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PowerPoint Presentation (Tour de Pier)

Manhattan Beach City Council
February 21, 2023

Document
PowerPoint Presentation (Tour de Pier)
Meeting
February 21, 2023
Body
Manhattan Beach City Council
Original file
8.6 MB
Text extracted from the city's file for reading and search. Open the original on legistar.granicus.com. That file is the official record.

Legacy Status Proposal
Tour de Pier
What is Tour de Pier?
Tour de Pier is a unique physical philanthropy event that takes indoor cycling to the great outdoors in order to raise money for local charities focused on cancer research and support.

How Tour de Pier Got Started
Manhattan Beach resident Jon Hirshberg, who lost his father Ron in 1997, came across the idea of doing a spin bike fundraiser after learning about an event at cycling studios across the country. Jon approached his friend and fellow Manhattan Beach resident Heath Gregory, about the idea of putting on a one-day event in their hometown of Manhattan Beach, CA.

Coincidentally, Heath, a cycling enthusiast, had participated in a similar event during the 2009 Tour de France and vividly remembered the spectacle of hundreds of riders moving in unison all for a common cause. His response was, “I’m all in.”
With Lisa Manheim and the Hirshberg Foundation on board to help produce the event, planning for the Tour de Pier began.

Co-Founders
Lisa Manheim, Heath Gregory and Jon Hirshberg
First Year was a Success
The event raised over $320,000 the first year.

Second Year we are Award-Winning
In March 2014, the City of Manhattan Beach Parks
& Recreation Department won a prestigious
award for Outstanding Special Event for the Tour
de Pier, presented by the State of California
Association of Parks and Recreation
Commissioners. Competing against other cities
throughout California, Tour de Pier was recognized
as an event that significantly contributes to the
overall betterment of the community.

Photo from 2014 from the California Association of Parks & Recreation Commissioners and Board Members (CAPRCBM) recognition event. Featured in the photo are Wayne Powell (MB Mayor Pro Tem and Tour de Pier event facilitator), Kathleen Terry-Manna (President of the MB Rotary Club), Fred Manna (MB Parks & Recreation Commissioner/Chair), Deidre Murray (former Chair of CAPRCBM and former Chair of the MB Parks & Recreation Commission) and Mark Leyman (MB Parks & Recreation Director).

Best in the State
10 Years Later
Since 2013, Tour de Pier has raised more than
$10.4 million in the fight against cancer for three local charities.

Funds Local Research and Support
The majority of the funds have gone to provide free
services for anyone needing psycho-social support in the South Bay & to help advance research at leading research institutions in Greater Los Angeles.

TDP Connects our Entire Community

ALL AGES

FAMILIES
TDP Connects our Entire Community

LOCAL BUSINESSES*
TDP Connects our Entire Community
*Partial list

ADAPTIVE RIDERS
TDP Connects our Entire Community

STUDENTS
TDP Connects our Entire Community

CIVIC GROUPS
TDP Connects our Entire Community
We hear it all the time!
“Tour de Pier is the Best Day of the Year!”

Benefits: A Day to Heal
The event gives our community one special day for everyone to remember loved ones, to celebrate life, and to share their silent battles with cancer, together.

Benefits: Promotes a Healthy Lifestyle
Our free Health & Fitness Expo offers exposure for local businesses and promotes a healthy lifestyle.

Benefits: Local & National Exposure
PR efforts have created local and national exposure
for the City. In 2022, participants came from 22 states and 3 countries.

Benefits: City Council Connection
Provides an opportunity for the City Council to share
their like-minded initiatives and ride along with their constituents

TDP to Date: A Great Track Record
For 10 Years, TDP has worked collaboratively with all the civic and business stakeholders to create a safe, efficient production that is confined to the pier area. We value our good working relationships with police, fire, lifeguards and parks & rec.

TDP’s Future: More of the Same
• Event size will always be limited because the
pier location limits the maximum number of
both bikes and exhibitors
• Goal is to return to our pre-Covid number of
participants, but not to grow significantly
• Continue to raise money to fight cancer and
help fight cancer and support those in our
community who need help in navigating their
cancer journey
Thank You: MB’s Next Legacy Event

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