11/7/2025
1 RiversideCA.gov1
RiversideCA.gov
CITY SPONSORSHIP PROGRAM FISCAL YEAR 2025/2026 -SPRING CYCLEThursday, November 20, 2025PARKS, RECREATION, AND COMMUNITY SERVICES DEPARTMENT RiversideCA.gov2
•City Sponsorship Program–Local non-profit organizations –City Funds and/or in-kind services•Summer Application (July 31 deadline) –Events produced from January 1 – June 30•Winter Application (January 31 deadline) –Events produced from July 1 – December 31BACKGROUND 11/7/2025
2 RiversideCA.gov3
Each City Sponsorship report to the City Council includes a summary of the previous six months’ Table Sponsorships that have been distributed to events and generally involved event attendance by Department PersonnelBACKGROUND – OTHER SPONSORSHIPS RiversideCA.gov4
•City-Sponsored Events/Projects must:–Promote the City as a desirable destination–Enhance the quality of life for residents–Advance Riverside’s multicultural community–Encourage neighborhood identity and pride –Promote cultural and artistic awareness–Include a significant outreach component •All applicants must be IRS 501(c) nonprofit organizations•Funds cannot be used for operational costsREQUIREMENTS 11/7/2025
3 RiversideCA.gov5
A SAMPLING OF CURRENT APPLICANTSSpanish Town Heritage FoundationRiverside Arts AcademyRiverside African American Historical Society, Inc.
RiversideCA.gov6
A SAMPLING OF CAUSESWHATARE OUR APPLICANTS PROMOTING AND SUPPORTING?
11/7/2025
4 RiversideCA.gov7
•Applicants are invited to attenda Sponsorship 101 Workshop•Applicants are required to submit written reports
EXPECTATIONS
RiversideCA.gov8
1. Projected Attendance2. Previous Attendance3. History of Service to Community4. Connection to the City Strategic Plan5. Eligible Monetary Request (50%, 35%, or 20%, based on previous requests)• 6. Projected Cost per Participant7. Cultural Program8. Diversity, Equity, Inclusion –Ability–Culture–Ethnicity–Families–Seniors–Children & Youth9. Council Ward 10.Availability of Requested ResourcePROGRAM EVALUATION CRITERIA 11/7/2025
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1. Receive, review, and provide input on staff recommendations for the City Sponsorship Program for the six-month period of January 1 – June 30, 2026;2. Recommend that City Council approve City Sponsorship support in the form of monetary funding and/or in-kind contributions of $170,476.20 for charitable and community events, which are produced by local non-profitorganizations; 3. Receive & review Table Sponsorship report for January 1 – June 30, 2025.4. Authorize the City Manager, or his designee, to make non-substantive changes tothe recommendations.RECOMMENDATIONS