Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 1 of 5
Daily Visitor CountDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Week 1 9 13 20 6 32 21 16
Week 2 14 16 9 16 12 13 3
Week 3 34 16 19 37 17 18 139
Week 4 11 16 24 11 11 553
Material Distributed
(Standard)
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7
Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4
Material Distributed (New)Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *For new material distributed submit sample Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4 0
Social Media Posts PostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Provide Title and Date Week 1 See below.
Week 2
Week 3
Week 4
Met with Hotel OperatorsDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Name of Hotels/Motel Week 1
Week 2
Week 3
Week 4 0
Special events HostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Event Name and Date Week 1 Monthly Open House
Week 2
Week 3
Salinas Valley
Food & Wine
Festival Kick Off
Event
Week 4 2
July 2024 Report
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 2 of 5
Total number of page views
to the CWC's website
Google Analytics-see next
page-Screenshot #1
125
Total number of page
views to the Soul of CA
website? Google
Analytics- see next page-
Screenshot #2 2397
Any highlights/Additional Comments:
Screenshot #1
Screenshot #2
Materials Distributed-Tracking individual brochures and stopping each guest to count was not performed. Health and safety issues concerns due to the COVID pandemic and transmission of other respiratory viruses.
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 3 of 5
Social Media Posts- Title & Date List
California Welcome Center, Salinas: 29 Posts in July 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 4 of 5
Social Media Posts- Title & Date List
Soul of CA: 9 Posts in July 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 5 of 5
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 1 of 4
Daily Visitor CountDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Week 1 7 14 34 13 5 6 9
Week 2 15 31 11 13 14 6 16
Week 3 13 10 29 19 15 16 17
Week 4 24 10 6 10 12 375
Material Distributed
(Standard)
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7
Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4
Material Distributed (New)Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *For new material distributed submit sample Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4 0
Social Media Posts PostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Provide Title and Date Week 1 See below.
Week 2
Week 3
Week 4
Met with Hotel OperatorsDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Name of Hotels/Motel Week 1
Week 2
Marriott
Residence Inn
Salinas
Week 3
Week 4 1
Special events HostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Event Name and Date Week 1 Monthly Open House
Week 2
Week 3
New Perspective
Education Program -
Gilroy
Week 4
New Perspective
Education Program -
Gilroy 3
August 2024 Report
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 2 of 4
Total number of page views
to the CWC's website
Google Analytics-see next
page-Screenshot #1
125
Total number of page
views to the Soul of CA
website? Google
Analytics- see next page-
Screenshot #2 2180
Any highlights/Additional Comments:
Screenshot #1
Screenshot #2
Materials Distributed-Tracking individual brochures and stopping each guest to count was not performed. Health and safety issues concerns due to the COVID pandemic and transmission of other respiratory viruses.
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 3 of 4
Social Media Posts- Title & Date List
California Welcome Center, Salinas: 16 Posts in August 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 4 of 4
Social Media Posts- Title & Date List
Soul of CA: 9 Posts in August 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 1 of 4
Daily Visitor CountDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Week 1 6 37 18 9 8 30
Week 2 31 9 9 13 16 10 10
Week 3 16 13 19 40 20 13 31
Week 4 11 70 74 8 18 539
Material Distributed
(Standard)
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7
Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4
Material Distributed (New)Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *For new material distributed submit sample Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4 0
Social Media Posts PostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Provide Title and Date Week 1 See below.
Week 2
Week 3
Week 4
Met with Hotel OperatorsDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Name of Hotels/Motel Week 1
Week 2
Week 3
Week 4 0
Special events HostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Event Name and Date Week 1 Monthly Open House CSUMB Class TourMSVRR BOD Meeting Week 2 CSUMB Class Tour
Week 3
UC Berkeley Class
Tour
Retired
Teachers Assoc.
Week 4 Linclon School TourLinclon School Tour 8
September 2024 Report
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 2 of 4
Total number of page views
to the CWC's website
Google Analytics-see next
page-Screenshot #1
120
Total number of page
views to the Soul of CA
website? Google
Analytics- see next page-
Screenshot #2 2581
Any highlights/Additional Comments:
Screenshot #1
Screenshot #2
Materials Distributed-Tracking individual brochures and stopping each guest to count was not performed. Health and safety issues concerns due to the COVID pandemic and transmission of other respiratory viruses.
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 3 of 4
Social Media Posts- Title & Date List
California Welcome Center, Salinas: 25 Posts in September 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 12/12/24 Page 4 of 4
Social Media Posts- Title & Date List
Soul of CA: 9 Posts in September 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 1 of 4
Daily Visitor CountDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Week 1 12 14 79 45 22 5 9
Week 2 6 6 20 12 22 60 25
Week 3 8 12 8 41 10 13 8
Week 4 16 12 12 7 6 14 504
Material Distributed
(Standard)
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7
Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4
Material Distributed (New)Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *For new material distributed submit sample Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4 0
Social Media Posts PostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Provide Title and Date Week 1 See below.
Week 2
Week 3
Week 4
Met with Hotel OperatorsDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Name of Hotels/Motel Week 1
Week 2
Week 3
Week 4 0
Special events HostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Event Name and Date Week 1
Spreckels Elementary
School Tour
Spreckels Elementary
School Tour
MSVRR BOD
Meeting
Week 2
Heritage Park
Open House
California Retired
Teachers Assoc
Week 3
Red Hats Group
Tour
Week 4 6
October 2024 Report
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 2 of 4
Total number of page views
to the CWC's website
Google Analytics-see next
page-Screenshot #1
70 Total number of page
views to the Soul of CA
website? Google
Analytics- see next page-
Screenshot #2 2321
Any highlights/Additional Comments:
Screenshot #1
Screenshot #2
Materials Distributed-Tracking individual brochures and stopping each guest to count was not performed. Health and safety issues concerns due to the COVID pandemic and transmission of other respiratory viruses.
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 3 of 4
Social Media Posts- Title & Date List
California Welcome Center, Salinas: 31 Posts in October 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 4 of 4
Social Media Posts- Title & Date List
Soul of CA: 9 Posts in October 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 1 of 4
Daily Visitor CountDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Week 1 4 63 12 14 11 9 9
Week 2 6 7 21 84 13 9 19
Week 3 11 8 20 15 7 10 23
Week 4 23 17 7 16 438
Material Distributed
(Standard)
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7
Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4
Material Distributed (New)Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *For new material distributed submit sample Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4 0
Social Media Posts PostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Provide Title and Date Week 1 See below.
Week 2
Week 3
Week 4
Met with Hotel OperatorsDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Name of Hotels/Motel Week 1
Week 2
Week 3
Week 4 0
Special events HostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Event Name and Date Week 1
Heritage Park Open House /
The Society of Architectural
Historians Group Tour
Week 2
CA Retired Teachers
Assoc BOD
Week 3
New Perspectives
Group tour
MSVRR BOD
Meeting
Week 4
New Perspectives
Group tour 5
November 2024 Report
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 2 of 4
Total number of page views
to the CWC's website
Google Analytics-see next
page-Screenshot #1
106
Total number of page
views to the Soul of CA
website? Google
Analytics- see next page-
Screenshot #2 2404
Any highlights/Additional Comments:
Screenshot #1
Screenshot #2
Materials Distributed-Tracking individual brochures and stopping each guest to count was not performed. Health and safety issues concerns due to the COVID pandemic and transmission of other respiratory viruses.
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 3 of 4
Social Media Posts- Title & Date List
California Welcome Center, Salinas: 27 Posts in November 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 4 of 4
Social Media Posts- Title & Date List
Soul of CA: 8 Posts in November 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 1 of 4
Daily Visitor CountDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Week 1 12 11 10 11 10 43 4
Week 2 15 5 4 9 26 19 12
Week 3 63 7 16 5 13 2 7
Week 4 31 15 15 2 367
Material Distributed
(Standard)
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7
Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4
Material Distributed (New)Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *For new material distributed submit sample Week 1
See below-Additional
Comments
Week 2
Week 3
Week 4 0
Social Media Posts PostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Provide Title and Date Week 1 See below.
Week 2
Week 3
Week 4
Met with Hotel OperatorsDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Name of Hotels/Motel Week 1
Week 2
Week 3
Week 4 0
Special events HostedDay 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 *Event Name and Date Week 1
Week 2 MSVRR BOD Meeting
Week 3
Steinbeck Rotary tour /
Good Times Travel Bus
tour
Week 4
December 2024 Report
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 2 of 4
Total number of page views
to the CWC's website
Google Analytics-see next
page-Screenshot #1
72 Total number of page
views to the Soul of CA
website? Google
Analytics- see next page-
Screenshot #2 1848
Any highlights/Additional Comments:
Screenshot #1
Screenshot #2
Materials Distributed-Tracking individual brochures and stopping each guest to count was not performed. Health and safety issues concerns due to the COVID pandemic and transmission of other respiratory viruses.
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 3 of 4
Social Media Posts- Title & Date List
California Welcome Center, Salinas: 15 Posts in December 2024
Submitted by: Craig Kaufman Salinas Valley Tourism Visitors Bureau Report Date: 1/27/25 Page 4 of 4
Social Media Posts- Title & Date List
Soul of CA: 9 Posts in December 2024