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PowerPoint Presentation (TrueNorth Research)

Manhattan Beach City Council
February 7, 2023

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PowerPoint Presentation (TrueNorth Research)
Meeting
February 7, 2023
Body
Manhattan Beach City Council
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Text extracted from the city's file for reading and search. Open the original on legistar.granicus.com. That file is the official record.

2/1/2023

AQUATICS CENTER SURVEY

C I TY OF M ANH AT TAN B EACH

P RESENTED BY
T I MOTH Y M CL ARNEY P H. D.
2 2
o How did we select residents to survey?
o Stratified Random Sampling of households in Manhattan Beach & monitor demographics to match Census
o Ensures balanced, representative sample of households o How did we recruit participation?
o Personalized email, text and/or telephone
o PINs to restrict access and ensure one complete per respondent o How were residents able to share their opinions?
o Secure, PIN -protected website
o Telephone (land line or mobile)
o What was the sample size?
o 574 completed household interviews
o Overall margin of error of ± 4.1% @ 95% level of confidence o When was the survey conducted?
o October 8th -16th, 2022

METHODOLOGY OF STUDY
3 3

55.6 54.1

20.5 19.9

9.3 14.9

6.7 9.2 6.5

4.4 8.1

4.9 5.9

4.7 1.7

6.9 6.7

5.5 9.4

1.6 11.3

8.4 5.3

2.5 3.8

15.8 8.9

3.0 25.6 26.9

43.6 62.2

9.0 4.5

6.1 0
10 20
30 40
50 60
70 80
90 100
Visitng park or
open space
area
Going to gym
for exercise
Visiting rec
facility,
community
center
Using pool for
swimming,
water progs,
sports
Playing
pickleball
Q3 Frequency of Hsld Adult Visits/Activities . . .
% Households
Prefer not to answer
Never
< a few times per yr
A few times per yr
1x every 2-3 mos
1x per mo
2-3x per mo
At least 1x per wk

FREQUENCY OF ADULT ACTIVITIES
4 4

63.3 36.0 31.8 29.9

2.2 22.2

13.2 11.0

6.0 3.2

4.6 4.1

4.3 3.0

4.9 5.8

3.4 4.2

2.6 7.0

8.0 2.7

7.2 1.1

6.0 11.2

1.7 3.8

27.2 26.3

48.5 67.4

3.5 4.8

7.9 0
10 20
30 40
50 60
70 80
90 100
Visitng park or
open space
area
Using pool for
swimming,
water progs,
sports
Visiting rec
facility,
community
center
Going to gym
for exercise
Playing
pickleball
Q4 Frequency of Hsld Child Visits/Activities . . .
% Households With Children
Prefer not to answer
Never
< a few times per yr
A few times per yr
1x every 2-3 mos
1x per mo
2-3x per mo
At least 1x per wk

FREQUENCY OF CHILD/TEEN ACTIVITIES
5 5

FREQUENCY OF HOUSEHOLD ACTIVITIES

59.0 57.6

25.4 24.8

9.5 23.2

10.9 17.3

12.0 11.1

33.0 21.6

17.9 3.0

24.6 24.3

41.6 61.46.9

14.7 0
10 20
30 40
50 60
70 80
90 100
Visitng park or
open space
area
Going to gym
for exercise
Visiting rec
facility,
community
center
Using pool for
swimming,
water progs,
sports
Playing
pickleball
Q3/Q4 Frequency of Hsld Member Visits/Activities . . .
% Households
Never
<1x per mo
1-3 x per mo
At least 1x per wk
6 6
Not sure

4.1 Prefer not to
answer

1.1 Both

13.4 Public pool

22.7 No pool use

42.5 Private
residence pool

16.2 TYPES OF POOLS USED
7 7

40.9 25.2

20.8 19.8

13.9 10.1

6.0 5.1

3.8 2.7

3.1 0 10 20 30 40 50
Begg Pool (Manhattan Beach municipal pool)
Bay Club Pool
El Segundo/Wiseburn Aquatics Center
The Club Pool/Manhattan Country Club Pool
Mira Costa High School Pool
Hawthorne Pool
Redondo Union High School Aquatic Center
Badminton Club Pool
Torrance Aquatics Center
Torrance Victor E Benstead Plunge
Not sure / Cannot remember name
% Hslds With Regular Pool Use
Over

PUBLIC POOLS USED
8 8

50.2 12.5

7.5 6.3

5.6 4.1

3.5 3.4

2.6 1.5

1.3 0.8

0.8 0.3

0.2 1.1

1.9 0 10 20 30 40 50 60
Not sure / No particular reason
Don’t like to swim, prefer other activities, sports
Prefer ocean, live close to it
Not aware of public pool options
Have own pool
Member of club with pool, but don't use
Health concerns, COVID-19
Cleanliness, sanitation, chlorine
Resident too old, disabled
Too crowded
Pool is too old, in bad condition
Hours of operation
Available pools too small, shallow
Water temperature too cold
No time
Prefer indoor pool
Location, too far
% Hslds With No Regular Pool Use

REASONS FOR NOT USING POOL
9 9
Did not visit
Begg Pool in
past 2 years

71.9 Visited Begg
Pool in past 2
years

25.7 Not sure

1.7 Prefer not to
answer

0.6 HOUSEHOLD VISITED BEGG POOL
10 10

12.1 11.2

8.4 5.4

5.3 4.7

2.6 2.4

13.3 14.2

17.0 20.0

20.0 20.6

22.7 22.9

24.5 74.6

74.5 74.6

74.6 74.6

74.7 74.6

74.6 74.61
0 10 20 30 40 50 60 70 80 90 100
Recreational water play
Lap swim
Swim lessons
Swim classes required by Manhattan Beach Middle School
Summer camp programs
Swim team
Therapy, senior classes, or water aerobics
Masters swim
CPR or water safety classes
% Hslds That Provided Response
Yes, engaged in activity Begg Pool visit but did not engage in activity No hsld Begg Pool use

HSLD ACTIVITIES AT BEGG POOL
11 11

12.6 20.5

15.8 14.4

11.1 7.2

6.7 10.2

16.9 18.2

11.5 9.6

15.0 3
6 6
5 8
11 2
2 3
3 3
8 46.7

49.5 48.3

59.6 64.8

51.8 5.3

5.6 5.4

6.7 6.1

5.7 4
4 2
2 3
0 10 20 30 40 50 60 70 80 90 100
Availability of parking
Overall experience when visiting
Condition of the pool
Availability of classes and programs
Ability to get a swimming lane
Condition of facilities, changing rooms, lockers, bathrooms % Respondents
Excellent Good Fair Poor Very poor Not sure Prefer not to answer

RATING BEGG POOL
12 12

30.2 37.8

37.1 29.2

21.6 15.2

14.1 16.8

28.5 29.0

20.1 20.2

29.3 3.0

9.3 13.0

14.6 18.8

19.1 5.5

7.0 7.2

5.3 16.6

6.7 7.3

8.1 25.2

32.4 13.2
2 2
3 3

10.7 9.9

4.2 3.6

5.6 3

4.4 5.6
0 10 20 30 40 50 60 70 80 90 100
The availability of parking at
The overall experience when visiting
The condition of the pool at
The availability of classes and programs at
The ability to get a swimming lane at
The condition of facilities like changing rooms, lockers, and bathrooms at
% Respondents in Hslds With Begg Pool Use in Past 2 Years Excellent Good Fair Poor Very poor Not sure Prefer not to answer

RATING BEGG POOL

AMONG USERS
13 13

28.9 25.5

10.3 9.1

9.0 8.6

8.6 6.7

4.7 3.1

2.2 1.9

1.8 1.3

4.4 2.0
0 10 20 30
Not sure, no particular reason
Facilities are old, need updating
Pool is too small, shallow
Positive comments in general
Poor condition of pool water and area
Limited availability of classes, free swim time
Inexpensive, affordable
Pool water clean, warm
Good, nice staff, trainers
No personal use, only heard from friends, family
Too crowded
Pool water too cold
Limited parking
Sufficient parking
High quality classes
Too expensive
% Respondents Who Provided Opinion of Begg Pool

REASONS FOR OPINION OF BEGG

POOL EXPERIENCE
14 14

29.5 18.6

14.2 10.0

8.6 7.9

3.2 3.1

2.3 2.3
0 10 20 30
Not sure, no particular reason
Not aware, never heard of it
Belong to a club with pool
Limited availability of classes, free swim time
Facilities are old, need updating
Pool is too small, shallow
Too crowded
Poor condition of pool water and area
Limited parking
Have used Begg Pool before, like it but prefer others
% Respondents in Hslds With No Begg Pool Use in Past 2 Years

REASONS FOR NOT USING BEGG POOL

AMONG PUBLIC POOL USERS
15 15
Not sure

6.1 Prefer not to
answer

1.3 Not interested

25.4 Slightly
interested

11.1 Very interested

35.4 Somewhat
interested

20.7 INTEREST IN NEW AQUATICS CENTER
16 16

63.8 43.7

34.4 24.9

25.1 20.4

10.1 16.7

29.5 32.2

30.0 28.1

27.5 22.2
0 10 20 30 40 50 60 70 80 90 100
A 35 meter pool for swimming laps, swim competitions, and water sports
A shallow pool for swim lessons, water aerobics, water therapy, children’s programming
A wet classroom for teaching CPR, water safety, junior lifeguards, and swim lessons
Grassy area for picnics and functions
A small very shallow pool for use by adults with infants and toddlers A splash pad for interactive child play
Poolside cabanas available for rental
% Respondents
High priority Medium priority

PRIORITY FOR FEATURES & AMENITIES
17 17

64.2 38.1

20.8 32.7

52.0 58.6

59.8 63.7

70.5 75.7
3 4
3 4
4 4
3 35.9

32.5 25.8

44.4 0 10 20 30 40 50 60 70 80 90 100
Swimming for exercise
Recreational water play
Therapy, senior classes, water aerobics
CPR or water safety classes
Swim lessons
Summer camp programs
Swim team
% Households
Yes, will participate Will not participate Prefer not to answer

ANTICIPATED PARTICIPATION BY ACTIVITY

IF NEW AQUATICS CENTER IS BUILT
18 18

70.9 28.2 27.9

17.2 58.1 61.2

9.210.2 11.9
0 10
20 30
40 50
60 70
80 90
100
Increasing fees paid by
those who use city
aquatics, rec facilities,
programs
Increasing local property
taxes by $140 per year
Increasing the local sales
tax rate by ¼ cent
Q17 Support for Aquatic Center funding options . . .
% Respondents
Prefer not to
answer
Not sure
Oppose
Support

AQUATICS CENTER FUNDING OPTIONS
19 19

AQUATICS CENTER FUNDING OPTIONS
BY BEGG POOL USE IN PAST 2 YEARS
71 23 24
74 45
40 0
10 20
30 40
50 60
70 80
90 100
Increasing fees paid by those who use
city aquatics, rec facilities, programs
Increasing local property taxes by $140
per year
Increasing the local sales tax rate by ¼
cent
Hsld Begg Pool Visit
in Past 2 Years (Q8)
% Respondents
Used Begg Pool No Use of Begg Pool

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