically or by facsimile transmission or scanned and delivered via electronic mail. Such facsimile or electronic mail copies will be treated in all respects as having the same effect as an original signature.
7.0 GENERAL TERMS AND CONDITIONS. (City and Consultant initials required at EITHER 7.1 or 7.2)
7.1 Disclosure Required. By their respective initials next to this paragraph, City and Consultant hereby acknowledge that Consultant is a “consultant” for the purposes of the California Political Reform Act because Consultant’s duties would require him or her to make one or more of the governmental decisions set forth in Fair Political Practices Commission Regulation 18700.3(a) or otherwise serves in a staff capacity for which disclosure would otherwise be required were Consultant employed by the City. Consultant hereby acknowledges his or her assuming-office, annual, and leaving-office financial reporting obligations under the California Political Reform Act and the City’s Conflict of Interest Code and agrees to comply with those obligations at his or her expense. Prior to consultant commencing services hereunder, the City’s Manager shall prepare and deliver to consultant a memorandum detailing the extent of Consultant’s disclosure obligations in accordance with the City’s Conflict of Interest Code.
City Initials ______
Consultant Initials ______
7.2 Disclosure not Required. By their initials next to this paragraph, City and Consultant hereby acknowledge that Consultant is not a “consultant” for the purpose of the California Political Reform Act because Consultant’s duties and responsibilities are not within the scope of the definition of consultant in Fair Political Practice Commission Regulation 18700.3(a) and is otherwise not serving in staff capacity in accordance with the City’s Conflict of Interest Code.
City Initials ______
Consultant Initials ______
Agreement for Professional Services
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This Agreement is executed on _____________________, at Malibu, California, and effective as of February 12, 2024.
CONSULTANT:
___________________________________
By: RYDER TODD SMITH, Co-Founder & President
CITY OF MALIBU:
___________________________________
STEVE UHRING, Mayor
ATTEST:
___________________________________
KELSEY PETTIJOHN, City Clerk
(seal)
APPROVED AS TO FORM:
___________________________________
TREVOR RUSIN, Interim City Attorney
Agreement for Professional Services
Tripepi Smith and Associates, Inc.
EXHIBIT A
SCOPE OF WORK
Proposal for:
Community Outreach and Engagement
Consulting for City Owned Vacant Lots
CITY OF MALIBU
Submitted:
October 27, 2023
By:
Ryder Todd Smith, Co-Founder & President
Saara Lampwalla, Senior Business Analyst
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots CREATIVE SERVICES • Communication • Web • Social Media • Photography • Video • Design 2
TABLE OF CONTENTS
1. COVER LETTER.......................................................................................................... 2
2. PROJECT UNDERSTANDING & APPROACH............................................................ 4
3. PROPOSED SCOPE OF WORK ................................................................................. 5
4. FIRM MANAGEMENT & STRUCTURE ..................................................................... 14
5. MOST-SIMILAR PROJECTS ..................................................................................... 21
6. PROJECT TEAM ...................................................................................................... 24
7. COST PROPOSAL.................................................................................................... 30
8. SIGNATORIES.......................................................................................................... 35 ATTACHMENT A: RESUMES ....................................................................................... 37 City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots CREATIVE SERVICES • Communication • Web • Social Media • Photography • Video • Design 3
1. COVER LETTER
Thank you for the opportunity to present Tripepi Smith’s offerings in response to the City of Malibu’s request for community outreach and engagement consulting for City owned vacant lots. This proposal offers a comprehensive communication program that will result in data showcasing the Malibu community’s visions for the future of these five City parcels.
Tripepi Smith is a team of nearly 50 communications experts — robust enough to offer experienced and effective professionals for the job, yet small enough to be nimble and responsive. We offer a spectrum of skills that allows us to match the appropriate resource to the task at hand, letting us execute faster and reduce engagement costs. These resources vary by both years of experience and core hard skills (graphic design versus writing versus social media, for example). The result: we have an ability to tell a complete story across mediums, all within our one team. As a result, the City will only need one communications partner.
Key Advantages
Tripepi Smith is unique. Our mix of technical prowess and policy competency results in several advantages:
1. The breadth of Tripepi Smith’s team — from communications to policy and videography — is rare.
Combined with our unparalleled public agency client depth and diversity, we gain insights from the breadth of our work and share that knowledge with our 180+ public agency clients.
2. Tripepi Smith’s work with dozens of public agencies and municipal partners positions our team to communicate about the spectrum of issues known to local governments. Moreover, team members understand how to relate these issues to all stakeholders, including agency staff, city council and residents.
3. No other public affairs firm in California (that we can find) has the certifications in social media and digital platforms that Tripepi Smith has. These certifications evidence our superior understanding of these platforms.
As President, I affirm that I have the authority to bind Tripepi Smith for this proposal. I sincerely hope our team can put our skills to use for the City of Malibu and its community.
Regards,
Ryder Todd Smith
Co-Founder & President, Tripepi Smith
[email protected] • (626) 536-2173 • P.O. Box 52152, Irvine, CA 92619 City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 4 2. PROJECT UNDERSTANDING & APPROACH
The City of Malibu’s Needs
The City of Malibu is seeking a partner in reaching and engaging its community on the use of the City’s vacant land and open space. Five parcels consisting of nine acres offer the Malibu community possibilities.
The City recognizes the importance of the public’s involvement in determining the future of these lots, emphasizing throughout the RFP the desire to “Creatively engage a diverse cross section of the community in the idea-generation and decision-making process for the future planning and development of City-owned vacant parcels” in order to “Develop a final list of projects that have broad public and political support and will best meet the long-term needs of the community.”
In a series of three tasks, the City acknowledges that a comprehensive outreach plan and program can enable the full-fledged community involvement it seeks to shape the plan for the lots. In Task 1, the City proposes a comprehensive planning and outreach process, drawing on internal resources and data to inform the Community Engagement Plan and Report, as well as a ‘Conversation Toolkit’ consisting of surveying and outreach materials. Task 2 begins with robust in-person and virtual community engagement opportunities to collect feedback. Lastly, in Task 3, the City asks for a Community Outreach and Engagement Outcomes Report, summarizing the activities of Tasks 1 and 2, and creatively showcasing community member feedback for City decision makers to leverage in charting a path forward.
Tripepi Smith’s Approach
Tripepi Smith has extensive experience with all aspects of the requested scope of work, and a track record of success in helping local governments source feedback from their constituents. Tripepi Smith can confidently execute on each area of the City’s request with the exception being on surveying, which we propose subcontracting out to FlashVote, a scientific community survey technology that can provide the City with additional actionable input from the community. FlashVote helps inclusively draw feedback from residents who wish to participate via email, text and phone call, plus offers multiple language options.
We also propose splitting Task 1 into two separate tasks, creating a new Task 2 “Create and Distribute Conversation Toolkit (Community Outreach).” The updated task structure and sequence (shown below) allows for incorporating the findings of the Community Outreach and Engagement Plan developed in Task 1 before facilitating the engagement process during Task 3.
Task 1 – Conduct Introduction Meeting with City Staff and Leadership to Develop the Community Engagement Strategy
[NEW/PROPOSED] Task 2 – Create and Distribute Conversation Toolkit (Community Outreach) Task 3 – Facilitate Engagement Process
Task 4 – Prepare Final Community Outreach and Engagement Outcomes Report City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 5 General Project Management
Tripepi Smith begins all engagements with a kickoff meeting with the client to: introduce personnel to one another, define Key Performance Indicators (metrics, goals and timelines); review project management processes and tools; and ensure each team member has a full understanding of their responsibilities.
Tripepi Smith primarily uses the following tools to manage projects:
Google Workspace for email, creating real-time collaborative documents and instant messaging; Zoom or Google Meet for conference calls;
Hootsuite and Sprout Social for social media management; Meltwater for social media and media monitoring;
Kantata for project/task management, internal project status updates and time entry.
These project management tools enable project manager(s) to quickly determine a project’s budget status, review the schedule of tasks and send rapid notifications to the whole team if issues arise.
Education/Outreach Methodology
Tripepi Smith’s typical approach to education/outreach projects is to “measure twice, cut once”: we work with key stakeholders (including legal counsel if the occasion calls for it) to produce approved written language upfront. Any external-facing content, whatever the medium, will only use that language. This allows us to streamline the design of various deliverables so the only new information for stakeholders to review is the look and feel, versus also having to re-evaluate the text content. The method gives us the most flexibility to speed up the outreach/education process as necessary, ensuring audiences have all the facts to effectively participate in community dialogue about local issues.
Our Creative Team of graphic artists, videographers and animators can transform this same written language into captivating visuals. When combined with digital placements — such as Boosting Posts on Facebook and Instagram — plus FlashVote surveying, we can quantitatively prove reaching a significant portion of the City’s residents.
3. PROPOSED SCOPE OF WORK
Task 1 – Conduct Introduction Meeting with City Staff and Leadership to Develop the Community Engagement Strategy
A. Community Engagement and Outreach Plan
Tripepi Smith will collaborate with the City to create a Community Engagement and Outreach Plan that identifies long-term communication goals for the vacancy awareness campaign, as well as key audiences, messaging topics and more. Across multiple tasks, collaboration between Tripepi Smith and the City may City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 6 include meetings, workshops, virtual whiteboarding sessions, asynchronous document collaboration and surveys. The workflow format might look something like this:
Kickoff Meeting with the Core Project Team Framework –Tripepi Smith assumes a smaller group of stakeholders will be our liaisons for this component of the engagement. After this meeting, we should know our updated aspirations/goals, our expected timeline, our respective responsibilities and how we will maintain communication with one another.
Develop Internal Communications Plan – Tripepi Smith will work with City stakeholders to establish internal communication strategies and practices to meet the goals stated in the RFP.
Develop External Audiences / Messaging Framework – Tripepi Smith will work with City stakeholders to fully identify audience segments and messaging themes that will resonate with them.
Update External Communications Strategies – Tripepi Smith will work with City stakeholders to determine how to adjust current external communication and branding strategies and practices to meet the goals stated in the RFP.
Produce and Present Strategic Communications and Marketing Implementation Plan Framework – Tripepi Smith will compile all elements into a draft Community Engagement and Outreach Plan with a timeline of up to one year. The City will review, make necessary changes and submit the final Plan for approval. There may be meetings/workshops with the core project team to discuss and finalize the Plan.
Produce Implementation Plan and Cost Estimate Framework – Tripepi Smith will create a matrix identifying priority action items that consider financial resources for implementation, outlining the type of work, objectives, timing, lead responsibility and cost/level of effort for each action. This implementation plan will form Task 2 – Create and Distribute Conversation Toolkit (Community Outreach), also identifying associated costs for each component.
B. Brand Identification
Tripepi Smith has helped dozens of agencies create new logos and program-specific sub-logos. Leveraging findings from the Community Engagement and Outreach Plan, Tripepi Smith will create a brand identity dedicated to the initiative, including a sub-logo and color scheme that takes queues from the City’s existing brand. The goal will be to create a series of branding elements that help foment recognition of the initiative and the engagement opportunity it presents for residents.
We will deliver two options to start, which will reviewed, winnowed and revised. Finally, Tripepi Smith will provide a full sub-logo library to give the City flexible assets that can be transformed across all materials:
horizontal versions, vertical versions, color/black-and-white/all-white versions, simplified embroidery versions, web-development versions, etc. These deliverables will come into play throughout the course of the engagement.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 7 Task 2 – Create and Distribute Conversation Toolkit (Community Outreach) A. FlashVote Survey
Tripepi Smith recommends the use of FlashVote, an automated scientific community survey technology, that would provide actionable input on the use of vacant lots. FlashVote is inclusive for residents who want to participate, with communications by email, text and phone call, plus offers multiple language options. We recommend up to six (6) surveys over the course of the 12-month program. Topics may include:
Starting Sentiment
Crowdsourcing Ideas
Specific Ideas for Specific Locations
General Communications
B. Purpose-Built Website
Tripepi Smith will build a fresh, modern, user-friendly and visually appealing website using an open-source content management system (CMS) – WordPress – that will provide a clear and cohesive platform for the public awareness campaign. WordPress is the third-most-used CMS by Tripepi Smith clients. While it was not created solely for governments, it is a fantastic option since it offers a friendly interface that makes it simple for users to create beautiful and accessible websites. Many formatting and template options also empower clients to make pages exactly as they want. Moreover, Tripepi Smith believes the WordPress CMS is the best option for two core reasons:
1. It is one of the most cost-effective website CMS available to local governments.
2. It is extremely user-friendly compared to competing systems, empowering staff to maintain website content easily and efficiently.
We begin every website engagement with a kickoff call which will go over project timeline, website vision and client expectations. Each website redesign follows the following phases:
Website Specifications Documentation / Wireframes – A key phase in which we work with the client to envision their new website and what they want it to accomplish. We will also identify content buckets that need to be filled with content the client will need to generate. Tripepi Smith is available to copyedit content as well as to draft content, both on an ad hoc hourly basis.
Design of Website – We design up to three iterations of the homepage and present concepts to the City. We continue to iterate until we design the right look and feel. All this is based on the website specifications document.
Coding of Website – Tripepi Smith focuses inward for a few weeks while the team codes the site.
Toward the end of this phase, we will invite the client to look at the beta site and contribute to a bug list we create in Google Docs to track all discovered issues. We seek transparency and engagement in the development process.
Quality Assurance Testing and Launch – A round of testing and quality assurance occurs as we near the home stretch to ensure we deliver a great experience the first day out the gate. This phase also involves a critical cutover process where Tripepi Smith will need to coordinate with City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 8 information technology staff, particularly around DNS changes. Tripepi Smith will also provide basic Search Engine Optimization (SEO) and Google Analytics tracking one the site is launched.
After launch, we provide 30 days of free technical support to fix any issues that may arise. Following the 30 days of free technical support, Tripepi Smith will move into ongoing maintenance and customer support, which Tripepi Smith defines as technical support only.
Technologies
The following are just some of the technologies we intend to use to deliver on this project and additional technologies can be identified during the kickoff call.
Responsive design and mobile (tablet and phone) optimization Dynamic homepage slider
Easy to navigate menus
Custom page builder tools
Events calendar (if requested)
Custom forms
Social media feed integration (if requested)
Video embed integration
3rd party embed functionality (Google, ArcGIS maps)
ADA Compliance with Section 508 and Level AA W3C Accessibility Guidelines Multi-browser compatibility (Chrome, MS Edge, Safari, Firefox) Google Analytics integration (implemented by TS) and Privacy Policy statement (provided by the County)
Search Engine Optimization with webmaster tools, such as Google Search Console C. Every-Other-Week Check-In Calls (Virtual)
To coordinate our efforts with the City and sustain momentum on the engagement, Tripepi Smith will schedule an every-other-week, 60-minute phone call that will include a City-designated lead. Call content will focus on the creation, organization and execution of deliverables throughout Tasks 2, 3 and 4. After each call, the client will receive an action summary email, summarizing decisions made on the phone call and related action steps. We will produce work, such as press releases/news articles, social media, collateral content and webpage content, in a shared workspace where the City can see our progress in real time and provide instant feedback as needed. These tools will deliver enhanced collaboration and speed time to delivery.
Please note that outside of regular check-in calls, the City may contact the lead project manager, Alyson Nichols, with any questions, requests or issues. She will then swiftly relay instructions to the rest of the team.
Should a serious issue arise that could impact a deliverable, she will arrange a meeting with all team members City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 9 to discuss potential solutions. For example: if more resources are needed to execute on a deliverable or speed up a process, Tripepi Smith can immediately tap into its internal talent pool.
D. Press Release and/or News Article Writing
Tripepi Smith can draft up to five (5) news articles, press releases and/or official statements, which are typically up to five hundred (500) words in length. The City would direct the allocation of stories with Tripepi Smith’s suggestions, making internal subject matter experts available to aid the development of the stories when needed. Additionally, this assumes the use of an existing media and external agencies notification list. The City would also facilitate timely approval of quotes. Press release/news article topic options may include, but are not limited to:
Initiative Announcement
Call to Engage/Provide Feedback
Workshop/Forum Announcement
Workshop/Forum Reminder
Highlights from the Community Outreach and Engagement Outcomes Report The project team will collaborate with our City-designated lead to define messaging needs throughout the process, ensuring our communications remain alive and adaptable to the initiative as it unfolds.
E. Social Media Management
Content Creation: Social media content creation involves planning, fact-checking, sourcing graphics, grammar checking and scheduling the post. Tripepi Smith will create up to ten (10) unique posts over the course of the engagement and manage distribution as well.
Monitoring: Tripepi Smith will monitor posts and inboxes for questions and comments. When appropriate, responses will be drafted, which will occasionally require fact-checking and seeking out guidance from the City. Additionally, ongoing general online monitoring of local Facebook Groups will be conducted to track community needs, priorities and issues.
F. Graphic Design
Tripepi Smith has a Creative Director, Senior Graphic Artists and Graphic Artists to execute on extensive graphic design deliverables. For the City’s program, we propose up to two (2) mailers to be distributed to each household in the City, as well as two (2) fliers to be distributed across high-traffic community sites, such as grocery stores and City facilities.
While sending a postcard to every member of the community can be expensive, it ensures that everyone – even those without social media or Internet access – has a chance to learn about this community engagement opportunity. Tripepi Smith work entails design, translation and project management while a third-party vendor would provide print and mail services. The materials would include reference to non-English language City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 10 options and appropriate website URLs to find information in a readers’ preferred language. Inclusive of up to three (3) drafts per piece: two (2) drafts, final.
G. Animated Video
We will develop one (1) user-friendly, visually appealing animated explainer video of up to three (3) minutes in length. Tripepi Smith has talented in-house animators that can bring ideas to digital life. The team can provide script writing for voice over talent, story board development that outlines each aspect of the animated video, editing and project management throughout each phase of the process. The scope also encompasses creative assets, such as music, captions and vector imagery. This video is available for distribution on social media, the City’s public access channel, the City Manager update email newsletter and other media outlets. Inclusive of up to three (3) drafts: two (2) drafts, final. Potential video topics include:
A Review of The Initiative: How the Community Can Engage in the Process Responses to Frequently Asked Questions
H. Website Content Maintenance
Once the standalone website is built, Tripepi Smith will provide up to ten (10) hours of website content maintenance through the duration of the engagement. That is, our team will handle updating content on the initiative’s standalone website.
I. Radio Advertising
Based upon our experience creating ads for placement on radio stations, Pandora and Spotify, Tripepi Smith will develop one (1) radio ad to showcase and publicize the opportunity. Tripepi Smith will develop a radio script and once approved by the City and key stakeholders, coordinate a voiceover recording of the radio script. We will use our media intelligence software, Meltwater, and work with the City to identify and confirm the best radio station(s) to work with to coordinate the ad placement. We will then confirm a final radio ad budget and coordinate the paid placement(s) on up to ten (10) stations/platforms total, including KBU FM
99.1. Inclusive of up to three (3) drafts: two (2) drafts, final.
J. Newspaper Advertising
Ads in local newspaper publications, such as the Malibu Times, offer another means of reaching residents offline. Our team will identify available ad spots and finalize a recommended budget for up to five (5) advertisements. Upon approval of ad specifications and budget, our graphic design team will develop up to five (5) unique, attention-grabbing ad designs focused on informing and engaging local readers about the initiative. Our team will develop copy, coordinate concept approval and create the design to quickly capture interest and refer viewers to the standalone website for additional details. Inclusive of up to three (3) drafts per piece: two (2) drafts, final.
K. Digital Advertising
Tripepi Smith can manage a significant advertising campaign to drive community interest in this community engagement process. We generally place an emphasis first on leveraging existing agency platforms such as City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 11 newsletters, websites and social media channels to ensure we are being cost-effective with outreach. Second, we prefer to use digital advertising to target people who are actually in the area affected by the outcome of the initiative.
We will focus digital advertising on YouTube geo-targeted video advertising, Meta (Facebook/Instagram) boosted posts with geo-targeting and X/Twitter and Nextdoor advertising with geo-targeting. The YouTube ad will leverage the animated video described above while the other ads leverage other content created within Task 2. We will target ads at reasonable geography to the City of Malibu to remind the residents of the opportunities to get involved. These ad campaigns will also steer people back to the standalone website for more information and resources.
Tripepi Smith also has experience in other forms of paid advertising: Google geo-targeted display advertising, smaller local billboards and signage on local bus routes (in buses or on benches). We may tap into any one of these opportunities should the City desire it or the findings of Task 1 indicate they would be effective means of reaching Malibu constituents. Please note that creating extra placements would entail adapting existing designs for these new mediums.
L. Translation Services
Tripepi Smith has four (4) in-house Spanish translators. Our team can provide Spanish translation services in written, spoken and video-recorded materials. For other languages, Braille and/or media compatible content for the hearing and sight impaired, Tripepi Smith can provide vendor recommendations or subcontract with a vendor(s) of the City’s choosing.
Task 3 – Facilitate Engagement Process
A. Workshop Facilitation, Livestreaming and Recording (In Person) Tripepi Smith can coordinate with staff to identify venues and dates to host two (2) in-person workshops to seek public feedback on the initiative. Tripepi Smith would devise an agenda, facilitate discussions, document community feedback and promote positive engagement around the process. Additionally, Tripepi Smith would provide services to create PowerPoint decks for the presentation portion of the workshops. We would also coordinate simultaneous translation/interpretation with local partners and preferred vendors, should the City wish. If the City does not have a preferred vendor, Tripepi Smith can source a vendor and either have the vendor bill the City or Tripepi Smith can pass those costs through our engagement.
Tripepi Smith would facilitate recording two (2) of the in-person workshops and provide videos with relevant slides interspersed and closed captions.
B. Forum Facilitation and Recording (Virtual)
Tripepi Smith can also coordinate and facilitate one (1) virtual workshop to seek public feedback. Virtual meetings are helpful since they break down all geographic barriers: everyone with access to the internet has City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 12 access to attend. Further, they can be easily recorded and posted to the project website for later use. Virtual meetings are an effective tool as a supplement to the in-person events.
Tripepi Smith would coordinate and engineer the meetings and provide facilitation services. Should the City desire, Tripepi Smith can record up to one (1) additional language for the virtual workshop. Tripepi Smith will have a team member in each of the language Zoom Rooms to monitor the interpretation and save a recording.
C. Pop-Up Events (In Person)
Tripepi Smith can coordinate and facilitate up to two (2) pop-up events at one of various locations to engage harder-to-reach community members such as cultural centers, senior centers, farmers markets, etc. The popup events would be tailored to the location and the stakeholder group, with a typical event lasting one to two hours and involving a Tripepi Smith representative displaying the initiative website and sharing print materials, such as fliers. The pop-up event would be less structured than workshops, providing an opportunity for stakeholders to ask questions and share feedback.
If the City wishes, Tripepi Smith can produce additional pop-up materials like easy-up tents, tablecloths and printed materials.
A NOTE ON INTERPRETATION/TRANSLATION SERVICES:
Tripepi Smith can help Malibu identify interpretation services for the engagement process. Tripepi Smith does not provide (spoken/verbal) interpretation services directly, but we do work with established subcontractors, depending on geography and language needs. Further, agencies often have an existing relationship with an interpretation firm for the languages they are consistently asked to translate, and Tripepi Smith’s preference is to just work with the agency’s existing provider when possible.
Costs for interpretation of live meetings versus virtual meetings versus written content vary widely. Further, the scope of what will be translated in these meetings can also vary widely. As a best practice, most cities offer to provide interpretation services if there is a request for one of a few languages provided 72 hours in advance of a meeting. That ensures the option is there while not creating the fiscal obligation for the translation, only to have no one show up needing that specific language. The 72-hour request threshold mimics public hearing standards and can be applied to the virtual or in-person events. Tripepi Smith will also ensure required verbiage is included in communications materials advising community members of the availability of translations and interpretations with proper notice. This approach tends to yield the best balance of cost savings with opportunities for non-English speakers to learn and participate.
For (written) translation, Tripepi Smith does have in-house Spanish speakers to handle translations of written materials. Development of written materials tends to be where a bulk of translation support is most helpful.
Here Tripepi Smith looks to provide access to information in several languages to ensure community members have an opportunity to learn about the initiative in a passive context. Then, if they take a deeper interest, they can request interpretation services. Tripepi Smith is proposing to have all written materials translated into Spanish (and the website will use Google Translate).
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 13 Task 4 – Prepare Final Community Outreach and Engagement Outcomes Report A. Community Outreach and Engagement Outcomes Report
Tripepi Smith can develop a summary report of up to 12 pages that summarizes all the efforts made by Malibu to connect with community members and seek their input. The work report would demonstrate both the in-person and digital efforts to connect with the community and denote a clear timeline for that engagement. Metrics such as website traffic, social media reach, workshop attendance and more would be summarized in the report. A draft report would be presented to Malibu staff for their feedback prior finalizing the report. Tripepi Smith may use infographics, charts and more to best showcase the findings. Inclusive of up to three (3) drafts: two (2) drafts, final.
B. City Council Presentation
In collaboration with City staff, Tripepi Smith will present findings to the Malibu City Council with the intention of equipping them with as much information as possible to make decision on the vacant lots. The presentation will be up to one (1) hour long, highlighting content from the Community Outreach and Engagement Outcomes Report. We will review methodology and process the City used in reaching and engaging residents, and of course, showcase the contents of resident feedback.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 14 4. FIRM MANAGEMENT & STRUCTURE Tripepi Smith excels at public affairs. We work in a complex environment where successful communications go hand-in-hand with marketing and technical expertise. As a full-service public affairs and creative services firm, Tripepi Smith delivers strategy, outreach and design tailored for local government, public agencies, nonprofits and private companies—each strongly represented in our client list.
At Tripepi Smith, experienced Directors and Analysts drive strategy and implement messaging. Full-time creative professionals generate compelling branding, websites, design, social media, photography and video.
The collaboration between Creative Services and Analysts keeps communications engaging and on-message, and a diversity of skillsets and expertise allows Tripepi Smith to offer clients exactly the level of service they need.
Additionally, printing, niche website development needs or for mailing, we may use subcontractors. These are often determined at the time of the need, so it is difficult to predict who that will be. However, here is a list of potential firms or people we routinely subcontract with:
InfoSend – Print and Mail House Services
DLS Printer Services – High-end Printing for Collateral Emily Baker – Voiceover Work
FlashVote – Scientific Surveying
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 15 Grounded in civic affairs: Co-founder and CFO
Nicole Smith is a 2nd-generation civic affairs
professional (her father was a city manager for 30
years). Meanwhile, co-founder and president of
Tripepi Smith, Ryder Todd Smith, brings over a
decade of public agency marketing and
communications experience to the table.
Legal Structure and Financial Matters
Tripepi Smith is a California S Corporation.
Ownership is equally split between Co-Founders
Nicole D. Smith and Ryder Todd Smith.
Tripepi Smith has been incorporated since 2002
and has generated a profit every year it has been
in operation. We have never had a legal claim
filed against us and have never failed to fulfill a
contract commitment.
Implementing Strategy and Engaging
Audiences
Tripepi Smith recognizes the important interplay of public affairs and design. It’s about presenting ideas that advance communities and public institutions. An important corollary to this is providing the creative services that can build materials to engage audiences and make ideas resonate. Tripepi Smith’s multi-faceted design team enables us to reach these goals and lead effective creative strategy.
Strategic
Tripepi Smith is a provider of technology, communications and public affairs services. We leverage our skills and experiences in each of these areas to deliver efficient, technologically driven communication solutions that reflect our deep understanding of local government.
Our team has a strong record of working with public agencies, joint powers authorities and not-for-profit organizations throughout California to better engage and connect with their stakeholders and community.
Creative
Tripepi Smith’s creative professionals have worked with public and private clients on imagery, colors and graphic design in an array of projects. Our firm offers creative services that address not only traditional media such as print, websites, logo design and advertising but also non-traditional marketing services around email campaigns, social media, blogging, SEO, video production and more. This integrated approach to content development makes the process more efficient and more effective for clients. “…solutions that reflect
our deep understanding
of local government.”
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 16 Content x Distribution = IMPACT
Tripepi Smith was born in the digital era and brings significant technical skills to the table. Members of our team carry technical certifications in Hootsuite Social Media Marketing, Facebook Blueprint, Google Advertising, Google Analytics and Twitter Flight School, among others. We take digital platforms seriously and recognize how critical it is to not only develop great visuals and messaging, but to ensure the audiences we want to reach actually see that content. Without content distribution, there is no impact.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 17 Our Services
Strategy, Marketing, Communications
Strategic development, research,
surveys, messaging
Social media management
Web and social media strategy,
optimization (SEO), metrics
Web hosting and support
Email campaigns
Relations (media, stakeholders, public,
government)
Support and training for events,
presentations and virtual gatherings
Google AdWords, LinkedIn and
Facebook advertising
Creative Services
Full-service graphic design for digital,
print and outdoor
Brand and logo development
Content generation, writing and
editorial
Output services (digital distribution,
print management, mail management)
Photography, illustration and
information graphics
Video and animation
Web design and implementation
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 18 Client Roster
Tripepi Smith has been selected to work with over 180 local government agencies to help with their communications. We can provide you with contacts at any of these clients, including from the sample below.
Public agency clients we are actively supporting are bolded.
California City Management
Foundation
City of Aliso Viejo
City of American Canyon
City of Azusa
City of Bellflower
City of Burlingame
City of Claremont
City of Coronado
(City of) Culver City
City of Cupertino
(City of) Daly City
City of Danville
City of Duarte
City of El Cerrito
City of Fountain Valley
City of Foster City
City of Fullerton
City of Gilroy
City of Grover Beach
City of Hawaiian Gardens
City of Huntington Beach
City of Indian Wells
City of Industry
City of Irvine
City of La Cañada Flintridge
City of La Palma
City of La Puente
City of La Verne
City of Lake Forest
City of Laguna Hills
City of Laguna Niguel
City of Lancaster
City of Livermore
City of Lomita
City of Lynwood
City of Manhattan Beach
City of Manteca
City of Martinez
City of Millbrae
City of Morgan Hill
City of Murrieta
City of Napa
City of Norwalk
City of Orange
City of Orinda
City of Palm Desert
City of Palmdale
City of Paramount
City of Pismo Beach
City of Placentia
City of Pomona
City of Rancho Palos Verdes
City of Rancho Mirage
City of Riverbank
City of Rolling Hills Estates
City of Santa Ana
City of Santa Clarita
City of Santa Cruz
City of Santa Paula
City of Saratoga
City of Stanton
City of South Gate
City of Tracy
City of Vallejo
City of Vista
City of Walnut
(City of) Yuba City
Town of Windsor
County of Merced
County of Fresno
County of Sonoma
County of Santa Barbara
County of Kings
California Contract Cities
Association
CalChoice Energy CCA
California Joint Powers Insurance
Authority
Citrus Heights Water District
Claremont McKenna College
Costa Mesa Sanitary District
El Toro Water District
Independent Cities Association
Independent Cities
Finance Authority
Inland Empire Utilities Agency
Institute for Local Government
League of California Cities
Municipal Management
Association of
Northern California
Municipal Management
Association of
Southern California
Orange County City
Manager Association
Orange County
Sanitation District
Palmdale Water District
Rowland Water District
San Gabriel Valley City
Managers’ Association
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 19 Local Government Affiliation and Support
Tripepi Smith is firmly committed to the local government world and actively supports the local government association and professional staff who make cities work. Our sponsorship and affiliation with professional industry groups includes:
California City Management
Foundation
California Association of Public
Information Officials
League of California Cities
California Contract Cities
Association
Independent Cities Association
Orange County City Manager
Association
Cal-ICMA
San Gabriel Valley City
Managers’ Association
Municipal Management
Association of Northern
California
Municipal Management
Association of Southern
California
Institute for Local Government
University of Southern California
City/County Management
Fellowship
California Special District
Association
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 20 Tripepi Smith Organizational Chart
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 21 5. MOST-SIMILAR PROJECTS
As previously mentioned, Tripepi Smith has had the privilege of providing communication support to almost 200 public agencies throughout California. The following are just four sample engagements that align with the services and scope the City has requested in its RFP.
1. The City of Culver City has been one of Tripepi Smith’s largest and most expansive engagements.
Most recently, our primary delivery has been focused on social media management. We provide a monthly detailed metrics report to the client on the overall outreach numbers for the City to ensure clarity on both the quality of content and the overall distribution of that content to members of the community. Additional work has entailed press release and news article writing, webpage development, editorial calendar creation and maintenance, media relations, strategic messaging, graphic design of the parks and recreation brochure, video production, revenue measure outreach and education regarding officer involved incidents related to body camera footage.
Project Team: Principal Jon Barilone, Creative Director Kevin Bostwick, Senior Graphic Designer Kjerstin Wingert, Senior Business Analyst Saara Lampwalla, Business Analysts Skyler Addison and Kaetlyn Hernandez and Junior Business Analyst Morgan Mock Date of Engagement: 2016 to present
2. The City of Big Bear Lake hired Tripepi Smith to assist with community outreach regarding shortterm rental properties, a deeply divisive and emotionally charged issue among stakeholders. The project strived to form a community solution with Tripepi Smith engaging the community in constructive conversation during a series of community workshop discussions. Our team produced PowerPoint decks, coordinated strategic advertisement placements, developed website content, wrote a press release and lead internal strategic discussions with the City. Each deliverable supported the City’s goal of building and restoring trust within the community so that a solution could bud during the engagement process. As a neutral third-party and expert on matters of public engagement, Tripepi Smith lead the community workshop discussions in a structured, disciplined manner. We acknowledged and worked with the emotionality the issue presented to the Big Bear Lake community, aiming not to stifle natural responses, but to distill from them actionable outcomes based on shared sentiments. The result of the process was a broad representation of community members and sufficient opportunities for them to be heard.
Project Team: President Ryder Todd Smith, Business Analyst Cailyn Thompson and Junior Business Analyst Devin Antonio
Date of Engagement: 2023 to present
3. The City of Foster City contracted with Tripepi Smith to educate the community about the Foster City Levee Improvements Project. Throughout the course of the engagement, Tripepi Smith implemented proactive strategies to raise public awareness and understanding of the $90 million levee project – one of the largest public works projects in Foster City history. Team Tripepi Smith established a dedicated project website, conducted three public online community updates, produced multiple videos and provided ongoing social media support. Additionally, the firm helps respond to community feedback, maintain the project website, develop monthly metric reports, City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 22 provide as-needed graphic design services and more. All efforts seek to keep the community informed about construction impacts, project milestones and public engagement opportunities.
Project Team: Principal Jennifer Nentwig, Director Cameron Grimm, Senior Business Analyst / Web Developer Melanie James, Business Analyst Melanie Moore and Junior Business Analyst Ethan de la Pena
Date of Engagement: 2021 to present
4. The City of Irvine tapped Tripepi Smith to support the City’s districting and council expansion public engagement project. Tripepi Smith created a comprehensive engagement plan to assist the City in its transition to district elections. Tripepi Smith helped set up a variety of community events including 12 in-person workshops, two virtual workshops and six pop-up events. To connect with Irvine’s diverse community, Tripepi Smith also provided social media outreach, graphic design support, press release development, an animated explainer video and more. Tripepi Smith also built out a standalone districting website for the City, which acts as an information hub on all matters related to the initiative.
Project Team: Principal Jennifer Nentwig, Business Analyst Kylie Sun, Junior Business Analyst Madeline Wilson and Junior Graphic Designer Alexis Mendez Date of Engagement: 2023 to present
Work Samples
We encourage you to see some of the work we have
done for our 180+ clients at www.TripepiSmith.com/Work.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 23 References
Description
City of Culver City
Shelly Wolfberg
Assistant to the City Manager
310.253.6008
[email protected]
9770 Culver Blvd, Culver City, CA 90232
Graphic design, video, web content management,
crisis comms, photo, newsletter production, email
campaigns/marketing, infographics, measure outreach,
social media, writing, communication assessment,
branding style guide, quarterly strategy meetings,
website content support
Period: 2016 to present
City of Big Bear Lake
Eric Sund
City Manager
949.300.2015
[email protected]
39707 Big Bear Blvd., Big Bear Lake, CA 92315
Strategic messaging, in-person workshops, virtual
forum, website content development, press releases,
advertisement placements, social media management,
project management and a summary report.
Period: 2023 to present
City of Foster City
Louis Sun
Public Works Director
650.286.3253
[email protected]
610 Foster City Blvd., Foster City, CA 94404
Website development and content updates, social
media management and monitoring, weekly enewsletter production, monthly metrics reporting, constituent hotline and email inquiry management,
event planning and facilitation, graphic design,
animated video production, press releases, project
management/weekly check-in calls.
Period: 2021 to present
City of Irvine
Brian King
Assistant City Manager
949.724.6246
[email protected]
1 Civic Center Plaza, Irvine, CA 92606
Project management, graphic design, social media
management, community outreach, press releases, inperson/virtual workshops, community pop-up events, website design and content development, animated
explainer video, translation services.
Period: 2023 to present
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 24 6. PROJECT TEAM
It is anticipated that Principal Jon Barilone will serve as an advisor on the engagement, available to offer strategic advice and to make leadership presentations. Senior Business Analyst Sydni Overly will serve as account manager. She will be the main liaison for contracts and invoices and will also oversee the project team. Junior Business Analyst Alyson Nichols will act as lead project manager, overseeing deliverable schedules and quality assurance. Business Analyst Cailyn Thompson and Junior Business Analyst Devin Antonio will assist with project management and day-to-day project support. Additionally, Creative Director Kevin Bostwick and Senior Graphic Artist / Photographer Kjerstin Wingert will steer graphic design elements with support from Junior Graphic Artist Alexis Mendez. Animator / Videographer / Junior Business Analyst Audrin Baghaie and Business Analyst / Videographer Nolan Voge will collaborate on animated video needs, while Senior Business Analyst / Web Developer Melanie James will create the standalone website.
This core project team will have dedicated availability to aid the Malibu engagement. This also parlays into dedicated time to support the City on immediate notice and under time constraints. Of course, Tripepi Smith is a collaborative firm with many skillsets available. Any Tripepi Smith staff member may be brought onto Malibu’s project team to help with this public education effort. Tripepi Smith may assign or swap resources as needed to address client-specific needs or to leverage certain expertise when needed, but only after City approval.
Team Details
(See the Resume Attachment A for full professional experience, education and degrees) Team Member Role Description
Jon Barilone
Principal
Role: Strategic Advisor
Jon has a wide-ranging knowledge and skill set from years of Internet marketing and marketing communications work in a variety of industries. Jon’s professional background includes search engine optimization and advertising, website content management, content writing and editing, product marketing management, and significant experience with social media marketing and community management.
He has overseen and helped execute seven ballot measures for public agencies, including the City of Culver City, the City of Hawaiian Gardens, the City of Grover Beach and the City of Carson.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 25 Sydni Overly
Senior Business Analyst
Role: Account Manager
Sydni is a strong project manager with a background in public policy and local government. After studying Sociology at Boston University, she went on to receive her master’s degree in Public Administration from California State University, Long Beach. Sydni further developed her leadership skills at the City of Gardena, where she supported several municipal departments and gained extensive experience in intergovernmental relations, emergency management, community outreach and content creation. As a Senior Business Analyst for Tripepi Smith, Sydni manages a wide range of projects and provides strategic direction for staff to execute on client deliverables. In addition to her client work, Sydni is also the firm’s Sprout Social expert and helps optimize social media management practices.
Sydni’s client work includes: City of Covina, City of Grover Beach, City of La Verne, City of Pismo Beach, City of Rohnert Park, City of Santa Paula, City of San Luis Obispo, City of San Clemente and HSITAG.
Sydni is a certified Hootsuite Social Marketing Professional. She also earned her Sprout Social Platform Certification in 2021
Cailyn Thompson
Business Analyst
Role: Project Support
Cailyn brings a strong work ethic and open-minded dynamic to the Tripepi Smith Team with a background in recreation, collegiate athletics and event management. She graduated from St. John’s University (SJU) with a Master of Business Administration degree in Strategic Management and a Bachelor of Science degree in Sport Management with a minor in Business Administration. She developed her skills in leadership, organization and event management in her time at SJU with on-campus internships, the graduate assistantship program and summer employment with the City of Cypress
Recreation.
Cailyn is a certified Hootsuite Social Marketing Professional. Her client work includes the City of Tracy, City of Big Bear Lake, City of Blythe and the City of Vallejo.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 26 Alyson Nichols
Junior Business Analyst
Role: Project Manager
Alyson is a thoughtful and detail-oriented communicator, with a degree in Public Relations from Missouri State University. With work experience in retail, marketing and real estate, Alyson brings a unique background, and an excited, go-getter attitude to the Tripepi Smith team. She has a strong track record in social media and event planning, as well as in writing and high-volume operations from her experience in office administration.
Alyson is certified in Hootsuite Social Marketing. Her client work includes Pivot Charter Schools and Clean Energy Alliance.
Devin Antonio
Junior Business Analyst
Role: Project Support
Devin is a driven and creative individual with a background in photography, social media management, brand partnerships, and customer relations. She graduated from San Diego State University with a Bachelor of Science in Business Administration – Marketing.
Throughout college, she gained experience with content
development, market research and writing where she found her passion in storytelling. She enhanced her photography and marketing skills through freelancing and her marketing internship. As a Junior Business Analyst, Devin is inspired to help her clients with marketing to communicate creatively and informationally.
Devin is certified in Hootsuite Social Marketing, and Search Engine Optimization through HubSpot Academy.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 27 Kevin Bostwick
Creative Director
Role: Graphic Design
Advisor
Kevin is an experienced Art Director and creative manager. He delivers powerful ideas visually, distilling unexpected stories from challenging content and designing media for understanding and absorption. He directs and executes for digital, interactive and print mediums, delivering across a blend of channels, particularly for learning, data-display and presentation. His work for major clients has included digital tools, logos, presentation, interactive learning, advertising and print design. He navigates the whole ecosystem, working with high-powered stakeholders to shape concepts, UX, branding, strategy, writing, asset management, information architecture, and infographics.
Kevin's clients have included California State University San Marcos, Clean Energy Alliance (power provider for the cities of Carlsbad, Del Mar, Escondido, Oceanside, San Marcos, Solana Beach and Vista), Orange County (Health & Human Services, Social Services), City of Aliso Viejo, Culver City, City of Napa, City of San Leandro, City of Manteca, City of Livermore, City of Palmdale, Pivot Charter Schools, California Joint Powers Insurance Authority and Renne Public Law Group.
Kjerstin Wingert
Senior Graphic Artist /
Senior Photographer
Role: Graphic Design
Support
Kjerstin is a Senior Graphic Designer and Photographer with Tripepi Smith. After studying Business Administration at both the Ecole Supérieure Libre Des Sciences Commerciales Appliquéesis in Paris and Concordia University in Irvine, Kjerstin went on to receive her Advanced Production Certificate in Graphic Design from Golden West College in Huntington Beach. She began working as a freelance graphic designer in 2012 and joined the Tripepi Smith staff in 2015.
Kjerstin has advanced knowledge of various creative platforms including Adobe Illustrator, Adobe Photoshop and Adobe InDesign.
Kjerstin has experience leading an array of creative projects including creating and/or updating Branding and Style Guides, layout, graphic design, illustration and creative concept development. Her client work includes: City of La Cañada Flintridge, Inland Empire Utilities Agency, City of Culver City, City of Walnut, City of Cupertino, City of Saratoga, City of Livermore, California Joint Powers Insurance Authority and Costa Mesa Sanitary District.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 28 Melanie James
Web Developer / Senior
Business Analyst
Role: Web Developer
Melanie is a talented professional with a diverse skill set in graphic design, WordPress website design and development and project management. With a keen eye for aesthetics and graphic design, she creates visually captivating designs that capture a client’s vision. Her proficiency in web design, complemented by a deep understanding of HTML, CSS and industry trends, allows her to craft great websites that engage audiences. As a skilled project manager, she ensures seamless execution from start to finish, while her expertise in account management enables her to meet client expectations and build strong partnerships. Her versatile skill set and dedication to client success with efficient project execution provide exceptional results and client satisfaction.
Her clients include City of Tracy, City of Daly City, City of Bellflower, City of Huntington Beach, City of Fullerton, City of La Cañada Flintridge, City of Menifee, City of Paramount, Santa Clara County Fire Department, Rowland Water District, and Placer Mosquito Vector Control District.
Melanie is a certified Hootsuite Social Marketing Professional and Constant Contact Certified Solutions Provider and has completed the University of Southern California Executive Education Forum for Local Leaders and the University of California, Irvine Public Policy Making Academy II
Audrin Baghaie
Animator / Videographer
/ Junior Business Analyst
Role: Lead Animator
Audrin is an accomplished video editor with a wide variety of skills including marketing, content writing, production and more. He received a B.S. in Psychology and Statistics from the University of New Mexico and a B.A. in Audio Engineering from the Los Angeles Film School. Audrin is passionate about AV production, with a demonstrated history of creative media versatility in both the music and finance industry. He further pursued the field by editing for various outlets in social media and worked as a virtual conference operator by coordinating video and livestream production. Audrin has an extended international background, having lived abroad in both the Philippines and Singapore throughout his collegiate years.
Audrin is a certified Hootsuite Social Marketing Professional and has YouTube certifications in Content Ownership and Asset Management.
His client work includes the City of Paramount and the City of Fullerton City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 29 Nolan Voge
Business Analyst /
Videographer
Role: Animation Support
Nolan offers creative insight and technical solutions to the Tripepi Smith team with extensive knowledge in video systems, creative media projects and venue production. As a graduate of San Diego State University (SDSU), he received a Bachelor of Science degree in Television, Film and New Media with an emphasis in Production and a minor in Theatre Arts. He displayed his strong work ethic outside of the classroom by participating in nearly sixty projects relating to production. He further enhanced his experience as a content creator for the College of Education at SDSU, followed by employment in the government space. He previously practiced event videography, project management and his knowledge of video systems, computer systems and software with Empire Media Productions.
Nolan is Hootsuite Social Marketing and Sprout Social certified, holds a certification in Dante for audio solutions in production work and is a certified drone pilot with a Part 107-enabled license. His client work includes: City of Bellflower, City of Fullerton, City of Huntington Beach, City of Menifee, the California JPIA, Town of Yucca Valley, Water Replenishment District (WRD) and City of Villa Park.
Alexis Mendez
Junior Graphic Designer
Role: Graphic Design
Support
Alexis is a visual communicator and problem solver, specializing in motion graphics, illustration, layout, and brand identity. He graduated from Cal Poly Pomona with a B.F.A. in Visual Communication Design.
During his time in college, he developed his skills as a graphic designer during his internship at Orange County Transportation Authority (OCTA). During his time as an intern, he designed digital and print materials to produce flyers, brochures, posters, and advertisements that reached over thirty cities. Additionally, he worked on creating work for the California Express Lanes, including reports, charts, forms and maps.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 30 7. COST PROPOSAL The City has requested a fixed set of deliverables with a wide range of potential add-on services, specifically in Tasks 2 and 3. As a result, we have broken down the cost proposal into a combination of Fixed Bid elements and Time & Materials elements. The Time & Materials approach allows the City to “ramp up” or “ramp down” efforts according to findings surfaced during Task 1, as well as budget and priorities.
In this section, we provide set costs for the Fixed Bid elements of our proposed scope of work, as well as estimated costs for potential Time & Materials deliverables. We expect this work will be implemented over the course of 12 months, as requested in the City’s RFP.
NOTE: Should the City determine Tripepi Smith is the most qualified and responsive vendor, but has a budget number that it must hit, then Tripepi Smith remains open to collaborating with City Staff to narrow the scope engagement or refine our understanding of the scope needs and will modify our pricing accordingly. 2023-24 Standard Hourly Rates
We’ve applied the following rates to the cost estimates shown on the next pages.
Title Resource Hourly - Standard
Principal $350.00
Director $240.00
Art/Creative Director $240.00
Senior Business Analyst $190.00
Business Analyst $130.00
Junior Business Analyst $105.00
Senior Videographer/Animator $190.00
Senior Photographer/Graphic Designer $175.00
Photographer/Videographer $120.00
Graphic Designer $120.00
Junior Graphic Designer $105.00
Web Developer $195.00
Drone Operator $195.00
Council Chamber A/V Operator $105.00
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 31 Detailed Cost Estimates
As previously mentioned, we’ve broken the cost estimate down into Fixed Bid (One-Time) Costs, as well as Time & Materials (As-Needed) Costs. We highly encourage referring to the Proposed Scope of Work section for details regarding the Tasks and Subtasks outlined below.
Task Subtask(s) Price Payment Format
FIXED BID (ONE-TIME) COSTS
Task 1 – Conduct
Introduction Meeting with
City Staff and Leadership to
Develop the Community
Engagement Strategy
A. Community
Engagement and
Outreach Plan
Report
B. Brand
Identification
$10,905.00 TWO MILESTONES
1. Kickoff (50%):
$5,452.50
2. Final Delivery/30 Days
After Draft Delivery
(50%): $5,452.50
Task 2 – Create and
Distribute Conversation
Toolkit (Community
Outreach)
A. FlashVote Survey $14,900.00 ONE MILESTONE
Task 2 – Create and
Distribute Conversation
Toolkit (Community
Outreach)
B. Purpose-Built Website $7,720.00 TWO MILESTONES
1. Kickoff (30%):
$3,860.00
2. Final Delivery/30 Days
after Draft Delivery
(30%): $3,860.00
Task 4 – Prepare Final
Community Outreach and
Engagement Outcomes
Report
A. Community
Outreach and
Engagement
Outcomes Report
B. City Council
Presentation
$14,475.00 THREE MILESTONES
1. Kickoff (30%):
$4,342.50
2. Final Delivery/30 Days
after Draft Delivery
(30%): $4,342.50
3. City Council
Presentation (40%):
$5,790.00
TIME & MATERIALS (AS-NEEDED) COSTS
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 32 Task 2 – Create and
Distribute Conversation
Toolkit (Community
Outreach)
C. Every-Other-Week
Check-In Calls
(Virtual)
D. Press Release
and/or News
Article Writing
E. Social Media
Management
F. Graphic Design
G. Animated Video
H. Website Content
Maintenance
I. Radio Advertising
J. Newspaper
Advertising
K. Digital Advertising
L. Translation
Services
~$58,685.00 Billed on an as-needed
basis.
Excludes extraneous fees
for print, mailing and
advertising. However, we
recommend a minimum
additional budget of
$75,000 for these fees,
but it will require deeper
discussion with the City.
To aid the City in its
budget planning, we are
factoring this
recommended minimum
budget into the grand
total for proposed scope
of work in this proposal.
Task 3 – Facilitate
Engagement Process
A. Workshop
Facilitation,
Livestreaming and
Recording (In
Person)
B. Forum Facilitation
and Recording
(Virtual)
C. Pop-Up Events (In
Person)
~ $14,065.00 Billed on an as-needed
basis. Travel costs
included in estimate.
Vendor Service Total $120,750.00
Recommended Budget for Extraneous Fees $75,000.00
GRAND TOTAL $195,750.00
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 33 Summary of Cost Estimates
Below is a high-level overview of the cost estimate information outlined in the preceding table.
Task Price
Task 1 – Conduct Introduction Meeting with City Staff and Leadership to Develop the Community Engagement Strategy
$10,905.00
Task 2 – Create and Distribute Conversation Toolkit (Community Outreach) $81,305.00 Task 3 – Facilitate Engagement Process $14,065.00
Task 4 – Prepare Final Community Outreach and Engagement Outcomes Report
$14,475.00
Vendor Service Total $120,750.00
Recommended Budget for Extraneous Fees $75,000.00
GRAND TOTAL $195,750.00
Payment Terms
Billing & Invoices
Fixed Bid (One-Time) deliverables will be billed upon each payment milestone.
For Time & Materials work, time at Tripepi Smith is billed in 15-minute increments – i.e. we invoice our time in the following examples: 1.25, 0.75, 4.0 or 6.5 hours. Any requested ad hoc work will be invoiced at the end of the month in which the work was done.
Terms are net 30 days.
Annual Increase
Tripepi Smith will increase the hourly rates and retainer fees for all resources by five percent (5%) or the national CPI index — whichever is higher — each year on the anniversary of the contract, starting on the first anniversary of any contract when the contract duration is longer than one year. Otherwise, new rates will be negotiated with each new contract renewal period.
Other Costs
Because Tripepi Smith offers a broad set of services, we have some other related fees that may come up during our engagement that we want to tell you about.
Travel Costs
Travel costs must be pre-authorized and then will be reimbursed by the City for any requested travel. Travel costs to be covered are for airfare, lodging and car rental. If Tripepi Smith is requested to be onsite, we will invoice for travel time at half rate of the resource’s applicable Hourly Rate.
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 34 Equipment Costs
Tripepi Smith offers some services that require equipment, such as drone operations and video production.
As such, in those cases, the following rates apply:
Title Half Day Full Day
Video Equipment $400 $600
Drone Equipment N/A $500
MEVO Equipment N/A $400
• Six-hundred dollars ($600) for a full day of video equipment use (includes full set of video equipment).
Full day is defined as a shoot lasting four (4) or more hours. • Four-hundred dollars ($400) for a half day of video equipment use. Half day is defined as anything under four (4) hours of video production. All such expenses will be authorized by the City prior to fee being assessed.
• Four-hundred dollars ($400) for a MEVO (livestream) equipment use. Not inclusive of MEVO operator time (Videographer hourly rate).
• Five-hundred dollars ($500) per day drone fee applies and is not inclusive of the drone operator time (Drone Operator rate).
Service Fees
Typically, Tripepi Smith prefers to have service providers bill the client directly to avoid additional administrative costs and because we have no economic interest in the service provider selection. If Tripepi Smith is asked to pay the bill for the client, we will apply a ten percent (10%) agency fee to the reimbursement expense. Typical services include, but are not limited to:
• Print Costs: Tripepi Smith is happy to use a printer of the client’s choosing for print production work, or to recommend a printer with whom we have experience. • Digital Advertising: Tripepi Smith is a Google Partner and Constant Contact Solution Provider and has Facebook Certified staff. We consider digital platforms to be a cornerstone element of any outreach strategy; often this comes with digital advertising fees. • Media Placement: Tripepi Smith can help liaise on behalf of the City for advertising space within various mediums, such as newspapers, magazines or websites. • Voiceover, Translation and Closed Caption Fees: Tripepi Smith occasionally uses third-party resources to record voiceovers for videos, generate closed captions for videos, and for non-English language translations.
Tripepi Smith Partnership Discounts
Tripepi Smith has financial interest in certain related entities. These partnerships allow Tripepi Smith to offer clients extra media reach or additional services at partner pricing. Partnerships include:
PublicCEO
– digital news about public affairs, reaching over 17,000 California government executives City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 35 www.PublicCEO.com
Civic Business Journal
– digital interest stories about the people in local government www.CivicBusinessJournal.com
FlashVote
– planning, implementing, measuring civic surveys
www.FlashVote.com
TS Talent Solutions
– talent search services for local government and related agencies www.TSTalentSolutions.com
8. SIGNATORIES
1. Professional Services Agreement (PSA)
Tripepi Smith affirms having reviewed the City’s PSA provided with the RFP and finds all terms and conditions to acceptable.
2. Authorization
As co-founder and president of Tripepi Smith, Ryder Todd Smith is qualified to enter into agreements with the City of Malibu and to make the statements on behalf of the firm. This proposal is valid for ninety (90) days from the date of submission.
3. Insurance
Insurance certificates will be provided prior to contract execution. Tripepi Smith routinely provides insurance certificates to prove we meet the contracting requirements of public agencies throughout California. We are willing and able to comply with the insurance requirements.
4. Incorporation
Founded in 2000 and incorporated in 2002 as a California S Corporation, Tripepi Smith is based in Orange County. FEIN: 73-1642614 California Business License: C2414674
5. Tripepi Smith states that:
It can legally conduct business in the state and county in which work is proposed.
It has not colluded in any fashion with other respondents which would restrict or eliminate competition.
No employee or official of the proposed has a material or monetary interest in this contract.
It is not aware of any other actual or potential conflict of interest related to this proposal and the projects being implemented.
It agrees to use and comply with the terms of the City of Malibu’s Professional Services Agreement provided along with the RFP. Tripepi Smith shall comply with the California Labor Code, including City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 36 regulations on Federal Labor Standards provisions, Federal Prevailing Wage Decision, State of California Prevailing Wage Rates, and the City of Malibu’s Minimum Wage Ordinance.
6. Conflict of Interest Disclosure and Ethics
Tripepi Smith operates in a complex marketplace that is more political than most industries. As a result, conflicts of interest (real or perceived) can arise. The first and foremost obligation of Tripepi Smith is to outline all existing client relationships to prospects so as to let the prospect determine if a conflict exists. Currently, Tripepi Smith does not see any conflicts with the proposed work. Tripepi Smith also has no past, current or pending litigation resulting from professional services rendered over the last five years.
To read more about Tripepi Smith’s commitment to ethics:
www.TripepiSmith.com/About-Us/#Ethics
Tripepi Smith & Associates, Inc.
PO Box 52152, Irvine, CA 92619
[email protected] • (626) 536-2173
www.TripepiSmith.com
Ryder Todd Smith, President & CEO
Nicole D. Smith, Chief Financial Officer
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 37 ATTACHMENT A: RESUMES
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 38 JON BARILONE
TRIPEPI SMITH – PRINCIPAL 03/15 – PRESENT
• Provide key account project management, strategy and support for communication and marketing initiatives • Develop content, direct staff and manage timely deliverables to ensure results for clients • Mentor talent and provide innovative leadership on new marketing efforts and platforms CONNECTED LEARNING ALLIANCE – COMMUNITY MANAGER 09/11 – 03/15 • Lead development and reporting of metrics for measuring growth of a distributed, international community • Oversaw all aspects (programming, production, etc.) of webinar series that reached over 135 countries CORINTHIAN COLLEGES – SOCIAL MEDIA SPECIALIST 07/09 – 09/11 • Grew and managed online communities that spanned three brands with over 30,000+ total members • Developed brand sentiment scoring system to produce customized monthly reports for executives SEOP, INC. – DIRECTOR OF ONLINE REPUTATION MANAGEMENT 04/08 – 05/09 • Spearheaded brand-new company service, turning it into a $200,000+ business within one year • Improved client retention rates and decreased client attrition rates by enhancing company's own digital footprint
EDUCATION
CLAREMONT MCKENNA COLLEGE – CLAREMONT, CA
• Bachelor of Arts in English/Literature
PROFESSIONAL DEVELOPMENT
• CAPIO “Social Media Academy for Government Communicators” Workshop 03/19 • Nextdoor for Public Agency Administrators Training 11/18 • CAPIO “Back to Basics – for PIOs by PIOs” Workshop 10/16 • UCI Extension Public Policy Making Academy II 05/16
• USC Executive Education Forum for Policy and Administration 11/15 • Davenport Institute for Public Engagement and Civic Leadership – Advanced Public Engagement for Local Government • CAPIO Emergency Communications Academy 05/22
CERTIFICATIONS
• Siteimprove Academy: Digital Governance by Design 10/20 • Google Ads Video 04/20
• Twitter Flight School Video 04/20
• UDEMY: The 2019 Complete SEO Course 08/19
• Google Academy for Ads: YouTube and Google My Business 04/19 • Twitter Flight School 05/18
• Hootsuite Social Marketing 03/16
• Sprout Social Agency 04/21
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 39 SYDNI OVERLY
TRIPEPI SMITH – SENIOR BUSINESS ANALYST 12/22 – PRESENT • Manage various project strategies and budgets
• Provide direction for staff to execute on deliverables • Facilitate public meetings and workshops for clients
TRIPEPI SMITH – BUSINESS ANALYST 05/21 – 11/22
• Serve as project management lead for several clients
• Develop communication and outreach strategies that align with client initiatives • Create and publish newsletters, press releases, social media and website content CITY OF GARDENA – ADMINISTRATIVE AIDE – EMERGENCY SERVICES COORDINATOR 04/19 – 05/21 • Managed the Emergency Management Program and served as the Emergency Operations Center Coordinator and Public Information Officer for COVID-19
• Supported the Economic Development Manager in policy research and presentations, including cannabis regulations • Wrote and edited public press releases, speeches and resolutions on behalf of the City Manager and elected officials CITY OF GARDENA – RECREATION COORDINATOR 11/18 – 04/19
• Organized and managed City fundraisers and events for the Human Services Division • Designed and implemented an internship program for the Human Services Division • Donation management, community outreach and case management for the Emergency Food and Resource Program CITY OF GARDENA – RECREATION LEADER II 06/18 – 11/18
• Operational analysis of recreation programs to modernize processes • Planned and facilitated Citywide events
EDUCATION
• Bachelor of Arts in Sociology – Boston University – Boston, MA – Cum Laude o NFCA All-American Scholar Athlete
• Master of Public Administration – California State University, Long Beach – Long Beach, CA
CERTIFICATIONS
• Hootsuite Social Marketing 05/21
• FEMA Professional Development Series (PDS) 09/19
• Poynter ACES Certificate in Editing 08/20
• Sprout Social 02/22
SOFTWARE
● Canva
● Google Suite
● Microsoft Office
● WordPress
● Hootsuite and Sprout Social
● CivicPlus
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 40 CAILYN THOMPSON
TRIPEPI SMITH – JUNIOR BUSINESS ANALYST 09/21 – PRESENT • Conduct market research to provide client insights
• Manage social media platforms and respond to public questions • Write stories and press releases for the firm’s website and city clients CITY OF CYPRESS – DAY CAMP DIRECTOR 04/19 – 09/21
• Planned and coordinated the program’s day-to-day operations • Managed participant information, camp supply records and resource records • Directed staff trainings and conducted weekly planning meetings ST. JOHN’S UNIVERSITY – ATHLETIC ADMINISTRATION GRADUATE ASSISTANT 09/19 – 05/21 • Assisted with the coordination and creation of game contracts for 16 NCAA Division I teams • Supported the Deputy Athletics Director by organizing the staffing and operation of the Athletic Fueling Station • Maintained program budgets and expense reports
ST. JOHN’S UNIVERSITY – ATHLETIC EQUIPMENT OPERATIONS INTERN 09/18 – 05/19 • Assisted in the daily operations of equipment procurement • Maintained inventory and assisted with the distribution of equipment for 16 NCAA Division I teams, team staff and athletics departmental staff
ST. JOHN’S UNIVERSITY – ATHLETIC EVENTS AND PROGRAMMING INTERN 09/16 – 05/19 • Supported the Assistant Athletics Director by overseeing Division I game day operations • Assisted with event planning and management
• Acted as site supervisor for external events
• Conducted daily walkthroughs of athletic facilities including Carnesecca Arena, Belson Stadium and Jack Kaiser Stadium
EDUCATION
• Master of Business Administration in Strategic Management – St. John’s University – Queens, NY • Bachelor of Science in Sport Management – St. John’s University – Queens, NY
CERTIFICATIONS
• Hootsuite Social Marketing 09/21
• Facebook Blueprint 02/22
• Sprout Social 02/22
SOFTWARE
● Adobe Lightroom
● Adobe Acrobat
● Microsoft Office
● Google Suite
● Concur Solutions
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 41 ALYSON NICHOLS
TRIPEPI SMITH – JUNIOR BUSINESS ANALYST 04/22 – PRESENT • Conduct market research to provide client insights
• Manage social media and respond to public questions
• Write stories and press releases for the firm’s website and city clients WORTHE REAL ESTATE GROUP – OFFICE ADMINISTRATOR, ACCOUNTING ASSISTANT 10/19 – 03/22 • Delivered promotional content to the creative production team and organized and logged ongoing footage • Collaborated with graphic designers to provide art direction for promotional artwork development • Researched the competitive landscape, analyzed valuable partnerships and arrange visual presentations CARIUMA AND CANN – RETAIL/MARKETING ASSOCIATE 05/19 – 09/19 • Drove new customer acquisition by owning sales profess from pitch to sale • Planned and hosted promotional events and partner collaborations held in pop-up space • Collaborated with marketing to ideate effective and unique social media and in-store campaigns MISSOURI STATE UNIVERSITY PRSSA CHAPTER – PR CHAIR AND SOCIAL MEDIA INTERN 05/17 – 05/18 • Ran social media accounts and teams, driving member growth 100% year over year • Initiated networking opportunities and student events, including a regional conference and monthly chapter meetings • Coordinated fundraising and publicity efforts with local businesses
EDUCATION
• Bachelor of Science in Public Relations, Minor in English – Missouri State University – Springfield, MO
CERTIFICATIONS
• Hootsuite Social Marketing 04/22
SOFTWARE
Microsoft Office Suite Google Suite Canva
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 42 DEVIN ANTONIO
TRIPEPI SMITH – JUNIOR BUSINESS ANALYST 06/23 – PRESENT • Conduct market research to provide client insights
• Manage social media and respond to public questions
• Write stories and press releases for the firm’s website and city clients • Photography for events, professional headshots and branded stock images STATE FARM INSURANCE – AGENT TEAM MEMBER 01/2O – 06/23
• Developed and maintained relationships with customers to understand their needs • Identified opportunities to cross-sell and upsell insurance products • Ensured client satisfaction by responding to inquiries and resolving issues in a timely manner ZUM RADIO, INC. – MARKETING INTERN 06/22 – 08/22
• Researched market trends to identify market segments
• Developed and implemented marketing strategies and content • Monitored the effectiveness of campaigns
FREELANCE PHOTOGRAPHER 01/16 – 12/18
• Photography events, families, products and stock images SYNERGY GLOBAL ENTERTAINMENT – BRAND PARTNERSHIPS 01/16 – 12/18 • Negotiated partnerships with brand for music festivals and artists • Managed existing brand partnerships, implemented activated plans and tracked ROI’s • Developed creative content to promote both the music festivals and sponsors
EDUCATION
• Bachelor of Arts, Business Administration – San Diego State University – San Diego, CA
CERTIFICATIONS
• Hootsuite Social Marketing 06/23
• Search Engine Optimization – HubSpot Academy 01/23
• Property and Casualty Insurance License 01/21
SOFTWARE
● Microsoft Office Suite ● Adobe Photoshop and Lightroom ● Canva City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 43 KEVIN BOSTWICK
TRIPEPI SMITH – CREATIVE DIRECTOR 10/19 – PRESENT
• Consult, design, and execute on premium design projects. Assist team of junior to senior graphic artists by providing inspiration, creative direction and workflow management
• Manage client accounts and creative presentation, encourage business development where the focus is design • Ensure quality assurance, brand consistency and overall visual quality. Establish high technical standards, manage internal and external creative resources and vendors, provided project management and consulting KB GRAPHIC STUDIO – PRINCIPAL 01/03 – 10/19
• Content strategy and information design for both digital and print communications • Data visualizations, interactive components, information models, and diagrams used for assessment, learning, marketing, and presentation
• Some projects: Canon, Walmart, Coca-Cola, HP, Google, PNC, Clarkson University, Goodwill KORN FERRY INTERNATIONAL – ART DIRECTOR 01/12 – 03/18
• Design for talent acquisition, leadership training, performance and retention • Development of internal brands and product lines, white-label offerings, and client brands • Lead design process for stakeholders (product owners, SMEs, business strategists, etc.) • Some internal clients: Futurestep, Hay Group, Lominger, Global Novations • Some external clients: Chevron, Johnson & Johnson, 7 Habits, Cemex, Fonterra, Genentech MARRIOTT INTERNATIONAL – ART DIRECTOR 01/03 – 01/12
• Graphic design for advertising, logos, presentations, brochures and magazines • Data visualizations, interactive components, information models, and diagrams • Some Marriott projects: JW Marriott, Marriott Resorts, Renaissance, Marriott Brand Family CLAREMONT MCKENNA COLLEGE – SENIOR GRAPHIC DESIGNER 08/11 – 06/12 • Design and management of creative assets, vendor relations, pre-press. • Some Claremont McKenna projects: admissions brochures, alumni magazine, logo development
EDUCATION
• Bachelor of Arts in Philosophy/Literature – Reed College – Portland, OR SKILLS
● Strategy, development, blended
media
● Wireframes, storyboards
● Data design and infographics
● Brand development
● User stories, UX, information
architecture
● Implementation, engineering,
production
● Adobe Creative Suite
● Microsoft Office
● Creative workflow and
agile management
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 44 KJERSTIN WINGERT
TRIPEPI SMITH – SENIOR GRAPHIC ARTIST 03/15 – PRESENT
• Lead graphic artist on layout, graphic design, illustrations and creative concepts • Photography for events, professional portraits, journal publications and branded stock imagery KIRKWOOD EDUCATIONAL PROGRAM – GRAPHIC DESIGNER 05/13 – 02/15 • Design and layout of educational materials
• Created animated educational videos that provide a fun and interactive learning experience • Edited audio and video clips to convey clear and concise information FREELANCE GRAPHIC DESIGN 12/12 – 02/15
• Design and layout of newsletters, flyers, websites and ads • Creation of new and updated logo designs
SAVINGS IN OC – GRAPHIC DESIGN INTERN 08/12 – 11/12
• Created, updated, and maintained advertisements and promotions for existing clientele • Proofread monthly publications for any spelling errors, misprints and distorted images
EDUCATION
• Graphic Design Advanced Production Certificate – Golden West College – Huntington Beach, CA • Bachelor of Arts in Business Administration, Marketing – Concordia University – Irvine, CA o Dean’s List Recipient
• Bachelor of Business Administration, Management – Ecole Supérieure Libre des Sciences Commerciales Appliquéesis – Paris, France
o Graduated Magna Cum Laude
PROFESSIONAL DEVELOPMENT
• UCI Public Policy Making Academy I 03/19
• USC Executive Education Forum for Policy and Administration 03/17
CERTIFICATIONS
● Hootsuite Social Marketing 02/19
SOFTWARE
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Adobe Acrobat
Adobe Lightroom
Constant Contact
Adobe Premiere
Adobe After Effects
Microsoft Office
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 45 MELANIE JAMES
TRIPEPI SMITH – SENIOR BUSINESS ANALYST/GRAPHIC ARTIST 07/16 – PRESENT • Graphic artist on layout and concept design of brand consistent print and web graphics • Lead Tripepi Smith’s cablecasting and videography services • Provide project management and account support for numerous clients • Setup, assistance and publication of e-newsletter campaigns and additional email marketing • Website design, modification, and maintenance
SVA ARCHITECTS – EXECUTIVE ASSISTANT 06/14 – 07/16
• Scheduled and managed meeting calendar for executive management team • Assisted the marketing department with occasional graphic design projects, email blasts and copy writing • Provided office management support including HR and payroll support THE DESIGN OFFICE – GRAPHIC DESIGN INTERN 01/16 – 05/16 • Created infographics, business cards, postcards, book covers, photobooks, magazines and logos • Assisted in printing processes from concept to completion • Coached in areas of business development, marketing strategies, campaign development and execution
EDUCATION
• Associate of Arts in Digital Arts – Golden West College – Huntington Beach, CA • Bachelor of Arts in Anthropology – California State University, Long Beach – Long Beach, CA - o Dean’s List Recipient
PROFESSIONAL DEVELOPMENT
• UCI Extension Public Policy Making Academy II 03/18
• USC Executive Education Forum for Policy and Administration 03/17
CERTIFICATIONS
• Constant Contact Certified Solutions Provider 10/19
• Hootsuite Social Marketing 12/16
SOFTWARE
● Adobe Illustrator
● Adobe InDesign
● Adobe Photoshop
● WordPress
● HTML and CSS
● Hootsuite
● Constant Contact
● Canva
● Microsoft Office
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 46 AUDRIN BAGHAIE
TRIPEPI SMITH – JUNIOR BUSINESS ANALYST 02/23 – PRESENT • Conduct market research to provide client insights
• Manage social media and respond to public questions
• Write stories and press releases for the firm’s website and city clients OPEN EXCHANGE – PRODUCTION SPECIALIST 09/20 – 09/22
• Produced and edited video content from live virtual conference operations • Built online showcase for clients to attend and contribute to live virtual events • Worked closely with US conference delivery team to identify client requirements, objectives and scope CREATE MUSIC GROUP – PUBLISHING ADMINISTRATOR 09/18 – 03/20 • Onboarded, registered and archived clients to international publishing rights organizations • Provided project management and account support for numerous clients • Prepared metadata and publishing info in sync catalog; pitched clients for sync-licensing UNM DAILY LOBO – RADIO HOST/REPORTER 01/17 – 05/18
• Broadcasted daily radio show; archived music content and ran board according to FCC protocol • Reported on cultural events and broadcasted interviews for regularly scheduled programming • Content editing/writing, researched and edited stories for multimedia publication
EDUCATION
• Bachelor of Science, Psychology and Statistics – University of New Mexico – Albuquerque, • Bachelor of Arts, Audio Engineering – Los Angeles Film School – Los Angeles, CA
CERTIFICATIONS
• Hootsuite Social Marketing 02/23
• YouTube Certified: Content Ownership 04/20
• YouTube Certified: Asset Management 04/20
SOFTWARE
● Adobe Suite
● WordPress
● JavaScript
● ProTools
● Canva
● Ableton Live
● Microsoft Office
● Logic Pro X
● HTML
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 47 NOLAN VOGE
TRIPEPI SMITH – JUNIOR BUSINESS ANALYST 1/22 – PRESENT
• Conduct photography and videography work
• Manage video systems for broadcast television and various venues • Collaborate on content creation for numerous platforms EMPIRE MEDIA PRODUCTIONS – PROJECT MANAGER, VIDEOGRAPHER, PHOTOGRAPHER 6/20 – 12/21 • Obtained a diverse understanding of video systems in varied environments • Trained and assisted employees throughout scenarios prominent in video production • Directed employees to jobsites and events for best outcome of media • Participated in the production process, including setup and breakdown of equipment PLACENTIA YORBA LINDA UNIFIED SCHOOL DISTRICT – COMPUTER INSTRUCTIONAL SPECIALIST 09/20 – 06/21 • Taught primary-level students on the importance of proper computer use • Assisted faculty and staff with their technology services and internal systems on campus • Maintained computer labs and server rooms and kept track of routine software and hardware updates • Supervised students in assorted environments, including computer labs COLLEGE OF EDUCATION, SDSU – VIDEOGRAPHER, PHOTOGRAPHER, SOCIAL MEDIA TECHNICIAN 08/17 – 08/20 • Created promotional pieces, interactive virtual reality video and commercial content for the program • Photographed staff, faculty, alumni and students of high achievement, as well as campus events and seminars PLACENTIA YORBA LINDA UNIFIED SCHOOL DISTRICT – DISTRICT VIDEOGRAPHER 06/18 – 08/18 • Directed content, advertisements and interviews of staff and faculty of the district • Represented the school district at media events to encourage attendance of the schools alongside students of other programs
EDUCATION
• Bachelor of Science in Television, Film and New Media (Production), Minor in Theatre Arts – San Diego State University – San Diego, CA
CERTIFICATIONS
• Hootsuite Social Marketing 01/22
• Dante Certification Program – Levels 1 and 2 10/20
• Sprout Social 02/22
• Drone Certification – Part 107 for Commercial Flying
SOFTWARE
● Adobe Premiere Pro
● Adobe Photoshop
● Adobe Lightroom
● Microsoft Office and Google Suite
● Adobe Illustrator
● Adobe InDesign
● Adobe After Effects
● Final Cut Pro X
● ATEM Software Control
● ATEM Media Express
● Cablecast Systems
● Leightronix Systems
● Davinci Resolve
City of Malibu / RFP for Community Outreach and Engagement Consulting for City Owned Vacant Lots 48 ALEXIS MENDEZ
TRIPEPI SMITH – JUNIOR GRAPHIC DESIGNER 07/23 – PRESENT • Draft layouts for print and digital media
• Develop custom illustrations to create captivating visuals • Manipulate photos to enhance and modify images
• Produce compelling motion graphics
ORANGE COUNTY TRANSPORTATION AUTHORITY – GRAPHIC DESIGN INTERN 11/21 – 07/23 • Designed print material using Adobe programs for flyers, brochures, posters and advertisements • Drafted layout and typographic designs for reports, maps, charts, forms and interactive media • Conceptualized online marketing graphics, web visuals and display ads for corporate website • Collaborated in a team to create mock-up designs simulating project work for clients REGAL CINEMAS – SENIOR TEAM LEAD 04/17 – 07/21
• Coordinated film marketing events and interactive activities to drive customer engagement • Produced weekly film synopsis book with compelling visual film advertisement • Oversaw 50+ employees during daily building operations CRESCENT FOX STUDIOS – 2D GAME ARTIST 12/17 – 10/18
• Developed visual elements for mobile game applications in a small team-based setting • Created game interface using wire frames and prototypes for easy to navigate user experience • Marketed graphics for promoting upcoming mobile applications through social media campaigns
EDUCATION
• Bachelor of Fine Arts, Visual Communication Design – California State Polytechnic University, Pomona – Pomona, CA
CERTIFICATIONS
• Hootsuite Social Marketing 08/23
SOFTWARE
● Adobe Creative Suite ● Microsoft Office ● Illustration Agreement for Professional Services
Tripepi Smith and Associates, Inc.
EXHIBIT B
INSURANCE LANGUAGE
Without limiting Consultant’s indemnification of City, and prior to commencement of work and/or services under this Agreement, Consultant shall obtain, provide, and maintain at its own expense during the term of this Agreement, policies of insurance of the type and amounts described below and in a form satisfactory to City.
General Liability Insurance. Consultant shall maintain commercial general liability insurance with coverage at least as broad as Insurance Services Office form CG 00 01, in an amount not less than $1,000,000 per occurrence, $2,000,000 general aggregate, for bodily injury, personal injury, and property damage. The policy must include contractual liability that has not been amended. Any endorsement restricting standard ISO “insured contract” language will not be accepted.
Automobile Liability Insurance. Consultant shall maintain automobile insurance at least as broad as Insurance Services Office form CA 00 01 covering bodily injury and property damage for all activities of the Consultant arising out of or in connection with Work to be performed under this Agreement in an amount not less than 1,000,000 combined single limit for each accident.
Professional Liability (Errors & Omissions) Insurance. Consultant shall maintain professional liability insurance that covers the Services to be performed in connection with this Agreement, in the minimum amount of $1,000,000 per claim and in the aggregate. Any policy inception date, continuity date, or retroactive date must be before the effective date of this agreement and Consultant agrees to maintain continuous coverage through a period no less than three years after completion of the services required by this agreement.
Workers’ Compensation Insurance. Consultant shall maintain Workers’ Compensation Insurance (statutory limits) and Employer’s Liability insurance (with limits of at least $1,000,000).
Consultant shall submit to Agency, along with the certificate of insurance, a Waiver of Subrogation endorsement in favor of City, its officers, agents, employees, and volunteers.
OTHER PROVISIONS OR REQUIREMENTS
Proof of Insurance. Consultant shall provide certificates of insurance and required endorsements to City as evidence of the insurance coverage required herein. Insurance certificates and endorsements must be approved by City’s Risk Manager prior to commencement of performance. Current certification of insurance shall be kept on file with City for the contract period and any additional length of time required thereafter. City reserves the right to require complete, certified copies of all required insurance policies, at any time.
Duration of Coverage. Consultant shall procure and maintain for the contract period, and any additional length of time required thereafter, insurance against claims for injuries to persons or damages to property, or financial loss which may arise from or in connection with the Agreement for Professional Services
Tripepi Smith and Associates, Inc.
performance of the Work hereunder by Consultant, their agents, representatives, employees, or subconsultants.
Primary/Noncontributing. Coverage provided by Consultant shall be primary and any insurance or self-insurance procured or maintained by City shall not be required to contribute with it. The limits of insurance required herein may be satisfied by a combination of primary and umbrella or excess insurance. Any umbrella or excess insurance shall contain or be endorsed to contain a provision that such coverage shall also apply on a primary and non-contributory basis for the benefit of City before the City’s own insurance or self- insurance shall be called upon to protect it as a named insured.
City’s Rights of Enforcement. In the event any policy of insurance required under this Agreement does not comply with these specifications or is canceled and not replaced, City has the right but not the duty to obtain the insurance it deems necessary, and any premium paid by City will be promptly reimbursed by Consultant or City will withhold amounts sufficient to pay premium from Consultant payments. In the alternative, City may cancel this Agreement.
Acceptable Insurers. All insurance policies shall be issued by an insurance company currently authorized by the Insurance Commissioner to transact business of insurance or is on the List of Approved Surplus Line Insurers in the State of California, with an assigned policyholders’ Rating of A- (or higher) and Financial Size Category Class VII (or larger) in accordance with the latest edition of Best’s Key Rating Guide, unless otherwise approved by the City’s Risk Manager.
Waiver of Subrogation. All insurance coverage maintained or procured pursuant to this agreement shall be endorsed to waive subrogation against City, its elected or appointed officers, agents, officials, employees, and volunteers or shall specifically allow Consultant or others providing insurance evidence in compliance with these specifications to waive their right of recovery prior to a loss. Consultant hereby waives its own right of recovery against City and shall require similar written express waivers and insurance clauses from each of its subconsultants.
Enforcement of Contract Provisions (Non Estoppel). Consultant acknowledges and agrees that any actual or alleged failure on the part of the City to inform Consultant of non-compliance with any requirement imposes no additional obligations on the City nor does it waive any rights hereunder.
Requirements Not Limiting. Requirements of specific coverage features or limits contained in this Section are not intended as a limitation on coverage, limits or other requirements, or a waiver of any coverage normally provided by any insurance. Specific reference to a given coverage feature is for purposes of clarification only as it pertains to a given issue and is not intended by any party or insured to be all inclusive, or to the exclusion of other coverage, or a waiver of any type. If the Consultant maintains higher limits than the minimums shown above, the City requires and shall be entitled to coverage for the higher limits maintained by the Consultant. Any available insurance proceeds in excess of the specified minimum limits of insurance and coverage shall be available to the City.
Agreement for Professional Services
Tripepi Smith and Associates, Inc.
Notice of Cancellation. Consultant agrees to oblige its insurance agent or broker and insurers to provide the City with a thirty (30) day notice of cancellation (except for nonpayment for which a ten (10) day notice is required) or nonrenewal of coverage for each required coverage. If any of the Consultant’s insurers are unwilling to provide such notice, then Consultant shall have the responsibility of notifying the City immediately in the event of Consultant’s failure to renew any of the required insurance coverages, or insurer’s cancellation or non-renewal.
Additional Insured Status. General liability, automobile liability, and umbrella/excess liability insurance policies shall provide or be endorsed to provide that City and its officers, officials, employees, agents, and volunteers shall be additional insureds under such policies.
Prohibition Of Undisclosed Coverage Limitations. None of the coverages required herein will be in compliance with these requirements if they include any limiting endorsement of any kind that has not been first submitted to City and approved of in writing.
Separation of Insureds. A severability of interests’ provision must apply for all additional insureds ensuring that Consultant’s insurance shall apply separately to each insured against whom claim is made or suit is brought, except with respect to the insurer’s limits of liability. The policy(ies) shall not contain any cross-liability exclusions.
Pass Through Clause. Consultant agrees to ensure that its subconsultants, subcontractors, and any other party who is brought onto or involved in the project/service by Consultant (hereinafter collectively “Subcontractor”), provide the same minimum insurance coverage and endorsements required of Consultant under this Agreement. Consultant agrees to monitor and review all such coverage and assumes all responsibility for ensuring that such coverage is provided in conformity with the requirements of this section. However, in the event Consultant’s Subcontractor cannot comply with this requirement, which proof must be submitted to the City, Consultant may still be able to utilize the Subcontractor provided Consultant shall be required to ensure that its Subcontractor provide and maintain insurance coverage and endorsements sufficient to the specific risk of exposure involved with Subcontractor’s scope of work and services, with limits less than required of the Consultant, but in all other terms consistent with the Consultant’s requirements under this Agreement. This provision does not relieve the Consultant of its contractual obligations under the Agreement and/or limit its liability to the amount of insurance coverage provided by its subcontractors. This provision is intended solely to provide Consultant with the ability to utilize a Subcontractor who may be otherwise qualified to perform the work or services but may not carry the same insurance limits as required of the Consultant under this Agreement given the limited scope of work or services provided by the subcontractor. Consultant agrees that upon request, all agreements with Subcontractors, and others engaged in the project and/or services, will be submitted to City for review.
City’s Right to Revise Specifications. The City reserves the right at any time during the term of the contract to change the amounts and types of insurance required by giving the Consultant ninety (90) days’ advance written notice of such change. If such a change results in substantial additional costs to the Consultant, the City and Consultant may renegotiate the Consultant’s compensation.
Agreement for Professional Services
Tripepi Smith and Associates, Inc.
Self-Insured Retentions. Any self-insured retentions must be declared to and approved by the City. City reserves the right to require that self-insured retentions be eliminated, lowered, or replaced by a deductible, or require proof of ability to pay losses and related investigations, claim administration, and defense expenses within the retention through confirmation from the underwriter.
Timely Notice Of Claims. Consultant shall give City prompt and timely notice of claims made or suits instituted that arise out of or result from Consultant’s performance under this Agreement, and that involve or may involve coverage under any of the required liability policies.
Additional Insurance. The consultant shall also procure and maintain, at its own cost and expense, any additional kinds of insurance, which in its own judgment may be necessary for its proper protection and prosecution of the work.
Agenda Item # 6E.
Council Agenda Report
To: Mayor Uhring and the Honorable Members of the City Council Prepared by: Alexis Brown, Deputy City Manager
Approved by: Steve McClary, City Manager
Date prepared: January 30, 2024 Meeting date: February 12, 2024 Subject: Malibu Farmer’s Market
RECOMMENDED ACTION: Review the proposed options for the return/relocation of the Malibu Farmer’s Market and provide staff direction on next steps.
FISCAL IMPACT: Funding for these services was not included in the Adopted Budget for FY 2023-24. An appropriation recommendation may be applicable dependent on Council direction.
STRATEGIC PRIORITY: This item was not included in the Adopted FY 2023-24 Strategic Priority Project List. At the Council’s direction, this project can be brought back at a future Strategic Planning meeting for prioritization.
DISCUSSION: During the November 26, 2023, Regular Meeting of the City Council, direction was given to staff to evaluate alternative site plans for the return and/or relocation of the Malibu Farmer’s market. On January 8, 2024, staff presented three options for the City Council’s consideration. Following the presentation, Council continued the item until February 12, 2024, and directed staff to work with the County of Los Angeles to support the return of the Farmer’s Market to County property as soon as possible.
Since January 8, staff have been actively engaged in discussions with County Officials and members of the Cornucopia Foundation. The County has requested additional documentation and clarification from Cornucopia, necessitating an update to the proposed site map. This revision reflects the new configuration without vendor spaces in front of the library. The updated map is currently undergoing review by the County Fire Department and Library staff. City staff is concurrently reviewing the updated map, and it has been identified that the changes will require an amendment to the conditional use City Council Meeting
02-12-24
Item
6.E.
Agenda Item # 6E.
permit. As a preliminary recommendation, staff suggests entering into a compliance agreement with the County while completing the amendment process. Doing so would allow a smooth transition of the Farmer’s Market’s return to the County property and ensure compliance with Malibu’s Municipal Code.
This recommendation is aligned with the City's commitment to supporting local businesses and maintaining the vibrancy of the Malibu community. We believe that by assuming responsibility for the Farmer's Market license, the City can play a pivotal role in promoting economic growth, fostering community connections, and upholding the values that make Malibu unique.
ALTERNATIVES:
Alternatives below are those options as presented on January 8, 2024:
• Option B: Relocation to Civic Center Way w/Traffic Control Measures. o Subsequent Action: Issue a new CUP and eliminate CUP 09-003. o Potential Fiscal Impact: $7842per event/$407,790per year. • Option C: Relocation of Farmer’s Market to “Chili Cook Off” lot. o Potential Subsequent Action(s):
Rezone vacant property and amend General Plan and LCP Zoning Maps to allow for Farmer’s Market use.
Amend MMC by Ordinance to allow Farmer’s Market as a permissible use without a full rezone.
o Potential Fiscal Impact: Estimated $150,000.00 in labor, materials, and permits.
ATTACHMENTS:
1. December 1, 2014 Item No. 3.B5. Planning Commission Agenda Report with attachments
2. Malibu Municipal Code 17.02.061
3. Site Plan(s):
a. CUP Site Plan as Approved in 2009
b. Proposed Site Map for County Property
c. Proposed Site Map for Civic Center Way
d. Parcel Map for Vacant Property, aka Chili Cook Off Site Attachment #1
“Farmers’ markets” means temporary outdoor public or commercial gathering where fresh produce sold by certified farmers as the primary product, as well as prepared foods, crafts, and the like, are offered for viewing or sale. Part or all of the farmers’ market is conducted outside of an enclosed structure; sidewalk sales are not included under this definition. Each vending location shall have access via an internal walkway, courtyard, path, or common area and all structures shall consist of the placement of non-permanent structures. A farmers’ market shall comply with the following criteria:
1. The farmers’ market shall maintain current certification by the Los Angeles County Agricultural Commissioner/Weights and Measures Department;
2. A minimum of sixty-five (65) percent of the total linear frontage of vendor booths shall contain produce sold by certified farmers or those food or flower products not subject to certification such as flowers, jams, honey, nuts, fish, dried fruit, olives, pickles and juices. When calculating the total linear footage of vendor booths within the market, the linear footage of those booths occupied by nonprofit organizations that provide educational information and/or sell products shall be excluded;
3. No entertainment shall be allowed at the farmers’ market which is audible from outside the property.
“Fences, walls and hedges” means artificially constructed barriers of any material or combination of materials erected to enclose or screen an area of land. See also “Open fencing.” Flag, Official. “Official flag” means an official flag of the United States of America and other nations, states, countries, or municipalities.
Floor Area, Gross. “Gross floor area” means the sum of the gross horizontal areas of the several floors of a building measured from the interior face of exterior walls, or from the centerline of a wall separating two buildings, but not including interior parking spaces, loading space for motor vehicles, vehicular maneuvering areas, or any space where the floor-to-ceiling height is less than six feet. “Floor area ratio” means the formula for determining permitted building area as a percentage of lot area; obtained by dividing the above-ground gross floor area of a building or buildings located on a lot or parcel of land by the total area of such lot or parcel of land. “Formula retail” means any type of retail sales activity and/or retail service activity conducted within a retail establishment which, along with ten (10) or more other existing, operational retail establishments in the world, maintains two or more of the following features: (1) standardized array of merchandise or menu; (2) standardized color scheme; (3) standardized décor; (4) standardized façade; (5) standardized layout; (6) standardized signage, a servicemark, or a trademark; (7) uniform apparel.
Frontage, Building. “Building frontage” means the exterior building wall of a ground floor business establishment on the side or sides of the building fronting and/or oriented toward a public street or highway. Building frontage shall be measured continuously along the building wall for the entire length of the building establishment, including any portion thereof which is other than parallel to the remainder of the wall.
Attachment #2
Attachment #3A
Attachment #3B
Option B Proposed Aerial Map – Civic Center Way
Attachment #3C
Vacant lots owned by the City of Malibu (lot 1 of 5: “Chili Cook-Off” Lot) Source: City of Malibu GIS, 2023
APN: 4458-022-907
Street Address: 23575 Civic Center Way
Area: 55,959 Sq Ft (1.28 acres)
Attachment #3D
Agenda Item # 6.E.
Supplemental
Council Agenda Report
To: Mayor Uhring and the Honorable Members of the City Council Prepared by: Alexis Brown, Deputy City Manager
Approved by: Steve McClary, City Manager
Date prepared: February 8, 2024 Meeting date: February 12, 2024 Subject: Malibu Farmer’s Market
RECOMMENDED ACTION: Review the proposed options for the return/relocation of the Malibu Farmer’s Market and provide staff direction on next steps.
FISCAL IMPACT: Funding for these services was not included in the Adopted Budget for FY 2023-24. Appropriation recommendation may be applicable dependent on Council direction.
STRATEGIC PRIORITY: This item was not included in the Adopted FY 2023-24 Strategic Priority Project List. At the Council’s direction, this project can be brought back at a future Strategic Planning meeting for prioritization.
DISCUSSION: During the November 26, 2023, Regular Meeting of the City Council, direction was given to staff to evaluate alternative site plans for the return and/or relocation of the Malibu Farmer’s market. On January 8, 2024, staff presented three options for the City Council’s consideration. Following the presentation, Council continued the item until February 12, 2024, and directed staff to work with the County of Los Angeles to support the return of the Farmer’s Market to County property as soon as possible.
Since January 8, staff have been actively engaged in discussions with County Officials and members of the Cornucopia Foundation about returning the Malibu Farmer’s Market to the County parking lot. Cornucopia has since discussed with the County returning the Malibu farmers’ market to the Parking Lot and the County is initiating the evaluation period to assess Cornucopia’s operations prior to issuing a gratis license agreement, as was previously approved by the Board on September 26, 2023.
City Council Meeting
02-12-24
Item
6.E.
1
Agenda Item # 6.E.
On September 26, 2023, the Board of Supervisors (Board) approved the granting of gratis day use permits to Cornucopia until January 31, 2024. The Board also approved the issuance of a gratis license agreement to Cornucopia if they met the County’s requirements for operating a farmers’ market and provided the County with specific financial documentation and certifications regarding their organization. Cornucopia opted to remain at Legacy Park until the expiration of their TUP and the license was never issued.
On February 6, 2024, Supervisor Horvath introduced a motion to grant a fee waiver permit period to the Cornucopia Foundation for the Malibu Farmer’s Market. The County can issue gratis day use permits to Cornucopia for use of the Parking Lot on Sundays through April 30, 2024 (Permit Period) and waive its day use permit fees of $175/day for said Permit Period. The granting of the fee waiver comes after the County having received all outstanding documentation from Cornucopia, including a revised site map.
This revised map (Attachment 3) reflects a new proposed configuration without vendor spaces in front of the library. The updated map has been approved by the County Real Estate Office, Fire Department and Library. City staff is concurrently reviewing the updated map, and it has been identified that the changes will require an amendment to the conditional use permit (CUP).
Staff recommends the City enter into a compliance agreement and have both the Cornucopia Foundation and the County execute the agreement while a CUP Amendment is processed. The intent of the agreement is to ensure Cornucopia complies with all Malibu regulatory standards while the City completes the CUP amendment process.
This recommendation is aligned with the City's commitment to supporting local businesses and maintaining the vibrancy of the Malibu community. We recognize that the Malibu Farmer’s Market plays a pivotal role in promoting economic growth, fostering community connections, and upholding the values that make Malibu unique.
ATTACHMENTS:
1. December 1, 2014 Item No. 3.B5. Planning Commission Agenda Report with attachments
2. Malibu Municipal Code 17.02.061
3. Revised Site Plan
4. Malibu Farmer’s Market Vendor List
5. Motion by Supervisor Lindsey P. Horvath – February 6, 2024 2 Attachment #1
3 4
5 6
7 8
9 10
11 12
13 14
15 16
17 18
19 20
21 “Farmers’ markets” means temporary outdoor public or commercial gathering where fresh produce sold by certified farmers as the primary product, as well as prepared foods, crafts, and the like, are offered for viewing or sale. Part or all of the farmers’ market is conducted outside of an enclosed structure; sidewalk sales are not included under this definition. Each vending location shall have access via an internal walkway, courtyard, path, or common area and all structures shall consist of the placement of non-permanent structures. A farmers’ market shall comply with the following criteria:
1. The farmers’ market shall maintain current certification by the Los Angeles County Agricultural Commissioner/Weights and Measures Department;
2. A minimum of sixty-five (65) percent of the total linear frontage of vendor booths shall contain produce sold by certified farmers or those food or flower products not subject to certification such as flowers, jams, honey, nuts, fish, dried fruit, olives, pickles and juices. When calculating the total linear footage of vendor booths within the market, the linear footage of those booths occupied by nonprofit organizations that provide educational information and/or sell products shall be excluded;
3. No entertainment shall be allowed at the farmers’ market which is audible from outside the property.
“Fences, walls and hedges” means artificially constructed barriers of any material or combination of materials erected to enclose or screen an area of land. See also “Open fencing.” Flag, Official. “Official flag” means an official flag of the United States of America and other nations, states, countries, or municipalities.
Floor Area, Gross. “Gross floor area” means the sum of the gross horizontal areas of the several floors of a building measured from the interior face of exterior walls, or from the centerline of a wall separating two buildings, but not including interior parking spaces, loading space for motor vehicles, vehicular maneuvering areas, or any space where the floor-to-ceiling height is less than six feet. “Floor area ratio” means the formula for determining permitted building area as a percentage of lot area; obtained by dividing the above-ground gross floor area of a building or buildings located on a lot or parcel of land by the total area of such lot or parcel of land. “Formula retail” means any type of retail sales activity and/or retail service activity conducted within a retail establishment which, along with ten (10) or more other existing, operational retail establishments in the world, maintains two or more of the following features: (1) standardized array of merchandise or menu; (2) standardized color scheme; (3) standardized décor; (4) standardized façade; (5) standardized layout; (6) standardized signage, a servicemark, or a trademark; (7) uniform apparel.
Frontage, Building. “Building frontage” means the exterior building wall of a ground floor business establishment on the side or sides of the building fronting and/or oriented toward a public street or highway. Building frontage shall be measured continuously along the building wall for the entire length of the building establishment, including any portion thereof which is other than parallel to the remainder of the wall.
22 Attachment #2
Old City Hall �
�
- -Civic Center Way- - - - - - - - - - - -
" " '- " " " " �'-c---------'s---------'-�� Additional parking ----'-c----'s---->,--------'�- �"-"-"-"-"-"- Additional " parking EDWARD A D'ANDREA AIA PO B 2322 MALIB U CA 90265
310.457.7677
ARCHITECTURE LANDPLANNING PERMITTING
MA L IBU HANA BOULDER themalibuarchitect@yahoo .com
Library
Notes:
1- Vehicle will be parked as a safety barrier
at the northwest end of parking lot
at turn around.
2- On full market day (2) 1 0'x1 0' stall plus
directional sign will be safety barrier
at east entrance of south parking '
lot.
3- In small market, (1) Vendor vehicle plus
cones plus directional sign will be
safety barrier at east entrance of
south parking lot.
4- (4) plywood pieces 4.5" x 14.5" will
cover flow through drain outlets and
inlets.
5- No amplified sound is proposed.
6- Library drop off box is not to be covered
or blocked.
11 5 Tents Total
ADA Parking Stall
Electric Vehicle Charging stall
ADA Path of Egress
� Certified Farmers
[g] NON Certified - Pre Packaged
■ NON Certified - Crafted / Premade
Cornucopia Malibu Farmers Market
Site Address 23519 Civic Center Way, Malibu, CA 90265
Date:
Drawn
09/09/2015
by: JL
Scale
N w1/64" -1' - O"
Attachment 3
23 1
.
2. 3.
4. 5.
6. 7.
8. 9.
10. 11.
12. 13.
14. 15.
16. 17.
18. 19.
20. 21.
1. 2.
3. 4.
5. 6.
7. 8.
9. 10.
11. 12.
13. 14.
15. Non-Ag 21 - 210ft
10ft - JV Espresso
10ft - Le Saint Pastries
10ft - Bao Bao House (Dumplings)
10ft - Me Gusta Tamales
10ft - AJJ Crepes
10ft - Roaming Thai Kitchen
10ft - Market Pizza (Rene)
10ft - Nantli Tamales
10ft - The Grill (Sausage)
10ft - BROTHERS
10ft - Honey+Moon Coffee
10ft - Aliki Olive Oil
10ft - IN A PICKLE
10ft - BONJOUR YOGURT
10ft - Apotheculture
10ft - VEGAN STOPS
10ft - Yallatisers (Yogurt)
10ft - Viva Mexico
10ft - Kokoa Kingdom (Cookies)
10ft - Trillion Candle
10ft - Alexa Handbags
Ag 18 - 370ft
50ft - THE ANGELO RANCH
50ft - HB Farms
10ft - Topanga Grain
20ft - Canyon Creek Mushrooms
10ft - French Cheese
10ft - Hoyt Family Farms
50ft - Alcantar
20ft - Jacy Farms
20ft - Davids Flowers
20ft - Black Leaf
10ft - Aquarian Alchemy
20ft - Etheridge
10ft - Vision Sprouts
20ft - Coachella Farms
20ft - Kaliko Farms
24 Attachment 4
16. 17.
18. 10ft - Fresh natural Seafood
10ft - Push LA Seamoss
10ft - Vita Juice
25 MOTION
SOLIS ___________________________
MITCHELL ___________________________
HAHN ___________________________
BARGER ___________________________
HORVATH ___________________________
AGN. NO.
MOTION BY SUPERVISOR LINDSEY P. HORVATH February 6, 2024 Fee Waiver Permit Period for the Cornucopia Foundation's Malibu Farmers' Market held on Sundays at the Malibu Civic Center
The Cornucopia Foundation (Cornucopia) is a non-profit organization that provides locally grown organic home-farmed fruits and vegetables and associated farmers' market items to the residents of Malibu and the surrounding County areas. Cornucopia had previously operated a farmers' market held on Sundays at the County-owned Malibu Civic Center parking lot (Parking Lot) located at 23525-23555 Civic Center Way, Malibu, CA 90265.
Due to construction within the Malibu Civic Center, Cornucopia relocated their farmers’ market to the City of Malibu-owned Legacy Park, adjacent to the County Parking Lot, under a Temporary Use Permit (TUP) issued by the City of Malibu. In anticipation of the City’s TUP expiring during the fall 2023, and Cornucopia’s proposed plan to return to the Parking Lot for the Malibu farmers’ market, on September 26, 2023, the Board of Supervisors (Board) approved the granting of gratis day use permits to Cornucopia until January 31, 2024. The Board also approved the issuance of a gratis license agreement to Cornucopia if they met the County’s requirements for operating a farmers’ market and provided the County with specific financial documentation and certifications regarding their organization. Cornucopia opted to remain at Legacy Park until the expiration of their TUP and the license was never issued.
Cornucopia has since discussed with the County returning the Malibu farmers’ market to the Parking Lot and the County is proposing to initiate the evaluation period to assess Cornucopia’s operations prior to issuing a gratis license agreement, as was previously approved by the Board. The County can issue gratis day use permits to Cornucopia for use of the Parking Lot on Sundays through April 30, 2024 (Permit Period) and waive its day use permit fees of $175/day for said Permit Period. During the Permit Period, the County will evaluate if Cornucopia 26 Attachment 5
has been operating the farmers' market in accordance with the requirements placed on them by the County, and if their prolonged operation of a farmers' market on County property is negatively impacting the County's and the public's use of the Malibu Civic Center. At the end of each month during the Permit Period, the County will evaluate Cornucopia’s operations. If the County determines, at its sole and absolute discretion, that Cornucopia's operations are not negatively impacting the County and public’s use of the Malibu Civic Center, including but not limited to the use of the County’s Malibu public library, then the County shall issue to Cornucopia a new day use permit for the following month, with the intent to issue a gratis license agreement for farmers’ market for an approximate term of two (2) years, if Cornucopia’s operation is to the County’s satisfaction. The issuance of gratis day use permits shall not exceed the Permit Period and the County’s review of Cornucopia’s operations will determine if the County issues said license agreement.
I THEREFORE MOVE THAT THE BOARD OF SUPERVISORS:
1. Find that the proposed issuing of day use permits and license agreement to the Cornucopia Foundation for a farmers’ market on County-owned property is categorically exempt from the California Environmental Quality Act (CEQA) pursuant to Section 15304(e) - Minor Alterations to Land and Class Four (4) of the County's Environmental Document Reporting Procedures and Guidelines. Upon the Board’s approval of the recommended actions, the Chief Executive Officer, or her designee, will file a Notice of Exemption for the project with the Registrar-Recorder/County Clerk in accordance with Section 21152 of the Public Resources Code.
2. Find pursuant to Government Code section 26227, that the portion of the County’s Malibu Civic Center Parking Lot proposed for the farmers’ market is not currently needed for exclusive County purposes during those certain Sundays and the hours of operation of the Malibu Farmers' Market, to be defined in the day use permits and the license agreement.
3. Find that the services to be provided by the Cornucopia Foundation are necessary to meet the social needs of the County and serve public purposes that benefit the County.
4. Delegate and authorize the Chief Executive Officer, or her designee, to provide monthly non-exclusive, gratis day use permits to the Cornucopia Foundation provided the Cornucopia Foundation is cooperating and furnishing the information the County needs to issue a license agreement; including complying with the City Of Malibu’s Regulatory Standard. Also that the Cornucopia Foundation is not negatively impacting the County and public use of the Malibu Civic Center, including, without limitation, the County public 27 library; and such day permits do not extend past April 30, 2024.
5. Waive the $175 per-day event fee and the $250 cleaning deposit fee, excluding the cost of security and liability insurance, for the day permits issued pursuant to directive four (4) above.
6. Delegate and authorize the Chief Executive Officer, or her designee, to negotiate, execute and issue a gratis license agreement to the Cornucopia Foundation for a two-year term, for the operation of a farmers’ market at the County-owned Malibu Civic Center Parking Lot, upon review of the operations of a farmer’s market on County property, and upon review and approval of the license agreement by County Counsel.
7. Authorize the Chief Executive Officer, or her designee, to execute other ancillary documentation approved as to form by County Counsel necessary to effectuate the day use permits and the gratis license agreement, and to take any other actions necessary and appropriate to implement and effectuate the day use permits and the gratis license agreement.
Contacts:
Debra Bianco Michael G. Rodriguez
The Cornucopia Foundation CEO Real Estate
(562) 940-8594 (213) 974-4200
# # # #
()
28
Agenda Item # 6.F.
Council Agenda Report
To: Mayor Uhring and the Honorable Members of the City Council Prepared by: Alexis Brown, Deputy City Manager
Reviewed by: Joseph D. Toney, Assistant City Manager
Approved by: Steve McClary, City Manager
Date prepared: January 25, 2024 Meeting date: February 12, 2024 Subject: Strategic Plan Project Update
RECOMMENDED ACTION: Receive and file a progress report on the Strategic Plan Projects.
FISCAL IMPACT: There is no fiscal impact associated with the recommended action.
STRATEGIC PRIORITY: This item is part of the day-to-day operations identified in the Adopted FY 2023-24 Strategic Priority Project List.
DISCUSSION: At the September 27, 2023, City Council meeting, the City Council approved the City’s first Strategic Plan list to help focus and prioritize staff efforts on the most important projects that City staff need to work on. The list was the result of an extensive conversation between the Council and City staff leadership during a productive set of workshops conducted earlier in the year. That conversation identified the difficult challenge that exists with a finite staff and a large list of day-to-day work to complete in addition to a large demand to take on special projects to meet the demands of the community. All agreed that there are not enough human resources to take on all the many special project ideas that steadily arise, so a limited focused priority list was created to help direct staff to focus on 20 S.M.A.R.T. (Specific, measurable, achievable, results oriented, and time bound) goals. This focus is aimed at providing a realistic agreement between the Council and the staff as to how much work can be achieved during the project period.
This is a brand-new process for the City and will take some refinement over time to ensure the focus on an achievable list of priority projects can be maintained while still City Council Meeting
02-12-24
Item
6.F.
Agenda Item # 6.F.
allowing for inevitable emergency events that demand redirecting staff resources for periods of time. A regular update of the top projects every 2 months provides the opportunity to show both progress, and adjustments when unforeseen challenges result in a delay to timelines.
The attached project list provides a two month update as to the status of the top priority projects. Each project leader provided their update of progress achieved to date, and their anticipated future project timeline over the next six months for Council review.
ATTACHMENTS: Strategic Plan Project Tracking List
MALIBU PRIORITY PROJECT LIST 1
TITLE DEPT
Team
Members (Lead
in BOLD)
NARRATIVE Project Status Timeline (Next 6 Months)
Core Focus Day To Day Operations All All Top Focus of All Staff - Must be supported and completed before the rest of the priority list
Top Workplace
Culture -
Recruitment
and Retention
Malibu Culture -
Providing values
guidance for all Council,
Commission, and staff
for behavior and
treatment. Clarify roles
and scope of
Commissions and
confirm how new work
items can be generated.
All
Steve, Joe, City
Council Sub
Committee
Providing values guidance for all Council, Commission, and staff for behavior and treatment. Clarify roles and scope of Commissions and confirm how work items can be generated. Develop code of behavior - values to ensure there is a standard for treating one another in a kind and professional manner. This group would also clarify the roles of Commissions and the process for new Commission ideas and projects to be reviewed and approved or not approved.
First Policy Ad Hoc Committee meeting was held November 20, 2023. The Committee discussed Code of Conduct and will begin drafting a set of codes for consideration, and/or updating the established policy of Resolution 98-83.
November 13, 2023 - City Council adopted Resolution No. 23-51 authorizing for a One-Time winter closure of the City Offices for the period of December 22, 2023- December 1, 2024.
December 11, 2023 CC Meeting - Staff to bring forward proposed Agenda Reorder format and establish new start time.
City Values Statement/Code of Conduct - Subcommittee recommended to be formed Sept 27, Staff with two Council members to develop Commissions role/scope/training draft plan the City C Meeting March 11 2024 CC Meeting - Staff to bring forward an ordinance to formalize winter closure and adopt Juneteenth as a recognized holiday for the City of Malibu.
Top Workplace
Culture -
Recruitment
and Retention
Staff Compensation and
Benefits- Class Comp
Study - Including
Staffing Benefits
All
Joe Toney, MS
Staff, DH's
Classification and compensation studies review internal equity (pay relationships between positions) and external competitiveness (pay relationships with labor market competitors). HR staff will conduct a comprehensive classification and compensation study. Also review list of recommended staff benefits and get priority list for Council review and Approval
A project team of staff representing each department was formed. The Classification phase was conducted and now the consultant is building the comparison of Compensation to comparable agencies. It is anticipated the Study should be concluded near the end of the calendar year 2023.
Recommended Staff benefits were presented to the City Council on September 27, with guidance received. Items will be brought back to Council for formal adoption as is feasible. As an example, a Family Friendly Winter Closure was adopted by Council on November 13, 2023.
September 27 CC meeting - Develop Benefits, gain CC approval of final list of recommended staff benefits - Accomplished
March 11, 2024 CC meeting - Comp and Classification Study present recommendations.
April 24, 2024 CC Meeting - Salary and Benefits incorporated into the FY 2024-25 Proposed Budget. April 24 is the Budget Workshop.
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
School District
Separation
MS Marianne and
Paul, Steve
McClary, Alexis
Brown, BBK
Team,
Pursuit of creating a Malibu School District by separating from the Santa Monica School District
Since the adoption of the new Workplan, the City of Malibu has participated in three mediations with SMMUSD on October 17, November 17, and November 29.
The parties continue to work through the revenue sharing agreement, operations agreement and are now working on draft special legislation language.
Next Mediation Date(s): March 5, 2024 and March 14, 2024 Update to City Council: February 26, 2024
Tentative Date of Unification- Fall of 2026
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
Master Plan for City
Owned Vacant Lots
MS/PL Alexis Brown,
Joe Toney,
Richard M
To Happen Simultaneously: RFP & Selection of Community Outreach Firm, Launch of Community Outreach/Review & Update Previous Development Assessment.
Prepare for Geo Technical Studies based on Results of community outreach.
PLN: Planning staff is collecting all records related to City-owned parcels and previous determinations.
October 5, 2023 City issued an RFP for Community Outreach and Engagement for City Owned Vacant Lots. Nine proposals were received by qualified firms.
Evaluations of the proposals have been conducted and the top four firms were interviewed. Appropriation of additional funds requested to A&F Subcommittee.
A recommendation will be brought forward to the City Council for award on February 12, 2024.
Award of Contract - February 12, 2024 CC Meeting
(If awarded) the firm will begin meeting with City leadership and community stakeholders to design a comprehensive outreach plan.
Selected firm will begin outreach to obtain community input on vacant lots. Updates will be provided to the City Council.
Final Outreach and Engagement Outcomes Report estimated to City Council November 2024.
MALIBU PRIORITY PROJECT LIST 2
TITLE DEPT
Team
Members (Lead
in BOLD)
NARRATIVE Project Status Timeline (Next 6 Months)
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
Housing Element 6th
Cycle RHNA & 2021
Housing Element
Update
PL Richard M,
Adrian, Joyce
ParkerBozylinski
(Consultant)
Complete final steps to have Housing Element Approved by HCD/State The City completed two technical assistance meetings with HCD. An updated Draft Housing Element was completed and issued for public review and comment from January 8 to January 24, 2024. This review period exceed the 7-year review period required by the State.
Need to respond to incomplete letter. Currently gathering additional information. Meeting on August 30th with HCD to go over completion timeline. TBD what additional work is needed. Completed updated Draft Housing Element, City Council Study Session, and Public Review and Comment Period.
Staff and Consultant team incorporating public comments into the updated Draft Housing Element. The Draft will be submitted to the HCD for review by February 8, 2024.
Within 60 days they will issue comments. If additional comments are made by the HCD, any required revisions to the Housing Element, another update and review cycle will be required.
Hazard Tree Removal Program
9/31/23 – Complete program
10/31/23 – Submit grant reimbursement request
Home Ignition Zone Assessments
3/31/24 – Complete 40 assessments
Firewise Community Program
12/31/23 – Identify two neighborhoods that are interested 3/31/24 – Assist two neighborhoods in becoming certified ALPR cameras
10/31/23 – Complete an agreement with Edison to place cameras on their poles
12/31/23 – Install all solar powered cameras slated for Edison poles 1/31/24 – Establish work plan to convert solar powered cameras to hardwire cameras
Emergency Plan Updates
10/31/23 - Conduct community input meeting on the Draft Hazard Mitigation Plan (HMP)
11/30/23 – Receive, review and provide feedback on first draft of updated Emergency Operations Plan (EOP)
12/31/23 - Receive and provide feedback on draft HMP. Receive updated EOP for final review.
1/31/24 - Receive updated HMP for final review. Take EOP to Disaster Council for approval
Public Safety Public Safety Projects -
Key Public Safety
Projects
PS Susan Duenas,
PS team
members
Hazard Tree Removal Program – Complete scheduled hazard tree removals and pursue additional funding.
Home Ignition Zone Assessments – Complete scheduled Home Ignition Zone Assessments and promote program.
Firewise Community Program – Encourage and assist Malibu neighborhoods to become Firewise Communities (mitigates fire risk and provides discount on insurance).
ALPR cameras – Finish installing solar powered ALPR cameras on Edison poles and then begin process to have them hardwired.
Emergency Plan Updates – Work with consultants to update the Emergency Operations and Hazard Mitigation Plans and bring to City Council for adoption. (both are required for disaster reimbursement)
EOC equipment – Test all EOC equipment and update as needed.
EOC training – Provide basic and advanced Emergency Operations Center (EOC) training for all staff, and host pre- fire season meeting with partner agencies.
Encampment Management – Work with the Sheriff’s Department to ensure encampments are cleared from the hillsides.
Emergency Supply Bins – Ensure that all community emergency supply bins are organized and stocked appropriately and Information Stations are ready to be deployed.
Communications – Test all current communication capabilities, including disaster notifications systems, satellite phones and radios, work with KBUU to expand broadcast radio capabilities, and develop and train staff on communication procedures.
Sheriff Substation - Increased staffing and telecommunications for Substation at Santa Monica College
Hazard Tree Removal Program – An additional $326,000 was awarded and accepted by the City Council on 1/22/24. Prior year's program completed and grant reimbursement requested.
Home Ignition Zone Assessments – Completed 31 assessments Firewise Community Program – Actively assisting three neighborhoods.
ALPR cameras – Still waiting for Edison to provide contract.
Emergency Plan Updates – Reviewed draft emergency plan and hazard mitigation plan and provided edits. The Hazard Mitigation Plan is posted for public input.
EOC equipment – EOC management system vendor is scheduled to provide training for City staff.
EOC training – Conducted basic EOC Training and scheduled EOC exercise Encampment Management – Encampment on Paseo Hidalgo has been cleared.
Emergency Supply Bins – CERT Team organized City Hall bin and new supplies for other bins are on order.
Communications – CUP and CDP for KBUU antenna at Bluffs Park is in process.
Sheriff Substation - No update at this time. Staffing shortages and the tower are still cited as obstacles.
MALIBU PRIORITY PROJECT LIST 3
TITLE DEPT
Team
Members (Lead
in BOLD)
NARRATIVE Project Status Timeline (Next 6 Months)
2/29/24 – Take EOP to City Council for approval. Submit to HMP to FEMA for approval
3/31/24 - Agendize item to have City Council approve HMP EOC equipment
12/31/23 – Secure a consultant to assist in building out EOC management system (DLAN)
3/31/24 – Complete build out of EOC management system
EOC training
10/31/23 – Provide an EOC exercise for all City staff
11/30/23 – Host Fire Season meeting with partner agencies Encampment Management
10/31/23 – Clear all hillside encampments within the City.
Emergency Supply Bins
1/31/24 – Update supplies in the Trancas, Point Dume and Malibu High bins
3/31/24 – Update supplies in the Webster, City Hall and Las Flores bin Communications
10/31/23 – Establish MOU and Agreement with KBUU for emergency communications
12/31/23 – Secure vendor to install mast at Bluff’s Park for KBUU booster 3/31/24 – Complete installation of KBUU booster antenna Sheriff Substation
12/31/24 – Staff the Sheriff’s Substation
3/31/24 – Evaluate staffing at Substation and identify any deficiencies
EFFICENT AND
EFFECTIVE CITY
SERVICES
Development Services
Report -
Implementation
MS/PL/ESD/
PW
Joe Toney,
Richard M,
Yolanda B, Rob
D,
Received Consultant Report. Present to City Council, develop implementation plan, assign resources and timelines for implementation tasks.
City Manager will provide a memo summarizing the implementation plan and what is currently under way, next steps, and items that are long term. Memo should be provided end of Nov/beginning of December.
ESD, PL, and PW: Continue to coordinate with CM office.
The Study and Implementation Plan currently being worked on. Summary memo provided to Council on December 11, 2023. New Queue Management System for front Counter implemented beginning of January 2024, helping with organization and in-person flow.
Updates to the plans submittal process (digital) are in development and expected to go live by March 2024. New workflow software acquisition (Bluebeam) development underway and expected to go live by May 2024.
EFFICENT AND
EFFECTIVE CITY
SERVICES
Development Services
Updated Software - 1st
stage Blue Beam, 2nd
stage Land Management
System
PL/PW/ESD/
MS (IT)
Joe Toney,
Richard M,
Yolanda B, Rob
D,
Implementation of Blue Beam software to support streamlined digital Plan submission and processing. To be completed this fall. Later focus on implementing a new Land Management System (LMS). This LMS will allow efficient data entry of information required for permit issuance and plan review.
Additionally, the public will be able to view project statuses. Once implemented, the program will significantly reduce staff time to issue permits, complete plan review, and research projects, thereby increasing the overall efficiency of the department.
Agreement signed under City Manager authority to initiate a review, custom workflows, training, and implementation schedule with Bluebeam Consultant. this portion should take up to 12 weeks.
ESD, PL, and PW: Continue to coordinate with CM office. Departments have been updating the digital document submittal software to replace the existing method.
Current phase of Bluebeam development initiated (work flows, process build, training) and expected to go live by May 2024.
Land Management System - working on bringing on a Project Consultant (as recommended in Baker Tilly report) to help develop timelines and lead project, by June 2024. Kick-off project during the current calendar year.
MALIBU PRIORITY PROJECT LIST 4
TITLE DEPT
Team
Members (Lead
in BOLD)
NARRATIVE Project Status Timeline (Next 6 Months)
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
Malibu High School CDP PL Richard M,
Adrian
Coastal Commission to Hear CDP in Sept 8th meeting for potential code amendments. Planning Commission to consider Phase 1 Coastal Development Permit September 5th. If Coastal approves code amendments on Sept 8th then will bring to City Council at October 9th meeting. 2nd reading to happen October 23 CC meeting
Complete - Staff completed the necessary hearings on the timeline proposed and the CCC certified the LCPA at its November hearing and the City received the notice of final action. The Planning Department is now monitoring the postapproval environmental and entitlement conditions as contained in Resolutions 2- 33 and 23-48.
Coastal Commission heard CDP in Sept 8th Coastal Comm meeting for potential code amendments. Planning Commission to consider Phase 1 Coastal Development Permit September 5th PC meeting. If Coastal approves code amendments on Sept 8th Coastal Comm meeting then will bring to City Council at October 9th CC meeting. 2nd reading to happen October 23 CC meeting
Staff will conduct post-approval monitoring of environmental and entitlement conditions.
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
Permanent Skate Park
Design - Approval
CS/PL/PW Kristin, Tyler,
Rob D.
Skatepark Preliminary Design and site amenities were recommended by the Parks and Recreation Commission for approval by the City Council. Staff will process the CDP application and EIR documents before construction of the project begins.
The Environmental Review Board analyzed the Final EIR Addendum No.3 in October 2023. In November 2023, the Planning Commission reviewed the final design, certified Addendum No. 3 of the Final EIR, and approved Coastal Development Permit No. 23-001 to construct the 12,500 square foot Skatepark and associated development. In December 2023, a project appeal was filed. In January 2024 Council approved California Skateparks Addendum No. 3 to fund design and engineering for the irrigation restroom facility. February 2024 Council will review the appeal. March 2024 staff will work with the skatepark designer, California Skateparks, to finalize the construction documents for the Public Works bid package.
Planning Entitlement: The entitlement process in still in progress. On November 30, 2023, the Planning Commission approved the coastal development permit for the project. However, the Planning Commission's approval was appealed.
March 2024 Council will designate funds for the final project. March 2024 staff will work with skatepark designer, California Skateparks, to finalize construction documents for the bid package. April 2024 the Parks and Recreation Commission and Malibu skate community will begin fundraising efforts.
Planning Entitlement - A City Council public hearing to consider the appeal of the Planning Commission's approval of the coastal development permit will be held on February 26, 2024.
In September 2018, the Planning Commission held a public hearing on this item, provided its recommendation on the draft ordinance, and directed staff to come back with a final recommendation. In Fiscal Year 2019-2020, the Planning Commission hearing on the updated draft ordinance was postponed in order to address changes in State law that became effective January 1, 2020. During Fiscal Year 2020-2021, staff incorporated the guidance received from the California Coastal Commission (CCC) and State into a draft ordinance which will be presented to the Planning Commission and City Council. In Fiscal Year 2021-2022, the City received a Local Early Action Planning (LEAP) grant to implement technological improvements to streamline the ADU permit application process. In Fiscal Year 2022-23, staff will submit the Local Coastal Program Amendment (LCPA) to the CCC for certification and monitor the progress of the LCPA review by the CCC. Staff will also administer and implement the LEAP grant.
ESD: SB 897: Accessory Dwelling Units (ADU) / Junior Accessory Dwelling Units (JADU). Effective in 2023, SB 897 prohibits a local agency from denying a permit for an ADU due to nonconforming zoning conditions, building code violations, or unpermitted structures that do not present a threat to public health and safety. It also prohibits the denial of a permit for an unpermitted ADU that was constructed prior to January 1, 2018, due to a violation of building standards unless the local agency makes a finding that correcting the violation is necessary h h l h d f f h bl
Staff is currently working on that feedback and anticipates returning to the Council by January 2024. Then submit to HCD and Local Coastal Program amendments will be submitted to the California Coastal Commission.
Staff is currently preparing the LCP amendment submittal to the California Coastal Commission for its review. Staff anticipates receiving comments.
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
Accessory Dwelling Unit
(ADU) Ordinance
ESD/PL Richard, Tyler,
Joyce
(Consultant)
PLN: Staff presented the ADU ordinance to the Council in September, November and December 2023. The Council conducted the second reading on January 8, 2024. The Ordinance is subject to the California Coastal Commission's LCP amendment certification review process and will not become effective until the amendment is certified.
ESD: Continue to assist PL as needed.
MALIBU PRIORITY PROJECT LIST 5
TITLE DEPT
Team
Members (Lead
in BOLD)
NARRATIVE Project Status Timeline (Next 6 Months)
or occupants of the structure. SB 897 states that the construction of an ADU cannot have a Group R Occupancy Change under the local building code unless the enforcement agency makes a written finding based on substantial evidence in the record that the construction of an ADU could have a specific, adverse impact on public health and safety. SB 897 also states that the construction of an ADU on a property does not trigger a requirement for fire sprinklers in the proposed or existing primary dwelling. Finally, the bill requires a permitting agency to approve or deny an application for an ADU or JADU within 60 days of receiving the application.
ENHANCE
ENVIRONMENT
AL EFFORTS /
PROTECT AND
IMPROVE
WATER
RESOURCES
Coastal Vulnerability
Assessment
ESD/PL Yolanda In September 2019, Council awarded a professional services contract for the development of a coastal vulnerability assessment. ESD staff and its coastal engineering consultants are working to perform an assessment of vulnerabilities along the local shoreline due to erosion and sea level rise to help inform City planning efforts by identifying impact thresholds at which significant planning areas, assets or coastal resources could be impacted by sea level rise. The consequence of the identified impacts will also inform City policies and programs to help minimize risk to important infrastructure, basic services and valuable resources. The vulnerabilities and consequences identified in this assessment will be used to facilitate prioritizing planning efforts to account for the urgency (time horizon) of each impact, and the importance of each impact on the community and resources. The first planned public workshop to solicit community input was postponed due to COVID-19. Due to the delay of the workshops, the Coastal Vulnerability Assessment agreement was extended to 10/01/23; however, the consultants remain on hold while staff internally reviews draft documents.
Phase 1 of the Assessment project was completed November 16, 2023. An inperson public workshop was held on November 14 at City Hall, and a virtual public workshop was held on November 16 via Zoom and live streamed at Santa Monica College to present the results of the technical study and show projected sea level rise scenarios along Malibu's coast. To encourage public participation, a rigorous outreach campaign was conducted in October-November 2023 to include sending over 3,000 postcards, 800 emails, and 332 calls to coastal residents, 1:1 meetings with stakeholders at City Hall or Zoom, social media, website newsflash, newspaper ad, radio, and a press release. ESD has entered Phase 2 of the project and follow-up meetings with stakeholders have begun. The City and USC Sea Grant-hosted site visits to beaches during the King Tide for additional project feedback. The second workshop has been scheduled for February 15. This workshop will be in-person at City Hall and it will summarize findings from the technical report, present Coastal Vulnerability public survey findings, discuss regulations, and be used to understand how the community wants to move forward Project remains on track to meet expected deadlines. Rigorous outreach will be conducted in the same manner as Phase 1
Sept 11 CC Meeting - Agreement Extension brought for approval.
Outreach material to be released upon agreement approval. Public workshop to be conducted by Feb 2024. Project remains on track with expected deadlines.
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
Exterior Elevated
Elements (SB 326)
ESD Yolanda Exterior Elevated Elements. SB 326 (Civil Code Section 5551) requires Associations and multi-family properties to conduct regular inspection of balconies and other exterior structural elements supported by wood or wood-based products.
Commonly referred to as the “balcony bill,” exterior elevated elements must be evaluated, inspected, and repaired, if necessary. Any Association with three or more dwelling units in a building must comply with this law. The reason for SB 326 was a tragic accident that claimed six lives and injured several others due to the failure of building components. The State seeks to prevent future injuries and loss of life.
Research was conducted on SB 326, SB 721, and other municipality's existing programs. With assistance from the City Attorneys office, staff has drafted the Exterior Elevated Elements (E3) ordinance. This item is scheduled for the February 12, 2024 Council meeting.
Set up implementation steps for a City program.
Begin education and outreach to the Community over first 6 months of 2024. Project remains on track to meet expected deadlines.
ENHANCE
ENVIRONMENT
AL EFFORTS /
PROTECT AND
IMPROVE
WATER
RESOURCES
Update Geotechnical
and Coastal Engineering
Guidelines
ESD Yolanda Update the City’s Geotechnical and Coastal Engineering Guidelines. Staff will work with the City’s geotechnical consulting firm to update the existing Geotechnical Guidelines to be consistent with new 2023 codes and ordinances and the standard of care in the geotechnical industry.
Staff continues to work with the City’s geotechnical consulting firm to update the existing Geotechnical Guidelines. Draft guidelines are under review internally.
Due to the continued effort to prioritize Woolsey Fire rebuilds, including fire rebuild revisions that are under construction, and the expected increase of incoming projects into the Building Division from the Planning Department, ESD has implemented new deadlines for this project.
Work with coastal engineering consultants to complete draft guidelines.
Release guidelines to public for comments by Mar 2024.
MALIBU PRIORITY PROJECT LIST 6
TITLE DEPT
Team
Members (Lead
in BOLD)
NARRATIVE Project Status Timeline (Next 6 Months)
FISCAL
SUSTAINABILITY
AND
TRANSPARENCY
Finance Operations -
Fee Schedule Update
MS Joe T, Renee, The City derives its annual revenue from a number of sources, one type of which is user and regulatory fees. User and regulatory fees are intended to cover all or portion of the costs incurred by the City for providing fee-related services and activities that are not otherwise provided to those not paying the fee. The last time a study was conducted was June 2015. Finance staff will conduct a comprehensive fee study in order to update the fees.
Council Awarded (November 13, 2023) the agreement to Matrix Consulting Group, Ltd., to conduct the Fee Study. Study will kick-off in December and will take an estimated 4 months. Target to implement results for FY 2024-25, July 1, 2024.
RFP closed Aug 2023, review and select firm, likely award by the November 13th Council meeting - accomplished
January 2024 - project kicked-off with initial data collection.
July 2024 - Implement new Fee Schedule
EFFICENT AND
EFFECTIVE CITY
SERVICES
Information Technology
Strategic Plan
Implementation
MS Joe T, Rob H,
Mario, Mahan,
Ian
RFP sent out to have a consulting firm provide an organization wide IT Strategic Plan. Selected firm will meet with all stakeholders, review current IT infrastructure and configuration and provide recommendations for improvement.
Council Awarded (October 23, 2023) the agreement to SDI ., to conduct the Assessment and Strategic Plan. Kick-off at beginning of December.
October 23 CC meeting - Bring Consultant contract for award. - accomplished
November 2023 - April 2024 consultant will research, investigate, and interview to prepare a complete IT strategic plan for CC presentation by April 2024
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
Malibu Community
Labor Exchange
Permanent Office
MS/PW/PL Alexis, Adrian,
Rob D, MCLE,
Complete Wastewater allocation transfer, CDP and CUP processing, get foundation designed, develop specs for modular office build for RFP bid, coordinate with SMC and County to connect their underground utilities. Work with MCLE and CDBG to obtain Revolving Loan to cover construction costs The City has received authorization from CDBG to utilize the professional services of Kimley Horn (KH) withing the scope of the City's existing contract. KH is doing the engineering design for the foundation/pad and permanent office. Once completed, the City will issue a bid for the construction of the foundation and installation of the permanent office. Santa Monica College (SMC) and County are working on the design and construction of the underground utilities.
Design and Engineering of Office pad has been initiated. Santa Monica College is working on engineering and construction to prepare the ground and bring utilities to permanent office site. Construction Bid for manufactured Office to be released by February 30, 2024. Wastewater Allocation to be brought forward to City Council on February 26, 2024.
ENHANCE
ENVIRONMENT
AL EFFORTS /
PROTECT AND
IMPROVE
WATER
RESOURCES
Civic Center Water
Treatment Facility -
Phase Two (CCWTF)
PW/MS/PL/
ESD
Rob D The construction of CCWTF Phase One was completed in Fiscal Year 2018-2019.
The design of Phase Two began in Fiscal Year 2019-2020. Phase Two expands the wastewater collection and recycled water system to include properties in Malibu Colony, the condominiums on Civic Center Way, HRL Laboratories, and a portion of the Serra Canyon neighborhood. In addition, the treatment plant will be expanded to treat the additional wastewater from these properties. The work will include preparing a CDP, construction plans, project specifications and cost estimates. In order to meet the currently mandated completion date of 2024, the project would need to begin construction in 2022. In February 2022, Council directed staff to seek an extension to the MOU between the City and the Regional Board regarding the implementation of Phase 2. The City sent a letter to the Regional Board seeking an 8-month time extension. In addition, an assessment district will need to be formed to fund the project in Fiscal Year 2022-23. To help fund the project, staff is seeking grants and low interest loans.
PW: Staff met with the Regional Board about the issues encountered from the Cultural Resource discovery within the project limits and how this discovery will have a significant impact on the delivery of this project. Due to the recent discoveries, the Regional Board is willing to modify the boundaries of Phase 2 to remove those properties that are impacted with this impact. Staff is currently working with the Regional Board on how the Phase 2 boundaries can be modified so that the project could move forward. ESD: Continue to coordinate with PW as needed. Provided OWTS tracking (including system type) for Serra Retreat.
PLN: Continue to coordinate with PW as needed. The Project will require an Addendum to the Final EIR and CDP hearing.
Project delayed do to requirement to develop a cultural resource monitoring plan. The City and State Water Board will work on plan and anticipate plan completion by mid 2024. This date will be modified on a revised Phase Two boundary map. New completion dates and a revised MOU will be developed and submitted to the Council for approval.
PRESERVE
MALIBU'S
RURAL
RESIDENTIAL
CHARACTER
PCH Signal
Synchronization Project
PW Rob D. This project will install communication between the existing traffic signals on PCH, from Topanga Canyon Road to John Tyler Drive, and connect the signals back to the Caltrans Traffic Management Center, allowing Caltrans to control and operate the signals and the signal system remotely. The City acquired consultants and is managing the design, the permit process with Caltrans, and the construction phase of the project. Funding for the design and construction of this project is provided through Measure R funds administered by LA Metro.
Project is proceeding per plan without any issues. Awaiting delivery of critical items. Expect completion of conduit installation by Feb 2024
Agenda Item # 7.A.
Council Agenda Report
To: Mayor Uhring and the Honorable Members of the City Council Prepared by: Cynthia Alba, Executive Assistant
Approved by: Steve McClary, City Manager
Date prepared: December 11, 2023 Meeting date: February 12, 2024 Subject: Designation of Voting Delegate and Alternate Voting Delegate(s) for the 2024 Southern California Association of Governments (SCAG) Annual Regional Conference and General Assembly (Continued from January 22, 2024)
RECOMMENDED ACTION: Designate the City’s voting delegate and alternate voting delegate for the Southern California Association of Governments (SCAG) 2024 Annual Regional Conference and General Assembly scheduled for May 2-3, 2024 in Palm Desert.
FISCAL IMPACT: There is no fiscal impact associated with the recommended action.
WORK PLAN: This item was not included in the Proposed Work Plan for Fiscal Year 2023- 2024. This project is part of normal staff operations.
DISCUSSION: On May 2-3, 2024, local leaders from throughout Southern California will convene for SCAG’s 59th annual Regional Conference and General Assembly (Conference) in Palm Desert. The Conference brings together state and local elected officials, business and civic leaders, transportation and environmental stakeholders, local government staff, and others.
In order to vote at the Conference on behalf of the City, the City Council must designate a voting delegate and alternate voting delegate (should the primary delegate be unable to attend). Staff will notify SCAG of the Council’s appointments.
ATTACHMENTS: None.
City Council Meeting
02-12-24
Item
7.A.
Agenda Item # 7.B.
Council Agenda Report
To: Mayor Uhring and the Honorable Members of the City Council Prepared by: Cynthia Alba, Executive Assistant
Approved by: Steve McClary, City Manager
Date prepared: January 31, 2024 Meeting date: February 12, 2024 Subject: Proposed Advocacy for Changes to the California State Vehicle Code to Deter Excessive Speeding on PCH (Mayor Pro Tem Stewart and Councilmember Grisanti)
RECOMMENDED ACTION: At the request of Mayor Pro Tem Stewart and Councilmember Grisanti: 1) Consider advocating for proposed changes to the California State Vehicle Code to deter excessive speeding on PCH; and 2) Provide direction to staff, as needed, to come back at a future date with a resolution advocating for changes or a letter to California state officials.
FISCAL IMPACT: There is no fiscal impact associated with the recommended action.
Depending on what direction the Council provides, staff can return at a subsequent meeting with an estimated cost depending on staff analysis and recommendations.
STRATEGIC PRIORITY: This item was not included in the Adopted FY 2023-24 Strategic Priority Project List. Public safety, in general, is number 3 of the Top 5 Priorities for FY 2023-2024.
DISCUSSION: Mayor Pro Tem Stewart and Councilmember Grisanti are requesting that the City Council consider advocating for proposed changes to the California State Vehicle Code, as shown in the attachment, to deter excessive speeding on PCH.
Mayor Pro Tem Stewart and Councilmember Grisanti recommend that the City of Malibu petitions Governor Newsom, State Senator Allen, Assemblymember Irwin, County Supervisor Horvath, Sheriff Luna, Secretary of Transportation Omishakin, and Director of Caltrans Tavares to update the California State Vehicle Code.
City Council Meeting
02-12-24
Item
7.B.
Agenda Item # 7.B.
Based on Council direction, staff may bring a resolution or letter at a future date for Council approval.
ATTACHMENTS: Possible Language – Submitted by Mayor Pro Tem Stewart and Councilmember Grisanti
Attachment 1
Possible Language – Submitted by Mayor Pro Tem Stewart and Councilmember Grisanti
Whereas the City of Malibu has witnessed the loss of 59 precious lives on the Pacific Coast Highway since 2010;
And whereas excessive speeding is the leading cause of so many fatalities; Therefore, the City Council of Malibu hereby petitions Governor Newsom, State Senator Allen, Assemblymember Irwin, County Supervisor Horvath, Sheriff Luna, Secretary of Transportation Omishakin, and Director of Caltrans Tavares to work collaboratively to make the following changes to the State Vehicle Code:
1) Anybody who exceeds 100 miles per hour shall lose their license to drive for three months; and Anybody who exceeds 100 miles per hour more than once in a 12 month period shall lose their license to drive for six months; 2) Anybody who exceeds twice the posted speed limit shall lose their license to drive for one month; Anybody who exceeds twice the posted speed limit more than once in a 12 month period shall lose their license to drive for two months.
The loss of license in these instances shall be mandatory not discretionary.