SHORT TERM PRIORITY TASKS
LAND USE & URBAN DESIGN
Priority: Update regulations to create more housing that is affordable to Alisal Residents.
RELATED POLICIES OR ACTIONS NEXT TASKS IMPLEMENTATION STATUS LU 1.4 - Continue to Promote Second
Units on Single-Family Lots and Evaluate
and Remove Regulatory Barriers to
Encourage Accessory Dwelling Unit (ADU)
Construction.
• Explore options for further reducing fees or
delaying until occupancy
• Eliminate conflicting parking requirements for
ADUs
City of Salinas – Community
Development
• Past City Work
- Development and Park Impact Fees waived
- Permitting Approval Streamlining
• Current City Work
- Pre-Approved Plans
- ADU Legalization
- Delay of Enforcement
- Public Workshops/materials
• 142 ADU’s permitted in 93905
• 112 ADU’s permitted in 93906
LU 3.7 - Locate High-Density Housing with
Increased Height in Mixed-Use Areas and
Near Primary Commercial Corridors with
Capacity for Transit and Alternative Modes
of Transportation.
• Implement SB 2 grant for services to review
regulations and identify suitable parcels to upzone
• Upzone identified parcels to current Mixed-Use
zoning code designation
City of Salinas – Community
Development
• Released RFQ (8/2021) for planning and environmental support to analyze and process rezoning amendment.
• Entered into professional services agreement (10/2021). • Rezone evaluation and amendment to be completed by 10/30/2022.
Priority: Maximize affordable housing on City-owned sites.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
LU 4.4 - Develop a Detailed Vision for the
Opportunity Site with the Community.
• Collaborate with community members on
developing RFPs/RFQs for East Alisal Street
Marketplace Opportunity Site Include community
in design process of each development
City of Salinas – Public
Works/Community
Development
• Issued RFP October 2020 soliciting projects in line with community vision for site. • Housing Development Corporation responded.
• Conducted tour of site with Joint Adhoc MOU Committee. Next steps are drafting framework for MOU with County to develop a joint Master Plan of surrounding area.
Priority: Proactively acquire underutilized sites.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
LU 4.3 - Acquire Remaining Parcels for Opportunity
Site Next to the Police Services Headquarters.
• Acquire the remaining parcels for the East Alisal
Street Marketplace Opportunity Site and assist
businesses in relocating. • Seek out additional
opportunities to purchase properties, or work with
developers to facilitate the purchase and
redevelopment of underutilized properties.
City of Salinas – Public
WorksCity of Salinas – Public
Works/Community
Development
• Property owner still not interested in selling (last checked 6-months ago) will continue to check.
HOUSING & NEIGHBORHOODS
Priority: Advance housing affordability.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
HN 4.1.a – Consider a Moratorium on Rent
Increases.
HN 4.1.b – Develop a Rent Stabilization
Ordinance.
• Research best practices and outcomes in
California cities that have enacted rent
stabilization.
• Start community discussions and education at
the citywide level.
• Start developing an enforcement framework for
AB 1842 with the new Housing TAC.
City of Salinas – Community
Development
• Researching other cities that executed a moratorium on rent increases program. • Develop a Rent Stabilization Ordinance – no update.
HN 4.4.b – Notify Residents of
Inclusionary Housing Lotteries.
• Work with community partners to create an
outreach strategy to increase awareness in the
Alisal when there are inclusionary lottery
opportunities, and include education material on
how to qualify/apply.
• Promote the notification list so residents can
pre-register to make sure they are contacted.
City of Salinas – Community
Development
• Montibella Phase 5b lottery conducted in 2019 - 8 LMOD Units; Phase 6 doesn’t have any inclusionary units. No update.
Priority: Increase housing options
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
HN 1.3.b –Provide ADU Loans.
HN 1.4.e – Create a Housing Tour
• Working with MBEP and the Housing Trust
Silicon Valley, explore modifying the types of
housing
loans available through the Monterey Bay Housing
Trust to fund additional forms of affordable
housing.
• Establish an ADU loan pilot program.
• Create a list of housing sites in Salinas and the
local region that demonstrates various community
benefits and housing styles.
• Poll interested residents and stakeholders on
what kind of housing features they want to see in-
person.
Monterey Bay Economic
Partnership (MBEP)/ City of
Salinas – Community
Development
City of Salinas – Community
Development
• $200,000 PLHA funds (2021) allocated to establish a revolving loan fund for ADU development, directly associated with construction cost for new ADUs within City limits. The City is proposing to allocate 10% of the PLHA funds on years two (2), four (4) and five (5). • Once the program guidelines have been established and adopted by City Council, the City will begin the pre-qualifying process (for households at 120% of the AMI or below). • Pre-approved plans have been reviewed and approved, staff is currently working on user manual/flyer and project to have approved plans available by July 2022.
Priority: Develop tenant protections.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
HN 2.2.b – Adopt a Just Cause Eviction
Ordinance.
HN 3.1.a – Develop a Rental Registration
and Inspection Program.
• Explore best practices and existing ordinances
for both Just Cause Eviction and Rental
Registration/ Inspection.
• Examine Just Cause provisions in AB 1482 with
the Housing TAC and determine if there are
stronger protections that could be put in place
locally.
• Identify ways to mitigate displacement and
establish measures before implementing
registration and inspection.
• Work with non-profit partners to discuss options
with the Alisal community. Reach out to landlords
to start dialogues.
City of Salinas – Community
Development
• Formed Housing TAC – December 2019
• Developed a Rental registration program Council approved 6-1 vote on January 18, 2022; Staff is currently working with consultant on developing an ordinance - 1st draft of ordinance is currently being looked at by both consultant and staff.
ECONOMIC & WORKFORCE DEVELOPMENT
Priority: Support small businesses.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
ED 2.1.d –Provide Relevant, Bilingual
Business Assistance Workshops.
ED 2.1.f – Hold Annual Business Assistance
Event.
ED 2.1.g – Promote Available Business
Assistance Services.
ED 3.1.c – Promote Alisal Businesses.
• Continue to support Dia Del Empresario Latino,
an annual all-day event offering a variety of
business and financial education workshops in
Spanish.
• Promote existing small business support services
(through El Pajaro CDC, Cal Coastal SBDC, etc.) to
Alisal entrepreneurs and businesses.
• Partner with community based organizations and
business associations to promote Alisal businesses
online and provide social media training.
El Pajaro CDC/ City of Salinas –
Community Development
• In partnership with community business organizations, El Pajaro CDC, Monterey County Business Council, Cal Coastal SBDC and SUBA, there has been bilingual workshops for COVID reopening guidelines and state and local financial assistance. (in person annual business assistance events were cancelled due to COVID or switched to an online platform). • Next steps will be to continue to outreach to small businesses about services, permitting process requirements and new vendor requirements.
• With the City’s Economic Recovery Taskforce a Shop Local Initiative Campaign has launched to support the recovery process of businesses city-wide.
• City is currently working with GetVirtual and Digital Nest to support building a Business directory for city corridors.
Priority: Create a Business Navigator position.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
ED 4.2.a – Create a Business Navigator Position • Refine the role and duties of this position. • Dedicate staffing to this position.
City of Salinas – Community
Development
• Hired Business Navigator (BN) (4 year Limited Term CD Analyst (Covid Relief Funds; 11/2020). - The BN manages the Small Business Hotline - The BN manages the Small Business Website - BN helped with completing applications for businesses to obtain financial assistance • Next steps for the BN - assist with the implementation of new Street Vendor Ordinance and Zoning Code Amendment to allow Food Trucks on private property. - Continue to connect businesses with funding sources to help with recovery post-covid closures. - support shop local initiatives in the area.
Priority: Increase access to microloans.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
ED 2.2.b – Increase Access to Capital for All
Stages of Business Growth.
ED 2.2.c – Activate Existing Loan Programs
and Identify Funding Gaps. Establish a
Microloan Program
• Recapitalize the Grow Salinas Fund. Work with
the National Development Corporation (NDC) to
find institutions and foundations to contribute to
recapitalization.
• Expand marketing to increase Alisal business
participation in existing microloan programs, such
as Cal Coastal’s.
• Use El Pajaro CDC to provide education to local
businesses on how to create successful loan
applications.
City of Salinas – Community
Development
CalCoastal/ City of Salinas –
Community
Development
El Pajaro CDC
• Through the Grow Salinas Fund and technical assistance provided, $600K of grants were distributed to businesses in the Alisal area.
• Next steps are to recapitalize the Grow Salinas Fund and connect businesses to new local, state and federal funding opportunities.
• El Pajaro CDC also created a loan program, Fondo Adelante and Alisal Program available for ITIN holders. • Developed frame work for Facade Improvement forgivable loan and Business Marketing & Technology Grants
COMMUNITY HEALTH & SAFETY
Priority: Improve pedestrian level lighting in neighborhoods, parks and streets.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
HS 1.1.a - Complete a lighting needs
survey.
• Determine how to complete the survey and
involve the community.
City of Salinas – Public Works
Department
• Street Light locations identified along E. Alisal and E. Market 7.2021 as part of corridor inventory. • Implementation Plan Budget includes conducting lighting study as part of Infrastructure and Safety activities.
Priority: Focus on public safety engagement with the Alisal community
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
HS 3.3.b - Develop more opportunities for positive
engagement between public safety officers and
the Alisal community.HS 3.3.e – Conduct a series
of community and neighborhood meetings.
• Collaborate with Alisal residents on
programming and activation of the Police Services
Headquarters’ community room and flex plaza. •
Use this process to improve communication and
trust with police by creating a community benefit
together. • Continue education and outreach
initiatives that promote two-way dialogue with
residents, including Coffee with a Cop, meetings
and other community-oriented best practices.
City of Salinas – Police
Department
• Resumed in person Building Strong Neighborhood series (12 meeting series) – different topics:
Code Enforcement, Public Works, Safety (fireworks – 4th of July) and Neighborhood Watch.• Resumed Neighborhood Watch in person meetings met February 2022, next one is May 23, 2022 and August 29, 2022. • Continue to have Coffee with a cop event (in person).
Priority: Increase mental health resources.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
HS 5.1.h - Collaborate with the Monterey
County Health Department on the
Construction of a New Mental Health
Clinic in the Alisal.
HS 5.1.i Encourage MST to Increase Transit
Access for Alisal Residents to Mental
Health Services
• Support construction of the new County mental
health clinic at Sanborn and Circle Drive.
• Collaborate with MST to increase transit access
to this facility and other mental health services.
Monterey County Health
Department
Monterey-Salinas Transit
• County is building a Behavior Health Clinic on corner of N. Sanborn Street and Circle Drive; the project Includes a community room.
• City staff worked with County to ensure design is consistent with AVP recommendations. • Conversations with MST have not focused on increasing access to mental health services.
TRANSPORTATION & INFRASTRUCTURE
Priority: Support sidewalk maintenance and connectivity.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
TI 1.2.b – Complete Sidewalk Network and
Keep Sidewalks in Good Repair.
TI 2.1.e – Implement Complete Streets
Improvements.
• Secure funding and complete design of new
sidewalks on East Laurel Drive to provide
pedestrian access up to Constitution Boulevard
and the soccer fields.
• Promote the 50/50 Sidewalk Repair Program to
Alisal homeowners and businesses.
• Explore grants or other resources to cover low-
income residences.
• Apply for funding for full design and
implementation of Complete Streets on East Alisal
Street .
City of Salinas – Public Works • The E Laurel Dr Pedestrian Improvements Project completed December 2021. • Safe Route to School pop-up demonstration event was held for Sherwood Elementary School, on East Alisal Street between US 101 and Hebbron Avenue from October 14th – November 10th (due to weather and other reasons the pop-up demonstration was only available for one week) • Sidewalk repair job walk scheduled for May 2022 with Public Works for Safe Route to School Art stencils project (Clean California Local Grant)
Priority: Improve transit services.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
TI 2.1.a – Update Transit Routes and Schedules to
Make Bus Transit Work for More Residents.TI 2.1.d
– Identify Opportunities to Provide Public Transit
to Farmworker Employment Locations or
Encourage Private Buses and Shuttles to Use
Existing Bus Stops
• Start a dialogue with MST about updating routes
and schedules in conjunction with the General
Plan update.• Collaborate with MST on Bus Rapid
Transit for East Alisal Street.• Look for
opportunities to add shelters, benches, and other
quick improvements to existing bus stops. •
Collaborate with MST and neighborhood groups to
identify suitable stops.
MST/City of Salinas – Public
Works and Community
Development
• MST currently in the planning phase for new routes, they are evaluating more stops along Main St and Alisal st. and route changes may take effect in mid-2022.• MST applied for FTA Bus Rapid Transit grant in August of 2021.• MST staff are actively participating in General Plan Update which will include incorporation of AVP policies.
Priority: Plant street trees
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
TI 3.3 – Increase Street Tree Coverage
Throughout The Alisal.
• Ensure major street improvement plans, such as
those for East Alisal Street and Williams Road,
include increasing street tree numbers and other
vegetation.
• Partner with residents and businesses to replace
street trees in areas where previously located.
Develop additional temporary parklet projects to
demonstrate the positive effects of greening
streets.
City of Salinas – Public Works
Department
• Identified implementation plan activity to improve corridor appearance (Adding trees and tree trimming).
YOUTH, ART, PARKS, RECREATON, & ENRICHMENT
Priority: Support youth leadership programs.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
YAP 1.1.a – Increase Opportunities for
Youth to Engage with and Lead Civic
Processes.
YAP 1.1.f – Remove Barriers and Support
Promotion of Program Participation.
• Continue to fund and promote events and
programs like the See Our Youth Summit (SYS), the
Youth and Government Initiative (YAGI), and the
Youth Leadership Academy (YLA). These programs
provide internships, mentors, experiences with
businesses and government, and other valuable
educational services.
• Collaborate with MST and school district to use a
combination of City vans, school buses/vans, and
public transit to provide free transportation to
leadership opportunities.
• Support the annual Ciclovía to continue to give
dozens of youth leadership and organizational
experience.
City of Salinas – Library and
Community
Services
City of Salinas – Library and
Community
Services/MST/Alisal school
districts
Building Healthy Communities –
East
Salinas
• A series of key initiatives have been developed including:
- Amor Salinas - launched on September 9, 2021
- Amor Salinas Community Service Camp
- Ongoing Volunteer Opportunites
- Adopt-A-Park Program
• Staff is also planning for public service announcements and educational opportunities to engage youth and community in working together to keep Salinas clean. • Participated in Ciclovia, Earth Day and Dia del Nino Events during Spring 2022
Priority: Improve park and recreation center safety.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
YAP 5.3.b - Re-construct a larger Hebbron Family
CenterYAP 5.3.a - Improve and refurbish
recreational facilities consistent with the adopted
Parks and Sports Facility Standards
• Rebuild the Hebbron Family Center. The City has
already applied for California Proposition 68
funding for this project.• Engage the community in
the design of the new facility, similar to the
process of the new El Gabilan Library.• Develop
program schedules to keep parks active and use
CPTED principles when designing new features and
facilities, such as improved lighting and lines of
sight.• Renovate restroom facilities in Closter Park
and Natividad Creek Park using CDBG funding.
City of Salinas – Library and
Community Services
• Received funding - $8.1 million from state tax surplus, to be used for community projects.- Assembly Robert Rivas secure the state funding to help rebuild Hebbron Family Center.- $1.5 million from American Rescue Plan Act (ARPA) to help rebuild the Hebbron Family Center- $2 million to from American Rescue Plan Act (ARPA) to help improve Playground, park Benches and grills in the 93905 and 93906 zip code areas of Salinas• Projects- Hebbron Family Center Revitalization – Pre-construction processes in progress (estimated completion date: December 2025)- Closter Park prop 68 – Pre-construction processes in progress (estimated completion date: June 2025)- Cesar Chavez Fitness trail (include low lighting, trash and recycle receptacles and fitness equipment. – Pre-construction processes in progress (estimated completion date: March 2025) - Prep and paint Breadbox and Closter Park office/boxing gym for mural projects – in progress (estimated completion date: June 2022 (breadbox), Closter Park (Fall 2022)- City wide Playground surfacing – Pre-construction in progress (estimated completion date: December 2026)- City Wide Tables, Benches and BBQ Pits – Pre-construction process in progress (estimated completion date December 2026) Priority: Expand arts-based partnerships and programming.
RELATED POLICIES OR ACTIONS NEXT TASKS LEAD
DEPARTMENT/ORGANIZATION IMPLEMENTATION STATUS
YAP 4.1.a - Create the Alisal Arts Action Plan.YAP
4.1.c Increase arts and culture funding.
• Reach out to community-based organizations
and artists in the Alisal to gather support to
advocate for plan to the Public Arts Commission
and City Council.• Advocate to the Public Arts
Commission and City Council to direct arts budget
resources to the Alisal and for staff to actively
pursue relevant grants.
City of Salinas - Library and
Community
Services/Community
Development
• Pre-Covid (fall 2019) funded 10 youth art classes at Breadbox to design community mural to be painted on the facility. - AVP Mural project to be completed by Summer 2022 at the Breadbox facing the Jesse Sanchez Elementary School• Identified 3 potential buildings for additional murals. - Next step is to reach out to property & business owners. • Public art and murals are identified activity in Implementation Plan to improve appearance and district identity.• Neighborhood Beautification Grant - grants for murals- Artist awarded grant for mural in the front façade of the Breadbox – complete by end of May 2022.• Community outreach events (Halloween at Sherwood, Day of the dead at Natividad Park, Carr lake resource fair at Carr Lake, Ciclovia in the Alisal, Community Safety meetings at Breadbox) for community mural ideas for CA 101 HW and underpasses at E. Alisal, E. Market and S. Sanborn for the Clean Cal Beautification Grant (Cal Trans).