Economic Development Dashboard
These key indicators gauge the City of Napa's economic performance and are updated on a quarterly basis as needed $389
Hotel Average Daily Rate
(Mar. 2024)
52.0%
Hotel Occupancy Rate
(Mar. 2024)
-2.8%
Hotel Occupancy Rate
past year difference (Mar.
2023-Mar. 2024)
-6.9%
Hotel Occupancy Rate
past two year
difference
(Mar. 2022-Mar. 2024)
The City's Economy at a Glance
$7.48 Billion
City of Napa Gross Regional Product
Economic Output (2023 est.)
-4.4%
City of Napa Taxable Sales Percent
Increase (2022 Q4 to 2023 Q4)
-2.1%
Napa County Taxable Sales Percent
Increase (2022 Q4 to 2023 Q4)
-2.3%
California Taxable Sales Percent
Increase (2022 Q4 to 2023 Q4)
$916,050
Median home price within the City as
of Mar. 2024 (Zillow Research)
+3.6%
City of Napa one year home price
growth rate (Mar. 2023-Mar. 2024)
+2.5%
City of Napa two year home price
growth rate (Mar. 2022-Mar. 2024)
-2.3%
City ofNapaHousing Market Forecast
(%change in median homeprice)
to
Apr. 2025
Updated June 2024
Made with
ATTACHMENT 1
LABOR TRENDS
Labor Force and Employment
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1/1/19
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7/1/19
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11/1/19
1/1/20
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7/1/20
9/1/20
11/1/20
1/1/21
3/1/21
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1/1/22
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Source: California EDD and Bureau of Labor Statistics. Seasonally adjusted.
Labor Force and Napa Residents Employed (2019-2024)
Unemployment Rate
3.8%
3/1/2024
3.4%
3/1/2023
3.5%
3/1/2022
7.2%
3/1/2021
4.6%
3/1/2020
3.3%
3/1/2019
M
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Employment by Industry (Jobs in the City of Napa)
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Source: California EDD, Census Bureau, EMSI (Lightcast) Jobs in the City of Napa (included Residents and inbound Commuters) (2022)
Construction, Manufacturing, and
Logistics Industries
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or
, and
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tainment Industries
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ducation
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of
essional Ser
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aste
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LABOR TRENDS
Construction, Manufacturing, and Logistics Industries
14,469
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19 Utilities
139
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3,300
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4,642
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ts
359
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ants
5,382
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v
ernment and E
ducation
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ducation
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v
ernment
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Industr
y
Estimated Number of Jobs
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Median Wages by Occupation
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Source: California EDD and Bureau of Labor Statistics (2023).
Median Wages by Occupation (2023)
LABOR TRENDS
Management
$59.43
$57.37
$82.38
$65.31
Business and Financial Oper
ations
$39.96
$39.42
$50.46
$42.25
Computer and Mathematical
$48.24
$49.04
$78.79
$65.27
Ar
chitectur
e and Engineering
$47.59
$52.13
$60.73
$52.24
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e, Physical, and Social Science
$34.55
$40.94
$57.86
$46.55
Community and Social Ser
vice
$32.81
$28.82
$31.17
$28.95
Legal
$53.00
$50.32
$76.16
$62.91
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ducational Instruction and Libr
ar
y
$35.19
$32.31
$36.12
$33.17
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tainment, Spor
ts, and
Media
$30.00
$29.50
$43.70
$36.55
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echnical
$60.13
$57.91
$66.99
$53.61
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e Suppor
t
$18.84
$18.46
$16.58
$16.65
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Napa County
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TOURISM TRENDS
H
o
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c
c
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g
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e
(
2 0
1 9
-
2 0
2 4
)
0 10%
20%
30%
40%
50%
60%
70%
80%
90%
0 $61.11
$122.22
$183.33
$244.44
$305.56
$366.67
$427.78
$488.89
$550
A
pr-2019
Ma
y-2019
Jun-2019
Jul-2019
A
ug-2019
Sep-2019
Oct-2019
No
v-2019
Dec-2019
Jan-2020
F
eb-2020
Mar-2020
A
pr-2020
Ma
y-2020
Jun-2020
Jul-2020
A
ug-2020
Sep-2020
Oct-2020
No
v-2020
Dec-2020
Jan-2021
F
eb-2021
Mar-2021
A
pr-2021
Ma
y-2021
Jun-2021
Jul-2021
A
ug-2021
Sep-2021
Oct-2021
No
v-2021
Dec-2021
Jan-2022
F
eb-2022
Mar-2022
A
pr-2022
Ma
y-2022
Jun-2022
Jul-2022
A
ug-2022
Sep-2022
Oct-2022
No
v-2022
Dec-2022
Jan-2023
F
eb-2023
Mar-2023
A
pr-2023
Ma
y-2023
Jun-2023
Jul-2023
A
ug-2023
Sep-2023
Oct-2023
No
v-2023
Dec-2023
Jan-2024
F
eb-2024
Mar-2024
Occ Rate (6 Mo M
A)
ADR (6 Mo M
A)
O
c
c
R
a
t
e
(
6 M
o
M
A
)
A
D
R
(
6 M
o
M
A
)
M
a
d
e
w
i
t
h
Median Rent Comparisons
Takeaway:
Medianrents increased 2.3%percent in Napa, according toZillowTM Research, between April 2023and April 2024.
Comparablejurisdictions increased by6.4 percent inPetalumaand 1.4 percent inLivermore. Perhaps morecritically, rents are upbetween 14.4 percent (Livermore) and 37.6percent (Petaluma) since January 2020 (pre-pandemic), withNapaup26.4 percent overthattime.
Description:
The chart and table provide benchmarksfor rental affordability inthe Napahousing market. Comparison jurisdictions werechosendue tosimilar populationsize, beinga tourismdestination,and/orwithin a wineregion.The rental price medians are calculatedusingsamplesofhomes,condos, and apartmentsforrent, but theyare largely dominatedby one-and two-bedroom apartments.
Source: Zillow
TM
Research (20
20 -202
4 ). Current dollars.
HOUSING TRENDS
Median Rents by Year and Jurisdiction (2020-2024)
1,800
2,000
2,200
2,400
2,600
2,800
3,000
3,200
3,400
3,600
3,800
Apr-20
Apr-21
Apr-22
Apr-23
Apr-24
Napa
Fairfield
Petaluma
San Rafael
Temecula
Santa Cruz
Livermore
Monterey
Napa
$2,304
$2,400
$2,701
$2,845
$2,912
2.3%
Fair
eld
$2,017
$2,156
$2,362
$2,423
$2,490
2.7%
Petaluma
$2,282
$2,317
$2,645
$2,624
$2,793
6.4%
San Rafael
$2,686
$2,690
$3,028
$3,026
$3,190
5.4%
Temecula
$2,105
$2,423
$2,766
$2,841
$2,897
2.0%
Santa Cruz
$2,786
$2,912
$3,259
$3,477
$3,637
4.6%
Livermore
$2,576
$2,721
$2,912
$2,907
$2,947
1.4%
Monterey
$2,047
$2,112
$2,323
$2,502
$2,600
3.9%
Place
Apr-20
Apr-21
Apr-22
Apr-23
Apr-24
%
Change
2023-24
Made with
L
o
o
k
i
n
g
f
o
r
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