Specific plan Amendment (SPA-001401-2024)
Pomona Corridors Specific Plan – Section 2.9 “Signage Regulations” Attachment No. 5
Request
Amend the Pomona Corridors Specific Plan (PCSP) Section 2.9 “Signage Regulations” to remove this section and require all signs in the PCSP to comply with the sign regulations outlined in the Pomona Zoning and Development Code Section 630. “Signs”.
applicable code section
Pursuant to Pomona Zoning and Development Code Section 1150.G.(2), the City Council may, by ordinance and upon written recommendation of the Planning Commission, amend, supplement, or change a specific plan.
location
Applicability:
Amendment applies to all parcels within the Pomona Corridors Specific Plan Area Excludes:
Downtown Pomona Specific Plan
Phillips Ranch Specific Plan
Mission 71 Business Park
* All parcels within the Expansion Zone are currently a part of the base code.
amendment
Replace
sign regulations with content neutral sign regulations and updated sign types Establish
objective design standards, incorporate diagrams, establish maintenance standards Improve
legal and procedural use of the sign code
Previous action
Request to remove the existing sign regulations in the PCSP under Section 2.9 “Signage Regulations” and require signs to comply with Section .630 of the Pomona Zoning and Development Code
The sign regulations are located in the SITE chapter of the Zoning & Development Code.
Responsible for regulating site design, including the location and characteristics of access, parking, landscape, and other site features.
Consists of regulations that are appropriate to a variety of contexts such as transit-oriented centers, special campuses, suburban neighborhoods, and open spaces.
Sign permissions are determined by the FRONTAGE module type assigned to each Zoning District.
Aligning sign types to frontage modules assures consistency with the goals & policies of the General Plan by maintaining the desired relationship to the public right-of-way.
FRONTAGE regulates portions of a lot and building facades that impact the public realm and ensure that projects respond appropriately.
These modules range from flexible standards for open space frontages with limited buildings to more robust standards for shopfront frontages where buildings need to support an active and high-quality public realm with strong associations with uses inside buildings.
Applicable module
Parcels located within the PCSP will be assigned to the “General Frontage Module” for sign permissions.
Applicable module
PCSP and General Frontage Module contain similar General Plan Designations, such as:
Urban Neighborhood
Transit Oriented Development
PCSP and General Frontage both contemplate the same development goals for housing density and mix-use development
Public noticing
A public hearing notice was published in the Inland Valley Daily Bulletin on Friday, September 5, 2025.
All notification for the processing of the Specific Plan Amendment was completed as required by law.
No comments were received.
Staff recommendation
1) Conduct a public hearing and receive public testimony; and 2) Introduce, waive further, and give first reading to Ordinance No. 4360.
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