City of Salinas Strategic Plan
2025 - 2028
salinas.gov/strategicplan
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Goals
STRATEGIC PLAN
1 Economic Development
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4 5
6 Housing
Infrastructure
City Services
Public Safety
Youth and Seniors
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5 ECONOMIC DEVELOPMENT
GOAL 1
Complete an Agriculture Technology Plan and engage
with key stakeholders to offer innovative workforce
training
Revitalize residential and commercial blighted areas
through targeted initiatives, private investment and
community partnerships
Support and engage with both new and established
businesses to rive economic growth and job creation
Strategically explore and expand economic
development opportunities throughout the City
Maximize the use of the airport property to boost
economic growth
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HOUSING
GOAL 2
Continue to pursue transit-oriented housing
development opportunities
Facilitate the addition of workforce, low-income,
farmworker housing, and ADU development, while
minimizing impacts to neighborhoods
Effectively promote health and safety of unsheltered
residents through supportive services and housing
with our regional partners and non-profit Community
Based Organizations (CBOs)
Streamline the entitlement and permitting of
residential developments by implementing efficient
workflows and ensuring timely reviews and approvals
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INFRASTRUCTURE
GOAL 3
Improve the condition of the City’s streets and
sidewalks through proactive and creative
maintenance and strategic infrastructure investments
Continue to invest in recreational and public facilities to support our community
Explore innovative ways using technology to improve
the flow of traffic throughout the City
Evaluate capacity of City infrastructure systems in
anticipation of future development
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CITY SERVICES
GOAL 4
Complete the Visión Salinas 2040 General Plan
Ensure fiscal responsibility and financial management
Promote equitable access to City services and foster
inclusive development
Provide high quality customer service
Expand the City’s volunteer programs
Engage residents and improve communication with
the community
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5 PUBLIC SAFETY
GOAL 5
Encourage emergency preparedness and resiliency
throughout the community
Continue community policing efforts to build trust and
foster collaboration between law enforcement
Enhance recruitment initiatives to increase staffing for police and fire departments with a focus on hiring
local talent
Expand code enforcement capacity to address
citywide issues of blight, nuisance, parking, health
and safety, and unpermitted vending
Increase collaboration with partner agencies to
address public safety public health issues
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YOUTH & SENIORS
GOAL 6
Improve, expand and develop youth and senior
facilities and programs
Increase community events throughout the City for
youth and seniors
Consider joint use agreements with school districts for community use of recreational space
Partner with regional stakeholders to improve access
to the arts
City of Salinas
Strategic Plan
2025 - 2028
salinas.gov/strategicplan