CITY OF PACIFICA
CITY COUNCIL AGENDA
Council Chambers
2212 Beach Blvd
Pacifica, CA 94044
Mayor Sue Beckmeyer
Mayor pro Tem Christine Boles
Councilmember Mary Bier
Councilmember Mayra Espinosa
Councilmember Greg Wright
City Council Study Session 1 March 01, 2025
SPECIAL MEETING – STUDY SESSION
March 01, 2025 (Saturday) – 9:30 AM
www.cityofpacifica.org
One Councilmember will participate in this meeting at the teleconference site listed below. The teleconference location is accessible to the public. The public teleconference site for this meeting is as follows:
11 Big Sur Way
Pacifica, CA 94044
(Councilmember Greg Wright)
-------------------------------------------------------------------------------------------------------------------
MEETING WILL BE HELD IN-PERSON ONLY
PLEASE SILENCE CELL PHONES DURING MEETING
• For Special Meetings, public comments are limited to items on the Agenda only. • Verbal Public Comments may be made in-person.
• Written Public Comments:
BEFORE THE MEETING: Written public comments may be submitted in advance by 12:00 p.m. on FRIDAY, FEBRUARY 28 by email to: [email protected]. Written public comments submitted by email should adhere to the following:
• Clearly indicate the Meeting Date or specify “City Council Strategic Planning” in the Subject Line
• Include the submitter’s full name
Written public comments received by the above stated deadline will be provided in their entirety to the City Council and posted to the City’s website prior to the meeting but will not be read verbally at the meeting.
AT THE MEETING: Materials in writing provided at the meeting should provide seven (7) copies to provide for each Councilmember, City Clerk and City staff.
City Council Study Session 2 March 01, 2025
9:30 AM - OPEN SESSION
Call to Order
Roll Call
Reading of Land Acknowledgment
The City of Pacifica acknowledges that we occupy the unceded ancestral homeland of the Ramaytush Ohlone peoples, who are the original inhabitants of the San Francisco Peninsula. We honor the Ramaytush Ohlone peoples for their enduring commitment to Mother Earth. As the Indigenous protectors of this land and in accordance with their traditions, the Ramaytush Ohlone have never ceded, lost, nor forgotten their responsibilities as the caretakers of this place, as well as for all peoples who reside in their traditional territory. We affirm their sovereign rights as First Peoples and wish to pay our respects to the ancestors, elders, and relatives of the Ramaytush Ohlone peoples.
Salute to the Flag led by Mayor Beckmeyer
DISCUSSION OUTLINE - CITY OF PACIFICA PRIORITY SETTING
1. City Council Strategic Plan Update and Priority Setting through 2026 PROPOSED ACTION: Undertake a facilitated strategic planning workshop to review the adopted Strategic Plan and to provide direction on key priorities through 2026. 9:30 AM
A. Welcome
B. Overview
C. Accomplishments
D. Background Information
-- Meeting Break --
E. Public Comment (no earlier than 10:15 am)
F. Review of Adopted Strategic Plan and Work Program
-- Lunch Break --
G. Priorities through 2026 (discuss by adopted Goals, below) 1) Enhance Organizational and Fiscal Stability.
2) Improve and Steward City Infrastructure, Streets and Facilities. 3) Prioritize Protection and Development of Affordable Housing. 4) Pursue Climate Change Adaptation and Mitigation.
5) Broaden Public Communications and Collaboration.
-- Meeting Break -- (to be determined during discussion above) H. Wrap-up and Next Steps
City Council Study Session 3 March 01, 2025
ADJOURN
The City of Pacifica will provide assistance for disabled citizens upon at least 24 hours advance notice to the City Manager’s Office (650) 738-7301, or send request via email to:
[email protected] if you need sign language assistance or written material printed in a larger font or taped, advance notice is necessary. All meeting rooms are accessible to the disabled.
The Pacifica Municipal Code is available online at the City’s website (www.cityofpacifica.org/municode);
HOW TO OBTAIN CITY COUNCIL AGENDAS
Posted agendas:
Agendas are posted no later than Friday prior to the City Council meeting date, at the entrance to the City Hall location at 170 Santa Maria Avenue, Pacifica.
View on the Internet:
Follow the link to Council agenda, at www.cityofpacifica.org E-mail subscription:
Send a request to Sarah Coffey, at [email protected] City Clerk’s Office/City Manager’s Office
City Hall, 170 Santa Maria Ave.
Council meetings:
Agendas are available at the City Council meeting
HOW TO REACH YOUR GOVERNMENT OFFICIALS
• San Mateo County Supervisor Ray Mueller, District 3, 500 County Center, Redwood City CA 94063 (650) 363-4569
• Governor Gavin Newsom, State Capitol Building, Sacramento CA 95814 (916) 445-2841 • State Senator Josh Becker, 1528 So. El Camino Real, Suite 303, San Mateo CA 94402 (650) 212-3313 • Assembly Member Marc Berman, 721 Colorado Ave, Suite 101, Palo Alto CA 94303 (650) 324-0224 • Congressman Sam Liccardo, 1117 Longworth House Office Building, Washington DC 20515 (202) 225-8104
• Senator Alex Padilla, 331 Hart Senate Office Building, Washington DC 20510 (202) 224-3553 • Senator Adam Schiff, SD-B40B Dirksen Senate Office Building, Washington DC 20510 (202) 224-3841 • President Donald J. Trump, 1600 Pennsylvania Ave. NW, Washington DC 20500
CITY COUNCIL
• Mayor Sue Beckmeyer, [email protected]
• Mayor pro Tem Christine Boles, [email protected]
• Councilmember Mary Bier, [email protected]
• Councilmember Mayra Espinosa, [email protected]
• Councilmember Greg Wright, [email protected]
CITY OF PACIFICA
COUNCIL AGENDA SUMMARY REPORT
3/1/2025
1 SUBJECT:
City Council Strategic Plan Update and Priority Setting through 2026 RECOMMENDED ACTION:
Undertake a facilitated strategic planning workshop to review the adopted Strategic Plan and to provide direction on key priorities through 2026.
STAFF CONTACT:
Kevin Woodhouse, City Manager
650-738-7409
[email protected]
BACKGROUND:
Since at least 2017 the City Council has convened annually to identify and review the key priorities to be considered during the development of the City’s next annual budget. This process has ensured that the City’s most important issues are addressed within the context of changing priorities, emergencies, and extremely limited financial resources.
In 2023 the City Council elevated the prior annual priority setting process into a comprehensive Strategic Plan, which is a best practice for high functioning organizations. The Strategic Plan includes a Mission, Vision, Values, and Goals to be focused on and achieved from 2023 through 2030.
The Strategic Plan also includes the top Strategies necessary for achieving each Goal, with the Strategies subject to review, clarification and prioritization during each annual process prior to the development of the City’s annual budget. This annual prioritization process to achieve longer term Goals helps focus and manage the City’s scarce resources.
The Pacifica Strategic Plan, as adopted on May 8, 2023 and modified on May 13, 2024, is available on the City website at <https://www.cityofpacifica.org/government/city-councilstrategic-plan>. A summary is also provided as Attachment A.
DISCUSSION:
The Council’s workshop meeting on Saturday, March 1, starting at 9 am, is an important opportunity for the City Council to discuss and provide direction on possible changes to the City’s Strategic Plan Strategies and other priorities. Attachment B is the proposed Discussion Outline for the Council’s workshop. Facilitator Greg Larson is returning to prepare for and support the City Council’s deliberations during the workshop. A PowerPoint to guide the Council’s discussion on Saturday will be distributed before the Council workshop and posted on the City’s website.
Attachment C is an update to the Strategic Plan Work Program using the City’s new AchieveIt 1 Packet Pg. 4
Pacifica City Council 2
March 01, 2025
software application. The Work Program is staff’s management tool to achieve each of the Council’s adopted Goals and Strategies. The listed Tasks, Sub-Tasks and Due Dates are generally as presented by staff last May with the Council’s approval of the updated Strategic Plan.
Also included, for information purposes, is an additional Strategy at the end of each Goal section listing the “Ongoing, non-discretionary or previously initiated projects and services” associated with that Goal. This additional information is provided to better understand all of the competing workloads, priorities and projects within each Goal area.
In addition, staff has recently updated the Status, Comment and Assignment columns as appropriate to provide a summary of the work progress since early 2024.
Summary “donut” charts are provided for the entire Strategic Plan and for each Goal showing the combined status for the Tasks and Sub-Tasks associated with each Goal and its Strategies.
The color-coded Status indicator definitions are as follows:
Achieved - The related work was completed on schedule or ahead of schedule On Track - The work is progressing as scheduled
Not Started - The work is scheduled to begin at a later date Off Track - The work is not progressing as scheduled; corrective action may be needed At Risk - The work is significantly off track, possibly affecting project completion The AchieveIt software and Work Program tracking are new tools being developed and utilized by staff to.further improve the focus on achieving the City Council’s strategic direction. An updated Work Program will be presented in the coming months when the Strategic Plan Update is brought before the Council for adoption, incorporating the Council’s workshop direction as possible given the limited financial resources available.
FISCAL IMPACT:
There is no fiscal impact associated specifically with the City Council’s Strategic Plan Update and Priority Setting workshop. The Council’s direction will be reported for review and action by in the coming months and then incorporated as appropriate in budget planning for the future.
ORIGINATED BY:
City Manager's Office
ATTACHMENT LIST:
Attachment A: City of Pacifica Strategic Plan Summary (as updated May 13, 2024) (PDF) Attachment B: Workshop Discussion Outline(PDF)
Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (PDF) 1 Packet Pg. 5
STRATEGIC PLAN - 2023 TO 2030
City of Pacifica
(adopted on May 8, 2023 and updated on May 13, 2024)
MISSION - What Do We Do?
The City of Pacifica provides exceptional services,
maintains the small-town feel and safety of its unique community, and stewards its environment, coastal beauty, and recreational opportunities.
VISION - What Are We Becoming?
Pacifica strives to be an inclusive and sustainable community:
environmentally, economically, socially, and holistically.
VALUES - How Do We Approach Our Work?
• Collaborative Teamwork
• Healthy Workplace
• Heartfelt Service
• Resource Stewardship
• Transparent and Responsive
• Visionary Planning
GOALS - How Will We Achieve Our Vision?
1. Enhance organizational and fiscal stability.
2. Improve and steward City infrastructure, streets, and facilities.
3. Prioritize protection and development of affordable housing.
4. Pursue climate change adaptation and mitigation.
5. Broaden public communications and collaboration.
1.a
Packet Pg. 6
Attachment: Attachment A: City of Pacifica Strategic Plan Summary (as updated May 13, 2024) (5867 : City Council Strategic Plan Update and
GOALS AND STRATEGIES
Pacifica Strategic Plan – 2023 to 2030
(adopted on May 8, 2023 and updated May 13, 2024)
The Strategies listed under each Goal below are the City Council’s priorities to ensure progress on achieving the Strategic Plan while recognizing the ongoing services, management and
non-discretionary work that consume most City resources.
1. Enhance organizational and fiscal stability.
A. Improve staff retention, recruitment, mental health and wellness resources, and increase staffing for rising workloads.
B. Consider possible tax and bond measures for 2024.
C. Prioritize implementation of the Economic Opportunities Study.
2. Improve and steward City infrastructure, streets, and facilities.
A. Complete selected stormwater and flooding improvements citywide.
B. Advance the Beach Boulevard Resiliency and Esplanade Protection Projects (including the Pier, as feasible).
C. Broaden community awareness of the Library projects.
D. Develop a Facilities and Equipment Plan for
Public Safety and the Community Center.
3. Prioritize protection and development of affordable housing.
A. Complete the Housing Element Update.
B. Update the Short-Term Rental Ordinance.
C. Prioritize Housing Element program implementation.
4. Pursue climate change adaptation and mitigation.
A. Update the Climate Action and Adaptation Plan, including performance targets.
B. Continue the urban forestry plan, tree canopy goals, inventory, and projects.
C. Update Pacifica’s Local Coastal Plan and improve
communications and collaboration with the California Coastal Commission.
5. Broaden public communications and collaboration.
A. Creatively and appropriately leverage community
expertise and volunteers to advance City priorities.
B. Increase communications, education, and connections
for community mental health resources.
1.a
Packet Pg. 7
Attachment: Attachment A: City of Pacifica Strategic Plan Summary (as updated May 13, 2024) (5867 : City Council Strategic Plan Update and DISCUSSION OUTLINE – CITY OF PACIFICA STRATEGIC PLAN UPDATE
1. City Council Strategic Plan Update and Priority Setting through 2026 PROPOSED ACTION: Undertake a facilitated strategic planning workshop to review the adopted Strategic Plan and to provide direction on key priorities through 2026.
A. Welcome
B. Overview
C. Accomplishments
D. Background Information
** Meeting Break **
E. Public Comment (no earlier than 10:15 am)
F. Review of Adopted Strategic Plan and Work Program
** Lunch Break **
G. Priorities through 2026 (discuss by adopted Goals, below) 1) Enhance Organizational and Fiscal Stability
2) Improve and Steward City Infrastructure, Streets and Facilities 3) Prioritize Protection and Development of Affordable Housing 4) Pursue Climate Change Adaptation and Mitigation
5) Broaden Public Communications and Collaboration
** Meeting Break ** (to be determined during discussion above) H. Next Steps and Wrap-up
1.b
Packet Pg. 8
Attachment: Attachment B: Workshop Discussion Outline (5867 : City Council Strategic Plan Update and Priority Setting through 2026) City of Pacifica Strategic Plan - Status of All Items
Not Started 48 (16%)
On Track 80 (26%)
Off Track 53 (17%)
At Risk 2 (1%)
Achieved 122 (40%)
Canceled 3 (1%)
MISSION - What Do We Do?
The City of Pacifica provides exceptional services, maintains the small-town feel and safety of its unique community, and stewards its environment, coastal beauty, and recreational opportunities.
VISION - What Are We Becoming?
Pacifica strives to be an inclusive and sustainable community: environmentally, economically, socially, and holistically.
VALUES - How Do We Approach Our Work?
Collaborative Teamwork
Healthy Workplace
Heartfelt Service
Resource Stewardship
Transparent and Responsive
Visionary Planning
PLAN ITEM COUNT
Total Items: 308
Goals: 5
Strategies: 22
Tasks: 114
Sub-Tasks: 167
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 1 of 21
1.c
Packet Pg. 9
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City Goal One - Enhance Organizational & Fiscal Stability
Goal One - All Items
Not Started 12 (11%)
On Track 28 (25%)
Off Track 13 (11%)
Achieved 61 (54%)
Enhance Organizational & Fiscal Stability
# Level Indented Name Status Last Update's Comment Due Date Assigned To
1.1 Strategy Improve staff retention, recruitment, mental health and wellness resources, and increase staffing for rising workloads.
On Track 06/30/2030 Yulia Carter
1.1.1 Task Position the City as a great place to work: provide safe workspace and adequate tools and training to ensure high performance and continue strategies to attract and retain talent in the Bay Area's competitive market, including EE recognition and celebration events, professional development and leadership training through professional associations, partnering organizations and consortium agreements, focused talent development tools, health and wellness programs, mental health resources, etc.
On Track 06/30/2030 Yulia Carter
1.1.1.1 Sub-Task Conducted 51 recruitments and filled 27 FT and 16 PT vacancies and developed best recruitment practices for finding the best-qualified candidates.
Achieved 06/30/2024 Yulia Carter
1.1.1.2 Sub-Task Planned and executed the first Open Enrollment Health Fair with employment enrichment services and education.
Achieved 12/31/2023 Yulia Carter
1.1.1.3 Sub-Task Implemented COLA and equity adjustments for all employees, 457 deferred comp plan matching, and implemented FLSA compliance.
Achieved 12/31/2023 Yulia Carter
1.1.1.4 Sub-Task Provided customized HR trainings to departments Achieved 12/31/2023 Yulia Carter
1.1.1.5 Sub-Task Implement annual implicit-bias-awareness training for all police department staff Achieved 06/30/2030 Maria Sarasua
1.1.1.6 Sub-Task Added a benefit of voluntary "pet insurance" plan and Launched new Employee Assistance Program with CONCERN to include clinicians specializing in first responder trauma.
Achieved 12/31/2023 Yulia Carter
1.1.1.7 Sub-Task Create a citywide calendar for employee recognition and celebration events, plan resources and budget accordingly.
Off Track FY 24/25 Q2: Task delayed due to staff shortage and carried over to Q3. The employee events carried over as planned 06/30/2024 Zach Harris
1.1.1.8 Sub-Task Conducted employee recognitions (service awards), implemented quarterly "check-in and celebration" meetings and holiday events in individual departments.
Achieved 12/31/2023 Yulia Carter
1.1.1.9 Sub-Task Prepare Telecommute Policy, complete a "meet and confer" process with the labor groups, and implement the policy citywide
Achieved 12/31/2023 Yulia Carter
1.1.1.1 0
Sub-Task Leadership training through state and national public safety associations Achieved 06/30/2030 Maria Sarasua Goal One - Enhance Organizational & Fiscal Stability
The Council's Goal One - Enhance Organizational & Fiscal Stability, is to strengthen the stability and efficiency of the city's operations and finances. To achieve this goal, the Council has identified three key strategies, in addition to ongoing nondiscretionary or previously initiated projects and services that contribute to this goal.
Accross these strategies, tasks, and subtasks, staff developed a comprehensive work plan encompassing a total of 110 items for the current and upcoming fiscal years. These items are categorized as follows: 28 accomplishments, indicating successful completion; 53 items on track, progressing as planned; 21 items scheduled to commence within the current or next fiscal years, and 8 items marked as off-track primarily due to time/capacity or budget constraints.
The breakdown for the current FY 2023-24 and the upcoming FY 2024-25 provides further insight into the distribution of these items, including those carried over into the next fiscal year or scheduled to begin during that period.
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 2 of 21
1.c
Packet Pg. 10
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
1.1.1.1 1
Sub-Task Implement health/wellness programs and mental health resources for public safety employees (peer support program, resiliency training, Cordico Wellness App) Achieved 06/30/2030 Maria Sarasua
1.1.1.1 2
Sub-Task Expand and leverage social media platforms to attract desirable police officer candidates Achieved 06/30/2025 Maria Sarasua
1.1.1.1 3
Sub-Task Conduct Supervisory (HR101) Training and developed a training program by participating in regional initiatives (e.e SMC Supervisory Academy; LCW and ICMA Trainings) as well as developing an in-house pilot training series starting with Staff Report Writing; Transition to Supervisory Role and Time Management training classes
Achieved FY23/24 Q4: Launched the training academy and developed an ongoing training schedule
09/30/2024 Yulia Carter
1.1.1.1 4
Sub-Task Develop and execute organizational "pulse check" assessment citywide and Employee Code of Ethics initiative
Off Track FY 24-25 Q2: task postponed to Q3 due to staff shortage. The task is postponed to the beginning of Q3 once the new HR Manager is on board
06/30/2025 Yulia Carter
1.1.1.1 5
Sub-Task Prepare for the labor negotiations with all employee groups. Not Started
06/30/2025 Yulia Carter
1.1.1.1 6
Sub-Task Supporting the hybrid workforce by offering agency staff the productivity resources needed to support and empower today’s hybrid workforce.
Achieved FY24/25 Q2: Created modern and secure SingleSignOn-MFA backed VPN access for employees to support hybrid workforce 06/30/2025 Harun Kiziltug
1.1.2 Task Continue to explore options to fund augmentation to staffing capacity, such as new fees or onetime funding for limited-term staffing and interns/fellowsAchieved FY 23/24 Q4: Achieved with the adoption of the FY 2024-25 Budget
06/30/2024 Yulia Carter
1.1.2.1 Sub-Task Conduct recruitment and transition to a new HR Manager Position (due to retirement) Achieved FY 24/25 Q1: The item was not achieved last year due to the additional process on the certification draft and now is being carried over into FY 24/25 Workplan. The new recruitment was completed and the new HR Manager will be starting in January 2025.
06/30/2024 Yulia Carter
1.1.2.2 Sub-Task Conduct a staffing level comparison with benchmark agencies Achieved 06/30/2024 Yulia Carter
1.1.2.3 Sub-Task Participate in San Mateo Regional Internship Program Achieved 09/30/2024 Zach Harris
1.1.2.4 Sub-Task Explore funding sources mechanism to enhance staffing levels Achieved FY23/24 Q4: The Measure M (TOT increase to 15%) was added to the November 2024 ballots
06/30/2024 Yulia Carter
1.1.3 Task Complete staff transition to newly renovated Civic Center and plan and hold open-house celebration
Achieved 04/30/2024 Kevin
Woodhouse
1.1.3.1 Sub-Task Complete the construction, interior design options, furniture, and tech equipment purchasing and plan for the move-in and celebration event
Achieved FY 24/25 Q2: Complete 06/30/2024 John Mullins
1.1.3.2 Sub-Task Organize and carry out the ribbon-cutting ceremony, open house, and move-in celebration. Achieved 06/30/2024 Kevin Woodhouse
1.1.4 Task Undertake classification and compensation study in preparation for next round of labor negotiations with the long-term goal of offering competitive compensation and benefits as can be afforded by the City
Off Track FY 24/25 Q2: The project is still delayed but is now nearly complete, the final report is being drafted and staff is in the process of reviewing findings with the labor groups
01/01/2025 Yulia Carter
1.1.4.1 Sub-Task Developed the study's scope and parameters, negotiated and finalized contract agreement with the consulting firm and presented it for Council approvalAchieved 12/31/2023 Yulia Carter
1.1.4.2 Sub-Task Held a kickoff meeting with management and labor groups, developed and distributed questionnaires for participating employees and supervisors and conducted a citywide training on the goals and objectives for the study and information input Achieved 03/31/2024 Yulia Carter
1.1.4.3 Sub-Task Develop Implementation Action Plan for the study results and include it in the new Labor negotiations strategies
Not
Started
FY24/25 Q1: Not scheduled to start until Q3 06/30/2025 Yulia Carter
1.1.4.4 Sub-Task Facilitate interviews with staff and supervisors and manage information input for the study Achieved FY 23/24 Q4: This step of the Class Study has been achieved and the study is moving along
06/30/2024 Yulia Carter
1.1.4.5 Sub-Task Review the preliminary results of the study and work closely with the consulting firm to finalize it.
Off Track FY 2024/25 Q2: The project is still delayed, but now expected to be completed in Q3
09/30/2024 Yulia Carter
1.2 Strategy Consider possible tax and bond measures for 2024. Achieved FY 23/24 Q4: The Measure M (TOT increase from 12% to 15%) was on the November 2024 ballot
06/30/2024 Yulia Carter
1.2.1 Task Commence Measure Y Citizens' Oversight Committee Achieved 06/30/2024 Yulia Carter City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 3 of 21
1.c
Packet Pg. 11
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
1.2.1.1 Sub-Task Developed the Charter, formed the committee, held the first meeting and developed an ongoing meeting schedule
Achieved 06/30/2024 Yulia Carter
1.2.2 Task Contract with a communications firm to complete public information materials and marketing of Vision 2025 & Beyond Strategic Financial Sustainability Study by crafting the story behind Pacifica's financial sustainability challenges and its Strategic Plan. (Also under Goal 5 - Ongoing) Achieved 03/31/2024 Yulia Carter
1.2.3 Task Prepare Options and Feasibility report on potential revenue measures for the November 2024 election
Achieved 03/31/2024 Yulia Carter
1.2.3.1 Sub-Task Engaged with the consulting team to explore City options for a potential ballot measure, conducted polling survey and prepared analysis of the survey data to develop recommendations.
Achieved 03/31/2024 Yulia Carter
1.2.4 Task Ballot Measure preparation, placement, and public information Achieved FY 23/24 Q4: Council action was taken at July 8, 2024 meeting to place a ballot measure on the Nov. 5, 2024 election to propose to increase Transient Occupancy Tax (TOT) from 12% to 15%
07/08/2024 Sarah Coffey
1.2.4.1 Sub-Task Receive results and analysis of polling by FM3 regarding potential revenue ballot measure(s).
City Manager to present information and/or staff recommendation to Council Achieved FY 23/24 Q4: City Manager received & analyzed FM3 polling results and proposed to place a ballot measure for Nov. 5, 2024 election to recommend increasing the Transient Occupancy Tax (TOT) from 12% to 15%; the recommendation went to the
Council meeting on July 8, 2024 and Council took action to place the measure on the ballot.
07/08/2024 Sarah Coffey
1.2.4.2 Sub-Task Receive Council direction on potential revenue ballot measure(s) for November 2024 ballot. Achieved FY 23/24 Q4: Council action taken at July 8, 2024 meeting to place a ballot measure on the Nov. 5, 2024 election to propose to increase Transient Occupancy Tax (TOT) from 12% to 15% 07/08/2024 Sarah Coffey
1.2.4.3 Sub-Task With consultant(s) and City Attorney, staff to develop proposed ballot language to present to Council for Council Action to place measure(s) on November 2024 ballot.
Achieved FY 23/24 Q4: Council action taken at July 8, 2024 meeting to place a ballot measure on the Nov. 5, 2024 election to propose to increase Transient Occupancy Tax (TOT) from 12% to 15%.
Action included adoption of Resolution that detailed the proposed ballot language for the measure as recommended by City Attorney and consultant.
07/31/2024 Sarah Coffey
1.2.4.4 Sub-Task Prepare informational materials and communication plan Achieved FY 2024/25 Q2: Task Achieved 12/30/2024 Kevin Woodhouse
1.3 Strategy Prioritize implementation of the Economic Opportunities Study. On Track FY 24/25 Q2: explored creating a separate EOS implementation sub-plan to be defined in Q3
06/30/2030 Yulia Carter
1.3.1 Task Commence work to begin implementation of short-term EOS opportunities. On Track FY 2024/25 Q2: Implementation of the short-term EOS recommendations are underway
06/30/2025 Yulia Carter
1.3.2 Task Continue EOS business assistance and visitor/tourism marketing efforts. Tie together Economic Development Strategy update with Economic Opportunities Study implementation, including marketing.
Off Track FY 24/25 Q2: the project is still delayed and is expected to commence in Q3 due to staffing shortages
06/30/2025 Yulia Carter
1.3.2.1 Sub-Task Implementation of the Marketing Plan, including expansion of the Shop Pacifica program to 57 participating businesses and over 2,000 gift cards sold.
Achieved 06/30/2024 Yulia Carter
1.3.2.2 Sub-Task Launched the Workation pilot program that resulted in 42 additional mid-week Workation reservations over 3 months, injecting over $50,000 into the local economy.
Achieved 06/30/2024 Yulia Carter
1.3.2.3 Sub-Task Improved Pacifica's Social Media presence on Instagram, blogs, newsletters, influencers, and other tools and publications
Achieved 12/31/2023 Yulia Carter
1.3.2.4 Sub-Task Continue implementing the City's Economic Development program and short-term EOS opportunities, including Shop Pacifica, business visitations, Palmetto Street Enhancements, Business Matters publication, and more.
On Track FY 24/25 Q2: Continuing to implement tasks as per EOS recommendations
06/30/2025 Tara Schiff
1.3.2.5 Sub-Task Developed Economic Vitality Strategy that combined EOS, Economic Development Strategy, Marketing Plan and Strategic plan and included a workplan.Off Track FY 24/25 Q1: the task was carried over from FY 23/24 and remains delayed due to competing priorities and staff
shortages, will be revisited in Q3, 2025
06/30/2024 Yulia Carter
1.3.2.6 Sub-Task Manage Pacifica Hotel Business Improvement District activities and workplan, including completing the conversion process to 94' district law.
Off Track FY24/25 Q2: The item was not achieved in FY23/24 as originally planned due to the Council's decision to delay the formation of the new BID district. Therefore, it was carried over in the FY 24/25. Staff will resume this work in Q3.
06/30/2024 Yulia Carter
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 4 of 21
1.c
Packet Pg. 12
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
1.3.3 Task Hire permanent Economic Development Manager to implement the City's Economic Development Program and continue implementation of short-term opportunities and begin implementation of medium-term opportunities of the EOS.
Achieved 06/30/2024 Yulia Carter
1.3.4 Task Commence Surplus Lands Act compliance and marketing of 2212 Beach Blvd. Site On Track FY 24/25 Q2: The item was not achieved last year and was carried over into FY 24/25 due to competing priorities and staff shortages. The consultant has been engaged and the work will resume in Q3.
06/30/2024 Yulia Carter
1.3.4.1 Sub-Task Engaged with the consulting firm for the SLA compliance process and marketing of the site; Received a preliminary title report; and initiated an appraisal service for 2212 Beach Blvd. site.
Achieved 03/31/2024 Yulia Carter
1.3.4.2 Sub-Task Complete Appraisal for 2212 Beach Blvd Site and work with the consulting firm on developing RFQ/P as subject to SLA process, present responses to Council for review and direction and negotiate Letter of Intent with potential developer.
Achieved 06/30/2024 Yulia Carter
1.3.4.3 Sub-Task Engaged with the consultant who will initiate this work once the appraisal report is received On Track FY 24/25 Q2: The City engaged with Kosmont Company to complete the process. The work will commence in Q3.
06/30/2025 Yulia Carter
1.3.5 Task Request for Proposals processing and related next steps for development of 2212 Beach Blvd Site
Not
Started
FY 24/25 Q2: The task has not started yet and will occur after the SLA process is completed
06/30/2025 Yulia Carter
1.3.6 Task Streamline the City's development regulations for particular opportunity sites, development types, etc. to improve the process, such as frontloading CEQA and making certain projects ministerial approval only (outside Coastal Zone)
Not
Started
FY24/25 Q2: The task has not started and postponed to Q3 due to other conflicting CDD priorities
06/30/2025 Samantha
Updegrave
1.3.6.1 Sub-Task Economic Development Manager coordinates with Planning Department to identify priority sites and regulations.
Not
Started
FY24/25 Q2 06/30/2026 Tara Schiff
1.3.6.2 Sub-Task Economic Development Manager coordinates with Planning Department during Housing Element Program HE-I-2 implementation ("Phase 2 Rezoning," zoning modernization and streamlining).
Not
Started
FY24/25 Q2 06/30/2025 Tara Schiff
1.3.7 Task Explore other funding sources, including Enhanced Infrastructure Financing District (EIFD), Community Facility Districts (CFD), and Climate Resiliance District (CRD) options, or related tools, for West Sharp Park and Quarry/Rockaway
Not
Started
FY 24/25 Q2: The task has not started yet due to limited staff capacity and is now being planned for Q3
06/30/2025 Yulia Carter
1.3.8 Task Develop the Economic Vitality Strategy to serve as a single consolidated document to articulate and prioritize previously approved economic development plans, programs and strategies Off Track FY 24/25 Q2: The item was not achieved last fiscal year and remains off-track as of Q2 and postponed to Q3 due to staff capacity.
12/31/2024 Yulia Carter
1.4 Strategy Prepare the Cost Allocation Plan and Conduct the Development Impact Fee and Master Fee Studies Not Started
06/30/2026 Marisol
Gomez
1.4.1 Task Conduct an RFP Process and select a consulting firm for the CAP, DIF and MFS project Not Started
07/31/2025 Marisol
Gomez
1.4.2 Task Conduct the Development Impact Fee Study Not Started
FY24/25 Q1: It is anticipated that the Development Impact Study Fee impact review and study will begin mid-2025
12/31/2025 John Mullins
1.4.3 Task Conduct the Cost Allocation Plan Not
Started
01/31/2026 Lucy Xie
1.4.4 Task Conduct the Master Fee Study and Adopt a new MFS Not Started
06/30/2026 Lucy Xie
1.5 Strategy Ongoing, non-discretionary or previously initiated projects and services On Track 06/30/2030 Yulia Carter
1.5.1 Task Complete labor negotiations with all employee groups (currently underway) Achieved 09/30/2023 Yulia Carter
1.5.2 Task Day-to-day organizational management, services, reporting, public meeting coordination, and community engagement, responsiveness, and outreach
On Track FY 24/25 Q2: Day-to-day operations within the City Clerk's Office are on track. Significant accomplishments occurring in Q2 include conclusion of the November 2024 Municipal
Election, City Council Reorganization meeting in December and swearing in two new City Councilmembers from Districts 1 and
4. 06/30/2025 Sarah Coffey
1.5.2.1 Sub-Task Continue timely delivery on key milestones within the Finance cycle (Quarterly Treasurer's and Financial Reports, Interim and Final Audit, including Single Audits, Measure A and Measure W AUP; Child Care Program Audit, Mid-year and Annual Budget Process) On Track FY 24/25 Q2: ongoing task 06/30/2025 Marisol
Gomez
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 5 of 21
1.c
Packet Pg. 13
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
1.5.2.2 Sub-Task Annual Mandated Reporting: EEO-1 Reporting Affordable Care Act 1095 report; OSHA; Emergency Preparedness Plan; Public Annual Self-Insured State Reporting and legal HR compliance requirements; State Controller's Mandated Reports for Streets; Cities Transaction; Public Financing Authority, and Government Employee Compensation; annual Bond disclosure; Successor Agency and ROPS reporting to the State Department of Finance and San Mateo County Oversight Board. Quarterly Payroll Tax Filing for IRS and EDD.
On Track FY 24/25 Q2: these are ongoing compliance tasks 06/30/2025 Lucy Xie
1.5.2.3 Sub-Task Non Discretionary tasks for Day-to-day reporting mandates in the City Clerk’s Office (e.g continue timely delivery of responses to Public Records Act Requests, meeting coordination including publication and posting of Agendas, execution of Resolutions and Ordinances, etc.).
On Track FY 24-25 Q2: Non-Discretionary day-to-day reporting mandates in the City Clerk's Office remain on track for Q2, including monitoring and responding to Public Records Act Requests, meeting coordination and publication of Agendas / Minutes / Resolutions / Ordinances for City Council meetings.
06/30/2025 Sarah Coffey
1.5.3 Task Continue systems efficiency improvements, such as Public Records Act handling, document scanning, etc. and service-delivery assessment
On Track FY 24-25 Q2: City Clerk's Office remains on track with systems efficiency improvements through the use of NextRequest
platform for processing of Public Records Act Requests, QAlert as a Customer Relations Management system for handling
service requests, digital documentation. Deputy City Clerk was involved in and continues to be involved in testing and soft rollout of the Rose AI artificial intelligence assistance on the City website in addition to adding the voice AI feature for phone calls after hours. Next steps will be anticipating implementation of a public portal for Laserfiche for the repository of City Council Agendas and Minutes.
06/30/2025 Sarah Coffey
1.5.3.1 Sub-Task Prepare for and Hold Citywide Records Clean Up Day 2023 - scheduled for Feb. 21, 2024. Achieved FY 23-24 Q2: In response to Grand Jury Report titled, "A Delicate Balance between Knowledge and Power: Government
Transparency and the Public’s Right to Know" dated August 9, 2022, the Grand Jury's Recommendation to the City of Pacifica was to have Council consider directing staff to consider adopting a records management practice analogous to City of San Mateo’s “Records Clean-Up Day”. Per the City's October 24, 2022 response to the Grand Jury Report as approved by City Council, an agenda item was brought back to City Council at the June 12, 2023 City Council meeting and the Council directed staff to hold a 2023 pilot "Records Clean-Up Day" coordinated with the move from temporary Civic Center operations location at the Community Center back to the renovated Civic Center Campus. Following Council's direction, City Clerk's Office initiated and executed a plan towards Records Clean-Up Day, including staff Records Management Training with consultant Bruce Meier of Records Control Services, identifying Records Coordinators for each department / division, communications to City staff regarding records management strategies, request for Staff Plans for Records Clean-Up Day from each
Department, a process for Records Destruction Request Form submissions from departments and coordinating review and approval from City Clerk and City Attorney's Office, and records destruction for approved records and celebration of the department priorities per Staff Plans on the "Records Clean-Up Day" held on February 21, 2024.
02/29/2024 Sarah Coffey
1.5.3.2 Sub-Task Research Agenda Management Software product that provides for integrated meeting video for City Council and Planning Commission meetings and incorporates all City Committees / Commissions for Agenda and Minutes publication.
Achieved FY24/25 Q2: Executed Agreement with Granicus for the OneMeeting Agenda Management software product, which
includes integrated meeting video functionality, to replace the IQM2 / MinuteTraq product. Next steps will be City Clerk's Office, IT and select staff from departments, Pacific Coast TV to work with Granicus on the implementation of OneMeeting for Agendas / Minutes for City Council, Planning Commission and all other City Committees / Commissions and the transition plan from IQM2 to OneMeeting.
12/31/2024 Sarah Coffey
1.5.3.3 Sub-Task Continue efforts for digitizing records and uploading digital records into Laserfiche as the document repository. Complete the Laserfiche repository records for City Council Ordinances & Resolutions, then Agreements, then Agenda Staff Reports.
Off Track FY24/25 Q2: Identified records have been scanned / digitized.
The effort for quality review, completing metadata fields and uploading to Laserfiche has been delayed due to other priority activities and projects. Priority was given to identifying a new Agenda Management software and executing the agreement with the vendor. Next steps for the document digitization / Laserfiche effort will be to implement a public portal to Laserfiche to provide access limited to the repository of City Council Agendas and Minutes. Continue efforts to review 06/30/2025 Sarah Coffey
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 6 of 21
1.c
Packet Pg. 14
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City scanned Agreements and Ordinances / Resolutions and upload to Laserfiche to complete those repositories.
1.5.3.4 Sub-Task Implement automated scheduling softwares for Police Department Achieved 06/30/2024 Maria Sarasua
1.5.3.5 Sub-Task Continue modernization and maintenance of technology infrastructure, including new Civic Center locations
On Track FY 24/25 Q2: this is ongoing task 07/01/2025 Harun Kiziltug
1.5.3.6 Sub-Task Continue modernization and maintenance of technology infrastructure On Track FY 24/25 Q2: this is an ongoing task that should continue for the duration of the SP
06/30/2024 Harun Kiziltug
1.5.4 Task Continue processing of Planning documents/ordinances/plans updates that clarify/streamline development requirements and processes, including the Local Coastal Land Use Plan, the Sharp Park Specific Plan, the Quarry Site Specific Plan, and Zoning Code Amendments On Track FY24/25 Q2: this is ongoing workplan 06/30/2030 Samantha Updegrave
1.5.4.1 Sub-Task Coastal Commission certification of LCLUP. Off Track FY24/25 Q2: See Strategy 4.3 and related Work Program 06/30/2025 Samantha Updegrave
1.5.4.2 Sub-Task Coastal Commission certification of Sharp Park Specific Plan. On Track 12/31/2025 Samantha Updegrave
1.5.4.3 Sub-Task Implement Housing Element Program HE-I-2 and other Economic Development-related zoning updates.
On Track FY24/25 Q2: See prior Strategy 1.3 and following Strategy 3.3 09/30/2025 Samantha Updegrave
1.5.5 Task Continue Enterprise Resource Planning solution implementation for Financial and Human Resource Management System modules.
On Track FY 24/25 Q2: the task is on-track as scheduled. The Financial module went live on 7/1/2024 and the HRMS module is
scheduled to go live on 1/1/2025.
06/30/2025 Yulia Carter
1.5.5.1 Sub-Task Completed vendor selection and contract negotiation process with Tyler Technology and launched the Munis ERP system implementation
Achieved 06/30/2024 Yulia Carter
1.5.5.2 Sub-Task Revamp the City's chart of accounts structure and complete the conversion and mapping. Achieved 06/30/2024 Yulia Carter
1.5.5.3 Sub-Task Complete financial module setups and conversion and go live with Munis Financial Module Achieved FY 23/24 Q4: Completed 06/30/2024 Lucy Xie
1.5.5.4 Sub-Task Prepare employee database setups and complete HR/ MOU/ Benefit Master Codes, personnel action tables, position control and salary tables, cost centers, positive pay and Time and Attendance and go live with the HRMS Module
On Track FY 24/25 Q2: The work has been completed, with the HRMS module scheduled to go live in January 2025, the task will be marked as "achieved" in Q3.
01/01/2025 Zach Harris
1.5.5.5 Sub-Task Complete staff's training on the Financial and HRMS Module setup and capabilities and create training library.
Achieved FY 24/25 Q2: The staff training for the new Financial module was completed the HRMS training is scheduled for early
January, 2025
01/01/2025 Lucy Xie
1.5.6 Task Implement a Geographic Information System Achieved FY24/25 Q1: The city in coordination with Pro West has built a GIS platform and currently has over 80 GIS layers and maps. All key staff, departments and divisions have access to the Pacifica GIS system. Staff continues to improve and create layers in the GIS system.
06/30/2025 John Mullins
1.5.6.1 Sub-Task Bring in a project manager consultant to conduct the needs assessment and manage implementation
On Track 06/30/2025 Roland Yip
1.5.7 Task Develop ongoing audit strategy and conduct routine audits of the City's top revenues sources, inlcluding Sales Tax, TOT, Business License and Cannabis to ensure compliance; continue to pursue grant funding; review the revenue-generated agreements for appropriate terms and economic escalators.
On Track FY 24/25 Q2: This is an ongoing task that requires ongoing work annual work and coordination. The annual Cannabis
audits were completed, TOT audits started this year and will continue in future years, sales tax and business license tax audits are done in portions every year
06/30/2025 Yulia Carter
1.5.7.1 Sub-Task Conduct an RFP process and select a grant-writing firm to establish an ongoing grant finding services
Achieved 06/30/2024 Yulia Carter
1.5.7.2 Sub-Task Ongoing work with the grant-writing firm on various grant applications On Track FY24/25 Q2: this is ongoing task 06/30/2030 Tara Schiff
1.5.7.3 Sub-Task Launched the Business License Compliance process with all business type categories (property management, general businesses, professional, etc.) Achieved 06/30/2024 Yulia Carter
1.5.7.4 Sub-Task Ongoing compliance efforts related to Business License Tax Off Track FY 24/25 Q2: this is an ongoing annual effort. Continued delays in rolling out this year's compliance cycle due to staff shortages and other priorities. Postposed to Q3.
06/30/2030 Yulia Carter
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 7 of 21
1.c
Packet Pg. 15
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
1.5.7.5 Sub-Task Ongoing tax compliance efforts related to STR providers. On Track FY 24/25 Q2: Continued ongoing compliance work in coordination with HdL. Developed a format and generated quarterly STR status reports shared with the Council during the STR study sessions.
06/30/2030 Yulia Carter
1.5.7.6 Sub-Task Conduct annual audits for cannabis businesses. On Track FY 2024/25 Q2: This is an ongoing annual task. All audits are being completed for the year.
06/30/2030 Marisol
Gomez
1.5.7.7 Sub-Task Conduct annual audit of lodging providers (TOT) On Track FY 24/25 Q1: This is an ongoing annual task. The audit work commenced with two establishments being audited this year 06/30/2030 Marisol
Gomez
1.5.8 Task Review, update, develop and implement policies and processes related to Administrative Services to comply with legal requirements and best practices On Track FY 24/25 Q2: developed and implemented the telecommute policy and updated processes related to purchasing, personnel action forms and budget process
06/30/2030 Yulia Carter
1.5.8.1 Sub-Task Prepare and Rollout the Credit Card Use Policy Achieved completed 03/31/2024 Lucy Xie
1.5.8.2 Sub-Task Revisions to the Purchasing Policy Achieved 03/31/2024 Yulia Carter
1.5.8.3 Sub-Task Review and Update of Administrative Policies Off Track FY 24/25 Q2: Delays in identifying the priority policies due to staff shortages in HR.
06/30/2025 Zach Harris
1.5.8.4 Sub-Task Reviewed and updated Anti-harassment policy update and conducted citywide training. Achieved 06/30/2024 Zach Harris
1.5.8.5 Sub-Task Prepared Outstanding Checks policy and procedures Achieved 06/30/2024 Lucy Xie
1.5.9 Task Develop and implement a citywide Risk Management Program that includes, but is not limited to, general liability, property, vehicle and financial risk management, to comply with operational best practices, provide risk control and mitigation. Conduct related staff training.
Achieved 06/30/2024 Yulia Carter
1.5.9.1 Sub-Task Re-establish the City's Safety Committee and resume quarterly meetings Off Track FY 24/25 Q2: This is a carry-over item that was not achieved last FY, but is now progressing as planned. The Safety
Committee has been re-established and the Committee
meeting was held in December 2024, and will continue
quarterly.
06/30/2024 Yulia Carter
1.5.9.2 Sub-Task Establish the Risk Management Committee and hold ongoing meetings to review general liability claims, develop risk mitigation strategies , conduct risk assessment and set priorities for implementation of the Risk Management best practices.
Achieved 06/30/2024 Yulia Carter
1.5.9.3 Sub-Task Reviewed and update of the City's Injury and Illness Prevention Program (IIPP) Achieved 06/30/2024 Yulia Carter
1.5.9.4 Sub-Task Complete Risk Management Self-Assessment to identify the high-risk areas (by frequency and severity)
Achieved 06/30/2024 Yulia Carter
1.5.9.5 Sub-Task Improve cybersecurity infrastructure and continuous training of staff to increase cybersecurity awareness.
On Track FY 24/25 Q2: Continuing work to increase staff awareness and ongoing cybersecurity training
06/30/2030 Harun Kiziltug
1.5.10 Task Conduct an RFP process and select a new qualified financial audit firm to perform the City's annual regular and single audit and assist with the preparation of the ACFR report Achieved FY 2023/24 Q4: the RFP process is completed and the new audit firm selected
07/31/2024 Lucy Xie
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 8 of 21
1.c
Packet Pg. 16
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City Goal Two - Improve and steward City infrastructure, streets and facilities.
Goal Two - All Items
Not Started 13 (21%)
On Track 19 (31%)
Off Track 9 (15%)
At Risk 1 (2%)
Achieved 18 (30%)
Canceled 1 (2%)
Goal Two – Improve and Steward City Infrastructure, Streets, and Facilities The City Council’s Goal Two – Improve and Steward City Infrastructure, Streets, and Facilities, is to focus on critical City infrastructure needs. To achieve this goal, the Council has identified four key strategies, in addition to ongoing nondiscretionary or previously initiated projects and services that contribute to this goal.
Across these strategies, tasks, and subtasks, staff has developed a comprehensive work plan encompassing a total of 63 items for the current and upcoming fiscal years. These items are categorized as follows: 8 accomplishments, indicating successful completion; 31 items on track progressing as planned; 20 items scheduled to commence within the current or next fiscal years; 3 items marked as off track primarily due to time/capacity or budget constraints and one at risk project (“400 Esplanade Environmental/Final Design”) due to lack of Coastal Commission Approval to date.
The breakdown for the current fiscal year 2023-24 and the upcoming fiscal year 2024-25 provides further insight into the distribution of these status items, given that some will be carried over into the next fiscal year or scheduled to begin during that period.
Improve and steward City infrastructure, streets and facilities. # Level Indented Name Status Last Update's Comment Due Date Assigned To
2.1 Strategy Complete selected stormwater and flooding improvements citywide. Off Track FY 24/25 Q2: Project delays due to funding. The city continues to do what it can on smaller projects to reduce flooding in identified and problematic areas. The city has incorporated the 2022 stormwater master plan shapefiles into the GIS system. Over the next year the city will be improving the accuracy of the stormwater mapping and
locations of stormwater assets and attributes. The GIS
mapping system In coordination with the mobile
management system will help staff prioritize stormwater issues and flooding for future CIP projects.
06/30/2030 John Mullins
2.1.1 Task Complete interim Storm Drain study, design and construction for Anza/Arguello area Achieved 06/30/2024 Roland Yip
2.1.2 Task Complete Linda Mar Storm Pump Station review and rehabilitate equipment Achieved FY 24/25 Q2: Staff completed the electrical contacts for the MCC, and the new hydrapump installation is complete. 03/31/2025 Louis Sun
2.1.2.1 Sub-Task Purchase new Hydrapump Not Started 12/31/2025 Louis Sun
2.1.3 Task Apply for grant funding to allow design of Lower Linda Mar Storm Drain Improvements On Track FY 2024/25 Q2: Did not receive CalOES HMGP and looking for another funding sources.
06/30/2025 Roland Yip
2.1.4 Task Complete repairs to storm drainage systems damaged during winter storms with FEMA funding
Off Track FY24/25 Q2: There has been delays due to the amount of comments from FEMA for review.
03/31/2025 Roland Yip
2.1.4.1 Sub-Task RFP for Design Achieved FY 24/25 Q1: Released RFP and awarded construction design contract to Cotton Shires and Associates.
06/30/2024 Roland Yip
2.1.4.2 Sub-Task Design Off Track FY 24/25 Q2: There are some delays with getting the RFP for the geotechnical investigation. Currently, Cotton, Shires, and Associates is still working on finalizing the design. 12/31/2024 Roland Yip
2.1.4.3 Sub-Task Construction Off Track FY24/25 Q2: Two FEMA projects have been completed.
There are five projects totaling $865,000 that are still pending FEMA reimbursement.
03/31/2025 Roland Yip
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 9 of 21
1.c
Packet Pg. 17
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
2.1.5 Task Pursue funding and planning for stormwater projects identified in the Storm Drainage Master Plan
On Track FY 24/25 Q2: Staff has identified a potential source of funding for stormwater projects.
06/30/2026 Louis Sun
2.2 Strategy Advance the Beach Boulevard Resiliency and Esplanade Protection Projects (including the Pier, as feasible).
On Track 06/30/2030 Roland Yip
2.2.1 Task Complete Phase 2a of the design for the BBIRP Off Track FY 24/25 Q2: Anticipate completed Phase 2A by end of 2025.
06/30/2024 Roland Yip
2.2.2 Task Pursue posssible funding sources for Phase 2b of the BBIRP On Track 06/30/2025 Roland Yip
2.2.2.1 Sub-Task Environmental Documentation Funding On Track 07/01/2025 Roland Yip
2.2.3 Task If funding search is successful, commence Phase 2b of BBIRP Not Started 06/30/2026 Roland Yip
2.2.3.1 Sub-Task Environmental Documentation Not Started 06/30/2026 Roland Yip
2.2.4 Task Future phases/construction of BBIRP Not Started 06/30/2026 Roland Yip
2.2.4.1 Sub-Task Permiting starts Not Started 01/01/2028 Roland Yip
2.2.4.2 Sub-Task Construction start Not Started 01/01/2030 Roland Yip
2.2.5 Task Complete 310-330 Esplanade Environmental Document and Final Design On Track FY24/25 Q2: Project is back on schedule to finish the final design by the end of 2025.
06/30/2026 Roland Yip
2.2.6 Task Complete 400 Esplanade Environmental Document and Final Design At Risk FY24/25 Q2: Consultants still working on resubmitting second round of comments for the Coastal Commission
CDP.
06/30/2025 Roland Yip
2.2.7 Task Finalize the Pacifica Pier full assessment Achieved 06/30/2024 Roland Yip
2.2.8 Task Identify funding for Pacifica Pier railing and repairs project Off Track FY24/25 Q2: Project has changed to a Pier Rehabilitation Project that costs around $20 million. Currently working on additional application materials for the $963k from the Consolidated Appropriations Act. Staff is still seeking for funding sources for the full project.
12/30/2024 Roland Yip
2.2.9 Task Depending on funding and result of full Pier assessment, construction of the Pacifica Pier repairs
Not Started FY24/25 Q2: Contingent on funding from Task 2.2.8 06/30/2028 Roland Yip
2.3 Strategy Broaden community awareness of the Library projects. On Track 09/30/2024 Kevin Woodhouse
2.3.1 Task Reconvene the Library Advisory Committee and continue public information/outreach On Track FY24/25 Q2: Library Advisory Committee is meeting regularly on a monthly basis. Subcommittees have been
established with a focus on outreach, collateral, and social media. Social media posts have been occurring on a
weekly basis through the Pacifica Friends of the Library Instagram and Facebook accounts; boosted posts have
built more of a following on each platform. Outreach
activities to the community will ramp up in the Spring of 2025 based on a draft outreach / events calendar
developed by the outreach subcommittee.
06/30/2025 Sarah Coffey
2.3.1.1 Sub-Task Complete Charter Review for Library Advisory Committee & Council adoption of amended Resolution to define purpose & membership of Library Advisory Committee.
Achieved City Council adopted Resolution No. 67-2023 at a regular City Council meeting held on June 26, 2023 amending and updating the purpose and membership of the Library
Advisory Committee and directing staff to initiate
recruitment of new members for re-forming the Library
Advisory Committee.
06/30/2023 Sarah Coffey
2.3.1.2 Sub-Task Recruitment & selection of Library Advisory Committee members including voting members, youth members, and ex-officio non-voting members.
Achieved Voting Library Advisory members were appointed at 8/28/2023 City Council meeting; two positions were
reserved at that time for recruitment of Youth members.
Staff recruited specifically for Youth members for two
voting positions on Library Advisory Committee. Two atlarge, voting Youth members were appointed by City Council to Library Advisory Committee at 10/23/2023 City Council meeting.
12/31/2023 Sarah Coffey
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 10 of 21
1.c
Packet Pg. 18
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
2.3.1.3 Sub-Task Hold initial Library Advisory Committee member under new membership (December 20, 2023)
Achieved Initial Library Advisory Committee meeting under new membership was held 12/20/2023. Library Advisory
Committee is currently holding monthly regular meetings on 2nd Wednesday of each month.
12/31/2023 Sarah Coffey
2.3.1.4 Sub-Task Library Advisory Committee to assist with public information and outreach regarding the Sanchez Library Outpost construction, installation and ribbon cutting eventin coordination with San Mateo County Libraries, Public Relations consultant, and City Staff and educate public on how the Outpost fits into the progress toward the overall Libraries Modernization Project. (Completion of Outpost and Ribbon cutting anticipated in Spring 2024.)
Achieved Sanchez Library Outpost Ribbon Cutting was held on Tues.
July 23, 2024; Library Advisory Committee provided
information at the event regarding the Pacifica Libraries Modernization Project.
06/30/2024 Sarah Coffey
2.3.1.5 Sub-Task Conduct regular monthly Library Advisory Committee meetings and subcommittee work to continue public information / outreach regarding the Libraries Modernization Project.
On Track FY24/25 Q2: Library Advisory Committee is meeting regularly on a monthly basis. Subcommittees have been
established with a focus on outreach, collateral, and social media. Social media posts have been occurring on a
weekly basis through the Pacifica Friends of the Library Instagram and Facebook accounts; boosted posts have
built more of a following on each platform. Outreach
activities to the community will ramp up in the Spring of 2025 based on a draft outreach / events calendar
developed by the outreach subcommittee.
06/30/2025 Sarah Coffey
2.3.2 Task Complete construction of the Sanchez Library "Outpost" automated kiosk Achieved 09/30/2024 Roland Yip
2.3.3 Task Include feasibility of funding measure for new Libraries as part of Goal/Strategy 1B. Canceled FY 24/25 Q1: The item was canceled due to the funding measure for the new library being not feasible at this time06/30/2024 Yulia Carter
2.3.3.1 Sub-Task Conduct polling survey and analyze the results Achieved 06/30/2024 Yulia Carter
2.3.4 Task Pursue grant funding opportunities as available On Track FY 24/25 Q2 Update: This item was not achieved by the original due date and was carried over into FY24/25. After being reported off track for Q1, the item is back on track as the grant writing consultant has been engaged, and the
task is now on their radar for ongoing screening of funding opportunities.
03/31/2024 Yulia Carter
2.4 Strategy Develop a Facilities and Equipment Plan for Public Safety and the Community Center. Off Track FY24/25 Q1: After implementation of the community management updating system and conducting initial site
inspections, the City will develop a facilities and equipment plan for public buildings. We anticipate development of the plan will begin in late 2025.
06/30/2030 John Mullins
2.4.1 Task Identify public safety equipment needs Achieved 09/30/2023 Maria Sarasua
2.4.1.1 Task Acquire and implement public safety technology to improve efficiency and effectiveness On Track Implemented Planit Scheduling Software, Citizen RIMS, ALPR, UAS(drone technology)
06/30/2030 Maria Sarasua
2.4.1.2 Sub-Task Acquire current Axon Taser technology Achieved 12/31/2023 Maria Sarasua
2.4.1.3 Sub-Task Install new in-car camera system Achieved 06/30/2024 Maria Sarasua
2.4.1.4 Sub-Task Acquire Axon body worn camera system Achieved 12/31/2023 Maria Sarasua
2.4.1.5 Sub-Task Implement Automated License Plate Reader (ALPR) technology Achieved 12/31/2024 Maria Sarasua
2.4.1.6 Sub-Task Implement Drone Technology Off Track DGI Drones are held in US Customs. Must research and negotiate new contract to purchase American Made
Drones to align with current law/legislation
06/30/2026 Maria Sarasua
2.4.2 Task Identify public safety facility maintenance needs On Track FY24/25 Q2: The city plans to implement a community management maintenance system. The software will
include work orders and inspection checklists to identify, manage and track safety facility maintenance needs. We hope to have the program up and running in July 2025
09/30/2025 John Mullins
2.4.3 Task Develop public safety equipment replacement schedule Achieved FY 24/25 Q2: Public Safety Equipment Replacement Schedule Implemented
03/31/2024 Maria Sarasua
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 11 of 21
1.c
Packet Pg. 19
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
2.4.4 Task Complete a Facilities Assessment Report On Track FY 2024/25 Q2: Staff is currently putting all city owned properties in the GIS system. The next phase is to
prioritize and inspect each site/property to determine what type of assessment is necessary. Health life and safety assessments will take priority in determining the
assessment schedule. A determining factor is staff
availability and or funding for 3rd party inspection
06/30/2025 John Mullins
2.4.5 Task Identify and complete short-term Community Center Maintenance/Repair Needs Off Track FY24/25 Q2: The scope of the building repairs has proven to be more extensive than initially expected. The estimated costs for replacing the glass entry doors were higher than anticipated. The next steps include identifying potential vendors for partial floor replacement and interior painting.
Once the full cost of all repairs is determined, staff will move forward with the bidding process. 06/30/2025 Scott Leslie
2.4.6 Task Public outreach, surveys, and feasibility analysis of upgrading/replacing Community Center Not Started FY24/25 Q2: Project has not begun. 12/31/2025 Scott Leslie
2.5 Strategy Ongoing, non-discretionary or previously initiated projects and services On Track FY 2024/25 Q2: Ongoing program and services based on available funding
06/30/2030 John Mullins
2.5.1 Task Day-to-day organizational management, services, reporting, public meeting coordination, and community engagement, responsiveness, and outreach
On Track 06/30/2030 Elizabeth Brooks
2.5.2 Task Completion of selected wastewater system improvements in CIP for the treatment plant and collections system
On Track 07/01/2029 Louis Sun
2.5.2.1 Sub-Task Ultraviolet Disinfection System On Track 12/31/2025 Dan Patten
2.5.2.2 Sub-Task Lower Linda Mar Collection System Rehabilitation Project On Track 12/31/2025 Dan Patten
2.5.3 Task Complete Civic Center renovation, move staff offices, and begin providing services in the renovated space
Achieved completed 06/30/2024 John Mullins
2.5.4 Task Engineering reviews and support of infrastructure related to development projects On Track FY24/25 Q2: the city of Pacifica has an ongoing review and permitting program for all development projects. The city plans to implement a new community development
software which includes projects and permit management.
The city is going through the permitting software review process now and hopes to roll out a new system in late
2025
06/30/2025 John Mullins
2.5.5 Task Continue annual implementation of the 5-year Streets Improvement Plan Achieved Approved by City Council on July 8th, 2024 06/30/2025 Roland Yip
2.5.6 Task ADA Transition Plan update Not Started FY24/25 Q2: not started - other planning priorities took precedent
06/30/2025 Samantha
Updegrave
2.5.6.1 Sub-Task Release RFP for CASp evaluation Not Started FY24/25 Q2: not started - other planning priorities took precedent
06/30/2030 Samantha
Updegrave
2.5.6.2 Sub-Task Review and approve plan Not Started FY24/25 Q2: not started - other planning priorities took precedent
06/30/2030 Samantha
Updegrave
2.5.6.3 Sub-Task Prioritize projects in CIP Not Started FY24/25 Q2: other planning priorities took precedent 06/30/2030 Samantha Updegrave
2.5.6.4 Sub-Task Complete required projects. Not Started FY24/25 Q2: other planning priorities took precedent 06/30/2030 Samantha Updegrave
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 12 of 21
1.c
Packet Pg. 20
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City Goal Three - Prioritize protection and development of affordable housing.
Goal Three - All Items
Not Started 11 (22%)
On Track 11 (22%)
Off Track 14 (28%)
Achieved 13 (26%)
Canceled 1 (2%)
Goal Three – Prioritize the Protection and Development of Affordable Housing The City Council’s Goal Three – Prioritize the protection and development of affordable housing, focusing on completing the Housing Element update and implementation and updates to the short-term rental ordinance. To achieve this goal, the Council has identified three key strategies, in addition to ongoing non-discretionary or previously initiated projects and services that contribute to this goal.
Across these strategies, tasks, and subtasks, staff has developed a comprehensive work plan encompassing a total of 50 items for the current and upcoming fiscal years. These items are categorized as follows: 8 accomplishments, indicating successful completion; 16 items on track, progressing as planned; 18 items not started but scheduled to commence within the current or next fiscal years; 8 items marked as off track primarily due to time/capacity or budget constraints.
The breakdown for the current fiscal year 2023-24 and the upcoming fiscal year 2024-25 provides further insight into the distribution of these status items, given that some will be carried over into the next fiscal year or scheduled to begin during that period.
Prioritize protection and development of affordable housing. # Level Indented Name Status Last Update's Comment Due Date Assigned To
3.1 Strategy Complete the Housing Element Update. Off Track FY24/25 Q2: Staff continuing to work with HCD on revisions to HE
12/31/2023 Samantha Updegrave
3.1.1 Task Finalize and circulate for public comment an Initial Study/Negative Declaration (CEQA) Achieved 12/31/2023 Samantha Updegrave
3.1.1.1 Sub-Task Public review and comment. Achieved 12/31/2023 Samantha Updegrave
3.1.1.2 Sub-Task IS/ND adoption. Achieved 03/31/2024 Samantha Updegrave
3.1.2 Task Potential additional joint study session with Planning Commission/City Council after HCD comments
Achieved 12/31/2023 Samantha Updegrave
3.1.2.1 Sub-Task Conduct joint study session. Achieved 12/31/2023 Samantha Updegrave
3.1.3 Task Public hearings at Planning Commission and City Council for final adoption Achieved 12/31/2023 Samantha Updegrave
3.1.3.1 Sub-Task Complete Planning Commission public hearing. Achieved 03/31/2024 Samantha Updegrave
3.1.3.2 Sub-Task Complete City Council public hearing. Achieved 03/31/2024 Samantha Updegrave
3.1.4 Task HCD Certification of Housing Element Update Off Track FY24/25 Q2: Staff continuing to work with HCD on revisions to HE
06/30/2024 Samantha Updegrave
3.2 Strategy Update the Short-Term Rental Ordinance. Off Track FY24/25 Q2: Draft Ordinance scheduled for 1st PC meeting in 2025 (1/21/25). This strategy is offtrack due to staff resources focused on the extended LCLUP process
06/30/2025 Samantha Updegrave
3.2.1 Task Complete LCP amendment for STR cap Achieved 12/31/2023 Samantha Updegrave
3.2.1.1 Sub-Task Submit LCP amendment to Coastal Commission. Off Track FY24/25 Q2: LPC amendment needs to follow adoption of ord by CC
06/30/2024 Samantha Updegrave
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 13 of 21
1.c
Packet Pg. 21
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
3.2.1.2 Sub-Task Coastal Commission certification hearing. Not Started 06/30/2025 Samantha Updegrave
3.2.2 Task Research and prepare draft ordinance for major STR ordinance revision Achieved FY24/25 Q2: Staff held four study sessions w/ City Council resulting in policy directions for an updated
ordinance. Next step is to draft the ordinance.
12/31/2023 Samantha Updegrave
3.2.3 Task Coordinate with Coastal Commission staff, revise ordinance to incorporate feedback Achieved FY24/25 Q2: Staff met w/ CCC on 11/5/24 and with Council on 12/4/24
06/30/2024 Samantha Updegrave
3.2.4 Task Planning Commission and City Council public hearings Off Track FY24/25 Q2: Planning Commission hearing scheduled for FY24/25 Q3 (1-21-25)
12/31/2024 Samantha Updegrave
3.2.5 Task LCP amendment for major STR ordinance revision Not Started 06/30/2025 Samantha Updegrave
3.3 Strategy Prioritize Housing Element program implementation. On Track FY 24/25 Q2: While immediate sub-tasks related to the implementation of the Housing Element are offtrack, the overall strategy is noted on track during the 7-year implementation cycle
06/30/2030 Samantha Updegrave
3.3.1 Task Prepare EIR for Phase 1 rezonings of Housing Opportunity Sites Off Track FY24/25 Q2: DEIR posted 12/13/24 and public comment period initiated, however process is
ongoing
01/31/2025 Samantha Updegrave
3.3.1.1 Sub-Task Prepare draft EIR. Off Track FY24/25 Q2: DEIR posted on 12/13/24 12/31/2023 Samantha Updegrave
3.3.1.2 Sub-Task Public review and comment. Off Track FY24/25 Q2: Public comment period still open - will close in 2025
12/31/2023 Samantha Updegrave
3.3.1.3 Sub-Task Certify EIR. Off Track FY24/25 Q2: RTC + preparation of the FEIR will commence after public comment period closes
12/31/2023 Samantha Updegrave
3.3.2 Task Planning Commission and City Council public hearings to adopt Phase 1 rezonings of Housing Opportunity Sites incl. EIR certification
Off Track FY24/25 Q2: DEIR is out for public comments 03/31/2024 Samantha Updegrave
3.3.2.1 Sub-Task Planning Commission public hearing. Off Track FY24/25 Q2: The project is delayed pending certification process
09/30/2024 Samantha Updegrave
3.3.2.2 Sub-Task City Council public hearing. Off Track FY24/25 Q1: The project is delayed pending certification process
09/30/2024 Samantha Updegrave
3.3.3 Task Phase 2 zoning text amendments (objective standards and design guidelines, code modernization), CEQA
Not Started 09/30/2025 Samantha Updegrave
3.3.3.1 Sub-Task Planning Commission study sessions. Off Track FY24/25 Q2: The project is delayed due to staffing shortages and competing priorities in the
Community Development Department
01/31/2025 Samantha Updegrave
3.3.3.2 Sub-Task Prepare draft ordinance. Not Started 03/31/2025 Samantha Updegrave
3.3.3.3 Sub-Task CEQA review. Not Started 12/31/2025 Samantha Updegrave
3.3.3.4 Sub-Task Public hearings for adoption (Planning Commission & City Council) Not Started 12/31/2025 Samantha Updegrave
3.3.3.5 Sub-Task Coastal Commission certification of LCP amendment. Not Started 12/31/2025 Samantha Updegrave
3.3.4 Task Prepare/release City property RFPs for affordable housing developments, negotiate with developers
Off Track FY24/25 Q2: The project is delayed due to staffing shortages and competing priorities in the
Community Development Department
12/31/2024 Samantha Updegrave
3.3.4.1 Sub-Task Identify consultant to prepare RFPs. Not Started 12/31/2025 Samantha Updegrave
3.3.4.2 Sub-Task Release RFPs and negotiate with developers. Not Started 12/31/2025 Samantha Updegrave
3.3.4.3 Sub-Task City Council approval of required agreements. Not Started 12/31/2025 Samantha Updegrave
3.3.5 Task LCP amendment to implement Phase 1 rezonings and Phase 2 text amendments Not Started 06/30/2027 Samantha Updegrave
3.3.6 Task Other Housing Element program implementation (for example, inclusionary/BMR zoning ordinance update)
On Track 06/30/2027 Samantha Updegrave
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 14 of 21
1.c
Packet Pg. 22
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
3.4 Strategy Ongoing, non-discretionary or previously initiated projects and services On Track 06/30/2030 Samantha Updegrave
3.4.1 Task Day-to-day organizational management, services, reporting, public meeting coordination, and community engagement, responsiveness, and outreach
On Track FY24/25 Q2: Director review of current processes - including project tracking, file management,
meeting coordination and procedures. Updates to
internal processes / procedures to commence in
FY24/25 Q3.
12/31/2026 Samantha Updegrave
3.4.2 Task Routine processing of all development permit applications, including potentially controversial projects and appeals
On Track FY 24/25 Q2: Processing applications per State law; improvements to tracking and file
management needed to better process applications
12/31/2026 Samantha Updegrave
3.4.3 Task Continuing collaboration with Pacifica Resource Center on homeless services, the Temporary Safe Parking Program, and grant funding search related to homeless services On Track 12/31/2026 Samantha Updegrave
3.4.3.1 Sub-Task Submit application for Encampment Resolution Fund (ERF) grant. Achieved 12/31/2025 Samantha Updegrave
3.4.3.2 Sub-Task Implement ERF grant (if awarded). Canceled FY 24/25 Q1: the subtask is canceled as the ERF grant was not received.
12/31/2025 Samantha Updegrave
3.4.3.3 Sub-Task Meet regularly with staff to discuss homeless services and the Temporary Safe Parking Program
Achieved 06/30/2025 Maria Sarasua
3.4.4 Task Coastal Commission processing of Temporary Safe Parking Program (TSPP) LCP amendment and/or CDP
On Track 12/31/2026 Samantha Updegrave
3.4.4.1 Sub-Task Submit LCP amendment to Coastal Commission. On Track 12/31/2025 Samantha Updegrave
3.4.4.2 Sub-Task Coastal Commission public hearing. On Track 12/31/2025 Samantha Updegrave
3.4.5 Task Process TSPP CDP appeals at Coastal Commission On Track 12/31/2027 Samantha Updegrave
3.4.5.1 Sub-Task OSV ordinance LCP amendment approval by Coastal Commission. On Track 09/30/2025 Samantha Updegrave City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 15 of 21
1.c
Packet Pg. 23
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City Goal Four - Pursue climate change adaptation and mitigation.
Goal Four - All Items
Not Started 12 (26%)
On Track 11 (24%)
Off Track 8 (17%)
At Risk 1 (2%)
Achieved 14 (30%)
Goal Four – Pursue Climate Change Adaptation and Mitigation The City Council’s Goal Four – Pursue Climate Change Adaptation and Mitigation, is to focus on updating the key major plans: Climate Action and Adaptation, Urban Forestry, and Pacifica’s Local Coastal Plan. To achieve this goal, the Council has identified three key strategies, in addition to ongoing non-discretionary or previously initiated projects and services that contribute to this goal.
Across these strategies, tasks, and subtasks, staff has developed a comprehensive work plan encompassing a total of 50 items for the current and upcoming fiscal years. These items are categorized as follows: 8 accomplishments, indicating successful completion; 24 items on track, progressing as planned; 17 items scheduled to commence within the current or next fiscal years; and 1 item marked as “at risk” due to time and staff’s capacity and time constraints to execute the completion and adoption of the EV Strategic Plan and Implementation Action Plan for EV Charging.
The breakdown for the current fiscal year 2023-24 and the upcoming fiscal year 2024-25 provides further insight into the distribution of these items, including those carried over into the next fiscal year or scheduled to begin during that period.
Pursue climate change adaptation and mitigation
# Level Indented Name Status Last Update's Comment Due Date Assigned To
4.1 Strategy Update the Climate Action and Adaptation Plan, including performance targets. On Track 06/30/2025 Samantha Updegrave
4.1.1 Task Recruit and establish CAAP task force Achieved 09/30/2023 Elizabeth Brooks
4.1.1.1 Sub-Task City Council appointments of applicants to CAAP TF. Achieved 09/30/2023 Elizabeth Brooks
4.1.2 Task Community engagement On Track 06/30/2025 Elizabeth Brooks
4.1.2.1 Sub-Task Establish Community Engagement subcommittee. Achieved 12/31/2023 Elizabeth Brooks
4.1.2.2 Sub-Task Create Community Engagement strategy and timeline Achieved 03/31/2024 Elizabeth Brooks
4.1.2.3 Sub-Task Carry out planned community outreach activities Achieved Planned activities were completed in December 2024. 06/30/2025 Elizabeth Brooks
4.1.3 Task Task Force develops CAAP outline and work plan Achieved 12/31/2023 Elizabeth Brooks
4.1.4 Task Task Force research and coordination meetings Achieved 06/30/2024 Elizabeth Brooks
4.1.5 Task Draft CAAP document On Track Draft CAAP will go to Council in a joint study session on February 24, 2025.
03/31/2025 Elizabeth Brooks
4.1.6 Task Adoption hearings Not Started 03/31/2025 Elizabeth Brooks
4.1.6.1 Sub-Task Draft CAAP Public Comment Period Not Started 03/31/2025 Elizabeth Brooks
4.1.6.2 Sub-Task Implement any revisions Not Started 03/31/2025 Elizabeth Brooks
4.1.6.3 Sub-Task Draft CAAP Adoption Not Started 03/31/2025 Elizabeth Brooks City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 16 of 21
1.c
Packet Pg. 24
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
4.2 Strategy Continue the urban forestry plan, tree canopy goals, inventory and projects. On Track FY 24/25 Q2: The city of Pacifica has an ongoing tree management plan which is based on available funding each year. In early 2025 the city will be doing an additional inventory and assessment of the trees. This city is incorporating the tree inventory into the GIS system. The city will also be rolling out a maintenance management plan to monitor and manage the tree inventory through electronic work orders the system is called mobile MMS.
06/30/2027 John Mullins
4.2.1 Task Work on process for streamlined implementation of the Tree Preservation Ordinance
Off Track FY24/25 Q2: other planning projects took priorirty 09/30/2024 Samantha Updegrave
4.2.1.1 Sub-Task Study implementation of ordinance for 1-2 years. Off Track FY24/25 Q2: other planning projects took priority 06/30/2024 Samantha Updegrave
4.2.2 Task Bring Tree Preservation Ordinance Back to the City Council for modifications as necessary
Not Started 06/30/2025 Samantha Updegrave
4.2.2.1 Sub-Task Identify recommended revisions and present to City Council at study session. Off Track FY24/25 Q2: The project is delayed due to staffing shortages and competing priorities in the Community Development Department 12/31/2024 Samantha Updegrave
4.2.2.2 Sub-Task Stakeholder engagement. Off Track FY24/25 Q2: The project is delayed due to staffing shortages and competing priorities in the Community Development Department 12/31/2024 Samantha Updegrave
4.2.2.3 Sub-Task Draft revised ordinance. Not Started 06/30/2025 Samantha Updegrave
4.2.2.4 Sub-Task City Council public hearing for adoption. Not Started 06/30/2025 Samantha Updegrave
4.2.3 Task Complete survey of potential tree planting locations to inform future tree canopy goal discussion
On Track FY24/25 Q2: The city is currently updating the GIS mapping and in the future will be incorporating lidar technology to assist with finding potential tree planting locations within the developed areas in Pacifica. In addition, when applicable tree planting is included in CIP projects within the public rights of way.
06/01/2025 John Mullins
4.2.4 Task Phase 2 tree program work to develop Urban Forestry Management Plan Not Started 06/30/2027 John Mullins
4.3 Strategy Update Pacifica’s Local Coastal Plan and improve communications and collaboration with the California Coastal Commission.
Off Track FY 24/25 Q2: The LCLUP Plan was submitted to the Coastal Commission in December 2024. The certification process remains in progress
12/31/2024 Samantha Updegrave
4.3.1 Task Continue coordination with Coastal Commission staff regarding their proposed modifications to Certification Draft LCLUP approved by City Council Off Track FY 24/25 Q2: The item remains off track due to the Council's adoption of the LCLUP taking longer than anticipated
12/31/2024 Samantha Updegrave
4.3.1.1 Sub-Task Conduct City and CCC staff coordination meetings. Achieved 06/30/2024 Samantha Updegrave
4.3.2 Task City Council consideration of potential revisions to Certification Draft LCLUP based on CCC staff input
Achieved FY24/25 Q2: Revised Certification Draft approved by council 10/2024 and submitted to the Coastal Commission. The certification process is underway
12/31/2024 Samantha Updegrave
4.3.2.1 Sub-Task Conduct community engagement. Achieved 06/30/2024 Samantha Updegrave
4.3.2.2 Sub-Task City Council meetings to provide direction to staff. Achieved 06/30/2024 Samantha Updegrave
4.3.2.3 Sub-Task Transmit comment letter to Coastal Commission. Off Track FY24/25 Q2: Informal submittal to CCC for initial review prior to final submittal in preparation of CCC hearing.
06/30/2024 Samantha Updegrave
4.3.3 Task Coastal Commission approval hearing Not Started 06/30/2025 Samantha Updegrave
4.3.4 Task Planning Commission and City Council public hearings to amend Certification Draft LCLUP (if Coastal Commission changes are accepted) Not Started FY 24/25 Q1: The item was not achieved last year due to the additional process on the certification draft and now is being carried over into FY 24/25 Workplan with the new projected dated of completion
06/30/2026 Samantha Updegrave
4.3.4.1 Sub-Task Conduct Planning Commission public hearing. Not Started FY 24/25 Q2: The item was not achieved last year due to the additional process on the certification draft and now is being carried over into FY 24/25 Workplan with the new projected dated of completion
03/31/2027 Samantha Updegrave
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 17 of 21
1.c
Packet Pg. 25
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
4.3.4.2 Sub-Task Conduct City Council public hearing. Not Started FY 24/25 Q2: The item was not achieved last year due to the additional process on the certification draft and now is being carried over into FY 24/25 Workplan with the new projected dated of completion
03/31/2027 Samantha Updegrave
4.4 Strategy Ongoing, non-discretionary or previously initiated projects and services On Track 06/30/2030 Samantha Updegrave
4.4.1 Task Complete EV Charging Station Strategy Planning document Off Track FY 24/25 Q2: the task is delayed due to other priorities and staffing challenges
06/30/2025 Yulia Carter
4.4.1.1 Sub-Task Engaged with Stanford Public Policy Students to develop a framework for the Pacifica EV Strategic Plan
Achieved 06/30/2024 Yulia Carter
4.4.1.2 Sub-Task Complete and Adopt the EV Strategic Plan and Develop the Implementation Action Plan for EV Charging
At Risk FY 24/25 Q2: The task is delayed due to other priorities and staffing challenges. May have to be carried over to FY 2025/26
06/30/2025 Yulia Carter
4.4.2 Task Continue Capital Improvement Plan projects related to solar installation at the Community Center, studying potential new solar at the Civic Center, and improvements to solar at the Calera Creek Water Recycling Plant On Track FY24/25Q2: A PCE, PV Grant for the Civic Center was awarded to Pacifica in late 2024. The solar PV grant includes a PV array on the P&E building and a separate carport that would be constructed which also includes a PV system on the carport roof. The PV project will be incorporated with the EV charging stations being installed underneath the carport and adjacent to the carport. The project is anticipated to start in Q4 of 2025. The Community Center PV system went live early 2025 and it's currently operational.
09/30/2025 John Mullins
4.4.3 Task Day-to-day organizational management, services, reporting, public meeting coordination, and community engagement, responsiveness, and outreach On Track 06/30/2025 Elizabeth Brooks
4.4.4 Task SB 1383 Organics Recycling Compliance Achieved FY24/25Q2: the city of Pacifica has an MOU with the County of San Mateo who is coordinating and managing the program in
collaboration with RCD. Organic waste is primarily being used in mulch to support agricultural food growing farms in and around the county of San Mateo primarily South Pacifica.
06/30/2024 John Mullins
4.4.5 Task Solar APP, Implementation (SB 379) On Track 12/31/2025 Samantha Updegrave
4.4.5.1 Sub-Task Kick-off meeting with U.S. Dept. of Energy Achieved 12/31/2025 Samantha Updegrave
4.4.5.2 Sub-Task City website modifications. On Track 12/31/2025 Samantha Updegrave
4.4.5.3 Sub-Task Public announcement of implementation. On Track 12/31/2025 Samantha Updegrave City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 18 of 21
1.c
Packet Pg. 26
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City Goal Five - Broaden public communications and collaboration Goal Five - All Items
On Track 6 (19%)
Off Track 9 (28%)
Achieved 16 (50%)
Canceled 1 (3%)
Goal Five – Broaden Public Communication and Collaboration The City Council’s Goal Five – Broaden Public Communication and Collaboration focuses on leveraging community expertise and volunteers and increasing communication, education, and mental health resources. To achieve this goal, the Council has identified two key strategies, in addition to ongoing non-discretionary or previously initiated projects and services that contribute to this goal.
Across these strategies, tasks, and subtasks, staff has developed a comprehensive work plan encompassing a total of 32 items for the current and upcoming fiscal years. These items are categorized as follows: 3 accomplishments, indicating successful completion; 16 items on track, progressing as planned; and 5 items scheduled to commence within the current or next fiscal years, and 8 items marked off track primarily due to time/capacity or budget constraints.
The breakdown for the current fiscal year 2023-24 and the upcoming fiscal year 2024-25 provides further insight into the distribution of these items, including those carried over into the next fiscal year or scheduled to begin during that period.
Broaden public communications and collaboration
# Level Indented Name Status Last Update's Comment Due Date Assigned To
5.1 Strategy Creatively and appropriately leverage community expertise and volunteers to advance City priorities.
On Track 06/30/2025 Samantha Updegrave
5.1.1 Task Establish task force for preparation of Climate Action and Adaptation Plan (CAAP) Achieved 09/30/2023 Elizabeth Brooks
5.1.2 Task Support CAAP task force throughout CAAP update process On Track 06/30/2025 Elizabeth Brooks
5.2 Strategy Increase communications, education, and connections for community mental health resources.
Off Track FY 24/25 Q2: the item is delayed due to competing priorities and staff shortages
06/30/2030 Yulia Carter
5.2.1 Task Mindfulness and Wellness programs will focus specifically on improving community mental and physical well-being and health as recreational programs are added back to the Community Center (following staff relocation)
Off Track FY 24/25 Q2: task is delayed due to competing priorities and staff shortages
06/30/2025 Yulia Carter
5.2.2 Task Continue support of the regional Mayors' Mental Health Awareness initative with local participation and programming
Achieved 06/30/2024 Yulia Carter
5.2.3 Task Continue support of community efforts, in collaboration with partner agencies and organizations, related to LGBTQ, awareness and Pacifica Stands United Against Hate Achieved 06/30/2024 Yulia Carter
5.2.3.1 Sub-Task Implement LGBTQ+ Liaison Officer Program Achieved 06/30/2024 Maria Sarasua
5.2.3.2 Sub-Task Facilitate and coordinate planning and organizing of the annual Pride event Achieved 06/30/2024 Tara Schiff
5.2.4 Task Pursue collaborations with partner agencies and organizations to provide mental health information and resources to the public
Achieved FY 23/24 Q4: Collaborated with Cora and Star Vista to provide mental health resources to the community
06/30/2024 Maria Sarasua
5.2.4.1 Sub-Task Create new police officer position designated as a "Community Outreach and Engagement Officer"
Achieved 06/30/2026 Maria Sarasua
5.2.5 Task Implement Community Wellness and Crisis Response Team Pilot Program (mental health clinician assigned to police department)
Achieved 06/30/2024 Maria Sarasua
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 19 of 21
1.c
Packet Pg. 27
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City
5.3 Strategy Explore possible changes to Council term limits. Canceled Per City Council direction at the 5/13/2024 meeting, the consideration of possible changes to Council term limits was removed from the Council Goals / Stategies and Strategy 5C (or 5.3) was eliminated.
09/30/2024 Sarah Coffey
5.4 Strategy Ongoing, non-discretionary or previously initiated projects and services On Track 06/30/2030 Yulia Carter
5.4.1 Task Amend agreement with Pacific Coast Television regarding services, and evaluate City technology needs to enhance delivery of hybrid public meetings to improve public communication
Off Track FY 24/25 Q2: The item remains off track due to competing priorities. The contract with PCT is now
expired and needs to be amended. The item is
postponed to Q3.
03/31/2024 Yulia Carter
5.4.2 Task Complete review and update to Council Advisory Committee/Commission charters Off Track FY24/25 Q2: Reviews of Council Advisory Committees / Commissions has been delayed due to other priority
work. An agenda item will be brought to Council in
January 2025 to review the timeline for the initiative to review the Council Advisory Committees / Commissions
Charters and provide direction.
06/30/2025 Sarah Coffey
5.4.2.1 Sub-Task Complete review and adopt Resolution to update Library Advisory Committee (LAC) charter
Achieved City Council adopted Resolution No. 67-2023 at a regular City Council meeting held on June 26, 2023
amending and updating the purpose and membership of
the Library Advisory Committee and directing staff to
initiate recruitment of new members for re-forming the
Library Advisory Committee.
12/31/2023 Sarah Coffey
5.4.2.2 Sub-Task Complete review (with Committee and Planning staff recommendations) and Council adoption of Resolution to update the charter for Open Space & Parkland Advisory Committee (OSPAC)
Achieved City Council adopted new resolution on 3/25/2024. 12/31/2023 Samantha Updegrave
5.4.2.3 Sub-Task Complete review (with Committee and Assistant City Mgr. / Econ. Dev. Mgr. staff recommendations) and Council adoption of Resolution to update the charter for Economic Development Committee (EDC)
Achieved Council adopted Resolution No. 35-2024 at 4/22/2024 Council meeting for the updated Economic
Development Committee Charter.
12/31/2023 Sarah Coffey
5.4.2.4 Sub-Task Complete review (with Committee and Public Works staff recommendations) and Council adoption of Resolution to update the charter for Beautification Advisory Committee (BAC)
Off Track FY24/25 Q2: Reviews of Council Advisory Committees / Commissions has been delayed due to other priority
work. An agenda item will be brought to Council in
January 2025 to review the timeline for the initiative to review the Council Advisory Committees / Commissions
Charters and provide direction regarding updating the
timeline for review of the Beautification Advisory
Committee charter.
12/31/2024 Sarah Coffey
5.4.2.5 Sub-Task Complete review (with Committee and Police Dept staff recommendations) and Council adoption of Resolution to update the charter for Emergency Preparedness & Safety Commission (EPSC)
Off Track FY24/25 Q2: Reviews of Council Advisory Committees / Commissions has been delayed due to other priority
work. An agenda item will be brought to Council in
January 2025 to review the timeline for the initiative to review the Council Advisory Committees / Commissions
Charters and provide direction regarding updating the
timeline for review of the Emergency Preparedness &
Safety Commission charter.
03/31/2025 Sarah Coffey
5.4.2.6 Sub-Task Complete review (with Committee and PB&R staff recommendations) and Council adoption of Resolution / Ordinance to update the charter for Parks, Beaches & Recreation Commission (PB&R Commission)
Off Track FY24/25 Q2: Reviews of Council Advisory Committees / Commissions has been delayed due to other priority
work. An agenda item will be brought to Council in
January 2025 to review the timeline for the initiative to review the Council Advisory Committees / Commissions
Charters and provide direction regarding updating the
timeline for review of the Parks, Beaches & Recreation
Commission charter.
03/31/2025 Sarah Coffey
5.4.2.7 Sub-Task Complete review (with Commission and Planning Department staff recommendations) and Council adoption of Resolution / Ordinance to update the charter / By-Laws for Planning Commission
Off Track FY24/25 Q2: The task was not achieved last year and was carried over to the FY 24/25 workplan and remains
off track due to staff shortages and other competing
priorities in the Community Development Department
12/31/2023 Samantha Updegrave
5.4.2.8 Sub-Task Following all Committee / Commission individual charter review completion, complete review & recommendations to Council on administrative aspects and documents for Committees & Commissions for the purpose of consistency with updates that were adopted, current procedures and policies and administrative efficiencies (Municipal Off Track FY24/25 Q2: Reviews of Council Advisory Committees / Commissions has been delayed due to other priority
work. An agenda item will be brought to Council in
January 2025 to review the timeline for the initiative to review the Council Advisory Committees / Commissions
06/30/2025 Sarah Coffey
City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 20 of 21
1.c
Packet Pg. 28
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City Code review, Ordinances for code updates as needed, Committee & Commission Handbook update, Administrative Policies update)
Charters and provide direction regarding updating the
timeline for this intiative.
5.4.3 Task Continue hybrid Zoom/In-person/streamed meetings for City Council and Planning Commission
On Track FY24/25 Q2: Zoom Hybrid format meetings continue for City Council and Planning Commission.
06/30/2025 Sarah Coffey
5.4.4 Task Contract with a communications firm to complete public information materials and marketing of Vision 2025 & Beyond Strategic Financial Sustainability Study by crafting the story behind Pacifica's financial sustainability challenges and its Strategic Plan. (Also under Goal 1 Strategy B)
Achieved FY 23/24 Q4: The task is achieved and the City received the 2024 CALED Award of Excellence for the Vision
2025 & Beyond" initiative.
12/31/2023 Kevin Woodhouse
5.4.5 Task Day-to-day organizational management, services, reporting, public meeting coordination, and community engagement, responsiveness, and outreach
On Track FY 24/25 Q2: Day-to-day operations within the City Clerk's Office are on track. Significant accomplishments occurring in Q2 include conclusion of the November
2024 Municipal Election, City Council Reorganization
meeting in December and swearing in two new City
Councilmembers from Districts 1 and 4.
06/30/2025 Sarah Coffey
5.4.6 Task Develop public engagement plans for major Capital Improvement Projects for Council review as requested
On Track 06/30/2030 Roland Yip
5.4.7 Task Enhance responsiveness to the community and improve service delivery through automation.
Achieved 12/31/2024 Maria Sarasua
5.4.7.1 Sub-Task Implement Citizen Rims as a web-based crime-mapping tool to promote transparency and increase community engagement and outreach
Achieved 12/31/2024 Maria Sarasua
5.4.7.2 Sub-Task Improve police department website to enhance responsiveness to the community and improve service delivery
Achieved FY 24/25 Q2: Enhanced Website Tools (CitizenRims) and added dashboards to transparency portal. This
should remain an ongoing item added to the FY2025/26
workplan.
12/31/2024 Maria Sarasua
5.4.7.3 Sub-Task Create an electronic monthly newsletter with public safety information Achieved 12/31/2024 Maria Sarasua City of Pacifica Strategic Plan - 2025 Goal Setting (DRAFT) 21 of 21
1.c
Packet Pg. 29
Attachment: Attachment C: Pacifica Strategic Plan Work Program Update – February 2025 (5867 : City