March 13, 2026 Via Electronic Mail
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
100 Gregory Lane
Pleasant Hill, CA 94523
CONSULTING SERVICES PROPOSAL
HOUSING ELEMENT PROGRAM IMPLEMENTATION FYs 2026-27 TO 2028-29 Dear Mr. Fujimoto:
Thank you for inviting RSG, Inc. (“RSG”) to submit a proposal to continue assisting the City of Pleasant Hill (“City”) with implementing programs from the City’s 2040 General Plan Housing Element. RSG assisted the City with implementing several programs from October 2024 through June 2025. This proposal presents a scope of services to continue implementing ongoing programs from RSG’s 2024 contract, plus new items that the City would like assistance with (Programs EE, HH, LL, MM). The proposal is for a three-year period from Fiscal Years (“FY”) 2026-27 through 2028-29.
City staff has requested RSG’s assistance with implementing Housing Element Programs identified in the following table. RSG would assist with elements identified in bold.
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG Role HE Timeframe
New Items
EE. Housing Opportunity Sites and Lower-Income
Vacant Sites
The City shall encourage and facilitate development on
housing opportunity sites by providing incentives,
potentially including, assistance with entitlement
processing, flexible development standards,
streamlined processing for affordable housing projects, and financial support when available. The City shall
post information regarding any available
incentives on the City website by 2024.
The City shall monitor and evaluate development of
underdeveloped parcels and report on the success
of strategies to encourage residential development in
its Annual Progress Reports required pursuant to
Government Code Section 65400. If identified
strategies are not successful in generating
development interest, the City will evaluate additional methods for encouraging and facilitating development.
The objective is to adopt incentives for affordable
housing development to encourage the production of
525 very low-income units and 527 low-income units.
Develop incentive options in collaboration with
City staff to post on City website
Review list of Vacant Sites (Table 4-30) and
Housing Opportunity Sites (Table 4-44) in the
Housing Element with City staff once a year to
monitor and report on residential development
progress
Post available
incentives to
website by 2024
with annual
updates.
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG Role HE Timeframe
HH. Supportive Housing
The City shall continue to encourage supportive
housing for persons with developmental disabilities
and will work with nonprofit developers to identify
and develop adequate sites. The City will assist or
partner with developers and non-profits to apply to
the County for CDBG monies and assist with tax
exempt financing or land and/or building purchase
and/or lease.
Consult with nonprofits about supporting housing
opportunities
Apply for funding bi-annually if opportunities are
available
Bi-annually
LL. Neighborhood Preservation Program
The City shall seek funding to restart the
Neighborhood Preservation program, which
provides low interest loans for rehabilitation of homes owned or occupied by low to moderate income
households.
The City shall prioritize the use of identified funding for projects in lower- and moderate-resource areas and
areas with higher concentrations of lower-income
households, including census tracts 321200, 324001,
and 325000.
Objectives are to encourage the rehabilitation of two
units per year in targeted areas, retain all lower and
moderate-income units in the City, and provide
rehabilitation assistance to work to protect existing
lower and moderate income residents from
displacement.
Research Contra Costa County Neighborhood
Preservation Program status
Evaluate funding opportunities to restart the
Neighborhood Preservation Program, or other
rehabilitation programs for low income residents
such as Rebuilding Together East Bay
2023-2031
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG Role HE Timeframe
MM. Emergency Repair Grant Program
The City shall seek funding to establish and
maintain an Emergency Repair Grant Program. The
City shall prioritize special needs households, as well as repair projects in areas with higher concentrations
of lower income households, including census tracts
321200, 324001, and 325000 in the distribution of
funding through the program.
Objectives are to support the rehabilitation of five units per year for special needs households in targeted
areas by establishing a program to protect existing
residents from displacement due to repair costs.
Research emergency repair grant programs
available to Contra Costa County residents
Research emergency repair grant programs
created by other cities
Evaluate opportunities to fund rehabilitation of
units for special needs and/or low income
households, such as Rebuilding Together Easy
Bay
2023-2031
Ongoing Assistance
V. Funding to Support Affordable Housing
The City shall seek State and Federal funds, and
encourage the use of private financing mechanisms, to
assist in the production of affordable housing, including housing affordable to extremely low-income
households. Funding mechanisms that should
continue to be explored include the HCD Multifamily
Housing Program, Low-Income Housing Tax Credits
(LIHTC), federally subsidized Section 221 (d)(4),
Section 8 or Section 202 programs, Community
Development Block Grants, tax-exempt bond
financing, Federal HOME program funds,
Assess available funding sources (State,
Federal, private, local)
Update informational handout to be posted on
City website and distributed with land
development applications by June 30, 2026,
2027, and 2028.
Note: City will be responsible for preparing City
website and distributing materials with land
development applications
Annually between
2023-2031
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG Role HE Timeframe
administrative fees collected by the County Housing
Authority, and favorable financing made available
through financial institutions, to assist low- and
moderate-income households. The City shall partner
with developers and non-profit agencies to apply for
State and Federal monies for direct support of lowincome housing construction and rehabilitation, with preference for affordable projects in higher resource
areas. The City shall assess potential funding
sources annually throughout the planning period
and shall promote the benefits of this program to
the development community by posting
information on its website and creating a handout
to be distributed with land development
applications
Z. Housing Trust Fund
The City shall continue to use monies in the Housing
Trust Fund to assist in the development of affordable
housing, with preference for those in higher resource
areas, as well as for community revitalization efforts in low- and moderate-resource areas and areas with
higher concentration of lower-income households,
including census tracts 321200, 324001, and 325000.
Revenue for the trust fund comes from “in- lieu” fees
provided from the inclusionary unit ordinance. The
potential uses of these funds include: land acquisition for below market rate housing, buy-downs on
mortgages for purchasers of below market rate units,
Update regional developer and non-profit
housing agency distribution list
Distribute handout from Program V that includes
information about the City Housing Trust Fund
via e-mail by June 30, 2026, 2027, and 2028.
Note: City will be responsible for any paper
mailings and postage
Ongoing (Annually)
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG Role HE Timeframe
capital improvements to below market rate housing,
fee waivers, loans, and deferrals, etc.
Annual outreach to developers and other nonprofit
housing agencies
NN. Rehabilitation Needs Assessment
The City shall monitor housing conditions through
neighborhood surveys and as part of code
enforcement and building inspection activities. The
City shall compile and annually update a list of funding and resources for residential rehabilitation and, when
housing units in need of repair are identified, will
advise property owners of rehabilitation assistance that may be available.
The City shall facilitate workshop or public
advertising campaign each year to disseminate
information on available resources targeted to low
and moderate resource areas, as well as areas with
higher concentrations of lower-income
households, including census tracts 321200,
324001, and 325000.
Check status of available residential rehabilitation
programs (County and State)
Prepare handout to advertise online if they
reopen to accept new applicants
Note: City will be responsible for any website /
social media postings and paper mailings and
postage
Annually
UU. Affirmatively Furthering Fair Housing
The City shall address disparities in housing needs
and access to opportunity for all persons regardless
Update Regional Center of the East Bay services
available for persons with developmental
disabilities on City website, if needed
Ongoing Outreach
program by 2025
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG Role HE Timeframe
race, color, religion, sex, national origin, familial status, disability gender, gender identify, gender expression,
sexual orientation, marital status, ancestry, veteran or military status, source of income, and genetic
information as protected categories by the California
Fair Employment and Housing Act (Part 2.8
[commencing with Section 12900] of Division 3 of Title
2), Section 65008, and any other State and Federal
fair housing and planning law.
The City identified barriers to fair housing through the Affirmatively Furthering Fair Housing analysis. Actions the City will take to address the identified barriers and foster an inclusive community, include:
• Address the need for affordable housing in
higher resource areas: Programs F, I, P, Q, R,
V, Z, and FF
• Protecting existing residents from
displacement: Programs F, I, K, R, FF, KK, LL,
MM, PP, QQ, RR, and SS
• Fair Housing Enforcement and Outreach:
Programs QQ, UU, WW, and VV
To work to address air quality issues in low- and
moderate resource areas (which are generally
concentrated near I-680), the City shall require all
developments within 1,000 feet of a freeway to include
air filtration methods that meet MERV 13 standards or
higher.
Update Fair Housing information and resources
on City website, if needed
Coordinate with ECHO to arrange annual
resident and landlord training on fair housing
Continue attempts to reach Regional Center of
the East Bay staff about implementing an
outreach program informing residents of the
housing and services available for persons with
developmental disabilities.
Accessibility
programs by 2023
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG RoleHE Timeframe
Work with the Regional Center of the East Bay to
implement an outreach program informing
residents of the housing and services available for
persons with developmental disabilities. The City
shall make information available on the City
website by 2025, with annual updates as
necessary.
Develop accessibility programs by 2023 to focus on
improving access to housing, public buildings and
facilities, sidewalks, pedestrian crossings, and
businesses.
Publicize Fair Housing Information, including
information about tenants’ rights, landlord
requirements, recent litigation, and links to fair
housing providers on the City's website, social
media platforms, and through physical
promotional material (e.g., flyers, posters) by
January 2026
Provide annual training for landlords on fair
housing responsibilities, source of income
discrimination and other discriminatory practices,
and the benefits of marketing their housing units
to Housing Choice Voucher program participants
to encourage landlords in high opportunity areas
to register their units with Section 8 providers and
expand housing mobility opportunities throughout
the City
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG Role HE Timeframe
VV. Fair Housing Services
The City shall continue to refer all reports of housing discrimination to the local fair housing-related nonprofit that is funded by the County CDBG program. The City
shall cooperate in local and regional fair housing
outreach efforts and shall provide staff-time, as
necessary, to support the fair housing service
provider(s).
The City shall work with ECHO and the Bay Area
Legal Aid to provide fair housing and tenant/landlord
services, including fair housing counseling and
education and tenant/landlord counseling and
mediation.
The City shall distribute literature identifying fair
housing service provider(s) and documenting available
resources. These materials shall be made available in
City offices and on the City website.
Compile and distribute fair housing information
annually
Support regional agencies to provide training for
property owners and managers to ensure that they
are knowledgeable of the requirements of Federal,
State and local real estate, housing discrimination,
tenant protection, housing inspection, and
community preservation laws; and promote
training of tenants in the requirements of Federal,
Coordinate with ECHO to arrange annual
resident and landlord training on fair housing
Continue attempts to contact Bay Area Legal Aid
Update Pleasant Hill property owner and
manager distribution list
Coordinate with staff to analyze influence
changes to programs and policies as necessary
Note: City will be responsible for conducting a
multi-media campaign on social media and other
forums such as chat rooms
Ongoing
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Implementation Program RSG RoleHE Timeframe
State, and local laws so that they are aware of their
rights and obligations
Support regional agencies to annually conduct one
workshop with targeted populations to allow for
meaningful discussions and dissemination of
useful information. Education and outreach
activities to be conducted as a multi-media
campaign, including social media such as
Facebook, Twitter, and Instagram, as well as other
meeting/discussion forums such as chat rooms
and webinars. Information gathered from these
workshops will be further analyzed by staff and
results will be used to influence changes to
programs and policies as necessary, with any
changes made within one year of the identification
of barriers to fair housing
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
STAFFING
This engagement would be led Jim Simon, Principal-in-Charge, and Suzy Kim, Director. Mr.
Simon and Ms. Kim have intimate knowledge of Pleasant Hill by partnering with the City on affordable housing, property disposition, and successor agency activities since 2015. Additional staff will be assigned as needed. Resumes are available on our website at https://rsgsolutions.com/meet-our-team.
FEE ESTIMATE
The estimated fee for all services outlined in this proposal is $88,820 from contract execution through June 30, 2029. An itemized estimate of the cost for each task is provided in the following page.
RSG proposes to provide the tasks described in the Scope of Services on a time-and-materials basis utilizing the billing rates below. The term would begin upon contract execution and end June 30, 2029.
Principal $305
Director $295
Senior Associate $250
Associate $205
Senior Analyst $185
Analyst $170
Research Assistant $145
Technician $120
Clerical $100
Reimbursable Expenses Cost plus 10%
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Scope of Services
Housing Element Program Implementation
City of Pleasant Hill (FYE 2027-2029)
Frequency Total Est.
Program Director Analyst Total Hrs Budget 26-27 27-28 28-29 $ 295 $ 170
EE Housing Opportunity and Vacant Sites 18 27 47 $ 10,510 $ 7,630 $ 1,440 $ 1,440 Develop incentive options One-Time 12 12 26 6,190 6,190 Track vacant and opp site dev status Annual 6 15 21 4,320 1,440 1,440 1,440 HH Supportive Housing Annual 12 30 42 $ 8,640 $ 2,880 $ 2,880 $ 2,880 Consult with nonprofit developers 6 15 21 4,320
Research funding opportunities 6 15 21 4,320
LL Neighborhood Preservation Program One-Time 6 18 24 $ 4,830 $ 4,830 $ - $ - Research program status 3 3 510
Research funding opportunities 6 15 21 4,320
MM Emergency Repair Grant Program One-Time 10 20 30 $ 6,350 $ 6,350 $ - $ - Research grant programs 2 12 14 2,630
Evaluate funding opportunities 8 8 16 3,720
V Funding to Support Affordable Housing Annual 6 36 42 $ 7,890 $ 2,630 $ 2,630 $ 2,630 Assess potential funding sources 24 24 4,080
Developer informational handout (update) 6 12 18 3,810
Z Housing Trust Fund (In-Lieu Fees) Annual 3 12 15 $ 2,925 $ 975 $ 975 $ 975 Developer distribution list and outreach 3 12 15 2,925
NN Rehabilitation Needs Assessment Annual 30 36 66 $ 14,970 $ 4,990 $ 4,990 $ 4,990 Assess potential funding sources 18 18 5,310
Prepare handout of available funding sources 6 12 18 3,810 Organize webinar advertising funding 6 24 30 5,850
UU Affirmatively Furthering Fair Housing Annual 18 33 51 $ 10,920 $ 3,640 $ 3,640 $ 3,640 Regional Center of the East Bay outreach 6 12 18 3,810
Developmental disabilities website material 3 6 9 1,905 Fair housing website material 3 6 9 1,905
Landlord fair housing training 6 9 15 3,300
VV Fair Housing Services Annual 24 39 63 $ 13,710 $ 4,570 $ 4,570 $ 4,570 Coordinate training with regional partners 6 12 18 3,810 Property owner/manager distribution list 3 6 9 1,905
Promote trainings to distribution list 3 6 9 1,905
Workshop with targeted populations 6 9 15 3,300
Identify program improvements, if any 6 6 12 2,790
SUBTOTAL $ 80,745 $ 38,495 $ 21,125 $ 21,125
10% Contingency $ 8,075 $ 3,850 $ 2,113 $ 2,113
TOTAL 127 251 380 $ 88,820 $ 42,345 $ 23,238 $ 23,238
Task Hours & Billing Rate
Troy Fujimoto, City Planner
CITY OF PLEASANT HILL
March 13, 2026
Our fee is based upon an estimate of the number of hours needed for each task. If the Scope of Services is substantially changed in the future, RSG will notify the City and request a fee adjustment. Any revisions to the Scope of Services will be billed on a time-and-materials basis at RSG’s hourly rates. The services would be provided per the terms and conditions of a consulting services agreement by and between the City of Pleasant Hill and RSG.
RSG does not charge clients for travel or mileage (except direct costs related to field work/surveys), parking, standard telephone/fax expenses, general postage, or incidental copies.
However, we do charge for messenger services and overnight shipping/express mail costs. We also charge for copies of reports, documents, notices, and support material in excess of five copies. We bill reimbursable costs at the actual expense plus a 10% surcharge.
RSG issues monthly invoices payable upon receipt, unless otherwise agreed upon in advance.
Invoices identify tasks completed to date, hours expended, and the hourly rate.
If you have any questions, please do not hesitate to contact Suzy Kim at 714-316-2116.
Sincerely,
RSG, INC.
Jim Simon
Principal