September 23, 2025
Mayor's Office
DATE: September 23, 2025
TO: Members of the City Council
FROM:
Mayor Eduardo Martinez
Subject:
Proclamation Recognizing Latino Heritage Month ,
September 15 – October 15, and Honoring the Organizers
of 2025 Fiestas Patrias Parade
FINANCIAL IMPACT: None
PREVIOUS COUNCIL
ACTION:
None
STATEMENT OF THE
ISSUE:
This proclamation recognizes Latino Heritage Month and
honors the organizers of the second annual Fiestas
Patrias celebration. The event commemorated the many
Latin American Independence Days celebrated in
September and the cultural richness and diversity of
Latino/x communities.
RECOMMENDED ACTION: PROCLAMATION Recognizing September 15 – October 15 as Latino Heritage Month and Honoring the
Organizers of 2025 Fiestas Patrias Parade – Mayor
Eduardo Martinez (510-620-6503) and Vice Mayor Cesar
Zepeda (510-620-6593).
DISCUSSION:
Latino/x Heritage Month is observed nationally from September 15 to October 15 to celebrate the histories, cultures, and contributions of Americans with ancestry from Mexico, the Caribbean, Central America, and South America. Latino/x communities are AGENDA
REPORT
September 23, 2025
racially and ethnically diverse, including Indigenous peoples native to the Americas, descendants of African and European heritage, and immigrants from Asia and the Middle East.
In Richmond, Latino/x residents have long played a vital role in shaping the city’s identity, economy, and civic life. The City of Richmond is proud to celebrate this heritage and recognize the contributions of community leaders, artists, educators, and organizers who uplift and preserve Latin American traditions.
On Saturday, September 13, 2025, Richmond and San Pablo co-hosted the second annual Fiestas Patrias celebration, featuring a parade beginning at Barrett Avenue and 23rd Street in Richmond and culminating in a vibrant festival at 13873 San Pablo Avenue. The event commemorated the many Latin American Independence Days celebrated in September and the cultural richness and diversity of Latino/x communities.
It was free, family-friendly, and widely attended by residents from both cities.
The proclamation affirms the City of Richmond’s commitment to honoring the diverse racial and cultural identities within Latino communities. It also recognizes the organizers of Fiestas Patrias 2025 for their dedication to creating a joyful, inclusive, and educational celebration that brought together families, neighbors, and civic leaders.
By formally Latino Heritage Month and the Fiestas Patrias event, the Richmond highlights the importance of cultural preservation, community engagement, and cross- city collaboration. This proclamation serves as a public expression of gratitude and pride in Richmond’s multicultural heritage.
DOCUMENTS ATTACHED:
Attachment 1 – Proclamation Recognizing Latino Heritage Month and Honoring the Organizers of 2025 Fiestas Patrias Parade