Tuesday, September 27, 2022
Fireworks Ordinance Work Plan Status Report
City Council Session
September 27, 2022
Presented by:
James Dobson, Deputy Fire Chief/Fire Marshal – Fire Department, Bureau of Fire Prevention Education &
Outreach
(Awareness)
Enforcement
Reporting
Program Components
Tuesday, September 27, 20222
Goals
✓ Reduce injuries and fires
✓ Introduce Illegal Fireworks SJ311 reporting tool
✓ Increase the number of actionable reports
✓ Decrease illegal fireworks activity
✓ Increase awareness of fines
July
2022
• Report
Processing
• Citations &
Warnings Issued
Jun
2022
• Targeted Police
Enforcement
• Online Reporting
Tool SJ311
Launched
Feb
2022
• Lunar New
Year/Tet
Jan
2022
• New Years
Dec
2021
• Increased Fines
Aug
2021
• Post 4th of July
Status Report
Year In Review
Tuesday, September 27, 20223
Completed Work Plan Items
Tuesday, September 27, 20224
Fireworks
Ordinance amended
to include Social
Host Ordinance
Presentation to City
Council in 2020
Fireworks
Ordinance Work
Plan reinstated into
PSFSS Committee
Reevaluation of
citation issuance
protocols
Evaluated the use
of drones for
enforcement
Comparison of
Fines: Fine amounts
increased
Funding obtained
for Fireworks
Hotspot
Enforcement Pilot
July 4, 2021
Online Illegal
Fireworks reporting
tool SJ311
Collaborate with
County, State, and
Federal Partners
Evaluate Current Educational Campaigns for Cultural
Competency:
Chinese Added to 2022 Campaign Materials
Search for Potential State and Federal Funding Sources to Invest in Enforcement Mechanisms and Programs to Deter Fireworks use Workplan Items - Ongoing
Tuesday, September 27, 20225
Campaign Outreach
Tuesday, September 27, 20226
Campaign Outreach
Tuesday, September 27, 20227
Campaign Outreach
Tuesday, September 27, 20228
Targeted
Social Media
Outreach
Expanded
Fireworks
Messaging
Toolkit
Collaboration
with City and
County
Agencies
Community
Engagement
Illegal
Fireworks
Online
Reporting
Tool SJ311
Improved
Actionable
Online
Reporting
Outcomes
Tuesday, September 27, 20229
Illegal Fireworks Hotline and SJ311
Tuesday, September 27, 202210
527 Total Calls 34 Calls
Transferred to
SJ311
1-requested complaint
data input by SJ311
staff
25-chose to speak with
SJPD after SJ311
49 Calls
Transferred
Afterhours
Service
420 Calls
Disconnected
After Receiving
Online Report
Directions
24 Calls
Transferred to
Main City of
San José
phone line
Fireworks Hotline (SJ311) Calls Received
Tuesday, September 27, 202211
0 100
200
300
400
500
600
700
800
900
1000
0 500
1000
1500
2000
2500
2016 2017 2018 2019 2020 2021 2022
Calls Answered by Staff
Hotline Calls Received/Directed to OLRT
Hotline Calls Received
Total Calls Directed to OLRT (SJ311) Answered by Staff
Fire Department
Tuesday, September 27, 202212
79 Emergency
Responses
8 Structure Fires
24 Vegetation Fires
32 Outside Rubbish Fires
9 Medical Calls
6 Smoke and Noise
Complaints
July 4th Fire Department Calls for Service
Tuesday, September 27, 202213
0 1
2 3
4 5
6 7
8 9
10 0
20 40
60 80
100
120
140
2016 2017 2018 2019 2020 2021 2022
Medical Calls
Calls for Service
Fire Department Calls for Service
Calls for Service Fires Medical
❑ A Public Safety Advisory (PSA) video wasreleased via the Police Department's social platforms on June 24, 2022
❑ High-visibility patrols and enforcement were deployed in Hot Spot areas before and during the Fourth of July weekend ❑ Road diversions were also utilized to reduce fireworks activity
July 4th Police Enforcement
Tuesday, September 27, 202214
Police Department
Tuesday, September 27, 202215
625
Calls for Service
15 Fireworks Citations
6 Parking Citations
1 Traffic Citation
50 lbs. of
Fireworks
Confiscated
2 Arrests
July 4th Police Call Volume and Enforcement
Tuesday, September 27, 202216
0 2
4 6
8 10
12 14
16 0
500
1000
1500
2000
2500
2016 2017 2018 2019 2020 2021 2022
Citations/Arrests
Calls for Serv ice
PD Calls for Service and Criminal Enforcement
Fireworks Citations Arrests Calls for Service
Online Reporting Tool (SJ311)
Tuesday, September 27, 202217
1,344 Total
Reports
100%
Actionable
252 Warnings
10 Citations
939 Used for Hot
Spot Mapping
Online Reports (SJ311) and Enforcement
Tuesday, September 27, 202218
0 1000
2000
3000
4000
5000
6000
7000
0 50
100
150
200
250
300
350
400
450
500
550
2016 2017 2018 2019 2020 2021 2022
Enforcement (Warning/Citation)
Total Reports/Hotspot
Online Reports (SJ311) and Administrative Enforcement
Warnings Citations Total Reports Hot Spot Data
Hotspot Map
Tuesday, September 27, 202219
Volume of Illegal Fireworks
Tuesday, September 27, 202220
❑ Department collaborators to meet and address remaining work plan tasks and lessons learned
❑ Continued collaboration with other local jurisdictions ❑ Targeted enforcement based on enhanced Hotspot mapping ❑ Targeted Community Engagement based on enhanced Hotspot mapping ❑ Automation of reporting processes
Next Steps
Tuesday, September 27, 202221
Questions?
James Dobson, Deputy Fire Chief/Fire Marshal
Fire Department, Bureau of Fire Prevention
Tuesday, September 27, 202222
Fireworks Ordinance Work Plan Status Report
City Council Session
September 27, 2022
Air pollution as an outcome indicator
Tuesday, September 27, 202223
Purpleair Data 7/4/2022
Social Media Campaign (Organic)
Tuesday, September 27, 202224
Impressions Interactions
Instagram: 5,664 593
Facebook: 7,732 50
Twitter: 6,538 237
Social Media Campaign (Paid)
Tuesday, September 27, 202225
Impressions Actions Clicks
Facebook REPORT ads, targeted to
hotspots - $2,500 364,771 6,724 5,288
Facebook PSA Video boost –
$600 150,816 4,757 3,741
Google ad campaign, targeted to
hotspots (REPORT + PETS) - $5,000 3,613,549 - -
Mercury News ads - $2,900 845,213 - 651
SJ311 Resident Satisfaction June 21, 2022 –July 31, 2022 Tuesday, September 27, 202226
SJ311 Resident Satisfaction June 21, 2022 –July 31, 2022 Tuesday, September 27, 202227
SJ311 Resident Satisfaction June 21, 2022 –July 31, 2022 Tuesday, September 27, 202228
SJ311 Resident Satisfaction June 21, 2022 –July 31, 2022 Tuesday, September 27, 202229