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ATT 8 - Land Use Alternatives Summary

Mountain View City Council
April 22, 2025

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ATT 8 - Land Use Alternatives Summary
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April 22, 2025
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Mountain View City Council
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MOFFETT BOULEVARD PRECISE PLAN

CITY OF MOUNTAIN VIEW
LAND USE ALTERNATIVES SUMMARY March 03, 2025
Attachment 8

PROJECT PURPOSE
The Moffett Area was identified as one of the Council’s Strategic Priorities in the Fiscal Year 2023 – 2025 Work Plan.

The area is envisioned to become a vibrant mix of commercial, retail, residential, and civic uses supported by a well-landscaped, pedestrian and bicycle friendly corridor.

Moffett Central Shopping Center
Moffett and Cypress Point
Historic Adobe House
Hampton Inn and Suites

PROJECT GOALS
A. Build on the goals, policies, and
future vision for the “Moffett
Boulevard Change Area” as
articulated in the City’s 2030
General Plan.

B. Have the community set the
groundwork for public and
private investment and
revitalization.

C. Update the area’s zoning
regulations to be consistent with
the City’s adopted General Plan
and Housing Element.

Conceptual rendering from the City’s 2030 General Plan

PLAN AREA BOUNDARY

Future Study Area Designation
Does not include changes to land uses or densities
May include:
 Minor changes to development standards
 Potential new planned public improvements (such as
wider sidewalks or bicycle lanes)
 Potential new policies or triggers that initiate a future amendment process (that may change allowed densities
at that time)

PROJECT SCHEDULE
Visioning
Alternatives
Draft Plan
Final Plan
and EIR
PHASE 1 PHASE 3PHASE 2 PHASE 4
Community Discussions and EPC/Council Study Sessions will be held during each phase.

EXISTING CONDITIONS: LAND USE POLICY AND REGULATORY CONTEXT Existing land use standards and design
guidelines need to be updated so they are
consistent with the City’s General Plan and
the community’s vision.

The City’s Housing Element identified
several housing sites within the Moffett
Area and require rezoning to accommodate
new residential development.

New development projects will need to
comply with all City environmental
sustainability requirements for site design,
building design, and other measures.

Moffett Central Shopping Center
EXISTING CONDITIONS: MARKET DEMAND
New opportunities for additional new
commercial would likely be focused on food,
beverage, and convenience businesses.

New hotel development would require
parcel assembly to achieve feasible sizes.

New development will likely have
significantly higher rents than existing
spaces due to development costs.
100 Moffett Apartments
EXISTING CONDITIONS: MOBILITY AND TRANSPORTATION
The City’s Pedestrian Master Plan includes
various pedestrian improvements to connect
the Moffett Area to nearby neighborhoods.

The City’s Active Transportation Plan identifies
traffic calming improvements to increase
pedestrian connectivity, comfort, and safety.

There are opportunities for transit stop
improvements and protected/buffered
bicycle lanes.

There are opportunities for Complete Streets
improvements along Middlefield Road and
Moffett Boulevard.

Bus Transit Stop

COMMUNITY VISIONING PROCESS
Community Discussions
 Community Workshop #1
 Stakeholder Meetings
 Community Survey #1
City Meetings
 EPC Meeting
 City Council Study Session
Fall 2024
In Fall 2024, the City held several
community discussions to develop a
future vision for the Moffett Area.

Council provided direction on five
Vision Themes, each supported by
potential strategies, that align with
community objectives.

VISION FRAMEWORK
Precedent Imagery Examples
VISION THEME 1
A unique identity and
community for residents,
businesses, workers, and visitors
Potential Strategies to Develop Further
Identify Distinct Architecture
and Design
Enhance the Moffett Boulevard
Streetscape Design
Install Unique Branding and Signage
Protect and Celebrate Historic Resources
Improve Landscaping and Add Street Trees
Entry Feature Building Architecture
Trees and Landscaping Historic Adobe House

VISION FRAMEWORK
Precedent Imagery Examples
Small Diverse Businesses Community Activities
Flexible Outdoor Businesses Outdoor Retail Spaces
VISION THEME 2
A thriving hub of economic
activity and uses for the
neighborhood and
surrounding areas
Potential Strategies to Develop Further
Retain and Support Existing Small
and Diverse Businesses
Attract New Businesses and Activities
Create Clear Development Standards
and Regulations
Effectively Manage Private and Public Parking
Encourage Parcel Assembly
Allow Densities that Support
Community Benefits

VISION FRAMEWORK
Precedent Imagery Examples
Mixed-Use Projects New Housing Development
Active Ground Floor Uses Neighborhood-Serving Uses
VISION THEME 3
A revitalized neighborhood that
embraces a range of housing,
business, and community amenities
and uses for the neighborhood and
surrounding areas
Potential Strategies to Develop Further
Consider New Housing and
Mixed-Use Projects at Higher Densities
Design Projects to Contribute to the
Unique Character of the Area
Encourage Active Ground Floor Uses
Support Affordable Housing Development
Promote Neighborhood-Serving Uses
(coffee shops, gyms, restaurants, and bars)

VISION FRAMEWORK
Protected Bicycle Lanes Improved Crosswalks
Transit Accessibility Trail Connections
Precedent Imagery Examples
VISION THEME 4
An accessible, pedestrian
and bicycle friendly multimodal
corridor
Potential Strategies to Develop Further
Increase Pedestrian Accessibility,
Comfort, and Safety
Improve Walkability with Wider Sidewalks
Create New Crosswalks
Expand Bicycle Mobility and Improve Safety
Support Improvements to Increase Bus
Transit and Shuttle Accessibility
Create More Connections to the
Stevens Creek Trail

VISION FRAMEWORK
Special Events Spaces Outdoor Activity Spaces
Community Gathering Spaces
Precedent Imagery Examples
VISION THEME 5
A unique place with engaging and
unique activities, events, and
opportunities
Potential Strategies to Develop Further
Create Outdoor Community
Gathering Spaces
Encourage Special Events
Increase Outdoor Activities
Add Murals and Public Art
Expand Opportunities for Parks
and Open Spaces

EXISTING CONTEXT

EXISTING CONTEXT
Precise Plan Area
with Future Study
Areas

EXISTING CONTEXT
Community
Amenities
Stevens Creek Trailhead
Historic Adobe House
Jackson Park

EXISTING CONTEXT
Existing
Circulation
Intersection of Moffett Boulevard and Cypress Point Drive Bicycle Lane on Moffett Boulevard
Cypress Point Drive
Central Avenue

EXISTING CONTEXT
Housing
Element and
Planned
Proposal Sites
A
B
1 2
C
3 Valero Gas Station
Address: 495 Moffett Boulevard
Moffett Plaza
Address: 400 Moffett Boulevard
Moffett Boulevard
Address: Moffett Boulevard1
Oriental Cosmos Health Center
Address: 318 Moffett Boulevard2
730 Central Avenue (Vacant)
Address: 730 Central Avenue
223 Moffett Boulevard
Address: 223 Moffett Boulevard3
Sites with Planned
Development/
Proposals
Sites identified under
Housing Element
#
#
B
A
C

EXISTING CONTEXT
Existing Blocks
and Paseos
Existing Paseos through the 100 Moffett Apartments

EMERGING CONCEPTS

AREA CHARACTER

SMALLER BLOCKS AND PASEOS
Paseos activated with ground floor retail activity and gathering spaces Precedent Imagery Examples

ENTRY AND WAYFINDING SIGNAGE
Unique character and design elements that are also functional Precedent Imagery Examples

POCKET PARKS
Small gathering spaces designed around corners of buildings and road intersections. Precedent Imagery Examples

LINEAR PARKS
Contiguous outdoor park like setting for active uses Precedent Imagery Examples

EMERGING CONCEPTS

STREETSCAPE DESIGN

WIDER SIDEWALKS WITH TREES AND PEDESTRIAN AMENITIES
Widen sidewalks with shade trees, and outdoor seating spaces Precedent Imagery Examples

BUFFERED BICYCLE LANES
Painted bicycle lane adjacent to vehicle traffic Precedent Imagery Examples

PROTECTED BICYCLE LANES
Bicycle pathway that is separated from vehicle traffic Precedent Imagery Examples

LANDSCAPED BOULEVARD WITH MEDIANS
Tree-lined street with median offering calmer traffic Precedent Imagery Examples

FOUR VEHICULAR TRAVEL LANES (EXISTING)
Moffett Boulevard at Jackson St Moffett Boulevard at Cypress Point Dr.

ON-STREET PARKING
On Street Parking Between Central Ave. and Central Expwy. On Street Parking along 555 W Middlefield Rd.

LAND USE ALTERNATIVES

ALTERNATIVES
Each alternative is based on a unique policy approach the City could take to achieve the Vision Framework.

They are intended to solicit community feedback on what types of uses and improvements are most appropriate for the study area.

Alternative A Alternative B Alternative C

EXISTING CONTEXT
Non-Residential
Uses
1 to 4
Stories
450-470
120,000
Square Feet
(currently leased)
165,000
Square Feet
(total available)
Building
Heights
Housing Density
(Current Zoning)
43 450-470
Existing
Residential
184
Dwelling Units
per Acre
Dwelling Units

ALTERNATIVE A | Medium Intensity Mixed-Use
Housing
Density
Up to ~75
Dwelling Units
per Acre
New
Residential
550 to 650
Dwelling Units
Non-Residential
Uses
50,000 to
74,000
Square Feet
Building Height
Maximums
4 to 5
Stories
Land Use Policy Approach
 Applies Medium Intensity Mixed-
Use throughout the area (with
housing densities from the City’s
Adopted Housing Element).
 Encourages (but does not require)
ground floor non-residential uses
fronting Moffett Boulevard.

MOFFETT BOULEVARD

PRECISE PLAN

ALTERNATIVE A
Key Features

ALTERNATIVE B | Higher Intensity Mixed-Use
Housing
Density
Up to ~100
Dwelling Units
per Acre
New
Residential
650 to 950
Dwelling Units
Non-Residential
Uses
66,000 to
95,000
Square Feet
Building Height
Maximums
5 to 7
Stories
Land Use Policy Approach
 Applies Higher Intensity
Mixed-Use throughout the area.
 Requires ground floor non-
residential uses fronting Moffett
Boulevard.

MOFFETT BOULEVARD

PRECISE PLAN

ALTERNATIVE B
Key Features

Housing
Density
Up to ~100
Dwelling Units
per Acre
New
Residential
650 to 850
Dwelling Units
Non-Residential
Uses
50,000 to
80,000
Square Feet
Building Height
Maximums
4 to 7
Stories
Land Use Policy Approach
 Applies Higher Intensity Mixed-
Use to two “nodes” to create
commercial activity areas that are
more walkable.
 Applies Medium Intensity Mixed-
Use to other areas.

MOFFETT BOULEVARD

PRECISE PLAN

ALTERNATIVE C
Key Features
ALTERNATIVE C | Focused Mixed-Use

ALTERNATIVES COMPARISON
Potential Future
New Housing Units
Potential Ground Floor
Leasable Non-Residential Space
Building Heights
(number of stories)
0 200
400
600
800
1000
1200
Alternative A Alternative B Alternative C
0 20000
40000
60000
80000
100000
120000
140000
160000
180000
Existing**
(2024)
Alternative
A
Alternative
B
Alternative
C
Low Range High Range Low Range High Range Low Range High Range 0 2
4 6
8 10
Existing Alternative
A
Alternative
B
Alternative
C
* Leasable Ground Floor Non-Residential space includes a combination of retail, commercial, dining, office, civic, amenity, education and other similar uses. ** Existing includes currently or recently leased space.

ALTERNATIVES COMPARISON

COMMUNITY

OBJECTIVES

ALTERNATIVE A
Medium Intensity Mixed-Use

ALTERNATIVE B
Higher Intensity Mixed-Use

ALTERNATIVE C
Focused Mixed-Use

HOUSING
Increase the mix of new housing types and
affordabilities within the Moffett Boulevard
Change Area.

Meets the City’s Housing Element
policies and target densities.

Adds additional housing density to
create more opportunities for a mix of
residential uses near transit.

Meets the City’s Housing Element
policy and target densities, with
increased densities at two key
nodes.

ACTIVE GROUND FLOOR USES
Create more active ground floor uses along
Moffett Boulevard that support neighborhood
services and needs.

Allows limited opportunities for active
ground floor non-residential uses
based on current market demand, and
new projects would likely focus on all
residential given the lower densities.

Creates opportunities for viable active
ground floor uses at key nodes that are
walkable.

Creates opportunities for ground floor
non-residential uses since additional
market rate residential will help
subsidize development costs, but they
likely would not all be active uses.

OUTDOOR COMMUNITY SPACES
Create more outdoor community gathering
spaces and play areas in new private
developments and within the public realm
(e.g., streets and publicly-owned properties).

Allows opportunities for new
community spaces within new
developments.

Allows increased opportunities for
community spaces within the
streetscape and new developments,
given the larger amount of
development.

Allows increased opportunities for
community spaces within the
streetscape and new developments,
given the larger amount of
development.

SUSTAINABILITY
The City’s Climate Action Plan has an
objective to reduce greenhouse gas emission
citywide by 2040.

Allows opportunities for new housing
and jobs within walking distance of the
Mountain View Station.

Increases opportunities for new
affordable housing within walking
distance of the Mountain View Station.

Allows opportunities for new housing
and jobs within walking distance of the
Mountain View Station.

ICON LEGEND
Maintains the Status Quo
Moves in the Right Direction
Meets or Exceeds the Objective

STAY CONNECTED: VISIT THE PROJECT WEBSITE
https://collaborate.mountainview.gov/
moffett-boulevard-precise-plan
Staff Contact
Eric Anderson
[email protected]

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