Finance Committee
April 5, 2022

203%
628%
0%
161%
48%
1505%
135%
190%
108% 87%
196% 174%
32% 0% 67% 0%
124%
775%
36%
106%
162%
Emeryville: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis 156%
100%
266%
98%
146%
69% 58% 47%
113%
66% 88% 92%
238%
90%
540%
1145%
178% 146%
349%
215%
103%
Hayward: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis 74%
30%
99%
45%
4%
164%
41%
3%
66%
83% 84% 85%
111%
0% 0% 0%
95%
180%
130%
96%
48%
Union City: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis 227% 242%
489%
192%
484%
124%
95%
32%
139%
57%
173%
138%
274%
206%
109%
835%
173%
204%
488%
232% 224%
San Leandro: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis MuniServices / Avenu Insights & Analytics
Consumer Total
General RetailFood ProductsTransportationConstructionBusiness To BusinessMiscellaneousEconomic Category Chart's Message The chart provides an overview of how well San Leandro is capturing potential sales tax based on its residents' effective buying income (disposable income) compared to S.F. Bay Area regional purchasing habits. The dotted line is at 100% capture. 146%
463%
219%
43%
61%
44%
105%
163%
124%
456%
80% 83%
242%
152%
94%
204%
125% 136%
112%
166%
81%
Livermore: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis 89%
127%
83%
46%
14%
45% 52% 46%
73%
32%
160%
85% 83%
152%
377%
49%
80% 82%
53%
129%
27%
Pleasanton: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis 144%
99% 89%
14%
251%
282%
63%
296%
86%
15% 8%
100% 93%
408%
95%
0%
111%
89%
102% 107%
27%
Dublin: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis 72%
41%
14%
204%
118%
128%
48%
259%
108%
67%
375%
104%
74%
41%
6%
19%
65%
95%
25%
34%
244%
Berkeley: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis MuniServices / Avenu Insights & Analytics
Actual Sales Tax Potential Sales Tax Capture / Gap Rate General Retail $6,527,933 $2,792,478 $3,735,455 234%
Apparel Stores $904,699 $373,654 $531,045 242%
Family Apparel $697,045 $266,565 $430,479 261%
Men's Apparel $41,686 $17,766 $23,920 235%
Shoe Stores $115,364 $37,948 $77,416 304%
Women's Apparel $50,604 $51,374 ($770) 99%
Department Stores $3,576,566 $731,437 $2,845,129 489%
Department Stores $1,791,182 $388,797 $1,402,385 461%
General Stores $1,673,779 $320,022 $1,353,758 523%
Variety Stores $111,604 $22,618 $88,986 493%
Drug Stores $319,640 $166,622 $153,018 192%
Florist/Nursery $344,646 $71,247 $273,399 484%
Florists $12,763 $10,592 $2,170 120%
Nursery $331,883 $60,655 $271,229 547%
Furniture/Appliance $364,982 $294,377 $70,605 124%
Appliance Stores $42,542 $129,404 ($86,862) 33%
Home Furnishings $315,735 $153,906 $161,828 205%
Second Hand Stores $6,705 $11,066 ($4,361) 61%
Miscellaneous Retail $979,219 $1,035,217 ($55,998) 95%
Art, Gift, Novelties $36,374 $33,522 $2,852 109%
Cigar Stores $15,983 $16,277 ($294) 98%
Jewelry Stores $10,160 $64,643 ($54,484) 16%
News Stands $0 $660 ($660) 0%
Personal Services $60,895 $80,829 ($19,935) 75%
Portrait Studio $15 $2,733 ($2,718) 1%
Shoe Repair Stores $90 $469 ($379) 19%
Specialty Stores $854,666 $814,591 $40,075 105%
Stationery/Books $1,037 $21,488 ($20,451) 5%
Vending Companies $0 $4 ($4) 0%
Recreation Products $38,182 $119,924 ($81,742) 32%
Camera Stores $0 $1,278 ($1,278) 0%
Music Stores $3,701 $11,849 ($8,148) 31%
Sporting Goods $34,481 $106,796 ($72,315) 32%
Food Products $2,880,892 $2,131,782 $749,111 135%
Food Markets $691,865 $499,339 $192,526 139%
Confectionery Stores $24,466 $1,012 $23,454 2417%
Grocery W/Beer/Wine $97,881 $67,695 $30,187 145%
Grocery W/O Onsale $54,852 $31,889 $22,963 172%
Specialty Food Store $33,084 $31,033 $2,051 107%
Supermarkets $481,581 $367,710 $113,871 131%
Food Processing Eqp $70,619 $123,600 ($52,981) 57%
Liquor Stores $196,046 $113,368 $82,678 173%
Restaurants $1,922,363 $1,395,475 $526,888 138%
Club Food/Bar Sales $4,590 $6,024 ($1,434) 76%
Fast Food Restaurant $708,636 $378,516 $330,120 187%
Hotel Food Sales $0 $534 ($534) 0%
Hotel Food/Bar Sales $353 $49,570 ($49,217) 1%
Restaurants W/Beer $467,480 $305,326 $162,153 153%
Restaurants W/Onsale $741,303 $655,505 $85,798 113%
Transportation $5,149,970 $2,280,992 $2,868,978 226%
Auto Parts/Repair $679,742 $248,118 $431,624 274%
Auto Supply Stores $214,139 $102,105 $112,035 210%
Vehicle Parts Mfg $191,745 $44,427 $147,318 432%
Vehicle Repair $273,858 $101,587 $172,272 270%
Auto Sales ‐ New $2,563,793 $1,242,723 $1,321,070 206%
Auto Sales ‐ Used $132,043 $121,559 $10,484 109%
San Leandro: 3rd Quarter 2020 Sales Tax Capture & Gap Analysis Misc. Vehicle Sales $776,312 $92,998 $683,314 835%
Aircraft & Supply $0 $3,719 ($3,719) 0%
Boat/Motorcycle $203 $30,765 ($30,562) 1%
Trailer & Supply $775,754 $37,180 $738,575 2087%
Transportation Eqp $354 $21,334 ($20,980) 2%
Service Stations $998,080 $575,594 $422,486 173%
Construction $4,601,135 $1,248,971 $3,352,164 368%
Bldg.Matls‐Retail $1,067,481 $524,442 $543,039 204%
Building Matls Store $956,506 $421,210 $535,296 227%
Hardware Stores $67,042 $73,871 ($6,829) 91%
Paint/Glass/Wallpapr $43,933 $29,361 $14,572 150%
Bldg.Matls‐Whsle $3,533,654 $724,529 $2,809,126 488%
Bldg Matls‐Whsle $2,104,374 $535,561 $1,568,813 393%
Constr./Farm Equipmt $34,553 $1,613 $32,939 2142%
Plumbing & Electric $1,394,728 $187,354 $1,207,373 744% CONSUMER‐DRIVEN TOTAL $19,159,930 $8,454,222 $10,705,708 227% Business To Business $5,937,494 $2,554,570 $3,382,924 232% Biotechnology $0 $31,139 ($31,139) 0%
Bio Medical $0 $2,521 ($2,521) 0%
Bio R&D $0 $27,000 ($27,000) 0%
Biopharmaceutical $0 $1,617 ($1,617) 0%
Business Services $177,243 $183,958 ($6,714) 96%
Chemical Products $194,964 $75,518 $119,447 258%
Electronic Equipment $453,903 $275,547 $178,356 165%
Energy Sales $147,651 $65,681 $81,970 225%
Fuel Oil/Ice Sales $5,804 $4,392 $1,411 132%
Oil & Gas Products $141,848 $61,289 $80,559 231%
Green Energy $0 $30,838 ($30,838) 0%
Alternative Fuels $0 $786 ($786) 0%
Solar Products $0 $30,052 ($30,052) 0%
Heavy Industry $2,589,404 $309,735 $2,279,669 836%
Heavy Industry $2,500,184 $258,895 $2,241,289 966%
Mfg.Matl./Textiles $89,220 $50,840 $38,380 175%
I.T. Infrastructure $319,611 $56,774 $262,837 563%
Data Storage & Warehousing $0 $35,454 ($35,454) 0%
I.T. Consulting $318,844 $6,350 $312,494 5021%
Semi Conductor $0 $13,765 ($13,765) 0%
Software/Graphics $768 $1,204 ($437) 64%
Leasing $733,483 $349,374 $384,109 210%
Light Industry $920,270 $340,068 $580,201 271%
Light Industry $731,386 $263,540 $467,846 278%
Rental/Other Repair $188,884 $76,529 $112,355 247%
Office Equipment $400,964 $835,937 ($434,974) 48%
Office Eqpmt Store $52,528 $138,692 ($86,164) 38%
Office Machines $348,386 $696,267 ($347,881) 50%
Photo Process'G/Eqp $50 $979 ($929) 5%
Miscellaneous $348,946 $155,963 $192,984 224%
Closed Acct‐Adjustmt $0 $0 $0 0%
Health & Government $195,857 $66,511 $129,346 294%
Govt/Non‐Profit Orgs $8,154 $36,877 ($28,722) 22%
Health Services $187,703 $29,634 $158,069 633%
Miscellaneous Other $153,089 $89,452 $63,637 171%
Auctioneer Sales $0 $1,943 ($1,943) 0%
Mortuary Sales $3,153 $7,748 ($4,595) 41%
Non‐Store Retailers $149,886 $79,700 $70,186 188%
Part‐Time Business $50 $61 ($11) 82%
GRAND TOTAL $25,446,371 $11,164,755 $14,281,615 228%