Riviera Village
Business Improvement District
(BID)
Renewal 2025
Redondo Beach City Council –
November 5, 2024
RIVIERA VILLAGE BID
• First established in 2003
• Non-profit corporation oversees funding - RVA
• Businesses elect the Board for the BID
RENEWAL PROCESS
November 5, 2024:
• Receive and file the BID Advisory
Board’s Annual Report for 2024
• Renew the ordinance to levy an assessment
• Approve Resolution to Appoint Advisory Board
• Approve Resolution to direct Advisory Board to
create 2025 Report
November 19, 2024:
• 2
nd reading for assessment ordinance
PROPOSED ASSESSMENT
2024 Assessments:
Property owners and business license holders:
$100 + $29/employee (not to exceed $1,000)
2025 Proposed Assessments (changes)
Increases: +25% license fee, +17.24% employee/rental unit fee • Business License Holders:
$125 + $34/employee (not to exceed $1,400)
• Property Owners:
$125 + $34/rental unit (not to exceed $1,400)
• Estimated Gross Revenues: $99,000 to $105,000
• Planned 2025 BID Expenditures:
50% Beautification
40% Marketing
10% Administration
2024 ACCOMPLISHMENTS
Events
$22.5k profit increase over 2023
2024 ACCOMPLISHMENTS
Farmers Market
$24k annual income increase over 2023
2024 ACCOMPLISHMENTS
Video Production “Meet me in the Village”
2024 ACCOMPLISHMENTS
Partnerships
CALENDAR YEAR 2025 PROJECTS
►January 2025 Avenida del Norte pavers install.
Continue to work with the City to complete the
Sidewalk Pavers Capital Improvement Project
throughout the Village
►Change RVA’s fiscal year to a calendar year and
modify RVA BID By-Laws to reflect this change
►Further develop current strategic partnerships and
seek more partners
►Make inroads on bollards project with Chief
Hoffman to create a cohesive plan to identify, seek
grants for, and install bollards
CALENDAR YEAR 2025 PROJECTS
► Further develop the website, marketing,
advertising and social media program for the
Village
► Continue to meet with the Redondo Beach
Travel and Tourism (RBTT) Board to work
on a consolidated map for hotels, the pier &
harbor
► Long-term goal to improve safety while also
adding a unique feature to the Village with a
Roundabout at S Catalina Ave & Avenue l.
RECOMMENDATION
1) Open the Public Hearing and take testimony;
2) Close the Public Hearing; and
3) Adopt resolutions confirming the 2024 report of the
Riviera Village Business Improvement District
Advisory Board and levying an assessment for
calendar year 2025.