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Planning Commission Minutes - Draft August 19, 2024
application expiration, noticing requirements, and time for appeal.
Chair Vazquez opened the public hearing at 5:43 p.m; there being no public speakers, Chair Vazquez closed the public hearing at 5:43 p.m.
A motion was made by Commissioner Vejar, seconded by Commissioner McCormack to:
Adopt Planning Commission Resolution No. 24-24. A Resolution of the Planning Commission of the City of Orange recommending the City Council approve an Ordinance amending Title 17 of the Orange Municipal Code to amend provisions related to application expiration, noticing requirements, and time for appeal with the discussed revisions in the fourth Whereas to add the applicant as one of the interested parties and in the section on appeals change five calendar days to five City business days.
Vejar, Maldonado, Tucker, McCormack, Leslie, and VazquezAyes:
NoneNoes:
MartinezAbsent:
5. ADJOURNMENT
There being no further business, the meeting was adjourned at 5:47 p.m.
Pursuant to OMC 2.64.040, the next Regular Planning Commission Meeting will be held on Thursday, September 5, 2024 at 5:30 p.m., in the Council Chamber, 300 E.
Chapman Avenue, Orange, California 92866.
_____________________________
Chad Ortlieb
Principal Planner
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August 19, 2024
Planning Commission Meeting
Written Public Comments
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Item 4.1
Public Hearing to consider a Zone Text
Amendments to Update Title 1-7 of the
Orange Municipal Code (Zoning
Ordinance) to amend provisions related
to application, expiration, noticing
requirements and time for appeal.
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New eComment for Planning Commission
Adrienne Gladson submitted a new eComment
lvleeting : Planning Commission
Item: 4.1 . Public Hearing to consider a Zone Text Amendment to Update Title 17 of the Orange Municipal Code (Zoning Ordinance) to amend provisions related to application expiration, noticing requirements, and time for appeal.
eComment: I support this clean-up action. I do have 2 questions. What's the reasoning to reduce the timing to file an appeal is 5 days in 17.08.050(D). ls this coming from new law? Orange rarely has appeals due to the heavy financial costs to a single resident or groups of residents and smaller mom and pop businesses. Applicants have those costs in their proforma. Our agree that our current 15 days is too long. My survey of other OC cities is their appeal period falls generally between 7 to 10 days with the caveat of it being extended if the day falls on the weekend, holiday, or non-working Friday. The action before you adds that new and much needed language to the code which leaves no ambiguity. I support the timing of the appeal to move down to 7 days and the new sentence added on when it is extended. For 17.08.040 (B) (4) the removed language in red is good but the end of this section notes the "notice shall be posted in at least three public places within City boundaries, including one place in the area directly affected by the proceeding". lf I remember correctly, city policy gives direction on what the posting signs look like, its size and design, and that a total number of 3 are posted the property/area directly affected by the proceedings. I suggest staff explain if this should be further codified thru this action or stay as a policy? Thanks Commissioners for doing your homework, look at all sides of your actions, rely on good planning, following planning and environmental law, declosing ex parte communications, provide robust facts in making findings for approval or denial, and considering the short and long-term impacts of your decisions and recommendations. Adrienne Gladson, AICP
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Agenda Item
City Council
Item #: 9.1. 10/8/2024 File #: 24-0568
TO: Honorable Mayor and Members of the City Council
FROM: Tom Kisela, City Manager
1. SUBJECT
Resident Vehicle Incentive Program.
2. SUMMARY
The Resident Vehicle Incentive Program would provide $500 in rebates per vehicle to encourage Orange residents and businesses to purchase vehicles from local dealerships.
3. RECOMMENDED ACTION
Direct staff to prepare an economic development subsidy report and schedule a public hearing to consider approving a Resident Vehicle Incentive Program contingent on the passage of Measure Z - City of Orange Public Safety/City Services Measure.
4. FISCAL IMPACT
No impact at this time. If implemented, the total maximum annual program cost of $1,550,000 would be funded through the General Fund and is contingent on the passage of Measure Z.
5. STRATEGIC PLAN GOALS
Goal 2: Be a fiscally healthy community
e: Create an environment to attract, retain, and expand economic opportunities.
6. DISCUSSION AND BACKGROUND
Shop Local Programs encourage residents to support local businesses by spending their dollars in Orange. By choosing to shop local, residents can support local jobs, local property investment, and local public services such as police, fire, parks, and libraries. Vehicle purchases are some of the largest purchases that our residents make, and so encouraging them to make those purchases in Orange can help grow the local tax base.
The proposed Resident Vehicle Incentive Program (VIP) would provide a $500 rebate to Orange residents and businesses who purchase or lease a new or pre-owned car or truck from one of five franchised Orange dealerships. The eligible dealerships are:
· Mazda of Orange
· Selman Chevrolet
· Stadium Nissan
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Item #: 9.1. 10/8/2024 File #: 24-0568
· Toyota of Orange
· Villa Ford of Orange
The program would apply to the purchase and lease of all new vehicles as well as the purchase and lease of pre-owned vehicles with a minimum final sales price of $20,000. Motorcycles, off-road vehicles, or watercraft would not be eligible purchases for this program. Participating dealerships would provide the rebate to qualified customers and then submit documentation to the City for reimbursement (see attached program guidelines for additional details about program administration).
Under State law, the City Council must conduct a public hearing and approve an economic subsidy report prior to implementation of the proposed program. The proposed program term would be for five years from April 1, 2025, to March 31, 2030. The program budget would be limited to $1,550,000 per year, with $50,000 set aside for the City to market and administer the program.
Staff is seeking direction from City Council to prepare an economic development subsidy report and schedule a public hearing to consider approval of the program if Measure Z is approved by voters.
7. ATTACHMENT
· Resident Vehicle Incentive Program Guidelines
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Agenda Item
City Council
Item #: 9.1. 10/8/2024 File #: 24-0568
TO: Honorable Mayor and Members of the City Council
FROM: Tom Kisela, City Manager
1. SUBJECT
Resident Vehicle Incentive Program.
2. SUMMARY
The Resident Vehicle Incentive Program would provide $500 in rebates per vehicle to encourage Orange residents and businesses to purchase vehicles from local dealerships.
3. RECOMMENDED ACTION
Direct staff to prepare an economic development subsidy report and schedule a public hearing to consider approving a Resident Vehicle Incentive Program contingent on the passage of Measure Z - City of Orange Public Safety/City Services Measure.
4. FISCAL IMPACT
No impact at this time. If implemented, the total maximum annual program cost of $1,550,000 would be funded through the General Fund and is contingent on the passage of Measure Z.
5. STRATEGIC PLAN GOALS
Goal 2: Be a fiscally healthy community
e: Create an environment to attract, retain, and expand economic opportunities.
6. DISCUSSION AND BACKGROUND
Shop Local Programs encourage residents to support local businesses by spending their dollars in Orange. By choosing to shop local, residents can support local jobs, local property investment, and local public services such as police, fire, parks, and libraries. Vehicle purchases are some of the largest purchases that our residents make, and so encouraging them to make those purchases in Orange can help grow the local tax base.
The proposed Resident Vehicle Incentive Program (VIP) would provide a $500 rebate to Orange residents and businesses who purchase or lease a new or pre-owned car or truck from one of five franchised Orange dealerships. The eligible dealerships are:
· Mazda of Orange
· Selman Chevrolet
· Stadium Nissan
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Item #: 9.1. 10/8/2024 File #: 24-0568
· Toyota of Orange
· Villa Ford of Orange
The program would apply to the purchase and lease of all new vehicles as well as the purchase and lease of pre-owned vehicles with a minimum final sales price of $20,000. Motorcycles, off-road vehicles, or watercraft would not be eligible purchases for this program. Participating dealerships would provide the rebate to qualified customers and then submit documentation to the City for reimbursement (see attached program guidelines for additional details about program administration).
Under State law, the City Council must conduct a public hearing and approve an economic subsidy report prior to implementation of the proposed program. The proposed program term would be for five years from April 1, 2025, to March 31, 2030. The program budget would be limited to $1,550,000 per year, with $50,000 set aside for the City to market and administer the program.
Staff is seeking direction from City Council to prepare an economic development subsidy report and schedule a public hearing to consider approval of the program if Measure Z is approved by voters.
7. ATTACHMENT
· Resident Vehicle Incentive Program Guidelines
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City of Orange
RESIDENT VEHICLE INCENTIVE PROGRAM GUIDELINES
As a means to spur growth of the local tax base and to encourage Orange residents and businesses to “buy local”, the City has developed the Vehicle Incentive Program (VIP) that incentivizes Orange residents and businesses to purchase or lease a car and/or truck from one of 5 franchised Orange auto dealerships.
The VIP provides a $500 rebate to an Orange resident who purchases or leases a new or pre-owned car or truck from a franchised Orange auto dealer and is designed to encourage residents to continue to buy locally. The VIP has been developed to avoid leakage of local automotive purchases to outside jurisdictions and would ensure that future revenue generated by this sector will be available to provide vital City services.
Program Objectives
• Reinvest in the local economy.
• Encourage job creation and retention.
• Incentivize residents and businesses to shop local.
• Avoid leakage of automotive purchases to other cities. • Maintain a strong retail sales base in the City.
Buy Local
The Resident Vehicle Incentive Program (VIP) has been designed to encourage residents to purchase or lease a car or truck from one of the 5 franchised auto dealers in the City of Orange. A list of eligible dealerships is provided below.
Eligible Dealerships
1. Mazda of Orange – 1350 W. Katella Ave., Orange, CA
2. Selman Chevrolet – 1800 E. Chapman Ave., Orange, CA
3. Stadium Nissan – 1140 West Katella, Orange, CA
4. Toyota of Orange – 1400 North Tustin Ave., Orange, CA
5. Villa Ford of Orange – 2550 North Tustin Ave., Orange, CA 215
Eligible Participants
Any resident or business of the City of Orange that purchases or leases a new or pre - owned automobile or truck from the eligible dealership is eligible to receive the $500 rebate.
• Qualified residents must be able to provide proof of Orange residency to the dealership by registering their new purchase in Orange and one of the following:
o Valid California Driver’s License
o Utility Bill
o Property Tax Bill
o Proof of insurance
o Bank statement
• Qualified businesses must provide proof of valid Orange business license.
• Qualified residents and businesses must sign an Orange Resident/Business Rebate Form verifying residency and/or operation of business in Orange.
• $500 rebate will be applied towards the agreed upon purchase/lease price in the final sales contract.
Qualifying Vehicles
• All purchases and leases of new cars or trucks are eligible.
• All purchases of pre-owned cars or trucks with a final agreed upon sales price of at least $20,000 (after all manufacturer rebates and dealer incentives) are eligible.
• Motorcycles, off-road vehicles or watercraft are not eligible purchases under this program.
Rebate Administration and Process
• Participating dealers document the sale/lease of the new or pre-owned vehicle using the Resident Rebate Form. Dealer must include: 1) Final sales invoice showing proof of purchase; 2) Proof of auto registration in Orange; 3) Resident Rebate Form; 4) Copy of one of the following: valid resident California Driver’s license; utility bill; property tax bill; proof of insurance; or bank statement; 5) Business License for business purchases for full reimbursement.
• On a monthly basis, dealers will submit all Resident Rebate Forms with required documentation to the City of Orange for reimbursement and processing. The purchase summary form must be filled out and attached with rebate forms. 216
• Within 30 days of receipt from dealerships, City will provide reimbursement to dealers.
• Dealers that reimburse a non-Orange resident or non-Orange business will not be reimbursed from the City.
Dealer Responsibilities
• Dealership franchises must have an Orange business license and be in good standing with their manufacturer.
• Dealerships must document the sale/lease of the new or pre-owned vehicle using the Resident Rebate Form. Dealer must include: final sales invoice showing proof of purchase, proof of registration in Orange, Resident Rebate Form.
• Dealerships shall identify the $500 rebate to be applied towards the purchase price and shall be listed in the sales contract under a separate rebate on the “Other” line with a “Orange VIP Rebate” description.
• Dealerships must collect and submit all required documentation as proof of residency for qualified Orange residents. (A copy of one of the following: valid California Driver’s license; utility bill; property tax bill; proof of insurance; or bank statement for residents or a valid business registration for business).
• On a monthly basis dealers will submit all Resident Rebate Forms with required documentation to the City of Orange for reimbursement and processing. VIP summary form must be filled out and attached with rebate forms.
• Dealers that reimburse a non-Orange resident or non-Orange business will not be reimbursed from the City.
Program Term
The term of the Resident Vehicle Incentive Program shall be for ten years from April 1, 2025 to April 1, 2035.
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Program Administration
Within 5 business days of receipt of documentation from dealerships, the City of Orange will review the rebate applications and all supporting documentation. If documentation is missing, staff will request additional documentation from the dealerships. This will delay the processing of payment of deficient rebate applications until all required documentation is received but will not delay the rebates applications that have all required documentation.
Upon approval of documentation, the City of Orange will be responsible for issuing checks to dealerships within 30 days of receipt of approved rebate forms.
Program Funding
The Program budget shall be limited to $1,550,000 per year for resident rebates and $50,000 for City marketing and administration of the program on an annual basis.
Program Evaluation
Staff will evaluate the effectiveness of the program to determine if the incentive has increased or kept stable the number of new and used car sales and leases by Orange residents. Staff will also consider factors like a change in the economy, overall Orange County vehicle sales, brand market share changes and new dealerships opening outside of the City borders.
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ORANGE RESIDENT VIP REBATE FORM
CUSTOMER INFORMATION FOR VALIDATION:
CUSTOMER SIGNATURE DATE
SALESMANAGER NAME (PLEASE PRINT) DEALERSHIP NAME DATE
SALESMANAGER SIGNATURE DATE
THIS COMPLETED FORM MUST BE FORWARDED TO THE CITY OF ORANGE WITH THE VEHICLE SALES DOCUMENTS. BY
SIGNING THE ABOVE DOCUMENT, THE DEALER IS VERIFYING THAT THE RESIDENT LIVES IN THE CITY OF ORANGE AND QUALIFIES FOR THE REBATE.
VEHICLE IDENTIFICATION
NUMBER
MAKE AND MODEL RETAIL DELIVERY DATE
CUSTOMER LAST NAME FIRST, M.I. TELEPHONE NUMBER
STREET ADDRESS CITY, STATE ZIP CODE
DEALERSHIP NAME Purchase Amount/Rebate Amount
Initial below:
I, the customer and Orange resident, have applied the Orange Resident’s Rebate towards the purchase of my vehicle. Therefore, I have assigned the cash payment directly to the dealer. I release the City of Orange from any further claim or obligation for payment to me for this vehicle.
I, the customer, give the dealership named above permission to share this form, the final sales contract and a copy of my valid identification to the City of Orange to process the rebate. I declare under penalty of perjury that the above information is true and correct.
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ORANGE BUSINESS VIP REBATE FORM
BUSINESS INFORMATION FOR VALIDATION:
ORANGE BUSINESS REPRESENTATIVE SIGNATURE DATE
SALESMANAGER NAME (PLEASE PRINT) DEALERSHIP NAME DATE
SALESMANAGER SIGNATURE DATE
THIS COMPLETED FORM MUST BE FORWARDED TO THE CITY OF ORANGE WITH THE VEHICLE SALES DOCUMENTS. BY SIGNING
THE ABOVE DOCUMENT, THE DEALER IS VERIFYING THAT THE BUSINESS OPERATES IN THE CITY OF ORANGE AND QUALIFIES FOR THE REBATE.
VEHICLE IDENTIFICATION
NUMBER
MAKE AND MODEL RETAIL DELIVERY DATE
BUSINESS NAME REPRESENTATIVE NAME TELEPHONE NUMBER
STREET ADDRESS CITY, STATE ZIP CODE
DEALERSHIP NAME Purchase Amount/Rebate Amount
Initial below:
I, the customer and Orange business, have applied the Orange Rebate towards the purchase of my vehicle. Therefore, I have assigned the cash payment directly to the dealer. I release the City of Orange from any further claim or obligation for payment to me for this vehicle.
I, the customer, give the dealership named above permission to share this form, the final sales contract and a copy of my business license to the City of Orange to process the rebate. I declare under penalty of perjury that the above information is true and correct.
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ORANGE VIP SUMMARY FORM
DATE OF PURCHASE/LEASE RESIDENT/BUSINESS NAME NEW/USED/LEASE AUTO
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