v1 / SW
APPROVED AS TO FORM AND LEGALITY
DRAFT
________________________
CITY ATTORNEY’S OFFICE
OAKLAND CITY COUNCIL
RESOLUTION NO. ______________ C.M.S.
RESOLUTION: 1) CONFIRMING THE ANNUAL REPORT OF THE
MONTCLAIR BUSINESS IMPROVEMENT DISTRICT ADVISORY
BOARD; AND 2) LEVYING THE ANNUAL ASSESSMENT FOR THE
MONTCLAIR BUSINESS IMPROVEMENT DISTRICT FOR FISCAL
YEAR 2026-2027, INCLUDING A FIVE (5) PERCENT INCREASE IN THE
ANNUAL ASSESSMENTS
WHEREAS, the State of California allows for the formation of business assessment districts under California Streets and Highways Code Section 36500 et seq.; and
WHEREAS, the business license holders in the Montclair business district petitioned to form the Montclair Business Improvement District (District) under said legislation to undertake the Management Plan for the District (Plan) which is on file with the City Clerk; and
WHEREAS, the Plan provides for special benefit services such as enhanced security, beautification, and economic development and marketing activities with the intent of creating a positive atmosphere in the District area (as more specifically identified in the Plan); and
WHEREAS, on November 27, 2001, the City of Oakland, California (City) established the District and approved the Plan by action of the City Council adopting Ordinance No. 12378 C.M.S.; and
WHEREAS, pursuant to California Streets and Highways Code Section 36533, the Montclair Business Improvement District Advisory Board has prepared and filed with the City Clerk, the Annual Assessment Report (Report) (attached hereto as Exhibit A), which contains the required particulars including a detailed description of the improvements and activities to be provided for the fiscal year (FY) 2026-2027, the boundaries of the area and any benefit zones within the area, and the proposed assessments to be levied upon the businesses within the area for the FY 2026-2027; and
WHEREAS, the FY 2025-2026 Annual Report for the District includes a determination and recommendation by the District Advisory Board for a 5% increase in the annual assessment 2 rates beginning in FY 2026-2027 for the District, which is within the allowable maximum annual assessment increase set forth in the approved Plan; and
WHEREAS, on November 4, 2025, the City Council adopted a Resolution of Intention to levy the FY 2026-2027 assessment, approve the District’s Report, and schedule a related public hearing for December 2, 2025, pursuant to California Streets and Highways Code section 36534; and
WHEREAS, written notice of the December 2, 2025 public hearing was published once in a newspaper of general circulation in the city not less than seven days before the public hearing in compliance with California Streets and Highways Code section 36534(b); and
WHEREAS, if the District’s proposed assessments for FY 2026-2027 are approved and levied, they will be collected in a special trust fund established by the City and held on behalf of the District in Miscellaneous Trusts Fund (7999), Economic Development Organization (85411), Pass Thru Assessments Account (24224), DP850 Administrative Project (1000019), Montclair BID Program (MBID), and the City will remit the amount collected (minus the City’s costs of collection, including a one percent (1%) City cost recovery administrative fee) to the Montclair Village Association, the District's designated non-profit administrator; the one percent (1%) administrative fee will be booked to General Purpose Fund (1010), Economic Development Organization (85411), Other Revenue: Administrative Fees Account (48726), Project to be determined, Montclair BID Program (MBID); and
WHEREAS, the Montclair Village Association of Oakland is the nonprofit corporation that administers the District and oversees the disbursement of funds, pursuant to the Plan and the Disbursement Agreement, between the City and Montclair Village Association of Oakland (Disbursement Agreement); and
WHEREAS, the funds that are levied and held by the City will be disbursed to the Montclair Village Association of Oakland pursuant to the Disbursement Agreement, which remains in effect contingent upon the annual review and approval of the District’s Report and the levy of the annual assessments; now, therefore, be it
RESOLVED: That the foregoing recitals are true and correct; and be it
FURTHER RESOLVED: That the City Council does hereby find and determine that the boundaries of the District are as specified in the Plan on file with the City Clerk; and be it
FURTHER RESOLVED: That pursuant to California Streets and Highways Code Section 36535, a Public Hearing was held on December 2, 2025, to hear all public comments, protests, and take final action as to the levying of the proposed assessments for the District for the FY 2025-2026, and the City Council finds that there was no majority protest as defined in the Street and Highways Code Section 36500 et seq; and be it
FURTHER RESOLVED: That the Report for the District is approved and confirmed; and be it
FURTHER RESOLVED: That the City Council approves and adopts the assessments as provided for in the Plan and the Report of the Advisory Board and does hereby levy and direct the 3 collection of the assessments for the FY 2026-2027 as provided for in the Report, in accordance with the assessment formula as provided for in the Plan and Report, which includes a 5% increase in the FY 2026-2027 annual assessment rate as recommended by the District Advisory Board; and be it
FURTHER RESOLVED: That the proposed method and basis of calculating the assessments to be levied against each business in the District are those specified in the Plan and Report on file with the City Clerk; and be it
FURTHER RESOLVED: That the time and manner of collecting assessments shall be at the same time and in the same manner as for the annual business tax billings. The City may, but is not obligated to, use the same process and procedures for the collection of delinquent assessments as it uses to collect delinquent business tax billings or such other processes and procedures as are convenient to complete such collection and may reimburse itself out of the proceeds collected for the costs of such collection. The assessments shall be coordinated with the City’s annual business tax billing cycle and shall be included along with the annual business tax notifications, or in a supplemental notice following thereafter if, for any reason, they are not ready or cannot be included along with the business tax notices. Supplemental notices shall be permissible for new businesses or for correction or supplementation of prior notices; and be it
FURTHER RESOLVED: That the boundaries of the District shall remain the same as specified in the Plan on file with the City Clerk and there are no changes to the boundaries or benefit zones; and be it
FURTHER RESOLVED: That the types of the improvements and activities proposed to be funded by the levy of assessments on businesses in the area are those described in the Plan and the Report on file with the City Clerk. There are no substantial changes in the improvements or activities for the District; and be it
FURTHER RESOLVED: That until disbursed, BID assessments will be held in a special trust fund established by the City on behalf of the Montclair Business Improvement District in: Miscellaneous Trusts Fund (7999), Economic Development Organization (85411), Pass Thru Assessments Account (24224), DP850 Administrative Project (1000019), Montclair BID Program (MBID); and be it
4 FURTHER RESOLVED: That the Disbursement Agreement is hereby renewed, and the City Administrator is hereby authorized to make amendments if necessary pursuant to State of California Streets and Highways Code Section 36500 et seq.
IN COUNCIL, OAKLAND, CALIFORNIA,
PASSED BY THE FOLLOWING VOTE:
AYES - BROWN, FIFE, GALLO, HOUSTON, RAMACHANDRAN, UNGER, WANG AND
PRESIDENT JENKINS
NOES –
ABSENT –
ABSTENTION –
ATTEST:
ASHA REED
City Clerk and Clerk of the Council of the
City of Oakland, California
Wednesday, September 3, 2025
BID Annual Reporting
The Business Development Division of the City of Oakland’s Economic and Workforce Development Department requests
that your Business Improvement District (BID) submit an Annual Report detailing completed activities for the previous calendar year (CY24: January 1, 2024 – December 31, 2024) and planned activities for the current calendar year (CY25).
This report will summarize your BID’s programs and impacts for CY24, ensure transparency regarding funding sources and expenditures, provide updates on your Board and management team, and contribute to aggregated data on BID activities and impacts across Oakland. Your submission, including details on past accomplishments and future plans, will help the City evaluate and support the collective efforts of Oakland’s BIDs.
BID Name Montclair Village Association
Contact Person and Information regarding Annual Reporting This will not be shared publicly, but rather needed for City of Oakland staff, in case of follow up questions or incomplete submissions
Name of person filling out the Annual
Report
Daniel Swafford
Email [email protected]
Phone Number (510) 339-1000
General Information & District Composition
Are you a Property-based BID or
Business-based BID? Business-Based BID
Number of Full Time Equivalent (FTE) paid staff members employed by your BID? (Including in-house and contracted) Please do not double-count staff members in multiple of the following categories.
Number of FTE
General/Admin Staff
.75
Cleaning Ambassadors/workers
.25
Public Safety Officers/Security
Ambassadors
.2
Hospitality/Business Outreach
Ambassadors
.1
Other Seasonal/Part-time staff
.5
1 Number of FTE
Volunteers (not counting your board
members)
5 How many businesses in your BID? 220
Approximately how many residents in
your BID?
500
Approximately how many occupied
storefronts in your district?
100
Approximately how many vacant
storefronts in your district?
0 Cleaning
Does your BID provide any
supplemental cleaning services? (If
you are unsure which services qualify
as supplemental cleaning, check "yes"
to view the list.)
Yes
Is there a workforce development
component to the hiring and/or
training of your cleaning staff? (either
in-house or with a partner
organization)
Peralta Services
What types of work are done by your
cleaning staff? Sidewalk sweeping and clearing gutters
Power Washing Graffiti removal - public property
Graffiti removal - private property
Gum, sticker and Flyer Removal
Street furniture and trashcan maintenance and
sanitization
Landscaping services and plant watering
Event-related Waste/recycling/compost
sorting/collection
Illegal dumping removal
Cleaning Outputs & Operations
2 Yearly Cleaning outputs for Calendar Year 2024 by your BID: (total per year, NOT per week or month)
Number per year
Number of incidents of graffiti removed
60 Number of bags of trash collected
105
Pounds of trash collected (if you measure
trash in pounds not bags)
0 Number of Incidents of illegal dumping
removed
20 Number of 311 requests made
50 Number of hours of pressure washing
10 Number of stickers/posters removed
50 Which usernames, emails do you
make 311 requests from? (please
specify as many as you can)
Daniel Swafford [email protected]; Leslie Neel [email protected]
Number of days per week cleaning
services are provided (1-7 days/wk)
2 Number of hours per week of cleaning
services provided? (e.g. 40 hours, 120
hours, etc)
12 Safety Services
Does your BID provide any
supplemental safety services? (If you
are unsure which services qualify as
supplemental safety, check "yes" to
view the list.)
Yes
Is there a workforce development
component to the hiring and/or
training of your safety staff? (either
in-house or with a partner
organization)
No
What types of work are done by your
safety staff? Installing security cameras
Monitoring security cameras
Crime prevention workshops
Street patrol/ambassadors Coordination with OPD
Hotline for visitors, merchants, residents to call to
request immediate assistance
3 Walking safety escorts
Safety Outputs & Operations
Yearly Safety outputs for Calendar Year 2024 by your BID: (total per year, NOT per week or month)
Number
Number of annual non-patrol hours
dedicated by BID administrative staff and
safety ambassadors/patrol to public safety
program in 2024
400
Number of annual patrol hours dedicated
by public safety officers/ safety
ambassadors hired by the BID to public
safety program in 2024
605
Number of merchant checks
400
Number of 911 calls made by the BID
12 Number of non-emergency calls made by
the BID
30 Total number of security cameras the BID
is responsible for maintaining as of Dec.
31, 2024
62 Number of new cameras installed in new
locations in 2024
0 Number of incidents for which camera
footage was provided to
OPD/merchants/insurance companies in
2024
55 Number of incidents for which camera
footage was provided to
OPD/merchants/insurance companies
prior to January 1, 2024 (if known)
350
Do you provide Safety patrol services
throughout the year or just during the
holidays/as needed?
Throughout the year
4 Regular schedule for Safety Patrol
services Day of the Week Start Time End Time
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
Estimated number of security
cameras to be installed by or in
coordination with the BID in the
District in 2025
0 Does your BID provide any
supplemental
streetscape/beautification services?
(If you are unsure which services
qualify as supplemental
streetscape/beautification, check
"yes" to view the list.)
Yes
What types of
streetscape/beautification work are
done by your BID? (including
contracted and in house work)
Install/maintain planters and/or hanging baskets
Maintain tree wells
Install / mantain banners on street/light poles
Install pedestrian-oriented lighting (including stand-alone light poles and lights on private buildings that illuminate the public right of way)
Install/maintain public plazas
Install/maintain public art pieces
Streetscape/Beautification Outputs & Operations
Streetscape/Beautification outputs for Calendar Year 2024 by your BID:
Number
Total number of planters and/or hanging
baskets the BID is responsible for
maintaining as of Dec. 31, 2024
32 Number of new planters and/or hanging
baskets installed in new locations in 2024
0 5
Number
Total number of tree wells the BID is
responsible for maintaining as of Dec. 31,
2024
80 Number of new tree wells installed in new
locations in 2024
0 Total number of banners on street/light
poles the BID is responsible for
maintaining as of Dec. 31, 2024
55 Number of new banners installed in 2024
0 Total number of pedestrian-oriented
lighting elements (including stand-alone
light poles and lights on private buildings
that illuminate the public right of way) the
BID is responsible for maintaining as of
Dec. 31, 2024
5 Number of new pedestrian-oriented
lighting elements installed in new
locations in 2024
4 Total number of Big Belly trash cans the
BID is responsible for maintaining as of
Dec. 31, 2024
0 Number of new Big Belly trash cans
installed in new locations in 2024
0 Total number of public plazas the BID is
responsible for maintaining as of Dec. 31,
2024
1 Number of new public plazas added in
2024
0 Total number of public art pieces the BID is
responsible for maintaining as of Dec. 31,
2024
43 Number of new public art pieces installed
in 2024
1 Does your BID provide any
supplemental Marketing, Events and
Communications services?(If you are
unsure which services qualify as
supplemental marketing, events and
communications services, check "yes"
to view the list.)
Yes
What types of marketing and
communications work are done by
your BID? (including contracted and in
house work)
Print news advertising (e.g. EBX, East Bay times, etc.) Digital advertising (e.g. Oaklandside, Google, etc.)
Social media advertising (e.g. promoted posts and/or
Facebook, Instagram ad campaigns, partnering with
influencers, etc.)
6 Social media posts (non-promoted)
Physical advertising (billboards, bus shelters, BART
stations, etc.)
Flyers & posters Email newsletters
Publish press releases
What types of Events and District
Promotions work are done by your
BID? (including contracted and in
house work)
Produce BID events
Sponsor/in-kind support to events produced by
businesses and non-BID entities in the District
Maintain Event calendar on BID website
Input (non-BID) events in District onto BID/Visit Oakland event calendar
Produce District Guides/maps (including digital or
printed)
What types of social media platforms
does your BID actively use? Facebook Instagram
For each of the following platforms you actively use, how many subscribers/followers do you have?
Number of
subscribers/follower
s as of Dec 31, 2024
Number of
posts/emails sent in
2024
Total Reach/opens
in 2024
Total
engagement/clicks
in 2024
Email Distribution
List
3700
48 58191
3556
Facebook
3500
170
222000
4800
Instagram
2500
170
41800
3000
Twitter
0 0
0 0
Tiktok
0 0
0 0
WhatsApp
0 0
0 0
YouTube
0 0
0 0
What is the average email open rate in
2024 as a percentage?
57 Events and District Promotions Outputs & Operations
7 Events and District Promotions outputs for Calendar Year 2024 by your BID:
Number
Number of events produced by the BID
6 Number of non-BID events in the District
sponsored by BID or in-kind support
provided by BID
61 Amount ($$) of Event sponsorship
provided in 2024
0 Number of attendees to events produced
by or sponsored/supported by the BID
(best estimate):
75000
Business Support
Does your BID provide any
supplemental Business Support
services? (If you are unsure which
services qualify as supplemental
Business Support services, check
"yes" to view the list.)
Yes
What kinds of initiatives did your BID
implement to support existing
businesses in your district
Information Sessions on federal/state/city regulations or programs
Social Events (e.g. networking events, meet & greets,
sector meet-ups)
In-person Merchant outreach & contacts
Business Support Outputs & Operations
Business Support outputs for Calendar Year 2024 by your BID:
Number
Number of merchant contacts
435
Number of business support events
coordinated by or supported by the BID for
your businesses in 2024
4 Annual total number of your business
attendees at business support events
coordinated by or supported by the BID
24 BID 2024 Accomplishments & Plans for 2025
Please list out the BID's top accomplishments from 2024, as well as note-worthy new projects, services and plans for 2025. This is your chance to brag about your BID's impact! List at least three, and up to ten for each year.
8 Top Accomplishments or New
programs/activities accomplished in
2024 (List at least three, and up to
ten)
Accomplishment/New activity description
Produced the Taste of Montclair Village (formerly
Restaurant Walk) in April with offerings from 35 restaurants and local businesses to 300 patrons. The Montclair Beer, Wine & Music Festival (MBWMF), the MVA’s annual
fundraiser, took place June 14, 2025. The MBWMF
welcomed 3,000 Oaklanders to the Village to raise funds for community events with a main stage featuring live
music as well as 25 vendors.
Hosted two holiday events–Halloween Fun which kicked
off with a morning costume Fun Run on the Montclair
Railroad Trail, followed by entertainment on The Plaza with crafts, balloon animals, face-painting and pumpkin
giveaways. The MVA supplied children with branded
reusable bags, and merchants gave out treats for a safe, fun Halloween outing complete with live music and
entertainment. In December, the MVA hosted a Holiday
Stroll in the village with live music, a Holiday Tunes DJ, dancing Christmas Trees, photos with Santa, family fun
zone for children, crafts and over 50 participating
merchants and vendors.
Supported a vibrant and active destination Village Farmers Market every Sunday, year-round, bringing a regular flow of area residents into Montclair to shop. A booth space is reserved for any MVA merchant or associate member to
utilize to promote their business. Worked with Urban
Village Farmers Market Association to foster health safety measures at the open air market.
Maintained rooftop outdoor class space at the Montclair Parking Garage for merchants to hold outdoor classes
including fitness, yoga movement and dance.
Held monthly MVA Board of Directors meetings where
merchants and residents have a forum to express
concerns, seek answers or just observe how the
Association operates.
Refreshed street pole banners (55) with new banners and branding. Maintained and repaired the rooftop lighting
program encompassing 9 blocks of the district and added decorative lighting to 4 street pole locations on Antioch plaza.
In addition to advertising in the Oakland Inspiration Guide, the MVA boosted social media output to promote MVA
businesses and encourage the public to strengthen their Shop Local ~ Shop Montclair value commitment. Emailed
targeted holiday newsletters and Village Shopping & Dining Guides newsletters to MVA subscribers to publicize
monthly holidays sales and events.
9 Accomplishment/New activity description
The Montclair Village Parking Garage continues with the use of the ParkMobile app that allows visitors to pay using a smartphone. This program has paved the way for
adoption at other City of Oakland garages and lots, and the MVA has provided guidance and advice to City staff and
operators. A survey conducted of garage patrons resulted in 92% of respondents satisfied with services provided.
Expanded the Montclair Cares Club, growing mentor
donors that provide resources for public safety and cultural arts events.
Covering the 2023/2024 holiday shopping season, the
holiday Safety Ambassador program placed walking
security during the day along with overnight patrols
resulting in a 40% reduction of incidents compared to the previous year.
New programs/activities planned for
2025 calendar year that the BID didn't
do in 2024 (List at least three, and up
to ten)
New program/activity description
Work with Oakland Recycles to educate food providers on reusable dine-in requirements.
Partner with Stop Waste and Okapi to introduce reusables to local cafes and juice shops.
Renew, and expand, the Holiday Safety Ambassadors
program.
Update and improve rooftop lighting program.
Host business mixers: Listening sessions with Mayor Lee and Oakland leadership as well as Business resources with Waste Management
Expanding the Taste of Montclair Village to incorporate more partnerships with non-food merchants.
Introduce Picnic on the Plaza Concert Series - Activate the Antioch Court plaza with live music, tables and chairs for outdoor dining and kids activities on three dates in the spring.
Scale back the overall footprint of the annual Holiday Stroll in order to encourage more direct engagement between
patrons and merchants. Implement a passport for patrons to bring business into MVA merchants and promote holiday shopping in the Village.
BID Financials
2024 Budget versus Actuals
Provide a line-item detailed budget versus actuals document of your BID expenses and revenues from the 2024 (already completed) calendar year, organized into the expense/revenue categories and percentages that were in approved in your management plan.
10 Upload your BID's 2024 line-item
detailed budget versus actuals
document here:
XLSX Board Approved 02-26-2025 MVA 20… .xlsx
Please provide the Surplus or Deficit amount from the previous calendar year of 2024 that was carried over into 2025. If there is a surplus, please describe your plans for how it will be spent (e.g. Operational reserves, etc)
$27,773.00 Reserve funds for unpredictable BID assessment collections. 2025 Budget
Provide a line-item detailed budget of projected expenses and revenues for the current calendar year, organized into the expense/revenue categories and percentages that were in approved in your management plan. The budget you provide should be approved by your Board of Directors upon time of submission. If not, please note the budget as draft and alert City staff to determine next steps. 2026 Budget
Provide a line-item detailed budget of projected expenses and revenues for the current calendar year, organized into the expense/revenue categories and percentages that were in approved in your management plan. The budget you provide should be approved by your Board of Directors upon time of submission. If not, please note the budget as draft and alert City staff to determine next steps.
Upload your BID's 2026 line-item
detailed budget document here, as
approved by your BID's Board of
Directors:
XLSX Board Approved 02-26-2025 MVA 20… .xlsx
For the 2026 Calendar Year, please
provide the estimated amounts and
sources of any contributions to be
made from sources other than BID
assessments to be levied. Eg.
donations, grant funding, etc.
Estimated Amount ($) Source of Contribution
40000
Individual Charitable Contributions
120000
Fundraising Events
10000
Grants
2500
Interest
Will the BID be requesting an annual
assessment rate increase for the
upcoming calendar year of 2026?
Yes
What is the proposed assessment
increase for Calendar Year 2026?
6000
Please provide the date of the board meeting when this assessment was approved, and describe how this decision was communicated to the BID members:
Public notice and email to all merchants. At the February 26, 2025 board meeting motion passed for BID Assessment increase of 5% for 2026 and each year resulting in net increase to revenue ~$6K What is the projected total
assessment amount to be billed in
this upcoming calendar year of 2026?
121000
Will the BID be proposing changes to
the boundaries of the district, the
basis and method of levying the
assessment, and/or any changes in
the classification of businesses for
this upcoming calendar year of 2026?
No changes
proposed
11 Board of Directors Roster 2024/2025
(list all directors that served anytime
during 2024 or 2025 Name Affiliation
Type
Name of
Affiliated
Business/
Org
Title Status
Virginia
Davis
Business
Owner/R
ep
Yellow
Door
President
Current
Tom
Revelli
Business
Owner/R
ep
Montclair
Sports
Tennis &
Pickleball
Treasurer
Current
Darla
Brezac
Business
Owner/R
ep
FM Bank
Secretary
Current
Marissa
Betts
Property
Owner/R
ep
Ken Betts
Company
Director
Current
Mia
Honore
Business
Owner/R
ep
CRUfit
Director
Current
Sailesh
Patel
Business
Owner/R
ep
Annie’s
Hallmark
Director
Current
Sean
Parkin
Business
Owner/R
ep
City
Health
Director
Current
David
Petlin
Business
Owner/R
ep
Flair
Travel
President
Past
Teresa
Herekin
Business
Owner/R
ep
Pelago
VP
Past
Winter
Williams
Property
Owner/R
ep
Winter
Williams
Presents
Director
Past
Pat
Benson
Business
Owner/R
ep
Mix
Montclair
VP
Past
12 MONTCLAIR VILLAGE ASSOCIATION Submitted with Annual Report to City of Oakland 9/3/25 BOARD APPROVED February 26, 2025 BUDGET
2024 Budget 2024 Actual 2025 Budget 2026 Budget 2024 Notes 2023 Notes 2025 Notes Sources Budget approved by MVA Board February 26, 2025
BID Assessments 93,700$ 114,599$ 115,500$ 121,000$ less 3% for COO processing feesSubstantial Past-Due collection effort accounted for one time increase in disbursement$98,600 (2024 + 5% increase on assessments) less 3% for COO processing fees Total Non-BID Sources of Funds 85,000$ 170,004$ 170,000$ 170,000$ Fundraising Events 55,000$ 130,199$ 120,000$ 120,000$ Event total revenue; see expenses belowEvent total revenue; see expenses belowEvent total revenue; see expenses below Individual Charitable Contirbuions 20,000$ 22,805$ 40,000$ 40,000$ Cares Club Proceeds A Mural project amounted to $18K donationsA Mural project amounted to $18K donations Grants 10,000$ 17,000$ 10,000$ 10,000$ Private Business Grant City of Oakland Safety Infrastructure and Shop Safe grants Interest 3,902$ 2,500$ 2,500$
Total Sources of Funds 178,700$ 284,603$ 285,500$ 291,000$ 50% BID Assessments 28,110$ 57,299$ 57,750$ 60,500$ Non-BID Funds Allocated to PROW 15,000$ 36,250$ 50,000$ 50,000$ Anticipating growing security demand Total Economic Restructuring/PROW Income 43,110$ 93,549$ 107,750$ 110,500$ Project Management 5,000$ 5,000$ 5,000$ 5,000$ Area & Planter Maintenance 12,000$ 14,608$ 14,000$ 14,000$ New Plants Security 20,500$ 43,148$ 55,000$ 55,000$ Cares Club funded 6 wk Holiday Security ProgramShop Safe + Holiday Security Security Camera Program 5,000$ 1,685$ 5,000$ 5,000$ Camera install deferred due to FLOCK coverageSafety Infrastructure Grant Public Improvement Design Services
Equipment Rentals 1,000$ -$ 1,000$ 1,000$ Pedestrian Lighting/ Holiday Décor 18,000$ 13,635$ 18,000$ 18,000$ Banners 15,000$ 13,604$ 1,000$ 1,000$ new banners expensed in 2024 Public Art 1,869$ 3,000$ 3,000$ Non Assement Funds [Individual Contributions] Total Economic Restructuring/PROW Expenses 76,500$ 93,549$ 102,000$ 102,000$ Economic Restructering/PROW Income - Expenses (33,390)$ $0 5,750$ 8,500$ 20% BID Assessments 37,480$ 22,920$ 23,100$ 24,200$ Non-BID Funds Allocated to District Identity 55,000$ 106,066$ 100,000$ 100,000$ Total Promotions and Design (District Identity) Income 92,480$ 128,986$ 123,100$ 124,200$ Project Management/PR 21,000$ 35,000$ 35,000$ 35,000$ Events and Event Marketing
Restaurant Walk 4,500$ 8,071$ 4,500$ 4,500$ Revenue neutral or positiveRevenue neutral or positiveRevenue neutral or positive Art Walk 500$ 245$ 500$ 500$ Revenue neutral or positiveRevenue neutral or positiveRevenue neutral or positive Beer, Wine and Music Festival 18,000$ 45,871$ 50,000$ 50,000$ Revenue neutral or positiveRevenue neutral or positiveRevenue neutral or positive Montclair Outdoor Movie Nights 500$ 500$ 500$ 500$ returning in 2023 returning in 2023 Farmer's Market 500$ 500$ 500$ 500$ Halloween - Trick-or-Treat 500$ 7,741$ 500$ 500$ Holiday Stroll 5,000$ 19,258$ 15,000$ 15,000$ Cares Club funded + Sponsored Advertising & Design Services - Ads, Website 4,000$ 4,800$ 4,000$ 5,000$ Social Media Marketing (inc above)
Marketing Booth Fees/Staffing/ Merchant Mixers 5,000$ 7,000$ 6,000$ 6,000$ Non Assement Funds [Cares Club]Non Assement Funds [Cares Club] Total Promotions and Design (District Identity) 59,500$ 128,986$ 116,500$ 117,500$ Promotions and Design (District Identity) Income - 32,980$ $0 6,600$ 6,700$ 30% BID Assessments 28,110$ 34,380$ 34,650$ 36,300$ Non-BID Funds Allocated to Organization/Administration 10,000$ 21,565$ 20,000$ 20,000$ Total Organization/Administration Income 38,110$ 55,945$ 54,650$ 56,300$ District Management/Assistants 28,400$ 42,550$ 34,000$ 34,000$ Office Rent & Storage 6,888$ 6,888$ 6,888$ 6,888$ 2023 rent increase Office Supplies 300$ 336$ 800$ 800$ Bank Fees Minus Interest 200$ -$ 250$ 250$ Postage/Box Rental 200$ 82$ 200$ 200$ Accounting/Filing Fees/Licenses 1,200$ 1,400$ 1,500$ 1,500$ Meeting Supplies Expenses 300$ 1,182$ 300$ 300$ Insurance 1,255$ 1,755$ 2,000$ 2,000$ Add'l event insurance Add'l event insurance Dues/Subscriptions/Memberships 50$ 50$ 50$ 50$ Oakland Chamber Oakland Chamber Oakland Chamber Utilities/Phone/Web/Internet Service 1,050$ 1,351$ 1,050$ 1,050$ Computer/Software - Upgrades 300$ 351$ 3,000$ 3,000$ Web Site Rebuild Total Organization/Administration Expenses 40,143$ 55,945$ 50,038$ 50,038$ Organization/Administration Income - Expenses (2,033)$ (0)$ 4,612$ 6,262$ Total Income 178,700$ 284,603$ 285,500$ 291,000$ Total Expenses (176,143)$ (278,480)$ (268,538)$ (269,538)$ Carryforward/Reserve 20,216$ 22,773$ 28,896$ 45,858$ Net 22,773$ 28,896$ 45,858$ 67,320$ I